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class="sc-bcb9b013-0 eGLqLz sc-f7542856-0 dpTpWM"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hootsuite dashboard with engagement rate statistics" data-contentful-id="4ivIXUWHVeKvp2oD5HzucB" data-contentful-entry-id="4ivIXUWHVeKvp2oD5HzucB" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" fetchPriority="auto" loading="lazy" width="1801" height="1501" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F48valoaHqxD30DFvCNLwK2%2F1edcc6f116e579222ff143ff9edf2f43%2FSocialEngagementTools-Hero_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F48valoaHqxD30DFvCNLwK2%2F1edcc6f116e579222ff143ff9edf2f43%2FSocialEngagementTools-Hero_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F48valoaHqxD30DFvCNLwK2%2F1edcc6f116e579222ff143ff9edf2f43%2FSocialEngagementTools-Hero_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-d0da441b-0 ezjKVJ"><h1 class="sc-9827fdd0-0 hxUZBQ sc-f7542856-3 kNSEmJ"><span>Erzielen Sie <span class="shortcode">mehr Likes und Verkäufe</span> mit Tools für Interaktionen auf Social Media</span></h1><div class="sc-f7542856-4 bvuHYW"><p>Gewinnen Sie mehr Follower, hinterlassen Sie Eindruck in den Kommentaren und verfolgen Sie Ihre Schlagkraft auf Social Media Die Interaktionstools von Hootsuite reduzieren den Zeit- und Arbeitsaufwand, den Sie für die Reaktion, die Interaktionen und die Begeisterung Ihrer Zielgruppe auf Social Media aufwenden müssen.</p></div><div class="sc-f7542856-5 jsSDtd"><span data-button-type="primary" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_trial_hero" class="sc-84c8dcdb-2 sc-84c8dcdb-3 gWrIxm vbwCJ" data-contentful-entry-id="77IxLn5t9pE4ZyFFBVBro4" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="77IxLn5t9pE4ZyFFBVBro4" data-ga-track-id="platform_engagement_trial_hero" href="/de/select-plan">Testen Sie die Software 30 Tage kostenlos</a></span><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_demo_hero" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="3PXR22jRwh23g25DWTz8bV" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="3PXR22jRwh23g25DWTz8bV" data-ga-track-id="platform_engagement_demo_hero" href="/de/request-demo">Request a demo</a></span></div></div></div></div></div></div></div><div data-contentful-id="3f3P5LJ1NzXiHvdm0sVAVJ" class="sc-bcb9b013-0 gNdtgI"><div class="sc-bcb9b013-1 dbPcuH grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 SyzBb sc-a847bffd-0 gZuXrC"><svg xmlns="http://www.w3.org/2000/svg" width="32px" height="32px" class="sc-a847bffd-2 eokPBl" aria-hidden="true"><circle cx="25" cy="25" r="25" fill="#E03035"></circle><path fill="#fff" d="M20.352 24.015q1.2.528 1.872 1.584t.672 2.496q0 2.064-1.296 3.36-1.296 1.248-3.312 1.248t-3.36-1.296q-1.296-1.296-1.296-3.312 0-.96.24-1.92t1.056-2.88l2.784-6.912h4.752zm11.328 0q1.2.528 1.872 1.584t.672 2.496q0 2.064-1.296 3.36-1.296 1.248-3.312 1.248t-3.36-1.296q-1.296-1.296-1.296-3.312 0-.96.24-1.92t1.056-2.88l2.784-6.912h4.752z"></path></svg><blockquote lang="de-DE" class="sc-a847bffd-1 eyFNrg">Mit Hootsuite können Sie Ihren Einfluss in den sozialen Medien besser nachvollziehen und strategischer mit Kunden über Social-Media-Kanäle interagieren. Da Social Media ein zunehmend wichtiger Teil der Kundenkommunikation ist, werden wir hier auch weiterhin investieren.</blockquote><div class="sc-a847bffd-9 bnQmWI"><div><cite class="sc-a847bffd-6 bFxtKF">Sanjay Dholakia</cite><div class="sc-a847bffd-8 kRvQPV">Chief Marketing Officer</div><div class="sc-a847bffd-7 kNpWBB">Marketo</div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="eJyU2tobnpHuQnmx4yYtw" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="eJyU2tobnpHuQnmx4yYtw" class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><div data-contentful-id="2oycG9LJP2jgufvnAn2yOS" class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><h2 class="sc-9827fdd0-1 lmvprZ"><span>Alles, was Sie brauchen, um die ansprechendste Marke in den sozialen Medien zu werden.</span></h2><p>Interagieren Sie mit Followern, Fans und Freunden mit der besten Plattform für Social-Media-Engagement. Alles über ein zentrales Dashboard.</p></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="1MIljweQeePvJXLrzR6yZU" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="1MIljweQeePvJXLrzR6yZU" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0 iwUTud"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hmXqxR"><img alt="Hoot suite AI writer " data-contentful-id="2gyMBFsXUR0FSDTz2ltsrY" data-contentful-entry-id="2gyMBFsXUR0FSDTz2ltsrY" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1201" height="801" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1D5VwHWHgyZXDg2uUnlSDf%2F6507cacb20faa1f728fed34a540facb3%2FAutomation-Accordion-2-600x400_2x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1D5VwHWHgyZXDg2uUnlSDf%2F6507cacb20faa1f728fed34a540facb3%2FAutomation-Accordion-2-600x400_2x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1D5VwHWHgyZXDg2uUnlSDf%2F6507cacb20faa1f728fed34a540facb3%2FAutomation-Accordion-2-600x400_2x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="7McDqaWpnqIIAoN84h99Nn" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Steigern Sie die Interaktionen ohne zusätzlichen Aufwand</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Nutzen Sie Tools zur Steigerung der Interaktion wie den automatischen Hashtag-Generator und Diagramme, die Ihnen den besten Zeitpunkt für die Veröffentlichung von Inhalten zeigen. Völlig stressfrei. Außerdem erhalten Sie Einblicke in das, was Ihre Zielgruppe sehen möchte, und nutzen Canva-Vorlagen und KI, um schnell ansprechende Inhalte zu erstellen.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="nnNIGlxyzXGIO9flFvGJT" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="nnNIGlxyzXGIO9flFvGJT" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hootsuite social listening dashboard with trend search, share of sentiment, and sentiment over time" data-contentful-id="1rrcmIKpFoaOrwqeq27I0B" data-contentful-entry-id="1rrcmIKpFoaOrwqeq27I0B" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1801" height="1201" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7FoKoSRhbOChWgtZZrKtH1%2Fc1cfc76c0c7e0928e93908a7739a2408%2FSocialEngagementTools-Accordion-2_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7FoKoSRhbOChWgtZZrKtH1%2Fc1cfc76c0c7e0928e93908a7739a2408%2FSocialEngagementTools-Accordion-2_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7FoKoSRhbOChWgtZZrKtH1%2Fc1cfc76c0c7e0928e93908a7739a2408%2FSocialEngagementTools-Accordion-2_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="5caO5VTMTrlvvtuJa4aemf" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Beteiligen Sie sich an relevanten Unterhaltungen</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Richten Sie Social Listening für Ihre wichtigsten Schlüsselwörter, Hashtags und Erwähnungen ein. Halten Sie ein Ohr offen, damit Sie sich an spannenden Gesprächen beteiligen und den Ruf Ihrer Marke schützen können. Verpassen Sie nie eine Gelegenheit, Negatives aus dem Weg zu räumen oder einen positiven Eindruck im Kommentarbereich zu hinterlassen.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="4EDq3w7JSVYj1MAmXVTG7N" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="4EDq3w7JSVYj1MAmXVTG7N" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0 iwUTud"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hoot suite analytics dashboard with impressions, post reach, post performance, ad performance, and more" data-contentful-id="3BU9sD3RQ06sma8nI841GT" data-contentful-entry-id="3BU9sD3RQ06sma8nI841GT" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1801" height="1201" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4E6uBe5jvmDqTcPTkhUdAa%2F73c00c2708c571f5f0854d67fb26101a%2FSocialEngagementTools-Easilymeasure_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4E6uBe5jvmDqTcPTkhUdAa%2F73c00c2708c571f5f0854d67fb26101a%2FSocialEngagementTools-Easilymeasure_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4E6uBe5jvmDqTcPTkhUdAa%2F73c00c2708c571f5f0854d67fb26101a%2FSocialEngagementTools-Easilymeasure_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="3FANaLhW9XDNeiyiP7Tyu6" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Spielend einfaches Messen der Interaktion</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Sehen Sie sich Ihre Interaktionsrate nach Beitrag, Netzwerk oder Konto an. Sie erhalten Tools, mit denen Sie Ihre Interaktionsrate im Laufe der Zeit verfolgen, die Beiträge mit der höchsten Interaktionsrate identifizieren und die Berichte so anpassen können, dass Sie alles auf einen Blick sehen können. Legens Sie los und geben Sie ruhig damit an.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="5ox4OfdYqTIZHlkj9QGeyf" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="5ox4OfdYqTIZHlkj9QGeyf" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hoot suite social messaging features and inbox" data-contentful-id="2bvkaRL97pKutonQPNI15I" data-contentful-entry-id="2bvkaRL97pKutonQPNI15I" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1801" height="1201" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4HPfPEFmW9hhzWx2Tc8zYV%2F922ffc6c3e3bae19f5396bc3445145df%2FSocialEngagementTools-Savehoursresponding_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4HPfPEFmW9hhzWx2Tc8zYV%2F922ffc6c3e3bae19f5396bc3445145df%2FSocialEngagementTools-Savehoursresponding_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4HPfPEFmW9hhzWx2Tc8zYV%2F922ffc6c3e3bae19f5396bc3445145df%2FSocialEngagementTools-Savehoursresponding_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="mDeSb1xHW98fiINZees0f" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Sparen Sie Stunden mit einem automatisierten All-in-One-Posteingang</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Hootsuite bringt alle Ihre privaten Nachrichten und öffentlichen Kommentare in ein Dashboard. Beantworten Sie Fragen und tätigen Sie Verkäufe, auch wenn Sie nicht an Ihrem Schreibtisch sitzen, mit gespeicherten Antworten, automatischen Antworten und einem generativen KI-Chatbot. </p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="BaSMpFxhlGEe7Gk6mQscM" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="BaSMpFxhlGEe7Gk6mQscM" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0 iwUTud"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hoot suite dashboard showing integrations for Salesforce, HubSpot, SugarCRM" data-contentful-id="30UbY4LnPNXO4qkRmG2O3b" data-contentful-entry-id="30UbY4LnPNXO4qkRmG2O3b" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1801" height="1201" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1iYUGSLR0g8nzt3xR84fEA%2F6f929b3536daac0ac9ac0519607f7876%2FSocialEngagementTools-BoostRevenue_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1iYUGSLR0g8nzt3xR84fEA%2F6f929b3536daac0ac9ac0519607f7876%2FSocialEngagementTools-BoostRevenue_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1iYUGSLR0g8nzt3xR84fEA%2F6f929b3536daac0ac9ac0519607f7876%2FSocialEngagementTools-BoostRevenue_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="6ldOd7FlyTuZMa9B44XOt" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Steigern Sie Ihren Umsatz mit Social-Selling-Tools</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Erzielen Sie mehr Verkäufe und Leads direkt über das Hootsuite-Dashboard. Treten Sie von einem Ort aus mit potenziellen Kunde und bestehenden Kunden in Kontakt und treiben Sie den Verkaufsprozess ohne zusätzlichen Aufwand voran. Hootsuite lässt sich sogar in Ihre bevorzugte Social Selling-Software integrieren – Salesforce, HubSpot, SugarCRM und mehr.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div data-contentful-id="5Fcm0Ok8Ez9qWuyj8fYTVf" class="sc-bcb9b013-0 gNdtgI"><div class="sc-bcb9b013-1 dbPcuH grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 SyzBb sc-a847bffd-0 gZuXrC"><svg xmlns="http://www.w3.org/2000/svg" width="32px" height="32px" class="sc-a847bffd-2 eokPBl" aria-hidden="true"><circle cx="25" cy="25" r="25" fill="#E03035"></circle><path fill="#fff" d="M20.352 24.015q1.2.528 1.872 1.584t.672 2.496q0 2.064-1.296 3.36-1.296 1.248-3.312 1.248t-3.36-1.296q-1.296-1.296-1.296-3.312 0-.96.24-1.92t1.056-2.88l2.784-6.912h4.752zm11.328 0q1.2.528 1.872 1.584t.672 2.496q0 2.064-1.296 3.36-1.296 1.248-3.312 1.248t-3.36-1.296q-1.296-1.296-1.296-3.312 0-.96.24-1.92t1.056-2.88l2.784-6.912h4.752z"></path></svg><blockquote lang="de-DE" class="sc-a847bffd-1 eyFNrg">Die Chatbot-Funktionalität von Hootsuite verringert die Arbeitsbelastung des Supportteams meiner Organisation, indem sie uns hilft, auf einfache Kundenanfragen zu antworten, sodass sich unsere Supportmitarbeiter nur auf komplexe Kundenanfragen konzentrieren können.