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View source for Adult contemporary music - Wikipedia
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Your current IP address is 8.222.208.146. </p> <div class="paragraphbreak" style="margin-top:0.5em"></div><div style="font-size: 16px;"> <p>Even while globally blocked, you will <i>usually</i> still be able to edit pages on <a href="https://meta.wikimedia.org/wiki/" class="extiw" title="m:">Meta-Wiki</a>. </p> </div> <div class="paragraphbreak" style="margin-top:0.5em"></div><div style="font-size: 16px;"> <p>If you believe you were blocked by mistake, you can find additional information and instructions in the <a href="https://meta.wikimedia.org/wiki/Special:MyLanguage/No_open_proxies" class="extiw" title="m:Special:MyLanguage/No open proxies">No open proxies</a> global policy. Otherwise, to discuss the block please <a href="https://meta.wikimedia.org/wiki/Steward_requests/Global" class="extiw" title="m:Steward requests/Global">post a request for review on Meta-Wiki</a>. You could also send an email to the <a href="https://meta.wikimedia.org/wiki/Special:MyLanguage/Stewards" class="extiw" title="m:Special:MyLanguage/Stewards">stewards</a> <a href="https://meta.wikimedia.org/wiki/Special:MyLanguage/VRT" class="extiw" title="m:Special:MyLanguage/VRT">VRT</a> queue at <kbd>stewards@wikimedia.org</kbd> including all above details. </p> </div> <p>Other useful links: <a href="https://meta.wikimedia.org/wiki/Global_blocks" class="extiw" title="m:Global blocks">Global blocks</a> · <a href="/wiki/Help:I_have_been_blocked" title="Help:I have been blocked">Help:I have been blocked</a> </p> </div></li></ul><hr /> <div id="viewsourcetext">You can view and copy the source of this page:</div><textarea readonly="" accesskey="," id="wpTextbox1" cols="80" rows="25" style="" class="mw-editfont-monospace" lang="en" dir="ltr" name="wpTextbox1">==History== ===1960s: Early roots; easy listening and soft rock=== [[File:Johnny Mathis 1960.JPG|thumb|180px|[[Johnny Mathis]] concentrated on romantic readings of jazz and pop standards for the adult contemporary audience of the 1960s and 1970s.<ref>{{cite web|last=Bush|first=John|url=http://www.allmusic.com/artist/johnny-mathis-mn0000246885|title=Johnny Mathis – Music Biography, Credits and Discography|publisher=AllMusic|date=September 30, 1935|access-date=October 3, 2012|archive-date=March 14, 2021|archive-url=https://web.archive.org/web/20210314190356/https://www.allmusic.com/artist/johnny-mathis-mn0000246885|url-status=live}}</ref>]] Adult contemporary traces its roots to the 1960s [[easy listening]] format, which adopted a 70–80% instrumental to 20–30% vocal mix. A few offered 90% instrumentals, and a handful were entirely instrumental. The easy listening format, as it was first known, was born of a desire by some radio stations in the late 1950s and early 1960s to continue playing current hit songs but distinguish themselves from being branded as "[[rock and roll]]" stations. ''[[Billboard (magazine)|Billboard]]'' first published the Easy Listening chart July 17, 1961, with 20 songs; the first number one was "[[Boll Weevil (song)|Boll Weevil Song]]" by [[Brook Benton]]. The chart described itself as "not too far out in either direction".<ref name=Trust>{{cite magazine |last=Trust |first=Gary |date=July 23, 2011 |title=Vanilla Is Licking the Competition |magazine=[[Billboard (magazine)|Billboard]] |volume=123 |issue=25}}</ref> Initially, the vocalists consisted of artists such as [[Frank Sinatra]], [[Doris Day]], [[Johnny Mathis]], [[Connie Francis]], [[Nat King Cole]], [[Perry Como]], and others. The custom recordings were usually instrumental versions of current or recent [[rock and roll]] or pop hit songs, a move intended to give the stations more mass appeal without [[selling out]]. Some stations would also occasionally play earlier [[big band]]-era recordings from the 1940s and early 1950s.<ref>{{cite journal |title=Project MUSE – Lounge Caravan: A Selective Discography |journal=Notes |volume=61 |issue=4 |pages=1060–1083 |doi=10.1353/not.2005.0059 |date=February 23, 2005 |last1=Goldsmith |first1=Melissa Ursula Dawn |s2cid=191619811 }}</ref> After 1965, differences between the [[Hot 100]] chart and the Easy Listening chart became more pronounced. Better reflecting what middle of the road stations were actually playing, the composition of the chart changed dramatically. As rock music continued to harden, there was much less crossover between the Hot 100 and Easy Listening chart than there had been in the early half of the 1960s. [[Roger Miller]], [[Barbra Streisand]] and [[Bobby Vinton]] were among the chart's most popular performers.