NextRoll - News

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Vibhor Kapoor (Hubspot) </a> <a target="_blank" href="https://philhsc.com/interviews/lizzie-chapman" class="news-links__item"> 12/17/2024 How to partner with big players with Lizzie Chapman (Partnership+ Podcast) </a> <a target="_blank" href="https://mediastreet.ie/build-a-strong-attribution-strategy-to-fight-fragmentation/" class="news-links__item"> 12/9/2024 Cathy Bergstrom on How to Build a Strong Attribution Strategy to Fight Fragmentation (Search Mediastreet News) </a> <a target="_blank" href="https://www.smartbrief.com/original/what-marketers-need-to-know-about-data-and-privacy-in-2025" class="news-links__item"> 12/3/2024 NextRoll's Andrew Pascoe on what marketers need to know about data and privacy in 2025 </a> <a target="_blank" href="https://www.dmnews.com/breaking-through-the-holiday-noise-with-full-funnel-marketing/" class="news-links__item"> 11/20/2024 Courtney Herb on Breaking Through the Holiday Noise with Full-Funnel Marketing (Digital Marketing News) </a> <a target="_blank" href="https://www.dmnews.com/breaking-through-the-holiday-noise-with-full-funnel-marketing/" class="news-links__item"> 11/20/2024 Courtney Herb on Breaking Through the Holiday Noise with Full-Funnel Marketing (Digital Marketing News) </a> <a target="_blank" href="https://stevieawards.com/women/2024-stevie-award-winners#Individual" class="news-links__item"> 11/13/2024 Roli Saxena Named Silver Stevie Award Winner in "Most Innovative Woman of the Year - Technology" Category </a> <a target="_blank" href="https://open.spotify.com/episode/0X3dP9xlTaxR2h2wWsX557" class="news-links__item"> 10/28/2024 VP of Partnerships, Lizzie Chapman, on NextRoll's Privacy-Forward Vision </a> <a target="_blank" href="https://www.revenuerehab.live/evolving-sdr-roles/" class="news-links__item"> 10/2/2024 Evolving SDR Roles: The Future of Personalization and AI in Sales With NextRoll's Laura Zwahlen </a> <a target="_blank" href="https://www.forbes.com/councils/forbesbusinesscouncil/2024/09/26/strategies-for-fostering-diverse-and-inclusive-workplaces/" class="news-links__item"> 10/1/2024 Roli Saxena on Strategies For Fostering Diverse And Inclusive Workplaces (Forbes) </a> <a target="_blank" href="https://privacysandbox.com/intl/en_us/case-studies/nextroll/" class="news-links__item"> 9/19/2024 Google Case Study: NextRoll’s Privacy Sandbox testing reimagines cookieless bidding & optimization models </a> <a target="_blank" href="https://stevieawards.com/women" class="news-links__item"> 9/19/2024 NextRoll CEO Roli Saxena named finalist in The Stevie Awards Women in Business "Most Innovative Woman of the Year – Technology" Category </a> <a target="_blank" href="https://privacysandbox.com/intl/en_us/news/upcoming-privacy-sandbox-developments/" class="news-links__item"> 9/18/2024 NextRoll's Andrew Pascoe Weighs in on Privacy Sandbox's Latest Enhancements </a> <a target="_blank" href="https://www.inspiring-workplaces.com/content/the-2024-global-top-100-inspiring-workplaces-announced" class="news-links__item"> 9/5/2024 NextRoll Recognized as 2024 Global Top 100 Inspiring Workplace </a> <a target="_blank" href="https://medium.com/authority-magazine/female-disruptors-roli-saxena-of-nextroll-on-the-three-things-you-need-to-shake-up-your-industry-7068cbc37730" class="news-links__item"> 8/20/2024 Female Disruptors: Roli Saxena On The Three Things You Need To Shake Up Your Industry (Authority Magazine) </a> <a target="_blank" href="https://p2pi.com/2024-women-excellence-winners" class="news-links__item"> 