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<?xml version="1.0" encoding="UTF-8" standalone="no"?><rss xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" version="2.0"> <channel> <title>Zoetica Talks: Formerly Communication Overtones</title> <atom:link href="http://www.zoeticamedia.com/feed" rel="self" type="application/rss+xml"/> <link>https://www.zoeticamedia.com/</link> <description>Exploring how public relations can find an authentic voice in today's social media.</description> <lastBuildDate>Mon, 25 Nov 2024 17:56:37 +0000</lastBuildDate> <language>en-US</language> <sy:updatePeriod> hourly </sy:updatePeriod> <sy:updateFrequency> 1 </sy:updateFrequency> <generator>https://wordpress.org/?v=6.7</generator> <image> <url>https://www.zoeticamedia.com/wp-content/uploads/2017/06/cropped-zoetica_square-32x32.png</url> <title>Zoetica Media</title> <link>https://www.zoeticamedia.com/</link> <width>32</width> <height>32</height> </image> <item> <title>From Social Media to Sales: How to Create Unforgettable Customer Journeys</title> <link>https://www.zoeticamedia.com/from-social-media-to-sales-how-to-create-unforgettable-customer-journeys</link> <comments>https://www.zoeticamedia.com/from-social-media-to-sales-how-to-create-unforgettable-customer-journeys#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Sun, 24 Nov 2024 12:59:45 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[Customer Journey]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4341&preview=true&preview_id=4341</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/from-social-media-to-sales-how-to-create-unforgettable-customer-journeys">From Social Media to Sales: How to Create Unforgettable Customer Journeys</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/from-social-media-to-sales-how-to-create-unforgettable-customer-journeys/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Unlock the Secrets to Creating Standout Short-Form Videos</title> <link>https://www.zoeticamedia.com/unlock-the-secrets-to-creating-standout-short-form-videos</link> <comments>https://www.zoeticamedia.com/unlock-the-secrets-to-creating-standout-short-form-videos#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 11 Nov 2024 01:19:48 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[Short-form Video]]></category> <category><![CDATA[Video]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4283&preview=true&preview_id=4283</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/unlock-the-secrets-to-creating-standout-short-form-videos">Unlock the Secrets to Creating Standout Short-Form Videos</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/unlock-the-secrets-to-creating-standout-short-form-videos/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>How to Supercharge your Networking on LinkedIn and Other Platforms</title> <link>https://www.zoeticamedia.com/how-to-supercharge-your-networking-on-linkedin-and-other-platforms</link> <comments>https://www.zoeticamedia.com/how-to-supercharge-your-networking-on-linkedin-and-other-platforms#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 06 Nov 2024 21:51:35 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[LinkedIn]]></category> <category><![CDATA[Networking]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4306&preview=true&preview_id=4306</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/how-to-supercharge-your-networking-on-linkedin-and-other-platforms">How to Supercharge your Networking on LinkedIn and Other Platforms</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/how-to-supercharge-your-networking-on-linkedin-and-other-platforms/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Embracing Diversity in Marketing</title> <link>https://www.zoeticamedia.com/embracing-diversity-in-marketing</link> <comments>https://www.zoeticamedia.com/embracing-diversity-in-marketing#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 24 Oct 2024 23:10:28 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[community]]></category> <category><![CDATA[Diversity]]></category> <category><![CDATA[Inclusivity]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4248&preview=true&preview_id=4248</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/embracing-diversity-in-marketing">Embracing Diversity in Marketing</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/embracing-diversity-in-marketing/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>How To Unleash Your Superpower Online</title> <link>https://www.zoeticamedia.com/how-to-unleash-your-superpower-online</link> <comments>https://www.zoeticamedia.com/how-to-unleash-your-superpower-online#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 09 Oct 2024 22:28:29 +0000</pubDate> <category><![CDATA[Clarity]]></category> <category><![CDATA[Branding]]></category> <category><![CDATA[Personal Branding]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4302&preview=true&preview_id=4302</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/how-to-unleash-your-superpower-online">How To Unleash Your Superpower Online</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/how-to-unleash-your-superpower-online/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Maximize Your eCommerce Success</title> <link>https://www.zoeticamedia.com/maximize-your-ecommerce-success</link> <comments>https://www.zoeticamedia.com/maximize-your-ecommerce-success#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Sat, 05 Oct 2024 21:54:20 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Branding]]></category> <category><![CDATA[community]]></category> <category><![CDATA[ecommerce]]></category> <category><![CDATA[Personal Brand]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4240&preview=true&preview_id=4240</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/maximize-your-ecommerce-success">Maximize Your eCommerce Success</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/maximize-your-ecommerce-success/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>How to get media coverage for your brand using your expertise</title> <link>https://www.zoeticamedia.com/how-to-get-media-coverage-for-your-brand-using-your-expertise</link> <comments>https://www.zoeticamedia.com/how-to-get-media-coverage-for-your-brand-using-your-expertise#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 23 Sep 2024 11:06:56 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4297</guid> <description><![CDATA[We’re all experts in something.  Thinking about it, we might find we’re experts in more than one thing. 🧠 This might originate from our education, our career path, skills we’ve acquired over time, life experiences, or even a combination of all of the above. Regardless of where our expertise comes from, we’d all be wise<a class="more-link" href="https://www.zoeticamedia.com/how-to-get-media-coverage-for-your-brand-using-your-expertise" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/how-to-get-media-coverage-for-your-brand-using-your-expertise">How to get media coverage for your brand using your expertise</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/how-to-get-media-coverage-for-your-brand-using-your-expertise/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Brand YOU: Building Your Own Personal Brand for Business Success</title> <link>https://www.zoeticamedia.com/brand-you-building-your-own-personal-brand-for-business-success</link> <comments>https://www.zoeticamedia.com/brand-you-building-your-own-personal-brand-for-business-success#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 19 Sep 2024 10:37:22 +0000</pubDate> <category><![CDATA[Clarity]]></category> <category><![CDATA[Branding]]></category> <category><![CDATA[Personal Brand]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4232&preview=true&preview_id=4232</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/brand-you-building-your-own-personal-brand-for-business-success">Brand YOU: Building Your Own Personal Brand for Business Success</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/brand-you-building-your-own-personal-brand-for-business-success/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Introducing Smart AI Secrets: Navigating AI’s Role in Authentic Communication</title> <link>https://www.zoeticamedia.com/introducing-smart-ai-secrets-navigating-ais-role-in-authentic-communication</link> <comments>https://www.zoeticamedia.com/introducing-smart-ai-secrets-navigating-ais-role-in-authentic-communication#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 10 Sep 2024 20:47:22 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Clarity]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Ai Secrets]]></category> <category><![CDATA[AI Tools]]></category> <category><![CDATA[Smart AI Secrets]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4276&preview=true&preview_id=4276</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/introducing-smart-ai-secrets-navigating-ais-role-in-authentic-communication">Introducing Smart AI Secrets: Navigating AI’s Role in Authentic Communication</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/introducing-smart-ai-secrets-navigating-ais-role-in-authentic-communication/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>A 6000% Organic Growth in Facebook Followers in Just A Year</title> <link>https://www.zoeticamedia.com/a-6000-organic-growth-in-facebook-followers-in-just-a-year</link> <comments>https://www.zoeticamedia.com/a-6000-organic-growth-in-facebook-followers-in-just-a-year#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 28 Aug 2024 19:39:31 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Branding]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4242&preview=true&preview_id=4242</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/a-6000-organic-growth-in-facebook-followers-in-just-a-year">A 6000% Organic Growth in Facebook Followers in Just A Year</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/a-6000-organic-growth-in-facebook-followers-in-just-a-year/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Unlocking New Levels of Productivity with Ai</title> <link>https://www.zoeticamedia.com/unlocking-new-levels-of-productivity-with-a</link> <comments>https://www.zoeticamedia.com/unlocking-new-levels-of-productivity-with-a#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Fri, 23 Aug 2024 17:22:42 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[AI]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[Productivity]]></category> <category><![CDATA[Tools]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4254&preview=true&preview_id=4254</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/unlocking-new-levels-of-productivity-with-a">Unlocking New Levels of Productivity with Ai</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/unlocking-new-levels-of-productivity-with-a/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Attracting and Keeping Your Dream Clients </title> <link>https://www.zoeticamedia.com/attracting-and-keeping-your-dream-clients</link> <comments>https://www.zoeticamedia.com/attracting-and-keeping-your-dream-clients#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 14 Aug 2024 23:12:09 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Branding]]></category> <category><![CDATA[Dream Clients]]></category> <category><![CDATA[Personal Brand]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4233&preview=true&preview_id=4233</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/attracting-and-keeping-your-dream-clients">Attracting and Keeping Your Dream Clients </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/attracting-and-keeping-your-dream-clients/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Amplify Your Brand with the Power of Livestreaming</title> <link>https://www.zoeticamedia.com/amplify-your-brand-with-the-power-of-livestreaming</link> <comments>https://www.zoeticamedia.com/amplify-your-brand-with-the-power-of-livestreaming#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 24 Jul 2024 16:23:08 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[community]]></category> <category><![CDATA[Community Building]]></category> <category><![CDATA[Livestreaming]]></category> <category><![CDATA[Livestreams]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4223&preview=true&preview_id=4223</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/amplify-your-brand-with-the-power-of-livestreaming">Amplify Your Brand with the Power of