</blockquote><div class="sc-a847bffd-9 bnQmWI"><div><cite class="sc-a847bffd-6 bFxtKF">Michelle Burks</cite><div class="sc-a847bffd-8 kRvQPV">Projektmanager, Savings Operations</div><div class="sc-a847bffd-7 kNpWBB">Wonga</div></div></div></div></div></div></div><div class="sc-fec034cc-0 eWsNZP"></div><div class="sc-fec034cc-0 eWsNZP"></div><div data-contentful-id="4QxHUXlbnshVFVuqpy4ThY" class="sc-bcb9b013-0 gNdtgI"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><h2 class="sc-9827fdd0-1 lmvprZ sc-da9adadf-0 bWCJvi"><span>Sparen Sie mehr als 3.000 Arbeitsstunden pro Jahr mit dem Top-Tool für Social-Media-Management</span></h2></div><div class="sc-bcb9b013-2 jYuVMp"></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-bcb9b013-0 gNdtgI"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 gcLNES"><div class="sc-da9adadf-1 biDNPH"><img alt="decorative" fetchPriority="auto" loading="lazy" width="600" height="435" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F3jZaw8jdQl9quLtmIQjo06%2Fafe74bde67716c1a7892253f120b4031%2FAccordion-700x350-1.png&w=640&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F3jZaw8jdQl9quLtmIQjo06%2Fafe74bde67716c1a7892253f120b4031%2FAccordion-700x350-1.png&w=1200&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F3jZaw8jdQl9quLtmIQjo06%2Fafe74bde67716c1a7892253f120b4031%2FAccordion-700x350-1.png&w=1200&q=75"/></div><div class="sc-da9adadf-1 cwwrYU"><img alt="" fetchPriority="auto" loading="lazy" width="600" height="435" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5nn8O4vcdgPVBMzllsafGf%2F7d4b1870d976263a241caee62920828b%2FAccordion-700x350-4.png&w=640&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5nn8O4vcdgPVBMzllsafGf%2F7d4b1870d976263a241caee62920828b%2FAccordion-700x350-4.png&w=1200&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5nn8O4vcdgPVBMzllsafGf%2F7d4b1870d976263a241caee62920828b%2FAccordion-700x350-4.png&w=1200&q=75"/></div><div class="sc-da9adadf-1 cwwrYU"><img alt="Collage mit Hootsuite-Funktionen" fetchPriority="auto" loading="lazy" width="600" height="435" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4VfwfkiKdath50JiK6ClZF%2F658e06567606b3e043bd992babad7fe6%2FAccordion-700x350-2.png&w=640&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4VfwfkiKdath50JiK6ClZF%2F658e06567606b3e043bd992babad7fe6%2FAccordion-700x350-2.png&w=1200&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4VfwfkiKdath50JiK6ClZF%2F658e06567606b3e043bd992babad7fe6%2FAccordion-700x350-2.png&w=1200&q=75"/></div><div class="sc-da9adadf-1 cwwrYU"><img alt="Collage mit Hootsuite-Funktionen" fetchPriority="auto" loading="lazy" width="600" height="435" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1fLQJwm35S24NmbhRv3TGm%2F70cbb0357ab35be3a2807d8b1863221a%2FAccordion-700x350-3.png&w=640&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1fLQJwm35S24NmbhRv3TGm%2F70cbb0357ab35be3a2807d8b1863221a%2FAccordion-700x350-3.png&w=1200&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1fLQJwm35S24NmbhRv3TGm%2F70cbb0357ab35be3a2807d8b1863221a%2FAccordion-700x350-3.png&w=1200&q=75"/></div></div></div><div class="sc-bcb9b013-2 jYuVMp"><div><div class="sc-d0da441b-0 gcLNES"><div data-contentful-id="2xdNSGkjKlw0wkYCNwIE2E" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="true" aria-controls=":Rpmkkq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 iLJwJG" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 ctNsCU">Veröffentlichen Sie in allen Ihren Netzwerken von einem zentralen Ort aus</span></button><div id=":Rpmkkq6:" class="sc-52fb8eae-3 cdraqI"><p>Erstellen und veröffentlichen Sie Content in mehreren Netzwerken an einem Ort. Begeistern Sie Ihr Publikum und wachsen Sie schnell mit einem Tool für die Mehrfachplanung, einem Content-Kalender mit Drag-and-Drop-Funktion und Diagrammen, die Ihnen den besten Zeitpunkt zum Posten anzeigen.</p></div><div class="sc-52fb8eae-6 bXzpcz"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="engagement_publishing" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="t9Vk0AJZVuLngaw69vw2l" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="t9Vk0AJZVuLngaw69vw2l" data-ga-track-id="engagement_publishing" aria-label="Erfahren Sie mehr über die Publishing-Tools von Hootsuite" href="/de/platform/publishing">Mehr erfahren</a></span></div></div><div data-contentful-id="2tBVStGkjbju5kKsgjbPME" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R19mkkq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Lassen Sie die Automatisierung die Arbeit machen</span></button><div id=":R19mkkq6:" class="sc-52fb8eae-3 erikKB"><p>Verwenden Sie integrierte Canva-Vorlagen und überlassen Sie dem KI-Editor das Design, die Hashtag-Auswahl und die Bildunterschriften.</p></div><div class="sc-52fb8eae-6 elKvVC"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="engagement_owlywriter" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="3KYmaScRMRqPGaXYHz0KGs" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="3KYmaScRMRqPGaXYHz0KGs" data-ga-track-id="engagement_owlywriter" aria-label="Erfahren Sie mehr über die Automatisierungstools von Hootsuite" href="/de/platform/owly-writer-ai">Mehr erfahren</a></span></div></div><div data-contentful-id="2C5McewQR7DaMk5LTNeLFm" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R1pmkkq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Schnelleres Wachstum mit detaillierten Analysen</span></button><div id=":R1pmkkq6:" class="sc-52fb8eae-3 erikKB"><p>Ermitteln Sie die Inhalte, Netzwerke und Zeiten, die das stärkste Engagement und den größten Umsatz bringen. Sehen Sie außerdem, wie Sie im Vergleich zu anderen Unternehmen Ihrer Branche abschneiden und ermitteln Sie Ihren Social Media-ROI.</p></div><div class="sc-52fb8eae-6 elKvVC"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="engagement_analytics" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="1yt37VfdekNd3iBHuQB1TX" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="1yt37VfdekNd3iBHuQB1TX" data-ga-track-id="engagement_analytics" aria-label="Erfahren Sie mehr über den All-in-One-Posteingang von Hootsuite für Social Media" href="/de/platform/analytics">Mehr erfahren</a></span></div></div><div data-contentful-id="3scF36Dr0wtLoIQJxqw6Il" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R29mkkq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Automatisieren Sie Ihren Social Media-Posteingang</span></button><div id=":R29mkkq6:" class="sc-52fb8eae-3 erikKB"><p>Schaffen Sie Ordnung, entlasten Sie sich und sparen Sie Zeit mit einem All-in-One-Posteingang für Social Media, mit dem Sie Kommentare und Direktnachrichten von einem Ort aus beantworten können. Nutzen Sie zur Steigerung Ihrer Online-Verkäufe zusätzliche Interaktionstools.</p><p></p></div><div class="sc-52fb8eae-6 elKvVC"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="engagement_inbox" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="3yx2fFppr5FJRUeNDjyCgM" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="3yx2fFppr5FJRUeNDjyCgM" data-ga-track-id="engagement_inbox" aria-label="Erfahren Sie mehr über den All-in-One-Posteingang von Hootsuite für Social Media" href="/de/platform/social-media-inbox">Mehr erfahren</a></span></div></div></div></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"></div></div></div><div class="sc-fec034cc-0 eWsNZP"></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="6vLgilX1VcxFhwdiMup1ev" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="6vLgilX1VcxFhwdiMup1ev" class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><div data-contentful-id="7Hg7aQIp6xbJXURCoXpf4D" class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><h2 class="sc-9827fdd0-1 lmvprZ"><span>Kostenlose Tools und Ressourcen für das Social-Media-Engagement</span></h2><p></p></div></div></div></div></div></div></div><div data-contentful-id="4C1jRlgfUP6XB56QmdXmsL" class="sc-bcb9b013-0 gNdtgI"><div class="sc-bcb9b013-1 fesbuU grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ieKdGV sc-52018cdd-0 jXvHr"><div class="sc-330b99b2-0 bdxZqG sc-52018cdd-1 jmNMaR"><div class="sc-330b99b2-1 ccKwOr"><span class="sc-b39372b9-0 hubBEz"><img alt="Smartphone with play symbol and hearts" data-contentful-id="6YjetuQs099rFX4u3rO00u" data-contentful-entry-id="6YjetuQs099rFX4u3rO00u" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="380" height="380" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1sSWXEktINuU53X6zVKGJ0%2F1e3eaceb48aea367e0e1078215f113f3%2FPlatformPages_Engagement-_1__1_.png&w=384&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1sSWXEktINuU53X6zVKGJ0%2F1e3eaceb48aea367e0e1078215f113f3%2FPlatformPages_Engagement-_1__1_.png&w=828&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1sSWXEktINuU53X6zVKGJ0%2F1e3eaceb48aea367e0e1078215f113f3%2FPlatformPages_Engagement-_1__1_.png&w=828&q=75"/></span></div></div><div data-contentful-id="5RDIWtR9QXk5LDNv2CCOup" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Kostenloser Rechner für die Interaktionsrate (für mehrere Netzwerke)</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h3 class="sc-9827fdd0-2 jqnsDq"><span>Kostenloser Rechner für die Interaktionsrate (für mehrere Netzwerke)</span></h3><p>Testen Sie unseren kostenlosen Rechner für die Interaktionsrate, um schnell zu sehen, wie Ihre Beiträge abschneiden.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_resources_1" href="https://blog.hootsuite.com/social-media-engagement/" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="35nHlLnhvKjiZ1FAQH7yYG" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="35nHlLnhvKjiZ1FAQH7yYG" data-ga-track-id="platform_engagement_resources_1">Jetzt testen</a></span></div></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ieKdGV sc-52018cdd-0 jXvHr"><div class="sc-330b99b2-0 bdxZqG sc-52018cdd-1 jmNMaR"><div class="sc-330b99b2-1 ccKwOr"><span class="sc-b39372b9-0 hubBEz"><img alt="Icon with Facebook, Instagram, LinkedIn, and TikTok logos" data-contentful-id="1Z0EVgy5T3EqEcOtmqwYOE" data-contentful-entry-id="1Z0EVgy5T3EqEcOtmqwYOE" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="380" height="380" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6zDtcH9ovY8vULrmhDsSbo%2F04785cc9ab27e5bff95678131ea717bf%2FPlatformPages_Engagement-_2__1_.png&w=384&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6zDtcH9ovY8vULrmhDsSbo%2F04785cc9ab27e5bff95678131ea717bf%2FPlatformPages_Engagement-_2__1_.png&w=828&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6zDtcH9ovY8vULrmhDsSbo%2F04785cc9ab27e5bff95678131ea717bf%2FPlatformPages_Engagement-_2__1_.png&w=828&q=75"/></span></div></div><div data-contentful-id="3gRpXB4sy6WvAIlVfF1Oyi" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p><b>Average engagement rates for 12 industries: Original research</b></p><p>Compare your results to average engagement rates in your industry to get a better understanding of your performance — and brag about your wins with confidence.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_resources_2" href="https://blog.hootsuite.com/average-engagement-rate/" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="1RuMv3yW3wO7JXgEyFQU8P" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="1RuMv3yW3wO7JXgEyFQU8P" data-ga-track-id="platform_engagement_resources_2">Read more →</a></span></div></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ieKdGV sc-52018cdd-0 jXvHr"><div class="sc-330b99b2-0 bdxZqG sc-52018cdd-1 jmNMaR"><div class="sc-330b99b2-1 ccKwOr"><span class="sc-b39372b9-0 hubBEz"><img alt="Icon with megaphone, calculator, hearts" data-contentful-id="4Z31lQV17B3IkJusPmFC3i" data-contentful-entry-id="4Z31lQV17B3IkJusPmFC3i" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="380" height="380" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4sEB5iUfuN6ERQMiSHumMR%2F5d2f888f91d9ab708f8ad985547c179e%2FPlatformPages_Engagement-_3__1_.png&w=384&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4sEB5iUfuN6ERQMiSHumMR%2F5d2f888f91d9ab708f8ad985547c179e%2FPlatformPages_Engagement-_3__1_.png&w=828&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4sEB5iUfuN6ERQMiSHumMR%2F5d2f888f91d9ab708f8ad985547c179e%2FPlatformPages_Engagement-_3__1_.png&w=828&q=75"/></span></div></div><div data-contentful-id="1PCZrdWLDl3xQ4W6rMtqEo" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p><b>Engagement rate calculator + fresh benchmarks </b></p><p>Tracking your engagement rate is the best way to tell if your social media audience cares about what you’re posting — and learn what they want to see more of.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_resources_3" href="https://blog.hootsuite.com/calculate-engagement-rate/" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="6zm8bUqn2oXe4mXNIR6K49" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="6zm8bUqn2oXe4mXNIR6K49" data-ga-track-id="platform_engagement_resources_3">Read more →</a></span></div></div></div></div></div></div></div></div><div data-contentful-id="2J0hi4c6RpRca0pzLwIzBN" class="sc-fec034cc-0 eWsNZP"></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="2bopV5LtXTwUBZeomww6AK" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="2bopV5LtXTwUBZeomww6AK" class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><div class="sc-d0da441b-0 ezjKVJ sc-52018cdd-0 jXvHr"><div data-contentful-id="2vvsYij5d4lt4GMM8GBTeN" class="sc-d0da441b-0 ezjKVJ"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Was unsere Kunden über uns sagen</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><div class="sc-6e11d915-0 lfSMeM"></div></div></div></div></div></div></div></div></div></div><div class="sc-bcb9b013-0 gNdtgI"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 eUYUwS"><div class="sc-436aaac6-1 iMFJcJ"><div class="sc-436aaac6-0 bYvkAK trustradius-tqw" data-trustradius-id="65451c7484926114318aabf0" data-testid="review-widget"></div></div></div></div></div></div><div class="sc-fec034cc-0 glZxzE"></div><div class="sc-fec034cc-0 glZxzE"></div><div data-contentful-id="5xtn4yttkPwluGT1lu6TvW" class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><h2 class="sc-9827fdd0-1 lmvprZ sc-da9adadf-0 bWCJvi"><span>Häufig gestellte Fragen</span></h2></div><div class="sc-bcb9b013-2 jYuVMp"></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><div><div class="sc-d0da441b-0 ezjKVJ"><div data-contentful-id="5KRKIVllp8VGFjwIZkVG91" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="true" aria-controls=":Rln0kq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 iLJwJG" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 ctNsCU">Was sind Hootsuite Streams?</span></button><div id=":Rln0kq6:" class="sc-52fb8eae-3 cdraqI"><p>Hootsuite Streams sind benutzerdefinierte Social-Media-Feeds, mit denen Sie neue Interaktionsmöglichkeiten aufdecken, nutzergenerierte Inhalte zum Teilen finden und die Aktivitäten auf all Ihren Kanälen verfolgen können. </p><p>Sie können Streams einrichten, um Ihre eigenen Social-Media-Beiträge, Erwähnungen Ihrer Marke durch Kunden und Interessenten, Aktivitäten Ihrer Konkurrenten oder Ihrer Branche insgesamt zu überwachen.</p><p>In Streams können Sie Erwähnungen überwachen, auf öffentliche Kommentare antworten und relevante Inhalte erneut teilen. Schluss mit dem ständigen Wechsel zwischen Netzwerken oder zeitaufwändigen einzelnen Suchen – Sie finden alles in Ihrem Hootsuite Dashboard. </p><p>Streams sind eine gute Möglichkeit zum Social Listening. Mit ihnen behalten Sie den Überblick über Alle Social-Media-Aktivitäten, die mit Ihrem Unternehmen oder Ihrer Branche zu tun haben. </p><p>Hinweis: Wenn Sie eine robustere Social Listening-Lösung benötigen, empfehlen wir, Ihr Abo um <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/platform/listening" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/platform/listening">Advanced Social Listening</a></span> zu erweitern.</p></div><div class="sc-52fb8eae-6 bXzpcz"></div></div><div data-contentful-id="6LG9ZDxTj8xOd6YzFm4Dpe" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R15n0kq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Mit welchen Plattformen ist Hootsuite Streams kompatibel?