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sc-11dbwmc-2 sc-mqwbs7-0 enOObH cvujVr" id="frameInner"><article data-is-sensitive="false" data-is-premium="false" data-is-commercial="false" data-is-best="false" class="sc-1i4xxi7-0 fbWdwj service"><div class="sc-11f90c-0 fywhuZ"></div><header class="sc-i2wz3q-0 dQVyoI sc-t74mdu-0 heCdRv"><div class="sc-qvufca-1 fKNoab"><div class="sc-qvufca-0 jVrJjY"><h1 class="sc-1xt8011-0 sc-qvufca-2 azcVx bJjAgi">Política de Galletas</h1></div></div></header><div id="main-content" class="sc-1kfh6cz-0 gIldS"></div><div class="sc-1fcmxs3-1 sc-1i4xxi7-1 dyGKzS eFgmkR"><div class="sc-fwko30-1 sc-fwko30-2 blOrrc gvJwvQ main-wrapper"><div class="sc-jbiisr-0 izpdPv sc-jbiisr-2 sc-1wfc891-0 hUjkAJ kwrneb" id="main"><p><strong>Introducción</strong></p><p>Este aviso de galletas es para los visitantes de nuestras páginas web, aplicaciones y otras plataformas digitales. Establece cómo utilizamos las galletas. En este aviso 'nosotros' y 'nuestro' significa Independent Digital News y Media Limited, que opera esta plataforma.</p><p><strong>¿Qué son las galletas?</strong></p><div id="article-im-prompt"></div><p>Para que casi cualquier página web moderna funcione correctamente, necesita recopilar cierta información básica sobre sus usuarios. Para ello, una página creará archivos conocidos como galletas, que son pequeños archivos de texto, en los ordenadores, tabletas o dispositivos móviles de sus usuarios. Estas galletas están diseñadas para permitir que la página web reconozca a sus usuarios en visitas posteriores, o para autorizar otros sitios web designados para reconocer a estos usuarios para un propósito particular.</p><p>Las galletas hacen muchos trabajos diferentes que hacen que su experiencia en Internet sea mucho más fluida e interactiva. Por ejemplo, se utilizan para recordar sus preferencias en los sitios que visita con frecuencia, para recordar su ID de usuario y el contenido de sus cestas de compra, y para ayudarle a navegar entre páginas de manera más eficiente. También ayudan a garantizar que los anuncios que ve en línea son más relevantes para usted y sus intereses. Algunos datos recopilados están diseñados para detectar patrones de navegación y ubicación geográfica aproximada para mejorar la experiencia del usuario.</p><p>Algunos sitios web también pueden utilizar balizas de web (también conocidas como píxeles o etiquetas) para recopilar información, que están incrustadas en imágenes. Las balizas de web solo recopilan información limitada, incluido un número de galleta, una marca de tiempo y un registro de la página en la que se colocan. Los sitios web también pueden llevar balizas de web colocadas por anunciantes externos. Estas balizas no llevan ninguna información de identificación personal y solo se utilizan para realizar un seguimiento de la eficacia de una campaña en particular (por ejemplo, contando el número de visitantes).</p><p>La información recopilada por las galletas ahora se clasifica como datos personales.</p><p><strong>¿Cómo usamos las galletas?</strong></p><p>Recopilamos un numero de galletas de nuestros usuarios por varias razones, no sólo para rastrear nuestro propio desempeño, sino también para permitirnos servirle contenido adaptado a sus propias especificaciones, con la esperanza de mejorar su experiencia general en la página web. Entre otras cosas, las galletas que utilizamos permiten a los usuarios registrarse para hacer comentarios, nos permiten calcular cuántos visitantes tenemos y cuánto tiempo permanecen en nuestro sitio.</p><p>Hacemos todo lo posible para respetar la privacidad de los usuarios. Utilizamos galletas para monitorear y mejorar nuestros servicios, pero también nos permiten vender campañas publicitarias que se adaptan a sus intereses y comportamiento de lectura en nuestra página web, lo que ayuda a mantener nuestro contenido gratuito para nuestros lectores. A veces incluimos enlaces en nuestra página a bienes y servicios ofrecidos por terceros y es posible que se nos pague alguna comisión si posteriormente decide realizar una compra. Las galletas pueden usarse para rastrear sus visitas a sitios de terceros para ayudar a garantizar que se nos paguen las cantidades correctas. Tenga en cuenta que estos acuerdos comerciales no influyen en nuestro contenido editorial de ninguna manera.</p><p>Creemos que su experiencia en la página se vería afectada negativamente si opta por no utilizar las galletas que utilizamos.