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Google Ad Grants - Free Google Ads for Nonprofits
<!DOCTYPE html><html lang="en"><head> <meta charset="utf-8"> <meta content="initial-scale=1, minimum-scale=1, width=device-width" name="viewport"> <title>Google Ad Grants - Free Google Ads for Nonprofits</title> <meta name="description" content="Google Ad Grants equips nonprofits with up to $10,000 USD per month of free search advertising. Connect people to your cause with ad grants."> <meta name="referrer" content="no-referrer"> <link rel="canonical" href="https://www.google.com/grants/"> <link rel="apple-touch-icon-precomposed" sizes="180x180" href="https://www.gstatic.com/images/branding/googleg/2x/googleg_standard_color_192dp.png"> <link rel="icon" type="image/png" sizes="32x32" href="https://www.gstatic.com/images/branding/product/ico/googleg_standard_32dp.ico"> <link rel="icon" type="image/png" sizes="16x16" href="https://www.gstatic.com/images/branding/product/ico/googleg_standard_16dp.ico"> <link rel="shortcut icon" href="https://www.gstatic.com/images/branding/product/ico/googleg_alldp.ico"> <link rel="stylesheet" href="https://fonts.googleapis.com/css?family=Roboto:100,300,400,500,700|Google+Sans:400,500|Product+Sans:400&lang=en" nonce="-1IrDcsKR4uJwgpkyVw0kA"> <link href="/grants/static/main/css/index.min.css?cache=4edd96b" rel="stylesheet" nonce="-1IrDcsKR4uJwgpkyVw0kA"> <link 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</svg> </div> <p class="glue-header__logo--product">Ad Grants</p> </a> </div> <a href="#page-content" class="glue-header__skip-content"> <p class="glue-header__skip-content-text">Jump to Content</p> </a> </div> </div> <div class="glue-header__container"> <div class="glue-header__cta"> <a href="https://www.google.com/nonprofits/" class="glue-button glue-button--high-emphasis" target="_blank" rel="noopener noreferrer"> See more nonprofit offerings </a> </div> </div> </div> </div> <div class="glue-header__drawer-backdrop"></div> </header> <main class="main-content"> <section class="overview"> <section class="grants-section glue-mod-spacer-6-bottom glue-fullbleed overview"> <div class="hero-landing"> <div class="hero-landing__background"> <div class="grants-banner"> <picture> <source media="(max-width: 640px)" srcset="https://lh3.googleusercontent.com/0ZNMUTprycrDNG9k_Ib7Ni4mGF1PtjTme1ZJ67A9bkrY4VaV5VaezTRSGTNaLd4DWNHEZajjMglCIRdbIW46-Vjzu9pjyM67teHaTw=s480-p-nu-pa 1x, https://lh3.googleusercontent.com/0ZNMUTprycrDNG9k_Ib7Ni4mGF1PtjTme1ZJ67A9bkrY4VaV5VaezTRSGTNaLd4DWNHEZajjMglCIRdbIW46-Vjzu9pjyM67teHaTw=s960-p-nu-pa 2x"> <source media="(min-width: 641px)" srcset="https://lh3.googleusercontent.com/K6Fq0DUtu9dkvO3S6SmlsNAjIbZ4_5awtHGC9-iAMh6zp9_SvEhJavoJtflav74dCCnM7L2uMkRfm1MPsjvD-KncyDbaFXLWbz1E=w1392-h760-p-nu-pa 1x, https://lh3.googleusercontent.com/K6Fq0DUtu9dkvO3S6SmlsNAjIbZ4_5awtHGC9-iAMh6zp9_SvEhJavoJtflav74dCCnM7L2uMkRfm1MPsjvD-KncyDbaFXLWbz1E=w2088-h1149-p-nu-pa 2x"> <img src="https://lh3.googleusercontent.com/K6Fq0DUtu9dkvO3S6SmlsNAjIbZ4_5awtHGC9-iAMh6zp9_SvEhJavoJtflav74dCCnM7L2uMkRfm1MPsjvD-KncyDbaFXLWbz1E=w1392-h760-p-nu-pa" alt="Homepage Hero" class="grants-no-grab hero-landing__image"> </picture> </div> </div> <div class="hero-landing__content"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1"></div> <div class="glue-grid__col glue-grid__col--span-12 glue-mod-spacer-5-top glue-mod-spacer-5-bottom glue-mod-text-center glue-grid__col--align-middle hero-landing__headline"> <h1 class="glue-headline glue-headline--fluid-1 glue-mod-spacer-4-bottom landing-headline landing-headline-large"> </h1> </div> </div> </div> </div> </div> </section> <section class="glue-mod-spacer-6-bottom"> <div class="color-bar"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--align-middle"> <h2 class="glue-headline glue-headline--headline-2 glue-mod-text-center">Google Ad Grants helps nonprofits share their causes with the world.