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for:" /> </form> <span class="et_close_search_field"></span> </div> </div> </header> <!-- #main-header --> <div data-wpr-lazyrender="1" id="et-main-area"> <div id="main-content"> <article id="post-20426" class="post-20426 page type-page status-publish hentry"> <div class="entry-content"> <div id="sidebar-divibar" class="hiddenMainDiviBarsContainer"><script type="text/javascript">var divibars_settings = {};</script></div> <script type="text/javascript"> var ajaxurl = "https://nismonline.org/wp-admin/admin-ajax.php" , diviAjaxUrl = 'https://nismonline.org/wp-content/plugins/divi-bars/includes/ajax-handler-wp.php'; </script> <div id="et-boc" class="et-boc"> <div class="et-l et-l--post"> <div class="et_builder_inner_content et_pb_gutters3"><div class="et_pb_section et_pb_section_0 et_animated et_section_regular" > <div class="et_pb_row et_pb_row_0"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_0 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_text et_pb_text_0 et_pb_text_align_center et_pb_bg_layout_dark"> <div class="et_pb_text_inner"><h1>RESOURCES</h1></div> </div> <!-- .et_pb_text --><div class="et_pb_module et_pb_text et_pb_text_1 et_pb_text_align_center et_pb_bg_layout_light"> <div class="et_pb_text_inner"><p>The following is a directory listing of social media tools and resources that have been gathered from across the web. The National Institute for Social Media (NISM) does not maintain this information, but rather provides this freely as an organized directory of recommended resources from top social media thought leaders.</p></div> </div> <!-- .et_pb_text --> </div> <!-- .et_pb_column --> </div> <!-- .et_pb_row --> </div> <!-- .et_pb_section --><div class="et_pb_section et_pb_section_1 et_animated et_section_regular" > <div class="et_pb_row et_pb_row_1"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_1 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_text et_pb_text_2 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><div class='resource_wrapper'><div class='resource_header_wrapper'><h2 class='resources_header'></h2></div><ul class='resources_list'><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://staysafeonline.org/" target="_blank">National Cybersecurity Alliance</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://www.cisa.gov/" target="_blank">Cybersecurity & Infrastructure Security Agency</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://creativecommons.org/" target="_blank">Creative Commons</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://nismonline.org/2024-nism-social-media-job-report/" target="_blank">2024 NISM Social Media Job Report</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://nismonline.org/2021-nism-social-media-job-report/" target="_blank">2021 NISM Social Media Job Report</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://nismonline.org/2019-nism-job-report/" target="_blank">2019 NISM Social Media Job Report</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://nismonline.org/2016-nism-social-media-job-report/" target="_blank">2016 NISM Social Media Job Report</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://www.ftc.gov/tips-advice/business-center/guidance/disclosures-101-social-media-influencers" target="_blank">FTC Influencers Guide</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://communityroundtable.com/what-we-do/research/the-state-of-community-management/socm-2021" target="_blank">The State of Community Management Report (2021)</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="http://www.copyright.gov/circs/" target="_blank">Copyright.gov Factsheets</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://search.usa.gov/search?query=product+endorsements&affiliate=ftc_prod" target="_blank">FTC Guide Concerning the Use of Endorsements and Testimonials in Advertising</a></li><li><a class="resources_link" data-resources-cat="Industry News & Information" href="https://nismonline.org/social-media-hiring-trends-2/" target="_blank">Social Media Hiring Trends</a></li></ul></div> <div class='resource_wrapper'><div class='resource_header_wrapper'><h2 class='resources_header'></h2></div><ul class='resources_list'><li><a class="resources_link" data-resources-cat="Suggested Podcasts" href="https://open.spotify.com/show/2UEzTqSco6u7pmMvN229VZ?si=2b9d38257fe94402" target="_blank">Endless Coffee Cup: Digital Marketing, Caffeinated</a></li><li><a class="resources_link" data-resources-cat="Suggested Podcasts" href="https://hubs.ly/Q02blqmz0" target="_blank">Breaking Through in Cybersecurity Marketing</a></li><li><a class="resources_link" data-resources-cat="Suggested Podcasts" href="https://www.thatsmarketingbaby.com/" target="_blank">That's Marketing, Baby</a></li><li><a class="resources_link" data-resources-cat="Suggested Podcasts" href="https://distributionfirst.co/" target="_blank">Distribution First</a></li><li><a class="resources_link" data-resources-cat="Suggested Podcasts" href="https://www.podpage.com/business-storytelling-podcast/" target="_blank">The