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data-srcset="https://reviews.financesonline.com/media/themes/fot/dist/img/why_blue.png 1x, https://reviews.financesonline.com/media/themes/fot/dist/img/why_blue@2x.png 2x" alt="Why FO is free" class="lazyload" width="15" height="15"> </a> </div> <div class="clearfix"></div> </div> </div> <div class="main-container"> <h1>Adobe Marketo Engage Review</h1> <div class="review-page__content col col--75 col--sm"> <div id="product-info" class="review-page__product sticky-desktop "> <div class="review-page__product__close"> <span></span> <span></span> </div> <div class="review-page__product__thumb"> <img width="440" height="180" src="https://financesonline.com/uploads/2023/11/Adobe-Marketo-Engage-main-thumbnail-1.png" class="attachment- size-" alt="Adobe Marketo Engage" srcset="https://s.financesonline.com/uploads/2023/11/Adobe-Marketo-Engage-main-thumbnail-1.png 440w, https://s.financesonline.com/uploads/2023/11/Adobe-Marketo-Engage-main-thumbnail-1-300x123.png 300w, https://s.financesonline.com/uploads/2023/11/Adobe-Marketo-Engage-main-thumbnail-1-220x90.png 220w, https://s.financesonline.com/uploads/2023/11/Adobe-Marketo-Engage-main-thumbnail-1-93x38.png 93w, https://s.financesonline.com/uploads/2023/11/Adobe-Marketo-Engage-main-thumbnail-1-354x145.png 354w" sizes="(max-width: 440px) 100vw, 440px" /> </div> <div class="review-page__product__info"> <span class="product-details">Our score: <span class="score">9.3</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span class="product-details">User satisfaction: <span class="score">N/A</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <div class="clearfix"></div> <div class="stars stars--average hide-tablet"> <div class="stars__img"> <div class="stars__rating" style="width:82.5%;"></div> <img src="https://reviews.financesonline.com/media/themes/fot/dist/img/stars.png" alt="Average score" importance="low" width="190" height="35"> </div> <span class="score">4.1/5 <a id="enable-user-review-tab" href="#user-review">(14 user reviews)</a></span> </div> </div> </div> <div id="product-info-sticky-mobile" class="review-page__product sticky "> <div class="review-page__product__close"> <span></span> <span></span> </div> <div class="review-page__product__info show-tablet"> <div class="stars stars--average"> <div class="stars__img"> <div class="stars__rating" style="width:82.5%;"></div> <img src="https://reviews.financesonline.com/media/themes/fot/dist/img/stars.png" alt="Average score" importance="low" width="190" height="35"> </div> <span class="score">4.1/5 <a id="enable-user-review-tab" href="#user-review">(14 user reviews)</a></span> </div> </div> <div id="product-buttons" class="review-page__product__btns" style="visibility: hidden" data-product="12264" data-main-term="119" data-selected-term=""> </div> </div> <div class="clearfix"></div> <script> (function() { // dynamic scroll buttons const product_buttons_el = document.getElementById('product-buttons'); if(product_buttons_el) { const product_id = product_buttons_el.getAttribute('data-product'), main_term = product_buttons_el.getAttribute('data-main-term'), url_hash = window.location.hash.split('='), ajax_url = document.body.getAttribute('data-ajax'), request_buttons = new XMLHttpRequest(); let url_hash_index = 0; url_hash.forEach(function (value, index) { if (value.replace('#', '') === 'category') { url_hash_index = index + 1; } }); const is_selected_term = url_hash_index > 0 && url_hash[url_hash_index] !== undefined ? true : false, selected_term = is_selected_term ? url_hash[url_hash_index] : ''; request_buttons.open('GET', ajax_url + '?action=get_scroll_buttons&product=' + encodeURIComponent(product_id) + '&main_term=' + encodeURIComponent(main_term) + '&selected_term=' + encodeURIComponent(selected_term)); request_buttons.onload = function () { if (request_buttons.status >= 200 && request_buttons.status < 400) { if (request_buttons.response.length > 0) { product_buttons_el.innerHTML = JSON.parse(request_buttons.response); product_buttons_el.style.visibility = 'visible'; } } } request_buttons.send(); } })(); </script> <div id="fo-review-tabs" class="tabs apps"> <div class="review-page__tabs"> <div class="review-page__tabs__menu tabs-menu owl-carousel owl-theme"> <a class="review-page__tabs__menu__el tabs-tab-review active" href="#review-review">REVIEW</a> <a class="review-page__tabs__menu__el tabs-tab-review" href="#user-review">USER REVIEWS</a> <a class="review-page__tabs__menu__el tabs-tab-review" href="#pricing-details">PRICING DETAILS</a> <a class="review-page__tabs__menu__el tabs-tab normal-link smaller-txt" href="https://alternatives.financesonline.com/p/marketo/">ADOBE MARKETO ENGAGE ALTERNATIVES</a> <a class="review-page__tabs__menu__el tabs-tab-review" href="#integrations">INTEGRATIONS</a> </div> </div> <div class="tab-content"> <div class="review-page__tab-content main-tab flex-order"> <div id="review-toc" class="review-page__toc"> <ul> <li><a href="#what-is">What is Adobe Marketo Engage?</a></li> <li><a href="#benefits">Adobe Marketo Engage benefits</a></li> <li><a href="#features">Overview of Adobe Marketo Engage features</a></li> <li><a href="#pricing">Adobe Marketo Engage pricing</a></li> <li><a href="#user-sat">User satisfaction</a></li> <li><a href="#video">Video</a></li> <li><a href="#technical">Technical details</a></li> <li><a href="#support">Support details</a></li> <li><a href="#user-rev">User reviews</a></li> </ul> </div> <div class="review-page__imgs content-visibility"> <img width="300" height="155" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Logo of Adobe Marketo Engage" sizes="(max-width: 300px) 100vw, 300px" data-srcset="https://s.financesonline.com/uploads/2023/10/Adobe-Marketo-Engage_main_screenshot-300x155.png 300w, https://s.financesonline.com/uploads/2023/10/Adobe-Marketo-Engage_main_screenshot-232x120.png 232w, https://s.financesonline.com/uploads/2023/10/Adobe-Marketo-Engage_main_screenshot-93x48.png 93w, https://s.financesonline.com/uploads/2023/10/Adobe-Marketo-Engage_main_screenshot-281x145.png 281w, https://s.financesonline.com/uploads/2023/10/Adobe-Marketo-Engage_main_screenshot.png 600w" /> <a href="#" data-modal="#verified-quality" data-dynamic="yes" data-id="12264"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/seal-new.png" class="lazyload" alt="Verified Quality"> </a> </div> <div class="clearfix"></div> <div class="what-is content-visibility order-1 flex-order"> <div id="what-is" class="review-page__header"> <span class="rev-icon rev-icon--what-is"></span> <h3>What is Adobe Marketo Engage?</h3> </div> <p>Adobe Marketo Engage, formerly Marketo, was founded in 2006, and has emerged as one of the leading marketing automation platforms with more than 2,300 customers and over 100,000 users from all over the world. What makes Adobe Marketo Engage a very popular option for many B2B players is its ability to simplify the marketing process and streamline many marketing-related tasks to improve efficiencies and garner more revenue for its users.</p> <p>On top of its simplicity and ease of use, Adobe Marketo Engage is also built to be flexible and sophisticated, enabling users to do just about everything and achieve huge results. It is a comprehensive platform that can easily grow with your enterprise. More than just marketing automation, Adobe Marketo Engage can be instrumental in other areas such as customer engagement marketing and marketing management. It also offers real-time personalization, allowing users to add their own touch to the system and make it more suitable to their requirements and preferences.</p> <a href="#" class="review-show-more what-is-show-more mb-show">Show More</a> </div> <div class="benefits content-visibility order-3 flex-order"> <div class="order-3"> <div id="benefits" class="review-page__header"> <span class="rev-icon rev-icon--benefits"></span> <h3>Overview of Adobe Marketo Engage Benefits</h3> </div> <p>Adobe Marketo Engage comes with a visual drag and drop interface which is very easy to use and does not require users to possess HTML skills to create professional email templates. On top of that, email marketing is relatively easy to do, as users can send emails based on actions, timing, or a series of steps that are pre-defined.</p> <p>Emails sent via Adobe Marketo Engage can be installed with social components via the “Forward to Friend” functionality. Email testing is also offered, which is great if you want to try out various content or if you need to dynamically change the content to make it fit specific situations.</p> <p>Creating landing pages with Adobe Marketo Engage is a breeze, thanks to its drag and drop interface and its massive collection of pre-designed templates. Data capture forms can help users to aggressively profile potential contacts, which can result to more lead data over time. Landing pages can also be converted into Facebook pages, which can be tweaked and customized using Adobe Marketo Engage’s dynamic content capabilities.