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BigCommerce vs Shopify (2023): Which One Is Better?

<!DOCTYPE html><html lang="en"><head><title>BigCommerce vs Shopify (2023): Which One Is Better?</title><meta charSet="utf-8"/><meta name="viewport" content="width=device-width,initial-scale=1"/><meta name="robots" content="index, follow, max-image-preview:large"/><meta name="description" content="Choosing between these two ecommerce platforms isn’t easy. Click here to learn everything you need to know about BigCommerce vs Shopify. "/><meta property="og:type" content="website"/><meta property="og:site_name" content="Oberlo"/><meta property="og:title" content="BigCommerce vs Shopify (2023): Which One Is Better?"/><meta property="og:description" content="Choosing between these two ecommerce platforms isn’t easy. Click here to learn everything you need to know about BigCommerce vs Shopify. 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itemscope="" itemType="https://schema.org/Person"><meta itemProp="url" content="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/159308894-Thomas J Law.png"/><span itemProp="name">Thomas J Law</span></span></span><span class="mx-4 w-1 h-1 bg-gray-90 rounded-full hidden md:block"></span><time dateTime="Tue Feb 28 2023 22:02:52 GMT+0000 (Coordinated Universal Time)">28 Feb, 2023</time></div><div><nav id="toc" class="mt-[20vh] pt-12 overflow-hidden w-full fixed bottom-0 left-0 bg-white transition-transform duration-300 ease-out z-50 toc lg:overflow-visible lg:transform-none lg:top-0 lg:max-w-md lg:bg-opacity-0 lg:max-h-screen lg:pointer-events-none translate-y-[calc(100%-48px)]" aria-label="Post contents"><button class="fixed top-0 w-full h-12 flex justify-between items-center text-blue-10 bg-gray-10 z-10 shadow toc-trigger lg:text-gray-70 lg:w-auto ease-in duration-300 transition-colors hover:text-blue-10 lg:bg-white lg:text-gray-70 lg:absolute lg:pointer-events-auto"><figure class="w-8 h-8 mx-6 flex justify-center items-center"><svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg" class="fill-current"><path d="M3.349 8h1.474V.954h-1.47L1.534 2.22v1.328L3.26 2.346h.088V8zM.912 13.093H2.28c0-.689.45-1.172 1.167-1.172.689 0 1.09.459 1.09 1.035 0 .488-.191.81-1.07 1.665L.996 17.01V18h5.082v-1.186H2.982v-.088l1.465-1.397c1.172-1.113 1.533-1.68 1.533-2.505 0-1.186-.957-2.05-2.45-2.05-1.544 0-2.618.947-2.618 2.319z"></path><rect x="8" y="2" width="12" height="2" rx="1"></rect><rect x="8" y="8" width="12" height="2" rx="1"></rect><rect x="8" y="14" width="12" height="2" rx="1"></rect></svg></figure><div class="flex-1 text-left mr-6 text-label font-sans uppercase lg:text-size-xs">Post content</div><div class="w-8 h-8 mr-6 flex justify-center items-center hidden"><svg width="20" height="20" viewBox="0 0 20 20" fill="#04042D" xmlns="http://www.w3.org/2000/svg" class=""><path d="M10 8.586l4.293-4.293a1 1 0 111.414 1.414L11.414 10l4.293 4.293a1 1 0 01-1.414 1.414L10 11.414l-4.293 4.293a1 1 0 01-1.414-1.414L8.586 10 4.293 5.707a1 1 0 011.414-1.414L10 8.586z"></path></svg></div></button><div class="overflow-y-auto scrolling-touch shadow-md transition duration-300 ease-out bg-white toc-headlines max-h-[calc(100vh-35vh)] lg:pointer-events-auto lg:max-h-full lg:translate-x-[-100%]"><ol class="pb-6 list-none"></ol></div></nav><div class="fixed inset-0 m-0 bg-black bg-opacity-75 md:hidden z-40 toc-overlay hidden"></div></div><div class="my-12 md:px-24" id="article-content"><div class="single-post"><p><span style="font-weight: 400;">BigCommerce vs. Shopify: Which is better?</span></p> <p><span style="font-weight: 400;">Choosing between these two ecommerce platforms isn’t easy. Undoubtedly, they’re two of the best platforms out there and they have much in common. However, there are plenty of differences between BigCommerce and Shopify that are worth evaluating before you make a decision.</span></p> <p><span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;">And it’s best to choose carefully.</span></p> <p><span style="font-weight: 400;">Committing to an ecommerce platform is a </span><i><span style="font-weight: 400;">huge</span></i><span style="font-weight: 400;"> decision. Whichever one you pick will become your business’s mission control — virtually every aspect of your business will need to be managed from the platform.</span></p> <p><span style="font-weight: 400;">So, what do you need to know to make an informed choice?</span></p> <p><span style="font-weight: 400;">In this article, you’ll get a blow-by-blow comparison of BigCommerce and Shopify. By the end of this article, you should be ready to sign up for your chosen platform and </span><a href="/blog/how-to-start-a-dropshipping-business"><span style="font-weight: 400;">start building your business</span></a><span style="font-weight: 400;"> with confidence.</span></p> <p><i><span style="font-weight: 400;">Disclosure: This website is a part of Shopify inc. media properties. Although we strive to publish objective, accurate, and factual content, this article may contain biased opinions.</span></i></p><h2><span style="font-weight: 400;">BigCommerce vs. Shopify: The Basics</span></h2> <p><a href="https://www.bigcommerce.com/"><span style="font-weight: 400;">BigCommerce</span></a><span style="font-weight: 400;"> was founded in 2009 and today it supports more than </span><a href="https://www.bigcommerce.com/press/releases/bigcommerce-equips-merchants-for-international-growth-with-launch-of-comprehensive-multi-currency-features/"><span style="font-weight: 400;">60,000 stores</span></a><span style="font-weight: 400;">, 2,000+ mid-market businesses, and 30 Fortune 1000 companies. The company has more than </span><a href="https://craft.co/bigcommerce"><span style="font-weight: 400;">800 employees</span></a><span style="font-weight: 400;"> working to provide a brilliant ecommerce platform.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332244-image19.png" title="BigCommerce" alt="BigCommerce"></p> <p><a href="https://www.shopify.com/"><span style="font-weight: 400;">Shopify</span></a><span style="font-weight: 400;"> was founded way back in 2006 and powers more than 1 million merchants around the world. The company also has a whopping </span><a href="https://www.forbes.com/companies/shopify/?sh=318bcb4145f2"><span style="font-weight: 400;">7,000 employees</span></a><span style="font-weight: 400;"> working to develop a complete ecommerce and retail technology business solution.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624652507-screen-shot-2021-06-25-at-1-19-57-pm.png" title="Shopify vs. BigCommerce" alt="Shopify vs. BigCommerce"></p> <p><span style="font-weight: 400;">Both BigCommerce and Shopify allow merchants to build ecommerce websites, process payments, sell products via multiple online sales channels, <a href="https://www.shopify.com/retail/inventory-management" target="_blank" rel="noopener">manage inventory,</a> and more.</span></p> <p><span style="font-weight: 400;">But right off the bat, it’s clear that Shopify is the larger company, by far. This size allows it to build and manage more tools and features. This is a theme you’ll see play out throughout the rest of this article.</span></p> <p><span style="font-weight: 400;">Still, bigger isn’t always better, so let’s take a closer look!</span></p> <h2><span style="font-weight: 400;">Shopify vs. BigCommerce: Which One is Best for Your Business?