8/13/2024 Roli Saxena Recognized as a Path to Purchase Institute 2024 Women of Excellence Winner </a> <a target="_blank" href="https://www.cynopsis.com/events/2024-top-women-in-media/" class="news-links__item"> 8/13/2024 NextRoll's Aislinn Ryan Recognized as a Cynopsis 2024 Top Women in Media Honoree </a> <a target="_blank" href="https://www.adexchanger.com/marketers/vendors-like-rtb-house-and-raptive-bought-in-to-the-privacy-sandbox-do-they-feel-burned/" class="news-links__item"> 7/30/2024 NextRoll and Other AdTech Leaders' Reaction to Privacy Sandbox Changes (AdExchanger) </a> <a target="_blank" href="https://www.admonsters.com/googles-new-cookie-plan-empowering-users-shaping-advertiser-strategies/" class="news-links__item"> 7/25/2024 Rob Myers on Google’s New Cookie Plan: Empowering Users, Shaping Advertiser Strategies </a> <a target="_blank" href="https://www.marketingbrew.com/stories/2024/07/17/google-s-privacy-sandbox-isn-t-ready-for-prime-time" class="news-links__item"> 7/17/2024 Andrew Pascoe on early findings from NextRoll's Privacy Sandbox testing (Marketing Brew) </a> <a target="_blank" href="https://www.emarketer.com/content/nextroll-vp-google-privacy-sandbox-changing-start-experimenting-now" class="news-links__item"> 7/11/2024 NextRoll VP on Google’s Privacy Sandbox: ‘It’s going to keep on changing,’ so start experimenting now (eMarketer) </a> <a target="_blank" href="https://adage.com/article/digital-marketing-ad-tech-news/inside-googles-post-cookie-ad-tech-troubles-advertisers/2568431" class="news-links__item"> 7/9/2024 NextRoll's Justin Rau Shares Latest Privacy Sandbox Testing Findings (AdAge) </a> <a target="_blank" href="https://martechseries.com/mts-insights/guest-authors/navigating-the-shift-to-privacy-forward-advertising/" class="news-links__item"> 5/8/2024 NextRoll's Rob Myers on Navigating the Shift to Privacy-Forward Advertising (MarTech Series) </a> <a target="_blank" href="https://adage.com/article/digital-marketing-ad-tech-news/how-googles-post-cookie-delay-affects-ad-industry/2556091" class="news-links__item"> 5/1/2024 NextRoll's Justin Rau Speaks to AdAge About Google's Privacy Sandbox Timeline Delay </a> <a target="_blank" href="https://www.emarketer.com/content/google-delay-marketers-time-hone-first-party-data-identity-resolution-strategies?utm_source=Newsletter&utm_medium=Email&utm_campaign=edaily+4.29.2024&utm_id=edaily+4.29.2024&utm_content=edaily+4.29.2024" class="news-links__item"> 4/29/2024 Google delay gives marketers more time to hone first-party data, identity resolution strategies with NextRoll's Rob Myers </a> <a target="_blank" href="https://salestechstar.com/interviews/salestechstar-interview-with-laura-zwahlen-chief-revenue-officer-at-nextroll/" class="news-links__item"> 4/23/2024 SalesTechStar Interview with Laura Zwahlen, Chief Revenue Officer at NextRoll </a> <a target="_blank" href="https://www.wsj.com/tech/google-cookies-replacement-not-enough-to-protect-uk-consumer-privacy-580d1b16" class="news-links__item"> 4/19/2024 NextRoll's Andrew Pascoe Speaks to Identified Flaws from Regulators in Google's New Privacy Plan (Wall Street Journal) </a> <a target="_blank" href="https://www.admonsters.com/events/2024-top-women-in-media-ad-tech/?id=654914#2024-honorees" class="news-links__item"> 4/16/2024 NextRoll CEO, Roli Saxena, Selected as 'Tech Trailblazer' in AdExchanger's Top Women in Media and AdTech Awards </a> <a target="_blank" href="https://www.globenewswire.com/news-release/2024/04/02/2856023/0/en/NextRoll-Launches-Latest-Third-Party-Cookieless-Testing-in-Google-s-Privacy-Sandbox.html" class="news-links__item"> 