Business Storytelling Podcast</a></li><li><a class="resources_link" data-resources-cat="Suggested Podcasts" href="https://marketingschool.io" target="_blank">Marketing School with Neil Patel</a></li><li><a class="resources_link" data-resources-cat="Suggested Podcasts" href="https://www.socialmediaexaminer.com/morning-social-media-marketing-talk-show/" target="_blank">Social Media Marketing Talk Show</a></li><li><a class="resources_link" data-resources-cat="Suggested Podcasts" href="https://podcasts.apple.com/us/podcast/maximize-your-social-with-neal-schaffer/id955352073" target="_blank">Maximize Your Social Influence with Neal Schaffer</a></li></ul></div> <div class='resource_wrapper'><div class='resource_header_wrapper'><h2 class='resources_header'></h2></div><ul class='resources_list'><li><a class="resources_link" data-resources-cat="Blogs" href="https://nismonline.org/blog" target="_blank">NISM Blog</a></li><li><a class="resources_link" data-resources-cat="Blogs" href="https://www.socialmediatoday.com/" target="_blank">Social Media Today</a></li><li><a class="resources_link" data-resources-cat="Blogs" href="https://www.socialmediaexaminer.com/" target="_blank">Social Media Examiner</a></li><li><a class="resources_link" data-resources-cat="Blogs" href=" https://mashable.com/" target="_blank">Mashable</a></li><li><a class="resources_link" data-resources-cat="Blogs" href="https://www.digitaltrends.com/social-media/" target="_blank">Digital Trends</a></li><li><a class="resources_link" data-resources-cat="Blogs" href="https://nealschaffer.com/new-blog-posts/" target="_blank">Neal Shaffer</a></li><li><a class="resources_link" data-resources-cat="Blogs" href="https://neilpatel.com/blog/" target="_blank">Neil Patel</a></li><li><a class="resources_link" data-resources-cat="Blogs" href="https://www.jaybaer.com/blog-and-podcasts/" target="_blank">Jay Baer</a></li></ul></div> <div class='resource_wrapper'><div class='resource_header_wrapper'><h2 class='resources_header'></h2></div><ul class='resources_list'><li><a class="resources_link" data-resources-cat="Whitepapers" href="https://interruptmedia.com/social-media-101-the-ultimate-guide-to-growing-your-business-with-social-media-marketing/" target="_blank">Interrupt Media's Guide to Growing Your Business with Social Media</a></li><li><a class="resources_link" data-resources-cat="Whitepapers" href="https://nismonline.org/your-personal-guide-for-linkedin-professional-growth/" target="_blank">Your Personal Guide for LinkedIn Professional Growth</a></li><li><a class="resources_link" data-resources-cat="Whitepapers" href="https://nismonline.org/marketing-ideas-for-authors/" target="_blank">22 Marketing Ideas</a></li><li><a class="resources_link" data-resources-cat="Whitepapers" href="https://nismonline.org/understanding-keywords/" target="_blank">Understanding Keywords</a></li><li><a class="resources_link" data-resources-cat="Whitepapers" href="https://nismonline.org/sms-compelling-content-calendar/" target="_blank">SMS Compelling Content Calendar</a></li></ul></div> <div class='resource_wrapper'><div class='resource_header_wrapper'><h2 class='resources_header'></h2></div><ul class='resources_list'><li><a class="resources_link" data-resources-cat="Webinars" href="http://nism.thinkific.com/" target="_blank">See All NISM Webinars</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://www.youtube.com/watch?v=zYu21SyNfrE" target="_blank">Using LinkedIn to Make Powerful Connections</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://www.youtube.com/watch?v=Kst0DB5WgKg" target="_blank">The Value of Social Listening</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://youtu.be/XObjrBRMIGs" target="_blank">The Best Social Media Metrics You’re Not Using</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://youtu.be/XLWHmyvNa6c" target="_blank">Your Plan</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://youtu.be/-pLXCeA_DQg" target="_blank">Video Storytelling for Your Business</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://youtu.be/RuZJyhZbb6s" target="_blank">Test Anxiety: Tools and Tactics for Test Taking</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://youtu.be/i4mjiT2UP-A" target="_blank">Technology & Branding – Remaining Consistent in a Consistently Changing Marketplace</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://youtu.be/wJpXA9Nf4AE" target="_blank">NISM for Good</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://youtu.be/x8cQRTWP2NU" target="_blank">Crisis Management</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://youtu.be/FXwSfrd3nYE" target="_blank">Creating Content That Converts for Real Estate Referrals</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://www.youtube.com/watch?v=AJEqslqlZl0" target="_blank">Competitors, Surveys, and Analytics</a></li><li><a class="resources_link" data-resources-cat="Webinars" href="https://youtu.be/jkW8Jt-qcno" target="_blank">A Perfect Match: Your Social Tasks & Social Media Management Tools</a></li></ul></div> <div