Livestreaming</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/amplify-your-brand-with-the-power-of-livestreaming/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>How to Survive the Social Media Algorithm Apocalypse</title> <link>https://www.zoeticamedia.com/how-to-survive-the-social-media-algorithm-apocalypse</link> <comments>https://www.zoeticamedia.com/how-to-survive-the-social-media-algorithm-apocalypse#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Sun, 23 Jun 2024 21:24:20 +0000</pubDate> <category><![CDATA[Clarity]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Algorithms]]></category> <category><![CDATA[Community Building]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4207&preview=true&preview_id=4207</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/how-to-survive-the-social-media-algorithm-apocalypse">How to Survive the Social Media Algorithm Apocalypse</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/how-to-survive-the-social-media-algorithm-apocalypse/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>How to Build Brand Buzz with the B.E.E.S. Framework</title> <link>https://www.zoeticamedia.com/how-to-build-brand-buzz-with-the-b-e-e-s-framework</link> <comments>https://www.zoeticamedia.com/how-to-build-brand-buzz-with-the-b-e-e-s-framework#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Sun, 23 Jun 2024 19:05:52 +0000</pubDate> <category><![CDATA[Clarity]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Algorithms]]></category> <category><![CDATA[Community Building]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4222&preview=true&preview_id=4222</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/how-to-build-brand-buzz-with-the-b-e-e-s-framework">How to Build Brand Buzz with the B.E.E.S. Framework</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/how-to-build-brand-buzz-with-the-b-e-e-s-framework/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>How to Harness the Game-Changing Power of Live Events</title> <link>https://www.zoeticamedia.com/how-to-harness-the-game-changing-power-of-live-events</link> <comments>https://www.zoeticamedia.com/how-to-harness-the-game-changing-power-of-live-events#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 20 Jun 2024 18:22:26 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Community Building]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[Events]]></category> <category><![CDATA[Live Events]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4195&preview=true&preview_id=4195</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/how-to-harness-the-game-changing-power-of-live-events">How to Harness the Game-Changing Power of Live Events</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/how-to-harness-the-game-changing-power-of-live-events/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Three Foolproof Ways to Banishing Boring Content </title> <link>https://www.zoeticamedia.com/three-foolproof-ways-to-banishing-boring-content</link> <comments>https://www.zoeticamedia.com/three-foolproof-ways-to-banishing-boring-content#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 13 Jun 2024 20:14:43 +0000</pubDate> <category><![CDATA[Create]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4193&preview=true&preview_id=4193</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/three-foolproof-ways-to-banishing-boring-content">Three Foolproof Ways to Banishing Boring Content </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/three-foolproof-ways-to-banishing-boring-content/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Building Bridges, Not Walls: Choosing Collaboration Over Competition</title> <link>https://www.zoeticamedia.com/building-bridges-not-walls-choosing-collaboration-over-competition</link> <comments>https://www.zoeticamedia.com/building-bridges-not-walls-choosing-collaboration-over-competition#respond</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 05 Jun 2024 20:29:32 +0000</pubDate> <category><![CDATA[Community Building]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Ethics]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4209</guid> <description><![CDATA[Kami is known for using social media to nurture strong connections and build community in a way that benefits everyone The post <a href="https://www.zoeticamedia.com/building-bridges-not-walls-choosing-collaboration-over-competition">Building Bridges, Not Walls: Choosing Collaboration Over Competition</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/building-bridges-not-walls-choosing-collaboration-over-competition/feed</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item> <title>Social Media Breakfast of Houston Celebrates 15 Years of Community, Connection, and Growth! </title> <link>https://www.zoeticamedia.com/social-media-breakfast-of-houston-celebrates-15-years-of-community-connection-and-growth</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 16 May 2024 18:21:43 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Community Building]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[leadership]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4197&preview=true&preview_id=4197</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/social-media-breakfast-of-houston-celebrates-15-years-of-community-connection-and-growth">Social Media Breakfast of Houston Celebrates 15 Years of Community, Connection, and Growth! </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Confessions of a Reluctant Self-Promoter (And Why Today I Embrace Careful Self-Disclosure) </title> <link>https://www.zoeticamedia.com/confessions-of-a-reluctant-self-promoter-and-why-today-i-embrace-careful-self-disclosure</link> <dc:creator><![CDATA[Kami Huyse]]></dc:creator> <pubDate>Wed, 01 May 2024 23:13:32 +0000</pubDate> <category><![CDATA[Community Building]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[Mindset]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4183&preview=true&preview_id=4183</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/confessions-of-a-reluctant-self-promoter-and-why-today-i-embrace-careful-self-disclosure">Confessions of a Reluctant Self-Promoter (And Why Today I Embrace Careful Self-Disclosure) </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>From Dream to Reality: How to Become a Published Author</title> <link>https://www.zoeticamedia.com/from-dream-to-reality-how-to-become-a-published-author</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 24 Apr 2024 22:38:21 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[SMBHOU]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4143&preview=true&preview_id=4143</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/from-dream-to-reality-how-to-become-a-published-author">From Dream to Reality: How to Become a Published Author</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Insights from Two Entrepreneurs on Building and Elevating Your Personal Brand</title> <link>https://www.zoeticamedia.com/insights-from-two-entrepreneurs-on-building-and-elevating-your-personal-brand</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Fri, 19 Apr 2024 20:47:53 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Branding]]></category> <category><![CDATA[women]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4156&preview=true&preview_id=4156</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/insights-from-two-entrepreneurs-on-building-and-elevating-your-personal-brand">Insights from Two Entrepreneurs on Building and Elevating Your Personal Brand</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Blindly Churning Out Never-Ending Content Is Counterproductive</title> <link>https://www.zoeticamedia.com/blindly-churning-out-never-ending-content-is-counterproductive</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Fri, 05 Apr 2024 19:13:29 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Clarity]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4124&preview=true&preview_id=4124</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/blindly-churning-out-never-ending-content-is-counterproductive">Blindly Churning Out Never-Ending Content Is Counterproductive</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Standing Out in a Sea of Noise: Developing Your Unique Brand Voice</title> <link>https://www.zoeticamedia.com/standing-out-in-a-sea-of-noise-developing-your-unique-brand-voice</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 25 Mar 2024 22:10:03 +0000</pubDate> <category><![CDATA[Clarity]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4160&preview=true&preview_id=4160</guid> <description><![CDATA[We need to remember that our uniqueness doesn’t just lie in the services we offer, but also in how we articulate and express those offerings. The importance of cultivating a distinctive brand voice can’t be overstated. In an era defined by technological advancements and cutthroat competition, the ability to captivate and engage our ideal clientele through our distinct tone and messaging is vital. The post <a href="https://www.zoeticamedia.com/standing-out-in-a-sea-of-noise-developing-your-unique-brand-voice">Standing Out in a Sea of Noise: Developing Your Unique Brand Voice</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>To TikTok or Not? What Brands Should Consider</title> <link>https://www.zoeticamedia.com/to-tiktok-or-not-what-brands-should-consider</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 12 Mar 2024 11:46:00 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[connect. smartsocialsecrets]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[TikTok]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4065</guid> <description><![CDATA[To win eyeballs on TikTok, Zoetica Media founder Kami Huyse also recommends “understanding that its algorithm skews more toward behavioral factors than demographic ones. In essence, they are trying to create groups of people with similar behaviors. In addition to creating content, brands need to engage with the types of accounts they want to reach to train the algorithm. You can also do a Duet or a Stitch with similar creators to gain traction.” The post <a href="https://www.zoeticamedia.com/to-tiktok-or-not-what-brands-should-consider">To TikTok or Not? What Brands Should Consider</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Master Decision-Making to Elevate Your Business’ Success </title> <link>https://www.zoeticamedia.com/master-decision-making-to-elevate-your-business-success</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 06 Mar 2024 15:52:00 +0000</pubDate> <category><![CDATA[Clarity]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Values]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4145</guid> <description><![CDATA[When you create alternatives, you may find that you'll have better options from which to choose and go with the ones that are more optimal in your decision. Additionally, “always ask yourself, to what end am I making this decision?” The post <a href="https://www.zoeticamedia.com/master-decision-making-to-elevate-your-business-success">Master Decision-Making to Elevate Your Business’ Success </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How To Get Attention on Social Media RIGHT NOW</title> <link>https://www.zoeticamedia.com/how-to-get-attention-on-social-media-right-now</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 06 Mar 2024 01:04:10 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[smart social sparks]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4151</guid> <description><![CDATA[With the proliferation of artificial intelligence and its increased use in the content creation space, there’s a seeming downwards trend towards sameness. To help others avoid getting pulled into the vortex, Zoetica Media founder Kami Huyse shared how to stand out on social media in an original and memorable way. Avoid These Five Common Mistakes<a class="more-link" href="https://www.zoeticamedia.com/how-to-get-attention-on-social-media-right-now" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/how-to-get-attention-on-social-media-right-now">How To Get Attention on Social Media RIGHT NOW</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Decoding LinkedIn’s New Algorithm</title> <link>https://www.zoeticamedia.com/decoding-linkedins-new-algorithm</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 06 Mar 2024 00:06:28 