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NIELSENWAR: The Fall 2019 CW Schedule & Analysis | Showbuzz Daily

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href="https://showbuzzdaily.com/wp-content/uploads/2014/05/cw-logo2-160x160.jpg" /> <ul id="breadcrumbs"><li><a href="https://showbuzzdaily.com/articles/the-sked/2019-20-tv-season">2019-20 TV Season</a>&nbsp;&raquo;&nbsp;</li><li class="current"><a href="https://showbuzzdaily.com/articles/nielsenwar-the-fall-2019-cw-schedule-analysis.html">NIELSENWAR: The Fall 2019 CW Schedule &#038; Analysis</a></li></ul><br class="clearer" /> <div class="cat-bar"> <!-- begin in the category header --> <div class="ribbon left"> <div class="ribbon-inner"> <div class="left-wrapper"> <div class="cat-name"> <h2 class="gentesque"><b>Articles</b></h2> </div> <div class="cat-date"> May 16, 2019 </div> </div> </div> <div class="right-wrapper"> <div class="inner">&nbsp;</div> </div> </div> </div> <!-- end in the categoryheader --> <h1 class="title adelle">NIELSENWAR: The Fall 2019 CW Schedule &#038; Analysis</h1> <div class="infobox-wrapper"> <div class="infobox"> <div class="floatright"> More articles by <a href="https://showbuzzdaily.com/author/overlook-hotel" title="Posts by Mitch Salem" rel="author">Mitch Salem</a> &raquo; </div> Written by: Mitch Salem <br /> Tags: <a href="https://showbuzzdaily.com/tag/2019-20-fall-tv-schedule" rel="tag">2019-20 Fall TV schedule</a>, <a href="https://showbuzzdaily.com/tag/batwoman" rel="tag">Batwoman</a>, <a href="https://showbuzzdaily.com/tag/cw-fall-schedule" rel="tag">CW Fall Schedule</a>, <a href="https://showbuzzdaily.com/tag/fall-schedule-analysis" rel="tag">Fall schedule analysis</a>, <a href="https://showbuzzdaily.com/tag/fall-tv" rel="tag">fall tv</a>, <a href="https://showbuzzdaily.com/tag/fall-tv-schedules" rel="tag">fall TV schedules</a>, <a href="https://showbuzzdaily.com/tag/katy-keene" rel="tag">Katy Keene</a>, <a href="https://showbuzzdaily.com/tag/nancy-drew" rel="tag">Nancy Drew</a>, <a href="https://showbuzzdaily.com/tag/nielsenwar" rel="tag">Nielsenwar</a>, <a href="https://showbuzzdaily.com/tag/ratings-analysis" rel="tag">ratings analysis</a>, <a href="https://showbuzzdaily.com/tag/showbuzzdaily-tv" rel="tag">showbuzzdaily TV</a>, <a href="https://showbuzzdaily.com/tag/spotlight" rel="tag">spotlight</a>, <a href="https://showbuzzdaily.com/tag/the-sked" rel="tag">The Sked</a>, <a href="https://showbuzzdaily.com/tag/upfronts" rel="tag">upfronts</a> </div> </div> <div class="post-content"> <div id="post-144241" class="post-144241 post type-post status-publish format-standard has-post-thumbnail hentry category-2019-20-tv-season category-articles category-fall-pilots-the-sked category-nielsenwar category-predictions-tvratings category-scheduling-news category-television-articles category-the-sked category-tvratings category-upfronts-the-sked tag-2019-20-fall-tv-schedule tag-batwoman tag-cw-fall-schedule tag-fall-schedule-analysis tag-fall-tv tag-fall-tv-schedules tag-katy-keene tag-nancy-drew tag-nielsenwar tag-ratings-analysis tag-showbuzzdaily-tv tag-spotlight tag-the-sked tag-upfronts"> <ul id="sharebar" style="background:#;border-color:#ffffff;"> <li><a href="https://twitter.com/share" class="twitter-share-button" data-count="vertical" data-via="showbuzzdaily">Tweet</a><script type="text/javascript" src="https://platform.twitter.com/widgets.js"></script></li> <li><iframe src="https://www.facebook.com/plugins/like.php?href=https://showbuzzdaily.com/articles/nielsenwar-the-fall-2019-cw-schedule-analysis.html&#038;layout=box_count&#038;show_faces=false&#038;width=60&#038;action=like&#038;colorscheme=light&#038;height=45" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:45px; height:60px;" allowTransparency="true"></iframe></li> <li><script src="https://www.stumbleupon.com/hostedbadge.php?s=5"></script></li> <li><a href="/cdn-cgi/l/email-protection#625d111700080701165f0a16161211584d4d110a0d150017181806030b0e1b4c010d0f4d0310160b010e07114d0c0b070e11070c1503104f160a074f04030e0e4f5052535b4f01154f11010a0706170e074f030c030e1b110b114c0a160f0e" class="sharebar-button 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href="/cdn-cgi/l/email-protection#ccf3bfb9aea6a9afb8f1a4b8b8bcbff6e3e3bfa4a3bbaeb9b6b6a8ada5a0b5e2afa3a1e3adbeb8a5afa0a9bfe3a2a5a9a0bfa9a2bbadbee1b8a4a9e1aaada0a0e1fefcfdf5e1afbbe1bfafa4a9a8b9a0a9e1ada2ada0b5bfa5bfe2a4b8a1a0" class="sharebar-button email">Email</a></li> </ul> <p><em>We’ve reached the broadcast networks’ Upfront Week… which used to be a lot more central to our television lives than it is now.  