</h2> </div> </div> </div> </div> </section> <section class="glue-mod-spacer-6-bottom"> <div class="two-column-tout phone-section"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-0-md glue-grid__col--span-1-xl"></div> <div class="glue-grid__col glue-grid__col--span-12 glue-grid__col--span-6-lg glue-grid__col--span-5-xl glue-grid__col--align-middle two-column-tout__content"> <h3 class="glue-headline glue-headline--headline-2 glue-mod-spacer-3-bottom"> Raise awareness, attract donors, and recruit new volunteers using Google search ads. </h3> <p class="glue-mod-spacer-2-bottom two-column-tout__description">Google Ad Grants shows your message to people searching for nonprofits like yours.</p> <p class="glue-mod-spacer-2-bottom two-column-tout__description">Each qualifying nonprofit has access to up to $10,000 per month in search ads shown on Google.com. Additional Google Ads may be purchased in a separate account.</p> </div> <div class="glue-grid__col glue-grid__col--span-12 glue-grid__col--span-6-lg glue-grid__col--span-6-xl glue-grid__col--align-middle"> <div class="two-column-tout__image phone-card__wrapper"> <div class="phone-container"> <div class="phone"> <div class="phone-wrapper"> <img srcset="https://lh3.googleusercontent.com/RObMvYPrVhngtfPZIteuhLQa3ZrjZr5oEKKgExeRAU9b15yCHi8Z1_y12wGs5u1UAYwd5XKRvY7zVaR3OQnhaX5_DqoqAsyI6d5q=w768 1x, https://lh3.googleusercontent.com/RObMvYPrVhngtfPZIteuhLQa3ZrjZr5oEKKgExeRAU9b15yCHi8Z1_y12wGs5u1UAYwd5XKRvY7zVaR3OQnhaX5_DqoqAsyI6d5q=w1536 2x" src="https://lh3.googleusercontent.com/RObMvYPrVhngtfPZIteuhLQa3ZrjZr5oEKKgExeRAU9b15yCHi8Z1_y12wGs5u1UAYwd5XKRvY7zVaR3OQnhaX5_DqoqAsyI6d5q=w768" alt="Homepage Phone" class="grants-no-grab phone-image"> <div class="logo"> <svg role="img" alt="" aria-hidden="true" class="logo-img"> <use xlink:href="#google-color-logo"></use> </svg> </div> <div class="search-bar"> <div class="search-text" data-animation-typer="" data-animation-typer-text="global giving"> </div> <svg role="img" alt="" aria-hidden="true" class="mic-icon"> <use xlink:href="#color-mic"></use> </svg> </div> <div class="search-card"> <span class="glue-mod-font-weight-bold site-prefix">Ad</span> <span class="site-prefix">www.globalgiving.org</span> <p class="glue-mod-spacer-2-top title glue-body--large">Global Giving</p> <p class="glue-mod-spacer-1-top description">Nonprofit connecting donors with grassroots projects. Donate to a cause today.