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Connnect]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4144&preview=true&preview_id=4144</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/decoding-linkedins-new-algorithm">Decoding LinkedIn’s New Algorithm</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Master the Subtle Art of Selling Without Selling</title> <link>https://www.zoeticamedia.com/master-the-subtle-art-of-selling-without-selling</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 28 Feb 2024 21:39:27 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Strategy]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4128</guid> <description><![CDATA[In a recent livestream, Zoetica Media founder Kami Huyse and marketing coach Russ Hedge talked about how to do sales right by holding yourself to high standards, fostering genuine connections, and promoting your offerings through a servant-minded approach that benefits your customers. The post <a href="https://www.zoeticamedia.com/master-the-subtle-art-of-selling-without-selling">Master the Subtle Art of Selling Without Selling</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Practical AI Guidance for Communications Professionals</title> <link>https://www.zoeticamedia.com/practical-ai-guidance-for-communications-professionals</link> <dc:creator><![CDATA[Kami Huyse]]></dc:creator> <pubDate>Tue, 20 Feb 2024 15:17:00 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[AI for business]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4057</guid> <description><![CDATA[Trust is important on both a personal and professional level. “Those organizations and brands and companies that are building trust now in the AI world, they're going to have such a competitive advantage over others that are footloose with that sort of thing,” Andrea Weckerle shares in this in-depth discussion around probably the hottest topic of the day. The post <a href="https://www.zoeticamedia.com/practical-ai-guidance-for-communications-professionals">Practical AI Guidance for Communications Professionals</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>AI in Action: How Generative AI Is Reshaping Agency Work for the Better </title> <link>https://www.zoeticamedia.com/ai-in-action-how-generative-ai-is-reshaping-agency-work-for-the-better</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 13 Feb 2024 23:36:34 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[OpenAI]]></category> <category><![CDATA[AI for business]]></category> <category><![CDATA[Ethics]]></category> <category><![CDATA[openAI]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4119</guid> <description><![CDATA[The impact of artificial intelligence on communication is profound. From the ethical implications of AI use to the exciting potential of AI for brand messaging, there’s no question that we have entered a new era of marketing and public relations. The post <a href="https://www.zoeticamedia.com/ai-in-action-how-generative-ai-is-reshaping-agency-work-for-the-better">AI in Action: How Generative AI Is Reshaping Agency Work for the Better </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>The Deepening Interplay Between AI and the Communications Profession</title> <link>https://www.zoeticamedia.com/the-deepening-interplay-between-ai-and-the-communications-profession</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 30 Jan 2024 21:18:03 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[ChatGPT]]></category> <category><![CDATA[connect. smartsocialsecrets]]></category> <category><![CDATA[openAI]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4025</guid> <description><![CDATA[Understanding the nuanced and deepening interplay between artificial intelligence and the communications field has become a strategic necessity for practitioners and agencies. In a recent livestream, John Elsasser, Publications Director of Public Relations Society of America and host of the LinkedIn show Strategies & Tactics Live, spoke with Zoetica Media founder Kami Huyse about the continued importance of online community building and the dangers of sitting on the AI sidelines. The post <a href="https://www.zoeticamedia.com/the-deepening-interplay-between-ai-and-the-communications-profession">The Deepening Interplay Between AI and the Communications Profession</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Develop these Leadership Traits in 2024!</title> <link>https://www.zoeticamedia.com/develop-these-leadership-traits-in-2024</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 16 Jan 2024 12:13:39 +0000</pubDate> <category><![CDATA[Aspirational]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[connect. smartsocialsecrets]]></category> <category><![CDATA[leadership]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4031</guid> <description><![CDATA[“If you expect the unexpected” you’ll have a much easier time dealing with difficult situations and be able to respond with “‘Wasn't expecting that, what can I learn from this, what's the opportunity here?’ You put your brain into creative mode, into a positive mode, say ‘I'm the leader, what do I want to do about this?’” The post <a href="https://www.zoeticamedia.com/develop-these-leadership-traits-in-2024">Develop these Leadership Traits in 2024!</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>The Indelible Power of Community Building </title> <link>https://www.zoeticamedia.com/the-indelible-power-of-community-building</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 07 Dec 2023 22:29:15 +0000</pubDate> <category><![CDATA[Community Building]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[community]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[LinkedIn]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4037</guid> <description><![CDATA[As the CEO of Zoetica Media and creator of Smart Social Secrets, Kami Huyse is widely respected as a social media marketing and public relations expert. One of the main things she credits with her success is community building. In fact, she lists it first in her LinkedIn profile. In a recent appearance on The<a class="more-link" href="https://www.zoeticamedia.com/the-indelible-power-of-community-building" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/the-indelible-power-of-community-building">The Indelible Power of Community Building </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How Every-Sized Business Can Tap Into the Power of Influencer Marketing</title> <link>https://www.zoeticamedia.com/how-every-sized-business-can-tap-into-the-power-of-influencer-marketing</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 15 Nov 2023 21:22:26 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Industry Trends]]></category> <category><![CDATA[influencers]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[trends]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4015</guid> <description><![CDATA[John Pacini, Managing Director of Everyday Health Group's Mom Media division and co-creator of the Mom 2.0 Summit, recently spoke with Zoetica Media founder Kami Huyse about how to effectively work with paid online influencers. His experience with iconic parenting media brands and major corporations like Kia Motors and Best Buy serves as the background for knowing the ins and outs of the powerful influencer marketing world. The post <a href="https://www.zoeticamedia.com/how-every-sized-business-can-tap-into-the-power-of-influencer-marketing">How Every-Sized Business Can Tap Into the Power of Influencer Marketing</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Breaking the Niche Myth: Finding Success as a Generalist</title> <link>https://www.zoeticamedia.com/breaking-the-niche-myth-finding-success-as-a-generalist</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 01 Nov 2023 20:25:04 +0000</pubDate> <category><![CDATA[Create]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4011</guid> <description><![CDATA[multi • potential • itea person with many interests and creative pursuits– Emilie Wapnick The advice to “niche down” has been a mainstay for entrepreneurs and consultants seemingly forever. But it turns out that people who have experience in a lot of areas may find greater success in embracing and leveraging their full range of<a class="more-link" href="https://www.zoeticamedia.com/breaking-the-niche-myth-finding-success-as-a-generalist" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/breaking-the-niche-myth-finding-success-as-a-generalist">Breaking the Niche Myth: Finding Success as a Generalist</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>To Harness the Full Power of AI in Your Marketing, Apply a Human Touch</title> <link>https://www.zoeticamedia.com/to-harness-the-full-power-of-ai-in-your-marketing-apply-a-human-touch</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 25 Oct 2023 19:17:28 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Cool Tools]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[AI Artificial Intelligence]]></category> <category><![CDATA[AI for business]]></category> <category><![CDATA[AI Tools]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[openAI]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Tools. Instant authority]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4002</guid> <description><![CDATA[“You're going to have to learn how to talk with the AI,” says Kami. As with any new technology, there’s a learning curve, and with AI chat-based tools like ChatGPT or Bard, that’s ensuring you take preparatory steps. “We've heard a lot about prompting, ….but one of the things that I haven't heard a lot of people talking about is prepping the AI or training the AI.” The post <a href="https://www.zoeticamedia.com/to-harness-the-full-power-of-ai-in-your-marketing-apply-a-human-touch">To Harness the Full Power of AI in Your Marketing, Apply a Human Touch</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How Marketers Can Make AI Work For Them, Not Against Them</title> <link>https://www.zoeticamedia.com/how-marketers-can-make-ai-work-for-them-not-against-them</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 17 Oct 2023 21:48:18 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[AI]]></category> <category><![CDATA[Cool Tools]]></category> <category><![CDATA[OpenAI]]></category> <category><![CDATA[AI for business]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3994</guid> <description><![CDATA[When it comes to artificial intelligence, communication professionals are often filled with either excitement or apprehension. On the one hand, AI is hailed as a revolutionizing tool that can enhance efficiency by speeding up and simplifying analytical, strategy, and execution processes. On the other hand, it is viewed as a quagmire that can perpetuate or exacerbate existing biases and deceive audiences with fabricated content. The post <a href="https://www.zoeticamedia.com/how-marketers-can-make-ai-work-for-them-not-against-them">How Marketers Can Make AI Work For Them, Not Against Them</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How to Build an Evergreen Lead Generation and Marketing Asset Without Breaking a Sweat </title> <link>https://www.zoeticamedia.com/how-to-build-an-evergreen-lead-generation-and-marketing-asset-without-breaking-a-sweat</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 11 Oct 2023 21:28:06 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Instant Authority]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[instant authority]]></category> <category><![CDATA[Smart Social Mastery]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3991</guid> <description><![CDATA[If you’re a consultant, solopreneur, or small agency owner, use it to market your products or services and to connect more deeply with your target audience. The post <a href="https://www.zoeticamedia.com/how-to-build-an-evergreen-lead-generation-and-marketing-asset-without-breaking-a-sweat">How to Build an Evergreen Lead Generation and Marketing Asset Without Breaking a Sweat </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Make LinkedIn a Go-To Social Platform for Your Business</title> <link>https://www.zoeticamedia.com/make-linkedin-a-go-to-social-platform-for-your-business</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 10 Oct 2023 02:10:34 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[SMBHOU]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3985</guid> <description><![CDATA[LinkedIn is a social media and marketing powerhouse. While other platforms have been getting lots of media attention, some