</span></h2> <p><span style="font-weight: 400;">We’re going to compare Shopify and BigCommerce in 9 key areas:</span></p> <ol> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Pricing plans</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Payment gateways</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Sales limits</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Themes and templates</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">App stores</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Reporting and analytics</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Mobile apps</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Point of sale (POS)</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Dropshipping</span></li> </ol> <p><span style="font-weight: 400;">First up?</span></p> <h3><span style="font-weight: 400;">1. BigCommerce vs. Shopify Pricing</span></h3> <p><span style="font-weight: 400;">Costs are often one of the most important considerations for new businesses. So, how much do these platforms charge? Here's a quick rundown of BigCommerce versus Shopify pricing.</span></p> <p><span style="font-weight: 400;">BigCommerce has </span><a href="https://www.bigcommerce.com/essentials/pricing/"><span style="font-weight: 400;">four pricing plans</span></a><span style="font-weight: 400;">:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Bigcommerce Standard: $29.95 per month</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Bigcommerce Plus: $79.95 per month</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Bigcommerce Pro: $299.95 per month</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Bigcommerce Enterprise: Custom plans for large businesses.</span></li> </ul> <p><span style="font-weight: 400;">You can save 10% on the Plus and Pro plans by purchasing a one-year subscription upfront.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332237-image18.png" title="BigCommerce vs. Shopify Pricing" alt="BigCommerce vs. Shopify Pricing"></p> <p><span style="font-weight: 400;">Shopify has 4 equivalent </span><a href="/blog/shopify-pricing"><span style="font-weight: 400;">pricing plans</span></a><span style="font-weight: 400;">:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Basic Shopify Plan: $39 per month</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Shopify: $105 per month</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Advanced Shopify: $399 per month</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Shopify Plus: Custom plans for enterprises.</span></li> </ul> <p><span style="font-weight: 400;">Shopify also offers an additional plan called ‘Shopify Starter’ for just $5 per month. This plan gives merchants access to all of Shopify’s sales channels, enabling you to sell online via messaging and social apps. You can also create a basic storefront to kickstart your ecommerce journey.</span></p> <p><span style="font-weight: 400;">Like BigCommerce, Shopify provides a 10% discount on annual plans and a 20% discount when purchasing a two-year subscription upfront.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1676469003-screenshot-2023-02-15-at-6-49-46-pm.png"></p> <p><span style="font-weight: 400;">Both BigCommerce and Shopify offer a free trial.</span></p> <p><span style="font-weight: 400;">All in all, BigCommerce and Shopify have very similar pricing.</span></p> <h3><span style="font-weight: 400;">2. BigCommerce vs. Shopify Payment Gateways</span></h3> <p><span style="font-weight: 400;">To sell online, you need a gateway to process payments, such as Stripe or PayPal. </span></p> <p><a href="https://www.bigcommerce.com/payments/"><span style="font-weight: 400;">BigCommerce</span></a><span style="font-weight: 400;"> integrates with 65 popular payment gateways, whereas Shopify integrates with more than 100 payment gateways — including its own, which is called Shopify Payments.</span></p> <p><span style="font-weight: 400;">However, Shopify charges transaction fees if you don’t use Shopify Payments and opt to use a third-party payment gateway. These fees depend on your plan:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Basic Shopify – 2%</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Shopify (regular) – 1%</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Shopify Advanced – 0.5%</span></li> </ul> <p><span style="font-weight: 400;">On the other hand, BigCommerce doesn’t charge any transaction fees regardless of which gateway you use.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332228-image17.png" title="BigCommerce versus Shopify Payment Gateways" alt="BigCommerce versus Shopify Payment Gateways"></p> <p><span style="font-weight: 400;">This is a clear win for BigCommerce. However, it’s worth noting that it can be challenging to integrate and manage third-party gateways — especially if you’re not super tech-savvy. Shopify Payments was designed to make this process easier for merchants and involves far less setup.</span></p> <p><span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;">BigCommerce does provide a streamlined, recommended gateway: PayPal powered by BrainTree. But it’s still an integration, which makes it arguably less streamlined than Shopify’s proprietary offering.</span></p> <p><span style="font-weight: 400;">Shopify Payments allows your customers to pay you via all the major methods, too. So unless you have a strong preference for another payment gateway, there’s really no reason not to use the service.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332210-image15.png" title="Shopify Payments" alt="Shopify Payments"></p> <p><span style="font-weight: 400;">Ultimately, this comes down to preference. </span></p> <p><span style="font-weight: 400;">If you want to use a particular third-party payment gateway, BigCommerce allows you to avoid additional fees. However, if you want to keep things as simple as possible, Shopify Payments is the way to go. </span></p> <h3><span style="font-weight: 400;">3. BigCommerce vs. Shopify Sales Limits</span></h3> <p><span style="font-weight: 400;">Let’s cut to the chase: BigCommerce has annual </span><a href="https://www.bigcommerce.com/essentials/pricing/"><span style="font-weight: 400;">sales limits</span></a><span style="font-weight: 400;"> for each of its plans:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Bigcommerce Standard: $50,000</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Bigcommerce Plus: $180,000</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Bigcommerce Pro: $400,000</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Bigcommerce Enterprise: Negotiable</span></li> </ul> <p><span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;">In short, if you hit these limits, you’ll be forced to upgrade to the next plan.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332158-image8.png" title="BigCommerce Sales Limits" alt="BigCommerce Sales Limits"></p> <p><span style="font-weight: 400;">Shopify has no sales limits on any of its plans — which means you can stick to your preferred plan forever or upgrade when it suits you.</span></p> <h3><span style="font-weight: 400;">4. BigCommerce vs. Shopify Themes</span></h3> <p><span style="font-weight: 400;">Both BigCommerce and Shopify provide free and paid website themes that you can customize to get your store looking the way you want. Here’s how the platforms compare:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"> <a href="https://www.bigcommerce.com/theme-store/"><span style="font-weight: 400;">BigCommerce</span></a><span style="font-weight: 400;">: 12 free themes and 130 premium themes (that cost between $165 and $250).