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href="/web/20091001122505/http://technorati.com/technology/">Net neutrality debate in Technology</a></li> </ul> </div></div> <script>initNavigation();</script> <div id="content"><div id="content-inner"> <div id="main" class="content"> <div id="technoblog"> <h1>Technorati Blog</h1> <a href="/web/20091001122505/http://technorati.com/weblog/index.xml" class="feed" title="Subscribe to the Technorati Blog">Subscribe</a> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>Technorati API Interruption of Service Starting October 25</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/jen_mclean.jpg" alt="Jen McLean"/><h4 class="byline">Posted by <cite class="vcard"><a href="" class="fn">Jen McLean</a></cite> on September 25, 2009</h4> <p> <span class="tags">Category: <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/technorati_news" rel="tag" title="Technorati Weblog posts about: Technorati News">Technorati News</a></span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/09/519.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F09%2F519.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p>We’re making some major changes to Technorati.com. They’ve been in the works for a while, and you’ll see them go live in early October.</p> <p><br/> In order to do this, we’ve had to rebuild some of our technology from the ground up. One of the features affected is the API. It’s not going away, but unfortunately there will be a significant interruption in service. The feeds will be turned off starting October 25.</p> <p><br/> We are estimating it will take 6 to 8 weeks after that date to provide API components again. We’re very sorry for any inconvenience this may cause you. When we restart them, you should find they’ll deliver much better results.</p> </div> </div> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>Technorati Media Makes comScore's Top 50 Web Properties List</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/jen_mclean.jpg" alt="Jen McLean"/><h4 class="byline">Posted by <cite class="vcard"><a href="" class="fn">Jen McLean</a></cite> on September 21, 2009</h4> <p> <span class="tags">Category: <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/technorati_news" rel="tag" title="Technorati Weblog posts about: Technorati News">Technorati News</a></span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/09/518.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F09%2F518.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal;"><span style="font-family: 'Helvetica','sans-serif'; font-size: 12pt;">Technorati Media reached another milestone this week: we made <a href="http://web.archive.org/web/20091001122505/http://www.comscore.com/Press_Events/Press_Releases/2009/9/comScore_Media_Metrix_Ranks_Top_50_U.S._Web_Properties_for_August_2009">comScore's Top 50 Web Properties list for August 2009</a>!!  After launching our social media ad network just over a year ago, this is a fantastic validation of hard work and the cooperative partnership with our publishing partners.  </span></p> <p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal;"><span style="font-family: 'Helvetica','sans-serif'; font-size: 12pt;"></span> </p> <p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal;"><span style="font-family: 'Helvetica','sans-serif'; font-size: 12pt;"></span><span style="font-family: 'Helvetica','sans-serif'; font-size: 12pt;">While we're very happy to enter the list at #49, </span><span style="font-family: 'Helvetica','sans-serif'; font-size: 12pt;">we're looking forward to and also certain to report even larger audience numbers as we continue to grow the Technorati Media network.  This growth helps us deliver our core value to marketers: enabling brands to engage in social media at scale.  This in turn also benefits our publishers, as we're able to introduce them to more marketers.</span></p> <p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal;"><span style="font-family: 'Helvetica','sans-serif'; font-size: 12pt;"></span> </p> <p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal;"><span style="font-family: 'Helvetica','sans-serif'; font-size: 12pt;"></span><span style="font-family: 'Helvetica','sans-serif'; font-size: 12pt;">Aside from this great news, we have a number of significant developments to be announced over the next month. Stay tuned!!</span></p> </div> </div> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>Why Your Technorati Authority May Have Changed and What You Can Do About It</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/jen_mclean.jpg" alt="Jen McLean"/><h4 class="byline">Posted by <cite class="vcard"><a href="" class="fn">Jen McLean</a></cite> on September 9, 2009</h4> <p> <span class="tags">Category: </span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/09/517.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F09%2F517.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p>Changes in Technorati Authority numbers: There are several reasons that these numbers have decreased recently, <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/08/515.html">some of which we've already discussed</a>:<br/> <br/> As our intent is to measure the influence and attention received on an ongoing basis, we stopped counting static blogroll links, and these links have now aged out of the authority calculations<br/> <br/> Due to the vast number of blogging platforms and custom installations out there (and some bloggers who felt we were using too much of their data), we now rely more heavily on RSS and Atom feeds than in the past. Bloggers can control how much of their content they wish to syndicate via feeds. Many blogs only provide partial feeds, we are not always able to get link data from them. Thus, links from these blogs may no longer contribute to your authority.