Marcelo De Oliveira: TIME100 Climate 2023

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link"> <svg xmlns="http://www.w3.org/2000/svg" width="13" height="9" viewBox="0 0 13 9" role="img" aria-hidden="true" tabindex="-1"> <path fill="#929499" d="M212.759918,28 L205.220444,34.8496054 L205,36.6666667 L206.993876,36.4618019 L214.533333,29.6121965 L212.759918,28 L212.759918,28 Z M209.622222,35.8 C209.462669,35.8 209.333333,35.9940033 209.333333,36.2333333 C209.333333,36.4726633 209.462669,36.6666667 209.622222,36.6666667 L217.711111,36.6666667 C217.870664,36.6666667 218,36.4726633 218,36.2333333 C218,35.9940033 217.870664,35.8 217.711111,35.8 L209.622222,35.8 L209.622222,35.8 Z" transform="translate(-205 -28)"/> </svg> </a> <h1 class="headline heading-content margin-8-top">Marcelo De Oliveira</h1> <h2 class="margin-0-top secondary-title">Vice President of Materials Science and Geology, Brimstone</h2> </div> </div> </div> <div class="article-content">  <div class="partial lead-image"> <div class="image-and-burst"> <a 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href="https://api.time.com/wp-content/uploads/2023/11/De-Oliveira.jpg" tabindex="-1" aria-hidden="true"> <picture> <source media="(max-width: 479px)" srcset="https://api.time.com/wp-content/uploads/2023/11/De-Oliveira.jpg?quality=85&w=479, https://api.time.com/wp-content/uploads/2023/11/De-Oliveira.jpg?quality=85&w=800 2x"> <source media="(min-width: 480px) and (max-width: 767px)" srcset="https://api.time.com/wp-content/uploads/2023/11/De-Oliveira.jpg?quality=85&w=767, https://api.time.com/wp-content/uploads/2023/11/De-Oliveira.jpg?quality=85&w=800 2x"> <source media="(min-width: 768px)" srcset="https://api.time.com/wp-content/uploads/2023/11/De-Oliveira.jpg?quality=85&w=800, https://api.time.com/wp-content/uploads/2023/11/De-Oliveira.jpg?quality=85&w=800 2x"> <img src="https://api.time.com/wp-content/uploads/2023/11/De-Oliveira.jpg?quality=85&w=800" loading="lazy" title="De-Oliveira" alt="" class="fix-layout-shift" fetchpriority="high"/> </picture> </a> </figure> <div class="image-wrap-container clearfix" style="max-width:800px;"> <div class="credit body-credit padding-8-top padding-8-bottom">Courtesy Marcelo De Oliveira</div> </div> </div> </div> </div> </div>  <div class="author scale-12 padded margin-24-tb clearfix"> <div class="author-text" data-tracking-zone="author"> <div class="padding-8-right author-byline"> By Marcelo De Oliveira </div> <div class="timestamp published-date padding-12-left"> <time datetime="2023-11-16T12:35:25.000Z">November 16, 2023 7:35 AM EST</time> </div> </div> </div>  <div id="article-body" class="article content body clearfix" data-tracking-zone="body"> <div class="padded"> <p><em>Marcelo De Oliveira is vice president of materials science and geology at <a href="https://time.com/collection/best-inventions-2023/6326947/brimstone-carbon-negative-cement/">Brimstone</a>. With 20 years of expertise in earth sciences under his belt, he has been instrumental in developing Brimstone’s carbon-negative cement, which this year became the first such material to receive third-party certification. </em></p> <p><strong>What is the single most important action you think the public, or a specific company or government, needs to take in the next year to advance the climate agenda?</strong></p> <p>The U.S. government needs to use its immense buying power to accelerate the commercialization of technologies that can drastically reduce the carbon footprint of the most used industrial materials. This begins with cement, an essential material responsible for 5.5% of global greenhouse gas emissions. By entering into long-term advance purchase agreements, the federal government can unlock the industrial-scale financing needed to bring the most transformational, ultra-low-carbon solutions to market.</p> <div id='native-ad-inline-1' class='ad ad-container ad-wrapper native-ad ' role='complementary' aria-hidden='true' > </div> <p><strong>What sustainability effort do you hope will gain popularity with the general public this year, and why?</strong></p> <p>All people should feel empowered to contribute to climate solutions and make a positive impact. Begin by learning about everyday actions we can take to help create a more sustainable world. In a professional context, we must advocate for climate-related careers. Encourage individuals to step out of their comfort zones, work on new technologies, adopt a mission-oriented mindset, and shed the fear of risk and failure. These efforts not only benefit our world today, but also leave a lasting legacy for future generations.</p> <p><strong>What is a climate technology that isn’t getting the attention or funding it deserves? </strong></p> <div id='inline-ad-1' class='ad ad-container ad-wrapper ' role='complementary' aria-hidden='true' > </div> <p>Cement production emits nearly as much greenhouse gasses as all the world’s cars combined. Yet efforts to decarbonize cement receive only a portion of the funding and attention received by other climate challenges, such as transportation and energy. Companies working to eliminate harmful emissions from cement need additional attention, more financial resources, and talent to help us change the world. Our most valuable resource in solving this problem is people; we urgently need more individuals dedicated to addressing it.</p> <div class="component inline-article-recirc"> <div class="title"> <div class="heading heading-6">More Must-Reads from TIME</div> <hr class="line-decorative"> </div> <ul> <li>Inside <a href="https://time.com/7213409/elon-musk-us-government-trump/?utm_source=roundup&utm_campaign=20230202"><strong>Elon Musk’s War</strong></a> on Washington</li> <li>Why Do More <a href="https://time.com/7213490/why-are-young-people-getting-cancer/?utm_source=roundup&utm_campaign=20230202"><strong>Young Adults Have Cancer? </strong></a></li> <li><a href="https://time.com/7210621/actor-colman-domingo-radical-love/?utm_source=roundup&utm_campaign=20230202"><strong>Colman Domingo</strong></a> Leads With Radical Love</li> <li><a href="https://time.com/7210557/best-books-february-2025/?utm_source=roundup&utm_campaign=20230202"><strong>11 New Books</strong></a> to Read in February</li> <li>How to Get Better at <a href="https://time.com/7205297/how-to-do-things-alone-mental-health/?utm_source=roundup&utm_campaign=20230202"><strong>Doing Things Alone</strong></a></li> <li><a href="https://time.com/7213879/cecily-strong-snl-50th-anniversary/?utm_source=roundup&utm_campaign=20230202"><strong>Cecily Strong</strong></a> on Goober the Clown</li> <li>Column: The Rise of <a href="https://time.com/7221154/rise-of-americas-broligarchy/?utm_source=roundup&utm_campaign=20230202"><strong>America’s Broligarchy</strong></a></li> <li>Introducing the <a href="https://time.com/collection/closers-2025/?utm_source=roundup&utm_campaign=20230202"><strong>2025 Closers</strong></a></li> </ul> </div> <p class="author-feedback-text"><strong>Contact us</strong> at <a href="mailto:letters@time.com?subject=(READER FEEDBACK) Marcelo De Oliveira&body=https%3A%2F%2Ftime.com%2Fcollection-post%2F6332958%2Fmarcelo-de-oliveira%2F" target="_self" rel="noopener noreferrer">letters@time.com</a>.</p> </div> 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Marcelo De Oliveira: TIME100 Climate 2023 | TIME