CINXE.COM
Writing Resources For Professional | MarketingProfs
<!doctype html> <html lang="en"> <head> <meta charset="utf-8"> <meta name="viewport" content="width=device-width, initial-scale=1, shrink-to-fit=no"> <!-- Google Tag Manager --> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-KCWFVTT'); </script> <!-- End Google Tag Manager --> <link rel="shortcut icon" href="/favicon.ico" type="image/x-icon" /> <link rel="apple-touch-icon" sizes="180x180" href="/apple-touch-icon.png"> <link rel="icon" type="image/png" sizes="32x32" href="/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="16x16" href="/favicon-16x16.png"> <link rel="mask-icon" href="/safari-pinned-tab.svg" color="#02559a"> <meta name="msapplication-TileColor" content="#02559a"> <meta name="theme-color" content="#ffffff"> <title>Writing Resources For Professional | MarketingProfs</title> <link rel="stylesheet" href="//css.marketingprofs.com/css/v3/bootstrap.min.css" integrity="sha384-Gn5384xqQ1aoWXA+058RXPxPg6fy4IWvTNh0E263XmFcJlSAwiGgFAW/dAiS6JXm" crossorigin="anonymous"> <link href="//css.marketingprofs.com/css/v4/mp.min.css?dt=11/27/2024 11:15:12 PM" rel="stylesheet"> <link rel="dns-prefetch" href="https://www.googletagmanager.com"> <script async id="Cookiebot" src="https://consent.cookiebot.com/uc.js" data-cbid="e5269c15-96e2-4904-9ea7-32f93574fb7b" data-blockingmode="auto" type="text/javascript"></script> <!-- Custom styles for this template --> <script src="https://s.marketingprofs.com/inc/jscript/v3/jquery-latest.min.js"></script> <script type="text/javascript" async src="https://s.marketingprofs.com/inc/jscript/ajax.js"></script> <script async type="text/javascript" src="https://s.marketingprofs.com/inc/jscript/v3/global.js?t=11/27/2024 11:15:12 PM"></script> <script type="text/javascript" async src="https://api.marketingprofsu.com/lrs/jscript/transaction.js?t=11/27/2024 11:15:12 PM"></script> <style type="text/css"> .bg-image, #storybar { background-image: url(https://i.marketingprofs.com/assets/images/site/story/42727_mpbluejay_lg.jpg);font-weight:bold; } </style> <link rel="canonical" href="https://www.marketingprofs.com/resources/topic/64/writing" /> <script>varpagetitle = "Writing Resources For Professional | MarketingProfs"</script> <!-- BEGIN: Open Graph Meta Data --> <meta property="og:title" content="Writing Resources For Professional | MarketingProfs" /> <meta property="og:type" content="website" /> <meta property="og:image" content="https://i.marketingprofs.com/assets/images/logos/v3/MarketingProfs_Logo_200x200P.png" /> <meta property="og:url" content="https://www.marketingprofs.com/resources/topic/64/writing" /> <meta property="og:description" content="Discover the best marketing writing resources for creative copywriters. Learn how to craft compelling copy that resonates with your target audience and drives conversions." /> <meta property="og:site_name" content="MarketingProfs" /> <meta property="fb:admins" content="100001357263258" /> <!-- End: Open Graph Meta Data --> <meta name="description" content="Discover the best marketing writing resources for creative copywriters. Learn how to craft compelling copy that resonates with your target audience and drives conversions" /> <!-- Campaign Web Tracking Code --> <!--Acoustic --> <meta name="com.silverpop.brandeddomains" content="www.pages03.net,enterprise.marketingprofs.com,mpb2b.marketingprofs.com,pages03.net,www.marketingprofs.com,www.pages03.net" /> <script async src="https://www.sc.pages03.net/lp/static/js/iMAWebCookie.js?3a40ee8-152a3a41051-2d617ac8ac4460b9f143347708bf4d50&h=www.pages03.net" type="text/javascript"></script> <script>var isloggedout = "1"; var ispro = "0"; var subtypeid = "0"; var daystoexpiration= ""; var monthstoexpiration= ""; var userdomain= ""; var category = ""; var evids = "0"; var issponsored = "0"; var isb2bforum = "0"; </script> </head> <body> <!-- Google Tag Manager (noscript) --> <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-KCWFVTT" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> <!-- End Google Tag Manager (noscript) --> <header id="top-header"> <div id="fixed-items"> <nav id="main-nav" class="navbar navbar-expand-lg navbar-light navbar-static align-self-center"> <a class="navbar-brand" href="/"> <img src="//www.marketingprofs.com/assets/images/site/logos/mp_logo.svg" alt="MarketingProfs" class="mp-p75" /></a> <button id="navbarSideButton" class="navbar-toggler" type="button" data-toggle="collapse" data-target="#mainnav" aria-controls="mainnav" aria-expanded="false" aria-label="Toggle navigation"> <span class="navbar-toggler-icon"></span> </button> <div class="collapse navbar-collapse pull-right flex-column align-items-end" id="navbarSide"> <a href="/" onclick="return false;" class="closenav ion-android-close p-2"></a> <!-- NEW! wrapping div--> <div class="utility-nav"> <ul class="navbar-nav list-unstyled py-1 d-none d-lg-flex"> <li class="nav-item"><a href="/newsletters/marketing/" class="small px-2">FREE Newsletter</a></li> <li class="nav-item"><a href="/cmp/corp/training/sa/" target="_blank" class="small px-2">Enterprise</a></li> <li class="nav-item"><a href="/resources/type/26/podcasts/" class="small px-2">Podcast</a></li> <li class="nav-item"><a href="/about/contact/" class="small px-2">Contact</a></li> </ul> <!-- /NEW! --> <form action="/resources/" class="search-form p-xl-3 mb-3" abframeid="iframe.0.354148556556545" abineguid="02035D0D95B640668E98E3C15D308E3D"> <div class="search-form"> <div class="form-group has-feedback"> <label for="topsearch" class="sr-only">Search</label> <input class="form-control" name="search" id="topsearch" placeholder="Search..." type="text" /> <span class="ion-ios-search-strong form-control-feedback"></span> </div> </div> </form> <script> $('#topsearch').keydown(function (e) { if (e.keyCode == 13) { window.location.href = '/resources/?loc=nav&search=' + encodeURI(this.value); return false; } }) </script><!-- NEW!--> </div> <!