</span> </li> <li style="font-weight: 400;" aria-level="1"> <a href="https://themes.shopify.com/"><span style="font-weight: 400;">Shopify</span></a><span style="font-weight: 400;">: 8 free themes and 64 paid themes (that cost between $120 and $180).</span> </li> </ul> <p><span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;">BigCommerce wins in terms of volume here, however many of the themes are simply variations and not standalone themes. For example, in the image below you can see different versions of the Clariss theme that are very similar.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332147-image7.png" title="BigCommerce vs. Shopify Themes" alt="BigCommerce vs. Shopify Themes"></p> <p><span style="font-weight: 400;">Although Shopify has fewer themes available, they’re more varied. </span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332105-image2.png" title="BigCommerce vs. Shopify Themes" alt="BigCommerce vs. Shopify Themes"></p> <p><span style="font-weight: 400;">Overall, both platforms provide a range of professional themes, but Shopify seems to offer more variety in terms of layouts.</span></p> <h3><span style="font-weight: 400;">5. BigCommerce vs. Shopify Apps</span></h3> <p><span style="font-weight: 400;">Shopify and BigCommerce have their own app stores. These app stores play host to a range of proprietary and third-party applications that allow you to extend the functionality of your site.</span></p> <p><span style="font-weight: 400;">For example, you can use apps to add popups, live chat, bundled products, or social media feeds to your site.</span></p> <p><span style="font-weight: 400;">The </span><a href="https://apps.shopify.com/" style="letter-spacing: 0px;"><span>Shopify app store</span></a><span style="font-weight: 400;"> contains more than 6,000 </span><a href="/blog/best-shopify-apps" style="letter-spacing: 0px;"><span>Shopify apps</span></a><span style="font-weight: 400;"> and integrations, whereas </span><a href="https://www.bigcommerce.com/apps/" style="letter-spacing: 0px;"><span>BigCommerce’s app store</span></a><span style="font-weight: 400;"> has around 850.</span></p> <p><span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;">Shopify’s size makes it the clear winner here. The platform has a much larger user base and so third-party developers are more likely to create tools for the platform. </span></p> <p><span style="font-weight: 400;">In fact, Shopify’s app store is so large, there’s an app for virtually everything and anything you can think of.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332193-image13.png" title="Shopify App Store" alt="Shopify App Store"></p> <h3><span style="font-weight: 400;">6. BigCommerce vs. Shopify Reporting and Analytics</span></h3> <p><span style="font-weight: 400;">In an ultra-competitive environment like ecommerce, data is more important than ever — after all, knowledge is power. </span></p> <p><span style="font-weight: 400;">For example, you may want to track your </span><a href="/blog/customer-retention"><span style="font-weight: 400;">customer retention rate</span></a><span style="font-weight: 400;"> and </span><a href="/statistics/average-order-value"><span style="font-weight: 400;">average order value</span></a><span style="font-weight: 400;">. And as your business grows, you’ll likely want to produce financial reports to track things like revenue, profit, and taxes.</span></p> <p><span style="font-weight: 400;">So, let’s compare Shopify and BigCommerce reporting and analytics tools.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332164-image9.jpg" title="Shopify Analytics" alt="Shopify Analytics"></p> <p><span style="font-weight: 400;">Both platforms provide a robust set of tools that allow in-depth analysis.</span></p> <p><span style="font-weight: 400;">However, BigCommerce’s professional reporting tools are available on all plans. On the other hand, Shopify staggers its reporting tools to encourage you to upgrade as you grow. As a result, the Basic Shopify plan has simple to follow, but fairly basic analytics capabilities.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332171-image10.png" title="Shopify Reporting Tools" alt="Shopify Reporting Tools"></p> <p><span style="font-weight: 400;">That said, both platforms come with Google Analytics integrations to create custom reports and </span><a href="/blog/key-performance-indicators-kpis"><span style="font-weight: 400;">track key performance indicators (KPIs)</span></a><span style="font-weight: 400;">.</span></p> <h3><span style="font-weight: 400;">7. BigCommerce vs. Shopify Point of Sale (POS)</span></h3> <p><a href="https://www.shopify.com/pos">Point of sale (POS)</a><span style="font-weight: 400;"> solutions allow you to process payments and manage your business when selling in-person. Plus, integrating your ecommerce store with a POS solution is the best way to maintain accurate and up-to-date inventory, sales, and customer data records.</span></p> <p><span style="font-weight: 400;">Shopify has an out-of-the-box solution aptly named “Shopify POS” that comes with every Shopify plan — including the Lite plan, for just $9 per month. Shopify also provides a range of </span><a href="https://hardware.shopify.com/"><span style="font-weight: 400;">POS hardware</span></a><span style="font-weight: 400;">.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332093-image1.png" title="Shopify POS Hardware" alt="Shopify POS Hardware"></p> <p><span style="font-weight: 400;">The Lite Plan offers a great way to get started with POS, but if you’d like to access Shopify POS’s full range of features, you’ll need to upgrade to Shopify POS Pro for $89 per month.</span></p> <p><span style="font-weight: 400;">If you want to sell in-person with BigCommerce, you’ll need to integrate a third-party POS service, such as Vend, Square, or Clover. Each of these services comes with its own strengths, weaknesses, and pricing.</span></p> <p><span style="font-weight: 400;">Simply put, BigCommerce offers flexibility without additional fees, but Shopify provides a more streamlined approach that means merchants don’t have to worry about integrating two different systems.</span></p> <h3><span style="font-weight: 400;">8. BigCommerce vs. Shopify Mobile Apps</span></h3> <p><span style="font-weight: 400;">Shopify and BigCommerce provide apps to help you manage your business on the go. Let’s take a closer look.</span></p> <p><a href="https://www.bigcommerce.com/essentials/features/manage/mobile-app/"><span style="font-weight: 400;">BigCommerce</span></a><span style="font-weight: 400;"> provides a mobile app that allows you to do things like get push notifications for new orders, manage orders, view basic analytics, and contact customers.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332123-image4.png" title="BigCommerce vs. Shopify Apps" alt="BigCommerce vs. Shopify Apps"></p> <p><a href="https://www.shopify.com/install"><span style="font-weight: 400;">Shopify</span></a><span style="font-weight: 400;"> offers three apps to manage your business: Shopify, Shopify POS, and Ping.</span></p> <p><span style="font-weight: 400;">Shopify’s main app allows you to do much more than BigCommerce’s app. Here are some of the features:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Manage orders</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Manage products and collections</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Run marketing campaigns</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Follow up with customers</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Create discounts</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Review store performance</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Customize your store’s theme</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Extend your store’s features with apps</span></li> </ul> <p><span style="font-weight: 400;">The Shopify POS app allows you to take and manage in-store sales, refunds, and exchanges. You can also add apps to help grow your business, such as customer loyalty apps.