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How Carrier launches B2B ecommerce sites 90% faster at 10% of the cost on Shopify - Shopify 台灣
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href="/tw/online"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">網路銷售<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">發展網路事業</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/channels"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">跨管道銷售<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">觸及數百萬買家並提高銷售量</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/pos"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">實體銷售<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Point of Sale (POS)</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/international"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">全球銷售<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">國際銷售</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/plus/solutions/b2b-ecommerce"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">批發與直效行銷<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">企業對企業 (B2B)</div></a></li></ul></div><div class="col-span-3 col-start-7 pt-8 -translate-y-[30px]" data-background="transparent_light"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="m12.75 19.25 5.5-5.5m1 2.5v-3.5h-3.5m-2 14.5h.5a1 1 0 0 0 1-1v-2.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v2.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-5.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v5.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-12.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v12.5a1 1 0 0 0 1 1ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#market_svg__a)" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-市場" class="text-t7 inline-block">市場</span></div><ul class="pb-2" aria-labelledby="subNavItem-市場"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">行銷商家<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">觸及與留客</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/facebook-instagram"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">跨社群平台行銷<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">社群媒體整合</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/inbox"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">與顧客聊聊<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Inbox</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/email-marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">培養顧客關係<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Email</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/segmentation"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">瞭解客群<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">取得顧客深入分析</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 -translate-y-[30px]" data-background="transparent_light"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="M12.75 15.75c0 1.243.75 2.5 2.25 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.25-1.257 2.25-2.5m-12.5 11.5h10.5a2 2 0 0 0 2-2v-9.067a2 2 0 0 0-.179-.827l-.538-1.184A2 2 0 0 0 24.713 13h-9.425a2 2 0 0 0-1.82 1.172l-.538 1.184a2 2 0 0 0-.18.827v9.067a2 2 0 0 0 2 2Zm3-3.5a2 2 0 0 1 2-2h.5a2 2 0 0 1 2 2v3.5h-4.5v-3.5ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#manage_svg__a)" stroke-width="1.5" stroke-linecap="round"></path></g></svg></span><span id="subNavItem-管理" class="text-t7 inline-block">管理</span></div><ul class="pb-2" aria-labelledby="subNavItem-管理"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/manage"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">管理自家業務<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">追蹤銷售、訂單及數據分析</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/analytics"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">評估成效<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">分析與報告</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/orders"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">管理庫存及訂單<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">庫存及訂單管理</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tw/flow"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">自動處理商家業務<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Flow</div></a></li></ul></div></div></div><div class="absolute bottom-0 inset-x-0 overflow-hidden z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white -ml-[var(--margin)] -mt-8 md:mt-0 pl-[var(--margin)] pt-6 before:content-[''] before:absolute before:right-full before:top-[-1px] before:w-[100vw] before:h-[calc(100%+1px)] scheme-white:before:bg-shade-10 scheme-transparent-light:before:bg-shade-10 scheme-black:before:bg-shade-90 scheme-transparent-dark:before:bg-shade-90 border-t scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 before:border-t scheme-white:before:border-shade-20 scheme-transparent-light:before:border-shade-20 scheme-black:before:border-shade-70 scheme-transparent-dark:before:border-shade-70 after:border-t scheme-white:after:border-shade-20 scheme-transparent-light:after:border-shade-20 scheme-black:after:border-shade-70 scheme-transparent-dark:after:border-shade-70 -translate-y-[30px]" data-background="transparent_light"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="https://shopify.dev" aria-label="外部來源:Shopify 開發人員 . 