Ratings everywhere are down, and there’s no reason to think they’ve hit bottom, which has caused seismic changes in the ways networks make scheduling decisions.  Among other things, with revenues from on-air linear advertising shrinking, distribution rights are key, and the desire for flexibility often means shorter orders than the traditional 13 + 9.  We’ll take a look at each network’s new slate as it’s announced.</em></p> <p>No network could be happier with its shows than CW, which renewed every single series it had (with the exception of those that were already earmarked for their final seasons).</p> <p><img loading="lazy" decoding="async" class="alignnone size-full wp-image-144222" src="https://showbuzzdaily.com/wp-content/uploads/2019/05/Fall-2019-Broadcast-Primetime-Schedule-with-NBC-FOX-ABC-CBS-CW--e1558012180131.png" alt="" width="640" height="1076" /></p> <p><strong>LAST SEASON:  </strong>CW may have more superheroes than any other network, but the ratings are no longer superpowered.  Even <strong>The Flash</strong> is only a moderate hit in linear numbers, and the renewed shows include some with ratings as low as 0.1 in the 18-49 demo, a sub-cable score.  This makes the decision to let CW&#8217;s blanket deal with Netflix lapse a risky one, since it pays for the lion&#8217;s share of production costs.  The new shows produced by Warner Bros Television (which includes all the DC series) will probably end up on the parent company&#8217;s own new streaming service, while those produced by CBS Studios will be shopped for the best deal.  Only time will tell whether this will damage CW&#8217;s branding with its young target audience.</p> <p><strong>FALL:  </strong>As one would expect from a network with an overwhelming number of renewals, the schedule changes are tweaks rather than major shifts.</p> <p><strong>Monday:  </strong>One might call this CW&#8217;s African-American night, since it places <strong>All American</strong> with <strong>Black Lightning</strong>.  Even by CW standards, <strong>All American </strong>was low-rated, so it may benefit from some superhero help..</p> <p><strong>Tuesday: </strong> <b>The Flash </b>is paired with the final 10-episode season of <strong>Arrow</strong>, and seemingly a chunk of the fall will revolve around a shared universe adventure.</p> <p><strong>Wednesday:  Riverdale </strong>serves as lead-in to <strong>NANCY DREW</strong>, which seems fitting since the new series looks like <strong>Veronica Mars</strong> after a dose of <strong>Riverdale</strong>.  It hails from the <strong>Gossip Girl </strong>team of Josh Schwartz and Stephanie Savage, along with Noga Landau.</p> <p><strong>Thursday: </strong> The final season of <strong>Supernatural </strong>returns with <strong>Legacies</strong>, duplicating the night&#8217;s midseason line-up.</p> <p><strong>Friday: </strong> It&#8217;s no vote of confidence in <strong>Charmed</strong> that it&#8217;s been farmed off to Fridays and coupled with the extremely low-rated <strong>Dynasty</strong>.</p> <p><strong>Sunday: </strong> <b>Supergirl </b>is the runway for <strong>BATWOMAN</strong>, which was introduced as a sort of backdoor pilot within the network&#8217;s last superhero crossover event.  Like all CW/DC shows, it&#8217;s produced by the Greg Berlanti factory, and was created by Caroline Dries, a veteran of the <strong>Vampire Diaries </strong>franchise.</p> <p><strong>MIDSEASON:  </strong>The <strong>Riverdale </strong>spin-off <strong>KATY KEENE</strong>, and the returns of <strong>Legends of Tomorrow, The 100, In the Dark</strong>, and <strong>Roswell, New Mexico</strong>.