</span></p> <p><span style="font-weight: 400;">Of course, if you opt to use BigCommerce, most leading third-party POS solutions will provide a mobile app.</span></p> <p><span style="font-weight: 400;">Finally, Shopify also offers Ping. This messaging app allows you to connect with customers via Shopify Chat, Apple Business Chat, and Messenger, all in one place — this is a game changer when it comes to improving customer satisfaction.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332138-image6.png" title="Shopify Apps" alt="Shopify Apps"></p> <p><span style="font-weight: 400;">To summarize, it’s fair to say that Shopify makes it far easier to manage your business from your smartphone.</span></p> <h3><span style="font-weight: 400;">9. BigCommerce vs. Shopify Dropshipping</span></h3> <p><a href="/blog/what-is-dropshipping"><span style="font-weight: 400;">Dropshipping</span></a><span style="font-weight: 400;"> is a </span><a href="/blog/source-products"><span style="font-weight: 400;">product sourcing</span></a><span style="font-weight: 400;"> and fulfillment method that allows virtually anyone to </span><a href="/blog/how-i-launched-my-ecommerce-store-in-less-than-30-minutes"><span style="font-weight: 400;">start selling online in minutes</span></a><span style="font-weight: 400;">.</span></p> <p><span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;">Instead of purchasing products upfront to sell, you can partner with a dropshipping supplier who will store, manage, and ship products to customers on your behalf.</span></p> <p><img src="https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332116-image3.png" title="The Dropship Model: Oberlo" alt="The Dropship Model: Oberlo"></p> <p><span style="font-weight: 400;">You can also dropship print-on-demand products — these are generic products featuring your original designs and branding, such as clothing, accessories, or homeware.</span></p> <p><span style="font-weight: 400;"></span></p><p><span style="font-weight: 400;"></span></p> <p><span style="font-weight: 400;">Dropshipping is a fantastic way to </span><a href="/blog/how-to-start-an-online-business"><span style="font-weight: 400;">start an online business</span></a><span style="font-weight: 400;"> as you don’t need to invest money in inventory. It’s also a great way to extend existing product lines quickly and easily.</span></p> <p><span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;">So, which is better for dropshipping: Shopify or BigCommerce?</span></p> <p><span style="font-weight: 400;">Both platforms offer a range of dropshipping apps, including popular services like AliExpress Dropshipping and print-on-demand apps like Printful and Spocket.</span></p> <p><span style="font-weight: 400;">However, as mentioned above, Shopify’s app store is significantly larger than BigCommerce’s app store. Consequently, it also has many more </span><a href="https://apps.shopify.com/browse/sourcing-and-selling-products-dropshipping"><span style="font-weight: 400;">dropshipping apps</span></a><span style="font-weight: 400;"> available, making it easy to start an ecommerce business.</span></p> <h2><span style="font-weight: 400;">Executive Summary: Shopify or BigCommerce?</span></h2> <p><span style="font-weight: 400;">Undoubtedly, Shopify and BigCommerce are both incredible commerce platforms, offering a vast range of features to help you manage and grow your business.</span></p> <p><span style="font-weight: 400;">If you’re looking for advanced reporting and analytics straight out the gate, then BigCommerce may be for you.</span></p> <p><span style="font-weight: 400;">However, Shopify is arguably the better solution thanks to its lack of sales limits, varied themes, mobile apps, out-of-the-box POS system, and the massive amount of apps available. Check it out for yourself by signing up for </span><a href="https://www.shopify.com/"><span style="font-weight: 400;">Shopify’s free trial</span></a><span style="font-weight: 400;">.</span></p> <h2><span style="font-weight: 400;">Want to Learn More?</span></h2> <ul> <li style="font-weight: 400;" aria-level="1"><a href="/blog/what-is-shopify"><span style="font-weight: 400;">What is Shopify and How Does Shopify Work?</span></a></li> <li style="font-weight: 400;" aria-level="1"><a href="/blog/how-to-use-shopify"><span style="font-weight: 400;">How to Use Shopify: A Quick and Easy Shopify Tutorial</span></a></li> <li style="font-weight: 400;" aria-level="1"><a href="/blog/how-to-sell-on-shopify"><span style="font-weight: 400;">How to Sell on Shopify: 13 Ways to Sell on Shopify</span></a></li> <li style="font-weight: 400;" aria-level="1"><a href="/blog/shopify-tips"><span style="font-weight: 400;">9 Shopify Tips New Store Owners Need to Know</span></a></li> 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2021"},"tags":["build-your-business","design-and-branding","dropshipping","key:blog","locale:en","marketing"],"contentHtml":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigCommerce vs. Shopify: Which is better?\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eChoosing between these two ecommerce platforms isn’t easy. Undoubtedly, they’re two of the best platforms out there and they have much in common. However, there are plenty of differences between BigCommerce and Shopify that are worth evaluating before you make a decision.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;\"\u003eAnd it’s best to choose carefully.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eCommitting to an ecommerce platform is a \u003c/span\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003ehuge\u003c/span\u003e\u003c/i\u003e\u003cspan style=\"font-weight: 400;\"\u003e decision. Whichever one you pick will become your business’s mission control — virtually every aspect of your business will need to be managed from the platform.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSo, what do you need to know to make an informed choice?\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn this article, you’ll get a blow-by-blow comparison of BigCommerce and Shopify. By the end of this article, you should be ready to sign up for your chosen platform and \u003c/span\u003e\u003ca href=\"/blog/how-to-start-a-dropshipping-business\"\u003e\u003cspan style=\"font-weight: 400;\"\u003estart building your business\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e with confidence.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003eDisclosure: This website is a part of Shopify inc. media properties. Although we strive to publish objective, accurate, and factual content, this article may contain biased opinions.