</span></button><div id=":R15n0kq6:" class="sc-52fb8eae-3 erikKB"><p>Durch die Einrichtung von Streams können Sie die Aktivitäten in Facebook, Instagram, Twitter, LinkedIn, TikTok und YouTube überwachen. Wir empfehlen Ihnen, Streams für jedes Netzwerk einzurichten, damit Ihnen keine Gelegenheit zur Interaktion entgeht – selbst wenn sie an einem unerwarteten Ort auftritt.</p></div><div class="sc-52fb8eae-6 elKvVC"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_faq_compareplans" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="5LnLZTLYzOltzRMUtuye0C" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="5LnLZTLYzOltzRMUtuye0C" data-ga-track-id="platform_engagement_faq_compareplans" href="/de/select-plan">Tarife vergleichen</a></span></div></div><div data-contentful-id="7GkV0TD2PHQmm1b09NFkzo" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R1ln0kq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Bietet Hootsuite kostenlose Interaktions-Tools an?</span></button><div id=":R1ln0kq6:" class="sc-52fb8eae-3 erikKB"><p>Die besten Social Media-Interaktions-Tools sind in Hootsuite Analytics integriert. <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/plans/" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/plans/"><u>Die Tarife beginnen bei 99 $ pro Monat</u></a></span>. Aber wir haben auch jede Menge Werbegeschenke, mit denen Sie Ihre Interaktionsrate steigern können. </p><p><span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/social-media-tools" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/social-media-tools"><u>Die Seite mit den kostenlosen Tools </u></a></span>von Hootsuite ist eine Fundgrube für alle, die nach vollkommen kostenlosen Tools zur Messung der Social Media-Interaktion suchen. Damit können Sie Ihren Beiträgen auch einen dringend benötigten Schub geben. Generieren Sie Hashtags und Bildunterschriften, die für deutlich mehr Likes, Kommentare, Shares und Follower sorgen.</p><p>Berechnen Sie schnell Ihre Interaktionsrate mit unserem <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://blog.hootsuite.com/social-media-engagement/#How_do_you_measure_social_media_engagement_FREE_CALCULATOR" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://blog.hootsuite.com/social-media-engagement/#How_do_you_measure_social_media_engagement_FREE_CALCULATOR"><u>kostenlosen Interaktionsraten-Rechner</u></a></span> oder messen Sie Ihre Leistung auf X (ehemals Twitter) mit <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/social-media-tools/twitter-score-calculator" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/social-media-tools/twitter-score-calculator"><u>unserem Twitter-Ergebnis-Rechner</u></a></span>. </p></div><div class="sc-52fb8eae-6 elKvVC"></div></div><div data-contentful-id="149pIUZvbjVXZIkEkJ1QBs" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R25n0kq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Bietet Hootsuite Social Media-Tools für das Mitarbeiter-Engagement?</span></button><div id=":R25n0kq6:" class="sc-52fb8eae-3 erikKB"><p>Ja. Hootsuite Amplify ist die beste Lösung für Markenbotschafter. Es ermöglicht Teams, genehmigte Markeninhalte zu erstellen, die speziell für die Weitergabe durch Mitarbeiter konzipiert sind. Studien zeigen, dass Marken <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/resources/amplify-case-study" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/resources/amplify-case-study"><u>achtmal mehr Engagement verzeichnen, </u></a></span>wenn ihre Inhalte von einem Mitarbeiter geteilt werden und nicht vom Unternehmen selbst. Möchten Sie das Engagement deutlich steigern? Denken Sie darüber nach, Ihr Abo um <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/platform/employee-advocacy" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/platform/employee-advocacy"><u>Hootsuite Amplify</u></a></span> zu erweitern.</p></div><div class="sc-52fb8eae-6 elKvVC"></div></div><div data-contentful-id="7eSna4eNnpsUZtzjLuGnrU" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R2ln0kq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Bietet Hootsuite einen KI-Chatbot für Social Media an?</span></button><div id=":R2ln0kq6:" class="sc-52fb8eae-3 erikKB"><p>Ja. Der generative KI-Chatbot von Hootsuite ist ein Social-Media-Chatbot, der über soziale Kanäle und Ihre Website hinweg eingesetzt werden kann, um das Nachrichtenvolumen Ihres Teams um bis zu 80 % zu reduzieren. </p><p>Wie ein rund um die Uhr verfügbarer Live-Agent kann er alle Fragen Ihrer Kunden zu Ihrem Unternehmen mit kontextbezogenen, präzisen und markengerechten Antworten beantworten. Auf diese Weise können Sie Ihren Kunden sofortige Unterstützung bieten und sich wiederholende Fragen schnell beantworten. So hat Ihr Team Zeit, sich auf die komplexen, wichtigen Anfragen zu konzentrieren, die einen menschlichen Kontakt erfordern.</p><p>Vollständig an Ihre Marke anpassbar, mit einem restriktiven Rahmen entworfen und von KI-Experten rigoros getestet. Sie können sich darauf verlassen, dass Ihr Chatbot immer sicher und konform mit Ihren Geschäfts- und Markenstandards ist.</p><p>Wie funktioniert's? Sie geben vorab genehmigte Antworten auf die häufig gestellten Fragen (FAQs) Ihrer Marke, und der generative KI-Chatbot wird diese Inhalte automatisch verdauen und nutzen, um den Kunden zu antworten. Alles, was Sie tun müssen, ist sicherzustellen, dass Ihre FAQs auf dem neuesten Stand sind, und der FAQ-Chatbot kümmert sich um den Rest. In wenigen Stunden sind Sie wieder startklar.</p><p>Der Chatbot von Hootsuite ist darauf trainiert, die Absicht und den Kontext von Kundennachrichten zu verstehen, sogar, wenn sie Fehler enthalten, und jedes Mal personalisierte Antworten zu erzeugen. Er kann mehrere Fragen auf einmal beantworten, den Kontext früherer Nachrichten in der Konversation berücksichtigen und Emojis verstehen. </p><p>Er weiß, wann er Gespräche an menschliche Teammitglieder weitergeben muss, und bietet eine Zusammenfassung jedes Gesprächs, damit die Kundendienstmitarbeiter in Sekundenschnelle auf den neuesten Stand gebracht werden können.</p><p>Ihre Kunden werden es lieben, rund um die Uhr schnelle und genaue Antworten zu erhalten, und Ihr Team wird es lieben, Zeit zu sparen und sich auf Kundenfragen zu konzentrieren, die ihre Aufmerksamkeit am dringendsten benötigen.</p></div><div class="sc-52fb8eae-6 elKvVC"></div></div><div data-contentful-id="1MeSzgbqjxGnbyBrMSxu5p" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R35n0kq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Kann Hootsuite mich beim Community-Management unterstützen?</span></button><div id=":R35n0kq6:" class="sc-52fb8eae-3 erikKB"><p>Selbstverständlich. Mit Hootsuite ist das Community-Management einfacher denn je. Die Tools von Hootsuite helfen Social-Media-Teams, das Engagement zu steigern, starke Beziehungen aufzubauen und die Integrität ihrer Online-Communitys zu wahren.</p><p>Hootsuite Streams und Hootsuite Posteingang sind zwei der besten Community-Management-Tools in der Branche. Mit ihnen können Sie dafür sorgen, dass Ihre öffentlichen und privaten Interaktionen auf Instagram, Facebook-Seiten, LinkedIn-Unternehmensseiten, X (ehemals Twitter) und anderen Plattformen immer markengerecht und einheitlich sind.</p><p>Mit Streams können Sie in relevante Unterhaltungen einsteigen und bei Bedarf moderieren. Kommentare lassen sich bei Bedarf ganz einfach beantworten, ausblenden, löschen, markieren oder teilen – alles bequem über das Hootsuite Dashboard. Sie können Kommentare sogar für die spätere Verwendung an Slack oder per E-Mail senden.</p><p>Sie können auf öffentliche Kommentare und private Nachrichten in Ihrem Hootsuite-Posteingang antworten. Automatisierung, ein generativer KI-Chatbot, gespeicherte Antworten und weitere Tools ermöglichen es Ihnen, den Community Management-Prozess zu automatisieren und Zeit zu sparen.</p></div><div class="sc-52fb8eae-6 elKvVC"></div></div><div data-contentful-id="3WnvhgtAK85eFlGweHPPMx" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R3ln0kq6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Hilft Hootsuite bei der Identifizierung nutzergenerierter Inhalte?</span></button><div id=":R3ln0kq6:" class="sc-52fb8eae-3 erikKB"><p>Aber sicher! Hootsuite Streams eignet sich hervorragend, um nutzergenerierte Inhalte (User Generated Content, UGC) zu identifizieren, die Sie in den Social-Media-Feeds Ihrer Marke teilen können. Außerdem bietet Hootsuite entsprechende Integrationen mit den wichtigsten UGC-Tools, darunter <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://apps.hootsuite.com/apps/tint" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://apps.hootsuite.com/apps/tint"><u>TINT</u></a></span> und <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://apps.hootsuite.com/apps/chute" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://apps.hootsuite.com/apps/chute"><u>Chute</u></a></span>, sodass Sie alle Ihre bevorzugten Quellen in einem Tab zusammenfassen können.</p></div><div class="sc-52fb8eae-6 elKvVC"></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"></div></div></div><div class="sc-fec034cc-0 glZxzE"></div><div class="sc-52c01e9e-2 jIRNiZ"><div data-contentful-entry-id="4BKMOTes1mfaTFHl3T9hwe" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="4BKMOTes1mfaTFHl3T9hwe" class="sc-bcb9b013-0 iIIZYp sc-52c01e9e-0"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 dydYlD"><span class="sc-b39372b9-0 hubBEz"><img alt="Lächelnde Frau winkt am Telefon" data-contentful-id="3YApjx1XVigCiGQIhxIOYK" data-contentful-entry-id="3YApjx1XVigCiGQIhxIOYK" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1801" height="901" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F2SEXecTtamNAKMJZrSYlpa%2F432364cae10af69ca0fdf6feada996fa%2FSocialEngagementTools-Footer_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F2SEXecTtamNAKMJZrSYlpa%2F432364cae10af69ca0fdf6feada996fa%2FSocialEngagementTools-Footer_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F2SEXecTtamNAKMJZrSYlpa%2F432364cae10af69ca0fdf6feada996fa%2FSocialEngagementTools-Footer_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 dydYlD sc-52c01e9e-3 gvwaiO"><div data-contentful-id="2QJWIByNAvQfcvge9dCF5d" class="sc-d0da441b-0 cJdtxT"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Interaktionsmodus: aktiviert. Probieren Sie es jetzt kostenlos aus.</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Start your Hootsuite trial to see how you can kick into growth mode — completely free.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"><span data-button-type="primary" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_trial_footer" class="sc-84c8dcdb-2 sc-84c8dcdb-3 gWrIxm vbwCJ" data-contentful-entry-id="5qOusJPdXjgNxv27CUfvub" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="5qOusJPdXjgNxv27CUfvub" data-ga-track-id="platform_engagement_trial_footer" href="/de/select-plan">Start your free 30-day trial</a></span><span data-button-type="outline" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_demo_footer" class="sc-84c8dcdb-2 sc-84c8dcdb-3 jyEdWv vbwCJ" data-contentful-entry-id="ITHFIkKCf7Qbdf4pM7tq1" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="ITHFIkKCf7Qbdf4pM7tq1" data-ga-track-id="platform_engagement_demo_footer" href="/de/request-demo">Request a demo</a></span></div></div></div></div></div></div></div></div></div></div><div id="experiment-page-content" style="display:none"><div data-contentful-entry-id="7h7W3GW2UuwqTMAOQfZyPN" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="7h7W3GW2UuwqTMAOQfZyPN" class="sc-bcb9b013-0 eGLqLz sc-f7542856-0 iCgxXJ"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hootsuite dashboard with engagement rate statistics" data-contentful-id="4ivIXUWHVeKvp2oD5HzucB" data-contentful-entry-id="4ivIXUWHVeKvp2oD5HzucB" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" fetchPriority="auto" loading="lazy" width="1801" height="1501" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F48valoaHqxD30DFvCNLwK2%2F1edcc6f116e579222ff143ff9edf2f43%2FSocialEngagementTools-Hero_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F48valoaHqxD30DFvCNLwK2%2F1edcc6f116e579222ff143ff9edf2f43%2FSocialEngagementTools-Hero_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F48valoaHqxD30DFvCNLwK2%2F1edcc6f116e579222ff143ff9edf2f43%2FSocialEngagementTools-Hero_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-d0da441b-0 ezjKVJ"><h1 class="sc-9827fdd0-0 hxUZBQ sc-f7542856-3 kNSEmJ"><span>Erzielen Sie <span class="shortcode">mehr Likes und Verkäufe</span> mit Tools für Interaktionen auf Social Media</span></h1><div class="sc-f7542856-4 bvuHYW"><p>Gewinnen Sie mehr Follower, hinterlassen Sie Eindruck in den Kommentaren und verfolgen Sie Ihre Schlagkraft auf Social Media Die Interaktionstools von Hootsuite reduzieren den Zeit- und Arbeitsaufwand, den Sie für die Reaktion, die Interaktionen und die Begeisterung Ihrer Zielgruppe auf Social Media aufwenden müssen.</p></div><div class="sc-f7542856-5 jsSDtd"><span data-button-type="primary" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_trial_hero" class="sc-84c8dcdb-2 sc-84c8dcdb-3 gWrIxm vbwCJ" data-contentful-entry-id="77IxLn5t9pE4ZyFFBVBro4" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="77IxLn5t9pE4ZyFFBVBro4" data-ga-track-id="platform_engagement_trial_hero" href="/de/select-plan">Testen Sie die Software 30 Tage kostenlos</a></span><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_demo_hero" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="3PXR22jRwh23g25DWTz8bV" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="3PXR22jRwh23g25DWTz8bV" data-ga-track-id="platform_engagement_demo_hero" href="/de/request-demo">Request a demo</a></span></div></div></div></div></div></div></div><div data-contentful-id="2J0hi4c6RpRca0pzLwIzBN" class="sc-fec034cc-0 eWsNZP"></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="6QcpxHOFrsf0E0hoT7JmA" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="6QcpxHOFrsf0E0hoT7JmA" class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><div data-contentful-id="4RGZvTMgdrmkYuSSa7P4qY" class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><h2 class="sc-9827fdd0-1 lmvprZ"><span>Alles, was Sie brauchen, um die ansprechendste Marke in den sozialen Medien zu werden.