</p><p><strong>¿Qué tipos de galletas hay y cuáles utilizamos?</strong></p><p>Hay dos tipos de galletas:</p><p><strong>Las galletas persistentes</strong> permanecen en el dispositivo de un usuario durante un período de tiempo especificado en la galleta. Se activan cada vez que el usuario visita el sitio web que creó esa galleta en particular.</p><p><strong>Las galletas de sesión</strong> son temporales. Permiten a los operadores de sitios web vincular las acciones de un usuario durante una sesión de navegador. Una sesión del navegador comienza cuando un usuario abre la ventana del navegador y finaliza cuando cierra la ventana del navegador. Una vez que cierra el navegador, se eliminan todas las galletas de la sesión.</p><p>Las galletas también tienen, en términos generales, cuatro funciones diferentes y se pueden clasificar de la siguiente manera: galletas "estrictamente necesarias," galletas de "rendimiento," galletas de "funcionalidad" y galletas de "orientación" o "publicidad."</p><p><strong>Las galletas estrictamente necesarias</strong> son esenciales para navegar por un sitio web y utilizar sus funciones. Sin ellas, no podría utilizar servicios básicos como el registro o las cestas de compras. Estas galletas no recopilan información sobre usted que pueda usarse para marketing o para recordar dónde ha estado en Internet.</p><p>Entre los ejemplos de cómo utilizamos las galletas"estrictamente necesarias" se incluyen:</p><p>• Establecer identificadores únicos para cada visitante único, de modo que se puedan analizar los números de la página.</p><p>• Permitirle iniciar sesión en el sitio web de The Independent como usuario registrado o suscriptor.</p><p>Las galletas de rendimiento recopilan datos con fines estadísticos sobre cómo los visitantes usan un sitio web, no contienen información personal como nombres y direcciones de correo electrónico, y se utilizan para mejorar la experiencia del usuario en un sitio web.</p><p>Estos son algunos ejemplos de cómo utilizamos las galletas de rendimiento:</p><p>• Recopilar datos sobre las visitas a la página web, incluidos el número de visitantes y visitas, el tiempo que pasaron en el sitio, las páginas en las que se hizo clic o de dónde provienen los visitantes.</p><p>• Para comparar con otros sitios web que utilizan datos recopilados por empresas de medición e investigación aceptadas por la industria.</p><p>La información proporcionada por las galletas de rendimiento nos ayuda a comprender cómo utiliza el sitio web; por ejemplo, ya sea que haya visitado o no anteriormente, lo que miró o le dio clic y cómo nos encontró. Entonces podemos usar estos datos para ayudar a mejorar nuestros servicios. En general, utilizamos compañías de análisis independientes para realizar estos servicios para nosotros y, en este caso, estas galletas pueden ser configuradas por una empresa de terceros (galletas de terceros).</p><p>Si se ha registrado en la página web, podemos combinar los datos de los servicios de análisis web y sus galletas con la información que nos ha proporcionado, para que podamos hacer su experiencia más personal al recomendarle ciertos artículos en función de su comportamiento de lectura o adaptar sus correos electrónicos con contenido que pueda encontrar más interesante. Solo haremos esto si nos ha dado permiso para comunicarnos con usted. A veces, los datos utilizados por las empresas de análisis web se han recopilado antes de que usted se registre o inicie sesión. En estos casos, si usamos estos datos para identificarlo, los usamos solo de acuerdo con nuestro aviso de privacidad.</p><p>Las galletas de funcionalidad permiten a los usuarios personalizar cómo los busca un sitio web: pueden recordar nombres de usuario, preferencias de idioma y regiones, y pueden usarse para proporcionar servicios más personales como informes meteorológicos locales y noticias de tráfico.</p><p>Estos son algunos ejemplos de cómo utilizamos las galletas de funcionalidad:</p><p>• Almacenar sus preferencias de usuario en la página de Su Cuenta.</p><p>• Recordar si ha estado antes en el sitio para que no se le muestren los mensajes destinados a usuarios nuevos.