用 Shopify 功能強大的 API 打造商店"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Shopify 開發人員<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">用 Shopify 功能強大的 API 打造商店</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/tw/plus"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Plus<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">為新興數位品牌提供的商務解決方案</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/tw/products"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">所有產品<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">探索所有 Shopify 產品及功能</div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-black hover:text-black" href="/tw/pricing">定價</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[""] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="資源-toggle-open" aria-controls="資源DesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3 font-semi-medium">資源</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="資源DesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-3 col-start-1 pt-8 -translate-y-[30px]" data-background="transparent_light"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#help-and-support_svg__a)"><circle cx="20" cy="20" r="19.25" stroke="currentColor" stroke-width="1.5"></circle><path d="M20 20v6" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path><path d="M20 16.5a1.5 1.5 0 1 0 0-3 1.5 1.5 0 0 0 0 3Z" fill="currentColor"></path></g></svg></span><span id="subNavItem-協助與支援" class="text-t7 inline-block">協助與支援</span></div><ul class="pb-2" aria-labelledby="subNavItem-協助與支援"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://help.shopify.com/zh-TW/" aria-label="外部來源:協助與支援 . 獲得 24 小時全年無休支援"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">協助與支援<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">獲得 24 小時全年無休支援</div></a></li></ul></div><div class="col-span-6 col-start-4 pt-8 -translate-y-[30px]" data-background="transparent_light"><ul class="pb-2"></ul></div><div class="col-span-3 col-start-10 pt-8 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 pl-10 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white border-l scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 -translate-y-[30px]" data-background="transparent_light"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="M16.75 16.75v-2a2 2 0 0 1 2-2h2.5a2 2 0 0 1 2 2v2m-2 4v1.5a1 1 0 0 1-1 1h-.5a1 1 0 0 1-1-1v-1.5m2.5 0a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1m2.5 0h6m-8.5 0h-6m2 6.5h10.5a2 2 0 0 0 2-2v-6.5a2 2 0 0 0-2-2h-10.5a2 2 0 0 0-2 2v6.5a2 2 0 0 0 2 2Z"></path></g></svg></span><span id="subNavItem-必備工具" class="text-t7 inline-block">必備工具</span></div><ul class="pb-2" aria-labelledby="subNavItem-必備工具"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tools/logo-maker"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">標誌製作工具<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.shopify.com/stock-photos" aria-label="外部來源:圖庫相片 ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">圖庫相片<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.linkpop.com/" aria-label="外部來源:個人檔案連結工具 ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">個人檔案連結工具<span class="sr-only">.</span></span></div></a></li></ul></div></div></div></div></li></ul></nav><div class="ml-auto"><ul class="lg:flex hidden items-center"><li class="mr-8 text-base"><a class="whitespace-nowrap hover:underline text-black" href="/tw/login?ui_locales=zh-TW" data-component-name="login">登入</a></li><li class="desktop-header-button"><a href="#contact-sales" class="inline-block self-center overflow-hidden max-w-full ring-inset rounded-button font-button-font tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline border-2 text-button-light-primary-text bg-button-light-primary-bg border-button-light-primary-border ring-button-light-primary-border hover:text-button-light-primary-text-hover hover:bg-button-light-primary-bg-hover hover:border-button-light-primary-border-hover hover:ring-button-light-primary-border-hover focus:text-button-light-primary-text-focus focus:bg-button-light-primary-bg-focus focus:border-button-light-primary-border-focus focus:ring-button-light-primary-border-focus active:text-button-light-primary-text-active active:bg-button-light-primary-bg-active active:border-button-light-primary-border-active active:ring disabled:text-button-light-primary-text-disabled disabled:bg-button-light-primary-bg-disabled disabled:border-button-light-primary-border-disabled disabled:ring-button-light-primary-border-disabled py-2 px-5 text-base font-bold whitespace-nowrap" data-component-name="button" data-mode="light" target="">聯絡我們</a></li></ul><ul class="flex items-center lg:hidden mr-[-15px]"><li class="mr-8 text-base"><a class="whitespace-nowrap hover:underline text-black" href="#contact-sales" data-component-name="login">聯絡我們</a></li><li><button