of it not so good, LinkedIn has quietly become one of the most important and respected players in the social media landscape. In fact, by 2024 it’s expected to capture nearly 25% of all B2B digital<a class="more-link" href="https://www.zoeticamedia.com/make-linkedin-a-go-to-social-platform-for-your-business" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/make-linkedin-a-go-to-social-platform-for-your-business">Make LinkedIn a Go-To Social Platform for Your Business</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How to Build a High-Converting Sales Page in Minutes with AI</title> <link>https://www.zoeticamedia.com/how-to-build-a-high-converting-sales-page-in-minutes-with-ai</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 04 Oct 2023 20:27:08 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Cool Tools]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[OpenAI]]></category> <category><![CDATA[AI for business]]></category> <category><![CDATA[openAI]]></category> <category><![CDATA[Sales]]></category> <category><![CDATA[Smart Social Secrets]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3978</guid> <description><![CDATA[Sales pages play a pivotal role in driving business success, yet the struggle to create compelling ones is real. Too often consultants and small business owners cobble something together, cross their fingers, and hope for the best. The post <a href="https://www.zoeticamedia.com/how-to-build-a-high-converting-sales-page-in-minutes-with-ai">How to Build a High-Converting Sales Page in Minutes with AI</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Leveraging Social Audio Platforms to Build Community</title> <link>https://www.zoeticamedia.com/leveraging-social-audio-platforms-to-build-community</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 27 Sep 2023 23:04:25 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3966</guid> <description><![CDATA[Video is considered social media royalty, but audio is extremely powerful as well. It’s also a magnificent way to build community, as social media strategist Madalyn Sklar shared during a recent Social Media Breakfast Houston hosted by Jennifer Texada. The post <a href="https://www.zoeticamedia.com/leveraging-social-audio-platforms-to-build-community">Leveraging Social Audio Platforms to Build Community</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Building Your Social Media Platform With Authenticity and Heart</title> <link>https://www.zoeticamedia.com/building-your-social-media-platform-with-authenticity-and-heart</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 27 Sep 2023 20:38:55 +0000</pubDate> <category><![CDATA[Community Building]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[YouTube]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3962</guid> <description><![CDATA[Being a positive influencer goes beyond numbers. Rather than focusing obsessively on views, clicks, and other analytics, showing up authentically is based on a service mindset. Sharing your genuine self through social media gives you a platform to express yourself and connect with others on a deeper level. And in doing so, people get to know your talents, ideas, and accomplishments. The post <a href="https://www.zoeticamedia.com/building-your-social-media-platform-with-authenticity-and-heart">Building Your Social Media Platform With Authenticity and Heart</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Tap Into the Three Proven Strategies that Build Your Online Authority</title> <link>https://www.zoeticamedia.com/tap-into-the-three-proven-strategies-that-build-your-online-authority</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 12 Sep 2023 12:32:41 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Instant Authority]]></category> <category><![CDATA[instant authority]]></category> <category><![CDATA[Smart Social Mastery]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Tools. Instant authority]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3956</guid> <description><![CDATA[Boosting your online authority helps you create a strong foundation of trust and influence in your field. In a recent livestream, Zoetica Media founder Kami Huyse shares the three tried-and-true strategies to elevate your authority and supercharge your business to new heights! The post <a href="https://www.zoeticamedia.com/tap-into-the-three-proven-strategies-that-build-your-online-authority">Tap Into the Three Proven Strategies that Build Your Online Authority</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Foundations of Success: Building a Strong Business with the Right Community</title> <link>https://www.zoeticamedia.com/foundations-of-success-building-a-strong-business-with-the-right-community</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 06 Sep 2023 20:48:03 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Instant Authority]]></category> <category><![CDATA[instant authority]]></category> <category><![CDATA[Smart Social Mastery]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3951</guid> <description><![CDATA[Becky Myers, co-owner of MyHart Communications, has lived the ups and downs of running her own business. A communicator with over twenty years experience, she began her career on the journalism side before becoming a public relations professional. In a recent livestream, she shared insights and tips on building a successful business and what other communications professionals need to know to do the same. The post <a href="https://www.zoeticamedia.com/foundations-of-success-building-a-strong-business-with-the-right-community">Foundations of Success: Building a Strong Business with the Right Community</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Failing To Get Your Social Media Content Done? Top Solutions to Address This Issue!</title> <link>https://www.zoeticamedia.com/failing-to-get-your-social-media-content-done-top-solutions-to-address-this-issue</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 05 Sep 2023 18:44:00 +0000</pubDate> <category><![CDATA[Create]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[instant authority]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3937</guid> <description><![CDATA[Prioritizing client needs is often necessary, but that doesn’t mean you should overlook the importance of promoting yourself and your business. Showcasing your unique skills and demonstrating your expertise boosts your credibility and also widens your reach. By building a strong reputation, you don’t just reassure existing clients that they’re in good hands, you also attract new clients who want the same valuable experience. The post <a href="https://www.zoeticamedia.com/failing-to-get-your-social-media-content-done-top-solutions-to-address-this-issue">Failing To Get Your Social Media Content Done? Top Solutions to Address This Issue!</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Charge More for Your Services and Get Paid What You’re Worth</title> <link>https://www.zoeticamedia.com/charge-more-for-your-services-and-get-paid-what-youre-worth</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 31 Aug 2023 14:48:34 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[communicate]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3933</guid> <description><![CDATA[The answer in how to charge more for services, “lies in delivering more value for your clients so you feel good about charging more, so that they feel good about you and what they're paying for the service, because it gets them the results that they want.” Adding value is the operative element here. “You can't just charge [more] and not add value.” The post <a href="https://www.zoeticamedia.com/charge-more-for-your-services-and-get-paid-what-youre-worth">Charge More for Your Services and Get Paid What You’re Worth</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>The Killer App is You </title> <link>https://www.zoeticamedia.com/the-killer-app-is-you</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 23 Aug 2023 13:38:09 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3924</guid> <description><![CDATA[Rather than showing up on social media just when we’re announcing or promoting something, she recommends “think[ing] about ways to show your personality that are going to bring people in” all the time. The post <a href="https://www.zoeticamedia.com/the-killer-app-is-you">The Killer App is You </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Why You’re Not Getting Enough Business Referrals</title> <link>https://www.zoeticamedia.com/why-youre-not-getting-enough-business-referrals</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 21 Aug 2023 12:23:46 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3909</guid> <description><![CDATA[New customer acquisition ideas run the gamut from email marketing, social media advertising, and influencer partnerships, to collaborations and more. One of the best ways is through referrals from happy clients, partners, or fellow professionals. The post <a href="https://www.zoeticamedia.com/why-youre-not-getting-enough-business-referrals">Why You’re Not Getting Enough Business Referrals</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>These Marketing Mistakes Could Cost You $1000s</title> <link>https://www.zoeticamedia.com/these-marketing-mistakes-could-cost-you-1000s</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 15 Aug 2023 20:33:00 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3901</guid> <description><![CDATA[Immersing yourself in learning the ins-and-outs of marketing and social media is important, but assuming the best way to do that is by starting from zero is unnecessary and counterproductive to your actual goals. The post <a href="https://www.zoeticamedia.com/these-marketing-mistakes-could-cost-you-1000s">These Marketing Mistakes Could Cost You $1000s</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Future-Proof Your Social Media Strategy With These 6 Steps</title> <link>https://www.zoeticamedia.com/future-proof-your-social-media-success-with-these-6-steps</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 09 Aug 2023 14:09:10 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Instant Authority]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Strategy]]></category> <category><![CDATA[instant authority]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3871</guid> <description><![CDATA[You have to future proof your social media. Do not to get bogged down in the specifics of social media as these change over time, but instead focus on where they are in the journey. One of the most important things about these steps [is that] they are more about who you need to be than they are about the actual technical pieces of social media. The post <a href="https://www.zoeticamedia.com/future-proof-your-social-media-success-with-these-6-steps">Future-Proof Your Social Media Strategy With These 6 Steps</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>The Power of AI for Creators</title> <link>https://www.zoeticamedia.com/the-power-of-ai-for-creators</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 02 Aug 2023 20:17:39 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[OpenAI]]></category> <category><![CDATA[AI for business]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[Twitter]]></category> <category><![CDATA[Twitter Chat]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3879</guid> <description><![CDATA[But AI can also be a valuable tool for professionals, especially in the creative industries, as Zoetica Media founder Kami Huyse shared in a recent exchange with #TwitterSmarter founder Madalyn Sklar. The post <a href="https://www.zoeticamedia.com/the-power-of-ai-for-creators">The Power of AI for Creators</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Book Launch Marketing 101 for Experienced and First-Time Authors </title> <link>https://www.zoeticamedia.com/book-launch-marketing-101-for-experienced-and-first-time-authors</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 25 Jul 2023 11:05:26 +0000</pubDate> <category><![CDATA[Book Shelf]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Book]]></category> <category><![CDATA[Marketing]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3874</guid> <description><![CDATA[Writing a book can be one of the best ways to share your ideas with the world. It showcases your expertise and can serve as a credibility tool for your business. The post <a