</p><p>Las galletas publicitarias se utilizan para entregar anuncios más relevantes para usted, pero también pueden limitar la cantidad de veces que ve un anuncio, y se pueden usar para trazar la efectividad de una campaña publicitaria mediante el seguimiento de los clics de los usuarios. También pueden proporcionar seguridad en las transacciones. Por lo general, son colocadas por redes publicitarias de terceros con el permiso de un operador del sitio web, pero pueden ser colocadas por el propio operador. Pueden recordar que ha visitado un sitio web y que esta información se puede compartir con otras organizaciones, incluidos otros anunciantes. Sin embargo, no pueden determinar quién es usted, ya que los datos recopilados nunca están vinculados a su perfil.</p><p>Las principales formas en que utilizamos las galletas publicitarias se detallan a continuación:</p><p>• La publicidad basada en intereses (o publicidad conductual en línea) es donde los proveedores de servicios externos colocan galletas en su dispositivo que recuerdan su actividad de navegación web y agrupan sus intereses para proporcionarle anuncios dirigidos que sean más relevantes para usted cuando visitas independent.co.uk. Su actividad de navegación web anterior también se puede usar para inferir cosas sobre usted, como su demografía (edad, sexo, etc.). Esta información también se puede utilizar para hacer que la publicidad en independent.co.uk sea más relevante para usted.</p><p>• "Retargeting" es una forma de publicidad basada en intereses que permite a nuestros socios publicitarios mostrarle anuncios seleccionados en función de su actividad de navegación en línea fuera del sitio web. Esto permite a las empresas anunciar a las personas que visitaron previamente su sitio web. Estas galletas generalmente serán colocadas en su dispositivo por redes publicitarias de terceros y hemos enumerado las principales redes de terceros con las que trabajamos en nuestra plataforma de gestión de consentimiento.</p><p>• Redes sociales. Ocasionalmente publicitamos nuestros productos y servicios a nuestros lectores que están en las redes sociales. Esto podría ser para promocionar nuestras ofertas de suscripción o eventos. Utilizamos galletas para ayudar con este proceso, y el operador de redes sociales (Facebook, por ejemplo) puede reconocer a los lectores del Independent que están en su plataforma y mostrarles anuncios en nuestro nombre. Puede optar por no participar en este proceso administrando sus preferencias en nuestra plataforma de administración de consentimiento.</p><p>Sin estas galletas, los anuncios en línea que encuentre serán menos relevantes para usted y sus intereses.</p><p> </p><p><strong>¿Cómo administro mis galletas?</strong></p><p>Debe tener en cuenta que cualquier preferencia se perderá si elimina todas las galletas y muchos sitios web no funcionarán correctamente o perderá alguna funcionalidad. No recomendamos desactivar las galletas cuando utilice nuestra página web por estas razones.</p><p>La mayoría de los navegadores aceptan galletas automáticamente, pero puede modificar la configuración de su navegador para borrar las galletas o evitar la aceptación automática si lo prefiere. En general, tiene la opción de ver qué galletas tiene y eliminarlas individualmente, bloquear las galletas de terceros o de sitios particulares, aceptar todas las galletas, recibir una notificación cuando se emite una galleta o rechazar todas las galletas. Visite el menú "opciones" o "preferencias" en su navegador para cambiar la configuración.</p><p>Es posible optar por no tener su actividad de navegación anónima en los sitios web grabados por galletas de rendimiento.</p><p>Tenga en cuenta que si desea optar por no recibir publicidad dirigida, esto no significa que recibirá menos publicidad cuando utilice nuestro sitio web. Esto solo significa que la publicidad que ve no será tan personalizada para usted.</p><p>Si desea cambiar sus preferencias de datos en esta página web, visite nuestra plataforma de administración de consentimiento.</p><p>También puede cambiar su consentimiento para el uso de galletas en cualquier momento haciendo clic en nuestro http://www.youronlinechoices.com/uk/your-ad-choices. Esto le dará una lista de todas las galletas que están configuradas actualmente en su dispositivo y cómo cancelar su suscripción a cada una de ellas. Tenga en cuenta que esta lista contendrá más redes que las que se encuentran en independent.co.uk.</p><p>Si elige no recibir nuestras galletas, no podemos garantizar que su experiencia sea tan satisfactoria como lo sería de otra manera. 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