-- /NEW! wrapping div--> <ul class="navbar-nav mp-nav"> <li class="nav-item p-md-2 px-xl-4 dropdown navtraining"> <a class="nav-link" href="/upgrade" id="dropdown10" aria-haspopup="true" aria-expanded="false" style="font-weight:bold;color:#D61C5B;">PRO</a> <div class="dropdown-menu" aria-labelledby="dropdown10"> <a class="dropdown-item" href="/upgrade">Individuals & Small Teams</a> <a class="dropdown-item navai" href="/training/artificial-intelligence">AI Training</a> <a class="dropdown-item navaae" href="/training/ask-an-expert">Ask an Expert</a> <a class="dropdown-item navmwb" href="/events/mwb24/home/sa/">Marketing Writing Bootcamp</a> <a class="dropdown-item navmcrollup" href="/training/master-classes">Master Classes</a> <a class="dropdown-item navwwsrollup" href="/training/working-webinar-series">Working Webinars</a> </div> </li> <li class="nav-item p-md-2 px-xl-4 dropdown navevents"> <a class="nav-link" href="/events/" id="dropdown12" aria-haspopup="true" aria-expanded="false">EVENTS</a> <div class="dropdown-menu" aria-labelledby="dropdown12"> <a class="dropdown-item navevents" href="/events/">Upcoming Events</a> <a class="dropdown-item navb2b" href="https://mpb2b.marketingprofs.com/">B2B Forum</a> </div> </li> <li class="nav-item p-md-2 px-xl-4 dropdown mega-menu"> <a class="nav-link mega-toggle" href="/resources/" id="dropdown06" aria-haspopup="true" aria-expanded="false">RESOURCES</a> <div class="dropdown-menu mega" aria-labelledby="dropdown06"> <!-- Mega dropdown --> <div class="container py-lg-3"> <div class="row"> <div class="col-lg-3"> <h5 class="text-dark">Formats</h5> <ul class="list-unstyled"> <li><a class="dropdown-item" href="/resources/type/25/articles/" title="Marketing Articles">Articles</a></li> <li><a class="dropdown-item" href="/resources/type/20/guides/" title="Marketing Guides and Reports">Guides & Reports</a></li> <li><a class="dropdown-item" href="/resources/type/21/infographics-and-charts/" title="Marketing Infographics and Charts">Infographics & Charts</a></li> <li><a class="dropdown-item" href="/resources/type/24/learning-paths/" title="Marketing Learning Paths">Learning Paths</a></li> <li><a class="dropdown-item" href="/resources/type/26/podcasts/" title="Marketing Podcasts">Podcasts</a></li> <li><a class="dropdown-item" href="/resources/type/27/tutorials/" title="Marketing Video Tutorials">Video Tutorials</a></li> <li><a class="dropdown-item" href="/resources/type/19/webinars/" title="Marketing Webinars">Webinars</a></li> <li><a class="dropdown-item" href="/ea/" title="Know-How Exchange Discussion Forum">Discussion Forum</a></li> </ul> <div class="px-4 py-2"><a style="color: #d61c5b;" href="/resources/">Show All »</a></div> </div> <div class="col-lg-9"> <h5 class="text-dark">Topics</h5> <div class="row"> <div class="col-lg-4"> <ul class="list-unstyled"> <li><a class="dropdown-item" href="/resources/" title="Most Recent Marketing Resources">Most Recent</a></li> <li><a href="/resources/topic/160/account-based-marketing" class="dropdown-item" title="Search resources on Account-Based Marketing">Account-Based Marketing</a></li> <li><a href="/resources/topic/161/advertising-promotions" class="dropdown-item" title="Search resources on Advertising & Promotions">Advertising & Promotions</a></li> <li><a href="/resources/topic/184/artificial-intelligence" class="dropdown-item" title="Search resources on Artificial Intelligence in Marketing">Artificial Intelligence</a></li> <li><a href="/resources/topic/162/branding" class="dropdown-item" title="Search resources on Branding">Branding</a></li> <li><a href="/resources/topic/164/career-development" class="dropdown-item" title="Search resources on Career Development">Career Development</a></li> <li><a href="/resources/topic/174/communications" class="dropdown-item" title="Search resources on Communications">Communications</a></li> <li><a href="/resources/topic/165/content-marketing" class="dropdown-item" title="Search resources on Content Marketing">Content Marketing</a></li> </ul> </div> <div class="col-lg-4"> <ul class="list-unstyled"> <li><a href="/resources/topic/166/customer-experience" class="dropdown-item" title="Search resources on Customer Experience">Customer Experience</a></li> <li><a href="/resources/topic/167/demand-generation" class="dropdown-item" title="Search resources on Demand Generation">Demand Generation</a></li> <li><a href="/resources/topic/182/email-marketing" class="dropdown-item" title="Search resources on Email Marketing">Email Marketing</a></li> <li><a href="/resources/topic/169/event-marketing" class="dropdown-item" title="Search resources on Events Marketing">Event Marketing</a></li> <li><a href="/resources/topic/170/marketing-management" class="dropdown-item" title="Search resources on Marketing Management">Marketing Management</a></li> <li><a href="/resources/topic/171/marketing-strategy" class="dropdown-item" title="Search resources on Marketing Strategy">Marketing Strategy</a></li> <li><a href="/resources/topic/172/martech" class="dropdown-item" title="Search resources on Marketing Technology">Martech</a></li> </ul> </div> <div class="col-lg-4"> <ul class="list-unstyled"> <li><a href="/resources/topic/173/measurement-analytics" class="dropdown-item" title="Search resources on Measurement & Analytics">Measurement & Analytics</a></li> <li><a href="/resources/topic/176/public-relations" class="dropdown-item" title="Search resources on Public Relations">Public Relations</a></li> <li><a href="/resources/topic/177/seo" class="dropdown-item" title="Search resources on SEO">SEO</a></li> <li><a href="/resources/topic/183/social-media-marketing" class="dropdown-item" title="Search resources on Social Media Marketing">Social Media Marketing</a></li> <li><a href="/resources/topic/178/websites" class="dropdown-item" title="Search resources on Websites">Websites</a></li> <li><a href="/resources/topic/64/writing" class="dropdown-item" title="Search resources on Writing">Writing</a></li> </ul> </div> <div class="col-12"> <div class="px-4 py-2"><a style="color: #d61c5b;" href="/resources/">Show All »</a></div> </div> </div> </div> </div> <!-- /.row --> </div> <!-- /Mega dropdown --> </div> </li> <li class="nav-item p-md-2 px-xl-4 navadv"> <a class="nav-link" href="https://services.marketingprofs.com/" id="adv" aria-haspopup="true" aria-expanded="false">ADVERTISE</a> </li> <li class="nav-item account p-md-2 px-xl-4"> <a href="/login" class="nav-link" data-toggle="modal" data-target="#signinModal" id="lnksignin">SIGN IN</a> </li> <li class="nav-item account p-md-2 px-xl-4"> <a href="/login/join" class="nav-link" onclick="window.location.href='/login/join?adref=topnavlnk'; return false;">SIGN UP</a> </li> <li class="nav-item account p-md-2 px-xl-4"> <a href="/upgrade" onclick="window.location.href='/upgrade?adref=topnavlnk'; return false;" class="btn btn-lg btn-primary">GO PRO</a> </li> </ul> </div> <div class="overlay"></div> <style> #storybar { display: none; } </style> </nav> <style>#alertDemo{z-index:1000 !important;} .dropdown-menu {z-index:1001 !important; } .askbar::before { content: 'NEW!'; font-size: 18px; color:#D61C5B; font-weight:bold; } </style> <div class="askbar alert alert-warning alert-dismissible text-center fade show mb-0 border-bottom" role="alert"> What's your marketing problem or question? <strong><a href="/ask" class="btn btn-sm btn-primary">Ask us!