<ref name=Trust/> One big impetus for the development of the AC radio format was that, when rock and roll music first became popular in the mid-1950s, many more conservative radio stations wanted to continue to play current hit songs while shying away from rock. These [[Middle of the road (music)|middle of the road]] (or "MOR") stations also frequently included older, pre-rock-era [[adult standards]] and [[big band]] titles to further appeal to adult listeners who had grown up with those songs. Another big impetus for the evolution of the AC radio format was the popularity of easy listening or "[[beautiful music]]" stations, stations with music specifically designed to be purely [[background music|ambient]]. Whereas most easy listening music was instrumental, created by relatively unknown artists, and rarely purchased (especially as singles, although [[Jackie Gleason]]'s beautiful music albums sold well in the 1950s), AC was an attempt to create a similar "lite" format by choosing certain tracks (both hit singles and album cuts) of popular artists. [[File:Barry Manilow 1979.jpg|right|thumb|180px|In terms of record sales and career longevity, [[Barry Manilow]] is one of the most successful adult contemporary singers ever and the most best-selling of the 1970s.<ref>{{cite web|last=Huey|first=Steve|url=http://www.allmusic.com/artist/barry-manilow-mn0000018977|title=Barry Manilow – Music Biography, Credits and Discography|publisher=AllMusic|date=June 17, 1943|access-date=October 3, 2012|archive-date=March 14, 2021|archive-url=https://web.archive.org/web/20210314184845/https://www.allmusic.com/artist/barry-manilow-mn0000018977|url-status=live}}</ref> ]] ===1970s: Soft rock forms as a radio format=== {{See also|Soft rock|List of soft rock artists and songs}} By the late 1960s [[hard rock]] had been established as one of the rock genres<ref>{{Cite web | url=http://www.thepeoplehistory.com/60smusic.html | title=1960s Music History including Sixties Styles, Bands and Artists | access-date=July 16, 2019 | archive-date=July 29, 2019 | archive-url=https://web.archive.org/web/20190729030844/http://www.thepeoplehistory.com/60smusic.html | url-status=live }}</ref> leading hard rock and soft rock to became distinct popular forms in the rock scene,<ref name="autogenerated687"/> and as major radio formats in the US.<ref>{{cite book |first=M. C. |last=Keith |title=The Radio Station: Broadcast, Satellite and Internet |publisher=Focal Press |edition=8th |year=2009 |isbn=978-0-240-81186-4 |page=14}}</ref> [[Soft rock]] was often derived from folk rock, using acoustic instruments and putting more emphasis on melody and harmonies. Major artists included [[Carole King]], [[Cat Stevens]], [[James Taylor]]<ref name="curtis" /> and [[Bread (band)|Bread]].<ref>{{cite web |url=http://www.allmusic.com/subgenre/soft-rock-ma0000011841 |title=Soft Rock : Significant Albums, Artists and Songs, Most Viewed |publisher=AllMusic |access-date=January 9, 2013 |archive-date=February 27, 2021 |archive-url=https://web.archive.org/web/20210227063131/https://www.allmusic.com/subgenre/soft-rock-ma0000011841 |url-status=live }}</ref><ref>{{cite web |url=http://80music.about.com/od/genresmovements/p/softrockprofile.htm |title=Soft Rock – Profile of the Mellow, Romantic Soft Rock of the '70s and Early '80s |publisher=80music.about.com |date=April 12, 2012 |access-date=January 9, 2013 |archive-date=January 16, 2013 |archive-url=https://web.archive.org/web/20130116133043/http://80music.about.com/od/genresmovements/p/softrockprofile.htm |url-status=live }}</ref> In the early 1970s, softer songs by [[The Carpenters]], [[Anne Murray]], [[John Denver]], [[Barry Manilow]], and even [[Barbra Streisand]], began to be played more often on "Top 40" radio. [[Top 40]] radio stations played the Top 40 hits regardless of genre. As the texture of much of the music played on [[Top 40]] radio began to soften, the Hot 100 and Easy Listening/AC charts became more similar. Easy Listening radio began playing songs by artists who had begun in other genres, such as rock and roll or [[rhythm and blues|R&B]]. Much of the music recorded by singer-songwriters such as [[Diana Ross]], [[James Taylor]], [[Carly Simon]], [[Carole King]] and [[Janis Ian]] got as much, if not more, airplay on AC stations than on Top 40 stations. AC stations also began playing softer songs by [[Elvis Presley]], [[Linda Ronstadt]], [[Elton John]], [[Rod Stewart]], [[Billy Joel]], and other rock-based artists. Soon after, the adult contemporary format began evolving into the sound that later defined it, with rock-oriented acts as [[Chicago (band)|Chicago]] and [[Eagles (band)|the Eagles]], becoming associated with the format.