class="flex h-12 w-12 cursor-pointer select-none flex-col items-center justify-center gap-1" aria-label="選單" aria-expanded="false" aria-controls="MobileDrawer" aria-haspopup="true" type="button" data-component-name="navigation-toggle-open"><div class="h-0.5 w-[1.125rem] 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class="richtext text-t2 col-span-full sm:max-md:col-span-8 lg:col-span-10 col-start-1 lg:col-start-2">How Carrier launches B2B ecommerce sites 90% faster at 10% of the cost on Shopify</h1><div class="case-study-hero-image col-span-full sm:max-md:col-span-8 lg:col-span-10 col-start-1 lg:col-start-2"><picture data-component-name="image"><source srcSet="https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420&width=639&height=359&crop=center, https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420&width=1278&height=718&crop=center 2x" media="(max-width: 639px)"/><source srcSet="https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420&width=899&height=506&crop=center, https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420&width=1798&height=1012&crop=center 2x" media="(min-width: 640px) and (max-width: 899px)"/><source srcSet="https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420&width=1099&height=619&crop=center, https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420&width=2198&height=1238&crop=center 2x" media="(min-width: 900px) and (max-width: 1199px)"/><source srcSet="https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420&width=1179&height=660&crop=center, https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420&width=2358&height=1320&crop=center 2x" media="(min-width: 1200px)"/><img alt="" class="w-full object-cover" loading="lazy" src="https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420&width=607&height=341&crop=center"/></picture></div><div class="richtext case-study-article-content max-md:order-2 col-span-full md:col-span-8 lg:col-span-6 col-start-1 lg:col-start-2"><div><p><a href="https://www.carrier.com/">Carrier</a> is the leading global provider of healthy, safe, sustainable and intelligent building and cold chain solutions. While it’s best known for its HVAC offerings, Carrier also provides best-in-class refrigeration and building controls & automation. The company serves a large variety of customers in 180 countries, including dealers, distributors, service technicians, national accounts, and homeowners.</p> <p>Each buying audience has unique demands and nuances, which create a uniquely complex environment at Carrier. Carrier sought to tame those complexities with frictionless, self-service commerce experiences for all of its customers. To accomplish this, it knew it needed a platform that could handle the complexities of its selling motions—<i>without </i>them needing to become a de-facto tech company.</p> <p><a href="https://www.linkedin.com/in/duransteven">Steve Duran</a>, associate director of global commerce at Carrier, said that after evaluating Shopify, it was clear that our platform was the best fit for the job.</p> <p>After migrating to Shopify from their previous platform, Carrier was able to:</p> <ul> <li>Launch new ecommerce experiences in 30 days, compared to approximately 9-12 months on its previous platform</li> <li>Reduce their cost from up to $2 million per ecommerce website to just $100,000</li> <li>Test ideas, iterate, and ship new go-to-market motions at the pace of a startup</li> </ul> <h2>The challenge: Expensive and time-consuming go-to-market processes</h2> <p></div><div class="sm:w-[120%] sm:left-[-10%] relative"><iframe src="https://fast.wistia.net/embed/iframe/b0utz6ij2n" title="b0utz6ij2n" class="aspect-video w-full my-xl"></iframe></div><div></p> <p>Before switching to Shopify, spinning up an ecommerce website at Carrier was equal parts time-consuming and costly. “At Carrier, building a fully mature ecommerce solution on a traditional monolith platform cost up to $2 million—and it took up to 12 months to build the solution,” says Steve.</p> <p>Steve knew that ecommerce required more nimbleness than this, so he and his team made the decision to decouple it from the rest of the organization’s business workflows.</p> <p>With that decision made, Steve tells us that what remained was a philosophical choice: did they want to become a tech company, relying on themselves to tame their complexity and needing to significantly increase headcount to do so? Or should they go with a SaaS cloud based provider like Shopify?</p> <p>According to Steve, “We’re in the business of creating the world’s best climate solutions. Our commerce platform has to support the complexities of our business, but not at the detriment of our customers.”</p> <p>With this in mind, Steve and the team at Carrier ultimately chose Shopify so that they could focus their time on growing the business, and less on tech.