</span></h2><p>Interagieren Sie mit Followern, Fans und Freunden mit der besten Plattform für Social-Media-Engagement. Alles über ein zentrales Dashboard.</p></div></div></div></div></div></div></div><div data-contentful-id="4THXLAQwRGhfFhBAY28zeq" class="sc-bcb9b013-0 gNdtgI"><div class="sc-bcb9b013-1 fesbuU grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52018cdd-0 jXvHr"><div class="sc-330b99b2-0 bdxZqG sc-52018cdd-1 gbXwcd"><div class="sc-330b99b2-1 jwFiEs"><span class="sc-b39372b9-0 hubBEz"><img alt="Calendar icon" data-contentful-id="2VJzoNhBjETBb9w3j5pYbE" data-contentful-entry-id="2VJzoNhBjETBb9w3j5pYbE" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="75" height="75" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6S4KGxuavnUZW2u1wvHOHw%2F652a20c96646b4df6c058a52e6a60ee6%2FOwlywriter-Icon_copy_3x.png&w=96&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6S4KGxuavnUZW2u1wvHOHw%2F652a20c96646b4df6c058a52e6a60ee6%2FOwlywriter-Icon_copy_3x.png&w=256&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6S4KGxuavnUZW2u1wvHOHw%2F652a20c96646b4df6c058a52e6a60ee6%2FOwlywriter-Icon_copy_3x.png&w=256&q=75"/></span></div></div><div data-contentful-id="274rdRXFcSh0epKocBq7wi" class="sc-d0da441b-0 ezjKVJ"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Post</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><p>Post or schedule content to go live when your audience is online. Don’t worry, Hootsuite tells you exactly when that is.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><div class="sc-6e11d915-0 lfSMeM"></div></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52018cdd-0 jXvHr"><div class="sc-330b99b2-0 bdxZqG sc-52018cdd-1 gbXwcd"><div class="sc-330b99b2-1 jwFiEs"><span class="sc-b39372b9-0 hubBEz"><img alt="Analytics chart icon with arrow" data-contentful-id="3t48KKOzJ0w4pLwY03LmMb" data-contentful-entry-id="3t48KKOzJ0w4pLwY03LmMb" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="75" height="75" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F52RkqhY4VqLXa4BI1siRG1%2F6a4f1ef9e99d8c8eab6d7adb0c297433%2FSocialEngagementTools-Icon-Grow_3x.png&w=96&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F52RkqhY4VqLXa4BI1siRG1%2F6a4f1ef9e99d8c8eab6d7adb0c297433%2FSocialEngagementTools-Icon-Grow_3x.png&w=256&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F52RkqhY4VqLXa4BI1siRG1%2F6a4f1ef9e99d8c8eab6d7adb0c297433%2FSocialEngagementTools-Icon-Grow_3x.png&w=256&q=75"/></span></div></div><div data-contentful-id="4Ar2BrvYzgj4do4KXFOmq" class="sc-d0da441b-0 ezjKVJ"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Grow</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><p>Get more likes, shares, followers, and saves by optimizing your posts with Hootsuite’s AI, link in bio, and trend-discovery tools.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><div class="sc-6e11d915-0 lfSMeM"></div></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52018cdd-0 jXvHr"><div class="sc-330b99b2-0 bdxZqG sc-52018cdd-1 gbXwcd"><div class="sc-330b99b2-1 jwFiEs"><span class="sc-b39372b9-0 hubBEz"><img alt="Message bubble icon with heart" data-contentful-id="6xWPqfMYF9NJAtZJcxvD8y" data-contentful-entry-id="6xWPqfMYF9NJAtZJcxvD8y" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="75" height="75" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5alLzf7I8kgqFZN4Hw55BZ%2F7718a6511eae1b442693f7cd21276c37%2FSocialEngagementTools-Icon-Engage_3x.png&w=96&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5alLzf7I8kgqFZN4Hw55BZ%2F7718a6511eae1b442693f7cd21276c37%2FSocialEngagementTools-Icon-Engage_3x.png&w=256&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5alLzf7I8kgqFZN4Hw55BZ%2F7718a6511eae1b442693f7cd21276c37%2FSocialEngagementTools-Icon-Engage_3x.png&w=256&q=75"/></span></div></div><div data-contentful-id="7oY5MbVa0WtR6ddqnxrv6a" class="sc-d0da441b-0 ezjKVJ"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Engage</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><p>Boost engagement by hopping in and encouraging conversation. Respond and moderate across networks in one tab.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><div class="sc-6e11d915-0 lfSMeM"></div></div></div></div></div></div></div></div><div class="sc-fec034cc-0 glZxzE"></div><div class="sc-fec034cc-0 glZxzE"></div><div data-contentful-id="13CKuGEz6g8iXC5cBR6rGk" class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><h2 class="sc-9827fdd0-1 lmvprZ sc-da9adadf-0 bWCJvi"><span>Boost engagement with scroll-stopping content</span></h2></div><div class="sc-bcb9b013-2 jYuVMp"><p class="sc-9827fdd0-6 dfgtuq sc-da9adadf-3 dyBXaJ"><span>Hootsuite comes with engagement tools that help you boost your social stats in less time, with less effort.</span></p></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div><div class="sc-d0da441b-0 ezjKVJ"><div data-contentful-id="5pjwX41K0lygMkUs4L1tJh" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="true" aria-controls=":Rlmb4q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 iLJwJG" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 ctNsCU">Create better content faster</span></button><div id=":Rlmb4q6:" class="sc-52fb8eae-3 cdraqI"><p>Entice your followers to engage with content that clicks. Create eye-catching posts fast with built-in Canva templates and an AI caption and hashtag generator that optimizes your posts and helps you get more views.</p></div><div class="sc-52fb8eae-6 bXzpcz"></div></div><div data-contentful-id="7abUoZ02vJirtoVLa4hVR9" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R15mb4q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Find the topics that spark engagement</span></button><div id=":R15mb4q6:" class="sc-52fb8eae-3 erikKB"><p>See what’s trending in your industry and discover which topics get the most engagement. Plus, set up social listening for your most important keywords, hashtags, and mentions.</p></div><div class="sc-52fb8eae-6 elKvVC"></div></div><div data-contentful-id="32gipSsX7VscfJ9l0UBKVV" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R1lmb4q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Discover opportunities to engage</span></button><div id=":R1lmb4q6:" class="sc-52fb8eae-3 erikKB"><p>Keep an ear out so you can engage in exciting convos and find user-generated content to share. Use Hootsuite Streams and Inbox to easily reply to public comments and keep the action alive.</p></div><div class="sc-52fb8eae-6 elKvVC"></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><div class="sc-da9adadf-1 biDNPH"><img alt="Hootsuite content calendar with AI writer, Canva logo, and best times to post" fetchPriority="auto" loading="lazy" width="600" height="400" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F22x6XBKBbz670u2Eg6GWuh%2Fbbe4786b7c306cb85a0431ca260602a2%2FSocialEngagementTools-Accordion-1_3x.png&w=640&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F22x6XBKBbz670u2Eg6GWuh%2Fbbe4786b7c306cb85a0431ca260602a2%2FSocialEngagementTools-Accordion-1_3x.png&w=1200&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F22x6XBKBbz670u2Eg6GWuh%2Fbbe4786b7c306cb85a0431ca260602a2%2FSocialEngagementTools-Accordion-1_3x.png&w=1200&q=75"/></div><div class="sc-da9adadf-1 cwwrYU"><img alt="Hootsuite social listening dashboard with trend search, share of sentiment, and sentiment over time" fetchPriority="auto" loading="lazy" width="600" height="400" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7FoKoSRhbOChWgtZZrKtH1%2Fc1cfc76c0c7e0928e93908a7739a2408%2FSocialEngagementTools-Accordion-2_3x.png&w=640&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7FoKoSRhbOChWgtZZrKtH1%2Fc1cfc76c0c7e0928e93908a7739a2408%2FSocialEngagementTools-Accordion-2_3x.png&w=1200&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F7FoKoSRhbOChWgtZZrKtH1%2Fc1cfc76c0c7e0928e93908a7739a2408%2FSocialEngagementTools-Accordion-2_3x.png&w=1200&q=75"/></div><div class="sc-da9adadf-1 cwwrYU"><img alt="Hootsuite Streams dashboard" fetchPriority="auto" loading="lazy" width="600" height="400" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5ekA253Ft2UnQLQ92XbjDN%2F4fbed0275be1593077607b2efb4cd978%2FSocialEngagementTools-Accordion-3_3x.png&w=640&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5ekA253Ft2UnQLQ92XbjDN%2F4fbed0275be1593077607b2efb4cd978%2FSocialEngagementTools-Accordion-3_3x.png&w=1200&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F5ekA253Ft2UnQLQ92XbjDN%2F4fbed0275be1593077607b2efb4cd978%2FSocialEngagementTools-Accordion-3_3x.png&w=1200&q=75"/></div></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"></div></div></div><div class="sc-fec034cc-0 glZxzE"></div><div data-contentful-id="3f3P5LJ1NzXiHvdm0sVAVJ" class="sc-bcb9b013-0 gNdtgI"><div class="sc-bcb9b013-1 dbPcuH grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 SyzBb sc-a847bffd-0 gZuXrC"><svg xmlns="http://www.w3.org/2000/svg" width="32px" height="32px" class="sc-a847bffd-2 eokPBl" aria-hidden="true"><circle cx="25" cy="25" r="25" fill="#E03035"></circle><path fill="#fff" d="M20.352 24.015q1.2.528 1.872 1.584t.672 2.496q0 2.064-1.296 3.36-1.296 1.248-3.312 1.248t-3.36-1.296q-1.296-1.296-1.296-3.312 0-.96.24-1.92t1.056-2.88l2.784-6.912h4.752zm11.328 0q1.2.528 1.872 1.584t.672 2.496q0 2.064-1.296 3.36-1.296 1.248-3.312 1.248t-3.36-1.296q-1.296-1.296-1.296-3.312 0-.96.24-1.92t1.056-2.88l2.784-6.912h4.752z"></path></svg><blockquote lang="de-DE" class="sc-a847bffd-1 eyFNrg">Mit Hootsuite können Sie Ihren Einfluss in den sozialen Medien besser nachvollziehen und strategischer mit Kunden über Social-Media-Kanäle interagieren. Da Social Media ein zunehmend wichtiger Teil der Kundenkommunikation ist, werden wir hier auch weiterhin investieren.</blockquote><div class="sc-a847bffd-9 bnQmWI"><div><cite class="sc-a847bffd-6 bFxtKF">Sanjay Dholakia</cite><div class="sc-a847bffd-8 kRvQPV">Chief Marketing Officer</div><div class="sc-a847bffd-7 kNpWBB">Marketo</div></div></div></div></div></div></div><div data-contentful-id="2J0hi4c6RpRca0pzLwIzBN" class="sc-fec034cc-0 eWsNZP"></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="eJyU2tobnpHuQnmx4yYtw" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="eJyU2tobnpHuQnmx4yYtw" class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><div data-contentful-id="2oycG9LJP2jgufvnAn2yOS" class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><h2 class="sc-9827fdd0-1 lmvprZ"><span>Alles, was Sie brauchen, um die ansprechendste Marke in den sozialen Medien zu werden.</span></h2><p>Interagieren Sie mit Followern, Fans und Freunden mit der besten Plattform für Social-Media-Engagement. Alles über ein zentrales Dashboard.</p></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="N2wqDQSGS9JhormWRlSOO" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="N2wqDQSGS9JhormWRlSOO" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hootsuite analytics metrics including post impressions, post performance, engagement rate, and more for Facebook, Instagram, LinkedIn" data-contentful-id="7zzywwBYQoJcQHrDsc5b8j" data-contentful-entry-id="7zzywwBYQoJcQHrDsc5b8j" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1380" height="879" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1WhuO4fsnbm5XKOXHVhw8P%2F73cd31e63cd060599bc8c12d00c97280%2FAnalytics__1__1.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1WhuO4fsnbm5XKOXHVhw8P%2F73cd31e63cd060599bc8c12d00c97280%2FAnalytics__1__1.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1WhuO4fsnbm5XKOXHVhw8P%2F73cd31e63cd060599bc8c12d00c97280%2FAnalytics__1__1.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="1Sx7WVSIsiT0meVDRV7rFn" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Easily measure engagement and prove your impact</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>View your engagement rate by post, network, or account. Get tools to track your engagement rate over time, identify your most engaging posts, and customize reports so you can see it all in one view. Go ahead and brag about it, too.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="72w2FNu7XIqmXkoB1YzBtt" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="72w2FNu7XIqmXkoB1YzBtt" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0 iwUTud"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hoot suite social messaging features and inbox" data-contentful-id="5V2mgb3Me2lIGCoSRXt9Xm" data-contentful-entry-id="5V2mgb3Me2lIGCoSRXt9Xm" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1801" height="1201" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4HPfPEFmW9hhzWx2Tc8zYV%2F922ffc6c3e3bae19f5396bc3445145df%2FSocialEngagementTools-Savehoursresponding_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4HPfPEFmW9hhzWx2Tc8zYV%2F922ffc6c3e3bae19f5396bc3445145df%2FSocialEngagementTools-Savehoursresponding_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4HPfPEFmW9hhzWx2Tc8zYV%2F922ffc6c3e3bae19f5396bc3445145df%2FSocialEngagementTools-Savehoursresponding_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="5nybJDrMADF2CjirdfmTPj" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Save hours responding with an automated, all-in-one inbox</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Hootsuite brings all your private messages and public comments into one dashboard. Engage with followers and answer questions even if you’re away from your desk. Enterprise users can automate their inbox with saved replies, auto-responses, and a generative AI chatbot add-on. </p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="4Xvt0UDHAKM8FDN1LSjlUs" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="4Xvt0UDHAKM8FDN1LSjlUs" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hoot suite link in bio maker with 'customize link' button" data-contentful-id="18EJScbhVL1yRJchP0mfPn" data-contentful-entry-id="18EJScbhVL1yRJchP0mfPn" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1801" height="1201" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F37DWJGzeThgB8RKmVQSe2O%2F9f5d09c8eb7ce894e63872e956cc2fd1%2FSocialEngagementTools-DriveConversions_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F37DWJGzeThgB8RKmVQSe2O%2F9f5d09c8eb7ce894e63872e956cc2fd1%2FSocialEngagementTools-DriveConversions_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F37DWJGzeThgB8RKmVQSe2O%2F9f5d09c8eb7ce894e63872e956cc2fd1%2FSocialEngagementTools-DriveConversions_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="3zojq55YoXXokKAM5p9QYw" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Drive conversions and traffic with a link in bio</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Drive traffic from social media to your website, online store, affiliate page, or blog with a custom link in bio page (Hootbio). Plus, easily shorten, brand, and track links in your social posts to encourage users to navigate to an external website.