<ref name=Trust/> In addition, several early disco songs, did well on the Adult Contemporary format. Soft rock reached its commercial peak in the mid-to-late 1970s with acts such as [[Toto (band)|Toto]], [[England Dan & John Ford Coley]], [[Air Supply]], [[Seals and Crofts]], [[Dan Fogelberg]], [[America (band)|America]] and the reformed [[Fleetwood Mac]], whose ''[[Rumours (album)|Rumours]]'' (1977) was the best-selling album of the decade.<ref>{{cite book |first=P. |last=Buckley |title=The Rough Guide to Rock |publisher=Rough Guides |edition=3rd |year=2003 |page=378}}</ref> By 1977, some radio stations, notably New York's [[WKTU|WTFM]] and [[NBC]]-owned [[WYNY (defunct)|WYNY]], and Boston's [[WBGB (FM)|WEEI]], had switched to an all-soft rock format.<ref>{{cite book |first1=C. H. |last1=Sterling |first2=M. C. |last2=Keith |title=Sounds of Change: a History of FM broadcasting in America |publisher=UNC Press |year=2008 |pages=136–7}}</ref> As ''Softrock 103'', WEEI was famous for its promotional campaigns, featuring slogans such as "[[Joni Mitchell|Joni]], without the baloni." and "[[The Byrds]], without the nyrds."<ref name=":3" /> However, different forms of popular music targeted to different demographic groups, such as [[disco]] vs. [[hard rock]], began to emerge in the late-1970s. This led to specialized radio stations that played specific genres of music, and generally followed the evolution of artists in those genres. ===1980s: Adult contemporary succeeds as radio format=== [[File:George Michael.jpeg|right|thumb|180px|"[[Careless Whisper]]" stayed at the No. 1 spot in the adult contemporary chart for 5 weeks.<ref>{{cite web|url={{BillboardURLbyName|artist=wham!|chart=all}}|title=Careless Whisper – Wham!|magazine=Billboard|access-date=October 3, 2012}}</ref> The song was [[George Michael]]'s first solo single.<ref>{{cite web|last=Deming|first=Mark|url=http://www.allmusic.com/artist/george-michael-mn0000545074|title=George Michael – Music Biography, Credits and Discography|publisher=AllMusic|date=June 25, 1963|access-date=October 3, 2012|archive-date=September 2, 2009|archive-url=https://web.archive.org/web/20090902075717/http://www.rollingstone.com/artists/georgemichael|url-status=live}}</ref>]] On April 7, 1979, the Easy Listening chart officially became known as Adult Contemporary,<ref name=Trust/> and those two words have remained consistent in the name of the chart ever since. Adult contemporary music became one of the most popular [[radio format]]s of the 1980s. The growth of AC was a natural result of the [[generation]] that first listened to the more "specialized" music of the mid-late 1970s growing older and not being interested in the [[heavy metal music|heavy metal]] and [[hip hop music|rap/hip-hop]] music that a new generation helped to play a significant role in the [[Top 40 chart]]s by the end of the decade. Mainstream AC itself has evolved in a similar fashion over the years; traditional AC artists such as [[Barbra Streisand]], the [[The Carpenters|Carpenters]], [[Dionne Warwick]], [[Barry Manilow]], [[John Denver]], and [[Olivia Newton-John]] found it harder to have major Top 40 hits as the 1980s wore on, and due to the influence of MTV, artists who were staples of the [[Contemporary Hit Radio]] format, such as [[Richard Marx]], [[Michael Jackson]], [[Bonnie Tyler]], [[George Michael]], [[Phil Collins]], [[Laura Branigan]] and [[Journey (band)|Journey]]<ref name=SoftRockClassificationBBC>{{cite news|url=https://www.bbc.co.uk/news/entertainment-arts-11733277|title=Journey: The band who did not stop believing|work=BBC News|access-date=December 6, 2010|date=November 12, 2010|archive-date=November 16, 2010|archive-url=https://web.archive.org/web/20101116202649/http://www.bbc.co.uk/news/entertainment-arts-11733277|url-status=live}}</ref><ref name=SoftRockClassificationMM>{{cite web|url=http://www.mademan.com/mm/10-best-soft-rock-ballads.html|title=10 Best Soft Rock Ballads|publisher=Made Man|access-date=December 6, 2010|date=November 2, 2010|archive-url=https://web.archive.org/web/20101113200141/http://www.mademan.com/mm/10-best-soft-rock-ballads.html|archive-date=November 13, 2010|url-status=dead}} "Journey fans can easily list a dozen soft rock ballads from the band..."