</p> </div> <div class="results"> <div class="result-wrapper"> <div class="result-v1"> <div class="result-line result-line-1"> </div> <div class="result-line result-line-2"> </div> <div class="result-line result-line-3"> </div> <div class="result-line result-line-4"> </div> </div> <div class="result-v1"> <div class="result-line result-line-1"> </div> <div class="result-line result-line-2"> </div> <div class="result-line result-line-3"> </div> <div class="result-line result-line-4"> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </section> <section class="glue-mod-spacer-6-bottom"> <div> <div class="section-header"> <div class="grants-section-header glue-page"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-12"> <h2 class="glue-headline glue-headline--headline-2 glue-mod-spacer-2-bottom glue-mod-spacer-2-top grants-section-header--center"> Success stories </h2> <p class="grants-section-header--center">See how nonprofits around the world use Google Ad Grants to drive awareness, attract donations, recruit volunteers, and much more.</p> </div> </div> </div> </div> </div> </div> <div class="glue-page"> <div class="grants-carousel"> <div class="glue-carousel glue-carousel--tile glue-carousel--tile-small-only glue-mod-spacer-2-top" data-glue-pagination="carousel-tile-DonorsChoose.org" data-glue-carousel-breakpoints="sm"> <div class="glue-carousel__wrap"> <ul class="glue-carousel__list grants-carousel__list"> <li class="glue-carousel__item grants-carousel-item" id="donorschoose.org"> <a class="glue-tile glue-tile--border glue-tile--hoverable glue-tile--small-height" href="https://kstatic.googleusercontent.com/files/c8ee9938a557e38a2bfe00a5e719306de4be5dcb56cb6dc0d40a50ff38836822686bad4a75fb143fb3fd66d7b2449897eb107f8ab0dec5f5feecb6931823947c" target="_blank" rel="noopener noreferrer"> <div class="glue-tile__header"> <img srcset="https://lh3.googleusercontent.com/CNqKQM6cuSx_ZwcLX95X5oIOlf6tyc9DXayio8qLWpn9vmc7y21MrqzLNl0ENCbcA-XnWtBUfXB-MhLsBhqHvlyptbsGvRnt-1DfgQ=w768 1x, https://lh3.googleusercontent.com/CNqKQM6cuSx_ZwcLX95X5oIOlf6tyc9DXayio8qLWpn9vmc7y21MrqzLNl0ENCbcA-XnWtBUfXB-MhLsBhqHvlyptbsGvRnt-1DfgQ=w1536 2x" src="https://lh3.googleusercontent.com/CNqKQM6cuSx_ZwcLX95X5oIOlf6tyc9DXayio8qLWpn9vmc7y21MrqzLNl0ENCbcA-XnWtBUfXB-MhLsBhqHvlyptbsGvRnt-1DfgQ=w768" alt="DonorsChoose.org" class="grants-no-grab "> </div> <div class="glue-tile__body"> <h3 class="glue-tile__headline">DonorsChoose.org</h3> <p class="glue-tile__description">Drove over 5,000 donations to public schools.</p> </div> <ul class="glue-tile__links glue-tile__links--external glue-tile__right"> <li class="glue-tile__link"> <button class="glue-button glue-button--low-emphasis glue-tile__button--arrow" aria-label="DonorsChoose.org"> <svg role="img" alt="" class="glue-tile__link glue-tile__link--arrow"> <use xlink:href="#arrow-forward"></use> </svg> </button> </li> </ul> </a> </li> <li class="glue-carousel__item grants-carousel-item" id="days-for-girls"> <a class="glue-tile glue-tile--border glue-tile--hoverable glue-tile--small-height" href="https://kstatic.googleusercontent.com/files/90afc6c8af806e38f65aedb3646a2f428bbea84a45c917279d968d8f5d9289d3789e9ce918342cc7224fbed1fcb90754c119438bb3d3f2efe0721f683399094e" target="_blank" rel="noopener noreferrer"> <div class="glue-tile__header"> <img srcset="https://lh3.googleusercontent.com/V-HVsr0o-x3dV7lVZV7E7-iXvJxCCY75ToNvl5SH61vsag7_iisDXNpF0ZF9ppHVm-A5XuQVcSDSXdzFwo1kH0X9QVHbWG49htFR=w768 1x, https://lh3.googleusercontent.com/V-HVsr0o-x3dV7lVZV7E7-iXvJxCCY75ToNvl5SH61vsag7_iisDXNpF0ZF9ppHVm-A5XuQVcSDSXdzFwo1kH0X9QVHbWG49htFR=w1536 2x" src="https://lh3.googleusercontent.com/V-HVsr0o-x3dV7lVZV7E7-iXvJxCCY75ToNvl5SH61vsag7_iisDXNpF0ZF9ppHVm-A5XuQVcSDSXdzFwo1kH0X9QVHbWG49htFR=w768" alt="Homepage Days For Girl" class="grants-no-grab "> </div> <div class="glue-tile__body"> <h3 class="glue-tile__headline">Days for Girls</h3> <p class="glue-tile__description">Saw a $212 average donation to empower women around the world.