href="https://www.zoeticamedia.com/book-launch-marketing-101-for-experienced-and-first-time-authors">Book Launch Marketing 101 for Experienced and First-Time Authors </a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>The 5-Step Process to Attract High-Quality Leads</title> <link>https://www.zoeticamedia.com/the-5-step-process-to-attract-high-quality-leads</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 19 Jul 2023 20:46:05 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3858</guid> <description><![CDATA[A better approach is to focus on building trust and rapport so your prospects feel they’re making their own buying decisions, not being forced. You want to persuade them, not make them feel they’re being pressured. The post <a href="https://www.zoeticamedia.com/the-5-step-process-to-attract-high-quality-leads">The 5-Step Process to Attract High-Quality Leads</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How to Overcome Your Fear of Self-Promotion</title> <link>https://www.zoeticamedia.com/how-to-overcome-your-fear-of-self-promotion</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 19 Jul 2023 20:41:00 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[authenticity]]></category> <category><![CDATA[share your voice]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3857</guid> <description><![CDATA[“It is good sometimes to show… the struggles that you're going through, the weaknesses that you have, and then be open about changing those and show people how you do work through things.” The post <a href="https://www.zoeticamedia.com/how-to-overcome-your-fear-of-self-promotion">How to Overcome Your Fear of Self-Promotion</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>The Transformative Power of Tenacity for Business Success</title> <link>https://www.zoeticamedia.com/the-transformative-power-of-tenacity-for-business-success</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Sun, 09 Jul 2023 13:34:36 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[PowerWomen]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[women]]></category> <category><![CDATA[Women in business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3848</guid> <description><![CDATA[In today’s frequently volatile business environment, navigating through challenges and setbacks requires not just strategy and skill, but also embracing a winning mindset. Zoetica Media founder Kami Huyse recently appeared on Ingor van Rooi’s Wonder Women Wednesday show to share her suggestions for effectively dealing with obstacles and harnessing the power of tenacity to unlock<a class="more-link" href="https://www.zoeticamedia.com/the-transformative-power-of-tenacity-for-business-success" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/the-transformative-power-of-tenacity-for-business-success">The Transformative Power of Tenacity for Business Success</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Using Social Media to Strengthen Your Community and Build Your Business</title> <link>https://www.zoeticamedia.com/using-social-media-where-do-i-start</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 22 Jun 2023 21:36:34 +0000</pubDate> <category><![CDATA[Connect]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[video]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3841</guid> <description><![CDATA[An important thing to keep in mind about social media is that it transcends geography. People from all different parts of the world can interact with each other who might otherwise not get a chance to meet. But social media doesn’t just connect people online. It also allows people to connect where they live and work. As Kami points out, “social media isn't just online, it kind of moves between the worlds of online and offline.” The post <a href="https://www.zoeticamedia.com/using-social-media-where-do-i-start">Using Social Media to Strengthen Your Community and Build Your Business</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Self-Publish a Book to Establish Expertise, Increase Visibility, and Build Your Network</title> <link>https://www.zoeticamedia.com/self-publish-a-book-to-establish-expertise-increase-visibility-and-build-your-network</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 14 Jun 2023 15:07:43 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Create]]></category> <category><![CDATA[Book]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3828</guid> <description><![CDATA[Have you ever dreamed of writing a book and adding “author” to your list of accomplishments? 📘 Or maybe you already have a book under your belt and are wondering whether self-publishing is the way to go for your next one? Zoetica Media founder Kami Huyse and eCommerce business consultant Veronica Jeans have answers! Both<a class="more-link" href="https://www.zoeticamedia.com/self-publish-a-book-to-establish-expertise-increase-visibility-and-build-your-network" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/self-publish-a-book-to-establish-expertise-increase-visibility-and-build-your-network">Self-Publish a Book to Establish Expertise, Increase Visibility, and Build Your Network</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How the 24-Hour Launch of The Most Amazing Marketing Book Ever Put it on Amazon’s Bestseller List</title> <link>https://www.zoeticamedia.com/how-the-24-hour-launch-of-the-most-amazing-marketing-book-ever-put-it-on-amazons-bestseller-list</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 31 May 2023 20:34:42 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Book]]></category> <category><![CDATA[Connect]]></category> <category><![CDATA[Launch]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3811</guid> <description><![CDATA[People love to be part of something exciting and unique, and a live 24-hour event featuring all 35 authors of the book definitely qualifies! The mega event, which took place on May 17, allowed readers to participate and listen in real time, thus offering a highly personal experience. The post <a href="https://www.zoeticamedia.com/how-the-24-hour-launch-of-the-most-amazing-marketing-book-ever-put-it-on-amazons-bestseller-list">How the 24-Hour Launch of The Most Amazing Marketing Book Ever Put it on Amazon’s Bestseller List</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <enclosure length="646942" type="video/mp4" url="https://www.zoeticamedia.com/wp-content/uploads/2023/05/24-HOURS-Video-Thumbnails.mp4"/> </item> <item> <title>Virtual Spaces are Taking Business to a New Level</title> <link>https://www.zoeticamedia.com/virtual-spaces-are-taking-business-to-a-new-level</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 11 May 2023 11:33:44 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Metaverse]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3798</guid> <description><![CDATA[Today “there is no one set metaverse, but rather a variety, spanning multiple platforms,” reports Wired. XR Today explains that virtual reality and augmented reality are both “technologies that overlay or replace physical environments with virtual content… AR enhances surroundings by incorporating digital components into live view, VR is an experience that replaces the actual world with a computer-generated simulation.” The post <a href="https://www.zoeticamedia.com/virtual-spaces-are-taking-business-to-a-new-level">Virtual Spaces are Taking Business to a New Level</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Virtual Shopping for Your Business, Even if You’re in the Services Business</title> <link>https://www.zoeticamedia.com/virtual-shopping-for-your-business-even-if-youre-in-the-services-business</link> <comments>https://www.zoeticamedia.com/virtual-shopping-for-your-business-even-if-youre-in-the-services-business#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 03 May 2023 20:41:20 +0000</pubDate> <category><![CDATA[Industry Trends]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[ecommerce]]></category> <category><![CDATA[Shopify]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[trends]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3790</guid> <description><![CDATA[In Trend #4: Why businesses without physical products should still offer virtual shopping, the 5th segment of her six-part series on The 5 Social Media Trends That Will Shape the Industry in 2023, Zoetica Media founder Kami Huyse talks about the growing virtual shopping marketplace, the platform opportunities it opens to your business, and the<a class="more-link" href="https://www.zoeticamedia.com/virtual-shopping-for-your-business-even-if-youre-in-the-services-business" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/virtual-shopping-for-your-business-even-if-youre-in-the-services-business">Virtual Shopping for Your Business, Even if You’re in the Services Business</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/virtual-shopping-for-your-business-even-if-youre-in-the-services-business/feed</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item> <title>Tips for Creating Attention-Grabbing Short-Form Video, the Easy Way</title> <link>https://www.zoeticamedia.com/tips-for-creating-attention-grabbing-short-form-video-the-easy-way</link> <comments>https://www.zoeticamedia.com/tips-for-creating-attention-grabbing-short-form-video-the-easy-way#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 04 Apr 2023 18:35:35 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Video]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3774</guid> <description><![CDATA[In Trend #3: Tips & Tools to Master Short-Form Videos, the 4th segment of her six-part series on The 5 Social Media Trends That Will Shape the Industry in 2023, Zoetica Media founder Kami Huyse shared her process and tools for creating quality, attention-grabbing short-form videos.  Plan, Produce, and Promote Plan The planning phase is<a class="more-link" href="https://www.zoeticamedia.com/tips-for-creating-attention-grabbing-short-form-video-the-easy-way" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/tips-for-creating-attention-grabbing-short-form-video-the-easy-way">Tips for Creating Attention-Grabbing Short-Form Video, the Easy Way</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/tips-for-creating-attention-grabbing-short-form-video-the-easy-way/feed</wfw:commentRss> <slash:comments>2</slash:comments> <enclosure length="742729" type="video/mp4" url="https://www.zoeticamedia.com/wp-content/uploads/2023/04/SSS-Plan-Produce-Promote.mp4"/> </item> <item> <title>Which Social Media Platforms to Use for Business in 2023</title> <link>https://www.zoeticamedia.com/which-social-media-platforms-to-use-for-business-in-2023</link> <comments>https://www.zoeticamedia.com/which-social-media-platforms-to-use-for-business-in-2023#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 14 Mar 2023 22:22:24 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[Instagram]]></category> <category><![CDATA[LinkedIn]]></category> <category><![CDATA[Snapchat]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[Twitter]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3768</guid> <description><![CDATA[Zoetica founder, Kami Huyse, explains why being selective is better than trying to be active on all platforms and risk spreading yourself too thin. She also reviews some of the new platforms out there, offering suggestions for which are worth exploring. The post <a href="https://www.zoeticamedia.com/which-social-media-platforms-to-use-for-business-in-2023">Which Social Media Platforms to Use for Business in 2023</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/which-social-media-platforms-to-use-for-business-in-2023/feed</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item> <title>Creative Professionals, Get Ready for the Artificial Intelligence Takeover</title> <link>https://www.zoeticamedia.com/creative-professionalsget-ready-for-the-artificial-intelligence-takeover</link> <comments>https://www.zoeticamedia.com/creative-professionalsget-ready-for-the-artificial-intelligence-takeover#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Sun, 12 Feb 2023 21:30:43 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Cool Tools]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Productivity]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Social Media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3751</guid> <description><![CDATA[Using ChatGPT and DALL-E 2 together allows creative professionals to create text and accompanying images that enhance