</ref> began crossing over to the AC charts with greater frequency. Collins has been described by [[AllMusic]] as "one of the most successful pop and adult contemporary singers of the '80s and beyond".<ref>{{cite web | url=http://www.allmusic.com/artist/phil-collins-mn0000337119/biography | title=Phil Collins Biography | work=AllMusic | first=William | last=Ruhlmann | access-date=April 21, 2014 | archive-date=October 1, 2013 | archive-url=https://web.archive.org/web/20131001045905/http://www.allmusic.com/artist/phil-collins-mn0000337119/biography | url-status=live }}</ref> However, with the combination of MTV and AC radio, adult contemporary appeared harder to define as a genre, with established soft-rock artists of the past still charting pop hits and receiving airplay alongside mainstream radio fare from newer artists at the time. [[File:Chicago logo.svg|left|thumb|250x250px|[[Chicago (band)|Chicago]] band logo. Their 1984 single "[[You're the Inspiration]]" from their fourteenth studio album ''[[Chicago 17]]'' (1984) became synonymous with the soft rock radio format.]] The amount of crossover between the AC chart and the Hot 100 has varied based on how much the passing pop music trends of the times appealed to adult listeners. Not many [[disco]] or [[New wave music|new wave]] songs were particularly successful on the AC chart during the late 1970s and early 1980s, and much of the hip-hop and harder rock music featured on [[Contemporary hit radio|CHR]] formats later in the decade would have been unacceptable on AC radio. Although dance-oriented, electronic pop and ballad-oriented rock dominated the 1980s, soft rock songs still enjoyed a mild success thanks to [[Sheena Easton]], [[Amy Grant]],<ref>{{cite web|last=Ruhlmann|first=William|url=http://www.allmusic.com/artist/amy-grant-mn0000024944|title=Amy Grant – Music Biography, Credits and Discography|publisher=AllMusic|access-date=October 3, 2012|archive-date=January 25, 2021|archive-url=https://web.archive.org/web/20210125132149/https://www.allmusic.com/artist/amy-grant-mn0000024944|url-status=live}}</ref> [[Lionel Richie]], [[Christopher Cross]], [[Dan Hill]], [[Leo Sayer]], [[Billy Ocean]],<ref>{{cite web|last=Prato|first=Greg|url=http://www.allmusic.com/artist/billy-ocean-mn0000089058|title=Billy Ocean – Music Biography, Credits and Discography|publisher=AllMusic|date=January 21, 1950|access-date=October 3, 2012|archive-date=March 14, 2021|archive-url=https://web.archive.org/web/20210314194352/https://www.allmusic.com/artist/billy-ocean-mn0000089058|url-status=live}}</ref> [[Julio Iglesias]], [[Bertie Higgins]], and [[Tommy Page]].<ref>{{cite web|last=Fawthrop|first=Peter|url=http://www.allmusic.com/artist/tommy-page-mn0000624184|title=Tommy Page – Music Biography, Credits and Discography|publisher=AllMusic|date=May 24, 1970|access-date=October 3, 2012|archive-date=September 20, 2020|archive-url=https://web.archive.org/web/20200920082323/https://www.allmusic.com/artist/tommy-page-mn0000624184|url-status=live}}</ref> No song spent more than six weeks at No. 1 on this chart during the 1980s, with nine songs accomplishing that feat. Two of these were by Lionel Richie, "[[You Are (Lionel Richie song)|You Are]]" in 1983 and "[[Hello (Lionel Richie song)|Hello]]" in 1984, which also reached No. 1 on the Hot 100. In 1989, [[Linda Ronstadt]] released ''[[Cry Like a Rainstorm, Howl Like the Wind]]'', described by critics as "the first true Adult Contemporary album of the decade", featuring American soul singer [[Aaron Neville]] on several of the twelve tracks. The album was certified Triple Platinum in the United States alone and became a major success throughout the globe. The [[Grammy Award]]-winning singles, "[[Don't Know Much]]" and "[[All My Life (Linda Ronstadt song)|All My Life]]", were both long-running No. 1 Adult Contemporary hits. Several additional singles from the disc made the AC Top 10 as well. The album won over many critics in the need to define AC, and appeared to change the tolerance and acceptance of AC music into mainstream day to day radio play. ===1990s: Subgenre formations/radio crossovers=== [[File:Marc Anthony 2009 White House.jpg|right|thumb|200px|Latin artist [[Marc Anthony]]'s self-titled English-language album released in 1999 had singles that crossed over to the AC charts.