<strong><strong> </strong></strong></p> <p>Adobe Marketo Engage provides native integrations with leading CRM platforms, including Salesforce and Microsoft Dynamics, which help sync both marketing team and sales team for better collaboration and awareness.</p> <p>Lead management is also a strong suit for Adobe Marketo Engage, which offers users the capability to gather strong leads based on pre-determined parameters and criteria such as demographics, input from sales reports, product scores, and prospect behavior.</p> <p>From a social marketing standpoint, Adobe Marketo Engage is a very powerful platform that can be applied in three different areas: social sharing, social engagement, and social promotion. Reporting and analytics are very much standard but delivers all the figures you need to know. You can gather reports based on various customizable metrics such as email and landing page performance, lead performance, and campaign performance among others.</p> <a href="#" class="review-show-more benefits-show-more mb-show">Show More</a> </div> <div class="order-2"> <div id="features" class="review-page__header"> <span class="rev-icon rev-icon--features"></span> <h3>Overview of Adobe Marketo Engage Features</h3> </div> <div class="review-page__features"> <ul class="review-page__features-list"> <li>API Calls (Daily)</li> <li>Lead and Account Database</li> <li>Native CRM Integration (SFDC, MSD, and Veeva)</li> <li>Audience Segmentation and Targetting</li> <li>Advanced Dynamic Content</li> <li>Advanced Personalization</li> <li>Custom User Roles & Permissions</li> <li>Campaign & Journey Automation</li> <li>Intelligent Cross-channel Nurturing</li> <li>Scoring, Routing, and Alerts</li> <li>Email Marketing</li> <li>Social Marketing</li> <li>Landing Pages and Forms</li> <li>Search Engine Optimization</li> <li>Paid Media Targeting</li> <li>Campaign Reporting and Insights</li> <li>Secure Domains</li> <li>Custom Data Objects and Fields</li> <li>Event and Webinar Marketing</li> <li>Interactive Webinars</li> <li>Marketing Calendar</li> <li>Attribution and ROI Dashboards</li> <li>Predictive Content</li> <li>Dynamic Chat</li> <li>Target Account Management</li> <li>Predictive Audiences</li> <li>Advanced Journey Analytics</li> <li>Sandbox</li> <li>Workspaces and Partitions</li> <li>Marketo Measure</li> </ul> </div> </div> </div> <div class="content-visibility order-8 flex-order"> </div> <div class="content-visibility order-9 full-width"> </div> <div class="content-visibility order-7"> <div class="review-page__gray"> <div class="review-page__header"> <span class="rev-icon rev-icon--top3"></span> <h3>Adobe Marketo Engage Position In Our Categories</h3> </div> <p> Since businesses have distinct business-related demands, it is prudent they steer clear of picking an all-in-one, “perfect” business program. Regardless, it is difficult to try to discover such a software solution even among popular software products. The better thing to do should be to write down the several important functions which need careful thought including major features, costing, skill levels of the users, organizational size, etc. Thereafter, you must perform your research to a full extent. Browse over these Adobe Marketo Engage evaluations and check out the other software options in your list in detail. Such all-encompassing product investigation ensures you take out unfit apps and pay for the one that provides all the features your company requires to be successful. </p> <p><strong>Position of Adobe Marketo Engage in our main categories:</strong></p> <div class="review-page__main-cats"> <div class="col col--50 col--mb"> <div class="review-page__pos"> <span>TOP</span> <span>5</span> </div> <p>Adobe Marketo Engage is one of the <strong>top 5</strong> <a href="https://financesonline.com/c/marketing-software/">Marketing Software</a> products</p> </div> <div class="clearfix"></div> </div> <p>Each company has different wants and needs a system that can be personalized for their size, kind of workers and customers, and the specific industry they are in. For these reasons, no platform can offer perfect functionality out-of-the-box. When you search a software app, first be sure what you want it for. Read some Adobe Marketo Engage Marketing Software reviews and ask yourself do you want basic tools or do you want advanced features? Are there any industry-specific features that you are searching for? Obtain the answers to these queries to assist your search. There are multiple factors that you need to reflect on and these include your finances, specific business requirements, your organization size, integration needs etc. Take your time, use a few free trials, and finally select the platform that presents all that you want to boost your firm efficiency and productivity.</p> </div></div> <div id="pricing-details" class="review-page__pricing-details tab-el order-2"> <div id="pricing" class="review-page__header"> <span class="rev-icon rev-icon--pricing-details"></span> <h3>How Much Does Adobe Marketo Engage Cost?</h3> </div> <p><strong>Adobe Marketo Engage Pricing Plans:</strong></p> <div class="review-page__scroll-box"> <div class="review-page__table"> <div class="review-page__table__row"> <span>Free Trial</span> <p><span class="icon icon--add"></span></p> </div> <div class="review-page__table__row"> <span>Quote-based Plan</span> <p>Contact vendor</p> </div> </div> </div> <a href="#" class="review-show-more pricing-show-more mb-show">Show More</a> <div class="review-page__tab-content pricing"> <div class="review-page__header"> <span class="rev-icon rev-icon--pricing-details"></span> <h3>What are Adobe Marketo Engage pricing details?</h3> </div> <p><strong>Adobe Marketo Engage Pricing Plans:</strong></p> <div class="review-page__plans"> <div> <p>Free Trial</p> <p><span class="icon icon--add"></span></p> </div> <div> <p>Quote-based Plan</p> <p>Contact vendor</p> </div> </div> <p>Adobe Marketo Engage offers four types of service packages–Growth, Select, Prime, and Ultimate–each priced on a by-quote basis. Please contact the vendor directly for more details on their pricing plans.</p> </div> </div> <div class="content-visibility order-10"> <div class="review-page__gray"> <div id="user-sat" class="review-page__header"> <span class="rev-icon rev-icon--user-satisfaction"></span> <h3>User Satisfaction</h3> </div> <div class="review-page__mentions"> <div class="review-page__mentions-item"> <span class="icon icon--user-sat"></span> Positive Social Media Mentions <span class="count"> 0 </span> </div> <div class="review-page__mentions-item"> <span class="icon icon--user-sat reverse"></span> Negative Social Media Mentions <span class="count"> 0 </span> </div> </div> <p> <p>We are aware that when you decide to get a Marketing Software it’s vital not only to see how experts evaluate it in their reviews, but also to check if the real clients and enterprises that use this software are actually satisfied with the product. Because of that need we’ve created our behavior-based <a class="qtip" data-modal="#user-modal" data-dynamic="yes" href="#">Customer Satisfaction Algorithm™</a> that aggregates customer reviews, comments and Adobe Marketo Engage reviews across a vast range of social media sites. The data is then featured in a simple to understand format showing how many clients had positive and negative experience with Adobe Marketo Engage. With that information at your disposal you should be prepared to make an informed buying decision that you won’t regret.</p> </p> </div> <div id="video" class="review-page__header"> <span class="rev-icon rev-icon--video"></span> <h3>Video</h3> </div> </div> <div class="content-visibility order-4 flex-order"> <div class="order-1 full-width"> <div id="technical" class="review-page__header"> <span class="rev-icon rev-icon--technical-details"></span> <h3>Technical details</h3> </div> <div class="review-page__technical"> <div class="col col--33"> <p>Devices Supported</p> <ul class="ul-normal"> <li>Windows</li><li>iPhone/iPad</li><li>Mac</li><li>Web-based</li> </ul> <p>Deployment</p> <ul class="ul-normal"> <li>Cloud Hosted</li> </ul> </div> <div class="col col--33"> <p>Language Support</p> <ul class="ul-normal"> <li>English</li><li>Chinese</li><li>German</li><li>Hindi</li><li>Japanese</li><li>Spanish</li><li>French</li><li>Italian</li><li>Dutch</li><li>Portugese</li><li>Polish</li><li>Turkish</li><li>Swedish</li><li>Arabic</li> </ul> </div> <div class="col col--33"> <p>Pricing Model</p> <ul class="ul-normal"> <li>Quote-based</li> </ul> <p>Customer Types</p> <ul class="ul-normal"> <li>Small Business</li><li>Large Enterprises</li><li>Medium Business</li><li>Freelancers</li> </ul> </div> <div class="clearfix"></div> </div> </div> <div class="order-2 full-width"> <div id="support" class="review-page__header"> <span class="rev-icon rev-icon--support"></span> <h3>What Support Does This Vendor Offer?