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="5XhIaOTbh6t9Ip2VFqOHGO" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="5XhIaOTbh6t9Ip2VFqOHGO" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0 iwUTud"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hoot suite social listening dashboard with sentiment, share of sentiment, suspend posts, and emojis" data-contentful-id="1PuU39sD5UvhzCEHIYVVdD" data-contentful-entry-id="1PuU39sD5UvhzCEHIYVVdD" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1801" height="1201" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F62ja3bloMeiZKmFgUiueSS%2F24a5b9eba96df13fabd8c329f157dab8%2FSocialEngagementTools-ProtectandImprove_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F62ja3bloMeiZKmFgUiueSS%2F24a5b9eba96df13fabd8c329f157dab8%2FSocialEngagementTools-ProtectandImprove_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F62ja3bloMeiZKmFgUiueSS%2F24a5b9eba96df13fabd8c329f157dab8%2FSocialEngagementTools-ProtectandImprove_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="2F6zmR5s1C9U4RZnLmxsx" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Protect (and improve) your brand’s reputation</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Never miss a chance to clear up misinformation or leave a positive impression in the comments section. With Hootsuite Streams and Advanced Listening, you can keep an eye on everything people are saying about your brand and get alerted so you can hop in to mitigate negative chatter.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="6Op4CA1ornUcg29Z1cj9Cx" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="6Op4CA1ornUcg29Z1cj9Cx" class="sc-bcb9b013-0 eGLqLz sc-52c01e9e-0"><div class="sc-bcb9b013-1 bLvkwx grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><span class="sc-b39372b9-0 hubBEz"><img alt="Hoot suite social selling tools and integrations, including Salesforce, HubSpot, SugarCrm logos and analytics report metrics" data-contentful-id="6faFwWmMGZluBb4gjJlx9Q" data-contentful-entry-id="6faFwWmMGZluBb4gjJlx9Q" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="1801" height="1201" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FTNQrctoe1P1wDh00xB2z0%2F9e172de1150eff4d0f8b84c193e2fdc0%2FSocialEngagementTools-BoostRevenue_3x.png&w=1920&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FTNQrctoe1P1wDh00xB2z0%2F9e172de1150eff4d0f8b84c193e2fdc0%2FSocialEngagementTools-BoostRevenue_3x.png&w=3840&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2FTNQrctoe1P1wDh00xB2z0%2F9e172de1150eff4d0f8b84c193e2fdc0%2FSocialEngagementTools-BoostRevenue_3x.png&w=3840&q=75"/></span></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ sc-52c01e9e-3 gvwaiO"><div data-contentful-id="4kNNgY9ir6ZhwaDe5Dq0Hn" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Boost revenue with social selling tools</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p>Get more sales and leads right from the Hootsuite dashboard. Engage with prospects and customers from one place and nurture the sales process without any extra effort. Hootsuite even integrates with your favorite social selling software — Salesforce, HubSpot, SugarCRM, and more.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"></div></div></div></div></div></div></div></div></div><div data-contentful-id="1sMsTYTrLiyqqnEs7V6rSN" class="sc-fec034cc-0 eWsNZP"></div><div class="sc-52c01e9e-2"><div data-contentful-entry-id="6vLgilX1VcxFhwdiMup1ev" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="6vLgilX1VcxFhwdiMup1ev" class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ezjKVJ"><div data-contentful-id="7Hg7aQIp6xbJXURCoXpf4D" class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 jwFiEs"><h2 class="sc-9827fdd0-1 lmvprZ"><span>Kostenlose Tools und Ressourcen für das Social-Media-Engagement</span></h2><p></p></div></div></div></div></div></div></div><div data-contentful-id="4C1jRlgfUP6XB56QmdXmsL" class="sc-bcb9b013-0 gNdtgI"><div class="sc-bcb9b013-1 fesbuU grid"><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ieKdGV sc-52018cdd-0 jXvHr"><div class="sc-330b99b2-0 bdxZqG sc-52018cdd-1 jmNMaR"><div class="sc-330b99b2-1 ccKwOr"><span class="sc-b39372b9-0 hubBEz"><img alt="Smartphone with play symbol and hearts" data-contentful-id="6YjetuQs099rFX4u3rO00u" data-contentful-entry-id="6YjetuQs099rFX4u3rO00u" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="380" height="380" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1sSWXEktINuU53X6zVKGJ0%2F1e3eaceb48aea367e0e1078215f113f3%2FPlatformPages_Engagement-_1__1_.png&w=384&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1sSWXEktINuU53X6zVKGJ0%2F1e3eaceb48aea367e0e1078215f113f3%2FPlatformPages_Engagement-_1__1_.png&w=828&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F1sSWXEktINuU53X6zVKGJ0%2F1e3eaceb48aea367e0e1078215f113f3%2FPlatformPages_Engagement-_1__1_.png&w=828&q=75"/></span></div></div><div data-contentful-id="5RDIWtR9QXk5LDNv2CCOup" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h2 class="sc-9827fdd0-1 lmvprZ sc-6e11d915-1 gLELSa"><span>Kostenloser Rechner für die Interaktionsrate (für mehrere Netzwerke)</span></h2></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><h3 class="sc-9827fdd0-2 jqnsDq"><span>Kostenloser Rechner für die Interaktionsrate (für mehrere Netzwerke)</span></h3><p>Testen Sie unseren kostenlosen Rechner für die Interaktionsrate, um schnell zu sehen, wie Ihre Beiträge abschneiden.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_resources_1" href="https://blog.hootsuite.com/social-media-engagement/" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="35nHlLnhvKjiZ1FAQH7yYG" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="35nHlLnhvKjiZ1FAQH7yYG" data-ga-track-id="platform_engagement_resources_1">Jetzt testen</a></span></div></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ieKdGV sc-52018cdd-0 jXvHr"><div class="sc-330b99b2-0 bdxZqG sc-52018cdd-1 jmNMaR"><div class="sc-330b99b2-1 ccKwOr"><span class="sc-b39372b9-0 hubBEz"><img alt="Icon with Facebook, Instagram, LinkedIn, and TikTok logos" data-contentful-id="1Z0EVgy5T3EqEcOtmqwYOE" data-contentful-entry-id="1Z0EVgy5T3EqEcOtmqwYOE" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="380" height="380" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6zDtcH9ovY8vULrmhDsSbo%2F04785cc9ab27e5bff95678131ea717bf%2FPlatformPages_Engagement-_2__1_.png&w=384&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6zDtcH9ovY8vULrmhDsSbo%2F04785cc9ab27e5bff95678131ea717bf%2FPlatformPages_Engagement-_2__1_.png&w=828&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F6zDtcH9ovY8vULrmhDsSbo%2F04785cc9ab27e5bff95678131ea717bf%2FPlatformPages_Engagement-_2__1_.png&w=828&q=75"/></span></div></div><div data-contentful-id="3gRpXB4sy6WvAIlVfF1Oyi" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p><b>Average engagement rates for 12 industries: Original research</b></p><p>Compare your results to average engagement rates in your industry to get a better understanding of your performance — and brag about your wins with confidence.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_resources_2" href="https://blog.hootsuite.com/average-engagement-rate/" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="1RuMv3yW3wO7JXgEyFQU8P" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="1RuMv3yW3wO7JXgEyFQU8P" data-ga-track-id="platform_engagement_resources_2">Read more →</a></span></div></div></div></div></div></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-d0da441b-0 ieKdGV sc-52018cdd-0 jXvHr"><div class="sc-330b99b2-0 bdxZqG sc-52018cdd-1 jmNMaR"><div class="sc-330b99b2-1 ccKwOr"><span class="sc-b39372b9-0 hubBEz"><img alt="Icon with megaphone, calculator, hearts" data-contentful-id="4Z31lQV17B3IkJusPmFC3i" data-contentful-entry-id="4Z31lQV17B3IkJusPmFC3i" data-contentful-field-id="contentfulName" data-contentful-locale="en-US" fetchPriority="auto" loading="lazy" width="380" height="380" decoding="async" data-nimg="1" class="sc-9b0cb212-0 hcPKCj" style="color:transparent" srcSet="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4sEB5iUfuN6ERQMiSHumMR%2F5d2f888f91d9ab708f8ad985547c179e%2FPlatformPages_Engagement-_3__1_.png&w=384&q=75 1x, /_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4sEB5iUfuN6ERQMiSHumMR%2F5d2f888f91d9ab708f8ad985547c179e%2FPlatformPages_Engagement-_3__1_.png&w=828&q=75 2x" src="/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fta4ffdi8h2om%2F4sEB5iUfuN6ERQMiSHumMR%2F5d2f888f91d9ab708f8ad985547c179e%2FPlatformPages_Engagement-_3__1_.png&w=828&q=75"/></span></div></div><div data-contentful-id="1PCZrdWLDl3xQ4W6rMtqEo" class="sc-d0da441b-0 ieKdGV"><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><p><b>Engagement rate calculator + fresh benchmarks </b></p><p>Tracking your engagement rate is the best way to tell if your social media audience cares about what you’re posting — and learn what they want to see more of.</p></div></div><div class="sc-330b99b2-0 bdxZqG"><div class="sc-330b99b2-1 ccKwOr"><div class="sc-6e11d915-0 eNwEST"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_resources_3" href="https://blog.hootsuite.com/calculate-engagement-rate/" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="6zm8bUqn2oXe4mXNIR6K49" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="6zm8bUqn2oXe4mXNIR6K49" data-ga-track-id="platform_engagement_resources_3">Read more →</a></span></div></div></div></div></div></div></div></div><div data-contentful-id="2J0hi4c6RpRca0pzLwIzBN" class="sc-fec034cc-0 eWsNZP"></div><div class="sc-fec034cc-0 glZxzE"></div><div class="sc-fec034cc-0 glZxzE"></div><div data-contentful-id="5xtn4yttkPwluGT1lu6TvW" class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><h2 class="sc-9827fdd0-1 lmvprZ sc-da9adadf-0 bWCJvi"><span>Häufig gestellte Fragen</span></h2></div><div class="sc-bcb9b013-2 jYuVMp"></div><div class="sc-bcb9b013-2 jYuVMp"><div class="sc-bcb9b013-0 eGLqLz"><div class="sc-bcb9b013-1 fGMZIV grid"><div class="sc-bcb9b013-2 jYuVMp"><div><div class="sc-d0da441b-0 ezjKVJ"><div data-contentful-id="5KRKIVllp8VGFjwIZkVG91" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="true" aria-controls=":Rln54q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 iLJwJG" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 ctNsCU">Was sind Hootsuite Streams?</span></button><div id=":Rln54q6:" class="sc-52fb8eae-3 cdraqI"><p>Hootsuite Streams sind benutzerdefinierte Social-Media-Feeds, mit denen Sie neue Interaktionsmöglichkeiten aufdecken, nutzergenerierte Inhalte zum Teilen finden und die Aktivitäten auf all Ihren Kanälen verfolgen können. </p><p>Sie können Streams einrichten, um Ihre eigenen Social-Media-Beiträge, Erwähnungen Ihrer Marke durch Kunden und Interessenten, Aktivitäten Ihrer Konkurrenten oder Ihrer Branche insgesamt zu überwachen.</p><p>In Streams können Sie Erwähnungen überwachen, auf öffentliche Kommentare antworten und relevante Inhalte erneut teilen. Schluss mit dem ständigen Wechsel zwischen Netzwerken oder zeitaufwändigen einzelnen Suchen – Sie finden alles in Ihrem Hootsuite Dashboard. </p><p>Streams sind eine gute Möglichkeit zum Social Listening. Mit ihnen behalten Sie den Überblick über Alle Social-Media-Aktivitäten, die mit Ihrem Unternehmen oder Ihrer Branche zu tun haben. </p><p>Hinweis: Wenn Sie eine robustere Social Listening-Lösung benötigen, empfehlen wir, Ihr Abo um <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/platform/listening" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/platform/listening">Advanced Social Listening</a></span> zu erweitern.</p></div><div class="sc-52fb8eae-6 bXzpcz"></div></div><div data-contentful-id="6LG9ZDxTj8xOd6YzFm4Dpe" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R15n54q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Mit welchen Plattformen ist Hootsuite Streams kompatibel?</span></button><div id=":R15n54q6:" class="sc-52fb8eae-3 erikKB"><p>Durch die Einrichtung von Streams können Sie die Aktivitäten in Facebook, Instagram, Twitter, LinkedIn, TikTok und YouTube überwachen. Wir empfehlen Ihnen, Streams für jedes Netzwerk einzurichten, damit Ihnen keine Gelegenheit zur Interaktion entgeht – selbst wenn sie an einem unerwarteten Ort auftritt.</p></div><div class="sc-52fb8eae-6 elKvVC"><span data-button-type="text" class="sc-84c8dcdb-1 hbKlJf"><a id="platform_engagement_faq_compareplans" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" data-contentful-entry-id="5LnLZTLYzOltzRMUtuye0C" data-contentful-field-id="contentfulName" data-contentful-locale="de-DE" data-contentful-id="5LnLZTLYzOltzRMUtuye0C" data-ga-track-id="platform_engagement_faq_compareplans" href="/de/select-plan">Tarife vergleichen</a></span></div></div><div data-contentful-id="7GkV0TD2PHQmm1b09NFkzo" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R1ln54q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Bietet Hootsuite kostenlose Interaktions-Tools an?</span></button><div id=":R1ln54q6:" class="sc-52fb8eae-3 erikKB"><p>Die besten Social Media-Interaktions-Tools sind in Hootsuite Analytics integriert. <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/plans/" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/plans/"><u>Die Tarife beginnen bei 99 $ pro Monat</u></a></span>. Aber wir haben auch jede Menge Werbegeschenke, mit denen Sie Ihre Interaktionsrate steigern können. </p><p><span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/social-media-tools" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/social-media-tools"><u>Die Seite mit den kostenlosen Tools </u></a></span>von Hootsuite ist eine Fundgrube für alle, die nach vollkommen kostenlosen Tools zur Messung der Social Media-Interaktion suchen. Damit können Sie Ihren Beiträgen auch einen dringend benötigten Schub geben. Generieren Sie Hashtags und Bildunterschriften, die für deutlich mehr Likes, Kommentare, Shares und Follower sorgen.