their written work, Kami suggests. The post <a href="https://www.zoeticamedia.com/creative-professionalsget-ready-for-the-artificial-intelligence-takeover">Creative Professionals, Get Ready for the Artificial Intelligence Takeover</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/creative-professionalsget-ready-for-the-artificial-intelligence-takeover/feed</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item> <title>The 5 Social Media Trends That Will Shape the Industry in 2023</title> <link>https://www.zoeticamedia.com/the-5-social-media-trends-that-will-shape-the-industry-in-2023</link> <comments>https://www.zoeticamedia.com/the-5-social-media-trends-that-will-shape-the-industry-in-2023#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 01 Feb 2023 20:06:49 +0000</pubDate> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3741</guid> <description><![CDATA[To help professional communicators understand and navigate these changes, Zoetica Media founder Kami Huyse outlined the top 5 social media trends they should keep their eyes on this year. The post <a href="https://www.zoeticamedia.com/the-5-social-media-trends-that-will-shape-the-industry-in-2023">The 5 Social Media Trends That Will Shape the Industry in 2023</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/the-5-social-media-trends-that-will-shape-the-industry-in-2023/feed</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item> <title>The 5-Part Visibility Plan That Will Help Promote and Grow Your Business</title> <link>https://www.zoeticamedia.com/the-5-part-visibility-plan-that-will-help-promote-and-grow-your-business</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 25 Jan 2023 21:41:54 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3733</guid> <description><![CDATA[Kami developed a 5-part sustainable Visibility Plan that overcomes any hesitancy and procrastination you might be feeling and ensures you show up on a regular basis so you can continue to promote and grow your business. The post <a href="https://www.zoeticamedia.com/the-5-part-visibility-plan-that-will-help-promote-and-grow-your-business">The 5-Part Visibility Plan That Will Help Promote and Grow Your Business</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Are You Ready for AI in Creative Work?</title> <link>https://www.zoeticamedia.com/are-you-ready-for-the-ai-future-of-creative-work</link> <comments>https://www.zoeticamedia.com/are-you-ready-for-the-ai-future-of-creative-work#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Fri, 23 Dec 2022 00:28:17 +0000</pubDate> <category><![CDATA[AI]]></category> <category><![CDATA[Cool Tools]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[AI for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3722</guid> <description><![CDATA[In a recent livestream, she shared her thoughts on AI, noting, “the thing to remember is that there is no turning back,” but added, “it’s important to remember that AI is a tool, and like any tool, it has the potential to enhance the work of creative professionals rather than replace them.” The post <a href="https://www.zoeticamedia.com/are-you-ready-for-the-ai-future-of-creative-work">Are You Ready for AI in Creative Work?</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/are-you-ready-for-the-ai-future-of-creative-work/feed</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item> <title>Social Media Managers Are All Grown Up</title> <link>https://www.zoeticamedia.com/social-media-managers-are-all-grown-up</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 07 Dec 2022 16:19:11 +0000</pubDate> <category><![CDATA[Careers]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Public Relations]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3712</guid> <description><![CDATA[The days of social media being regarded as something you just do on the side are long over. Now social media management is an important profession staffed by highly-skilled practitioners who help companies and brands engage, connect, and maintain strong relationships with their audiences. The post <a href="https://www.zoeticamedia.com/social-media-managers-are-all-grown-up">Social Media Managers Are All Grown Up</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How to Survive Major Changes in Social Media</title> <link>https://www.zoeticamedia.com/how-to-survive-major-changes-in-social-media</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 30 Nov 2022 21:32:32 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Strategy]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[Twitter]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3704</guid> <description><![CDATA[You’ve probably noticed that there have been a lot of changes on social media platforms of late. If you can’t make heads or tails of what’s happening, Zoetica Media founder Kami Huyse explains what’s going on and how to successfully navigate it all. The post <a href="https://www.zoeticamedia.com/how-to-survive-major-changes-in-social-media">How to Survive Major Changes in Social Media</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>What Organizations and Marketers Need to Know About Web3 and the Metaverse</title> <link>https://www.zoeticamedia.com/what-organizations-ad-marketers-need-to-know-about-web3-and-the-metaverse</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 23 Nov 2022 02:33:46 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Community Building]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Houston]]></category> <category><![CDATA[Metaverse]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[Web3]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3689</guid> <description><![CDATA[Web3 and the metaverse are bringing tremendous changes to society as a whole, so businesses and brands that don’t keep up are doing themselves a big disservice. The post <a href="https://www.zoeticamedia.com/what-organizations-ad-marketers-need-to-know-about-web3-and-the-metaverse">What Organizations and Marketers Need to Know About Web3 and the Metaverse</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Hacking Your Brain For Success</title> <link>https://www.zoeticamedia.com/hacking-your-brain-for-success</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 10 Nov 2022 01:46:24 +0000</pubDate> <category><![CDATA[Aspirational]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[inspiration]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3679</guid> <description><![CDATA[However, when it comes to your reticular activating system, “think on the solutions rather than the problems,” says Kami, and then “you will see the opportunities when [they present themselves].” The post <a href="https://www.zoeticamedia.com/hacking-your-brain-for-success">Hacking Your Brain For Success</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Using Chatbots to Turbocharge Your Customer Engagement</title> <link>https://www.zoeticamedia.com/using-chatbots-to-turbocharge-your-customer-engagement</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 03 Nov 2022 14:06:25 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Community Building]]></category> <category><![CDATA[PowerWomen]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Automation]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3668</guid> <description><![CDATA[J Franco runs a successful marketing agency that helps solopreneurs build and market online businesses and has seen first-hand how chatbots can help businesses grow and create closer connections with customers and prospects. The post <a href="https://www.zoeticamedia.com/using-chatbots-to-turbocharge-your-customer-engagement">Using Chatbots to Turbocharge Your Customer Engagement</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Zoetica Founder Kami Huyse Receives 2022 Women Who Mean Business Award in Professional Services Category</title> <link>https://www.zoeticamedia.com/zoetica-founder-kami-huyse-receives-2022-women-who-mean-business-award-in-professional-services-category</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 24 Oct 2022 17:26:03 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Awards]]></category> <category><![CDATA[Community Building]]></category> <category><![CDATA[Zoetica Business]]></category> <category><![CDATA[awards]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[women]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3665</guid> <description><![CDATA[The awards recognized “women in leadership roles who have demonstrated excellence in their careers and community.” The honorees, representing over a dozen categories, were selected by a distinguished panel of judges composed of leaders from the business, healthcare, law, and nonprofit industries. The post <a href="https://www.zoeticamedia.com/zoetica-founder-kami-huyse-receives-2022-women-who-mean-business-award-in-professional-services-category">Zoetica Founder Kami Huyse Receives 2022 Women Who Mean Business Award in Professional Services Category</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title> Zoetica Founder Kami Huyse Receives 2022 Women Who Mean Business Award in Professional Services Category</title> <link>https://www.zoeticamedia.com/zoetica-founder-kami-huyse-receives-2022-women-who-mean-business-award-in-professional-services-category-2</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 24 Oct 2022 11:37:00 +0000</pubDate> <category><![CDATA[Awards]]></category> <category><![CDATA[Community Building]]></category> <category><![CDATA[PowerWomen]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=4309</guid> <description><![CDATA[The Houston Business Journal named Zoetica founder and CEO Kami Huyse as a 2022 Women Who Mean Business honoree in the Outstanding Business Leaders in Professional Services category.  The awards recognized “women in leadership roles who have demonstrated excellence in their careers and community.” The honorees, representing over a dozen categories, were selected by a<a class="more-link" href="https://www.zoeticamedia.com/zoetica-founder-kami-huyse-receives-2022-women-who-mean-business-award-in-professional-services-category-2" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/zoetica-founder-kami-huyse-receives-2022-women-who-mean-business-award-in-professional-services-category-2"> Zoetica Founder Kami Huyse Receives 2022 Women Who Mean Business Award in Professional Services Category</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Zoetica Founder, Kami Huyse, Speaking at PRSA Houston’s PR Day 2022</title> <link>https://www.zoeticamedia.com/zoetica-founder-kami-huyse-speaking-at-prsa-houstons-pr-day-2022</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Thu, 20 Oct 2022 00:53:08 +0000</pubDate> <category><![CDATA[Awards]]></category> <category><![CDATA[Community Building]]></category> <category><![CDATA[PowerWomen]]></category> <category><![CDATA[Zoetica Business]]></category> <category><![CDATA[Houston]]></category> <category><![CDATA[Public Relations]]></category> <category><![CDATA[Speaking]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3653</guid> <description><![CDATA[PRSA’s Houston Chapter is bringing together an amazing lineup of speakers and communications practitioners at its annual PR Day conference on Thursday, October 20. With three different tracks to choose from, the event will be jam-packed with insider tips and actionable strategies from experts in their field. The post <a href="https://www.zoeticamedia.com/zoetica-founder-kami-huyse-speaking-at-prsa-houstons-pr-day-2022">Zoetica Founder, Kami Huyse, Speaking at PRSA Houston’s PR Day 2022</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Marketing Secrets from a Celebrity and Brand Matchmaker</title> <link>https://www.zoeticamedia.com/marketing-secrets-from-a-celebrity-and-brand-matchmaker</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 10 Oct 2022 20:30:32 +0000</pubDate> <category><![CDATA[Instant Authority]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Celebrity]]></category> <category><![CDATA[instant authority]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3635</guid> <description><![CDATA[If you want great clients you’ve got to be great at what you do, and Ric argues that a relentless pursuit of precision and excellence will get you there. “I am a believer that greatness is a choice,” he says. What differentiates highly successful people from others is their “relentless nature of direction and excellence towards their craft… and I think that’s something that [can