</p> </div> <ul class="glue-tile__links glue-tile__links--external glue-tile__right"> <li class="glue-tile__link"> <button class="glue-button glue-button--low-emphasis glue-tile__button--arrow" aria-label="Days for Girls"> <svg role="img" alt="" class="glue-tile__link glue-tile__link--arrow"> <use xlink:href="#arrow-forward"></use> </svg> </button> </li> </ul> </a> </li> <li class="glue-carousel__item grants-carousel-item" id="we-care-animal-rescue"> <a class="glue-tile glue-tile--border glue-tile--hoverable glue-tile--small-height" href="https://kstatic.googleusercontent.com/files/c8212380209cf6750286dc9d725eca6162591c1f40d17ba4ed752e967147f5910cd95ca841a0c025faefaf44b10f585003c961d6a8dc2ab7572918bb66f4f4f3" target="_blank" rel="noopener noreferrer"> <div class="glue-tile__header"> <img srcset="https://lh3.googleusercontent.com/JK8xNmLP3qBf2OX0BUUaM0Z3ge6cEptEck-zpk44EuK6_qmZ8m1DBYBkTvSsCVVlztOevaqgt8P_PLRByhw0f4x1PrIxvVjf02Rmow=w768 1x, https://lh3.googleusercontent.com/JK8xNmLP3qBf2OX0BUUaM0Z3ge6cEptEck-zpk44EuK6_qmZ8m1DBYBkTvSsCVVlztOevaqgt8P_PLRByhw0f4x1PrIxvVjf02Rmow=w1536 2x" src="https://lh3.googleusercontent.com/JK8xNmLP3qBf2OX0BUUaM0Z3ge6cEptEck-zpk44EuK6_qmZ8m1DBYBkTvSsCVVlztOevaqgt8P_PLRByhw0f4x1PrIxvVjf02Rmow=w768" alt="We Care Animal Rescue" class="grants-no-grab "> </div> <div class="glue-tile__body"> <h3 class="glue-tile__headline">We Care Animal Rescue</h3> <p class="glue-tile__description">Raised monthly 125% adoption applications.</p> </div> <ul class="glue-tile__links glue-tile__links--external glue-tile__right"> <li class="glue-tile__link"> <button class="glue-button glue-button--low-emphasis glue-tile__button--arrow" aria-label="We Care Animal Rescue"> <svg role="img" alt="" class="glue-tile__link glue-tile__link--arrow"> <use xlink:href="#arrow-forward"></use> </svg> </button> </li> </ul> </a> </li> <li class="glue-carousel__item grants-carousel-item" id="sos-children’s-villages-of-india"> <a class="glue-tile glue-tile--border glue-tile--hoverable glue-tile--small-height" href="https://kstatic.googleusercontent.com/files/1a06b40c695cde4086109fbf2125fe1505eac7ff5bfe0b5075db8405736aa5aa5be212428c82224d1aa67ebad4572d2b654d847d369a6b39965d2cf7e11944c2" target="_blank" rel="noopener noreferrer"> <div class="glue-tile__header"> <img srcset="https://lh3.googleusercontent.com/ddqKmDEnDVN0bom_rr-UER2Aw-Qc-OOZrh--NyMO8H85gf_d10F6KyHSeCw9oQAw0LmMzSmxFeyxSur0c35x5WO1i_NOZC7qw2HNZNs=w768 1x, https://lh3.googleusercontent.com/ddqKmDEnDVN0bom_rr-UER2Aw-Qc-OOZrh--NyMO8H85gf_d10F6KyHSeCw9oQAw0LmMzSmxFeyxSur0c35x5WO1i_NOZC7qw2HNZNs=w1536 2x" src="https://lh3.googleusercontent.com/ddqKmDEnDVN0bom_rr-UER2Aw-Qc-OOZrh--NyMO8H85gf_d10F6KyHSeCw9oQAw0LmMzSmxFeyxSur0c35x5WO1i_NOZC7qw2HNZNs=w768" alt="SOS Children’s Villages of India" class="grants-no-grab "> </div> <div class="glue-tile__body"> <h3 class="glue-tile__headline">SOS Children’s Villages of India</h3> <p class="glue-tile__description">Grew website traffic by over 30%.