<ref>{{cite web|last=Harris|first=Craig|url=http://www.allmusic.com/artist/marc-anthony-mn0000673486|title=Marc Anthony – Music Biography, Credits and Discography|publisher=AllMusic|access-date=October 3, 2012|archive-date=February 11, 2021|archive-url=https://web.archive.org/web/20210211045248/https://www.allmusic.com/artist/marc-anthony-mn0000673486|url-status=live}}</ref>]] The early 1990s marked the softening of urban R&B in the shape of new jack swing, at the same time alternative rock emerged and traditional pop saw a significant resurgence. This in part led to a widening of the market, not only allowing to cater to more niche markets, but it also became customary for artists to make AC-friendly singles. At the same time, the genre began adopting elements from hard rock as tastes were shifting towards louder music, while AC stations in general began playing more rock acts. "Softer" features such as light instrumental music (carried over from the [[beautiful music]] format—many AC stations carried the format until the early 1970s), new age songs and most pre-1964 artists were gradually phased out from AC radio throughout the early to mid-1990s. Unlike the majority of 1980s mainstream singers, the 1990s mainstream pop/R&B singers such as [[All-4-One]],<ref>{{cite web|url={{BillboardURLbyName|artist=all-4-one|chart=all}}|title=All-4-One Album & Song Chart History|magazine=Billboard|access-date=October 3, 2012}}</ref> [[Boyz II Men]], [[Christina Aguilera]],<ref name="billboard.com">{{cite web|url={{BillboardURLbyName|artist=mariah carey|chart=all}}|title=Mariah Carey Music News & Info|magazine=Billboard|access-date=October 3, 2012}}</ref> [[Backstreet Boys]] and [[Savage Garden]]<ref name="billboard.com"/> generally crossed over to the AC charts. [[Latin pop]] artists such as [[Lynda Thomas]],<ref>{{cite web|url=http://www.terra.com.mx/articulo.aspx?articuloid=20981 |archive-url=https://web.archive.org/web/20131023042603/http://www.terra.com.mx/articulo.aspx?articuloid=20981 |url-status=dead |archive-date=October 23, 2013 |title=Lynda realiza su internacionalización |access-date=March 27, 2015 |publisher=terra.com.mx |language=es }}</ref> [[Ricky Martin]], [[Marc Anthony]], [[Selena]], [[Enrique Iglesias]] and [[Luis Miguel]] also enjoyed success in the AC charts. In addition to [[Celine Dion]], who has had significant success on this chart, other artists with multiple number ones on the AC chart in the 1990s include [[Mariah Carey]], [[Phil Collins]], [[Michael Bolton]], [[Bryan Adams]], [[Whitney Houston]] and [[Shania Twain]]. Newer female [[Adult album alternative]] singer-songwriters such as [[Sarah McLachlan]], [[Natalie Merchant]], [[Jewel (singer)|Jewel]], [[Melissa Etheridge]] and [[Sheryl Crow]] also broke through on the AC chart during this time.<ref name="Hyatt">{{cite book | last=Hyatt | first=Wesley | title=The Billboard Book of Number One Adult Contemporary Hits | publisher=[[Billboard Books]] | location=New York City | year=1999 | isbn=978-0-8230-7693-2}}</ref> In 1996, ''Billboard'' created a new chart called [[Hot Adult Top 40 Tracks|Adult Top 40]], which reflects programming on radio stations that exists somewhere between "adult contemporary" music and "pop" music. Although they are sometimes mistaken for each other, the Adult Contemporary chart and the Adult Top 40 chart are separate charts, and songs reaching one chart might not reach the other. In addition, [[Hot adult contemporary|hot AC]] is another subgenre of radio programming that is distinct from the Hot Adult Contemporary Tracks chart as it exists today, despite the apparent similarity in name. In response to the pressure on Hot AC, a new kind of AC format cropped up among American radio recently. The ''[[urban adult contemporary]]'' format (a term coined by [[Barry Mayo]]) usually attracts a large number of African Americans and sometimes [[Caucasian race|Caucasian]] listeners through playing a great deal of [[R&B]] (without any form of rapping), [[gospel music]], classic soul and [[dance music]] (including [[disco]]). Another format, ''[[rhythmic adult contemporary|rhythmic AC]]'', in addition to playing all the popular hot and soft AC music, past and present, places a heavy emphasis on [[disco]] as well as 1980s and 1990s dance hits, such as those by [[Amber (performer)|Amber]], and [[Black Box (band)|Black Box]], and