\u003c/span\u003e\u003c/i\u003e\u003c/p\u003e\u003ch2\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigCommerce vs. Shopify: The Basics\u003c/span\u003e\u003c/h2\u003e\n\u003cp\u003e\u003ca href=\"https://www.bigcommerce.com/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigCommerce\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e was founded in 2009 and today it supports more than \u003c/span\u003e\u003ca href=\"https://www.bigcommerce.com/press/releases/bigcommerce-equips-merchants-for-international-growth-with-launch-of-comprehensive-multi-currency-features/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e60,000 stores\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e, 2,000+ mid-market businesses, and 30 Fortune 1000 companies. The company has more than \u003c/span\u003e\u003ca href=\"https://craft.co/bigcommerce\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e800 employees\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e working to provide a brilliant ecommerce platform.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332244-image19.png\" title=\"BigCommerce\" alt=\"BigCommerce\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003ca href=\"https://www.shopify.com/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e was founded way back in 2006 and powers more than 1 million merchants around the world. The company also has a whopping \u003c/span\u003e\u003ca href=\"https://www.forbes.com/companies/shopify/?sh=318bcb4145f2\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e7,000 employees\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e working to develop a complete ecommerce and retail technology business solution.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624652507-screen-shot-2021-06-25-at-1-19-57-pm.png\" title=\"Shopify vs. BigCommerce\" alt=\"Shopify vs. BigCommerce\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBoth BigCommerce and Shopify allow merchants to build ecommerce websites, process payments, sell products via multiple online sales channels, \u003ca href=\"https://www.shopify.com/retail/inventory-management\" target=\"_blank\" rel=\"noopener\"\u003emanage inventory,\u003c/a\u003e and more.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBut right off the bat, it’s clear that Shopify is the larger company, by far. This size allows it to build and manage more tools and features. This is a theme you’ll see play out throughout the rest of this article.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eStill, bigger isn’t always better, so let’s take a closer look!\u003c/span\u003e\u003c/p\u003e\n\u003ch2\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify vs. BigCommerce: Which One is Best for Your Business?\u003c/span\u003e\u003c/h2\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWe’re going to compare Shopify and BigCommerce in 9 key areas:\u003c/span\u003e\u003c/p\u003e\n\u003col\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePricing plans\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePayment gateways\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eSales limits\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eThemes and templates\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eApp stores\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eReporting and analytics\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMobile apps\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePoint of sale (POS)\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eDropshipping\u003c/span\u003e\u003c/li\u003e\n\u003c/ol\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFirst up?\u003c/span\u003e\u003c/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e1. BigCommerce vs. Shopify Pricing\u003c/span\u003e\u003c/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eCosts are often one of the most important considerations for new businesses. So, how much do these platforms charge? Here's a quick rundown of BigCommerce versus Shopify pricing.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigCommerce has \u003c/span\u003e\u003ca href=\"https://www.bigcommerce.com/essentials/pricing/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003efour pricing plans\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e:\u003c/span\u003e\u003c/p\u003e\n\u003cul\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigcommerce Standard: $29.95 per month\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigcommerce Plus: $79.95 per month\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigcommerce Pro: $299.95 per month\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigcommerce Enterprise: Custom plans for large businesses.\u003c/span\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eYou can save 10% on the Plus and Pro plans by purchasing a one-year subscription upfront.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332237-image18.png\" title=\"BigCommerce vs. Shopify Pricing\" alt=\"BigCommerce vs. Shopify Pricing\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify has 4 equivalent \u003c/span\u003e\u003ca href=\"/blog/shopify-pricing\"\u003e\u003cspan style=\"font-weight: 400;\"\u003epricing plans\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e:\u003c/span\u003e\u003c/p\u003e\n\u003cul\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBasic Shopify Plan: $39 per month\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify: $105 per month\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eAdvanced Shopify: $399 per month\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify Plus: Custom plans for enterprises.\u003c/span\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify also offers an additional plan called ‘Shopify Starter’ for just $5 per month. This plan gives merchants access to all of Shopify’s sales channels, enabling you to sell online via messaging and social apps. You can also create a basic storefront to kickstart your ecommerce journey.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eLike BigCommerce, Shopify provides a 10% discount on annual plans and a 20% discount when purchasing a two-year subscription upfront.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1676469003-screenshot-2023-02-15-at-6-49-46-pm.png\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBoth BigCommerce and Shopify offer a free trial.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAll in all, BigCommerce and Shopify have very similar pricing.\u003c/span\u003e\u003c/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e2. BigCommerce vs. Shopify Payment Gateways\u003c/span\u003e\u003c/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTo sell online, you need a gateway to process payments, such as Stripe or PayPal. \u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003ca href=\"https://www.bigcommerce.com/payments/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigCommerce\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e integrates with 65 popular payment gateways, whereas Shopify integrates with more than 100 payment gateways — including its own, which is called Shopify Payments.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHowever, Shopify charges transaction fees if you don’t use Shopify Payments and opt to use a third-party payment gateway. These fees depend on your plan:\u003c/span\u003e\u003c/p\u003e\n\u003cul\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBasic Shopify – 2%\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify (regular) – 1%\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify Advanced – 0.5%\u003c/span\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOn the other hand, BigCommerce doesn’t charge any transaction fees regardless of which gateway you use.