</p> <p>Finally, to make sure we always know about your updates, please make sure you are pinging us. You can ping us manually from our <a href="http://web.archive.org/web/20091001122505/http://technorati.com/ping/">Ping Page</a>, or learn about configuring your system to ping us automatically on our <a href="http://web.archive.org/web/20091001122505/http://technorati.com/developers/ping/">Help Page</a>. Many blogging services and platforms have a preconfigured option for pinging Technorati and other services.</p> <p>If you find links to your blog that don't appear on Technorati, you may want to check that the other blog:<br/> - is claimed on Technorati<br/> - has a full-content feed<br/> - is pinging us with updates<br/> </p> </div> </div> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>How to Use the Media in Social Media</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/jen_mclean.jpg" alt="Jen McLean"/><h4 class="byline">Posted by <cite class="vcard"><a href="" class="fn">Jen McLean</a></cite> on August 26, 2009</h4> <p> <span class="tags">Category: <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/blogging" rel="tag" title="Technorati Weblog posts about: Blogging">Blogging</a></span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/08/516.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F08%2F516.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p>How should marketers use social media as a marketing vehicle? First remember the "media" in "social media". There are obviously wonderful viral and engagement opportunities in social media, but it's important to remember that there's a pure media play necessary if any type of consistent scale is to be achieved. <a href="http://web.archive.org/web/20091001122505/http://www.toprankblog.com/">Lee Odden</a> interviewed Richard Jalichandra about this after a panel at <a href="http://web.archive.org/web/20091001122505/http://www.searchenginestrategies.com/sanjose/">SES</a>: here's a video of the conversation.</p> <p><object width="580" height="360"><param name="movie" value="http://www.youtube.com/v/AKs8mAEIa90&hl=en&fs=1&border=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://web.archive.org/web/20091001122505oe_/http://www.youtube.com/v/AKs8mAEIa90&hl=en&fs=1&border=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="580" height="360"></embed></object></p> </div> </div> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>Authority Recalibrating</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/jen_mclean.jpg" alt="Jen McLean"/><h4 class="byline">Posted by <cite class="vcard"><a href="" class="fn">Jen McLean</a></cite> on August 6, 2009</h4> <p> <span class="tags">Category: <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/technorati_news" rel="tag" title="Technorati Weblog posts about: Technorati News">Technorati News</a></span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/08/515.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F08%2F515.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p>About six months ago, we started shifting large numbers of blogs over to our new crawler starting in <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/02/473.html"> February </a> and finishing things up in <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/03/486.html"> March. </a> The new crawler brought many advantages, among them is that it does a much better job of focusing on post contents. As part of the switch, we intentionally stopped indexing links outside of posts, including blogroll links, which don’t signify the relevance of an author’s intent to link to specific content. Technorati is tracking what is being actively discussed in the blogosphere; a static link doesn't tell us if there's anything of particular interest there right now. This change is now showing up in Technorati Authority numbers. As the blogroll links indexed by the old spider age past 180 days, they are no longer included in Authority calculations. We expect Authority numbers to continue to drop for the next 5-6 weeks until the last of the blogroll links age past 180 days. The resulting Authority numbers will be lower than they were last month, but will be a better indicator of how much attention a blog is actively receiving.</p> <p>The new crawler also relies more heavily on feed data. To be certain that your full posts and all of your links are indexed, please provide a full-content feed. As some blogs only provide partial or plain-text feeds, we may not collect links from those posts.<br/> <br/> As a further heads-up, we’re currently working on a new Authority Rank algorithm for launch later this year. This new algorithm will represent a fairly significant change, but also one that more closely represents the live web of today. Stay tuned!</p> <p> As those of you who <a href="http://web.archive.org/web/20091001122505/http://twitter.com/technorati"> follow us on Twitter </a> know, there was a system failure early last week that caused Authority numbers to drop; we have recovered that data and the current Authority numbers are correct. If we've indexed a post of yours in the past few days, then you should be seeing your full authority.