</h3> </div> <div class="review-page__support"> <ul> <li><span></span>email</li><li class="ok"><span class="icon icon--checked"></span>phone</li><li class="ok"><span class="icon icon--checked"></span>live support</li><li><span></span>training</li><li class="ok"><span class="icon icon--checked"></span>tickets</li> </ul> </div> </div> </div> <div class="tab-el mb-show order-5" id="integrations"> <div class="review-page__tab-content integrations"> <div class="review-page__header"> <span class="rev-icon rev-icon--intergrations"></span> <h3>What integrations are available for Adobe Marketo Engage?</h3> </div> <p>Adobe Marketo Engage supports the following systems and business applications:</p> <ul> <li>Salesforce</li> <li>Microsoft Dynamics</li> <li>Netsuite</li> <li>Oracle</li> <li>SugarCRM</li> <li>Seamless Connections</li> <li>Wordpress</li> <li>LinkedIn</li> <li>Facebook</li> <li>Citrix GoTo Webinar</li> <li>Magento</li> <li>Eventbrite</li> <li>NetSuite</li> <li>SOAP API</li> <li>Google AdWords</li> <li>FunnelEnvy</li> <li>Wistia</li> <li>atEvent</li> <li>Cvent</li> <li>Hootsuite</li> <li>ON24</li> <li>Volusion</li> <li>Lifecycle Marketing</li> <li>LiveEngage</li> <li>Zoho CRM</li> <li>Yesware</li> <li>Madison Logic</li> <li>Oktopost</li> <li>Base CRM</li> <li>Acxiom AOS</li> <li>Scribe</li> <li>TIBCO ActiveMatrix</li> <li>Bedrock Data</li> <li>Riva CRM</li> <li>Azuqua</li> <li>Unbounce</li> <li>Magic Logix</li> <li>Invenio Solutions</li> <li>ReadyTalk</li> <li>Empathy Logic</li> <li>Kurogo Publisher</li> <li>Concur Travel</li> <li>Reach</li> <li>InsideView</li> <li>TapTarget</li> <li>SlideShare</li> <li>Extole</li> <li>BrightTalk</li> <li>Pipeliner CRM</li> <li>Get Satisfaction</li> <li>Kapost</li> <li>Vidyard</li> <li>Sprinklr</li> <li>Gainsight</li> <li>Box</li> <li>GoChime</li> <li>IOVOX</li> <li>GaggleAMP</li> </ul> </div> </div> <div class="tab-el mb-show order-6 full-width" id="user-review"> <div class="user-reviews"> <div class="user-reviews__tab"> <div class="user-reviews__stars"> <div class="average-score"> <div class="review-page__header mb-show"><h3><span class="rev-icon icon icon--user-reviews"></span>Adobe Marketo Engage User Reviews</h3></div> <p class="mb-hide">Adobe Marketo Engage average rating: </p> <div class="stars stars--average"> <div class="stars__img"> <div class="stars__rating" style="width:82.5%;"></div> <img src="https://reviews.financesonline.com/media/themes/fot/dist/img/stars.png" alt="Average score" importance="low" width="210" height="39" > </div> <span class="score">4.1/5 <span id="ur-scroll">(14 user reviews)</span></span> </div> </div> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="user-reviews__write "> <p>Write your own review of this product</p> <a href="#" data-modal="#add-review" class="btn" title="Add a review"><span class="icon icon--add"></span>ADD A REVIEW</a> </div> <div class="clearfix"></div> <div class="user-reviews__top-least"> <div class="col"> <p>The most favorable review</p> <div class="user-reviews__review user-reviews__review--small"> <div class="user-reviews__review-header"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Demetrius" class="lazyload" onerror="this.classList.add('placeholder')"> <div class="user-info"> <p class="no-margin-top">Demetrius</p> <p class="verified"><span class="icon icon--verified"></span>Verified user</p> <p>Average score</p> <div class="stars stars--blue stars--average"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> </div> </div> </div> <div class="clearfix"></div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <div class="user-reviews__review-content"> <p><strong>PROS:</strong> Marketo is brimming with quality features while ensuring these can be easily leveraged even by newbie marketers who are without an inkling of digital processes. Marketo has superb command in analytics, assessing who your priority-leads are. For nearly a decade, I have been benefiting from Marketo's insights and continue to discover ways of optimizing the system. Now business is running better than ever.</p> <p><strong>CONS:</strong> If anything, it would be Marketo's old layout design. It would be awesome it could tweak it up a bit and add some modern vibes.</p> </div> <div class="review-meta"> <p>Reviewed 3 years ago</p> <a href="/p/marketo/topnotch-digital-marketing-solution-238456/" title="Read review">Read full review ></a> </div> </div> </div> </div> <div class="col"> <p>The least favorable review</p> <div class="user-reviews__review user-reviews__review--small"> <div class="user-reviews__review-header"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Osborne" class="lazyload" onerror="this.classList.add('placeholder')"> <div class="user-info"> <p >Osborne</p> <p>Average score</p> <div class="stars stars--blue stars--average"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> </div> </div> </div> <div class="clearfix"></div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <div class="user-reviews__review-content"> <p><strong>PROS:</strong> Marketo is a time-saver as it lays down everything you need in creating a marketing campaign. You don't have to start from scratch and create them manually as Marketo automates the process up to the end of the marketing process.</p> <p><strong>CONS:</strong> I'm looking for more room to personalize the campaigns so it can better serve my needs. I have elevated this feedback to its technical support and they had promised to resolve how to incorporate them into next upgrades.</p> </div> <div class="review-meta"> <p>Reviewed 4 years ago</p> <a href="/p/marketo/fully-exhaustive-marketing-solution-239267/" title="Read review">Read full review ></a> </div> </div> </div> </div> </div> <div class="more-reviews"> <p>More reviews from 14 actual users:</p> <div class="sort"> <p>Sort by:</p> <div id="sort-reviews" class="nice-dropdown" data-id="12264" data-related-id=""> <span>Latest</span> <ul class="reviews-sort"> <li data-option="latest">Latest</li> <li data-option="useful">Most useful</li> <li data-option="positive">Most positive</li> <li data-option="negative">Most negative</li> </ul> </div> <div class="clearfix"></div> </div> <div class="clearfix"></div> </div> <div id="sortable-reviews"> <div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Tremendously helpful</p> <a href="/p/marketo/tremendously-helpful-241701/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Liliana" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Liliana</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 03.12.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> </span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> Airlines/Aviation</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> It accelerates lead generation without compromising the accuracy of its finds and blasts emails speedily. These are important to factor in when building marketing campaigns.</p> <p><strong>CONS:</strong> I don't have any negative feedback for Marketo.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="241701"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="241701"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Topnotch digital marketing solution</p> <a href="/p/marketo/topnotch-digital-marketing-solution-238456/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Demetrius" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Demetrius</p> <p class="verified"><span class="icon icon--verified"></span>Verified user</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 19.09.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> More than 100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo is brimming with quality features while ensuring these can be easily leveraged even by newbie marketers who are without an inkling of digital processes. Marketo has superb command in analytics, assessing who your priority-leads are. For nearly a decade, I have been benefiting from Marketo's insights and continue to discover ways of optimizing the system. Now business is running better than ever.</p> <p><strong>CONS:</strong> If anything, it would be Marketo's old layout design. It would be awesome it could tweak it up a bit and add some modern vibes.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="238456"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="238456"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><a href="#" class="review-show-more user-review-show-more">Show More User Reviews (14)</a><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Promises success</p> <a href="/p/marketo/promises-success-242113/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Israel" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Israel</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 09.09.