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332228-image17.png\" title=\"BigCommerce versus Shopify Payment Gateways\" alt=\"BigCommerce versus Shopify Payment Gateways\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis is a clear win for BigCommerce. However, it’s worth noting that it can be challenging to integrate and manage third-party gateways — especially if you’re not super tech-savvy. Shopify Payments was designed to make this process easier for merchants and involves far less setup.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;\"\u003eBigCommerce does provide a streamlined, recommended gateway: PayPal powered by BrainTree. But it’s still an integration, which makes it arguably less streamlined than Shopify’s proprietary offering.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify Payments allows your customers to pay you via all the major methods, too. So unless you have a strong preference for another payment gateway, there’s really no reason not to use the service.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332210-image15.png\" title=\"Shopify Payments\" alt=\"Shopify Payments\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eUltimately, this comes down to preference. \u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIf you want to use a particular third-party payment gateway, BigCommerce allows you to avoid additional fees. However, if you want to keep things as simple as possible, Shopify Payments is the way to go. \u003c/span\u003e\u003c/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e3. BigCommerce vs. Shopify Sales Limits\u003c/span\u003e\u003c/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eLet’s cut to the chase: BigCommerce has annual \u003c/span\u003e\u003ca href=\"https://www.bigcommerce.com/essentials/pricing/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003esales limits\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e for each of its plans:\u003c/span\u003e\u003c/p\u003e\n\u003cul\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigcommerce Standard: $50,000\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigcommerce Plus: $180,000\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigcommerce Pro: $400,000\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigcommerce Enterprise: Negotiable\u003c/span\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u003cspan style=\"background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;\"\u003eIn short, if you hit these limits, you’ll be forced to upgrade to the next plan.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332158-image8.png\" title=\"BigCommerce Sales Limits\" alt=\"BigCommerce Sales Limits\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify has no sales limits on any of its plans — which means you can stick to your preferred plan forever or upgrade when it suits you.\u003c/span\u003e\u003c/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e4. BigCommerce vs. Shopify Themes\u003c/span\u003e\u003c/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBoth BigCommerce and Shopify provide free and paid website themes that you can customize to get your store looking the way you want. Here’s how the platforms compare:\u003c/span\u003e\u003c/p\u003e\n\u003cul\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\n\u003ca href=\"https://www.bigcommerce.com/theme-store/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigCommerce\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e: 12 free themes and 130 premium themes (that cost between $165 and $250).\u003c/span\u003e\n\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\n\u003ca href=\"https://themes.shopify.com/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e: 8 free themes and 64 paid themes (that cost between $120 and $180).\u003c/span\u003e\n\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u003cspan style=\"background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;\"\u003eBigCommerce wins in terms of volume here, however many of the themes are simply variations and not standalone themes. For example, in the image below you can see different versions of the Clariss theme that are very similar.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332147-image7.png\" title=\"BigCommerce vs. Shopify Themes\" alt=\"BigCommerce vs. Shopify Themes\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAlthough Shopify has fewer themes available, they’re more varied. \u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332105-image2.png\" title=\"BigCommerce vs. Shopify Themes\" alt=\"BigCommerce vs. Shopify Themes\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOverall, both platforms provide a range of professional themes, but Shopify seems to offer more variety in terms of layouts.\u003c/span\u003e\u003c/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e5. BigCommerce vs. Shopify Apps\u003c/span\u003e\u003c/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify and BigCommerce have their own app stores. These app stores play host to a range of proprietary and third-party applications that allow you to extend the functionality of your site.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFor example, you can use apps to add popups, live chat, bundled products, or social media feeds to your site.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe \u003c/span\u003e\u003ca href=\"https://apps.shopify.com/\" style=\"letter-spacing: 0px;\"\u003e\u003cspan\u003eShopify app store\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e contains more than 6,000 \u003c/span\u003e\u003ca href=\"/blog/best-shopify-apps\" style=\"letter-spacing: 0px;\"\u003e\u003cspan\u003eShopify apps\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e and integrations, whereas \u003c/span\u003e\u003ca href=\"https://www.bigcommerce.com/apps/\" style=\"letter-spacing: 0px;\"\u003e\u003cspan\u003eBigCommerce’s app store\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e has around 850.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;\"\u003eShopify’s size makes it the clear winner here. The platform has a much larger user base and so third-party developers are more likely to create tools for the platform. \u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn fact, Shopify’s app store is so large, there’s an app for virtually everything and anything you can think of.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332193-image13.png\" title=\"Shopify App Store\" alt=\"Shopify App Store\"\u003e\u003c/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e6. BigCommerce vs. Shopify Reporting and Analytics\u003c/span\u003e\u003c/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn an ultra-competitive environment like ecommerce, data is more important than ever — after all, knowledge is power. \u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFor example, you may want to track your \u003c/span\u003e\u003ca href=\"/blog/customer-retention\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ecustomer retention rate\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e and \u003c/span\u003e\u003ca href=\"/statistics/average-order-value\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eaverage order value\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e. And as your business grows, you’ll likely want to produce financial reports to track things like revenue, profit, and taxes.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSo, let’s compare Shopify and BigCommerce reporting and analytics tools.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332164-image9.jpg\" title=\"Shopify Analytics\" alt=\"Shopify Analytics\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBoth platforms provide a robust set of tools that allow in-depth analysis.