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Social Media Advertising On Facebook & Top Social Networks

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Get actionable advice on Facebook Ads, Instagram Ads, and more.</p> </div> </article> <div class="sss2_sllo_o6"> <iframe title="Special Offer" class="h360" title="iframe" src="https://www.searchenginejournal.com/wp-json/sscats/v2/stext/social-media-advertising" loading="lazy" scrolling="no" id="sspcat_ifrm_v2" scrolling="no" frameBorder="0" onload="this.style.height=(this.contentWindow.document.body.scrollHeight)+'px';"></iframe> <script> iframe_a = document.getElementById('sspcat_ifrm_v2'); window.addEventListener('resize', function(){ iframe_a.style.height=(iframe_a.contentWindow.document.body.offsetHeight)+'px'; }); let s_cate_px = JSON.parse('{"facebook":[],"linkedin":[],"twitter":[],"google":[]}'); window.s_glob_p.twitter = [...window.s_glob_p.twitter, ...s_cate_px.twitter]; window.s_glob_p.facebook = [...window.s_glob_p.facebook, ...s_cate_px.facebook]; window.s_glob_p.linkedin = [...window.s_glob_p.linkedin, ...s_cate_px.linkedin]; window.s_glob_p.google = [...window.s_glob_p.google, ...s_cate_px.google]; //console.log(' window.s_glob_p 2', window.s_glob_p); </script> </div> <div class="row gty-40" id="archives-wrapper"> <article data-l="News" class="col-sm-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/paid-media/social-media-advertising/">Social Media Advertising</a> </li> </ul> </div> <a title="Read the Article" data-pos="1" class="sej-art-img img-obj-abs hover-opacity img-grad" href="https://www.searchenginejournal.com/meta-announces-new-video-ai-features-at-advertising-week/529574/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-08-142340-571-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-08-142340-571-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-08-142340-571-384x202.jpeg" width="384" height="202" alt="Meta Announces New Video &#038; AI Features At Advertising Week" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/10/img_2024-10-08-142340-571-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <a href="https://www.searchenginejournal.com/author/matt-southern/" title="Go to Author Page" class="sej-art-aut"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-65x65.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-130x130.webp 1.5x"/> <img class="avatar img-circle" loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-65x65.png" width="65" height="65" alt="Matt G. Southern" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-130x130.png 1.5x" /> </picture> </a> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a title="Read the Article" data-pos="1" href="https://www.searchenginejournal.com/meta-announces-new-video-ai-features-at-advertising-week/529574/" class="title-anchor post-anchor-529574"> Meta Announces New Video &#038; AI Features At Advertising Week </a> </h2> <p class="sej-art-author"> <a href="https://www.searchenginejournal.com/author/matt-southern/" title="Go to Author Page" class="green-link"> By Matt G. Southern </a> </p> <p class="sej-art-desc"> Meta announces a new video tab, AI-powered ad tools, and creator partnership features. </p> <ul class="sej-art-meta"> <li> <span style="width:14px; flex:0 0 14px; height:14px;" class="svg-icon"> <svg width="14" height="14" role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 2 min read </li> <li> <span style="width:14px; flex:0 0 14px; height:14px;" class="svg-icon"> <svg width="14" height="14" role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>1.6K</span>&nbsp;Reads </li> <li> <span class="entrydate">Oct 8, 2024</span> </li> </ul> </div> </div> </article> <article data-l="News" class="col-sm-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/paid-media/social-media-advertising/">Social Media Advertising</a> </li> </ul> </div> <a title="Read the Article" data-pos="2" class="sej-art-img img-obj-abs hover-opacity img-grad" href="https://www.searchenginejournal.com/meta-announces-updates-to-business-tools-affecting-advertisers/526542/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/09/img_2024-09-09-195224-837-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/09/img_2024-09-09-195224-837-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/09/img_2024-09-09-195224-837-384x202.jpeg" width="384" height="202" alt="Meta Announces Updates To Business Tools Affecting Advertisers" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/09/img_2024-09-09-195224-837-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <a href="https://www.searchenginejournal.com/author/matt-southern/" title="Go to Author Page" class="sej-art-aut"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-65x65.