includes dance [[remixes]] of pop songs, such as the [[Soul Solution]] mix of [[Toni Braxton]]'s "Unbreak My Heart". In its early years of existence, the [[smooth jazz]] format was considered to be a form of AC, although it was mainly instrumental, and related a stronger resemblance to the soft AC-styled music. For many years, [[George Benson]], [[Kenny G]] and [[Dave Koz]] had all had crossover hits that were played on both smooth jazz and soft AC stations. ===2000s–present: AC music goes mainstream and mainstream music goes AC=== [[File:MichaelBubleDanceFeb2011.jpg|thumb|180px|right|A number of [[Michael Bublé]]'s singles and albums topped the AC charts in the 2000s and 2010s.<ref>{{cite web|last=Latham|first=Aaron|url=http://www.allmusic.com/artist/michael-bubl%C3%A9-mn0000885569|title=Michael Bublé – Music Biography, Credits and Discography|publisher=AllMusic|date=September 9, 1975|access-date=October 3, 2012|archive-date=February 24, 2021|archive-url=https://web.archive.org/web/20210224014348/https://www.allmusic.com/artist/michael-bubl%C3%A9-mn0000885569|url-status=live}}</ref>]] During the 2000s, the AC market gained an increased presence in the music industry, as its radio formats were popular nationwide—Smooth jazz and "Urban AC" stations were ubiquitous in the East Coast, while Soft rock and "adult standards" stations were common in the Midwest, and pop-oriented "Hot AC" and "world music"/Hispanic AC stations were easily found in the West Coast and the "Sun Belt". This led to the presence of numerous genres on the AC charts, often crossing to the "pop" charts, winning over many critics in the need to define AC, and increased the tolerance and acceptance of AC music into mainstream day-to-day radio play. [[Josh Groban]]'s single "[[You Raise Me Up#Josh Groban version|You Raise Me Up]]" and [[Michael Bublé]]'s cover of "Fever" are often cited as key examples of the high production values and ballad-heavy sound that defined 2000s-era AC,<ref name="Trust" /> often dubbed as "jazz-pop", heavily carrying classical, jazz and traditional pop influences. Artists such as [[Nick Lachey]], [[James Blunt]], [[Jamie Cullum]], [[John Mayer]], [[Jason Mraz]], [[Norah Jones]], [[Diana Krall]], [[Amy Winehouse]] and [[Susan Boyle]] also achieved great success during this period. During most of the 2000s, [[country music]]/[[countrypolitan]] musicians such as [[Kelly Clarkson]], [[Clay Aiken]], [[Billy Joel]], [[Garth Brooks]], [[Shania Twain]], [[LeAnn Rimes]] and [[Carrie Underwood]] scored hits on soft AC, particularly in Southern states. A popular trend in the late 1990s and 2000s was remixing [[dance music]] hits into adult contemporary ballads, especially in the US, (for example, the "Candlelight Mix" versions of "[[Heaven (Bryan Adams song)#DJ Sammy and Yanou version|Heaven]]" by [[DJ Sammy]] and [[Yanou]], "Listen To Your Heart" by [[DHT (band)|D.H.T.]], and "[[Everytime We Touch (Cascada song)|Everytime We Touch]]" by [[Cascada]]). Key to the success of AC in the 2000s was the 25–34 demographic which had outgrown the pop music offerings of the time, most new rock became too [[alternative rock|alternative]] and harsh for AC radio and most new pop was now influenced heavily by [[dance-pop]], hip-hop and [[electronic dance music]].<ref>{{cite book |author-link=Joel Whitburn |last=Whitburn |first=Joel |year=2007 |title=Billboard Top Adult Songs 1961–2006 |publisher=Record Research Inc. |page=373}}</ref> At the same time, the music industry also began to focus on older audiences and markets generally considered "niche". During the late 2000s, certain pop songs began entering the AC charts instead, generally after having recently fallen off the Hot 100. Adrian Moreira, senior vice president for adult music for [[RCA Music Group]], said, "We've seen a fairly tidal shift in what AC will play". Rather than emphasizing older songs, adult contemporary now began playing many of the same songs as top 40 and [[adult top 40]], but only after the hits had become established.<ref name="Trust" /> An article on [[MTV]]'s website by Corey Moss describes this trend as: "In other words, AC stations are where pop songs go to die a very long death. Or, to optimists, to get a second life."