</p><p>Berechnen Sie schnell Ihre Interaktionsrate mit unserem <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://blog.hootsuite.com/social-media-engagement/#How_do_you_measure_social_media_engagement_FREE_CALCULATOR" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://blog.hootsuite.com/social-media-engagement/#How_do_you_measure_social_media_engagement_FREE_CALCULATOR"><u>kostenlosen Interaktionsraten-Rechner</u></a></span> oder messen Sie Ihre Leistung auf X (ehemals Twitter) mit <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/social-media-tools/twitter-score-calculator" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/social-media-tools/twitter-score-calculator"><u>unserem Twitter-Ergebnis-Rechner</u></a></span>. </p></div><div class="sc-52fb8eae-6 elKvVC"></div></div><div data-contentful-id="149pIUZvbjVXZIkEkJ1QBs" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R25n54q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Bietet Hootsuite Social Media-Tools für das Mitarbeiter-Engagement?</span></button><div id=":R25n54q6:" class="sc-52fb8eae-3 erikKB"><p>Ja. Hootsuite Amplify ist die beste Lösung für Markenbotschafter. Es ermöglicht Teams, genehmigte Markeninhalte zu erstellen, die speziell für die Weitergabe durch Mitarbeiter konzipiert sind. Studien zeigen, dass Marken <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/resources/amplify-case-study" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/resources/amplify-case-study"><u>achtmal mehr Engagement verzeichnen, </u></a></span>wenn ihre Inhalte von einem Mitarbeiter geteilt werden und nicht vom Unternehmen selbst. Möchten Sie das Engagement deutlich steigern? Denken Sie darüber nach, Ihr Abo um <span class="sc-84c8dcdb-1 hbKlJf sc-745f5514-0 gmmEGq" data-button-type="text"><a href="https://www.hootsuite.com/platform/employee-advocacy" class="sc-84c8dcdb-2 sc-84c8dcdb-3 hDJHFa vbwCJ" aria-label="link to https://www.hootsuite.com/platform/employee-advocacy"><u>Hootsuite Amplify</u></a></span> zu erweitern.</p></div><div class="sc-52fb8eae-6 elKvVC"></div></div><div data-contentful-id="7eSna4eNnpsUZtzjLuGnrU" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R2ln54q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Bietet Hootsuite einen KI-Chatbot für Social Media an?</span></button><div id=":R2ln54q6:" class="sc-52fb8eae-3 erikKB"><p>Ja. Der generative KI-Chatbot von Hootsuite ist ein Social-Media-Chatbot, der über soziale Kanäle und Ihre Website hinweg eingesetzt werden kann, um das Nachrichtenvolumen Ihres Teams um bis zu 80 % zu reduzieren. </p><p>Wie ein rund um die Uhr verfügbarer Live-Agent kann er alle Fragen Ihrer Kunden zu Ihrem Unternehmen mit kontextbezogenen, präzisen und markengerechten Antworten beantworten. Auf diese Weise können Sie Ihren Kunden sofortige Unterstützung bieten und sich wiederholende Fragen schnell beantworten. So hat Ihr Team Zeit, sich auf die komplexen, wichtigen Anfragen zu konzentrieren, die einen menschlichen Kontakt erfordern.</p><p>Vollständig an Ihre Marke anpassbar, mit einem restriktiven Rahmen entworfen und von KI-Experten rigoros getestet. Sie können sich darauf verlassen, dass Ihr Chatbot immer sicher und konform mit Ihren Geschäfts- und Markenstandards ist.</p><p>Wie funktioniert's? Sie geben vorab genehmigte Antworten auf die häufig gestellten Fragen (FAQs) Ihrer Marke, und der generative KI-Chatbot wird diese Inhalte automatisch verdauen und nutzen, um den Kunden zu antworten. Alles, was Sie tun müssen, ist sicherzustellen, dass Ihre FAQs auf dem neuesten Stand sind, und der FAQ-Chatbot kümmert sich um den Rest. In wenigen Stunden sind Sie wieder startklar.</p><p>Der Chatbot von Hootsuite ist darauf trainiert, die Absicht und den Kontext von Kundennachrichten zu verstehen, sogar, wenn sie Fehler enthalten, und jedes Mal personalisierte Antworten zu erzeugen. Er kann mehrere Fragen auf einmal beantworten, den Kontext früherer Nachrichten in der Konversation berücksichtigen und Emojis verstehen. </p><p>Er weiß, wann er Gespräche an menschliche Teammitglieder weitergeben muss, und bietet eine Zusammenfassung jedes Gesprächs, damit die Kundendienstmitarbeiter in Sekundenschnelle auf den neuesten Stand gebracht werden können.</p><p>Ihre Kunden werden es lieben, rund um die Uhr schnelle und genaue Antworten zu erhalten, und Ihr Team wird es lieben, Zeit zu sparen und sich auf Kundenfragen zu konzentrieren, die ihre Aufmerksamkeit am dringendsten benötigen.</p></div><div class="sc-52fb8eae-6 elKvVC"></div></div><div data-contentful-id="1MeSzgbqjxGnbyBrMSxu5p" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R35n54q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Kann Hootsuite mich beim Community-Management unterstützen?</span></button><div id=":R35n54q6:" class="sc-52fb8eae-3 erikKB"><p>Selbstverständlich. Mit Hootsuite ist das Community-Management einfacher denn je. Die Tools von Hootsuite helfen Social-Media-Teams, das Engagement zu steigern, starke Beziehungen aufzubauen und die Integrität ihrer Online-Communitys zu wahren.</p><p>Hootsuite Streams und Hootsuite Posteingang sind zwei der besten Community-Management-Tools in der Branche. Mit ihnen können Sie dafür sorgen, dass Ihre öffentlichen und privaten Interaktionen auf Instagram, Facebook-Seiten, LinkedIn-Unternehmensseiten, X (ehemals Twitter) und anderen Plattformen immer markengerecht und einheitlich sind.</p><p>Mit Streams können Sie in relevante Unterhaltungen einsteigen und bei Bedarf moderieren. Kommentare lassen sich bei Bedarf ganz einfach beantworten, ausblenden, löschen, markieren oder teilen – alles bequem über das Hootsuite Dashboard. Sie können Kommentare sogar für die spätere Verwendung an Slack oder per E-Mail senden.</p><p>Sie können auf öffentliche Kommentare und private Nachrichten in Ihrem Hootsuite-Posteingang antworten. Automatisierung, ein generativer KI-Chatbot, gespeicherte Antworten und weitere Tools ermöglichen es Ihnen, den Community Management-Prozess zu automatisieren und Zeit zu sparen.</p></div><div class="sc-52fb8eae-6 elKvVC"></div></div><div data-contentful-id="3WnvhgtAK85eFlGweHPPMx" class="sc-52fb8eae-0 fOoVcT"><button aria-expanded="false" aria-controls=":R3ln54q6:" class="sc-52fb8eae-1 zxNIo"><svg width="24px" height="24px" viewBox="0 0 20 20" class="sc-52fb8eae-4 cfyWJz" aria-hidden="true"><path d="M10 14.25 3.25 7.5 5 5.75l5 5 5-5 1.75 1.75z"></path></svg><span class="sc-52fb8eae-2 fUvkyD">Hilft Hootsuite bei der Identifizierung nutzergenerierter Inhalte?</span></button><div id=":R3ln54q6:" class="sc-52fb8eae-3 erikKB"><p>Aber sicher! Hootsuite Streams eignet sich hervorragend, um nutzergenerierte Inhalte (User Generated Content, UGC) zu identifizieren, die Sie in den Social-Media-Feeds Ihrer Marke teilen können. 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Alle Rechte vorbehalten.","Get Hootsuite for iOS on the App Store":"Hootsuite für iOS im App Store","Get Hootsuite for Android on the Google Play Store":"Hootsuite für Android im Google Play Store","Footer":"Fußzeile","Language selector":"Sprachauswahl","Hootsuite homepage":"Hootsuite Homepage","Legal Center":"Rechtsfragen","Trust Center":"Trust Center","Privacy":"Datenschutz","Cookie preferences":"Cookie-Präferenzen","Accessibility":"Barrierefreiheit","Find Hootsuite on Instagram":"So finden Sie Hootsuite auf Instagram","Find Hootsuite on Facebook":"So finden Sie Hootsuite auf Facebook","Find Hootsuite on Twitter":"So finden Sie Hootsuite auf Twitter","Find Hootsuite on Youtube":"So finden Sie Hootsuite auf Youtube","Find Hootsuite on LinkedIn":"So finden Sie Hootsuite auf LinkedIn","Find Hootsuite on Pinterest":"Finden Sie Hootsuite auf Pinterest","Find Hootsuite on TikTok":"So finden Sie Hootsuite auf TikTok","Score":"Ergebnis","Log Out":"Abmelden","Dashboard":"Dashboard","link to help page":"Link zur Hilfe-Seite","Need Help?":"Benötigen Sie Hilfe?","Log In":"Anmelden","Start your free trial":"Kostenlos testen","homepage":"Homepage","close navigation menu":"Navigationsmenü schließen","Go back to {{previousMenu}}":"Gehen Sie zurück zu {{previousMenu}}","open navigation menu":"Navigationsmenü öffnen","back to previous menu section":"zurück zum vorherigen Menüabschnitt","Main menu":"Hauptmenü","What you’ll learn":"In diesem Leitfaden erfahren Sie","animation start stop":"Animation Start Stopp","page {{pageNumber}}":"Seite {{pageNumber}}","go to page {{pageNumber}}":"gehen Sie zur Seite {{pageNumber}}","previous page":"vorherige Seite","next page":"nächste Seite","or":"oder","Current plan":"Aktuelles Abo","Contact Sales":"Vertrieb kontaktieren","See What It Includes":"Das enthält das Paket","Learn more about the {{planName}} Plan":"Mehr über das {{planName}}-Abo erfahren","Learn More":"Mehr erfahren","per year":"pro Jahr","per month":"pro Monat","Custom":"Benutzerdefiniert","Try for free!":"Kostenlos testen!","Learn more about {{name}}":"Weitere Informationen zu {{name}}","Includes {{feature}}":"Beinhaltet {{feature}}","Does not include {{feature}}":"Beinhaltet nicht {{feature}}","social accounts":"Social Media-Konten","Schedule {{numberOfPosts}} posts":"{{numberOfPosts}} Beiträge planen","plus":"und","Compare Hootsuite features side-by-side":"Hootsuite-Features nebeneinander anzeigen","mo, billed annually":"„mo“, jährliche Abrechnung","per month, billed annually":"pro Monat, jährliche Abrechnung","Legend":"Legende","Included with plan":"Im Abo enthalten","Not included with plan":"Nicht im Abo enthalten","Contact for pricing":"Kontakt für Preisinformationen","Copied to Clipboard!":"In die Zwischenablage kopiert!","Skip to content":"Direkt zum Content","Read more on LinkedIn":"Lesen Sie mehr auf LinkedIn","View on website":"Auf Webseite zeigen","sub navigation":"Unternavigation","Employees":"Mitarbeiter","followers":"Follower","likes":"Likes","Calculate Your Reach":"Reichweite berechnen","This field is required.":"Dies ist ein Pflichtfeld.","Please enter a number.":"Bitte geben Sie eine Zahl ein.","The potential impact of employee advocacy:":"Die mögliche Wirkung von Markenbotschaftern:","new people could be seeing your content":"neue Menschen könnten Ihren Content sehen","potential increase in your social reach":"potenzielle Steigerung Ihrer Reichweite in sozialen Medien","Here is how we calculate these numbers":"Und so berechnen wir diese Zahlen","To calculate your maximum social reach, we add together all of your followers and fans.":"Zur Berechnung Ihrer maximalen Reichweite in sozialen Medien addieren wir Ihre gesamten Follower und Fans.","To calculate your potential social reach with Amplify, we add the average number of unique friends and followers individuals have, then multiply that by your total number of employees. Finally, we add that total to your current maximum social reach.":"Zur Berechnung Ihrer potenziellen Social Media-Reichweite mit Amplify addieren wir die durchschnittliche Anzahl eindeutiger Freunde und Follower von Einzelpersonen und multiplizieren das Ergebnis mit der Gesamtzahl Ihrer Mitarbeiter. Den Wert addieren wir dann zu Ihrer aktuellen Reichweite in sozialen Medien hinzu.","Your current maximum social reach":"Ihre aktuelle Reichweite in sozialen Medien","Your potential social reach with Amplify":"Ihre potenzielle Reichweite in sozialen Medien mit Amplify","Failed to display the content due to safety concerns and non-compliance with our policies. Please retry using different data.":"Der Inhalt konnte aufgrund von Sicherheitsbedenken und der Nichteinhaltung unserer Richtlinien nicht angezeigt werden. Bitte versuchen Sie es erneut mit anderen Daten.","Something went wrong, refresh and try again.":"Es ist ein Fehler aufgetreten. Bitte aktualisieren und erneut versuchen.","Generate Content":"Inhalt generieren","Reset":"Zurücksetzen","Type Your {{label}}":"{{label}} eingeben","--":"--","Validating Email...":"E-Mail wird validiert ...","Your Email has been validated!":"Ihre E-Mail wurde validiert!","Invalid Email":"Ungültige E-Mail-Adresse"," - did you mean":" – Meinten Sie"," - please check and try again.":" – Bitte überprüfen und erneut versuchen.","Invalid Email format, please check and try again.":"Ungültiges E-Mail-Format, bitte überprüfen und erneut versuchen.","We were unable to validate your email, please check and try again.":"Wir konnten Ihre E-Mail-Adresse nicht validieren, bitte überprüfen und erneut versuchen.","Please verify you are not a robot to proceed":"Um fortzufahren, bestätigen Sie bitte, dass Sie kein Roboter sind","Sorry, this token has expired.":"Leider ist dieses Token ist abgelaufen.","Click here to get an updated validation token.":"Klicken Sie hier, um ein aktualisiertes Validierungstoken zu erhalten.","Sorry, you are not eligible. Please refer to our HootGiving eligibility guidelines for more information.":"Leider sind Sie nicht berechtigt. Weitere Informationen finden Sie in unseren HootGiving-Berechtigungsbedingungen.","Invalid token. Please try again or visit":"Ungültiges Token. Bitte versuchen Sie es erneut oder besuchen Sie","TechSoup":"TechSoup","to register your non-profit.":"um Ihre gemeinnützige Organisation zu registrieren.","indicates required fields":"gibt die erforderlichen Felder an","Field must be filled":"Feld muss ausgefüllt werden","Choose file":"Datei auswählen","Valid file formats for documents are jpg, png, and pdf. The max file size is 5MB.":"Gültige Dateiformate für Dokumente sind JPG, PNG und PDF. Die maximale Dateigröße beträgt 5 MB.","Apply using Percent":"Anwenden mit Prozent","Where is your organization registered?":"Wo ist Ihre Organisation registriert?","Please select...":"Bitte wählen Sie ...","If you can't find your country or region, it means that we may not support your country or region yet.":"Wenn Sie Ihr Land oder Ihre Region nicht finden können, bedeutet das, dass wir Ihr Land oder Ihre Region möglicherweise noch nicht unterstützen.","Next step":"Nächster Schritt","What's the full name and nonprofit ID that is registered with the government?":"Wie lauten der vollständige Name und die ID der gemeinnützigen Organisation, die bei der Regierung registriert sind?","Organization Name":"Organisationsname","Enter your organization name":"Geben Sie den Namen Ihrer Organisation ein","Registry Name":"Name der Registrierung","Select registry name":"Name der Registrierung auswählen","Organization registration ID":"Registrierungs-ID