</a></strong> </div> </div> </header> <style>#main-nav{background:#fff;}</style> <div id="page-content"> <div class="fs-wrapper" > <!--end top--> <script> $(document).ready( function () { var t = $(".closed"), e = $(".opened"), a = $(".switch"); // a.html("╳"); t.hide(); a.click(function () { return t.is(":visible") ? (a.html("+"), t.hide(), e.slideDown("slow", function () { })) : (a.html("╳"), t.slideDown("slow", function () { }), e.hide()), !1 }) $("#b2bforum").show(); }) </script> <form action="/resources/" class="search-form-lg" method="post" name="frmsearch" id="frmsearch" onsubmit="$('.loading').show();"> <div id="formdata"> <header class="page-header paleblue"> <div class="container pb-md-5"> <div class="row justify-content-between"> <div class="order-2 order-lg-1" id="searchFormContainer"> <h1>Marketing Writing Resources for Creative Copywriters</h1> <p>Are you a creative copywriter looking for the best resources to help you write effective marketing copy? Look no further! Our resources page is packed with helpful tips, tutorials, and advice from experienced marketing writers. Learn how to craft compelling copy that resonates with your target audience and drives conversions. Get the insights you need to take your marketing writing to the next level!</p> <div class=""> <div class="form-group d-flex"> <label for="search" class="sr-only">Search</label> <input class="form-control border-1 border-dark pr-4" name="search" id="search2" placeholder="What would you like to find?" type="text" value="" maxlength="50"> <button type="submit" class="btn btn-primary btn-xlg ml-0 ml-md-3 btnsearch">SEARCH</button> </div> </div> </div> <div class="col-lg-4 order-1 order-lg-2 mptsignup" style="display:none;"> <div class="card-box mb-5 p-4 d-flex flex-column"> <h2 class="h5 font-weight-bold"> SUBSCRIBE TODAY </h2> <p> <span class="font-weight-bold">IT'S FREE!</span> Become a member to get the tools and knowledge you need to market smarter. </p> <div> <label for="email" class="sr-only"></label> <input type="email" name="txtemail" id="txtemail" class="form-control" placeholder="you@company.com"> <button class="btn btn-primary my-4 w-100 btnsignup">SUBMIT</button> <p class="text-center m-0"> We respect <a href="/about/privacy">your privacy</a>. </p> </div> </div> </div> </div> </div> </header> <script type="text/javascript"> $(document).ready(function () { $(".mptsignup").show(); $("#searchFormContainer").addClass("col-lg-7"); }); $(".btnsignup").click(function () { var eml = $("#txtemail").val(); window.location.href = "/login/join?adref=resourceshdr&join=1&e=" + eml; return false; }); </script> <!-- CONTENT --> <main id="content" role="main" class="bg-white py-3"> <div class="container stickup"> <div class="row"> <div class="collapse d-md-flex col-md-4" id="searchRefine"> <div class="card-box w-100 pt-3"> <div class="text-right"><a href="#" class="closenav ion-android-close px-4" onclick="return false;"></a></div> <div class="d-flex"><h3 class="">FILTERS </h3><a class="btn btn-link ml-auto mr-4 pr-1" href="/resources/" onclick="$('.loading').show();">clear all</a></div> <div class="card-box-inner mt-5"> <div id="accordion"> <div class="accdn-heading" id="headingOne"> <h4 data-toggle="collapse" data-target="#collapsefeed" aria-expanded="true" aria-controls="collapsefeed"> Content Type </h4> </div> <div id="collapsefeed" class="collapse show" aria-labelledby="headingOne"><div class="custom-checkbox"> <label for="feed25" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="25" id="feed25" onclick="clearchecks($('.searchevent'));processform();"> <div>Articles</div> </label><label for="feed37" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="37" id="feed37" onclick="clearchecks($('.searchevent'));processform();"> <div>Articles (Not Sponsored)</div> </label><label for="feed20" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="20" id="feed20" onclick="clearchecks($('.searchevent'));processform();"> <div>Guides & Reports</div> </label><label for="feed21" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="21" id="feed21" onclick="clearchecks($('.searchevent'));processform();"> <div>Infographics & Charts</div> </label><label for="feed33" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="33" id="feed33" onclick="clearchecks($('.searchevent'));processform();"> <div>Master Classes</div> </label><label for="feed34" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="34" id="feed34" onclick="clearchecks($('.searchevent'));processform();"> <div>Master Classes: Lessons</div> </label><label for="feed35" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="35" id="feed35" onclick="clearchecks($('.searchevent'));processform();"> <div>Online Event: Friday Forum</div> </label><label for="feed26" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="26" id="feed26" onclick="clearchecks($('.searchevent'));processform();"> <div>Podcasts</div> </label><label for="feed27" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="27" id="feed27" onclick="clearchecks($('.searchevent'));processform();"> <div>Video Tutorials</div> </label><label for="feed22" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="22" id="feed22" onclick="clearchecks($('.searchevent'));processform();"> <div>Videos</div> </label><label for="feed19" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="19" id="feed19" onclick="clearchecks($('.searchevent'));processform();"> <div>Webinars</div> </label><label for="feed36" class=""> <input type="checkbox" class="searchfdtypid filter" name="fdtypid" value="36" id="feed36" onclick="clearchecks($('.searchevent'));processform();"> <div>Webinars: PRO Members Only</div> </label></div></div> <div class="accdn-heading" id="headingevents"> <h4 class="" data-toggle="collapse" data-target="#collapseevents" aria-expanded="true" aria-controls="collapseevents"> Events </h4> </div> <div id="collapseevents" class="collapse show" aria-labelledby="headingevents"> <div class="custom-checkbox"> <label class="" for="event1"> <input class="searchevent filter" type="checkbox" name="eventtype" id="event1" value="1" onclick="clearchecks($('.searchfdtypid')); processform();"/> <div>In-Person</div> </label> <label class="" for="event3"> <input class="searchevent filter" type="checkbox" name="eventtype" id="event3" value="3" onclick="clearchecks($('.searchfdtypid')); processform();"/> <div>Online On-Demand</div></label> <label class="" for="event2"><input class="searchevent filter" type="checkbox" name="eventtype" id="event2" value="2" onclick="clearchecks($('.searchfdtypid')); processform();"/> <div>Online Upcoming</div></label> </div> </div> <!