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-130x130.webp 1.5x"/> <img class="avatar img-circle" loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-65x65.png" width="65" height="65" alt="Matt G. Southern" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-130x130.png 1.5x" /> </picture> </a> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a title="Read the Article" data-pos="2" href="https://www.searchenginejournal.com/meta-announces-updates-to-business-tools-affecting-advertisers/526542/" class="title-anchor post-anchor-526542"> Meta Announces Updates To Business Tools Affecting Advertisers </a> </h2> <p class="sej-art-author"> <a href="https://www.searchenginejournal.com/author/matt-southern/" title="Go to Author Page" class="green-link"> By Matt G. Southern </a> </p> <p class="sej-art-desc"> Meta tightens data restrictions on Business Tools, impacting advertisers&#8217; custom audiences and reporting. Industry experts advise preparation for privacy-focused changes. </p> <ul class="sej-art-meta"> <li> <span style="width:14px; flex:0 0 14px; height:14px;" class="svg-icon"> <svg width="14" height="14" role="img"> <use xlink:href="/icons.svg?ver=138#clock"/> </svg> </span> 3 min read </li> <li> <span style="width:14px; flex:0 0 14px; height:14px;" class="svg-icon"> <svg width="14" height="14" role="img"> <use xlink:href="/icons.svg?ver=138#eye"/> </svg> </span> <span>6.1K</span>&nbsp;Reads </li> <li> <span class="entrydate">Sep 9, 2024</span> </li> </ul> </div> </div> </article> <article data-l="News" class="col-sm-6"> <div class="sej-art-inner"> <div class="sej-art-part"> <div class="sej-art-opt"> <ul class="sej-post-cat list-unstyled"> <li> <a href="https://www.searchenginejournal.com/category/news/">News</a> </li> <li> <a href="https://www.searchenginejournal.com/category/paid-media/social-media-advertising/">Social Media Advertising</a> </li> </ul> </div> <a title="Read the Article" data-pos="3" class="sej-art-img img-obj-abs hover-opacity img-grad" href="https://www.searchenginejournal.com/metas-new-ad-tools-promise-more-precise-customer-targeting/524945/"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/08/img_2024-08-20-180441-55-384x202.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/08/img_2024-08-20-180441-55-760x400.webp 1.5x"/> <img loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/08/img_2024-08-20-180441-55-384x202.jpeg" width="384" height="202" alt="Meta&#8217;s New Ad Tools Promise More Precise Customer Targeting" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/08/img_2024-08-20-180441-55-760x400.jpeg 1.5x" /> </picture> </a> </div> <div class="sej-art-part"> <a href="https://www.searchenginejournal.com/author/matt-southern/" title="Go to Author Page" class="sej-art-aut"> <picture> <source type="image/webp" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-65x65.webp 1x,https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-130x130.webp 1.5x"/> <img class="avatar img-circle" loading="lazy" src="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-65x65.png" width="65" height="65" alt="Matt G. Southern" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-130x130.png 1.5x" /> </picture> </a> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a title="Read the Article" data-pos="3" href="https://www.searchenginejournal.com/metas-new-ad-tools-promise-more-precise-customer-targeting/524945/" class="title-anchor post-anchor-524945"> Meta&#8217;s New Ad Tools Promise More Precise Customer Targeting </a> </h2> <p class="sej-art-author"> <a href="https://www.searchenginejournal.com/author/matt-southern/" title="Go to Author Page" class="green-link"> By Matt G. 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Southern" srcset="https://www.searchenginejournal.com/wp-content/uploads/2024/11/img_4598-694-130x130.png 1.5x" /> </picture> </a> <h2 class="h4 dark-link m-top-15 margin-bottom-0"> <a title="Read the Article" data-pos="4" href="https://www.searchenginejournal.com/meta-pushes-ga4-integration-boasts-22-conversion-boost/521601/" class="title-anchor post-anchor-521601"> Meta Pushes GA4 Integration, Boasts 22% Conversion Boost </a> </h2> <p class="sej-art-author"> <a href="https://www.searchenginejournal.com/author/matt-southern/" title="Go to Author Page" class="green-link"> By Matt G. Southern </a> </p> <p class="sej-art-desc"> Meta urges advertisers to link GA4 data, claiming a 22% conversion boost. 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