</p> <p></div><div data-component-name="testimomial-article" class="overflow-x-clip pl-lg border-l-2 text-black border-testimonial-light-highlight my-xl no-richtext" data-mode="light"><blockquote tabindex="0" class="flex flex-col h-full top-0 z-0"><p class="grow before:content-[open-quote] before:absolute before:-translate-x-full after:content-[close-quote] text-t4">Shopify gave us the ability to quickly build, scale, and deploy commerce experiences. It was clear that Shopify was the partner that could help us be successful in the future.</p><footer class="flex flex-col gap-y-xs mt-lg text-body-base"><p class="text-t7">Carrier</p><cite class="text-body-sm not-italic"><strong>Steve Duran</strong> — Associate Director of Global Commerce</cite></footer></blockquote></div><div></p> <h2>The solution: Frictionless commerce experiences built with Shopify components</h2> <p></div><div class="sm:w-[120%] sm:left-[-10%] relative"><iframe src="https://fast.wistia.net/embed/iframe/0wze80uy7s" title="0wze80uy7s" class="aspect-video w-full my-xl"></iframe></div><div></p> <p>As Carrier explored migrating to Shopify, they partnered with EY and Tidal Commerce to ensure they were properly resourced to make the transition a success. “You have all these strengths when you work with delivery partners like EY and Tidal,” Steve says. “They have a line of sight into other businesses that are solving some of the world's most complex commerce problems. We can take that experience and apply it to what we’re doing at Carrier.”</p> <p>Ultimately, EY and Tidal confirmed that Shopify was the right partner for Carrier—and that we could handle the intricacies of their selling motions.</p> <p>"We needed to confirm that Shopify was serious about investing in the B2B space. When we took a closer look, we saw thousands of developers, strategic partnerships, and a clear path to being a part of the conversation about Shopify’s roadmap. Ultimately, the answer was yes, and we were very excited to bring Shopify into the Carrier tech stack," states Steve.</p> <p>To build ecommerce experiences that could support each of their selling avenues, Carrier launched OneCommerce, a central global Shopify accelerator that encompasses about 80% of all Carrier’s shared business requirements for enterprise commerce experiences.</p> <p></div><div data-component-name="testimomial-article" class="overflow-x-clip pl-lg border-l-2 text-black border-testimonial-light-highlight my-xl no-richtext" data-mode="light"><blockquote tabindex="0" class="flex flex-col h-full top-0 z-0"><p class="grow before:content-[open-quote] before:absolute before:-translate-x-full after:content-[close-quote] text-t4">Historically, it’s very expensive to build the types of ecommerce experiences we need. With Shopify, it takes a matter of weeks. At the pace of a startup, we are able to deploy commerce capabilities in the enterprise space. Everything you need for an enterprise selling apparatus, we’ve already built it with OneCommerce, which is built on Shopify components.</p><footer class="flex flex-col gap-y-xs mt-lg text-body-base"><p class="text-t7">Carrier</p><cite class="text-body-sm not-italic"><strong>Steve Duran</strong> — Associate Director of Global Commerce</cite></footer></blockquote></div><div></p> <p>OneCommerce allows Carrier to quickly deploy an unlimited number of websites for a fraction of the cost. “We are very bullish on what this means for us going forward. At the end of the day, OneCommerce allows us to monetize any business idea that we would have in 30 days,” Steve adds.</p> <h2>The results: A faster path to growth at a fraction of the cost</h2> <p></div><div class="sm:w-[120%] sm:left-[-10%] relative"><iframe src="https://fast.wistia.net/embed/iframe/vqabnb0l9r" title="vqabnb0l9r" class="aspect-video w-full my-xl"></iframe></div><div></p> <p>While Steve says he’s optimistic about how Shopify will support Carrier over the next decade, the company has already benefited from making the switch. Most notably, Steve tells us that Shopify empowers Carrier to ship high-performing ecommerce experiences in just days, at a fraction of what it used to cost the business:</p> <li> <b>Reduced time to market to 30 days,</b> compared to 9-12 months on their previous platform.</li> <li> <b>Slashed their costs to $100,000 per website,</b> versus up to $2 million per site on its previous platform.</li> <p></div><div data-component-name="testimomial-article" class="overflow-x-clip pl-lg border-l-2 text-black border-testimonial-light-highlight my-xl no-richtext" data-mode="light"><blockquote tabindex="0" class="flex flex-col h-full top-0 z-0"><p class="grow before:content-[open-quote] before:absolute before:-translate-x-full after:content-[close-quote] text-t4">There’s a massive opportunity for us to unlock new selling motions, channel partners, and other areas of the business. Commerce allows us to get very close to our buying audience. For us to monetize a new idea in 30 days is essentially an opportunity to test billion dollar ideas. Instead of waiting years to do it, Shopify allows us to do it in weeks.