4/2/2024 NextRoll Launches Latest Third-Party Cookieless Testing in Google’s Privacy Sandbox </a> <a target="_blank" href="https://www.globenewswire.com/news-release/2024/03/28/2854052/0/en/NextRoll-Bolsters-Leadership-Team-with-the-Appointment-of-Laura-Zwahlen-as-Chief-Revenue-Officer.html" class="news-links__item"> 3/28/2024 NextRoll Bolsters Leadership Team with the Appointment of Laura Zwahlen as Chief Revenue Officer </a> <a target="_blank" href="https://www.youtube.com/watch?v=8JhiaIIg-vE" class="news-links__item"> 3/27/2024 AI for GTM Featuring NextRoll's VP, Data Science Engineering, Andrew Pascoe </a> <a target="_blank" href="https://www.globenewswire.com/news-release/2024/02/13/2828283/0/en/NextRoll-Welcomes-Steve-Sloan-as-an-Independent-Board-Member-to-Support-its-Continued-SaaS-Transformation.html" class="news-links__item"> 2/13/2024 NextRoll Welcomes Steve Sloan as an Independent Board Member to Support its Continued SaaS Transformation </a> <a target="_blank" href="https://resources.observepoint.com/datachat-live/goodbye-3rd-party-cookies-pt-2-advertiser-perspectives/" class="news-links__item"> 2/13/2024 "Goodbye 3rd-Party Cookies Pt. 2: Advertiser Perspectives" feat. Sr. Product Manager Rob Myers </a> <a target="_blank" href="https://www.customerexperiencedive.com/news/kellanova-personalization-customer-zero-first-party-data/706445/" class="news-links__item"> 2/6/2024 NextRoll's Rob Myers Explains the Power of Zero and First-Party Data in the Wake of 3PC Deprecation </a> <a target="_blank" href="https://www.globenewswire.com/news-release/2024/01/09/2806346/0/en/NextRoll-Named-a-Mar[…]sting-Grantee-for-Google-s-Privacy-Sandbox-Initiative.html" class="news-links__item"> 1/9/2024 NextRoll Named a Market Testing Grantee for Google’s Privacy Sandbox Initiative </a> <a target="_blank" href="https://www.pymnts.com/cfo/2023/nextroll-cfo-putting-dollars-into-what-matters-most" class="news-links__item"> 6/7/2023 NextRoll CFO Says Strategic Buy-In Crucial to Good Financial Hygiene </a> <a target="_blank" href="https://aithority.com/technology/martech/nextroll-secures-50-million-from-capital-ip-to-further-transformation/" class="news-links__item"> 5/25/2023 NextRoll Secures $50 Million From Capital IP to Further Transformation (AI Authority) </a> <a target="_blank" href="https://www.mediapost.com/publications/article/385759/nextroll-snares-50-million-in-new-financing.html" class="news-links__item"> 5/25/2023 NextRoll Snares $50 Million In New Financing (Media Post) </a> <a target="_blank" href="https://www.bizjournals.com/sanfrancisco/inno/stories/fundings/2023/05/24/nextroll-marketing-ai-debt-round.html" class="news-links__item"> 5/24/2023 NextRoll, a San Francisco digital marketing firm focused on AI, raises $50M debt round (San Francisco Business Times) </a> <a target="_blank" href="https://martechseries.com/sales-marketing/adroll-names-vibhor-kapoor-as-president-promoting-from-within-to-drive-growth-and-strategy/" class="news-links__item"> 4/12/2023 AdRoll Names Vibhor Kapoor as President, Promoting from Within to Drive Growth and Strategy (MarTech Series) </a> <a target="_blank" href="https://finance.yahoo.com/news/sue-choe-joins-nextroll-cfo-150000265.html" class="news-links__item"> 3/8/2023 Sue Choe Joins NextRoll as CFO, Expands Diverse Leadership Team (Yahoo Finance) </a> <a target="_blank" href="https://builtin.com/awards/us/2023/best-midsize-places-to-work" class="news-links__item"> 1/12/2023 Built In's Best Places To Work </a> <a