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> 11-50 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo expanded our digital footprint to an extent we did not imagine possible. We owe this to optimized ad spending, improved consumer engagement, tailored messages, and measuring and optimizing ROI.</p> <p><strong>CONS:</strong> I had a deep learning curve before getting a hang of it and actually rolling out a campaign. I felt an actual instructor would be much more helpful than a set of video tutorials.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="242113"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="242113"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Feature-rich and user-friendly; perfect for our needs</p> <a href="/p/marketo/feature-rich-and-user-friendly-perfect-for-our-needs-237967/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Rashawn" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Rashawn</p> <p class="verified"><span class="icon icon--verified"></span>Verified user</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 13.08.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> More than 100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> Telecommunications</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo boasts of robust features to make for a powerful marketing campaign: lead management and smooth integration with other top-tier CRM platforms. On top of this, Marketo has a very straightforward interface, basically requiring you just drag and drop.</p> <p><strong>CONS:</strong> Editing emails can still be made easier and allow more room for configuration.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="237967"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="237967"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">One-stop-shop marketing solution</p> <a href="/p/marketo/one-stop-shop-marketing-solution-240705/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Grant" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Grant</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 20.07.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> 51-100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo's biggest edge against its competitors is its seamless integration with a wide array of social marketing channels like Salesforce where we have built most of our efforts. Its reporting gives a full and easy-to-grasp narrative on historical marketing efforts, equipping marketing managers to strategize better in the next run.</p> <p><strong>CONS:</strong> It's not as intuitive as other marketing platforms. This delay in fully mastering Marketo stifles us from achieving the level of productivity we have been promised.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="240705"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="240705"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">A remarkable solution that made marketing easy and enjoyable</p> <a href="/p/marketo/a-remarkable-solution-that-made-marketing-easy-and-enjoyable-238392/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Christopher" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Christopher</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 06.06.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> 51-100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo is fully equipped with features that can help you throughout your marketing journey, from contact management to analyzing leads garnered.</p> <p><strong>CONS:</strong> We feel like we still learn something new about Marketo every day. And this shouldn't be the case because we've been using it for a few months now and it would be rather inconvenient if you have to redo your campaign just because of overlooking a step which turned out to be important.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="238392"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="238392"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Must-have for CRM and marketing to a wide audience</p> <a href="/p/marketo/must-have-for-crm-and-marketing-to-a-wide-audience-240134/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Gerard" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Gerard</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 21.05.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> </span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo sends marketing emails to fast and on a massive scale while ensuring the messages reach their specific target audience. In addition, it integrates rather smoothly with leading CRM platforms such as Salesforce.</p> <p><strong>CONS:</strong> The platform is not that exhaustive when it comes to reporting. I think a big part of this is owed to that the platform is old, which also gives way for occasional bugs and lags. On top of all this, customer service offers minimal assistance to fix these issues.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="240134"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="240134"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Highly effective CRM tool</p> <a href="/p/marketo/highly-effective-crm-tool-238873/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Tomasa" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Tomasa</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 30.04.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> 1-10 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> Luxury Goods & Jewelry</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo earned my approval as early as at the setup stage where I was impressed with its comprehensive training guide on navigating around and optimizing the platform. Practically, Marketo allows you to engineer your marketing campaign in ways that are limitless. It is extremely user-friendly that you can execute even complex campaigns with ease.</p> <p><strong>CONS:</strong> Marketo's price point may not fit into small-scale businesses unless that business is strategizing on being gung-ho on marketing efforts.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="238873"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="238873"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Fully exhaustive marketing solution</p> <a href="/p/marketo/fully-exhaustive-marketing-solution-239267/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Osborne" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Osborne</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 09.04.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> 1-10 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo is a time-saver as it lays down everything you need in creating a marketing campaign. You don't have to start from scratch and create them manually as Marketo automates the process up to the end of the marketing process.</p> <p><strong>CONS:</strong> I'm looking for more room to personalize the campaigns so it can better serve my needs. I have elevated this feedback to its technical support and they had promised to resolve how to incorporate them into next upgrades.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="239267"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="239267"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Would have been perfect were it not for customer care and reporting</p> <a href="/p/marketo/would-have-been-perfect-were-it-not-for-customer-care-and-reporting-241273/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Jermain" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Jermain</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 25.02.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> More than 100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> Other</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> It requires quite a while to learn, exactly why they require their initial training. But after that, using it becomes a breeze.</p> <p><strong>CONS:</strong> We've had a terrible customer service experience with Marketo. We had to endure two support teams that were equally lacking the technical knowledge to address our concerns, even as they promised they could do so. What's worse is we had to reiterate our concerns because for some reason the previous representative failed to document our complaints! That phase was a total nightmare and if that happens again, we will strongly consider cutting off Marketo.