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<div class="mw-indicators"> </div> <div id="siteSub" class="noprint">From Wikipedia, the free encyclopedia</div> </div> <div id="contentSub"><div id="mw-content-subtitle"></div></div> <div id="mw-content-text" class="mw-body-content"><div class="mw-content-ltr mw-parser-output" lang="en" dir="ltr"><div class="shortdescription nomobile noexcerpt noprint searchaux" style="display:none">German advertising agency</div> <style data-mw-deduplicate="TemplateStyles:r1257001546">.mw-parser-output .infobox-subbox{padding:0;border:none;margin:-3px;width:auto;min-width:100%;font-size:100%;clear:none;float:none;background-color:transparent}.mw-parser-output .infobox-3cols-child{margin:auto}.mw-parser-output .infobox .navbar{font-size:100%}@media screen{html.skin-theme-clientpref-night .mw-parser-output .infobox-full-data:not(.notheme)>div:not(.notheme)[style]{background:#1f1f23!important;color:#f8f9fa}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .infobox-full-data:not(.notheme) div:not(.notheme){background:#1f1f23!important;color:#f8f9fa}}@media(min-width:640px){body.skin--responsive .mw-parser-output .infobox-table{display:table!important}body.skin--responsive .mw-parser-output .infobox-table>caption{display:table-caption!important}body.skin--responsive .mw-parser-output .infobox-table>tbody{display:table-row-group}body.skin--responsive .mw-parser-output .infobox-table tr{display:table-row!important}body.skin--responsive .mw-parser-output .infobox-table th,body.skin--responsive .mw-parser-output .infobox-table td{padding-left:inherit;padding-right:inherit}}</style><style data-mw-deduplicate="TemplateStyles:r1242257876">.mw-parser-output .ib-company .infobox-label{padding-right:0.5em}.mw-parser-output .ib-company .infobox-data,.mw-parser-output .ib-company .infobox-below{line-height:1.35em}.mw-parser-output .ib-company-logo img{background-color:#f8f9fa}.mw-parser-output .ib-company-locality,.mw-parser-output .ib-company-country{display:inline}</style><table class="infobox ib-company vcard"><caption class="infobox-title fn org">Scholz & Friends</caption><tbody><tr><td colspan="2" class="infobox-image ib-company-logo logo"><span typeof="mw:File"><a href="/wiki/File:Scholz-and-friends.png" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/en/thumb/3/38/Scholz-and-friends.png/250px-Scholz-and-friends.png" decoding="async" width="250" height="110" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/en/thumb/3/38/Scholz-and-friends.png/375px-Scholz-and-friends.png 1.5x, //upload.wikimedia.org/wikipedia/en/3/38/Scholz-and-friends.png 2x" data-file-width="475" data-file-height="209" /></a></span></td></tr><tr><th scope="row" class="infobox-label">Company type</th><td class="infobox-data category"><a href="/wiki/Gesellschaft_mit_beschr%C3%A4nkter_Haftung" class="mw-redirect" title="Gesellschaft mit beschränkter Haftung">GmbH</a></td></tr><tr><th scope="row" class="infobox-label">Industry</th><td class="infobox-data category"><a href="/wiki/Advertising" title="Advertising">Advertising</a></td></tr><tr><th scope="row" class="infobox-label">Genre</th><td class="infobox-data category"><a href="/wiki/Advertising_agency" title="Advertising agency">Advertising agency</a></td></tr><tr><th scope="row" class="infobox-label">Founded</th><td class="infobox-data">1981<sup id="cite_ref-1" class="reference"><a href="#cite_note-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup></td></tr><tr><th scope="row" class="infobox-label">Founder</th><td class="infobox-data agent"><a href="/w/index.php?title=J%C3%BCrgen_Scholz&action=edit&redlink=1" class="new" title="Jürgen Scholz (page does not exist)">Jürgen Scholz</a>, <a href="/w/index.php?title=Uwe_Lang&action=edit&redlink=1" class="new" title="Uwe Lang (page does not exist)">Uwe Lang</a> and <a href="/wiki/Michael_Menzel" title="Michael Menzel">Michael Menzel</a></td></tr><tr><th scope="row" class="infobox-label">Headquarters</th><td class="infobox-data adr"><div class="ib-company-locality locality">Hamburg and Berlin<sup id="cite_ref-2" class="reference"><a href="#cite_note-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup></div>, <div class="ib-company-country country-name">Germany</div></td></tr><tr><th