<br/> </p> </div> </div> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>Get a Small Business Makeover</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/jen_mclean.jpg" alt="Jen McLean"/><h4 class="byline">Posted by <cite class="vcard"><a href="" class="fn">Jen McLean</a></cite> on July 28, 2009</h4> <p> <span class="tags">Category: <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/contests" rel="tag" title="Technorati Weblog posts about: Contests">Contests</a></span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/07/514.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F07%2F514.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p>AT&T; has just launched a <a href="http://web.archive.org/web/20091001122505/http://smallbiz.att.com/">site</a> site designed by and for small business owners and we have to say, it looks pretty good: expert advice on everything from technology to marketing, case studies, consulting help, you name it. To celebrate, the company is giving away Small Biz Tech Makeover -- more than $5,000 of stuff. </p> <p>They want to know what you think about the new site features, advice and solutions. If you like it, or if you don't, and you want to write a review, please be sure to tag your post with AT&TInSite; so it appears on the Technorati tag page.</p> <p>You can also give your readers the chance to enter the AT&T; Small Biz Tech Makeover online contest (you can enter too!). Expert advice and one year of free AT&T; products and services will be awarded to the small business owner who can best explain his or her need for a technology makeover. </p> <p>All you and your readers need to do to participate is complete an online form and send us a short video with your story. You can enter <a href="http://web.archive.org/web/20091001122505/http://smallbiz.att.com/OSB/Tech+Makeover+Contest.page">here</a>. </p> <p><br/> Disclaimer: AT&T; is a Technorati client.</p> </div> </div> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>We’ve Got Passes to Give Away to the Search Engine Strategies Conference in San Jose, August 10-14</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/jen_mclean.jpg" alt="Jen McLean"/><h4 class="byline">Posted by <cite class="vcard"><a href="" class="fn">Jen McLean</a></cite> on July 22, 2009</h4> <p> <span class="tags">Category: </span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/07/513.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F07%2F513.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p>The Search Engine Strategies Conference takes place August 11-14 in San Jose. Yep, we’re going: social media is taking center stage with keynotes from Clay Shirky and Charlene Li. </p> <p>Even better, a one-day ClickZ conference on the 11th, <a href="http://web.archive.org/web/20091001122505/http://events.clickz.com/social-media-video/"> Social Media & Online Video </a>, rounds things out with best practices and case studies in these (relatively) new channels. Keep an eye out for Technorati’s CEO Richard Jalichandra speaking on this panel with execs from Meebo and YouTube: </p> <p><strong>In the Now: Conversational & Real Time Marketing</strong></p> <p><em>With the advent of Twitter, micro-blogging, and mobile video, the publishing model has been turned on its head. How can marketers take advantage of these new tools? This panel will discuss topics ranging from social media's role in the Iranian elections to Ashton Kutcher.</em></p> <p>Best of all, we’ve got passes to give away. To enter to win, just Twitter @technorati using the hash tag #sesrati.<br/> </p> </div> </div> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>We’ve Launched Twittorati - Discover Where Blogs and Tweets Converge</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/richard_jalichandra.jpg" alt="Richard Jalichandra"/><h4 class="byline">Posted by <cite class="vcard"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/about/staff.html?s=richard_jalichandra" class="fn">Richard Jalichandra</a></cite> on July 7, 2009</h4> <p> <span class="tags">Category: <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/blogosphere" rel="tag" title="Technorati Weblog posts about: Blogosphere">Blogosphere</a></span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/07/512.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F07%2F512.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p>We’re asked all the time how platforms like <a href="http://web.archive.org/web/20091001122505/http://twitter.com/">Twitter</a> and <a href="http://web.archive.org/web/20091001122505/http://www.facebook.com/">Facebook</a> are impacting the Blogosphere. This is what we’re seeing: Twitter is not replacing blogs, but it has evolved as a major awareness vehicle for bloggers and people who read blogs (same goes for Facebook status updates). </p> <p>So the idea behind <a href="http://web.archive.org/web/20091001122505/http://twittorati.com/">Twittorati</a> was to allow people to view the topical geist that the most influential bloggers are tweeting and blogging about.<br/> <br/> We say this is where the Blogosphere meets the Twittersphere, but what does that mean? <a href="http://web.archive.org/web/20091001122505/http://twittorati.com/">Twittorati</a> shows what top bloggers are tweeting about, and how these trends compare to Blogosphere trends. You’ll be able to filter tweets by topic, see the most tweeted blog posts, and compare leading Blogosphere and twitter trends. </p> <p>We’re featuring the Technorati Top 100 Bloggers at launch, but we’re going to expand very soon to include the many more authors in the active Blogosphere. You can find the Twitter content most relevant to them, compare the day’s top blog and hash tags to see the hottest topics in both spheres, as well as see the <a href="http://web.archive.org/web/20091001122505/http://twittorati.com/links">most popular links</a> that are being tweeted and which blogs are linking to them. You can also really dig into the information source: <a href="http://web.archive.org/web/20091001122505/http://twittorati.com/suss2hyphens">writer pages</a> display each tweeter’s blogs and Twitter information and Technorati Authority.