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHowever, BigCommerce’s professional reporting tools are available on all plans. On the other hand, Shopify staggers its reporting tools to encourage you to upgrade as you grow. As a result, the Basic Shopify plan has simple to follow, but fairly basic analytics capabilities.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332171-image10.png\" title=\"Shopify Reporting Tools\" alt=\"Shopify Reporting Tools\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThat said, both platforms come with Google Analytics integrations to create custom reports and \u003c/span\u003e\u003ca href=\"/blog/key-performance-indicators-kpis\"\u003e\u003cspan style=\"font-weight: 400;\"\u003etrack key performance indicators (KPIs)\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e.\u003c/span\u003e\u003c/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e7. BigCommerce vs. Shopify Point of Sale (POS)\u003c/span\u003e\u003c/h3\u003e\n\u003cp\u003e\u003ca href=\"https://www.shopify.com/pos\"\u003ePoint of sale (POS)\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e solutions allow you to process payments and manage your business when selling in-person. Plus, integrating your ecommerce store with a POS solution is the best way to maintain accurate and up-to-date inventory, sales, and customer data records.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify has an out-of-the-box solution aptly named “Shopify POS” that comes with every Shopify plan — including the Lite plan, for just $9 per month. Shopify also provides a range of \u003c/span\u003e\u003ca href=\"https://hardware.shopify.com/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePOS hardware\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332093-image1.png\" title=\"Shopify POS Hardware\" alt=\"Shopify POS Hardware\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Lite Plan offers a great way to get started with POS, but if you’d like to access Shopify POS’s full range of features, you’ll need to upgrade to Shopify POS Pro for $89 per month.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIf you want to sell in-person with BigCommerce, you’ll need to integrate a third-party POS service, such as Vend, Square, or Clover. Each of these services comes with its own strengths, weaknesses, and pricing.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSimply put, BigCommerce offers flexibility without additional fees, but Shopify provides a more streamlined approach that means merchants don’t have to worry about integrating two different systems.\u003c/span\u003e\u003c/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e8. BigCommerce vs. Shopify Mobile Apps\u003c/span\u003e\u003c/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify and BigCommerce provide apps to help you manage your business on the go. Let’s take a closer look.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003ca href=\"https://www.bigcommerce.com/essentials/features/manage/mobile-app/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBigCommerce\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e provides a mobile app that allows you to do things like get push notifications for new orders, manage orders, view basic analytics, and contact customers.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332123-image4.png\" title=\"BigCommerce vs. Shopify Apps\" alt=\"BigCommerce vs. Shopify Apps\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003ca href=\"https://www.shopify.com/install\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e offers three apps to manage your business: Shopify, Shopify POS, and Ping.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify’s main app allows you to do much more than BigCommerce’s app. Here are some of the features:\u003c/span\u003e\u003c/p\u003e\n\u003cul\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eManage orders\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eManage products and collections\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eRun marketing campaigns\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eFollow up with customers\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eCreate discounts\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eReview store performance\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eCustomize your store’s theme\u003c/span\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eExtend your store’s features with apps\u003c/span\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Shopify POS app allows you to take and manage in-store sales, refunds, and exchanges. You can also add apps to help grow your business, such as customer loyalty apps.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOf course, if you opt to use BigCommerce, most leading third-party POS solutions will provide a mobile app.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFinally, Shopify also offers Ping. This messaging app allows you to connect with customers via Shopify Chat, Apple Business Chat, and Messenger, all in one place — this is a game changer when it comes to improving customer satisfaction.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332138-image6.png\" title=\"Shopify Apps\" alt=\"Shopify Apps\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTo summarize, it’s fair to say that Shopify makes it far easier to manage your business from your smartphone.\u003c/span\u003e\u003c/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e9. BigCommerce vs. Shopify Dropshipping\u003c/span\u003e\u003c/h3\u003e\n\u003cp\u003e\u003ca href=\"/blog/what-is-dropshipping\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eDropshipping\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e is a \u003c/span\u003e\u003ca href=\"/blog/source-products\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eproduct sourcing\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e and fulfillment method that allows virtually anyone to \u003c/span\u003e\u003ca href=\"/blog/how-i-launched-my-ecommerce-store-in-less-than-30-minutes\"\u003e\u003cspan style=\"font-weight: 400;\"\u003estart selling online in minutes\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;\"\u003eInstead of purchasing products upfront to sell, you can partner with a dropshipping supplier who will store, manage, and ship products to customers on your behalf.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0840/8370/3830/files/1624332116-image3.png\" title=\"The Dropship Model: Oberlo\" alt=\"The Dropship Model: Oberlo\"\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eYou can also dropship print-on-demand products — these are generic products featuring your original designs and branding, such as clothing, accessories, or homeware.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c/span\u003e\u003c/p\u003e\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDropshipping is a fantastic way to \u003c/span\u003e\u003ca href=\"/blog/how-to-start-an-online-business\"\u003e\u003cspan style=\"font-weight: 400;\"\u003estart an online business\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e as you don’t need to invest money in inventory. It’s also a great way to extend existing product lines quickly and easily.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; letter-spacing: 0px;\"\u003eSo, which is better for dropshipping: Shopify or BigCommerce?\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBoth platforms offer a range of dropshipping apps, including popular services like AliExpress Dropshipping and print-on-demand apps like Printful and Spocket.