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="241273"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="241273"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">A comprehensive marketing tool, effortless to use</p> <a href="/p/marketo/a-comprehensive-marketing-tool-effortless-to-use-240634/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Leanne" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Leanne</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 21.02.2020</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> More than 100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> Telecommunications</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo is the ultimate marketing solution for businesses looking to scale up their presence in the market. It's unbelievably easy to use. There are ready templates for you to use when creating your email campaigns, slashing the need for HTML knowledge. It loads relatively swiftly</p> <p><strong>CONS:</strong> Personalizing segments is quite a challenge as compared to Marketo's other competitors in the market.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="240634"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="240634"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Excellent for digital marketers</p> <a href="/p/marketo/excellent-for-digital-marketers-238335/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Sasha" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Sasha</p> <p class="verified"><span class="icon icon--verified"></span>Verified user</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 15.02.2020</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> More than 100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> While its current package of features is already more than satisfactory, we love that Marketo constantly upgrades its system for the better. The platform is very customer-centric as it holds a major workshop once a year to enable users to maximize the functionalities of Marketo.</p> <p><strong>CONS:</strong> We often encounter bugs and we think it requires some basic knowledge on digital marketing for users to easily get by with the tool.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="238335"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="238335"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Makers of Marketo are a brilliant bunch.</p> <a href="/p/marketo/makers-of-marketo-are-a-brilliant-bunch-240754/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Chaz" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Chaz</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 11.02.2020</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> 51-100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Marketo has superb automation capabilities that satisfy our business down to minutest detail. We love that we can filter contacts based on demographic info. It captures large sets of data and effectively capitalizes on them. The interface is very easy to use. It doesn't take long before everyone in the team can maneuver within it adeptly.</p> <p><strong>CONS:</strong> It has great room for improvement in providing more relevant info on reporting as well as making visualization of reports easier to understand.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="240754"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="240754"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div><div class="user-reviews__review"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Instrumental in our marketing effort</p> <a href="/p/marketo/instrumental-in-our-marketing-effort-239711/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Marina" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Marina</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 02.02.2020</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> </span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> Food & Beverages</span> </div> <div class="arrow"></div> </div> <div class="user-reviews__review-txt"> <p><strong>PROS:</strong> Ultimately, Marketo helped us cherry-pick the most potential leads and focus our efforts on them to achieve putting most of them onboard our expanding network of clients.</p> <p><strong>CONS:</strong> Customer support service can respond more promptly than it currently does. It weighs down on operations when we have an issue hanging to be resolved.</p> <div class="review-meta"> <div class="rate"> <p>What do you think about this review?</p> <span class="rate__item" data-vote="up" data-id="239711"> <span class="icon icon--user-sat"></span> Great </span> <span class="rate__item" data-vote="down" data-id="239711"> <span class="icon icon--user-sat reverse"></span> Poor </span> </div> </div> </div> </div> </div> </div> </div> <div id="add-review" class="fot-modal add-review-modal"> <div class="fot-modal__close"><span></span><span></span></div> <div class="add-review-modal__content"> <div class="add-review-modal__img"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/add_review_women_1.png" class="lazyload" alt="women" width="99" height="102" > <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/add_review_man_1.png" class="lazyload" alt="man" width="99" height="102" > <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/add_review_women_2.png" class="lazyload" alt="women" width="99" height="102" > <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/add_review_man_2.png" class="lazyload" alt="man" width="99" height="102" > <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/add_review_man_3.png" class="lazyload" alt="man" width="99" height="102" > <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/add_review_women_3.png" class="lazyload" alt="women" width="99" height="102" > </div> <p class="strong">Join a community of 7,369 SaaS experts</p> <p>Thank you for the time you take to leave a quick review of this software. Our community and review base is constantly developing because of experts like you, who are willing to share their experience and knowledge with others to help them make more informed buying decisions.</p> <div class="center"> <a class="btn btn--blue-hover" rel="nofollow" href="https://financesonline.com/add-user-review/?rp=12264">Sign in with LinkedIn</a> <a href="#" id="add-review-linkedin">Why we require LinkedIn?</a> <div id="add-review-list" class="add-review-modal__list"> <ul> <li><span>Show the community that you're an actual user.</span></li> <li><span>We will only show your name and profile image in your review.</span></li> <li><span>You can still post your review anonymously.</span></li> </ul> </div> <p>OR</p> <a id="add-review-sing-in" href="#" class="btn btn--blue-hover">Sign in with company email</a> <div id="add-review-form" class="add-review-modal__form"> <p class="strong">Sign in with company email</p> <div class="info"></div> <form id="sign_up_user_review"> <input type="hidden" name="product_id" value="12264"> <input type="text" id="firstname" name="firstname" placeholder="First name" required> <input type="text" id="lastname" name="lastname" placeholder="Last name" required> <input type="email" id="business_email" name="business_email" placeholder="Business email" required> <span class="error hidden">Please use a business email address. We don't accept personal emails like gmail, yahoo, etc.</span> <button type="submit" class="btn btn--blue-hover" disabled>Sign In</button> </form> </div> </div> </div> <div class="info"></div> </div> </div> <div class="seo-tables content-visibility order-11"> <div class="review-page__gray"> <div class="review-page__header"> <span class="rev-icon rev-icon--resources"></span> <h3>Useful Adobe Marketo Engage Resources</h3> </div> <ul class="ul-normal"> <li><a href="https://financesonline.com/top-20-email-marketing-software-solutions/" title="20 Best Email Marketing Software Solutions of 2024">20 Best Email Marketing Software Solutions of 2024</a></li> <li><a href="https://financesonline.com/email-marketing-software-analysis-features-benefits-pricing-types/" title="What Is Email Marketing Software: Analysis of Features, Benefits, Pricing and Types in 2024">What Is Email Marketing Software: Analysis of Features, Benefits, Pricing and Types in 2024</a></li> <li><a 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class="products-table__right">8.9</div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3JvY2tldGxpbmsv"> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="RocketLink" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/11/logo-thumbnail-2-93x48.png 93w, https://s.financesonline.com/uploads/2019/11/logo-thumbnail-2.png 186w" /></div> <a href="/p/rocketlink/" title="RocketLink" >RocketLink Review: Pricing & Software Features 2024</a> </div> <div class="products-table__right">8.7</div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3NhbGVzZnVzaW9uLw=="> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Salesfusion" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/08/salesfusion_logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/08/salesfusion_logo2.png 186w" /></div> <a href="/p/salesfusion/" title="Salesfusion" >Salesfusion Review: Pricing & Software Features 2024</a> </div> <div