</p><footer class="flex flex-col gap-y-xs mt-lg text-body-base"><p class="text-t7">Carrier</p><cite class="text-body-sm not-italic"><strong>Steve Duran</strong> — Associate Director of Global Commerce</cite></footer></blockquote></div><div></p> <p>Steve also tells us that Carrier’s OneCommerce initiative has impacted the company far beyond their ecommerce goals. Suddenly, Carrier stands out as an attractive place for top engineering talent looking to work on innovative projects.</p> <p>"Anytime you bring in an all star, they want to work on solutions that matter and they can be proud of. This OneCommerce solution and investment in building frictionless commerce experiences is a really cool career moment for engineers. They can say they work for this hundred-year old company that’s looking to be more innovative,", Steve adds.</p> <h2>Shopify empowers Carrier to be at the cutting edge of ecommerce</h2> <p>Over the coming years, Steve believes that conversational commerce, mobile commerce, and VR technologies will accelerate the buying funnel for enterprise companies like Carrier. Thanks to Shopify, he also believes that Carrier will be nimble and fast enough to market to stay ahead of emerging technologies like these—and ultimately set the company up to maintain its position as a leading climate technology solutions provider.</p> <p>Steve also says that Shopify is the right partner for any enterprise company looking for a commerce platform that can reduce costs, accelerate innovation, and treat their customers like consultative partners. He tells us that based on his experience with Shopify and the OneCommerce initiative, investing in commerce components is the best money a company like his can spend. “Shopify has a high internal rate of return, the shortest payback window, and has real impacts on the bottom line.”</p> <p></div><div data-component-name="testimomial-article" class="overflow-x-clip pl-lg border-l-2 text-black border-testimonial-light-highlight my-xl no-richtext" data-mode="light"><blockquote tabindex="0" class="flex flex-col h-full top-0 z-0"><p class="grow before:content-[open-quote] before:absolute before:-translate-x-full after:content-[close-quote] text-t4">If you want lower TCO, rapid deployment, and a platform that is growing at a rate faster than you can develop it yourself, then I would encourage you to look at Shopify.</p><footer class="flex flex-col gap-y-xs mt-lg text-body-base"><p class="text-t7">Carrier</p><cite class="text-body-sm not-italic"><strong>Steve Duran</strong> — Associate Director of Global Commerce</cite></footer></blockquote></div><div></p> <h2>Watch the entire interview</h2> <p>Watch the full video interview with Steve Duran, Associate Director of Global Commerce at Carrier, and Brandon Gracey, Director of Enterprise Sales at Shopify.</p> <p></div><div class="sm:w-[120%] sm:left-[-10%] relative"><iframe src="https://fast.wistia.net/embed/iframe/mnksv2vjwh" title="mnksv2vjwh" class="aspect-video w-full my-xl"></iframe></div><div></p></div></div><div class="grid grid-cols-1 gap-x-gutter gap-y-gutter case-study-meta-cards max-md:order-1 max-md:mb-4 col-span-full md:col-span-3 col-start-1 md:col-start-10 lg:col-start-9 content-start" data-component-name="card-grid"><div data-component-name="card" class="ring-0 ring-black/20 p-0 pt-md border-t-2 rounded-none border-black/15" data-mode="light"><div><div class="text-left text-section-light-text" data-mode="light" data-component-name="heading-group"><h2 class="text-sm font-bold uppercase leading-none pb-xs 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href="/ca/case-studies/carrier?country=ca&lang=en" lang="en" data-component-name="en-4" aria-current="false">Canada (English)</a></li><li class="flex"><a class="flex hover:underline text-black" href="/ca-fr/case-studies/carrier?country=ca&lang=fr" lang="fr" data-component-name="fr-5" aria-current="false">Canada (Français)</a></li><li class="flex"><a class="flex hover:underline text-black" href="/cz/case-studies/carrier?country=cz&lang=cs" lang="cs" data-component-name="cs-6" aria-current="false">Česká republika</a></li><li class="flex"><a class="flex hover:underline text-black" href="/co/case-studies/carrier?country=co&lang=es" lang="es" data-component-name="es-7" aria-current="false">Colombia</a></li><li class="flex"><a class="flex hover:underline text-black" href="/dk/case-studies/carrier?country=dk&lang=da" lang="da" data-component-name="da-8" aria-current="false">Danmark</a></li><li class="flex"><a class="flex hover:underline text-black" href="/de/case-studies/carrier?country=de&lang=de" lang="de" data-component-name="de-9" aria-current="false">Deutschland</a></li><li class="flex"><a class="flex hover:underline text-black" href="/es-es/case-studies/carrier?country=es&lang=es" lang="es" data-component-name="es-10" aria-current="false">España</a></li><li class="flex"><a class="flex hover:underline text-black" href="/es/case-studies/carrier?country=us&lang=es" lang="es" data-component-name="es-11" aria-current="false">Español (Intl.)