class='resource_wrapper'><div class='resource_header_wrapper'><h2 class='resources_header'></h2></div><ul class='resources_list'><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="https://9451324.fs1.hubspotusercontent-na1.net/hubfs/9451324/Guide%20to%20Graduate%20Marketing%20in%202024.pdf?utm_campaign=Guide%20to%20Graduate%20Marketing%202024&utm_medium=email&_hsmi=302901594&utm_content=302901594&utm_source=hs_email" target="_blank">Guide to Graduate Marketing in 2024</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="https://apastyle.apa.org/blog/how-to-cite-chatgpt" target="_blank">How to Cite ChatGPT</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="https://www.klipfolio.com/metrics/" target="_blank">MetricsHQ: The Wikipedia of Metrics</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="https://www.accessible-social.com/" target="_blank">Accessible Social</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="https://www.youtube.com/watch?v=gxHfqhe8Jg0" target="_blank">What is Buyer Personal and Why Do You Need it for Your Website? </a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.convinceandconvert.com/content-marketing/the-4-types-of-content-metrics-that-matter/" target="_blank">4 Content Metrics that Matter</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="https://www.searchenginewatch.com/2010/12/28/6-key-metrics-for-a-social-media-measurement-dashboard-best-of-sew-2010-4/" target="_blank">Key Metrics for a Social Media Dashboard</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.slideshare.net/setlinger/altimeter-social-analytics081011final" target="_blank">A Framework for Social Analytics</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://mashable.com/2010/08/21/community-manager-jobs/" target="_blank">10 Tips for Aspiring Community Managers</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.business2community.com/social-media/5-tips-to-manage-your-social-media-efforts-098064#!EAOWw" target="_blank">5 Tips to Manage Your Social Media Efforts</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://contentmarketinginstitute.com/2012/02/content-quality-practical-approach-to-content-analysis/" target="_blank">A Practical Approach to Content Analysis</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.socialmediaexaminer.com/5-social-media-tips-for-finding-and-engaging-your-target-audience-new-research/" target="_blank">Finding and Engaging Your Target Audience</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.wordstream.com/articles/keyword-research-for-social-media-guide" target="_blank">Keyword Research for Social Media</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.intel.com/content/www/us/en/legal/intel-social-media-guidelines.html" target="_blank">Intel Social Media Guidelines</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="https://nismonline.org/wp-content/uploads/2022/05/NISM-Metrics-that-Matter-Chart_-SocialMediaAudit_Download.pdf" target="_blank">Social Media Audit Map & Checklist</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.simplybusiness.co.uk/microsites/guide-to-social-media-success/" target="_blank">Step-by-Step Guide to Social Media Success</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://socialmediatoday.com/" target="_blank">Social Media Today</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.socialmediaexaminer.com/" target="_blank">Social Media Examiner</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="https://mashable.com/" target="_blank">Mashable</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.marketingprofs.com/marketing/library/100/social-media" target="_blank">Marketing Profs</a></li><li><a class="resources_link" data-resources-cat="Social Media Resources & How to Guides" href="http://www.digitaltrends.com/social-media/" target="_blank">Digital Trends</a></li></ul></div> <div class='resource_wrapper'><div class='resource_header_wrapper'><h2 class='resources_header'></h2></div><ul class='resources_list'><li><a class="resources_link" data-resources-cat="Continued Education & Free Certification Opportunities" href="http://omcp.org/" target="_blank">OMCP</a></li><li><a class="resources_link" data-resources-cat="Continued Education & Free Certification Opportunities" href="https://analytics.google.com/analytics/academy/course/10" target="_blank">Google Data Studio</a></li><li><a class="resources_link" data-resources-cat="Continued Education & Free Certification Opportunities" href="https://academy.hubspot.com/certification-overview" target="_blank">Hubspot Certification</a></li><li><a class="resources_link" data-resources-cat="Continued Education & Free Certification Opportunities" href="https://www.facebook.com/business/learn/certification" target="_blank">Facebook Certification</a></li><li><a class="resources_link" data-resources-cat="Continued Education & Free Certification Opportunities" href="https://analytics.google.com/analytics/academy/" target="_blank">Google Analytics Courses</a></li><li><a class="resources_link" 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