class="products-table__right">8.3</div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3NjcmVlbnBvcHBlci8="> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Screenpopper" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/06/Screenpopper-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2020/06/Screenpopper-logo2.png 186w" /></div> <a href="/p/screenpopper/" title="Screenpopper" >Screenpopper Review: Pricing & Software Features 2024</a> </div> <div class="products-table__right">6.0</div> </div> </div> <div class="review-page__header"> <span class="rev-icon rev-icon--best-competitors-price"></span> <h3>Top Competitors To Adobe Marketo Engage By Price</h3> </div> <div class="products-table"> <div class="products-table__head"> <div class="products-table__left">Product name:</div> <div class="products-table__right">Price:</div> </div> <div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2R5bmFtaWMteWllbGQv""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Dynamic Yield" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/Dynamic-Yield-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/Dynamic-Yield-logo2.png 186w" /></div> <a href="/p/dynamic-yield/" title="Dynamic Yield" >Discover the latest pricing plans for Dynamic Yield</a> </div> <div class="products-table__right">by quote</div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2VtYXJzeXMv""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Emarsys" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/emarsys-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/emarsys-logo2.png 186w" /></div> <a href="/p/emarsys/" title="Emarsys" >Discover the latest pricing plans for Emarsys</a> </div> <div class="products-table__right">by quote</div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3B1YmxpY2Zhc3Qv""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Publicfast" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/10/Publicfast-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/10/Publicfast-logo2.png 186w" /></div> <a href="/p/publicfast/" title="Publicfast" >Discover the latest pricing plans for Publicfast</a> </div> <div class="products-table__right">by quote</div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2Z1bm5lbC13b2xmLw==""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Funnel Wolf" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/07/Funnel-Wolf-logo-2-93x48.png 93w, https://s.financesonline.com/uploads/2020/07/Funnel-Wolf-logo-2.png 186w" /></div> <a href="/p/funnel-wolf/" title="Funnel Wolf" >Discover the latest pricing plans for Funnel Wolf</a> </div> <div class="products-table__right">$29</div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2JyaWxsaWFudC1kaXJlY3Rvcmllcy8=""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Brilliant Directories" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/06/Brilliant-Directories-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2020/06/Brilliant-Directories-logo2.png 186w" /></div> <a href="/p/brilliant-directories/" title="Brilliant Directories" >Discover the latest pricing plans for Brilliant Directories</a> </div> <div class="products-table__right">$147</div> </div> </div> <div class="review-page__header"> <span class="rev-icon rev-icon--best-competitors-satisfaction"></span> <h3>Trending Marketing Software Reviews</h3> </div> <div class="products-table"> <div class="products-table__head"> <div class="products-table__left">Product name:</div> <div class="products-table__right products-table__right--bigger"> <div class="col col--50"> Score: <a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a> </div> <div class="col col--50 no-padding-left"> Satisfaction: <a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a> </div> </div> </div> <div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2F3ZWJlci8=""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="AWeber" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/08/AWeber-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/08/AWeber-logo2.png 186w" /></div> <a href="/p/aweber/" title="AWeber reviews" >What do users think about AWeber</a> </div> <div class="products-table__right products-table__right--bigger"> <div class="col col--50">8.9</div> <div class="col col--50">100%</div> </div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3N3aWZ0LWRpZ2l0YWwv""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Swift Digital" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2022/06/Swift-Digital-Logo-2-93x48.png 93w, https://s.financesonline.com/uploads/2022/06/Swift-Digital-Logo-2.png 186w" /></div> <a href="/p/swift-digital/" title="Swift Digital reviews" >What do users think about Swift Digital</a> </div> <div class="products-table__right products-table__right--bigger"> <div class="col col--50">8.0</div> <div class="col col--50">95%</div> </div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3JlZmVycmFsLXNhYXNxdWF0Y2gv""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Referral SaaSquatch" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/10/Referral-SaaSquatch-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/10/Referral-SaaSquatch-logo2.png 186w" /></div> <a href="/p/referral-saasquatch/" title="Referral SaaSquatch reviews" >What do users think about Referral SaaSquatch</a> </div> <div class="products-table__right products-table__right--bigger"> <div class="col col--50">8.4</div> <div class="col col--50">N/A</div> </div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3BpeGVsbWUv""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="PixelMe" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2018/12/PixelMe-logo-2-93x48.png 93w, https://s.financesonline.com/uploads/2018/12/PixelMe-logo-2.png 186w" /></div> <a href="/p/pixelme/" title="PixelMe reviews" >What do users think about PixelMe</a> </div> <div class="products-table__right products-table__right--bigger"> <div class="col col--50">8.3</div> <div class="col col--50">N/A</div> </div> </div><div class="products-table__row fo-button-data" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2pvdHVybC8=""> <div class="products-table__left"> <div class="mini-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="JotURL" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/10/joturl-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/10/joturl-logo2.png 186w" /></div> <a href="/p/joturl/" title="JotURL reviews" >What do users think about JotURL</a> </div> <div class="products-table__right products-table__right--bigger"> <div class="col col--50">8.0</div> <div class="col col--50">100%</div> </div> </div> </div> <div class="review-page__header"> <span class="rev-icon rev-icon--comparisons"></span> <h3>Adobe Marketo Engage Comparisons</h3> </div> <div class="products-table products-table--comparisons"> <div class="products-table__head">Product name:</div> <div class="products-table__row"><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy15ZXh0""> <div class="mb-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Yext" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2022/10/Small-Thumbnail-Yext-93x48.png 93w, https://s.financesonline.com/uploads/2022/10/Small-Thumbnail-Yext.png 186w" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-yext" title="Comparison of Adobe Marketo Engage vs. Yext" class="set-width" >Who should you choose Adobe Marketo Engage or Yext</a> </div><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy1hcHBuZXh1cw==""> <div class="mb-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="AppNexus" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/AppNexus-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/AppNexus-logo2.png 186w" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-appnexus" title="Comparison of Adobe Marketo Engage vs. AppNexus" class="set-width" >Who should you choose Adobe Marketo Engage or AppNexus</a> </div></div><div class="products-table__row"><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy1zaGFyZXk=""> <div class="mb-hide"><img width="93" height="48" class="lazyload" alt="Sharey" data-src="https://financesonline.com/uploads/2018/02/Sharey-Logo-1.png" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-sharey" title="Comparison of Adobe Marketo Engage vs. Sharey" class="set-width" >Who should you choose Adobe Marketo Engage or Sharey</a> </div><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy13aXNlcm5vdGlmeQ==""> <div class="mb-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="WiserNotify" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2022/07/WiserNotify-logo-2-93x48.png 93w, https://s.financesonline.com/uploads/2022/07/WiserNotify-logo-2.png 186w" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-wisernotify" title="Comparison of Adobe Marketo Engage vs. WiserNotify" class="set-width" >Who should you choose Adobe Marketo Engage or WiserNotify</a> </div></div><div