</a></li><li class="flex"><a class="flex hover:underline text-black" href="/fr/case-studies/carrier?country=fr&lang=fr" lang="fr" data-component-name="fr-12" aria-current="false">France</a></li><li class="flex"><a class="flex hover:underline text-black" href="/hk-en/case-studies/carrier?country=hk&lang=en" lang="en" data-component-name="en-13" aria-current="false">Hong Kong SAR</a></li><li class="flex"><a class="flex hover:underline text-black" href="/in/case-studies/carrier?country=in&lang=en" lang="en" data-component-name="en-14" aria-current="false">India</a></li><li class="flex"><a class="flex hover:underline text-black" href="/id/case-studies/carrier?country=id&lang=en" lang="en" data-component-name="en-15" aria-current="false">Indonesia</a></li><li class="flex"><a class="flex hover:underline text-black" href="/ie/case-studies/carrier?country=ie&lang=en" lang="en" data-component-name="en-16" aria-current="false">Ireland</a></li><li class="flex"><a class="flex hover:underline text-black" href="/it/case-studies/carrier?country=it&lang=it" lang="it" data-component-name="it-17" aria-current="false">Italia</a></li><li class="flex"><a class="flex hover:underline text-black" href="/my/case-studies/carrier?country=my&lang=en" lang="en" data-component-name="en-18" aria-current="false">Malaysia</a></li><li class="flex"><a class="flex hover:underline text-black" href="/mx/case-studies/carrier?country=mx&lang=es" lang="es" data-component-name="es-19" aria-current="false">México</a></li><li class="flex"><a class="flex hover:underline text-black" href="/nl/case-studies/carrier?country=nl&lang=nl" lang="nl" data-component-name="nl-20" aria-current="false">Nederland</a></li><li class="flex"><a class="flex hover:underline text-black" href="/nz/case-studies/carrier?country=nz&lang=en" lang="en" data-component-name="en-21" aria-current="false">New Zealand</a></li><li class="flex"><a class="flex hover:underline text-black" href="/ng/case-studies/carrier?country=ng&lang=en" lang="en" data-component-name="en-22" aria-current="false">Nigeria</a></li><li class="flex"><a class="flex hover:underline text-black" href="/no/case-studies/carrier?country=no&lang=nb" lang="nb" data-component-name="nb-23" aria-current="false">Norge</a></li><li class="flex"><a class="flex hover:underline text-black" href="/no-en/case-studies/carrier?country=no&lang=en" lang="en" data-component-name="en-24" aria-current="false">Norway (English)</a></li><li class="flex"><a class="flex hover:underline text-black" href="/ph/case-studies/carrier?country=ph&lang=en" lang="en" data-component-name="en-25" aria-current="false">Philippines</a></li><li class="flex"><a class="flex hover:underline text-black" href="/pl/case-studies/carrier?country=pl&lang=pl" lang="pl" data-component-name="pl-26" aria-current="false">Polska</a></li><li class="flex"><a class="flex hover:underline text-black" href="/pt/case-studies/carrier?country=pt&lang=pt" lang="pt-PT" data-component-name="pt-PT-27" aria-current="false">Portugal</a></li><li class="flex"><a class="flex hover:underline text-black" href="/sg/case-studies/carrier?country=sg&lang=en" lang="en" data-component-name="en-28" aria-current="false">Singapore</a></li><li class="flex"><a class="flex hover:underline text-black" href="/za/case-studies/carrier?country=za&lang=en" lang="en" data-component-name="en-29" aria-current="false">South Africa</a></li><li class="flex"><a class="flex hover:underline text-black" href="/fi/case-studies/carrier?country=fi&lang=fi" lang="fi" data-component-name="fi-30" aria-current="false">Suomi</a></li><li class="flex"><a class="flex hover:underline text-black" href="/se/case-studies/carrier?country=se&lang=sv" lang="sv" data-component-name="sv-31" aria-current="false">Sverige</a></li><li class="flex"><a class="flex hover:underline text-black" href="/tr/case-studies/carrier?country=tr&lang=tr" lang="tr" data-component-name="tr-32" aria-current="false">Türkiye</a></li><li class="flex"><a class="flex hover:underline text-black" href="/uk/case-studies/carrier?country=gb&lang=en" lang="en" data-component-name="en-33" aria-current="false">United Kingdom</a></li><li class="flex"><a class="flex hover:underline text-black" href="/case-studies/carrier?country=us&lang=en" lang="en" data-component-name="en-34" aria-current="false">USA</a></li><li class="flex"><a class="flex hover:underline text-black" href="/th/case-studies/carrier?country=th&lang=th" lang="th" data-component-name="th-35" aria-current="false">ไทย</a></li><li class="flex"><a class="flex hover:underline text-black" href="/kr/case-studies/carrier?country=kr&lang=ko" lang="ko" data-component-name="ko-36" aria-current="false">대한민국</a></li><li class="flex"><a class="flex hover:underline text-black" href="/jp/case-studies/carrier?country=jp&lang=ja" lang="ja" data-component-name="ja-37" aria-current="false">日本</a></li><li class="flex"><a class="flex hover:underline text-black" href="/zh/case-studies/carrier?country=us&lang=zh" lang="zh-Hans" data-component-name="zh-Hans-38" aria-current="false">简体中文</a></li></ul></div></div><div class="relative block sm:hidden" data-click-outside="dismiss" data-component-name="regions"><div aria-hidden="true" class="fixed top-0 left-0 z-50 h-full w-full text-[1.1428571429em] will-change-auto transition-opacity motion-reduce:transition-none bg-white pointer-events-none opacity-0"></div><button class="bg-transparent mx-auto md:inline-block py-3 text-shade-90 hover:text-black" type="button" data-component-name="region-selector-open" tabindex="0" aria-label="地區導覽. 