CINXE.COM

<!DOCTYPE html><html lang="zh-CN"><head><meta charset="UTF-8"><meta http-equiv="X-UA-Compatible" content="IE=edge"><meta http-equiv="Cache-Control" content="no-siteapp"><meta http-equiv="Cache-Control" content="no-transform"><meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1, minimum-scale=1, user-scalable=no, viewport-fit=cover"><meta name="applicable-device" content="pc,mobile"><link rel="shortcut icon" href="https://leiue.com/favicon.ico" type="image/x-icon"><meta name='robots' content='max-snippet:-1, max-image-preview:large'/> <style>img:is([sizes="auto" i], [sizes^="auto," i]) { contain-intrinsic-size: 3000px 1500px }</style> <link rel='stylesheet' id='style-css' href='https://leiue.com/statics/css/style.min.css?ver=1.1.11' type='text/css' media='all'/><link rel="canonical" href="https://leiue.com/ask/whats-wrong-with-the-lack-of-tiktok-video-playback"/><title>抖音视频没有播放量怎么回事 - 垒阅网</title><meta name="keywords" content="抖音,抖音用户,抖音视频,播放量,流量池,视频电商"/><meta name="description" content="抖音视频没有播放量有可能是限流，抖音在限流以后一般会发通知，常见的限流原因有广告视频、搬运视频等情况，如果账号已经被限流，那么发视频没流量是很正常的情况。"/><meta property="og:type" content="article"/><meta property="og:title" content="抖音视频没有播放量怎么回事"/><meta property="og:url" content="https://leiue.com/ask/whats-wrong-with-the-lack-of-tiktok-video-playback"/><meta property="og:image" content="https://leiue.com/uploads/2022/08/c912ec3078554731633c8152aad9cd8c.jpg"/><meta property="og:description" content="抖音视频没有播放量有可能是限流，抖音在限流以后一般会发通知，常见的限流原因有广告视频、搬运视频等情况，如果账号已经被限流，那么发视频没流量是很正常的情况。"/><meta property="article:published_time" content="2023-05-11T12:20:59+08:00"/><meta property="article:modified_time" content="2023-05-11T12:21:03+08:00"/><meta property="article:author" content="https://leiue.com/author/dongdong"/><meta property="bytedance:published_time" content="2023-05-11T12:21:03+08:00"/><meta property="bytedance:lrDate_time" content="2023-05-11T12:21:03+08:00"/><meta property="bytedance:updated_time" content="2023-05-11T12:21:03+08:00"/><meta property="og:site_name" content="垒阅网"/><meta property="og:locale" content="zh_CN"/><script type="application/ld+json">{"@context":"https://schema.org","@graph":[{"@type":"QAPage","mainEntity":{"@type":"Question","name":"抖音视频没有播放量怎么回事","text":"抖音视频没有播放量怎么回事","answerCount":1,"datePublished":"2023-05-11T12:20:59+08:00","author":{"@type":"Person","name":"东东","url":"https://leiue.com/author/dongdong"},"acceptedAnswer":{"@type":"Answer","text":"抖音视频没有播放量有可能是限流，抖音在限流以后一般会发通知，常见的限流原因有广告视频、搬运视频等情况，如果账号已经被限流，那么发视频没流量是很正常的情况。","image":"https://leiue.com/uploads/2022/08/c912ec3078554731633c8152aad9cd8c.jpg","upvoteCount":"1456","url":"https://leiue.com/ask/whats-wrong-with-the-lack-of-tiktok-video-playback","datePublished":"2023-05-11T12:21:03+08:00","author":{"@type":"Person","name":"东东","url":"https://leiue.com/author/dongdong"}}}},{"@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"垒阅网","item":"https://leiue.com"},{"@type":"ListItem","position":2,"name":"问答","item":"https://leiue.com/ask"},{"@type":"ListItem","position":3,"name":"抖音视频没有播放量怎么回事","item":"https://leiue.com/ask/whats-wrong-with-the-lack-of-tiktok-video-playback"}]}]}</script></head><body><div class="header"><div class="navbar"> <div class="container"> <div class="logo"><a href="https://leiue.com"><img src="https://leiue.com/logo.png" alt="垒阅网"></a></div> <div class="navbar-menu"> <ul class="nav"> <li><a>首页</a></li><li><a