class="products-table__row"><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy1rZW5zaG9v""> <div class="mb-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Kenshoo" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/02/Kenshoo-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2020/02/Kenshoo-logo2.png 186w" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-kenshoo" title="Comparison of Adobe Marketo Engage vs. Kenshoo" class="set-width" >Who should you choose Adobe Marketo Engage or Kenshoo</a> </div><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy11cGZsdWVuY2U=""> <div class="mb-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Upfluence" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/06/Upfluence-lgoo2-93x48.png 93w, https://s.financesonline.com/uploads/2020/06/Upfluence-lgoo2.png 186w" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-upfluence" title="Comparison of Adobe Marketo Engage vs. Upfluence" class="set-width" >Who should you choose Adobe Marketo Engage or Upfluence</a> </div></div><div class="products-table__row"><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy1teXBpeGVs""> <div class="mb-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="mypixel" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2018/03/MyPixel-logo-1-93x48.png 93w, https://s.financesonline.com/uploads/2018/03/MyPixel-logo-1.png 186w" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-mypixel" title="Comparison of Adobe Marketo Engage vs. mypixel" class="set-width" >Who should you choose Adobe Marketo Engage or mypixel</a> </div><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy1hY2NvdW50am95""> <div class="mb-hide"><img width="93" height="48" class="lazyload" alt="AccountJoy" data-src="https://financesonline.com/uploads/2017/09/AJ-3.png" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-accountjoy" title="Comparison of Adobe Marketo Engage vs. AccountJoy" class="set-width" >Who should you choose Adobe Marketo Engage or AccountJoy</a> </div></div><div class="products-table__row"><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy13ZWItY2Vv""> <div class="mb-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Web CEO" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/04/vpf103990960b76d3d6f95a1f96ec8cc86-93x48.png 93w, https://s.financesonline.com/uploads/2020/04/vpf103990960b76d3d6f95a1f96ec8cc86.png 186w" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-web-ceo" title="Comparison of Adobe Marketo Engage vs. Web CEO" class="set-width" >Who should you choose Adobe Marketo Engage or Web CEO</a> </div><div class="col col--50 col--mb fo-button-data" data-dst="aHR0cHM6Ly9jb21wYXJpc29ucy5maW5hbmNlc29ubGluZS5jb20vbWFya2V0by12cy1ib29tLXRvd24=""> <div class="mb-hide"><img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Boom Town" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/Boom-Town-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/Boom-Town-logo2.png 186w" /></div> <a href="https://comparisons.financesonline.com/marketo-vs-boom-town" title="Comparison of Adobe Marketo Engage vs. Boom Town" class="set-width" >Who should you choose Adobe Marketo Engage or Boom Town</a> </div></div> </div> <div id="user-rev" class="review-page__header mb-hide"> <span class="rev-icon rev-icon--user-reviews"></span> <h3>Adobe Marketo Engage user reviews</h3> </div> <div class="user-reviews__review mb-hide"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Tremendously helpful</p> <a href="/p/marketo/tremendously-helpful-241701/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Liliana" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Liliana</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 03.12.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> </span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> Airlines/Aviation</span> </div> <div class="arrow"></div> </div> </div> <div class="user-reviews__review mb-hide"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Topnotch digital marketing solution</p> <a href="/p/marketo/topnotch-digital-marketing-solution-238456/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Demetrius" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Demetrius</p> <p class="verified"><span class="icon icon--verified"></span>Verified user</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 19.09.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> More than 100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> </div> <div class="user-reviews__review mb-hide"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Promises success</p> <a href="/p/marketo/promises-success-242113/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Israel" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Israel</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 09.09.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> 11-50 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> </div> <div class="user-reviews__review mb-hide"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">Feature-rich and user-friendly; perfect for our needs</p> <a href="/p/marketo/feature-rich-and-user-friendly-perfect-for-our-needs-237967/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Rashawn" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Rashawn</p> <p class="verified"><span class="icon icon--verified"></span>Verified user</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5" class="full"></span> <span class="score">5/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 13.08.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> More than 100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> Telecommunications</span> </div> <div class="arrow"></div> </div> </div> <div class="user-reviews__review mb-hide"> <div class="user-reviews__review-txt border-top"> <p class="quote quote--small">One-stop-shop marketing solution</p> <a href="/p/marketo/one-stop-shop-marketing-solution-240705/" title="Read review">Read full review ></a> </div> <div class="user-reviews__review-header"> <div class="user-left"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg" alt="Grant" class="lazyload" onerror="this.classList.add('placeholder')" /> <div class="user-info"> <p>Grant</p> </div> </div> <div class="user-right"> <div class="stars stars--blue"> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4" class="full"></span><span data-star="5"></span> <span class="score">4/5</span> <div class="clearfix"></div> <p>Overall impression</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Customer Support</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Value for Money</p> </div> <div class="stars__item"> <span data-star="1" class="full"></span><span data-star="2" class="full"></span><span data-star="3" class="full"></span><span data-star="4"></span><span data-star="5"></span> <span class="score">3/5</span> <div class="clearfix"></div> <p>Ease of Use</p> </div> </div> </div> <div class="clearfix"></div> <div class="user-bottom"> <span><span class="icon icon--published"></span><strong>Published on:</strong> 20.07.2021</span> <span><span class="icon icon--comp-size"></span><strong>Company Size:</strong> 51-100 Employees</span> <span><span class="icon icon--industry"></span><strong>Industry:</strong> N/A</span> </div> <div class="arrow"></div> </div> </div> </div> </div> </div> </div> <div class="review-page__meta"> <div class="review-page__author"> <div class="review-page__avatar"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://sip.financesonline.com/uploads/2020/07/nestor_gilbert.png?width=100&token=6ScUWugJRbB_avxvtDy53A" alt="Nestor Gilbert" class="lazyload" onerror="this.onerror=null; this.src='https://reviews.financesonline.com/media/themes/fot/dist/img/svg/user-avatar.svg'" width="100" height="100" > </div> <div class="review-page__author__desc smaller"> <h4>By <a href="https://financesonline.com/author/nestor/" title="Nestor Gilbert">Nestor Gilbert</a></h4> <p>Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.</p> </div> <div class="clearfix"></div> </div> <div> Page last modified <time datetime="2024-11-13T05:54:15+00:00" title="2024-11-13 05:54:15">2024-11-13</time> </div> </div> </div> <div class="fot-sidebar col col--25 col--sm"> <div id="sidebar-top3" class="fot-sidebar__top3"> <div class="fot-sidebar__top3__close"> <span></span> <span></span> </div> <p> Top Marketing Software of 2024 <a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a> </p> <div class="fot-sidebar__rank"> <a href="/p/hubspot-marketing-hub/" title="hubspot-marketing-hub" class="rank-item"> <span class="rank-item__pos">1.