target="_blank" href="https://www.mediapost.com/publications/article/379777/roli-saxena-named-ceo-of-nextroll.html" class="news-links__item"> 11/14/2022 Roli Saxena Named CEO Of NextRoll (MediaPost) </a> <a target="_blank" href="https://www.builtinsf.com/2022/09/28/sf-tech-companies-to-watch-fall-2022" class="news-links__item"> 9/28/2022 Take Note: 20 San Francisco Companies to Watch This Fall </a> <a target="_blank" href="https://brighthire.ai/blog/nextrolls-secrets-to-creating-structured-interviews/" class="news-links__item"> 8/31/2022 NextRoll’s Secrets to Creating Structured Interviews </a> <a target="_blank" href="https://beststartup.la/101-california-united-states-based-advertising-companies-the-most-innovative-advertising-companies-2/" class="news-links__item"> 8/1/2022 101 California-Based Advertising Companies | The Most Innovative Advertising Companies (Best Startup) </a> <a target="_blank" href="https://martech360.com/tech-analytics/nextroll-receives-inaugural-lgbtqia-advocacy-award-from-built-in/" class="news-links__item"> 7/1/2022 NextRoll Receives Inaugural LGBTQIA+ Advocacy Award From Built In (MarTech 360) </a> <a target="_blank" href="https://datamagazine.co.uk/101-most-innovative-predictive-analytics-startups-companies-united-states/" class="news-links__item"> 5/9/2022 101 Most Innovative Predictive Analytics Startups & Companies List (Data Magazine) </a> <a target="_blank" href="https://martechseries.com/marketing-intelligence/advertising-trends/nextroll-hires-new-cmo-for-its-d2c-ecommerce-division-adroll/" class="news-links__item"> 4/26/2022 Nextroll Hires New CMO For Its D2C Ecommerce Division Adroll (MarTech Series) </a> <a target="_blank" href="https://www.hrc.org/press-releases/major-employers-in-kentucky-oppose-anti-lgbtq-legislation-in-the-commonwealth-and-nationwide" class="news-links__item"> 3/9/2022 Major Employers in Kentucky Oppose Anti-LGBTQ Legislation in the Commonwealth and Nationwide (Human Rights Campaign) </a> <a target="_blank" href="https://whatsnewinpublishing.com/googles-topics-api-announcement-what-does-this-mean-for-the-industry/" class="news-links__item"> 2/28/2022 Google’s Topics API announcement—what does this mean for the industry? (WNIP) </a> <a target="_blank" href="https://www.hrc.org/press-releases/amazon-general-mills-ibm-microsoft-and-nestle-join-150-major-u-s-companies-to-oppose-anti-transgender-legislation-in-iowa" class="news-links__item"> 2/28/2022 150+ Major U.S. Companies To Oppose Anti-Transgender Legislation in Iowa (Human Rights Campaign) </a> <a target="_blank" href="https://www.businessinsider.com/all-raise-female-leaders-on-tech-startup-boards-2021-12" class="news-links__item"> 12/14/2021 Meet the 18 female executives All Raise has placed through its startup board diversity program (Insider) </a> <a target="_blank" href="https://www.builtinsf.com/2021/12/01/2022-tech-predictions-modern-day-oracles" class="news-links__item"> 12/1/2021 2022 Tech Predictions From Modern-Day Oracles (Built In) </a> <a target="_blank" href="https://www.rover.com/blog/best-dog-friendly-companies/" class="news-links__item"> 9/28/2021 The Best Dog-Friendly Companies of 2021 (Rover) </a> <a target="_blank" href="https://www.bizjournals.com/sanfrancisco/news/2021/08/27/san-francisco-crm-goog-twit-uber-abnb.html" class="news-links__item"> 9/27/2021 Then and now: How San Francisco's largest tech employers have changed (San Francisco Business Times) </a> <a target="_blank" href="https://martechseries.com/marketing-intelligence/bethany-mayer-lisa-blackwood-kapral-and-marcy-campbell-join-nextroll-board-of-directors/" class="news-links__item"> 