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHowever, as mentioned above, Shopify’s app store is significantly larger than BigCommerce’s app store. Consequently, it also has many more \u003c/span\u003e\u003ca href=\"https://apps.shopify.com/browse/sourcing-and-selling-products-dropshipping\"\u003e\u003cspan style=\"font-weight: 400;\"\u003edropshipping apps\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e available, making it easy to start an ecommerce business.\u003c/span\u003e\u003c/p\u003e\n\u003ch2\u003e\u003cspan style=\"font-weight: 400;\"\u003eExecutive Summary: Shopify or BigCommerce?\u003c/span\u003e\u003c/h2\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eUndoubtedly, Shopify and BigCommerce are both incredible commerce platforms, offering a vast range of features to help you manage and grow your business.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIf you’re looking for advanced reporting and analytics straight out the gate, then BigCommerce may be for you.\u003c/span\u003e\u003c/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHowever, Shopify is arguably the better solution thanks to its lack of sales limits, varied themes, mobile apps, out-of-the-box POS system, and the massive amount of apps available. Check it out for yourself by signing up for \u003c/span\u003e\u003ca href=\"https://www.shopify.com/\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eShopify’s free trial\u003c/span\u003e\u003c/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e.\u003c/span\u003e\u003c/p\u003e\n\u003ch2\u003e\u003cspan style=\"font-weight: 400;\"\u003eWant to Learn More?\u003c/span\u003e\u003c/h2\u003e\n\u003cul\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003ca href=\"/blog/what-is-shopify\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWhat is Shopify and How Does Shopify Work?\u003c/span\u003e\u003c/a\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003ca href=\"/blog/how-to-use-shopify\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHow to Use Shopify: A Quick and Easy Shopify Tutorial\u003c/span\u003e\u003c/a\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003ca href=\"/blog/how-to-sell-on-shopify\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHow to Sell on Shopify: 13 Ways to Sell on Shopify\u003c/span\u003e\u003c/a\u003e\u003c/li\u003e\n \u003cli style=\"font-weight: 400;\" aria-level=\"1\"\u003e\u003ca href=\"/blog/shopify-tips\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e9 Shopify Tips New Store Owners Need to Know\u003c/span\u003e\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e","excerpt":"Choosing between these two ecommerce platforms isn’t easy. Click here to learn everything you need to know about BigCommerce vs Shopify.","seo":{"__typename":"SEO","title":"BigCommerce vs Shopify (2023): Which One Is Better?","description":"Choosing between these two ecommerce platforms isn’t easy. Click here to learn everything you need to know about BigCommerce vs Shopify.\n"},"authorV2":{"__typename":"ArticleAuthor","name":"Thomas J Law"},"metafields":[null,null,null,null,null,null,null,null,{"__typename":"Metafield","value":"false","key":"noindex","reference":null},{"__typename":"Metafield","value":"2022-10-19T21:00:00+02:00","key":"wpdatepublished","reference":null},null,null,{"__typename":"Metafield","value":"2023-02-28T23:02:52+01:00","key":"updatedat","reference":null},{"__typename":"Metafield","value":"2021-06-22T05:31:46+02:00","key":"createdat","reference":null},{"__typename":"Metafield","value":"2021-06-22T08:16:40+02:00","key":"publishedat","reference":null},null,null,null,null,null,null]},"topics":[{"handle":"business-ideas","title":"Business ideas","description":"Ready to start a business, but unsure what to do? No problem. Check out tons of business ideas. Get inspired. Unlock everything you need. Build your empire.","parentHandle":"build-your-business"},{"handle":"a-day-in-my-life","title":"A day in my life","description":"What's it really like to own a business? Spoiler alert: it's not always pretty. Hear real-life stories about a day in the life an entrepreneur. No BS.","parentHandle":"stories"},{"handle":"mindset","title":"Mindset","description":"Optimistic but real. Relentless but compassionate. Your mindset is everything if you want to be a successful entrepreneur. Learn how to raise the bar.","parentHandle":"your-life"},{"handle":"build-your-business","title":"Build your business","description":"Wanna build a business? Check out articles, podcasts, videos, and ebooks about the skills you'll need - from business ideas to marketing to case studies."},{"handle":"case-studies","title":"Case studies","description":"Hear from entrepreneurs who been there, done that. Dive into case studies on podcasts, ebooks, articles, and videos.","parentHandle":"build-your-business"},{"handle":"my-first-90-days","title":"My first 90 days","description":"The first 90 days of your startup are the make-or-break. Check out real-life stories from entrepreneurs who weren't afraid to get their hands dirty.","parentHandle":"stories"},{"handle":"money","title":"Money","description":"Money. It's on everyone's mind. Check out podcasts, ebooks, articles, and videos to master your personal finances, set money goals, and smash them.","parentHandle":"your-life"},{"handle":"design-and-branding","title":"Design and branding","description":"Don't scare customers away with an ugly website. Unlock everything you need to build a beautiful ecommerce store and a memorable brand that customers love.","parentHandle":"build-your-business"},{"handle":"stories","title":"Stories","description":"A collection of articles, podcasts, videos, and ebooks with real-life stories from other entrepreneurs. Learn something. Get inspired. Start your own."},{"handle":"raise-the-bar","title":"Raise the bar","description":"It's one thing to be successful. But are you working to make things better for everyone else? Hear real-life stories of entrepreneurs who are raising the bar.","parentHandle":"stories"},{"handle":"productivity","title":"Productivity","description":"To be a successful entrepreneur, you have to grind. Every. Single. Day. Check out podcasts, ebooks, articles, and videos on how to be more productive.","parentHandle":"your-life"},{"handle":"dropshipping","title":"Dropshipping","description":"Learn how to start a dropshipping business, including ideas for what to sell. Podcasts, articles, videos and ebooks that will teach you how to start.","parentHandle":"build-your-business"},{"handle":"starter-stories","title":"Starter stories","description":"It takes guts and hard work to be an entrepreneur. Listen to real-life stories about people who nailed it, and what you need to start your first business.","parentHandle":"stories"},{"handle":"your-life","title":"Your life","description":"Mindset. Wellness. Productivity. Money. Check out articles, podcasts, videos, and ebooks about the things that make good entrepreneurs even better."},{"handle":"wellbeing","title":"Wellbeing","description":"Avoid burnout. Stay resilient. Take care while you grind. Learn wellness tips for entrepreneurs. Your business health is only as good as your own health.","parentHandle":"your-life"},{"handle":"marketing","title":"Marketing","description":"Online marketing is a beast of its own. Check out podcasts, ebooks, articles, and videos on marketing your ecommerce business. Tame the beast. 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