</span> <div class="rank-item__img"> <img width="220" height="90" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="HubSpot Marketing Hub" sizes="(max-width: 220px) 100vw, 220px" data-srcset="https://s.financesonline.com/uploads/2019/08/hslogo1-220x90.png 220w, https://s.financesonline.com/uploads/2019/08/hslogo1-300x123.png 300w, https://s.financesonline.com/uploads/2019/08/hslogo1-93x38.png 93w, https://s.financesonline.com/uploads/2019/08/hslogo1-354x145.png 354w, https://s.financesonline.com/uploads/2019/08/hslogo1.png 440w" /> </div> </a> <a href="/p/monday-marketer/" title="monday-marketer" class="rank-item"> <span class="rank-item__pos">2.</span> <div class="rank-item__img"> <img width="220" height="90" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="monday marketer" sizes="(max-width: 220px) 100vw, 220px" data-srcset="https://s.financesonline.com/uploads/2022/08/monday-marketer-main-thumbnail-220x90.png 220w, https://s.financesonline.com/uploads/2022/08/monday-marketer-main-thumbnail-300x123.png 300w, https://s.financesonline.com/uploads/2022/08/monday-marketer-main-thumbnail-93x38.png 93w, https://s.financesonline.com/uploads/2022/08/monday-marketer-main-thumbnail-354x145.png 354w, https://s.financesonline.com/uploads/2022/08/monday-marketer-main-thumbnail.png 440w" /> </div> </a> <a href="/p/campaigner/" title="campaigner" class="rank-item"> <span class="rank-item__pos">3.</span> <div class="rank-item__img"> <img width="220" height="90" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Campaigner" sizes="(max-width: 220px) 100vw, 220px" data-srcset="https://s.financesonline.com/uploads/2019/09/campaigner-logo1-220x90.png 220w, https://s.financesonline.com/uploads/2019/09/campaigner-logo1-300x123.png 300w, https://s.financesonline.com/uploads/2019/09/campaigner-logo1-93x38.png 93w, https://s.financesonline.com/uploads/2019/09/campaigner-logo1-354x145.png 354w, https://s.financesonline.com/uploads/2019/09/campaigner-logo1.png 440w" /> </div> </a> </div> <div class="fot-sidebar__best-btn"> <a href="https://comparisons.financesonline.com/hubspot-marketing-hub-vs-monday-marketer-vs-campaigner" title="Compare best tools" class="btn btn--blue-hover">COMPARE BEST TOOLS</a> </div> </div> <div id="useful-vote" class="review-page__rate"> <div class="review-page__rate-head">Did you find this review useful?</div> <div class="rate"> <span class="rate__item" data-vote="up"> <span class="icon icon--user-sat"></span> Yes </span> <span class="rate__item" data-vote="down"> <span class="icon icon--user-sat reverse"></span> No </span> </div> </div> <div id="useful-thanks" class="review-page__thank"> <p>Thank you for your feedback</p> </div> <div id="useful-no" class="review-page__better"> <p>How can we make this page better?</p> <form id="better-page" data-ajax="https://reviews.financesonline.com/wp-admin/admin-ajax.php"> <textarea placeholder="Please provide brief summary"></textarea> <button class="btn">SHARE YOUR COMMENT</button> </form> </div> <div class="review-page__unsure"> <div class="review-page__unsure-head">Unsure about this software?</div> <a href="https://financesonline.com/c/marketing-software/" title="Find alternatives" class="btn">FIND ALTERNATIVES</a> </div> </div> <div class="clearfix"></div> </div> </div> <div id="back-to-top" class="btn btn--top" title="Go to top"><span class="icon icon--arrow-down"></span>TOP</div> <!-- Why FO Free Modal --> <div id="why-fo-free" class="fot-modal why-fo-free-modal"> <div class="fot-modal__close"><span></span><span></span></div> <p> <img width="30" height="30" class="why_fo_free_modal_img" alt="Why is FinancesOnline free?" srcset="https://reviews.financesonline.com/media/themes/fot/dist/img/information.png 1x,https://reviews.financesonline.com/media/themes/fot/dist/img/information@2x.png 2x" src="https://reviews.financesonline.com/media/themes/fot/dist/img/information.png"> Why is FinancesOnline free? </p> <p>FinancesOnline is available for free for all business professionals interested in an efficient way to find top-notch SaaS solutions. We are able to keep our service free of charge thanks to cooperation with some of the vendors, who are willing to pay us for traffic and sales opportunities provided by our website. Please note, that FinancesOnline lists all vendors, we’re not limited only to the ones that pay us, and all software providers have an <a href="https://financesonline.com/scoring-methodology/" title="Scoring methodology">equal opportunity</a> to get featured in our rankings and comparisons, win awards, gather user reviews, all in our effort to give you reliable advice that will enable you to make well-informed purchase decisions.</p> </div> <script type="application/ld+json">{ "@context": "http://schema.org", "@type": "Review", "itemReviewed": { "@type": "SoftwareApplication", "url": "https://reviews.financesonline.com/p/marketo/", "name": "Adobe Marketo Engage", "image": "https://financesonline.com/uploads/2023/11/Adobe-Marketo-Engage-main-thumbnail-1-220x90.png", "featureList": "API Calls (Daily),\nLead and Account Database,\nNative CRM Integration (SFDC, MSD, and Veeva),\nAudience Segmentation and Targetting,\nAdvanced Dynamic Content,\nAdvanced Personalization,\nCustom User Roles & Permissions\u200b,\nCampaign & Journey Automation\u200b,\nIntelligent Cross-channel Nurturing\u200b,\nScoring, Routing, and Alerts\u200b,\nEmail Marketing,\nSocial Marketing\u200b,\nLanding Pages and Forms,\nSearch Engine Optimization,\nPaid Media Targeting,\nCampaign Reporting and Insights,\nSecure Domains,\nCustom Data Objects and Fields\u200b,\nEvent and Webinar Marketing,\nInteractive Webinars,\nMarketing Calendar,\nAttribution and ROI Dashboards,\nPredictive Content,\nDynamic Chat,\nTarget Account Management\u200b,\nPredictive Audiences,\nAdvanced Journey Analytics,\nSandbox,\nWorkspaces and Partitions,\nMarketo Measure.", "operatingSystem": "Windows, iPhone/iPad, Mac, Web-based", "screenshot": "https://financesonline.com/uploads/2023/10/Adobe-Marketo-Engage_main_screenshot-300x155.png" }, "description": "Adobe Marketo Engage, formerly Marketo, was founded in 2006, and has emerged as one of the leading marketing automation platforms with more than 2,300 customers and over 100,000 users from all over the world. What makes Adobe Marketo Engage a very popular option for many B2B players is its ability to simplify the marketing process and streamline many marketing-related tasks to improve efficiencies and garner more revenue for its users.\nOn top of its simplicity and ease of use, Adobe Marketo Engage is also built to be flexible and sophisticated, enabling users to do just about everything and achieve huge results. It is a comprehensive platform that can easily grow with your enterprise. More than just marketing automation, Adobe Marketo Engage can be instrumental in other areas such as customer engagement marketing and marketing management. It also offers real-time personalization, allowing users to add their own touch to the system and make it more suitable to their requirements and preferences.\n", "reviewRating": { "@type": "Rating", "worstRating": 1, "bestRating": 10, "ratingValue": "9.3", "applicationCategory": "Marketing Software" }, "headline": "Adobe Marketo Engage review", "awards": [], "dateModified": "2024-11-13T05:54:15+00:00", "publisher": { "@type": "Organization", "name": "FinancesOnline.com", "logo": "https://financesonline.com/static/financesonline.com-logo-blue.png" }, "author": { "@type": "Person", "name": "Nestor Gilbert", "url": "https://financesonline.com/author/nestor/" } }</script> <!-- Fot social buttons --> <div id="fot-social" class="fot-social" data-id="12264" data-type="post" data-url="https://reviews.financesonline.com/p/marketo/" style="opacity: 0;"> <div class="fot-social__el fot-social__el--network smaller"> <span class="icon icon--network"></span> </div> <a class="fot-social__el fb fb-button" href="https://www.facebook.com/sharer/sharer.php?u=https://reviews.financesonline.com/p/marketo/" target="_blank"> <div> <span class="icon icon--fb"></span> <span class="txt">Share</span> </div> </a> <a class="fot-social__el tw" href="http://twitter.com/share?url=https://reviews.financesonline.com/p/marketo/" target="_blank"> <div> <span class="icon icon--tw"></span> <span class="txt">Tweet</span> </div> </a> <a class="fot-social__el li" href="https://www.linkedin.com/shareArticle?mini=true&url=https://reviews.financesonline.com/p/marketo/" target="_blank"> <div> <span class="icon icon--in"></span> <span class="txt">Share</span> </div> </a> </div> <script> (function(){ // exit popup // noinspection JSAnnotator const url_hash = window.location.hash.split('='), vars = {"product_id":12264,"main_term_slug":"marketing-software","ajax_url":"https:\/\/reviews.financesonline.com\/wp-admin\/admin-ajax.php"}; let url_hash_index = 0; url_hash.forEach(function (value, index) { if (value.replace('#', '') === 'category') { url_hash_index = index + 1; } }); const is_selected_term = url_hash_index > 0 && url_hash[url_hash_index] !== undefined && vars.main_term_slug !== url_hash[url_hash_index] ? 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