9/22/2021 Bethany Mayer, Lisa Blackwood-Kapral, and Marcy Campbell Join NextRoll Board of Directors (MarTech Series) </a> <a target="_blank" href="https://www.builtinsf.com/2021/09/01/sf-companies-hiring-september-2021" class="news-links__item"> 9/21/2021 Want to Join the Great Resignation? These Companies Are Hiring. (Built In) </a> <a target="_blank" href="https://www.crainsnewyork.com/awards/new-yorks-best-places-work-2021" class="news-links__item"> 8/30/2021 New York's Best Places to Work 2021 (Crains) </a> <a target="_blank" href="https://www.forbes.com/sites/amazonwebservices/2021/08/25/unlocking-the-future-at-nextroll-how-machine-learning-is-changing-everything-for-innovation-minded-businesses/?sh=22e164e06ee5" class="news-links__item"> 8/25/2021 How Machine Learning Is Changing Everything For Innovation-Minded Businesses (Forbes) </a> <a target="_blank" href="https://sfist.com/2021/07/10/best-growth-hacking-marketers-san-francisco/" class="news-links__item"> 7/10/2021 11 Best Growth Hacking Marketers in SF (SFist) </a> <a target="_blank" href="https://digiday.com/media/wtf-is-fledge/" class="news-links__item"> 1/27/2021 WTF is FLEDGE? (Digiday) </a> <a target="_blank" href="https://builtin.com/agencies-consulting/marketing-companies" class="news-links__item"> 1/20/2021 22 Marketing Companies Helping Brands Dominate Their Industries (Built In) </a> <a target="_blank" href="https://www.demandgenreport.com/features/news-briefs/nextroll-names-robin-bordoli-as-new-ceo/" class="news-links__item"> 8/13/2020 NextRoll Names Robin Bordoli As New CEO (Demand Gen Report) </a> <a target="_blank" href="https://medium.com/authority-magazine/five-steps-one-can-take-to-become-more-resilient-with-toby-gabriner-and-fotis-georgiadis-5718b4362c78" class="news-links__item"> 12/24/2019 Five Steps One Can Take to Become More Resilient, with Toby Gabriner and Fotis Georgiadis (Medium) </a> <a target="_blank" href="https://www.newsy.com/stories/the-gender-gap-shows-up-in-early-career-promotions/" class="news-links__item"> 11/25/2019 Study: Men Are Promoted More Often Than Women Early In Their Career (Newsy) </a> <a target="_blank" href="https://www.businessinsider.com/marketing-technology-martech-important-executives-2019-10" class="news-links__item"> 10/29/2019 Meet 22 of the most important executives shaping the future of marketing technology (Insider) </a> <a target="_blank" href="https://martechseries.com/mts-insights/guest-authors/e-commerce-marketing-strategies-for-2019-and-beyond/" class="news-links__item"> 10/23/2019 E-Commerce Marketing Strategies: For 2019 and Beyond (MarTech Series) </a> <a target="_blank" href="https://www.forbes.com/sites/kimelsesser/2019/10/15/new-leanin-study-the-broken-rung-keeping-women-from-management/#21a1de167803" class="news-links__item"> 10/15/2019 New LeanIn Study: The Broken Rung Keeping Women From Management (Forbes) </a> <a target="_blank" href="https://www.cmo.com.au/article/666507/cmo-top-10-martech-stories-week-19-september-2019/" class="news-links__item"> 9/19/2019 CMO's top 10 martech stories for the week (CMO) </a> <a target="_blank" href="https://www.practicalecommerce.com/ecommerce-product-releases-september-15-2019" class="news-links__item"> 9/15/2019 AdRoll Group rebrands as NextRoll, launches marketing platform services (Practical Ecommerce) </a> <a target="_blank" href="https://www.cmswire.com/customer-experience/forrester-updates-customer-experience-platform-oracle-and-deloitte-partner-in-cdp-more/" class="news-links__item"> 9/13/2019 AdRoll Group Rebrands as