目前: 台灣"><span class="inline-flex items-center"><svg viewBox="0 0 45 45" aria-hidden="true" focusable="false" class="mr-1 h-4 w-4 fill-black"><path d="M22.5 2A20.5 20.5 0 1 0 43 22.5 20.52 20.52 0 0 0 22.5 2zm-4.23 28.79A33.67 33.67 0 0 0 22 31a34.54 34.54 0 0 0 4.76-.33 30.45 30.45 0 0 1-4.26 9 30.41 30.41 0 0 1-4.23-8.88zM22 28a29.86 29.86 0 0 1-4.47-.34A31 31 0 0 1 17 22a29.87 29.87 0 0 1 .36-4.64A30.13 30.13 0 0 1 22 17a31 31 0 0 1 5.66.53A29.85 29.85 0 0 1 28 22a31 31 0 0 1-.5 5.5 31 31 0 0 1-5.5.5zm-7.64-1a25.22 25.22 0 0 1-9.15-4.5 24.89 24.89 0 0 1 9-4.48A33.56 33.56 0 0 0 14 22a34.61 34.61 0 0 0 .36 5zM22.5 5.21a25.25 25.25 0 0 1 4.5 9.15 34.61 34.61 0 0 0-5-.36 33.58 33.58 0 0 0-4 .24 25.24 25.24 0 0 1 4.5-9.03zm8.29 13.06a30.41 30.41 0 0 1 8.89 4.23 30.46 30.46 0 0 1-9 4.26A34.54 34.54 0 0 0 31 22a33.67 33.67 0 0 0-.21-3.73zm8.82.59A33.75 33.75 0 0 0 30.26 15a29.2 29.2 0 0 0-3.89-9.56 17.54 17.54 0 0 1 13.24 13.42zm-21-13.41a29.16 29.16 0 0 0-3.85 9.35 29.16 29.16 0 0 0-9.35 3.85A17.54 17.54 0 0 1 18.64 5.44zM5.44 26.36a29.2 29.2 0 0 0 9.56 3.9 33.75 33.75 0 0 0 3.86 9.36A17.54 17.54 0 0 1 5.44 26.36zm20.7 13.25a33.73 33.73 0 0 0 3.91-9.56 33.73 33.73 0 0 0 9.56-3.91 17.55 17.55 0 0 1-13.47 13.47z"></path></svg><span class="break-keep">台灣</span><svg viewBox="0 0 10 5" aria-hidden="true" focusable="false" class="ml-2 h-3 w-3 fill-black"><path d="m0 0 5 5 5-5H0z"></path></svg></span></button><div aria-hidden="true" class="webkit-overflow-scrolling-touch fixed overflow-hidden z-[999] box-content will-change-auto w-full inset-0 mt-16 rounded-t-lg leading-[3rem] duration-300 ease-in-out motion-reduce:animation-none motion-reduce:transition-none bg-white text-black shadow-soft-2xl invisible translate-y-full" id="mobileRegionSelector" aria-label="地區導覽" aria-modal="true" role="dialog"><div class="border-shade-30 border-b"><div class="flex items-center justify-between px-5 py-4"><h3 class="text-lg font-medium">國家/地區</h3><button class="h-[1.2em] w-[1.2em] fill-current" type="button" data-component-name="region-selector-close"><svg viewBox="0 0 20 20" aria-label="關閉地區導覽" class="h-[1.2em] w-[1.2em] fill-current fill-black"><path d="m11.414 10 6.293-6.293a1 1 0 0 0-1.414-1.414L10 8.586 3.707 2.293a1 1 0 0 0-1.414 1.414L8.586 10l-6.293 6.293a1 1 0 0 0 1.414 1.414L10 11.414l6.293 6.293a.996.996 0 0 0 1.414 0 1 1 0 0 0 0-1.414L11.414 10z"></path></svg></button></div></div><div class="h-full overflow-y-scroll pb-4"><ul class="columns-2 px-5 py-8 md:px-14 md:py-10" data-component-name="region-nav" id="region-nav"><li class="flex"><a class="flex hover:underline text-black" href="/tw/case-studies/carrier?country=tw&lang=zh" data-component-name="zh-Hant-0" aria-current="true">台灣<svg viewBox="0 0 10 8" fill="none" aria-hidden="true" focusable="false" class="ml-2 w-3"><path d="M0.75 4.75L3 7.25L9.25 0.75" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></svg></a></li><li class="flex"><a class="flex hover:underline text-black" href="/au/case-studies/carrier?country=au&lang=en" lang="en" data-component-name="en-1" aria-current="false">Australia</a></li><li class="flex"><a class="flex hover:underline text-black" href="/be/case-studies/carrier?country=be&lang=nl" lang="nl" data-component-name="nl-2" aria-current="false">Belgium</a></li><li class="flex"><a class="flex hover:underline text-black" href="/br/case-studies/carrier?country=br&lang=pt" lang="pt" data-component-name="pt-3" aria-current="false">Brasil</a></li><li class="flex"><a class="flex hover:underline text-black" href="/ca/case-studies/carrier?country=ca&lang=en" lang="en" data-component-name="en-4" aria-current="false">Canada (English)</a></li><li class="flex"><a class="flex hover:underline text-black" href="/ca-fr/case-studies/carrier?country=ca&lang=fr" lang="fr" data-component-name="fr-5" aria-current="false">Canada (Français)</a></li><li class="flex"><a class="flex hover:underline text-black" href="/cz/case-studies/carrier?country=cz&lang=cs" lang="cs" data-component-name="cs-6" aria-current="false">Česká republika</a></li><li class="flex"><a class="flex hover:underline text-black" href="/co/case-studies/carrier?country=co&lang=es" lang="es" data-component-name="es-7" aria-current="false">Colombia</a></li><li class="flex"><a class="flex hover:underline text-black" href="/dk/case-studies/carrier?country=dk&lang=da" lang="da" data-component-name="da-8" aria-current="false">Danmark</a></li><li class="flex"><a class="flex hover:underline text-black" href="/de/case-studies/carrier?country=de&lang=de" lang="de" data-component-name="de-9" aria-current="false">Deutschland</a></li><li class="flex"><a class="flex hover:underline text-black" href="/es-es/case-studies/carrier?country=es&lang=es" lang="es" data-component-name="es-10" aria-current="false">España</a></li><li class="flex"><a class="flex hover:underline text-black" href="/es/case-studies/carrier?country=us&lang=es" lang="es" data-component-name="es-11" aria-current="false">Español (Intl.)