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twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h1 class="b01__headline twtr-type--bold-700r twtr-color--white "> Welcome to the X Ads Help Center </h1> </div> </div> </div> </div> <div class="b01-headline twtr-component"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h2 class="b01__headline twtr-type--bold-400r twtr-color--white "> Get answers and assistance to all things X Ads right here </h2> </div> </div> </div> </div> <div class="u12-search-form twtr-component--last twtr-component"> <div class="u12" data-chevron-svg="<svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true" focusable="false"> <path opacity="0" d="M0 0h24v24H0z"/> <path d="M20.207 14.543l-7.5-7.5c-.39-.39-1.023-.39-1.414 0l-7.5 7.5c-.39.39-.39 1.023 0 1.414.195.195.45.293.707.293s.512-.098.707-.293L12 9.164l6.793 6.793c.195.195.45.293.707.293s.512-.098.707-.293c.39-.39.39-1.023 0-1.414z"/> </svg> " data-search-svg="<svg width="24" height="24" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"> <path fill-rule="evenodd" clip-rule="evenodd" d="M17.87 16.81l3.66 3.66a.747.747 0 01-.002 1.06.746.746 0 01-1.06 0l-3.66-3.66A8.964 8.964 0 0111 20a9 9 0 119-9 8.98 8.98 0 01-2.13 5.81zM11 3.5c-4.135 0-7.5 3.365-7.5 7.5s3.365 7.5 7.5 7.5 7.5-3.365 7.5-7.5-3.365-7.5-7.5-7.5z"/> </svg> " data-index-path="/content/business-twitter/en" data-search-path="/content/business-twitter/en/help" data-search-result-page="/content/business-twitter/en/search"> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__block--top twtr-padding__group--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-12 "> <div class="ct01__wrapper "> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="LVBH"> <h4>Table of Contents</h4> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__block--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-6 none "> <div class="ct01__wrapper "> <div class="ct09-justify-content twtr-component twtr-component--first"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="X8E0"> <h2>01</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="S5L6"> <h4><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/overview.html" target="_blank"><span class="twtr-color--gray-900">Overview</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="4SPY"> <h2>02</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="AMP8"> <h4><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/account-setup.html" target="_blank"><span class="twtr-color--gray-900">Account setup</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="EHBS"> <h2>03</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="YTYU"> <h4><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-setup.html" target="_blank"><span class="twtr-color--gray-900">Campaign setup</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component--last twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="UD8T"> <h2>04</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="UDB9"> <h4><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-editing-and-optimization.html" target="_blank"><span class="twtr-color--gray-900">Editing & optimizing</span></a></h4> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-6 none "> <div class="ct01__wrapper "> <div class="ct09-justify-content twtr-component twtr-component--first"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="ZZA1"> <h2>05</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="I35H"> <h4><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-measurement-and-analytics.html" target="_blank"><span class="twtr-color--gray-900">Analytics</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="OZ6S"> <h2>06</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="I4EI"> <h4><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/troubleshooting.html" target="_blank"><span class="twtr-color--gray-900">Troubleshooting</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component--last twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="6IJ7"> <h2>07</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="YEN5"> <h4><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/ads-policies.html" target="_blank"><span class="twtr-color--gray-900">X Ads policies</span></a></h4> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__nested--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-12 none "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component--last twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h3 class="b01__headline twtr-type--bold-500r twtr-color--gray-900 "> Most visited help pages: </h3> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__block--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_information.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_information.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_information.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="0MVY"> <h5 style="text-align: left;"><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/troubleshooting/how-twitter-ads-work.html" target="_blank"><span class="twtr-color--gray-900">How X Ads work</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="9VB5"> <h5 style="text-align: left;"><a href="https://web.archive.org/web/20240418142108/http://business.twitter.com/" target="_blank"></a><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-setup.html" target="_blank"><span class="twtr-color--gray-900">Campaign setup</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="NC17"> <h5 style="text-align: left;"><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-editing-and-optimization/scheduled-tweets.html" target="_blank"><span class="twtr-color--gray-900">Scheduled Posts</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="IFZ3"> <h5 style="text-align: left;"><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/troubleshooting/multi-user-login-faq.html" target="_blank"><span class="twtr-color--gray-900">Multi-user login</span></a></h5> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_money.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_money.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_money.