href="https://leiue.com/news">新闻</a></li><li><a href="https://leiue.com/tech">科技</a></li><li class="current-post-ancestor current-menu-parent"><a href="https://leiue.com/ask">问答</a></li> </ul> </div> <div class="navbar-other"> <div class="navbar-search"><a href="javascript:;" class="search-show"><i class="leixue i-search"></i></a></div> <div class="user"> <a href="https://i.leixue.com/sso/?uc=login" class="user-login">登录</a> </div> </div> </div></div><div class="site-search"> <div class="container"> <form method="get" class="search-form" action="https://leiue.com" > <input class="search-input" name="s" type="text" placeholder="输入关键字搜索"><button class="search-btn" type="submit">搜索</button> </form> </div></div></div><div class="main"><div class="container">  <div class="content"> <div class="share"> <div class="sns"> <a class="weibo"><i class="leixue i-weibo"></i></a> <a class="weixin"> <div id="qrcode" class="qrcode"></div> <i class="leixue i-wechat"></i> </a> <a class="qzone"><i class="leixue i-qzone"></i></a> <a class="qq"><i class="leixue i-qq"></i></a> </div> <div class="tool"><a class="gocmt"><i class="leixue i-comment"></i><span>点评</span></a></div> </div>  <div class="wrap">  <div class="single f-box"> <div class="single-top"> <h1 class="title"><a href="https://leiue.com/ask/whats-wrong-with-the-lack-of-tiktok-video-playback">抖音视频没有播放量怎么回事</a></h1> <div class="info"> <span class="author" title="作者"><img alt='东东' src='https://i.leixue.com/avatar/2447dac68720c4f7d7b111b5e8aee057?size=16' class='avatar' height='16' width='16'/><a href="https://leiue.com/author/dongdong" title="由东东发布" rel="author">东东</a></span> <span class="list" title="分类"><i class="leixue i-list"></i><a href="https://leiue.com/ask" rel="category tag">问答</a></span> <span class="time" title="发布时间"><i class="leixue i-time"></i>2023-05-11 12:20:59</span> <span class="view fr" title="阅读量">阅读(<em>...</em>)</span> </div> </div> <div class="single-content"> <p class="excerpt">抖音视频没有播放量有可能是限流，抖音在限流以后一般会发通知，常见的限流原因有广告视频、搬运视频等情况，如果账号已经被限流，那么发视频没流量是很正常的情况。</p><p>对于<a target='_blank' href='https://leiue.com/so/抖音' title='更多关于抖音的文章'>抖音</a>用户来说，<a target='_blank' href='https://leiue.com/so/抖音视频' title='更多关于抖音视频的文章'>抖音视频</a>的<a target='_blank' href='https://leiue.com/so/播放量' title='更多关于播放量的文章'>播放量</a>非常的重要，<a target='_blank' href='https://leiue.com/so/抖音用户' title='更多关于抖音用户的文章'>抖音用户</a>们如果想要利用这个平台变现的话，一定要提升这个数据，如果抖音视频没有播放量的话，应该怎么去解决问题呢？</p><p><img decoding="async" src="https://leiue.com/uploads/2022/08/c912ec3078554731633c8152aad9cd8c.jpg" alt="抖音 Tiktok"/></p><h2>抖音视频没有播放量怎么回事？</h2><p>1、限流，抖音在限流以后一般会发通知，常见的限流原因有广告视频、搬运视频等情况，如果账号已经被限流，那么发视频没流量是很正常的情况。</p><p>2、质量，随着抖音越来越火，专业的拍摄团队也越来越多，整体视频的质量都在提升，以前那种拍拍风景、自拍就能火的时代过去了。如果账号一切正常，但是发视频还是播放量上不去，这可能是视频的质量、看点不足造成。</p><h2>怎么提高播放量？</h2><p>1、<a target='_blank' href='https://leiue.com/so/流量池' title='更多关于流量池的文章'>流量池</a>。抖音是会给每个作品分配一个流量池的，这样即使你没有粉丝，系统也会给你分发几十个流量。如果你在流量池表现好，就会将你的视频推送给更多用户。</p><p>2、热度加权。只有经过大量用户检验，层层热度加权后，视频才会进入抖音推荐，其中热度权重依次为：转发量、评论量、点赞量。视频的热度最多维持一周，所以你还需要有稳定的内容更新机制和持续输出爆款的能力。</p><p>3、原创。原创，是解决播放量不行的一个问题，这个原创出类拔萃根据自己所擅长的和自己了解的部分，加上自己富有表演欲望的能力，原创这个是很重要的，如果实在原创不行的话可以从别人拍摄的短视频里找出灵感，是解决原创好的方法之一。</p><p>4、叠加推荐。叠加推荐同样是考核上述四个指标。一开始你的新视频系统会分发 10vv 左右的播放量，如果转发量达 30，系统判定为受欢迎的内容，就会自动加权，叠加推荐给你 300vv。</p><p>抖音播放量少的原因总结有三个，一是账号的权重太低了，二是作品有违规，三是操作不当，这些问题都会导致短期内的浏览量不佳，所以针对这些情况，我们也给大家分析了解决的办法。