der Organisation","Enter your organization registration ID":"Geben Sie die Registrierungs-ID Ihrer Organisation ein","Evidence of your official nonprofit status":"Nachweis Ihres offiziellen Gemeinnützigkeitsstatus","What's the full legal name of your organization?":"Wie lautet der vollständige rechtliche Name Ihrer Organisation?","Search for your nonprofit":"Nach Ihrer gemeinnützigen Organisation suchen","Nonprofit name":"Name der gemeinnützigen Organisation","I can't find my nonprofit. I want to add it.":"Ich kann meine gemeinnützige Organisation nicht finden. Ich möchte sie hinzufügen.","page {{pageNumber}}, current page":"Seite {{pageNumber}}, aktuelle Seite","Previous":"Zuvor","Next":"Weiter","Learn more about":"Weitere Informationen über","Calculate your return":"Rendite berechnen","Calculate your investment":"Investition berechnen","Add the total Facebook visits from your campaign. You can track these with UTM parameters. Or use a timeframe such as the start and end of your Facebook ads. Never heard of UTMs?":"Fügen Sie die Gesamtzahl der Facebook Besuche aus Ihrer Kampagne hinzu. Sie können diese mithilfe von UTM-Parametern verfolgen. Oder verwenden Sie ein Zeitfenster, beispielsweise Start und Ende der Schaltung Ihrer Anzeigen auf Facebook. Noch nie von UTMs gehört?","Follow the steps in this video":"Folgen Sie den Schritten in diesem Video","https://www.youtube.com/watch?v=ixXUFiwdUl8":"https://www.youtube.com/watch?v=ixXUFiwdUl8","It’s a good idea to send all campaign traffic to a dedicated landing page. This landing page should have some type of lead capture such as email sign-ups. Calculate your conversion rate by dividing the total number of emails collected by the number of page views to the landing page. Then multiply this number by 100 to turn this into a percentage. Example: 100 email addresses collected / 1000 Facebook visits = 0.1 X 100 = 10% Page Conversion Rate.":"Es empfiehlt sich, den gesamten Kampagnen-Traffic an eine spezielle Landingpage zu senden. Diese Landingpage sollte eine Art Interessenerfassung enthalten (beispielsweise Anmeldungen per E-Mail). Berechnen Sie Ihre Konversionsrate, indem Sie die Gesamtzahl der erfassten E-Mail-Adressen durch die Anzahl von Seitenaufrufen der Landingpage teilen. Multiplizieren Sie diese Zahl dann mit 100, um sie in einen Prozentsatz zu verwandeln. Beispiel: 100 erfasste E-Mail-Adressen/1000 Besuche auf Facebook = 0,1 X 100 = 10 % Konversionsrate für die Seite.","Close rate means the number of sales calls, presentations, or email outreach activities versus the number of sales you close. To get this number, speak to your sales team. This number is important as it allows us to show that for every 1,000 leads we generate on Facebook, we can expect (as an example) 10 sales.":"Die Abschlussquote ist die Anzahl der Verkaufsgespräche, Präsentationen oder E-Mail-Kontakte im Vergleich zur Anzahl Ihrer Verkaufsabschlüsse. Um diese Zahl zu erhalten, sollten Sie Kontakt zu Ihrem Vertriebsteam aufnehmen. Diese Zahl ist wichtig. Wir können damit zeigen, dass wir pro 1000 Interessenten, die wir auf Facebook generieren, (als Beispiel) 10 Verkäufe erwarten können.","This is the total revenue you expect the customer to generate over their lifetime. Speak to your sales or analyst team to get this number. Confused?":"Es sind die Gesamteinnahmen, die Sie von dem Kunden über die gesamte Kundenbeziehung hinweg erwarten. Ihr Vertriebs- oder Analystenteam kann Ihnen diesen Wert mitteilen. Verwirrt?","Follow the steps in our blog post here.":"Folgen Sie den Schritten in diesem Blogbeitrag.","Add the total cost of your Facebook ads. This is the total campaign spend.":"Fügen Sie die Gesamtkosten Ihrer Facebook Anzeigen hinzu. Dies sind Ihre Gesamtausgaben für die Kampagne.","For a more accurate view, you can also include the cost of creating the ads. For example, if you hired an agency to design the ads or if you created a video for the campaign, add those numbers to your total campaign spend. If you created other content for the campaign—such as a white paper for lead generation—include that cost here.":"Um einen noch präziseren Wert zu erhalten, können Sie auch die Kosten für die Erstellung der Anzeigen hinzurechnen. Ein Beispiel: Angenommen, Sie haben eine Agentur mit der Gestaltung der Anzeigen beauftragt, oder Sie haben ein Video für die Kampagne erstellt, dann fügen Sie diese Kosten zu den Gesamtausgaben für die Kampagne hinzu. Falls Sie weitere Inhalte für die Kampagne erstellt haben – wie ein Whitepaper zur Lead-Generierung –, beziehen Sie diese Kosten ebenfalls ein.","How many hours did your team work on the campaign? Multiply your total hours by your hourly rate.":"Wie viele Stunden hat Ihr Team auf die Kampagne verwandt? Multiplizieren Sie die Gesamtstunden mit dem Stundensatz.","Total Facebook visits from campaign":"Facebook Besuche durch die Kampagne insgesamt","Landing page conversion rate":"Konversionsrate auf der Landingpage","Close rate":"Abschlussrate","Lifetime customer value":"Wert der langfristigen Kundenbindung","Total ad spend":"Gesamtausgaben für Werbung","Content creation costs":"Kosten für die Erstellung von Content","Labor costs":"Lohnkosten","Please choose a value between {min}-{max}":"Bitte wählen Sie einen Wert zwischen {min}–{max}","Your Return On Investment":"Ihre Kapitalrendite","Total Revenue":"Umsatz insgesamt","Total Investment":"Gesamtinvestition","Leads":"Interessenten","Sales":"Verkäufe","How to get the most out of this calculator":"Wie Sie diesen Rechner optimal nutzen","For this calculator, we’re assuming you’ve used three marketing tactics:":"Bei diesem Rechner gehen wir davon aus, dass Sie drei Marketingtaktiken verwenden:","You’ve launched a paid or organic campaign on Facebook":"Sie haben eine bezahlte oder eigene Kampagne auf Facebook gestartet"," You’ve used a dedicated landing page with some form of lead capture such as email sign-ups":" Sie haben eine spezifische Landingpage mit einer Art Interessenerfassung (wie Anmeldungen per E-Mail) verwendet","You’re sending leads to a sales team who will then turn those leads into sales":"Sie leiten Interessenten an ein Vertriebsteam weiter, das Interessenten in Kunden verwandelt","Note: Feel free to substitute Facebook for another social network.":"Hinweis: Sie können Facebook natürlich auch durch ein anderes soziales Netzwerk ersetzen.","Your data is beautiful. Share it.":"Ihre Daten sehen sehr gut aus. Teilen Sie sie.","Did your campaign produce a mountain of money?":"Hat Ihre Kampagne viel Geld erwirtschaftet?","Click the button below to share your results with your team, boss, clients, or supportive parent.":"Klicken Sie auf den Button unten, um Ihre Ergebnisse mit Ihrem Team, Chef, Kunden oder Ihrer unterstützenden Dachgesellschaft zu teilen.","Copy Your Link":"Kopieren Sie Ihren Link","Let's get you posting consistently and bring your engagement up":"Was Sie brauchen, sind regelmäßige Beiträge und mehr Interaktion","Right now, your social presence is a bit behind other businesses. Let's change that. We suggest scheduling a few more posts each week to increase your overall activity and engagement. The Hootsuite Professional Plan has all the tools to unlock your true potential for social.":"Momentan liegt Ihre soziale Präsenz etwas hinter den anderen Unternehmen zurück. Das sollten wir ändern. Wir empfehlen Ihnen, jede Woche weitere Beiträge zu planen, um Ihre Aktivität und Ihre Interaktion insgesamt zu steigern. Das Hootsuite Professional-Abo ist mit allen Tools ausgestattet, mit denen Sie Ihr wahres Potenzial in den sozialen Medien entfalten können.","Get your Twitter score":"Holen Sie sich Ihr Twitter-Ergebnis","How many followers do you have?":"Wie viele Follower haben Sie?","What are your total engagements over the last 30 days?":"Wie hoch waren Ihre gesamten Interaktionen in den letzten 30 Tagen?","How many posts have you made over the last 30 days?":"Wie viele Beiträge haben Sie in den letzten 30 Tagen verfasst?","Get my social score":"Meinen Social Score ermitteln","Freshly hatched":"Frisch ausgebrütet","Perfectly birdinary":"Sehr ordentlich","You've really outflown yourself!":"Sie sind wirklich über sich hinausgewachsen!","Score breakdown":"Aufschlüsselung des Ergebnisses","Follower":"Follower","Engagement":"Interaktion","Frequency":"Häufigkeit","See the details":"Details anzeigen","Try another account":"Mit einem anderen Konto versuchen","Let’s go back home and start this adventure over again.":"Kehren wir zum Ausgangsort zurück und starten wir dieses Abenteuer von Neuem.","Homepage":"Homepage","Features":"Features","Resources":"Ressourcen","Education":"Kurse","Blog":"Blog","Help":"Hilfe","Compare Plans":"Abos vergleichen","Filter by":"Filtern nach","Topic":"Thema","Tag":"Tag","Loading...":"Wird geladen...","Oops! We don't have anything on that topic yet.":"Hoppla! Zu diesem Thema haben wir noch nichts.","{{numberOfOffers}} available":"{{numberOfOffers}} verfügbar","click to see offers":"Klicken Sie hier, um die Angebote zu sehen","close":"schließen","*Prices displayed in {{currency}}, based on annual billing, but do not include applicable taxes.":"*Preise in {{currency}}, basierend auf jährlicher Abrechnung, jedoch zuzüglich der jeweils gültigen Steuern.","Globally, the average social media practitioner makes":"Weltweit verdient die durchschnittliche Social Media-Fachperson","You make":"Sie verdienen","more":"mehr","less":"weniger","than average.":"als durchschnittlich.","Read the latest Social Media Career Report to see details on how much your peers make plus breakdowns by gender, region, seniority, and more.":"Im aktuellen Social Media Career Report erfahren Sie, wie viel Ihre Branchenkollegen verdienen, und zwar aufgeschlüsselt nach Geschlecht, Region, Dienstalter und mehr.","How much do social media managers make? Find out if you’re getting paid\n as much as your peers in two seconds flat.":"Wie viel verdienen Social Media-Manager? Finden Sie innerhalb von zwei Sekunden heraus, ob Sie\n genauso viel verdienen wie Ihre Kollegen.","What is your annual salary in US dollars?":"Wie hoch ist Ihr Jahresgehalt in US-Dollar?","Enter your salary in USD":"Geben Sie Ihr Gehalt in USD ein","Please enter a valid salary amount":"Bitte geben Sie einen gültigen Gehaltsbetrag ein","Compare your salary":"Vergleichen Sie Ihr Gehalt","Save {{amount}}":"{{amount}} sparen","{{discountPercentage}}% discount, save {{discountAmount}}*":"{{discountPercentage}}% Rabatt, sparen Sie {{discountAmount}}*","Pay {{monthlyCost}}/mo, includes {{discountPercentage}}% off for your first year, (billed annually at {{annualCost}})":"Zahlen Sie {{monthlyCost}}/Monat, inklusive {{discountPercentage}}% Rabatt für Ihr erstes Jahr (wird jährlich zu {{annualCost}} abgerechnet)","Details":"Details","to":"An","Events":"Events","Please complete the form to watch":"Zum Anschauen bitte das Formular ausfüllen","Interested in learning more?":"Möchten Sie mehr erfahren?","Request a Demo":"Demo anfordern","Hootsuite Help Center":"Hootsuite Hilfezentrum","Search our help articles for answers or browse the resources below":"Antworten in unseren Hilfeartikeln oder in den Ressourcen unten finden","What can we help you with?":"Womit können wir Ihnen helfen?","contact us":"Kontakt","Help articles":"Hilfeartikel","Need someone to help you?":"Benötigen Sie Hilfe?","Need help? Give us a shout. Be sure to include the email address associated with your Hootsuite account and a description of your issue. We also welcome new feature suggestions and crowd-pleasing guacamole recipes.":"Brauchen Sie Hilfe? Kontaktieren Sie uns. Geben Sie unbedingt die mit Ihrem Hootsuite Konto verknüpfte E-Mail-Adresse sowie eine Beschreibung Ihres Problems an. Wir freuen uns auch über Vorschläge für neue Features und Rezepte für leckere Guacamole.","Get in touch with customer support:":"Kontaktieren Sie den Kundensupport:","Message us from your Hootsuite dashboard; or ":"Senden Sie uns eine Nachricht von Ihrem Hootsuite Dashboard aus; ","Email your account rep for support with your Enterprise plan; or ":"Senden Sie Ihrem Kundenbetreuer eine E-Mail, wenn Sie Unterstützung für Ihren Enterprise-Abo benötigen; ","If all else fails, submit a help request here.":"Wenn alles andere fehlschlägt, können Sie hier eine Hilfeanfrage stellen.","Operational hours":"Geschäftszeiten","Monday to Friday 9:00 am - 5:00 pm":"Montag bis Freitag von 9:00 bis 17:00 Uhr","PST GMT-8, CST GMT-6, EST GMT-5, EET GMT+2, CET GMT+1":"PST GMT -8, CST GMT -6, EST GMT -5, EET GMT +2, CET GMT +1","Monday to Friday 9:00 am - 1:00 pm, 3:00 pm - 5:00 pm":"Montag bis Freitag von 9:00 bis 13:00 Uhr, von 15:00 bis 17:00 Uhr","SGT GMT +8":"SGT GMT +8","Monday to Friday 9:00 am - 4:00 pm":"Montag bis Freitag von 9:00 bis 16:00 Uhr","AEDT GMT + 11":"AEDT GMT +11","Monday to Friday 9:00 am - 5:00 pm ":"Montag bis Freitag von 9:00 bis 17:00 Uhr ","NZDT GMT +12":"NZDT GMT +12","Languages Supported:":"Unterstützte Sprachen:","English, French (email) and Spanish (email)":"Englisch, Französisch (E-Mail) und Spanisch (E-Mail)","Other resources":"Weitere Ressourcen","Hootsuite Academy":"Hootsuite Academy","Master Hootsuite with free online courses.":"Kostenlose Online-Kurse – machen Sie sich mit Hootsuite vertraut.","Link to blog for social media tips, strategy, and advice.":"Link zum Blog für Tipps, Strategien und Beratung für soziale Medien.","Social media tips, strategy, and advice.":"Tipps, Strategien und Beratung für soziale Medien.","Resource library":"Ressourcen-Bibliothek","Hundreds of free resources to help you succeed in social.":"Hunderte kostenloser Ressourcen für Ihren Erfolg in den sozialen Medien.","Webinars":"Webinare","Learn from industry experts on a wide range of social topics.":"Lernen Sie von Branchenexperten etwas über eine Vielzahl von Themen in den sozialen Medien.","What’s new":"Neu!","New features, fixes, and other improvements to Hootsuite.":"Neue Features, Fehlerbehebungen und weitere Verbesserungen bei Hootsuite.","Social media bootcamp":"Social Media-Bootcamp","Learn the fundamentals of social media marketing.":"Erlernen Sie die Grundlagen von Social Media-Marketing.","Get help on social":"Hilfe zu sozialen Medien","Contact us on Twitter":"Kontaktieren Sie uns auf Twitter","Contact us on Facebook":"Kontaktieren Sie uns auf Facebook","Check out our security page":"Lesen Sie