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="LWEJ"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/overview/ads-pricing.html" target="_blank"><span class="twtr-color--gray-900">Ads pricing</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="F5OF"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/ads-policies/campaign-considerations/about-eligibility-for-twitter-ads.html" target="_blank"><span class="twtr-color--gray-900">Account eligibility</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="1YBW"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/ads-policies/introduction-to-twitter-ads/twitter-ads-policies.html" target="_blank"><span class="twtr-color--gray-900">X Ads policies</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="H7JQ"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/ads-policies/brand-safety.html" target="_blank"><span class="twtr-color--gray-900">Brand safety @X</span></a></h5> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_gears.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_gears.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_gears.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="TOGW"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-setup/creative-ad-specifications.html" target="_blank"><span class="twtr-color--gray-900">Creative ad specs</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="WOSZ"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-measurement-and-analytics/conversion-tracking-for-websites.html" target="_blank"><span class="twtr-color--gray-900">Conversion tracking</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="NHCJ"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-measurement-and-analytics/tweet-activity-dashboard.html" target="_blank"><span class="twtr-color--gray-900">Post Activity Dashboard</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="L0Z5"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-setup/x-ads-manager.html" target="_blank"><span class="twtr-color--gray-900">Ads Manager</span></a></h5> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__nested--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-12 none "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component--last twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h4 class="b01__headline twtr-type--bold-500r twtr-color--gray-900 "> Don't forget about these X Ads basics: </h4> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__block--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_design.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_design.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_design.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="FQX2"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-setup/campaigns-101.html" target="_blank"><span class="twtr-color--gray-900">Campaigns 101</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="Q0BK"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/account-setup/ads-account-creation.html" target="_blank"><span class="twtr-color--gray-900">Ads account creation</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="E23M"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/overview/twitter-ads-glossary.html" target="_blank"><span class="twtr-color--gray-900">Ads glossary</span></a></h5> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_controls.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_controls.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_controls.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); 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twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="7KHQ"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/overview/what-are-promoted-ads.html" target="_blank"><span class="twtr-color--gray-900">What are Promoted Ads?</span></a></h5> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_investment.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240418142108im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_investment.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_investment.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="T19C"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-editing-and-optimization/intro-to-optimizing.html" target="_blank"><span class="twtr-color--gray-900">Campaign optimization</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="OVHB"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/campaign-setup/create-a-video-views-campaign/upload-a-video.html" target="_blank"><span class="twtr-color--gray-900">Uploading videos to X Ads</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="Y4TP"> <h5><a href="https://web.archive.org/web/20240418142108/https://business.x.com/en/help/troubleshooting/bidding-and-auctions-faqs.html" target="_blank"><span class="twtr-color--gray-900">Bidding & auctions FAQs</span></a></h5> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__block--top twtr-padding__section--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-4 "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h5 class="b01__headline twtr-type--bold-400r twtr-color--gray-500 "> Ready to launch your ad? </h5> </div> </div> </div> </div> <div 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Apply all this knowledge to create standout posts (and ads) today. </p> </div> </div> <div class="b03-button twtr-component--last twtr-component"> <div class="b03 twtr-component-space--sm " data-redirect-to-login="false" style="width:auto;"> <a class="b03__button twtr-btn twtr-btn--secondary twtr-btn--size-default twtr-btn-color--secondary-black twtr-btn__icon--noicon twtr-scribe-clicks" href="https://web.archive.org/web/20240418142108/https://ads.twitter.com/" rel="noopener noreferrer" target="_blank" data-twtr-scribe-section="b03-button" data-twtr-scribe-element="D5I6" data-twtr-scribe-component="create-an-ad" data-text="Create an ad">  Create an ad </a> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h5 class="b01__headline twtr-type--bold-400r twtr-color--gray-500 "> Have a big 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