scope="row" class="infobox-label"><div style="display: inline-block; line-height: 1.2em; padding: .1em 0;">Key people</div></th><td class="infobox-data agent">Frank-Michael Schmidt (<a href="/wiki/Chief_executive_officer" title="Chief executive officer">CEO</a>)</td></tr><tr><th scope="row" class="infobox-label">Revenue</th><td class="infobox-data">93,12 million € (2006)</td></tr><tr><th scope="row" class="infobox-label"><div style="display: inline-block; line-height: 1.2em; padding: .1em 0;">Number of employees</div></th><td class="infobox-data">ca. 1000<sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup></td></tr><tr><th scope="row" class="infobox-label"><a href="/wiki/Parent_company" class="mw-redirect" title="Parent company">Parent</a></th><td class="infobox-data"><a href="/wiki/WPP_plc" title="WPP plc">WPP plc</a></td></tr><tr><th scope="row" class="infobox-label">Website</th><td class="infobox-data"><a rel="nofollow" class="external text" href="http://www.s-f.com/">www.s-f.com</a></td></tr></tbody></table> <p><b>Scholz & Friends</b> is one of <a href="/wiki/Europe" title="Europe">Europe</a>'s largest <a href="/wiki/Advertising_agencies" class="mw-redirect" title="Advertising agencies">advertising agencies</a>. The company was founded in <a href="/wiki/Hamburg" title="Hamburg">Hamburg</a> by Jürgen Scholz, Uwe Lang and Michael Menzel in 1981. Today, the company has dual headquarters in Hamburg-<a href="/wiki/HafenCity" title="HafenCity">HafenCity</a> and Berlin-<a href="/wiki/Mitte" title="Mitte">Mitte</a>. Scholz & Friends started a <a href="/wiki/Joint_venture" title="Joint venture">joint venture</a> with <a href="/w/index.php?title=Commarco&action=edit&redlink=1" class="new" title="Commarco (page does not exist)">Commarco</a> which was acquired by the WPP Group in 2011.<sup id="cite_ref-4" class="reference"><a href="#cite_note-4"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Well_known_designs">Well known designs</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Scholz_%26_Friends&action=edit&section=1" title="Edit section: Well known designs"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a href="/wiki/Paralympic_symbol" class="mw-redirect" title="Paralympic symbol">Paralympic symbol</a> (2003)<sup id="cite_ref-5" class="reference"><a href="#cite_note-5"><span class="cite-bracket">[</span>5<span class="cite-bracket">]</span></a></sup></li> <li><a href="/wiki/Walk_of_Ideas" title="Walk of Ideas">Walk of Ideas</a> (2006)<sup id="cite_ref-dandad_6-0" class="reference"><a href="#cite_note-dandad-6"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup></li></ul> <div class="mw-heading mw-heading2"><h2 id="References">References</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Scholz_%26_Friends&action=edit&section=2" title="Edit section: References"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist"> <div class="mw-references-wrap"><ol class="references"> <li id="cite_note-1"><span class="mw-cite-backlink"><b><a href="#cite_ref-1">^</a></b></span> <span class="reference-text"><a rel="nofollow" class="external text" href="http://www.s-f.com/Network/tabid/85/Default.aspx#130">Scholz & Friends, Eine Erfolgsgeschichte seit 1981</a>, Scholz & Friends, Accessdate: November 5, 2010</span> </li> <li id="cite_note-2"><span class="mw-cite-backlink"><b><a href="#cite_ref-2">^</a></b></span> <span class="reference-text"><a rel="nofollow" class="external text" href="http://www.s-f.com/group/en/aboutus/numbersandfacts/">Numbers and facts</a>, s-f.com, Retrieved 26. June 2015</span> </li> <li id="cite_note-3"><span class="mw-cite-backlink"><b><a href="#cite_ref-3">^</a></b></span> <span class="reference-text"><a rel="nofollow" class="external text" href="http://www.moodiereport.com/document.php?c_id=6&doc_id=24258">Advertising concession awarded at Berlin Brandenburg Airport</a>, moodiereport.com, May 25, 2010</span> </li> <li id="cite_note-4"><span class="mw-cite-backlink"><b><a href="#cite_ref-4">^</a></b></span> <span class="reference-text"><style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-limited.id-lock-limited a,.mw-parser-output .id-lock-registration.id-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/d/d6/Lock-gray-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-subscription.id-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/a/aa/Lock-red-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/4/4c/Wikisource-logo.svg")right 0.1em center/12px no-repeat}body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-free a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-limited a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-registration a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-subscription a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .cs1-ws-icon a{background-size:contain;padding:0 1em 0 0}.mw-parser-output .cs1-code{color:inherit;background:inherit;border:none;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;color:var(--color-error,#d33)}.mw-parser-output .cs1-visible-error{color:var(--color-error,#d33)}.mw-parser-output .cs1-maint{display:none;color:#085;margin-left:0.3em}.mw-parser-output .cs1-kern-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right{padding-right:0.2em}.mw-parser-output .citation .mw-selflink{font-weight:inherit}@media screen{.mw-parser-output .cs1-format{font-size:95%}html.skin-theme-clientpref-night .mw-parser-output .cs1-maint{color:#18911f}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .cs1-maint{color:#18911f}}</style><cite class="citation web cs1"><a rel="nofollow" class="external text" href="http://adage.com/article/global-news/wpp-buys-commarco-parent-scholz-friends/227081/">"Advertising Age "WPP Buys Commarco, Parent of German Agency Scholz & Friends"<span class="cs1-kern-right"></span>"</a>. AdvertisingAge. 2011-04-19<span class="reference-accessdate">. Retrieved <span class="nowrap">2015-05-24</span></span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=unknown&rft.btitle=Advertising+Age+%22WPP+Buys+Commarco%2C+Parent+of+German+Agency+Scholz+%26+Friends%22&rft.pub=AdvertisingAge&rft.date=2011-04-19&rft_id=http%3A%2F%2Fadage.com%2Farticle%2Fglobal-news%2Fwpp-buys-commarco-parent-scholz-friends%2F227081%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3AScholz+%26+Friends" class="Z3988"></span></span> </li> <li id="cite_note-5"><span class="mw-cite-backlink"><b><a href="#cite_ref-5">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20080406004147/http://www.paralympic.org/paralympian/20032/20030201.html">"New Logo and Motto for IPC"</a>. International Paralympic Committee. 2003. Archived from <a rel="nofollow" class="external text" href="http://www.paralympic.org/paralympian/20032/20030201.html">the original</a> on 6 April 2008<span class="reference-accessdate">. Retrieved <span class="nowrap">18 August</span> 2015</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.genre=unknown&rft.btitle=New+Logo+and+Motto+for+IPC&rft.pub=International+Paralympic+Committee&rft.date=2003&rft_id=http%3A%2F%2Fwww.paralympic.org%2Fparalympian%2F20032%2F20030201.html&rfr_id=info%3Asid%2Fen.wikipedia.org%3AScholz+%26+Friends" class="Z3988"></span></span> </li> <li id="cite_note-dandad-6"><span class="mw-cite-backlink"><b><a href="#cite_ref-dandad_6-0">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://www.dandad.org/awards/professional/2007/environmental-design/16248/the-walk-of-ideas/">"The Walk of Ideas | Scholz & Friends Berlin GmbH | FC Deutschland GmbH | D&AD Awards 2007 Pencil Winner | Exhibitions | D&AD"</a>. <i>www.dandad.org</i><span class="reference-accessdate">. Retrieved <span class="nowrap">30 November</span> 2022</span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=www.dandad.org&rft.atitle=The+Walk+of+Ideas+%7C+Scholz+%26+Friends+Berlin+GmbH+%7C+FC+Deutschland+GmbH+%7C+D%26AD+Awards+2007+Pencil+Winner+%7C+Exhibitions+%7C+D%26AD&rft_id=https%3A%2F%2Fwww.dandad.org%2Fawards%2Fprofessional%2F2007%2Fenvironmental-design%2F16248%2Fthe-walk-of-ideas%2F&rfr_id=info%3Asid%2Fen.wikipedia.org%3AScholz+%26+Friends" class="Z3988"></span></span> </li> </ol></div></div> <div class="mw-heading mw-heading2"><h2 id="External_links">External links</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=Scholz_%26_Friends&action=edit&section=3" title="Edit section: External links"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><span class="official-website"><span class="url"><a rel="nofollow" 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