unsere Seite „Sicherheit“","Security":"Sicherheit","Check system status":"Systemstatus überprüfen","System Status":"Systemstatus","Still can’t find what you’re looking for?":"Immer noch nicht das Gesuchte gefunden?","Check existing ticket":"Bestehendes Ticket überprüfen","Submit a support ticket":"Support-Ticket senden","No results available":"Keine Ergebnisse verfügbar","{{number}} search results available. Keyboard users, use up and down arrows to review and enter to select. Touch device users, explore by touch or with swipe gestures.":"{{number}} Suchergebnisse verfügbar. Tastaturbenutzer verwenden die Aufwärts- und Abwärtspfeile, um zu überprüfen, und die Eingabetaste, um auszuwählen. Benutzer von Touch-Geräten erkunden durch Berühren oder mit Wischgesten.","hootsuite help search bar":"Suchleiste für Hootsuite-Hilfe","Connect with customers at every step of the journey with Hootsuite Enterprise":"Bleiben Sie mit Kunden bei jedem Schritt der Reise in Kontakt – mit Hootsuite Enterprise","Centralize and streamline social media management":"Zentrales, vereinfachtes Social-Media-Management","Plan and create campaigns as a team":"Kampagnen im Team planen und erstellen","Capture actionable insights to enhance your social strategy":"Aussagekräftige Informationen sammeln, die Ihre Social-Media-Strategie verbessern","Pick the plan that’s right for you":"Wählen Sie Ihr passendes Abo","Manage all of your social media in one place.":"Verwalten Sie Ihre gesamte Social-Media-Präsenz – zentral an einem Ort.","monthly billing":"Monatliche Rechnung","annual billing":"Jährliche Rechnung","*Prices displayed in {{currency}}, based on {{pricingInterval}}, but do not include applicable taxes.":"*Preise in {{currency}}, basierend auf {{pricingInterval}}; jeweils gültige Steuern sind nicht enthalten.","Pay annually (Save up to 38%)":"Jährlich zahlen (bis zu 38 % sparen)","Pay monthly":"Monatlich zahlen","PRESS RELEASES":"Pressemitteilungen","About Hootsuite":"Über Hootsuite","Hootsuite is a leading global provider":"Hootsuite ist ein weltweit führender Anbieter","Contact":"Kontakt","Hootsuite Media Team":"Hootsuite Media Team","Resource Library":"Ressourcen-Bibliothek","All Categories":"Alle Kategorien","Share this resource":"Diese Ressource teilen","Related Resources":"Ähnliche Ressourcen","Hootsuite Mobile App":"HOOTSUITE MOBILE-APP","Hootsuite Dashboard":"Hootsuite Dashboard","Hootsuite Insights":"Hootsuite Insights","Hootsuite Amplify":"Hootsuite Amplify","Hootsuite App Directory":"Hootsuite App-Verzeichnis","AdEspresso by Hootsuite":"AdEspresso von Hootsuite","Hootsuite Social Ads":"Social Media-Anzeigen von Hootsuite","Hootsuite Advanced Analytics":"Hootsuite Advanced Analytics","Product Updates":"Produkt-Updates","New features, fixes, and other improvements to help you get the most out of Hootsuite":"Neue Features, Fehlerbehebungen und andere Verbesserungen für ein optimales Hootsuite Ergebnis","New":"Neu","Improved":"Verbessert","Fixed":"Behoben","View this Webinar":"Dieses Webinar ansehen","View this Event":"Dieses Ereignis ansehen","EVENTS":"Events","Events and Recordings":"Veranstaltungen und Aufnahmen","Get details on upcoming events so you can attend in person or online, and find video recordings of past events.":"Informieren Sie sich über bevorstehende Veranstaltungen, damit Sie persönlich oder online teilnehmen können, und finden Sie Videoaufnahmen früherer Veranstaltungen.","Upcoming events":"Bevorstehende Veranstaltungen","No upcoming events at this time. Check back later!":"Derzeit stehen keine Veranstaltungen an. Schauen Sie später wieder rein!","Past event recordings":"Aufnahmen früherer Veranstaltungen","No past event recordings available at this time. Check back later!":"Es gibt derzeit keine Aufnahmen früherer Veranstaltungen. Schauen Sie später wieder rein!","Sorry, there are no results matching your criteria.":"Leider gibt es keine Ergebnisse für Ihre Kriterien.","Try again, or clear your filters.":"Erneut versuchen oder Filter löschen.","Continue reading":"Weiterlesen","All Dates":"Alle Termine","All Types":"Alle Typen","Featured Coverage":"Ausgewählte Berichterstattung","Press Release":"Pressemitteilung","NEWSROOM":"NACHRICHTEN","When we’re not spreading the news, we’re making it":"Wenn wir keine Nachrichten verbreiten, schreiben wir sie","Subscribe for updates":"Abonnieren und Updates erhalten","Hootsuite in the news":"Hootsuite in den Nachrichten","We have amazing customers":"Wir haben tolle Kunden","We have 4,000+ enterprise customers worldwide.":"Wir haben mehr als 4.000 Enterprise-Kunden weltweit.","We are socially responsible":"Wir zeigen soziale Verantwortung","Our social impact strategy focuses on positively impacting our employees, customers, neighbourhoods, communities, and our environment for the long term.":"Unsere Impact-Strategie für die sozialen Netzwerke konzentriert sich auf die positive, langfristige Einflussnahme auf unsere Mitarbeiter, Kunden, Nachbarschaften, Communities und unsere Umwelt.","We’re the leader in social media management":"Wir sind führend im Social Media-Management","We’re trusted by more than 18 million customers and employees at more than 80% of the Fortune 1000.":"Uns vertrauen mehr als 18 Millionen Kunden und Mitarbeiter bei über 80 % der Fortune 1000.","We connect with the tools you use every day":"Wir sind mit den Tools verknüpft, die Sie täglich benutzen","With more than 150 technology partners and integrated applications, our collaborative ecosystem helps boost the adoption and integration of social media across your organization.":"Mit mehr als 150 Technologiepartnern und integrierten Anwendungen hilft unser auf Zusammenarbeit basierendes Ökosystem dabei, soziale Medien in Ihrer gesamten Organisation einzuführen und zu integrieren.","Brand Assets and Logos":"Markenressourcen und Logos","Visit our media portal for brand guidelines, logos, photography, and other brand assets.":"Besuchen Sie unser Medienportal für Markenrichtlinien, Logos, Fotos und weitere Markenressourcen.","View Brand Assets":"Markenressourcen","Loved by our customers, partners, and employees":"Beliebt bei unseren Kunden, Partnern und Mitarbeitern","Here’s a few awards we’ve picked up in the last few years:":"Dies sind einige der Auszeichnungen, die wir in den letzten Jahren erhalten haben:","Hootsuite leads the pack with its seller focus and scale.":"Hootsuite ist führend mit seinem Anbieterfokus und seiner Bandbreite von Anbietern.","Hootsuite awarded the Forrester New Wave Leader 2019 award in the Sales Social Engagement Tools category":"Hootsuite wurde mit dem Forrester New Wave Leader 2019 Award in der Kategorie Sales Social Engagement Tools ausgezeichnet","Leader in the categories of:\nBrand Advocacy, Employee Advocacy, Social Media Suites, Social Media Management, Social Media Monitoring, Social Media Analytics":"Führend in den Kategorien:\nMarkenakzeptanz, Mitarbeiterakzeptanz, Social Media-Suites, Social Media-Management, Überwachung sozialer Netzwerke, Analysen sozialer Netzwerke","Badge commemorating Hootsuites ranking in multiple G2 categories":"Abzeichen zur Erinnerung an die Platzierungen von Hootsuite in mehreren G2-Kategorien","Hootsuite was ranked #3 of the top 25 companies to work for in Canada.":"Hootsuite erzielte Platz 3 unter den besten 25 Arbeitgebern in Kanada.","Badge commemorating Hootsuite being ranked in LinkedIn's 2018 Top Companies":"Abzeichen zur Erinnerung an die Aufnahme von Hootsuite in die Liste der Top-Unternehmen von LinkedIn 2018","The social data and insights that Hootsuite delivers are powerful, and help our joint customers achieve competitive advantage.":"Die Social Media-Daten und -Informationen von sind effektiv und helfen unseren Kunden, Wettbewerbsvorteile zu erzielen.","Badge commemorating Hootsuite being awarded Adobe Experience Cloud Exchange Partner of the Year":"Abzeichen zur Erinnerung an die Auszeichnung von Hootsuite als Adobe Experience Cloud Exchange Partner of the Year","Thank you for subscribing! You will receive a confirmation email shortly.":"Vielen Dank für Ihr Abo! Sie erhalten in Kürze eine E-Mail zur Bestätigung.","Submit":"Absenden","Research \u0026 Trends":"Recherche und Trends","Strategy \u0026 Tactics":"Strategie und Taktik","Case Studies":"Fallstudien","Toolkits":"Toolkits","Products \u0026 Services":"Produkte und Services","All Industries":"Alle Branchen","Agency":"Agentur","Financial Services":"Finanzdienstleistungen","Government":"Regierung und Behörden","Health Care":"Gesundheitssektor","Higher Education":"Hochschulwesen","Hospitality \u0026 Tourism":"Gastgewerbe und Tourismus","Media \u0026 Entertainment":"Medien- und Entertainmentbranche","Non-Profit":"Gemeinnützige Organisationen","Retail \u0026 CPG":"Einzelhandel und Verbrauchsgüter","Sports":"Sport","Technology":"Technologiebranche","Real Estate":"Immobilien","Social media is in our DNA":"Soziale Medien sind in unserer DNA","Explore hundreds of free resources to help you succeed in social.":"Hunderte kostenloser Ressourcen verhelfen Ihnen zum Erfolg in sozialen Medien.","Sorry, there are no results found":"Leider wurden keine Ergebnisse gefunden","Try again, or reset your filters.":"Probieren Sie es erneut oder setzen Sie Ihre Filter zurück.","Put social media to work in every corner of your business":"Nutzen Sie die sozialen Medien in jedem Winkel Ihres Unternehmens","Trusted by 22+ million users in 175+ countries for managing social media.":"Mehr als 22 Millionen Nutzer in über 175 Ländern vertrauen uns in Sachen Social-Media-Management.","Request a demo":"Demo anfordern","View details of the {{product}} product":"Details zum {{product}} -Produkt anzeigen","View Details":"Details anzeigen","Let's do this":"Packen wir's an","Products used in this study":"Für diese Studie verwendete Produkte","What's next":"Weitere Pläne","Read the full story":"Vollständige Story lesen","View all case studies":"Alle Fallstudien anzeigen","Category:":"Kategorie:","Register now":"Jetzt registrieren","Watch now":"Jetzt ansehen","Content \u0026 Engagement":"Strategien und Tipps zum Zeitsparen","Social Listening \u0026 Analytics":"So belegen Sie den Wert des Social-Media-ROI","Success Stories":"Best Practices für den Markenschutz","Product Insights \u0026 Updates":"So geht Hootsuite: Produktdemos","Social Media Strategy \u0026 Trends":"Social Media-Grundlagen","Watch Webinar":"Webinar anschauen","Register Now":"Jetzt registrieren","Watch on-demand":"Jederzeit ansehen","Upcoming live":"Bald live","Watch webinar":"Webinar anschauen","Browse all our webinars":"Alle unsere Webinare durchsuchen","link to {{name}}'s Facebook page":"Link zur Facebook-Seite von {{name}}","link to {{name}}'s Twitter page":"Link zur Twitter-Seite von {{name}}","link to {{name}}'s LinkedIn page":"Link zur LinkedIn-Seite von {{name}}","On-demand":"Auf Anfrage","Please complete the form to register":"Zum Registrieren bitte das Formular ausfüllen","Share this webinar":"Dieses Webinar teilen","Transcript":"Transkript","Speakers":"Vortragende","Speaker":"Vortragender","Related resources":"Ähnliche Ressourcen","Interested in learning more with Hootsuite?":"Möchten Sie mehr über Hootsuite erfahren?","link to the request a demo page":"Link zur Seite zum Anfordern einer Demo","ALL WEBINARS":"ALLE WEBINARE","Webinar categories":"Webinar-Kategorien","Go":"Weiter","Elevate your social media strategy now with Hootsuite":"Verbessern Sie jetzt Ihre Social-Media-Strategie mit Hootsuite","We couldn't find an account with that email address":"Es wurde kein Konto mit dieser E-Mail-Adresse gefunden","Oops! Your verification link has expired":"Hoppla! Ihr Bestätigungslink ist abgelaufen","Would you like to create a Hootsuite account?":"Möchten Sie ein Hootsuite-Konto erstellen?","Please select Resend email and we'll send you a new verification link.":"Bitte wählen Sie „E-Mail erneut senden“ und wir senden Ihnen einen neuen Bestätigungslink.","Sign up":"Registrieren","here":"hier ändern","Resend email":"E-Mail erneut senden","Welcome back!":"Willkommen zurück!","You are now logged in to your account.":"Sie sind jetzt in Ihrem Konto angemeldet.","Go to Dashboard":"Zum Dashboard","Oh snap! We got lost.":"Oh je! Wir haben uns verlaufen.","Oh snap! Something went wrong.":"Oh je! Es ist etwas schiefgelaufen.","Thank you for registering for the recording":"Vielen Dank, dass Sie sich für die Aufnahme registriert haben","Thank you for registering for the webinar":"Vielen Dank, dass Sie sich für das Webinar registriert haben","you will receive an email with a personalized link shortly.":"In Kürze erhalten Sie eine E-Mail mit einem personalisierten Link.","Ready to take the next step toward becoming a social business?":"Sind Sie bereit, den nächsten Schritt zum Social Media-Unternehmen zu unternehmen?","Request a demo now and see how Hootsuite Enterprise can help you drive business-wide results from your social outreach.":"Fordern Sie jetzt eine Demo an, und erfahren Sie, wie Hootsuite Enterprise Ihnen helfen kann, durch Ihre Reichweite in sozialen Medien unternehmensweite Ergebnisse zu erzielen.","Demo Request Received":"Demo-Anfrage erhalten","Thanks for your interest in Hootsuite Enterprise. An Enterprise Development Representative will be in touch shortly to schedule your interactive demo.":"Vielen Dank für Ihr Interesse an Hootsuite Enterprise. Ein Mitarbeiter für Unternehmensentwicklung wird sich in Kürze mit Ihnen in Verbindung setzen, um einen Termin für Ihre interaktive Demo zu vereinbaren."}},"en-us":{"translation":{}}},"initialLocale":"de-DE","ns":["translation"],"userConfig":{"i18n":{"localeDetection":false,"locales":["en-us","fr","de","it","pt","es"],"defaultLocale":"en-us","localePath":"/var/task/locales","defaultNS":"translation","nsSeparator":"::"},"default":{"i18n":{"localeDetection":false,"locales":["en-us","fr","de","it","pt","es"],"defaultLocale":"en-us","localePath":"/var/task/locales","defaultNS":"translation","nsSeparator":"::"}}}}},"__N_SSG":true},"page":"/[locale]/[[...slug]]","query":{"locale":"de","slug":["platform","engagement"]},"buildId":"tazTuGIj9tuIX4l8jRekx","isFallback":false,"isExperimentalCompile":false,"dynamicIds":[69694],"gsp":true,"scriptLoader":[]}</script><noscript><iframe id="gtm-iframe" src="https://www.googletagmanager.com/ns.html?id=GTM-963X" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript></body></html>