NextRoll, Launches Marketing Platform Services (CMS Wire) </a> <a target="_blank" href="https://www.clickz.com/martech-news-optimizely-adobe-nextroll/255632/" class="news-links__item"> 9/13/2019 Martech news roundup: Optimizely, Adobe, NextRoll (ClickZ) </a> <a target="_blank" href="https://which-50.com/adroll-rebrands-as-nextroll-moves-toward-marketing-tech-and-services/" class="news-links__item"> 9/11/2019 AdRoll Rebrands As NextRoll, Moves Toward Marketing Tech And Services (Which-50) </a> <a target="_blank" href="https://www.adweek.com/programmatic/adroll-rebrand-nextroll-ad-tech-data/" class="news-links__item"> 9/10/2019 AdRoll Group Rebrands as NextRoll, Promising Deeper Dives Into Data (AdWeek) </a> <a target="_blank" href="https://adexchanger.com/digital-marketing-2/adroll-rebrands-to-nextroll-and-marches-toward-mar-tech/" class="news-links__item"> 9/10/2019 AdRoll Group Rebrands To NextRoll And Marches Toward Mar Tech (AdExchanger) </a> <a target="_blank" href="https://www.startupworld.com/news/nextroll-to-comeup-with-new-services/" class="news-links__item"> 9/10/2019 AdRoll Launches New Services With The Rebranded Name NextRoll (StartupWorld) </a> <a target="_blank" href="https://www.dmnews.com/customer-experience/crm/article/21086213/salesforce-launches-global-campaign-adroll-rebrands-as-netroll" class="news-links__item"> 9/10/2019 AdRoll Rebrands as NextRoll (DMN) </a> <a target="_blank" href="https://techcrunch.com/2019/09/10/adroll-nextroll/" class="news-links__item"> 9/10/2019 AdRoll Group becomes NextRoll and launches new platform services business (TechCrunch) </a> <a target="_blank" href="https://www.businessinsider.com/companies-amazing-health-and-fitness-benefits-2019-8" class="news-links__item"> 8/27/2019 13 companies with incredible employee health and fitness perks (Insider) </a> <a target="_blank" href="https://www.comparably.com/articles/18-great-companies-for-millennials-in-the-san-francisco-area/" class="news-links__item"> 8/14/2019 18 Great Companies for Millennials in the San Francisco Area (Comparably) </a> <a target="_blank" href="https://www.demandgenreport.com/features/news-briefs/adroll-group-achieves-16-growth-with-new-paas-data-licensing-revenue" class="news-links__item"> 8/7/2019 AdRoll Group Achieves 16% Growth With New PaaS, Data & Licensing Revenue (Demand Gen Report) </a> <a target="_blank" href="https://martechseries.com/technology/adroll-group-posts-double-digit-growth-fueled-new-paas-data-licensing-revenue/" 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href="https://www.cybercoders.com/insights/younger-self-women-in-tech-pt-1/" class="news-links__item"> 3/7/2019 Interviews with Impactful Female Professionals (Cyber Coders) </a> <a target="_blank" href="https://www.businessinsider.com/moving-up-the-ranks-quickly-at-a-company-you-love-2019-2" class="news-links__item"> 2/27/2019 5 tricks for moving up the ranks quickly at a company you love (Insider) </a> <a target="_blank" href="https://www.fastcompany.com/90302603/this-is-how-you-keep-your-most-ambitious-employees-from-leaving" class="news-links__item"> 2/12/2019 This is how you keep your most ambitious employees from leaving (Fast Company) </a> </div> </div> </section> </div> </section> <section id="nextroll-nav" class="nextroll-footer"> <div class="container full-width bkgd-extra-light-charcoal"> <nav class="nextroll-footer__nav"> <ul> <li><a href="/" class="nextroll-footer__nav-link">home</a></li> <li><a href="/about/" class="nextroll-footer__nav-link">about</a></li> <li><a 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