<ref name="MTV">{{cite web | title=Never A 'Bad Day' — Adult-Contemporary Radio, Where Pop Hits Live Strong | website=MTV News | date=2006-10-31 | url=http://www.mtv.com/news/1544498/never-a-bad-day-adult-contemporary-radio-where-pop-hits-live-strong/| archive-url=https://web.archive.org/web/20150802023449/http://www.mtv.com/news/1544498/never-a-bad-day-adult-contemporary-radio-where-pop-hits-live-strong/| url-status=dead| archive-date=August 2, 2015}}</ref> As adult contemporary has long characterized itself as family-friendly, "clean" versions of pop songs began appearing on the AC chart, as were the cases of "[[Perfect (Pink song)|Perfect]]" by [[Pink (singer)|P!nk]], and "[[Forget You (Cee Lo Green song)|Forget You]]" by [[Cee Lo Green]], both in 2011.<ref name="Trust" /> AC radio's shift into more mainstream pop was a result of the changes on the broadcasting landscape following the [[Late 2000s economic crisis|2005–2007 economic downturn and eventual recession]], as advertisers preferred more profitable [[Contemporary hit radio|chart-based]] formats, which meant the demise of many AC-based formulas, primarily those aimed at older audiences, with tastes changing towards more modern music among all age groups. Diminishing physical record sales throughout the 2010s also proved a major blow to the AC genre, and there are concerns that the [[portable people meter]], a device being used to determine radio listenership, may be incompatible with AC songs and may not accurately pick up that a person is listening to an AC station because of the pitches and frequencies used in the style.<ref>{{cite web|url=https://www.bloomberg.com/features/2016-delilah/|title=The Queen of FM Fights for Her Throne|last=Boudway|first=Ira|date=June 14, 2016|website=[[Bloomberg Business Week]]|access-date=June 15, 2016|quote=It’s destroying radio in general, and especially shows that don’t play for the meter.|archive-date=June 23, 2017|archive-url=https://web.archive.org/web/20170623090832/https://www.bloomberg.com/features/2016-delilah/|url-status=live}}</ref> Key AC artists of the early to mid-2010s included [[Bruno Mars]], [[Coldplay]], [[Adele]], [[Arcade Fire]], [[Meghan Trainor]], [[Maroon 5]] and [[Ed Sheeran]], featuring a more pop-influenced, uptempo style than the typical AC fare of previous years, also featuring production values reminiscent of the [[Motown sound]] and the so-called [[Wall of Sound]] that dominated the soul-heavy pop charts of the early 1960s, when the Easy Listening chart was first introduced. The earlier years of the decade also saw [[Alternative rock|alternative]] and [[indie rock]] acts such as [[Wilco]], [[Feist (singer)|Feist]], [[The 1975]], [[Imagine Dragons]], [[Mumford & Sons]], [[Of Monsters and Men]] and [[The Lumineers]] quickly becoming AC mainstays,<ref>{{cite web|url=http://www.americasmusiccharts.com/index.cgi?fmt=A2|title=MediaBase – Log in|website=www.americasmusiccharts.com|access-date=September 10, 2016|archive-date=August 23, 2015|archive-url=https://web.archive.org/web/20150823083248/http://americasmusiccharts.com/index.cgi?fmt=A2|url-status=live}}</ref><ref name=":5">{{cite web|last=Kelley|first=Frannie|url=https://www.npr.org/blogs/therecord/2011/10/26/141694029/has-indie-become-adult-contemporary|title=Has 'Indie' Become 'Adult Contemporary'? : The Record|publisher=NPR|date=October 26, 2011|access-date=October 3, 2012|archive-date=May 4, 2012|archive-url=https://web.archive.org/web/20120504143950/http://www.npr.org/blogs/therecord/2011/10/26/141694029/has-indie-become-adult-contemporary|url-status=live}}</ref> although these were eventually replaced by rhythm-based rock bands such as [[Panic! at the Disco]], [[Neon Trees]], [[X Ambassadors]], [[Sheppard (band)|Sheppard]], [[Bastille (band)|Bastille]], [[American Authors]], [[Fitz and the Tantrums]], [[Foster the People]], [[Twenty One Pilots]], [[Walk the Moon]] and [[Milky Chance]]. During the middle of the decade, newer artists such as [[CeeLo Green]], [[OneRepublic]], [[Rachel Platten]], [[Christina Perri]], [[Andy Grammer]], [[James Bay (singer)|James Bay]], [[Sara Bareilles]], [[Shawn Mendes]], [[Sia]], [[Sam Smith]], [[Gavin Degraw]], [[Charlie Puth]] and [[Colbie Caillat]] as well as acts that were popular in the 1990s and early 2000s such as [[Britney Spears]] and [[Christina Aguilera]] were added to the rotation of most AC stations. As trap music and similar styles of hip-hop began dominating top 40 stations during the last years of the 2010s, AC stations began picking up rhythmic artists like [[Rihanna]], [[Lady Gaga]], [[Ellie Goulding]], [[Taio Cruz]] and [[Pitbull (rapper)|Pitbull]] as well as [[Electronic dance music|EDM]] artists like [[Avicii]], [[Daft Punk]], [[Calvin Harris]], [[David Guetta]] and [[Tiesto]]. Meanwhile, younger artists like [[Camila Cabello]], [[Justin Bieber]], [[Selena Gomez]], [[Ariana Grande]], [[Nick Jonas]] and the [[Jonas Brothers]] and [[Halsey (singer)|Halsey]] began to be featured on AC stations more than on top 40 stations.