--/#item 1--> <div class="accdn-heading" id="headingTwo"> <h4 class="" data-toggle="collapse" data-target="#collapsecatids_1" aria-expanded="true" aria-controls="collapsecatids_1"> Topics </h4> </div> <div id="collapsecatids_1" class="collapse show" aria-labelledby="collapsecatids_1"><div class="custom-checkbox"> <label for="check160" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="160" id="check160" onclick="processform();"> <div>Account-Based Marketing</div> </label><label for="check161" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="161" id="check161" onclick="processform();"> <div>Advertising & Promotions</div> </label><label for="check184" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="184" id="check184" onclick="processform();"> <div>Artificial Intelligence</div> </label><label for="check162" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="162" id="check162" onclick="processform();"> <div>Branding</div> </label><label for="check164" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="164" id="check164" onclick="processform();"> <div>Career Development</div> </label><label for="check174" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="174" id="check174" onclick="processform();"> <div>Communications</div> </label><label for="check166" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="166" id="check166" onclick="processform();"> <div>Customer Experience</div> </label><label for="check167" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="167" id="check167" onclick="processform();"> <div>Demand Generation</div> </label><label for="check182" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="182" id="check182" onclick="processform();"> <div>Email Marketing</div> </label><label for="check169" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="169" id="check169" onclick="processform();"> <div>Event Marketing</div> </label><label for="check165" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="165" id="check165" onclick="processform();"> <div>Marketing Content</div> </label><label for="check170" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="170" id="check170" onclick="processform();"> <div>Marketing Management</div> </label><label for="check171" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="171" id="check171" onclick="processform();"> <div>Marketing Strategy</div> </label><label for="check172" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="172" id="check172" onclick="processform();"> <div>Martech</div> </label><label for="check173" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="173" id="check173" onclick="processform();"> <div>Measurement & Analytics</div> </label><label for="check176" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="176" id="check176" onclick="processform();"> <div>Public Relations</div> </label><label for="check177" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="177" id="check177" onclick="processform();"> <div>SEO</div> </label><label for="check183" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="183" id="check183" onclick="processform();"> <div>Social Media Marketing</div> </label><label for="check178" class=""> <input type="checkbox" class="catids_1 filter" name="catids_1" value="178" id="check178" onclick="processform();"> <div>Websites</div> </label><label for="check64" class="checked"> <input type="checkbox" class="catids_1 filter" name="catids_1" checked value="64" id="check64" onclick="processform();"> <div>Writing</div> </label></div></div> <!--/#item 3--> <div class="accdn-heading" id="headingrecency"> <h4 data-toggle="collapse" data-target="#collapserecency" aria-expanded="true" aria-controls="collapserecency">Recency </h4> </div> <div id="collapserecency" class="collapse show" aria-labelledby="headingrecency"> <div class="form-check mb-2"> <input class="form-check-input" type="radio" name="recency" id="recency30" value="30" onclick="processform();"/> <label for="recency30" class="form-check-label">Past Month</label> </div> <div class="form-check mb-2"> <input class="form-check-input" type="radio" name="recency" id="recency180" value="180" onclick="processform();"/> <label for="recency180" class="form-check-label">Past Six Months</label> </div> <div class="form-check mb-2"> <input class="form-check-input" type="radio" name="recency" id="recency365" value="365" onclick="processform();"/> <label for="recency365" class="form-check-label">Past Year</label> </div> <div class="form-check mb-2"> <input class="form-check-input" type="radio" name="recency" id="recency0" value="0" checked onclick="processform();" /> <label for="recency0" class="form-check-label">Any Time</label> </div> </div> <div class="accdn-heading" id="headingSix"> <h4 data-toggle="collapse" data-target="#collapsecatids_4" aria-expanded="true" aria-controls="collapsecatids_4">Time to Complete </h4> </div> <div id="collapsecatids_4" class="collapse show" aria-labelledby="collapsecatids_4"><div class="custom-checkbox"> <label for="check112" class=""> <input type="checkbox" class="catids_4 filter" name="catids_4" id="check112" value="112" onclick="processform();"> <div>1 to 15 minutes</div> </label><label for="check113" class=""> <input type="checkbox" class="catids_4 filter" name="catids_4" id="check113" value="113" onclick="processform();"> <div>15 to 30 minutes</div> </label><label for="check114" class=""> <input type="checkbox" class="catids_4 filter" name="catids_4" id="check114" value="114" onclick="processform();"> <div>30 to 60 minutes</div> </label><label for="check115" class=""> <input type="checkbox" class="catids_4 