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Sponsorship policy - The Art Newspaper - International art news and events
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All the content will be clearly badged as follows: </p><h3 class="font-text-narrow-medium font-medium text-xl leading-tighter tracking-wide mb-md">Sponsored by</h3><p class="pt-dp-p font-text-light font-light text-lg leading-normal tracking-wide mb-base last:mb-0" itemProp="text">• Content produced exclusively by the editorial team (or freelancers commissioned by its editors/an approved editor) supported by funding from third parties where there is an alignment of brand values<br/>• Third-party may suggest content ideas, but the editorial team is not obliged to accept them and final editorial approval rests with <em class="font-text-light-italic font-light italic">The Art Newspaper</em><br/>• Product may contain a “message from the sponsor”, which is clearly signposted as such and is written by the third party, in conformity with editorial standards<br/>• Writer’s byline should include the journalist’s name and the sponsor where applicable</p><h3 class="font-text-narrow-medium font-medium text-xl leading-tighter tracking-wide mb-md">Media partnership</h3><p class="pt-dp-p font-text-light font-light text-lg leading-normal tracking-wide mb-base last:mb-0" itemProp="text">• <em class="font-text-light-italic font-light italic">The Art Newspaper</em>’s editorial team generates content for a third-party in exchange for exclusive access, marketing of the content and brand exposure<br/>• The content is editorially driven with no input from the third-party<br/>• Third-party may provide additional support through paid advertising or press trips for journalists covering the event</p><h3 class="font-text-narrow-medium font-medium text-xl leading-tighter tracking-wide mb-md">In partnership with</h3><p class="pt-dp-p font-text-light font-light text-lg leading-normal tracking-wide mb-base last:mb-0" itemProp="text">• <em class="font-text-light-italic font-light italic">The Art Newspaper</em>’s editorial team generates content ideas in line with a third party’s brief<br/>• Partnership is embarked upon where there is an alignment of brand values<br/>• Content is produced by the editorial team (or freelancers commissioned by its editors/an approved editor) in collaboration with the client<br/>• Third-party provides additional support to the publisher in the form of marketing the content<br/>• Third-party has final approval, unless otherwise agreed for practical reasons</p><h3 class="font-text-narrow-medium font-medium text-xl leading-tighter tracking-wide mb-md">Advertisement feature / advertorial / commercial partnership</h3><p class="pt-dp-p font-text-light font-light text-lg leading-normal tracking-wide mb-base last:mb-0" itemProp="text">• Content that is supplied or generated by a client or third party rather than the publisher. 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