apply] to each of us.” The post <a href="https://www.zoeticamedia.com/marketing-secrets-from-a-celebrity-and-brand-matchmaker">Marketing Secrets from a Celebrity and Brand Matchmaker</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Easy Tips to Stay Visible on Social Media Without Burnout</title> <link>https://www.zoeticamedia.com/easy-tips-to-stay-visible-on-social-media-without-burnout</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Fri, 07 Oct 2022 11:08:02 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Instant Authority]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[Tools. Instant authority]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3626</guid> <description><![CDATA[ some point. Accepting imperfection and committing to consistently doing the work will help in the long run. The post <a href="https://www.zoeticamedia.com/easy-tips-to-stay-visible-on-social-media-without-burnout">Easy Tips to Stay Visible on Social Media Without Burnout</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Tips to Create a Successful Rebrand with Alan Hennessy, The Digital Mentor</title> <link>https://www.zoeticamedia.com/tips-on-how-to-create-a-successful-rebrand</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 05 Oct 2022 21:18:28 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Instant Authority]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Branding]]></category> <category><![CDATA[instant authority]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3613</guid> <description><![CDATA[Rebranding might seem daunting, but if you’re clear about your reason, the scaffolding structure to put everything together will be easier to create. Alan’s passion for helping other entrepreneurs required him to step out from behind his agency’s mantle and become known in his own right. The post <a href="https://www.zoeticamedia.com/tips-on-how-to-create-a-successful-rebrand">Tips to Create a Successful Rebrand with Alan Hennessy, The Digital Mentor</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Using the Power of TikTok for Your Business and Brand</title> <link>https://www.zoeticamedia.com/using-the-power-of-tiktok-for-your-business-and-brand</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 24 Aug 2022 15:00:00 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Community Building]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[Houston]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3568&preview=true&preview_id=3568</guid> <description><![CDATA[TikTok is hugely popular, with users watching 167,000,000 videos on the social media platform per minute! No surprise then that it’s the fastest-growing social media platform of all time.  Last year the City of Houston launched its TikTok account which already has over 42K followers. During a recent Houston Social Media Breakfast, social media manager<a class="more-link" href="https://www.zoeticamedia.com/using-the-power-of-tiktok-for-your-business-and-brand" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/using-the-power-of-tiktok-for-your-business-and-brand">Using the Power of TikTok for Your Business and Brand</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How Influencers Can Expand Their Reach Through Amazon Livestream</title> <link>https://www.zoeticamedia.com/how-influencers-can-expand-their-reach-through-amazon-livestream</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 17 Aug 2022 15:00:00 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Influencer Outreach]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Amazon]]></category> <category><![CDATA[Livestreaming]]></category> <category><![CDATA[Sales]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3566&preview=true&preview_id=3566</guid> <description><![CDATA[Zoetica Media founder Kami Huyse invited Dealcasters LIVE show hosts Chris Stone and Jim Fuhs on the Social Media Breakfast Houston livestream to share their expertise in growing brand awareness and earning affiliate revenue in the Amazon space. Here's a snapshot of what they had to say. The post <a href="https://www.zoeticamedia.com/how-influencers-can-expand-their-reach-through-amazon-livestream">How Influencers Can Expand Their Reach Through Amazon Livestream</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How to Harness the Power of Podcasting for You and Your Brand</title> <link>https://www.zoeticamedia.com/how-to-harness-the-power-of-podcasting-for-you-and-your-brand</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 10 Aug 2022 12:49:06 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Podcast]]></category> <category><![CDATA[Podcast Insights]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3572</guid> <description><![CDATA[If you’re wondering whether launching a podcast is worth it, the answer is YES! While podcasts have been around for years, their listenership really took off during the pandemic when people spent lots of time at home. And since then, their popularity has remained strong. The post <a href="https://www.zoeticamedia.com/how-to-harness-the-power-of-podcasting-for-you-and-your-brand">How to Harness the Power of Podcasting for You and Your Brand</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>What Social Media Algorithms Really Care About and Why It Matters</title> <link>https://www.zoeticamedia.com/what-social-media-algorithms-really-care-about-and-why-it-matters</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 01 Aug 2022 15:00:00 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Industry Trends]]></category> <category><![CDATA[Strategy]]></category> <category><![CDATA[Algorithms]]></category> <category><![CDATA[Facebook]]></category> <category><![CDATA[Instagram]]></category> <category><![CDATA[LinkedIn]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Twitter]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3565&preview=true&preview_id=3565</guid> <description><![CDATA[Just when you think you’ve finally got a social media platform’s algorithm all figured out, it seems to change things around. You can’t just ignore such changes, however, since knowing what drives algorithms is crucial for content creators, professional communicators, and marketers whose work depends on using social media successfully. 🤔 In her two-part livestream<a class="more-link" href="https://www.zoeticamedia.com/what-social-media-algorithms-really-care-about-and-why-it-matters" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/what-social-media-algorithms-really-care-about-and-why-it-matters">What Social Media Algorithms Really Care About and Why It Matters</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Valuable Insights and How-Tos for Your Business from Social Media Day 2022</title> <link>https://www.zoeticamedia.com/valuable-insights-and-how-tos-for-your-business-from-social-media-day-2022</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 26 Jul 2022 19:30:42 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Strategy]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3550</guid> <description><![CDATA[Kami Huyse, Founder of Zoetica Media and Social Media Breakfast of Houston, shares the four counterintuitive secrets to crafting a social media strategy that delivers take-it-to-the-bank results. She also mentions specific tools you can use to streamline and more easily complete your work. The post <a href="https://www.zoeticamedia.com/valuable-insights-and-how-tos-for-your-business-from-social-media-day-2022">Valuable Insights and How-Tos for Your Business from Social Media Day 2022</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How to Avoid Falling into the Social Media Misinformation Trap</title> <link>https://www.zoeticamedia.com/how-to-avoid-falling-into-the-social-media-misinformation-trap</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Fri, 22 Jul 2022 20:13:00 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Crisis Communication]]></category> <category><![CDATA[misinformation]]></category> <category><![CDATA[Public Relations]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3553</guid> <description><![CDATA[Social media has the potential to bring friends and families closer together, and help businesses create deeper connections with their customers. Yet it can also sow division and serve as a conduit of misinformation, intentionally agitated by bad actors creating dissension and discord. The post <a href="https://www.zoeticamedia.com/how-to-avoid-falling-into-the-social-media-misinformation-trap">How to Avoid Falling into the Social Media Misinformation Trap</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How Build an International Community Through Social Media</title> <link>https://www.zoeticamedia.com/how-build-an-international-community-through-social-media</link> <dc:creator><![CDATA[Aarushi Pant]]></dc:creator> <pubDate>Mon, 11 Jul 2022 15:30:53 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Social Networking Guidelines]]></category> <category><![CDATA[Social Networks]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3539</guid> <description><![CDATA[As you’ve probably heard before, consistency is key. If you’re trying to build a truly global community, you need to ensure that these people know that they can always reach out to you. The post <a href="https://www.zoeticamedia.com/how-build-an-international-community-through-social-media">How Build an International Community Through Social Media</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Pivoting: Small Tweaks to Scale Your Business</title> <link>https://www.zoeticamedia.com/four-small-tweaks-to-grow-and-scale-your-business-with-social-media</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 07 Jun 2022 18:48:36 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[instant authority]]></category> <category><![CDATA[Smart Social Mastery]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3506</guid> <description><![CDATA[If you find that your business is stagnating, strategically pivoting might be the best way to produce strong results for your business. Pivoting doesn’t necessarily require drastic changes. Sometimes a small tweak here and there is enough to get your results back on track. The post <a href="https://www.zoeticamedia.com/four-small-tweaks-to-grow-and-scale-your-business-with-social-media">Pivoting: Small Tweaks to Scale Your Business</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Serve Your Clients With Your Funnel</title> <link>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-6-attractor</link> <comments>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-6-attractor#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 01 Jun 2022 13:29:06 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Social Media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3497</guid> <description><![CDATA[Here is a proactive approach that gets you results without any associated icky feelings. You want to create a Customer Journey Funnel vs just a sales funnel. Think of it as the journey you take with prospective clients so that at the end, they can’t wait to work with you. The post <a href="https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-6-attractor">Serve Your Clients With Your Funnel</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-6-attractor/feed</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item> <title>Spend Less Time Creating Content and Get Better Results</title> <link>https://www.zoeticamedia.com/hacks-to-create-social-media-in-less-time-part-5-creator</link> <comments>https://www.zoeticamedia.com/hacks-to-create-social-media-in-less-time-part-5-creator#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 24 May 2022 12:34:33 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3484</guid> <description><![CDATA[Scheduling will save you a tremendous amount of time, one thing you should never automate is your direct engagement with people. Always personally connect with individuals that interact with the material you put out. The post <a href="https://www.zoeticamedia.com/hacks-to-create-social-media-in-less-time-part-5-creator">Spend Less Time Creating Content and Get Better Results</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/hacks-to-create-social-media-in-less-time-part-5-creator/feed</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item> <title>Which Social Media Platform Should You Use?