</p> </div> <div class="single-tags"> <a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3" rel="tag">抖音</a><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3%e7%94%a8%e6%88%b7" rel="tag">抖音用户</a><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3%e8%a7%86%e9%a2%91" rel="tag">抖音视频</a><a href="https://leiue.com/tag/%e6%92%ad%e6%94%be%e9%87%8f" rel="tag">播放量</a><a href="https://leiue.com/tag/%e6%b5%81%e9%87%8f%e6%b1%a0" rel="tag">流量池</a><a href="https://leiue.com/tag/%e8%a7%86%e9%a2%91%e7%94%b5%e5%95%86" rel="tag">视频电商</a> </div> <div class="single-collect"> <span><span><b>0</b>个人收藏</span><span class="avatars"></span></span> <span class="collects" data-action="collect" data-id="2279"><i class="leixue i-collect">收藏</i></span> </div> </div> <div id="comment" class="f-box"> <h3><b>评论交流</b></h3> <div class="comment" data-pid="2279" data-uid="0"> <div class="commenter"> <img class="avatar" data-src="https://i.leixue.com/avatar/default.jpg" alt="泪雪默认头像"> <span class="input">请「<a href="https://i.leixue.com/sso/?uc=login&refer=https%3A%2F%2Fleiue.com%2Fask%2Fwhats-wrong-with-the-lack-of-tiktok-video-playback%23comment">登录</a>」后参与评论</span> </div> <ol class="comments"> <li class="loading">加载中..</li> </ol> </div></div> <div class="f-box"><div class="relates"><h3><b>相关推荐</b></h3><ul> <li class="post"> <div class="thumb"><a target="_blank" href="https://leiue.com/ask/can-the-tiktok-video-be-sent-again-without-playing-volume"><img src="data:image/gif;base64,R0lGODdhAQABAPAAAMPDwwAAACwAAAAAAQABAAACAkQBADs=" alt="抖音 Tik Tok" width="210" height="140" class="lazy" data-src="https://leiue.com/uploads/2022/10/d39cc37f23033b1ec130adb0b8bfab5d.jpg!210_140"></a></div> <div class="info"> <h2><a target="_blank" href="https://leiue.com/ask/can-the-tiktok-video-be-sent-again-without-playing-volume">抖音视频没有播放量可以再发一次吗</a></h2> <div class="desc">建议同一条视频不要重复发布，如果视频在发布后的1~2天的数据不太理想，可以删除视频、修改文案、修改音乐，如果尝试多次效果仍然不佳，还是建议大家重新拍摄。</div> <div class="meta"> <span class="tags"><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3" rel="tag">抖音</a><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3%e8%a7%86%e9%a2%91" rel="tag">抖音视频</a><a href="https://leiue.com/tag/%e6%92%ad%e6%94%be%e9%87%8f" rel="tag">播放量</a></span> <span class="cat"><a target="_blank" class="cat ask" href="https://leiue.com/ask">问答</a></span> </div> </div> </li> <li class="post"> <div class="thumb"><a target="_blank" href="https://leiue.com/ask/whats-wrong-with-the-long-review-time-of-tiktok-works"><img src="data:image/gif;base64,R0lGODdhAQABAPAAAMPDwwAAACwAAAAAAQABAAACAkQBADs=" alt="抖音 Tiktok" width="210" height="140" class="lazy" data-src="https://leiue.com/uploads/2022/08/c912ec3078554731633c8152aad9cd8c.jpg!210_140"></a></div> <div class="info"> <h2><a target="_blank" href="https://leiue.com/ask/whats-wrong-with-the-long-review-time-of-tiktok-works">抖音作品审核时间长怎么回事</a></h2> <div class="desc">抖音作品审核时间长并没有一个准确的审核时间，一般而言会在节目上传后一分钟到五分钟的时间内审核完毕然后发布；如果节目内容没有问题，也会在半个小时内完成审核。