filter" name="catids_4" id="check115" value="115" onclick="processform();"> <div>60 to 90 minutes</div> </label><label for="check179" class=""> <input type="checkbox" class="catids_4 filter" name="catids_4" id="check179" value="179" onclick="processform();"> <div>90 minutes to 4 hours</div> </label><label for="check180" class=""> <input type="checkbox" class="catids_4 filter" name="catids_4" id="check180" value="180" onclick="processform();"> <div>More than 4 hours</div> </label></div></div> <div class="accdn-heading" id="headingSeven"> <h4 data-toggle="collapse" data-target="#collapseSeven" aria-expanded="true" aria-controls="collapseSeven">Subject Matter Expert</h4> </div> <div id="collapseSeven" class="collapse show" aria-labelledby="headingSeven"> <div class="search-form position-relative"> <div class="form-group has-feedback"> <label for="search3" class="sr-only">Search</label> <input class="form-control" name="author" id="author" placeholder="Search..." type="text" value=""> <span class="ion-ios-search-strong form-control-feedback" style="top: 3px;" onclick="processform();"> </span></div> </div> </div> </div> </div> </div> </div> <div class="col-md-8"> <div class="card-box pt-3"> <div class="d-flex flex-column flex-lg-row justify-content-between"> <h3 class="mb-2">RESULTS </h3> <div class="mx-4 d-flex justify-content-between justify-content-md-end"> <div class="d-md-none"> <a href="#" class="small" id="searchRefineButton" data-toggle="collapse" data-target="#searchRefine">Refine Search</a> </div> <div><span class="small">Sort by:</span> <div class="d-inline-block"> <label class="form-group position-relative"> <div class="search-sort-group"> <icon class="ion-ios-arrow-down ml-2"></icon> <select class="search-sort" name="search-sort" onchange="processform();"> <option value="1" >newest to oldest</option> <option value="3" >oldest to newest</option> </select> </div> </label> </div> </div> </div> </div> <div class="results"> <div style="display:none;" class="loading" onclick="$('.loading').hide()">Loading…</div> <ul class="list-unstyled search-list"> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">Marketing Writing Bootcamp</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Deliver marketing messages with crystal-clear writing! Ten marketing writing pros reveal their secrets to effective writing. From emails to newsletters, webpages to whitepapers, clear writing is a valuable skill you'll use every day. Discover how to compose compelling content that is easy to read and easy to understand at Marketing Writing Bootcamp.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">Author to Author: Ann Handley Talks to Geraldine DeRuiter</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Ann Handley and award-winning author Geraldine DeRuiter discuss the joys and challenges of creativity, encourage you to take risks, and remind you of the power of the written word to connect, inspire, and transform鈥攔egardless of topic or industry.</p> </div> </li> <li class=""> <div class="chart"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/chirp/2024/52208/what-is-ghostwriting-infographic" class="text-blue">What Is Ghostwriting? [Infographic]</a></h4> <div class="small ml-3 notation lowercase search-chart">Infographic</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> Infographic | <strong> TOPIC</strong>: Writing </p> <p>This spooktacular infographic covers what ghostwriting is, examples of ghostwriting, and how the practice works.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">Marketing Forecast: Master the Triple Crown of B2B Marketing Writing</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Sarah Greesonbach shares how to find success today with marketing focused on webinars, original research, and thought leadership. Develop your strategy and skills for these three assets now to build your career momentum through 2025.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">People, Data & Content: The 5-Step Content System to Pinpoint What Motivates Your Audience</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Anne Popolizio walks you through her agency's repeatable process for A/B testing social media content and ads. Identify exactly what drives your customers' behavior so you can optimize your content and maximize your social media ROI.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">How to Write Better Emails</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Eman Ismail shares email insights that connect with your audience, getting more opens, more clicks, and more sales. Don't let your brand's emails get lost in the overcrowded inbox. Stand out with these effective email marketing methods.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">Creative Compliance: Effective Writing for Regulated Industries</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Ahava Leibtag uncovers practical strategies to align your marketing efforts with both regulatory requirements and business objectives. Discover the power of clear, accessible content that captivates your audience鈥攊n any industry.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">Clear the Way With UX Writing</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Prospects are checking out your website. Don't let a poor user experience scare them away! Remove those UX roadblocks and create a clear path to your buyer's next stage. Shannon Geis's UX writing essentials will help you connect your audience's needs with your business goals to make that B2B sale.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">7 Captivating B2B Copy Tips You Can Learn From Infomercials</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Tap into the powerful, persuasive tactics used in TV infomercials! In Heather Lloyd-Martin's fast-paced, interactive session, she'll share the secrets of copy that engages readers and makes you money. But that's not all... Act now and you'll get Heather's checklist to writing high-conversion copy, absolutely free!</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">The Ultimate Positioning and Messaging Guide for Homepages</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Your homepage often creates your company's first impression. It does the heavy work of brand positioning. But how do you balance your product's features with audience and stakeholder interest? Join this session to get Anthony Pierri's homepage wisdom to create crystal-clear positioning on your website.