</title> <link>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-to-grow-your-influence-part-4-architect</link> <comments>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-to-grow-your-influence-part-4-architect#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 17 May 2022 16:29:13 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Social Networking Guidelines]]></category> <category><![CDATA[Social Media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3473</guid> <description><![CDATA[The number of followers you have on social media doesn’t matter nearly as much as who follows you and who you're connected with. The post <a href="https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-to-grow-your-influence-part-4-architect">Which Social Media Platform Should You Use?</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-to-grow-your-influence-part-4-architect/feed</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item> <title>How to Expertly Style Your Photos and Videos for Social Media</title> <link>https://www.zoeticamedia.com/how-to-expertly-style-your-photos-and-videos-for-social-media</link> <dc:creator><![CDATA[Aarushi Pant]]></dc:creator> <pubDate>Thu, 12 May 2022 20:33:42 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Photo]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[video]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3470</guid> <description><![CDATA[Your image is all about how people perceive you, and it’s important to find a balance between how you perceive yourself and how you want others to see you. By creating content that reflects your brand as well as your unique story, you’ll be able to form more powerful bonds with your audience! The post <a href="https://www.zoeticamedia.com/how-to-expertly-style-your-photos-and-videos-for-social-media">How to Expertly Style Your Photos and Videos for Social Media</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Find and Nurture Dream Clients</title> <link>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-3-connector</link> <comments>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-3-connector#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 10 May 2022 20:10:03 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Smart Social Mastery]]></category> <category><![CDATA[Social Media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3464</guid> <description><![CDATA[This sustainable plan requires just 15 minutes a day on social media, and when applied consistently, reaps tremendous rewards. The post <a href="https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-3-connector">Find and Nurture Dream Clients</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-3-connector/feed</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item> <title>How to Stand Out on Social Media</title> <link>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-2-explorer</link> <comments>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-2-explorer#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 04 May 2022 00:18:49 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Branding]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3449</guid> <description><![CDATA[The Explorer stage is all about creating a brand for yourself online that is unique to you and reflects what only you can do. Think of it as discovering and identifying what you bring to the marketplace and how you can use that to stand out on social media. The post <a href="https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-2-explorer">How to Stand Out on Social Media</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/master-social-media-to-create-more-business-leads-and-grow-your-influence-part-2-explorer/feed</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item> <title>The Pathway to Social Media Mastery</title> <link>https://www.zoeticamedia.com/how-to-master-social-media-to-create-more-business-leads-grow-your-influence-pt-1-overview</link> <comments>https://www.zoeticamedia.com/how-to-master-social-media-to-create-more-business-leads-grow-your-influence-pt-1-overview#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 26 Apr 2022 17:08:31 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Social Media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3436</guid> <description><![CDATA[We all know that social media is a foundational part of achieving business success, but knowing it isn’t the same as turning it into practice. 🤔 It’s easy to feel overwhelmed and not know where or how to start. That’s why, in a new series of videos and accompanying blog posts, Zoetica Media founder Kami<a class="more-link" href="https://www.zoeticamedia.com/how-to-master-social-media-to-create-more-business-leads-grow-your-influence-pt-1-overview" rel="nofollow">read more...</a> The post <a href="https://www.zoeticamedia.com/how-to-master-social-media-to-create-more-business-leads-grow-your-influence-pt-1-overview">The Pathway to Social Media Mastery</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/how-to-master-social-media-to-create-more-business-leads-grow-your-influence-pt-1-overview/feed</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item> <title>The Reason Clients Will Pick YOU Over Your Competition</title> <link>https://www.zoeticamedia.com/the-reason-clients-will-pick-you-over-your-competition</link> <comments>https://www.zoeticamedia.com/the-reason-clients-will-pick-you-over-your-competition#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Wed, 20 Apr 2022 19:55:45 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Strategy]]></category> <category><![CDATA[business]]></category> <category><![CDATA[goals]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3429</guid> <description><![CDATA[Knowing you have a defined process and structure around what you do will strengthen clients' trust in your ability to help them achieve their goals. The post <a href="https://www.zoeticamedia.com/the-reason-clients-will-pick-you-over-your-competition">The Reason Clients Will Pick YOU Over Your Competition</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/the-reason-clients-will-pick-you-over-your-competition/feed</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item> <title>How to Get Results for Your Brand on TikTok</title> <link>https://www.zoeticamedia.com/how-to-get-results-for-your-brand-on-tiktok</link> <dc:creator><![CDATA[Aarushi Pant]]></dc:creator> <pubDate>Wed, 13 Apr 2022 15:39:39 +0000</pubDate> <category><![CDATA[#SMBHOU]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Branding]]></category> <category><![CDATA[SMBHOU]]></category> <category><![CDATA[TikTok]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3427</guid> <description><![CDATA[Tania Nikitenko is a founding member and product lead at Viral Moment, a social listening tool and app that helps analyze trends in videos. If you’re a brand looking to make your TikTok debut, here are some tips from Tania on how to get started! The post <a href="https://www.zoeticamedia.com/how-to-get-results-for-your-brand-on-tiktok">How to Get Results for Your Brand on TikTok</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How to Create a Stellar Team Without Hiring a Single Employee</title> <link>https://www.zoeticamedia.com/how-to-create-a-stellar-team-without-hiring-a-single-employee</link> <comments>https://www.zoeticamedia.com/how-to-create-a-stellar-team-without-hiring-a-single-employee#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 11 Apr 2022 17:23:13 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[Strategy]]></category> <category><![CDATA[business]]></category> <category><![CDATA[smart social tips]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <category><![CDATA[teamwork]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3424</guid> <description><![CDATA[Zoetica Media founder Kami Huyse’s 5 top recommendations for creating your own stellar team and getting the best results possible The post <a href="https://www.zoeticamedia.com/how-to-create-a-stellar-team-without-hiring-a-single-employee">How to Create a Stellar Team Without Hiring a Single Employee</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/how-to-create-a-stellar-team-without-hiring-a-single-employee/feed</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item> <title>Create a Social Media Plan that Takes Half the Time</title> <link>https://www.zoeticamedia.com/how-to-create-a-social-media-plan-that-takes-less-time</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Tue, 05 Apr 2022 00:59:49 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[social media]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3416</guid> <description><![CDATA[One of the biggest mistakes people make is trying to create content in real time. When you’re under pressure to create something on the fly, you risk releasing mediocre or even sub-par material. Alternatively, if you spend an inordinate amount of time coming up with quality content that reflects your capabilities and expertise, you sacrifice time you originally earmarked for other important areas that also need your attention. Decide once and for all to stop losing time and commit to implementing a process that keeps you moving forward! The post <a href="https://www.zoeticamedia.com/how-to-create-a-social-media-plan-that-takes-less-time">Create a Social Media Plan that Takes Half the Time</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>Overcoming Roadblocks that Keep You From Growing on Social Media</title> <link>https://www.zoeticamedia.com/overcoming-roadblocks-that-keep-you-from-growing-on-social-media</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 28 Mar 2022 22:14:28 +0000</pubDate> <category><![CDATA[Featured]]></category> <category><![CDATA[Influencer Outreach]]></category> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[socia media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3406</guid> <description><![CDATA[Zoetica founder Kami Huyse knows the power of social media, but regularly sees businesses fail to take advantage. Learn the rules of the game so you can make the most of the tools available. The post <a href="https://www.zoeticamedia.com/overcoming-roadblocks-that-keep-you-from-growing-on-social-media">Overcoming Roadblocks that Keep You From Growing on Social Media</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> <item> <title>How to Create 6 Months of Strategic Content in 2 Hours (Or Less)!</title> <link>https://www.zoeticamedia.com/how-to-create-6-months-of-strategic-content-in-2-hours-or-less</link> <comments>https://www.zoeticamedia.com/how-to-create-6-months-of-strategic-content-in-2-hours-or-less#comments</comments> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 21 Mar 2022 15:07:54 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[SocIal Media Tactics]]></category> <category><![CDATA[Content Marketing]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[Social media for business]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3396</guid> <description><![CDATA[“Anything that shortens the process, is going to get you away from feeling like it’s taking control of you.” – Kami Huyse The post <a href="https://www.zoeticamedia.com/how-to-create-6-months-of-strategic-content-in-2-hours-or-less">How to Create 6 Months of Strategic Content in 2 Hours (Or Less)!</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> <wfw:commentRss>https://www.zoeticamedia.com/how-to-create-6-months-of-strategic-content-in-2-hours-or-less/feed</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item> <title>How to Turn Things Around When You’re Feeling Unmotivated & Stuck</title> <link>https://www.zoeticamedia.com/how-to-turn-things-around-when-youre-feeling-unmotivated-stuck</link> <dc:creator><![CDATA[Andrea Weckerle]]></dc:creator> <pubDate>Mon, 14 Mar 2022 15:11:00 +0000</pubDate> <category><![CDATA[Smart Social Secrets]]></category> <category><![CDATA[inspiration]]></category> <category><![CDATA[Productivity]]></category> <guid isPermaLink="false">https://www.zoeticamedia.com/?p=3387</guid> <description><![CDATA[ Remember to shake things up a little bit when you're feeling paralyzed or stuck. We all lose our motivation from time to time, so having a toolbox of tricks to pull from will get you back on track! The post <a href="https://www.zoeticamedia.com/how-to-turn-things-around-when-youre-feeling-unmotivated-stuck">How to Turn Things Around When You’re Feeling Unmotivated & Stuck</a> appeared first on <a href="https://www.zoeticamedia.com">Zoetica Media</a>. ]]></description> </item> </channel> </rss>