</div> <div class="meta"> <span class="tags"><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3" rel="tag">抖音</a><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3%e4%bd%9c%e5%93%81" rel="tag">抖音作品</a><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3%e5%ae%a1%e6%a0%b8" rel="tag">抖音审核</a></span> <span class="cat"><a target="_blank" class="cat ask" href="https://leiue.com/ask">问答</a></span> </div> </div> </li> <li class="post"> <div class="thumb"><a target="_blank" href="https://leiue.com/ask/why-is-my-tiktok-video-not-played"><img src="data:image/gif;base64,R0lGODdhAQABAPAAAMPDwwAAACwAAAAAAQABAAACAkQBADs=" alt="抖音 TikTok" width="210" height="140" class="lazy" data-src="https://leiue.com/uploads/2022/09/e3ea55ad63ab3ff9faed4134db71c8bf.jpg!210_140"></a></div> <div class="info"> <h2><a target="_blank" href="https://leiue.com/ask/why-is-my-tiktok-video-not-played">为什么我的抖音视频没有播放量</a></h2> <div class="desc">抖音在限流以后一般会发通知，常见的限流原因有广告视频、搬运视频等情况，如果账号已经被限流，那么发视频没流量是很正常的情况。质量，随着抖音越来越火，专业的拍摄团队也越来越多，整体视频的质量都在提升，以前那种拍拍风景、自拍就能火的时代过去了。</div> <div class="meta"> <span class="tags"><a href="https://leiue.com/tag/%e6%92%ad%e6%94%be%e9%87%8f" rel="tag">播放量</a><a href="https://leiue.com/tag/%e6%b5%81%e9%87%8f%e6%b1%a0" rel="tag">流量池</a><a href="https://leiue.com/tag/%e8%a7%86%e9%a2%91%e7%94%b5%e5%95%86" rel="tag">视频电商</a></span> <span class="cat"><a target="_blank" class="cat ask" href="https://leiue.com/ask">问答</a></span> </div> </div> </li> <li class="post"> <div class="thumb"><a target="_blank" href="https://leiue.com/ask/tiktok-has-less-views-and-more-likes-whats-the-matter"><img src="data:image/gif;base64,R0lGODdhAQABAPAAAMPDwwAAACwAAAAAAQABAAACAkQBADs=" alt="抖音 Tiktok" width="210" height="140" class="lazy" data-src="https://leiue.com/uploads/2022/08/c912ec3078554731633c8152aad9cd8c.jpg!210_140"></a></div> <div class="info"> <h2><a target="_blank" href="https://leiue.com/ask/tiktok-has-less-views-and-more-likes-whats-the-matter">抖音浏览量少点赞多怎么回事</a></h2> <div class="desc">账号权重太低会导致视频浏览量少，应当注意前期养号，提高权重。作品内容有违规情况，例如烟酒，应当去掉这些违规部分。账号频繁登录切换会被认为是违规操作，影响视频推广。</div> <div class="meta"> <span class="tags"><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3" rel="tag">抖音</a><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3%e6%b5%8f%e8%a7%88%e9%87%8f" rel="tag">抖音浏览量</a><a href="https://leiue.com/tag/%e6%92%ad%e6%94%be%e9%87%8f" rel="tag">播放量</a></span> <span class="cat"><a target="_blank" class="cat ask" href="https://leiue.com/ask">问答</a></span> </div> </div> </li> <li class="post"> <div class="thumb"><a target="_blank" href="https://leiue.com/ask/can-i-delete-and-resend-the-dithering-video-without-playing"><img src="data:image/gif;base64,R0lGODdhAQABAPAAAMPDwwAAACwAAAAAAQABAAACAkQBADs=" alt="抖音 TikTok" width="210" height="140" class="lazy" data-src="https://leiue.com/uploads/2022/09/7f7fb16ca9c33a0deb9824d528a89dba.jpg!210_140"></a></div> <div class="info"> <h2><a target="_blank" href="https://leiue.com/ask/can-i-delete-and-resend-the-dithering-video-without-playing">抖音视频没有播放量删了重发可以吗</a></h2> <div class="desc">建议大家同一条视频不要重复发布，如果视频在发布后的1~2天的数据不太理想，可以删除视频、修改文案、修改音乐，如果尝试多次效果仍然不佳，还是建议大家重新拍摄。</div> <div class="meta"> <span class="tags"><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3" rel="tag">抖音</a><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3%e8%a7%86%e9%a2%91" rel="tag">抖音视频</a><a href="https://leiue.com/tag/%e6%92%ad%e6%94%be%e9%87%8f" rel="tag">播放量</a></span> <span class="cat"><a target="_blank" class="cat ask" href="https://leiue.com/ask">问答</a></span> </div> </div> </li> <li class="post"> <div class="thumb"><a target="_blank" href="https://leiue.com/ask/whats-wrong-with-tiktok-without-playing-volume-2"><img src="data:image/gif;base64,R0lGODdhAQABAPAAAMPDwwAAACwAAAAAAQABAAACAkQBADs=" alt="抖音 Tiktok" width="210" height="140" class="lazy" data-src="https://leiue.com/uploads/2022/08/2c65006f42e9f5cbce5f7261f0f0d97d.jpg!210_140"></a></div> <div class="info"> <h2><a target="_blank" href="https://leiue.com/ask/whats-wrong-with-tiktok-without-playing-volume-2">抖音没有播放量怎么回事</a></h2> <div class="desc">内容质量较差，就不会进行推送给其他人观看，所以，做短视频需要大家用心才行，乱拼凑的内容，其实，很难获得认可，自然也就不会推给目人群，也就没有播放量了。