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/mwb24/home/sa/" class="text-blue">NEW Email Newsletter Strategies That *Actually* Work</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Writing </p> <p>Up your email newsletter game with Ann Handley's latest insights! Whether you're just starting out or looking to lift your KPIs, Ann reveals how to increase engagement while keeping it a pleasure to write. Plus, Ann will settle the ultimate newsletter debate: how long should a newsletter BE?</p> </div> </li> <li class="#959493"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/event/51788/transforming-writing-for-businesses-with-ai" class="text-blue">Transforming Writing for Businesses With AI</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">Sponsored Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> Sponsored Webinar | <strong> TOPIC</strong>: Writing </p> <p>AI offers near-instant document preparation and automated content creation. But it's your human expertise and creativity that makes your content engaging and effective! Join us to discover how AI tools are reshaping writing鈥攁nd how they can make you indispensable. Free webinar, sponsored by Bruce Clay Inc.</p> </div> </li> <li class=""> <div class="article"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/articles/2024/51696/how-marketers-can-beat-writers-block-manage-deadlines" class="text-blue">How You Can Beat Writer's Block</a></h4> <div class="small ml-3 notation lowercase search-article">Article</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> Article | <strong> TOPIC</strong>: Writing </p> <p>Struggling with writer's block? Learn effective ways to overcome it and manage your deadlines. Read more.</p> </div> </li> <li class=""> <div class="article"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/articles/2024/51581/how-to-write-concisely-tips" class="text-blue">How to Write Concisely: Nine Tips</a></h4> <div class="small ml-3 notation lowercase search-article">Article</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> Article | <strong> TOPIC</strong>: Writing </p> <p>Learn how to write concisely with these nine essential tips. Enhance your content's clarity and effectiveness. Read less here...</p> </div> </li> <li class=""> <div class="article"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/articles/2024/50905/how-to-write-questions-for-surveys-polls-forms-progressive-profiling" class="text-blue">Surveys, Polls, Forms, and Progressive Profiling: How to Write Questions That Deliver Valuable Insights</a></h4> <div class="small ml-3 notation lowercase search-article">Article</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> Article | <strong> TOPIC</strong>: Measurement & Analytics </p> <p>It sounds simple, but writing a good question and collecting reliable answers is harder than it seems鈥攚hether you're writing full-fledged survey instruments or quick questions for polls or forms. So here are six sets of expert tips and best-practices.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/events/storytelling23-workshop/home/sa/" class="text-blue">Storytelling: Using the Power of Story to Persuade</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Branding </p> <p>Buying decisions aren't just made on data. Even in B2B, buyers are driven by emotions! Are they making the right choice? Do they trust your organization to support them after the sale? A good story appeals to both their logic and emotions鈥攊mproving relationships and boosting sales. Discover how to tell a story that persuades prospects in this live workshop with Bobby Lehew.</p> </div> </li> <li class=""> <div class="chart"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/charts/2023/50207/plain-language-in-b2b-healthcare-content" class="text-blue">The Benefits of Using Plain Language in B2B Healthcare Content</a></h4> <div class="small ml-3 notation lowercase search-chart">Chart</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> Chart | <strong> TOPIC</strong>: Marketing Content </p> <p>Do healthcare B2B buyers prefer marketing content from brands that use clear, plain language? If so, what benefits does using that sort of language deliver? To find out, Aha Media conducted a study with more than 150 clinical and non-clinical professionals.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/event/pro/49876/email-marketingwith-jay-schwedelson-roundtable" class="text-blue">Email Marketing鈥擶ith Jay Schwedelson (Roundtable)</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Email Marketing </p> <p>Not every email gets opened, read, and clicked. What's the secret to great response? While that depends on your audience, there are tried-and-true tactics you can use to meet your goals. Join Jay Schwedelson and your email lovin' peers to discuss what works鈥攁nd what doesn't鈥攚hen crafting effective emails.</p> </div> </li> <li class="#A6AB37"> <div class="onlineevent"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/event/pro/49794/ai-prompts-with-marcus-nelson-roundtable" class="text-blue">AI Prompts鈥擶ith Marcus Nelson (Roundtable)</a></h4> <div class="small ml-3 notation lowercase search-onlineevent">PRO Webinar</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> PRO Webinar | <strong> TOPIC</strong>: Artificial Intelligence </p> <p>Have you played with AI tools and been disappointed with the output? Do you suspect you could get better results if you just knew the right prompts? Then join Marcus Nelson and a small group of your B2B peers for this lively conversation. Ask questions, share experiences, and float ideas to get the most from tools like ChatGPT.</p> </div> </li> <li class=""> <div class="video"> <div class="d-flex justify-content-between"> <h4><a href="https://www.marketingprofs.com/video/2023/49874/four-steps-to-stronger-b2b-case-studies-marketing-smarts-live-show" class="text-blue">Four Steps to Stronger B2B Case Studies | Marketing Smarts Live Show</a></h4> <div class="small ml-3 notation lowercase search-video">Video</div> </div> <p class="post-meta"><strong>CONTENT TYPE:</strong> Video | <strong> TOPIC</strong>: Marketing Content </p> <p>In this episode, business adviser and author Bob Wiesner shares why case studies are important, what we marketers have historically done wrong with our case studies, how to do them right鈥攁nd so much more.