</p> <p><strong>FORECAST:  </strong>It&#8217;s clear that the message here is &#8220;more of the same.&#8221;  The question will be whether the economics of airing low-rated series with strong streaming backstops will continue to make sense when the streaming checks are either coming from the network&#8217;s own parent companies or lack a guaranteed price.  .</p> <div class='rp4wp-related-posts'> <h3>Related Posts</h3> <ul> <li> <div class='rp4wp-related-post-content'> <a href='https://showbuzzdaily.com/articles/nielsenwar-2014-15-the-cw-schedule-instant-analysis.html'>NIELSENWAR 2014-15: The CW Schedule &#8211; Instant Analysis</a></p> <p>&nbsp; CW didn&#8217;t need to make a lot of changes after a successful (on its terms) season, and it hasn&#8217;t.  The network confined its fall moves to 2 nights, opting for stability the rest of the week and keeping 4 additional shows (2 new, 2 returning) for midseason use.  Here&hellip;</p> </div> </li> <li> <div class='rp4wp-related-post-content'> <a href='https://showbuzzdaily.com/articles/nielsenwar-upfronts-fall-cw-schedule.html'>NIELSENWAR UPFRONTS: Fall CW Schedule</a></p> <p>&nbsp; CW will continue to be DC Comics (and Greg Berlanti) TV. For a network that only ordered three new shows (two of them for fall), CW has made quite a few changes in its new schedule, with DC Comics properties anchoring 4 nights of the week (and veteran Vampire Diaries&hellip;</p> </div> </li> <li> <div class='rp4wp-related-post-content'> <a href='https://showbuzzdaily.com/articles/the-sked-cw-fall-schedule-and-instant-analysis.html'>THE SKED: CW FALL SCHEDULE AND INSTANT ANALYSIS</a></p> <p>&nbsp; CW needed to rip up its schedule and start over, and it mostly has. &nbsp; &nbsp; Let&#8217;s take a look night-by-night. MONDAY:  The network is reuniting two of its cornerstone soaps for the Fall, with 90210 as the lead-in for the final 11-episode season of GOSSIP GIRL.  Since CW&hellip;</p> </div> </li> <li> <div class='rp4wp-related-post-content'> <a href='https://showbuzzdaily.com/articles/nielsenwar-the-cw-fall-schedule.html'>NIELSENWAR: The CW Fall Schedule</a></p> <p>&nbsp; CW had a successful season in 2014-15. launching the smash hit THE FLASH and the critical darling JANE THE VIRGIN.  There wasn&#8217;t reason to change much, and the network didn&#8217;t.  Here&#8217;s a look (new shows are in ALL CAPS, new timeslots are in italics): MONDAY 8PM:  CRAZY EX-GIRLFRIEND (trailer&hellip;</p> </div> </li> </ul> </div> </div> <br class="clearer" /><br /> <div class="authorbox-wrapper"> <div class="authorbox"> <h2 class="gentesque">About the Author</h2> <div class="author-image"> <img alt='' src='https://secure.gravatar.com/avatar/5c99a7121e5c44af161ab2fc41c9abcf?s=80&#038;d=mm&#038;r=pg' srcset='https://secure.gravatar.com/avatar/5c99a7121e5c44af161ab2fc41c9abcf?s=160&#038;d=mm&#038;r=pg 2x' class='avatar avatar-80 photo' height='80' width='80' loading='lazy' decoding='async'/> </div> <div class="author-title adelle">Mitch Salem</div> MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal &amp; Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity." <br class="clearer" /> <div class="more-articles"> More articles by <a href="https://showbuzzdaily.com/author/overlook-hotel" title="Posts by Mitch Salem" rel="author">Mitch Salem</a> &raquo; </div> <br class="clearer" /> </div> </div> <br class="clearer" /> </div> </div> </div> <div class="right-panel sidebar"> <div class="inner"> <div class="widget"><div class="header-left">&nbsp;</div><div class="header-middle"><h2 class="gentesque">Search</h2></div><div class="header-right">&nbsp;</div><br class="clearer" /><div class="content-wrapper"><div class="content"><form action="https://showbuzzdaily.com" id="searchform" method="get"> <div> <label for="s" class="screen-reader-text">Search for:</label> <input type="text" id="s" name="s" value="" /> <input type="submit" value="Search" id="searchsubmit" /> </div> </form></div></div></div><div class="widget"><div class="header-left">&nbsp;</div><div 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