</p> </div> <ul class="glue-tile__links glue-tile__links--external glue-tile__right"> <li class="glue-tile__link"> <button class="glue-button glue-button--low-emphasis glue-tile__button--arrow" aria-label="SOS Children’s Villages of India"> <svg role="img" alt="" class="glue-tile__link glue-tile__link--arrow"> <use xlink:href="#arrow-forward"></use> </svg> </button> </li> </ul> </a> </li> <li class="glue-carousel__item grants-carousel-item" id="samaritans"> <a class="glue-tile glue-tile--border glue-tile--hoverable glue-tile--small-height" href="https://kstatic.googleusercontent.com/files/8158cb984465b64379457083677130f738b176ba2fd282795f4c391b120e2aee462d2d43aa3b4cb6fb947a6c916a778faeb70a086b60cb955949144332da6276" target="_blank" rel="noopener noreferrer"> <div class="glue-tile__header"> <img srcset="https://lh3.googleusercontent.com/vQGRApoEIBq4i9PC_MyxgzAjjl12opgHybNH33EhoxXt_Z21U6veXOcjRs8xWX9KHGxHiKOzo_6eflWnPjSIdJoc4DJw2pLOaTj6Qw=w768 1x, https://lh3.googleusercontent.com/vQGRApoEIBq4i9PC_MyxgzAjjl12opgHybNH33EhoxXt_Z21U6veXOcjRs8xWX9KHGxHiKOzo_6eflWnPjSIdJoc4DJw2pLOaTj6Qw=w1536 2x" src="https://lh3.googleusercontent.com/vQGRApoEIBq4i9PC_MyxgzAjjl12opgHybNH33EhoxXt_Z21U6veXOcjRs8xWX9KHGxHiKOzo_6eflWnPjSIdJoc4DJw2pLOaTj6Qw=w768" alt="Samaritans" class="grants-no-grab "> </div> <div class="glue-tile__body"> <h3 class="glue-tile__headline">Samaritans</h3> <p class="glue-tile__description">Raised over $48,000 in online donations for their helpline.</p> </div> <ul class="glue-tile__links glue-tile__links--external glue-tile__right"> <li class="glue-tile__link"> <button class="glue-button glue-button--low-emphasis glue-tile__button--arrow" aria-label="Samaritans"> <svg role="img" alt="" class="glue-tile__link glue-tile__link--arrow"> <use xlink:href="#arrow-forward"></use> </svg> </button> </li> </ul> </a> </li> <li class="glue-carousel__item grants-carousel-item" id="the-federation-of-canadian-artists"> <a class="glue-tile glue-tile--border glue-tile--hoverable glue-tile--small-height" href="https://kstatic.googleusercontent.com/files/0e700f45566ab9c8491da2cdb81fd1c0428f9d556b8b91cf00dc074c0b6b25a4ed1562a966ed7bdd59b5e91369412d66d153a51ebe544fc3e6427a3fbaeb5cf8" target="_blank" rel="noopener noreferrer"> <div class="glue-tile__header"> <img srcset="https://lh3.googleusercontent.com/TqkCo-kyDc9ETx6k_ADCcuiF1TOYPd-RUInzX0bbBEDmhjTslSEJWwTLLP_xLtZs8BwvKa1Jk-QlzTgytYH2TqGSjgfokZMvm2kobQ=w768 1x, https://lh3.googleusercontent.com/TqkCo-kyDc9ETx6k_ADCcuiF1TOYPd-RUInzX0bbBEDmhjTslSEJWwTLLP_xLtZs8BwvKa1Jk-QlzTgytYH2TqGSjgfokZMvm2kobQ=w1536 2x" src="https://lh3.googleusercontent.com/TqkCo-kyDc9ETx6k_ADCcuiF1TOYPd-RUInzX0bbBEDmhjTslSEJWwTLLP_xLtZs8BwvKa1Jk-QlzTgytYH2TqGSjgfokZMvm2kobQ=w768" alt="The Federation of Canadian Artists" class="grants-no-grab "> </div> <div class="glue-tile__body"> <h3 class="glue-tile__headline">The Federation of Canadian Artists</h3> <p class="glue-tile__description">Introduced 70,000 new website visitors to their exhibitions.</p> </div> <ul class="glue-tile__links glue-tile__links--external glue-tile__right"> <li class="glue-tile__link"> <button class="glue-button glue-button--low-emphasis glue-tile__button--arrow" aria-label="The Federation of Canadian Artists"> <svg role="img" alt="" class="glue-tile__link glue-tile__link--arrow"> <use xlink:href="#arrow-forward"></use> </svg> </button> </li> </ul> </a> </li> </ul> <div id="pagination-prev" class="glue-carousel__paginate glue-pagination-previous"> <button type="button" class="glue-pagination__button" data-glue-pagination-previous="" data-glue-pagination="carousel-tile-DonorsChoose.org" data-glue-pagination-update-model="false" title="" aria-controls="pagination-prev"> <div class="glue-carousel__paginate-wrap"> <div 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