</p> </div> </li> </ul> <nav aria-label="Page navigation example"> <ul class="pagination justify-content-end mx-4"> <li class="page-item active"><a class="page-link " href="?catids_1=64&page=1">1</a></li><li class="page-item"><a class="page-link " href="?catids_1=64&page=2">2</a></li><li class="page-item"><a class="page-link " href="?catids_1=64&page=3">3</a></li><li class="page-item"><a class="page-link " href="?catids_1=64&page=4">4</a></li><li class="page-item"><a class="page-link " href="?catids_1=64&page=5"><strong>…</strong></a></li><li class="page-item"><a class="page-link " href="?catids_1=64&page=2"><span class="d-none d-sm-inline"></span><icon class="ion-ios-arrow-forward ml-2"></icon></a></li> </ul> </nav> </div> <!--/.results--> </div> <!--/.carbox--> </div> </div> </div> <!--/.container overlapping--> </main> </div> <!-- end formdata --> </form> <script> function pushlocation() { var params=''; var fields = $( "#frmsearch" ).serializeArray(); jQuery.each( fields, function( i, field ) { params=params+field.name +'='+field.value + "&"; }); history.pushState(null, '', '/resources/?'+params); } function processform() { $('.loading').show(); pushlocation() var frmvalues = $('#frmsearch').serializeArray(); $('.results').load('/resources/ .results', frmvalues, function (data) {}) } function clearchecks(obj) { obj.prop("checked", false); $.each( obj, function( key, value ) { $("label[for="+obj[key].id+"]").removeClass( "checked" ); }); } $('.filter').on("click", function() { if(this.checked==true) { $("label[for="+this.id+"]").addClass( "checked" ); } else { $("label[for="+this.id+"]").removeClass( "checked" ); } }); $('.btnsearch').on("click", function() { $(".search-sort").val("2"); }); </script> <!--/CONTENT--> <!--start bottom--> <footer class="footer-1 row"> <div class="container"> <div class="row mb-5 text-center text-md-left"> <div class="col-sm col-lg-2 offset-lg-1 pt-2"> <h5>ABOUT</h5> <ul class="nav-footer"> <li class="nav-item"> <a class="nav-link" href="/about/">About Us</a></li> <li class="nav-item"><a class="nav-link" href="/syndication/">RSS Feeds</a></li> <li class="nav-item"><a class="nav-link" href="/newsletters/marketing/">Newsletters</a></li> </ul> </div> <div class="col-sm col-lg-3 pt-2"> <h5>SERVICES</h5> <ul class="nav-footer"> <li class="nav-item"> <a class="nav-link" href="/upgrade">Training Subscriptions</a></li> <li class="nav-item"> <a class="nav-link" href="/cmp/corp/training/sa/" target="_blank">Enterprise Training</a></li> <li class="nav-item"> <a class="nav-link" href="/cmp/dna/overview/sa/" target="_blank">Consulting Services</a></li> <li class="nav-item"> <a class="nav-link" href="https://mpb2b.marketingprofs.com" target="_blank">B2B Forum</a></li> </ul> </div> <div class="col-sm col-lg-3 pt-2"> <h5>PARTNERSHIPS</h5> <ul class="nav-footer"> <li class="nav-item"> <a class="nav-link" href="https://services.marketingprofs.com" target="_blank">Lead Gen & Sponsorships</a></li> <li class="nav-item"> <a class="nav-link" href="https://mpb2b.marketingprofs.com/sponsorship/" target="_blank">Event Sponsorships</a></li> <li class="nav-item"> <a class="nav-link" href="/write-for-us">Write for Us</a></li> <li class="nav-item"> <a class="nav-link" href="/speak-for-us">Speak for Us</a></li> </ul> </div> <div class="col-sm col-lg-2 pt-2"> <h5>HELP</h5> <ul class="nav-footer"> <li class="nav-item"> <a class="nav-link" href="/about/contact/">Contact Us</a></li> <li class="nav-item"> <a class="" href="/ea/">Know-How Exchange</a></li> <li class="nav-item"> <a class="" href="/faqs/">FAQs</a></li> <li class="nav-item"> <a class="" href="/about/refunds">Refund Policy</a></li> <li class="nav-item"> <a class="" href="/about/terms-of-use">Terms of Use</a></li> <li class="nav-item"> <a class="" href="/about/privacy">Privacy Policy</a></li> <li class="nav-item"> <a class="" href="/about/cookie-policy">Cookies Policy</a></li> </ul> </div> </div> <div class="row"> <div class="copyright col-12 d-flex justify-content-center"> </div> <div class="copyright col-12 d-flex justify-content-center"><span> <span class="copyrightyear">© 2024</span> MARKETINGPROFS LLC</span><span> ALL RIGHTS RESERVED</span></div> </div> </div> </footer> </div><!-- /.fs-wrapper --> </div><!-- /page-content --> <div id="storybar" class="bg-image noprint"> <div class="container-fluid"> <div class="text-right"><a href="/resources/" onclick="window.location.href ='/story/';return false;">We're baaackk! Join us in-person this October at B2B Forum: Boston!</a></div> </div> </div> <!-- content --> <!-- Bootstrap core JavaScript ================================================== --> <!-- Placed at the end of the document so the pages load faster --> <script async src="https://s.marketingprofs.com/inc/jscript/v3/jquery.easing.min.js"></script> <script async src="https://s.marketingprofs.com/inc/jscript/v3/popper.min.js" integrity="sha384-ApNbgh9B+Y1QKtv3Rn7W3mgPxhU9K/ScQsAP7hUibX39j7fakFPskvXusvfa0b4Q" crossorigin="anonymous"></script> <!-- Latest compiled and minified JavaScript --> <script async src="https://s.marketingprofs.com/inc/jscript/v3/bootstrap.min.js" integrity="sha384-JZR6Spejh4U02d8jOt6vLEHfe/JQGiRRSQQxSfFWpi1MquVdAyjUar5+76PVCmYl" crossorigin="anonymous"></script> <script async src="https://s.marketingprofs.com/inc/jscript/v3/validator.min.js"></script> <script async src="//s.marketingprofs.com/inc/jscript/v3/jssocials.min.js"></script> <script async src="//s.marketingprofs.com/inc/jscript/v3/mp.js?dt=11/27/2024 11:15:12 PM"></script> <!-- Bootstrap core CSS --> <link rel="stylesheet" href="//css.marketingprofs.com/css/v4/ionicons.min.css?dt=11/27/2024 11:15:12 PM"> <script> $(document).ready(function () { $('#topsearch').keydown(function (e){ if(e.keyCode == 13) { window.location.href='/resources/?loc=nav&search='+encodeURI(this.value); return false; } }) }) </script> <div class="modal mp-modal fade" id="signinModal" tabindex="-1" role="dialog" aria-labelledby="signinModalLabel" aria-hidden="true"> <div class="modal-dialog modal-lg modal-dialog-centered" role="document"> <div class="modal-content"> <div class="modal-header pb-0"> <button type="button" class="close" data-dismiss="modal" aria-label="Close"> <span aria-hidden="true">×</span> </button> </div> <div class="modal-body"> <div class="mx-5 text-center"> <div class="modal-title my-3">Sign in to start learning.