</div> <div class="meta"> <span class="tags"><a href="https://leiue.com/tag/%e6%8a%96%e9%9f%b3" rel="tag">抖音</a><a href="https://leiue.com/tag/%e8%a7%86%e9%a2%91%e7%94%b5%e5%95%86" rel="tag">视频电商</a></span> <span class="cat"><a target="_blank" class="cat ask" href="https://leiue.com/ask">问答</a></span> </div> </div> </li></ul></div> </div>  </div>  </div>  <div class="sidebar"><div class="widget fanly_widget_posts"><div class="widget_box"><h3><b>最新文章</b></h3><ul></ul></div></div></div></div></div><div class="clear"></div><div class="footer"> <div class="container footer_main"> <div class="footer_links"><a href="https://leiue.com/about">关于我们</a><a href="https://leiue.com/about/legal">法律声明</a><a>用户协议</a><a>服务协议</a><a href="https://leiue.com/links">友情链接</a> </div> <div class="footer_socials"> <a title="垒阅网RSS订阅" href="https://leiue.com/feed" target="_blank" class="rss"><i class="leixue i-rss"></i></a> </div> </div> <div class="footer_copyright"> <div class="container"> <span> Copyright © <a href="https://leiue.com">垒阅网</a> <a target="_blank" rel="nofollow" href="https://beian.mps.gov.cn/#/query/webSearch?code=51062302000102"><img class="lazy" style="vertical-align: text-bottom;" data-src="/statics/images/ghs.png"/>川公网安备 51062302000102号</a> <a target="_blank" rel="nofollow" href="https://beian.miit.gov.cn">蜀ICP备13016084号-2</a> </span> <a class="fr" href="https://leiue.com">垒阅网 · 为创业者提供内驱力</a> </div> </div></div><a class="gotop"><i class="leixue i-top"></i></a><script type="text/javascript" src="https://leiue.com/statics/js/jquery.min.js?ver=1.1.11" id="jq-js"></script><script type="text/javascript" src="https://leiue.com/statics/js/leixue.min.js?ver=1.1.11" id="leixue-js"></script><script type="text/javascript" src="https://leiue.com/statics/js/jquery.qrcode.min.js?ver=1.1.11" id="qrcode-js"></script><script type="text/javascript" src="https://leiue.com/statics/js/single.min.js?ver=1.1.11" id="single-js"></script><script>var _hmt = _hmt || [];(function() { var hm = document.createElement("script"); hm.src = "https://hm.baidu.com/hm.js?e807202a140c60241d6cbc4cffb0a0c1"; var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(hm, s);})();</script><script async src="https://www.googletagmanager.com/gtag/js?id=G-RND8B9NYZW"></script><script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-RND8B9NYZW');</script><script type="text/javascript"> (function(c,l,a,r,i,t,y){ c[a]=c[a]||function(){(c[a].q=c[a].q||[]).push(arguments)}; t=l.createElement(r);t.async=1;t.src="https://www.clarity.ms/tag/"+i; y=l.getElementsByTagName(r)[0];y.parentNode.insertBefore(t,y); })(window, document, "clarity", "script", "n01bysbcbp");</script><script>(function(){var el = document.createElement("script");el.src = "https://lf1-cdn-tos.bytegoofy.com/goofy/ttzz/push.js?2447feb594e15822ed415204343fdac3666dba9b870cab6c286b98cb684b76c44a4d40de0dd5fa9b5c2c10f69a3b501dc430e831103b45ce33654fb9f95b006c";el.id = "ttzz";var s = document.getElementsByTagName("script")[0];s.parentNode.insertBefore(el, s);})(window)</script></body></html>