</p> <p>Please reach out and let us know what you think <br/> … And special thanks to <a href="http://web.archive.org/web/20091001122505/http://sawhorsemedia.com/">Sawhorse Media</a>, publisher of <a href="http://web.archive.org/web/20091001122505/http://muckrack.com/">Muckrack.com</a> and <a href="http://web.archive.org/web/20091001122505/http://venturemaven.com/">VentureMaven.com</a>, who helped us produce the site. </p> </div> </div> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>A tumultuous month at Technorati</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/jen_mclean.jpg" alt="Jen McLean"/><h4 class="byline">Posted by <cite class="vcard"><a href="" class="fn">Jen McLean</a></cite> on June 12, 2009</h4> <p> <span class="tags">Category: </span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/06/510.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F06%2F510.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p>It’s been a tumultuous month. For us – and unfortunately for you.</p> <p>We’re sorry for the frustration and the less than great service. While not an excuse, here is the reason:</p> <p>We changed co-location facilities. We, well the four members of our ops team, moved 1,000 servers and ALL of our real-time search infrastructure. Things are now returning to normal, although slower than we would have liked.</p> <p>Looking forward:<br/> We haven’t lost any data – so when things are back to normal your link counts and authority will be exactly where they should be.</p> <p>We’ll follow up in more detail so you have information on exactly which services have been affected and how, and when they’ll be completely functional again.<br/> </p> </div> </div> <div class="entry"> <div class="entry_info"> <div class="inner"> <h3>We have completed the colo move</h3> <img class="photo" src="/web/20091001122505im_/http://technorati.com/static/img/staff/dorion_carroll.jpg" alt="Dorion Carroll"/><h4 class="byline">Posted by <cite class="vcard"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/about/staff.html?s=dorion_carroll" class="fn">Dorion Carroll</a></cite> on June 3, 2009</h4> <p> <span class="tags">Category: <a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/technorati_news" rel="tag" title="Technorati Weblog posts about: Technorati News">Technorati News</a></span> <span class="permalink"><a href="http://web.archive.org/web/20091001122505/http://technorati.com/weblog/2009/06/509.html">Permalink</a> · <script src="http://web.archive.org/web/20091001122505js_/http://embed.technorati.com/linkcount" type="text/javascript"></script> <a href="http://web.archive.org/web/20091001122505/http://technorati.com/search/http%3A%2F%2Ftechnorati.com%2Fweblog%2F2009%2F06%2F509.html?sub=nscosmos" rel="linkcount">View blog reactions</a> </span> </p> </div> </div> <div class="entry_body"> <p>Our colo move from one end of San Francisco to the other was completed this past Monday. We have successfully moved nearly 900 machines while reducing our overall rack footprint by more than 50%. This major reduction will help us manage our systems better, keep things running better, save a ton of money, and, as an added benefit, consume a lot less power, thus being a wee bit more friendly to the planet.</p> <p>We had a hard deadline and only 5 weeks to complete the move. We moved quickly and as cautiously as possible. We did have outages and I apologize for any inconvenience that may have caused you, our Technorati users. We still have cleanup, networking to optimize, systems to stabilize, and the routine work of running a real-time blog search engine and ad platform, but things are calming down. This move makes great economic sense for us going forward and the pain of the last few weeks, though unpleasant, was worth enduring since we are now much better positioned for success going forward.</p> <p>I want to thank the Technorati Operations team for their die hard dedication, positive attitude, and professionalism. I'd also like to thank all of you for sticking with us. We look forward to serving you, the bloggers, readers, and advertisers, for a long, long time.</p> </div> </div> </div> </div> <div id="extra"> <div class="sponsor"> <div class="doubleclick"> <script type="text/javascript">  </script> </div> </div> <div class="ad module"> <div class="doubleclick"> <script type="text/javascript">  </script> </div> </div> <div id="blogarchives"> <div id="weblog_searches"> <div class="inner"> <div id="technorati_search"> <form action="/web/20091001122505/http://technorati.com/search.php" class="search" method="post"> <input type="text" id="bsearch" name="s" value="" class="label" onblur="if(this.value ==''){this.className='label';this.value='Search this blog';}" onfocus="if(this.value=='Search this blog'){this.className='';this.value='';}"/> <script type="text/javascript"> $e('bsearch').value = "Search this blog"; </script> <input type="submit" class="btn" value="Search"/> <input type="hidden" name="from" value="http://technorati.com/weblog/"/> </form> 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