</div> <div class="funnel-form-wrapper text-left"> <form id="" method="post" action="/login" class="needs-validation" novalidate> <div class="mp-form position-relative"> <div class="form-group"> <label for="username">Email Address</label> <input type="email" class="form-control" id="username" name="username" placeholder="" value="" required> </div> <div class="form-group"> <label for="req_pwd">Password</label> <input class="form-control" id="password" name="password" placeholder="" type="password" required> </div> <div class="form-check"> <input class="form-check-input" type="checkbox" value="ON" id="savelogin" name="savelogin" checked> <label class="form-check-label" for="savelogin"> <p>Keep me signed in</p> </label> </div> <div class="small forgot-pw mb-2"><a href="/login/forgotpassword">Forgot your password?</a></div> </div> <input type="hidden" name="source" value="/resources/topic/64/writing" ID="Hidden2"> <div class="text-center pt-2"> <button class="btn btn-primary btn-xlg ml-md-5" type="submit">SIGN IN</button> <button type="reset" class="btn btn-cancel" data-dismiss="modal" aria-label="Close">Cancel</button> </div> <div class="text-center small mt-2"> Not yet a registered user? <a href="/login/join?source=/resources/topic/64/writing">Sign up now.</a> </div> </form> </div> <hr class="or"> <p><b>Sign in with your preferred account, below.</b></p> <div class="mx-auto modallogin" style="width: 260px;"> <div class="center padding"> <a href="#" onclick="window.location.href='https://www.marketingprofs.com/sso/client/facebook/oauth_sso.asp';return false;" style="text-decoration:none;" role="button"> <img src="/images/sso/facebook.png" alt="Facebook Sign In" width="78px" height="30px" /> </a> <a href="#" onclick="window.location.href='https://www.marketingprofs.com/sso/client/google/oauth_sso.asp';return false;" style="text-decoration:none" role="button"> <img src="/images/sso/googleplus.png" alt="Google Sign In" width="78px" height="30px" /> </a> <a href="#" onclick="window.location.href='https://www.marketingprofs.com/sso/client/twitter/oauth_sso.asp';return false;" style="text-decoration:none" role="button"> <img src="/images/sso/twitter.png" alt="Twitter Sign In" width="78px" height="30px" /> </a> </div> </div> </div> </div> <div class="modal-footer"> </div> </div> </div> </div> <div class="mpisregistered" title="0"></div> <div class="mpuserid" title="0"></div> <div class="mplevel" title="0"></div> <script> $(".mpnonmember").show(); </script> <link rel="stylesheet" href="//css.marketingprofs.com/css/v3/3rdparty-styling.css?dt="> <script> // Exit intent function addEvent(obj, evt, fn) { if (obj.addEventListener) { obj.addEventListener(evt, fn, false); } else if (obj.attachEvent) { obj.attachEvent("on" + evt, fn); } } // Exit intent trigger addEvent(document, 'mouseout', function(evt) { if( evt.clientY < 0 ) { //another way to detect exit //if (evt.toElement === null && evt.relatedTarget === null) { if (getMPCookie('sawexitpopover')!=1){ var enddate = new Date("5/26/2025"); setMPCookie('sawexitpopover','1',enddate,'/'); $('#exitModal').modal(); } } }); </script> <div class="modal mp-modal fade" id="exitModal" tabindex="-1" role="dialog" aria-labelledby="exitModalLabel" aria-hidden="true"> <div class="modal-dialog modal-lg modal-dialog-centered" role="document"> <div class="modal-content"> <div class="modal-header pb-0"> <button type="button" class="close" data-dismiss="modal" aria-label="Close"> <span aria-hidden="true">×</span> </button> </div> <div class="modal-body"> <div class="mx-5 text-center"> <img src="//i.marketingprofs.com/assets/images/site/logos/mp_logo.svg" alt="MarketingProfs: Online Marketing Training and Resources" width="250"> <div class="modal-title my-3">WHOA! Hold on a minute, friend.</div> <p>Over <b>600,000</b> marketers rely on MarketingProfs for B2B know-how every day. Don't miss out on the latest marketing tips and techniques, delivered right to your inbox.<br /><b>Subscribe today ... it's free!</b></p> <div class="funnel-form-wrapper text-left"> <form id="frmsignup" method="post" action="/login/signup" class="needs-validation" novalidate> <div class="form-row mp-form"> <div class="form-group col-sm-12" > <label for="emailaddress1">Work Email Address</label> <input type="email" class="form-control" id="emailaddress1" name="emailaddress1" placeholder="" value="" required> </div> </div> <div class="text-center"> <button class="btn btn-primary btn-xlg" type="submit">CONTINUE</button> </div> <div class="text-center small mt-2"> Already a registered user? <a href="/login">Sign in now.</a> </div> <input type="hidden" name="adref" value="exit" ID="adref"> <input type="hidden" name="cmp" value="exitintent" ID="cmp"> <input type="hidden" name="join" value="1" ID="Hidden3"> <INPUT type="hidden" id="source" name="source" value="/resources/topic/64/writing"> <INPUT type="hidden" id="joinform" name="joinform" value="1"> </form> </div> <hr class="or"> <p><b>Sign in with your preferred account, below.</b></p> <div class="mx-auto modallogin" style="width: 260px;"> <div class="center padding"> <a href="#" onclick="window.location.href='https://www.marketingprofs.com/sso/client/facebook/oauth_sso.asp';return false;" style="text-decoration:none;" role="button"> <img src="/images/sso/facebook.png" alt="Facebook Sign In" width="78px" height="30px" /> </a> <a href="#" onclick="window.location.href='https://www.marketingprofs.com/sso/client/google/oauth_sso.asp';return false;" style="text-decoration:none" role="button"> <img src="/images/sso/googleplus.png" alt="Google Sign In" width="78px" height="30px" /> </a> <a href="#" onclick="window.location.href='https://www.marketingprofs.com/sso/client/twitter/oauth_sso.asp';return false;" style="text-decoration:none" role="button"> <img src="/images/sso/twitter.png" alt="Twitter Sign In" width="78px" height="30px" /> </a> </div> </div> </div> </div> <div class="modal-footer"> </div> </div> </div> </div> <!-- This site is converting visitors into subscribers and customers with OptinMonster - https://optinmonster.com --> <script>(function(d,u,ac){var s=d.createElement('script');s.type='text/javascript';s.src='https://a.omappapi.com/app/js/api.min.js';s.async=true;s.dataset.user=u;s.dataset.account=ac;d.getElementsByTagName('head')[0].appendChild(s);})(document,185852,200818);</script> <!-- / https://optinmonster.com --> </body> </html>