{{citation needed|date=January 2020}} </textarea><div class="templatesUsed"></div><p id="mw-returnto">Return to <a href="/wiki/Adult_contemporary_music" title="Adult contemporary music">Adult contemporary music</a>.</p> <!--esi <esi:include src="/esitest-fa8a495983347898/content" /> --><noscript><img src="https://login.wikimedia.org/wiki/Special:CentralAutoLogin/start?type=1x1&useformat=desktop" alt="" width="1" height="1" style="border: none; position: absolute;"></noscript> <div class="printfooter" data-nosnippet="">Retrieved from "<a dir="ltr" href="https://en.wikipedia.org/wiki/Adult_contemporary_music">https://en.wikipedia.org/wiki/Adult_contemporary_music</a>"</div></div> <div id="catlinks" class="catlinks catlinks-allhidden" data-mw="interface"></div> </div> </main> </div> <div class="mw-footer-container"> <footer id="footer" class="mw-footer" > <ul id="footer-info"> </ul> <ul id="footer-places"> <li id="footer-places-privacy"><a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Privacy_policy">Privacy policy</a></li> <li id="footer-places-about"><a href="/wiki/Wikipedia:About">About Wikipedia</a></li> <li id="footer-places-disclaimers"><a href="/wiki/Wikipedia:General_disclaimer">Disclaimers</a></li> <li id="footer-places-contact"><a href="//en.wikipedia.org/wiki/Wikipedia:Contact_us">Contact Wikipedia</a></li> <li id="footer-places-wm-codeofconduct"><a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Universal_Code_of_Conduct">Code of Conduct</a></li> <li id="footer-places-developers"><a href="https://developer.wikimedia.org">Developers</a></li> <li id="footer-places-statslink"><a href="https://stats.wikimedia.org/#/en.wikipedia.org">Statistics</a></li> <li id="footer-places-cookiestatement"><a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Cookie_statement">Cookie statement</a></li> <li id="footer-places-mobileview"><a href="//en.m.wikipedia.org/w/index.php?title=Adult_contemporary_music&action=edit&section=1&mobileaction=toggle_view_mobile" class="noprint stopMobileRedirectToggle">Mobile view</a></li> </ul> <ul id="footer-icons" class="noprint"> <li id="footer-copyrightico"><a href="https://wikimediafoundation.org/" class="cdx-button cdx-button--fake-button cdx-button--size-large cdx-button--fake-button--enabled"><img src="/static/images/footer/wikimedia-button.svg" width="84" height="29" alt="Wikimedia Foundation" loading="lazy"></a></li> <li id="footer-poweredbyico"><a href="https://www.mediawiki.org/" class="cdx-button cdx-button--fake-button cdx-button--size-large cdx-button--fake-button--enabled"><img src="/w/resources/assets/poweredby_mediawiki.svg" alt="Powered by MediaWiki" width="88" height="31" loading="lazy"></a></li> </ul> </footer> </div> </div> </div> <div class="vector-settings" id="p-dock-bottom"> <ul></ul> </div><script>(RLQ=window.RLQ||[]).push(function(){mw.config.set({"wgHostname":"mw-web.codfw.main-5c59558b9d-5gvx4","wgBackendResponseTime":284,"wgPageParseReport":{"limitreport":{"cputime":"0.075","walltime":"0.100","ppvisitednodes":{"value":418,"limit":1000000},"postexpandincludesize":{"value":17740,"limit":2097152},"templateargumentsize":{"value":6556,"limit":2097152},"expansiondepth":{"value":9,"limit":100},"expensivefunctioncount":{"value":0,"limit":500},"unstrip-depth":{"value":0,"limit":20},"unstrip-size":{"value":469,"limit":5000000},"entityaccesscount":{"value":0,"limit":400},"timingprofile":["100.00% 69.903 1 -total"," 99.87% 69.813 2 Template:Blocked_text"," 42.10% 29.431 1 Template:Colocationwebhost"," 40.01% 27.965 2 Template:Replace"," 37.65% 26.315 1 Template:Hidden"," 17.52% 12.245 1 Template:Hidden_begin"," 13.84% 9.678 1 Template:Tlx"," 2.23% 1.558 1 Template:Hidden_end"," 1.85% 1.294 1 MediaWiki:Wikimedia-globalblocking-blockedtext-mistake"," 1.38% 0.963 1 MediaWiki:Wikimedia-globalblocking-blockedtext-mistake-email-steward"]},"scribunto":{"limitreport-timeusage":{"value":"0.014","limit":"10.000"},"limitreport-memusage":{"value":1043341,"limit":52428800}},"cachereport":{"origin":"mw-web.codfw.main-5c59558b9d-5gvx4","timestamp":"20241201115041","ttl":2592000,"transientcontent":false}}});});</script> </body> </html>