</a></li><li class="flex"><a class="flex hover:underline text-black" href="/fr/case-studies/carrier?country=fr&lang=fr" lang="fr" data-component-name="fr-12" aria-current="false">France</a></li><li class="flex"><a class="flex hover:underline text-black" href="/hk-en/case-studies/carrier?country=hk&lang=en" lang="en" data-component-name="en-13" aria-current="false">Hong Kong SAR</a></li><li class="flex"><a class="flex hover:underline text-black" href="/in/case-studies/carrier?country=in&lang=en" lang="en" data-component-name="en-14" aria-current="false">India</a></li><li class="flex"><a class="flex hover:underline text-black" href="/id/case-studies/carrier?country=id&lang=en" lang="en" data-component-name="en-15" aria-current="false">Indonesia</a></li><li class="flex"><a class="flex hover:underline text-black" href="/ie/case-studies/carrier?country=ie&lang=en" lang="en" data-component-name="en-16" aria-current="false">Ireland</a></li><li class="flex"><a class="flex hover:underline text-black" href="/it/case-studies/carrier?country=it&lang=it" lang="it" data-component-name="it-17" aria-current="false">Italia</a></li><li class="flex"><a class="flex hover:underline text-black" href="/my/case-studies/carrier?country=my&lang=en" lang="en" data-component-name="en-18" aria-current="false">Malaysia</a></li><li class="flex"><a class="flex hover:underline text-black" href="/mx/case-studies/carrier?country=mx&lang=es" lang="es" data-component-name="es-19" aria-current="false">México</a></li><li class="flex"><a class="flex hover:underline text-black" href="/nl/case-studies/carrier?country=nl&lang=nl" lang="nl" data-component-name="nl-20" aria-current="false">Nederland</a></li><li class="flex"><a class="flex hover:underline text-black" href="/nz/case-studies/carrier?country=nz&lang=en" lang="en" data-component-name="en-21" aria-current="false">New Zealand</a></li><li class="flex"><a class="flex hover:underline text-black" href="/ng/case-studies/carrier?country=ng&lang=en" lang="en" data-component-name="en-22" aria-current="false">Nigeria</a></li><li class="flex"><a class="flex hover:underline text-black" href="/no/case-studies/carrier?country=no&lang=nb" lang="nb" data-component-name="nb-23" aria-current="false">Norge</a></li><li class="flex"><a class="flex hover:underline text-black" href="/no-en/case-studies/carrier?country=no&lang=en" lang="en" data-component-name="en-24" aria-current="false">Norway (English)</a></li><li class="flex"><a class="flex hover:underline text-black" href="/ph/case-studies/carrier?country=ph&lang=en" lang="en" data-component-name="en-25" aria-current="false">Philippines</a></li><li class="flex"><a class="flex hover:underline text-black" href="/pl/case-studies/carrier?country=pl&lang=pl" lang="pl" data-component-name="pl-26" aria-current="false">Polska</a></li><li class="flex"><a class="flex hover:underline text-black" href="/pt/case-studies/carrier?country=pt&lang=pt" lang="pt-PT" data-component-name="pt-PT-27" aria-current="false">Portugal</a></li><li class="flex"><a class="flex hover:underline text-black" href="/sg/case-studies/carrier?country=sg&lang=en" lang="en" data-component-name="en-28" aria-current="false">Singapore</a></li><li class="flex"><a class="flex hover:underline text-black" href="/za/case-studies/carrier?country=za&lang=en" lang="en" data-component-name="en-29" aria-current="false">South Africa</a></li><li class="flex"><a class="flex hover:underline text-black" href="/fi/case-studies/carrier?country=fi&lang=fi" lang="fi" data-component-name="fi-30" aria-current="false">Suomi</a></li><li class="flex"><a class="flex hover:underline text-black" href="/se/case-studies/carrier?country=se&lang=sv" lang="sv" data-component-name="sv-31" aria-current="false">Sverige</a></li><li class="flex"><a class="flex hover:underline text-black" href="/tr/case-studies/carrier?country=tr&lang=tr" lang="tr" data-component-name="tr-32" aria-current="false">Türkiye</a></li><li class="flex"><a class="flex hover:underline text-black" href="/uk/case-studies/carrier?country=gb&lang=en" lang="en" data-component-name="en-33" aria-current="false">United Kingdom</a></li><li class="flex"><a class="flex hover:underline text-black" href="/case-studies/carrier?country=us&lang=en" lang="en" data-component-name="en-34" aria-current="false">USA</a></li><li class="flex"><a class="flex hover:underline text-black" href="/th/case-studies/carrier?country=th&lang=th" lang="th" data-component-name="th-35" aria-current="false">ไทย</a></li><li class="flex"><a class="flex hover:underline text-black" href="/kr/case-studies/carrier?country=kr&lang=ko" lang="ko" data-component-name="ko-36" aria-current="false">대한민국</a></li><li class="flex"><a class="flex hover:underline text-black" href="/jp/case-studies/carrier?country=jp&lang=ja" lang="ja" data-component-name="ja-37" aria-current="false">日本</a></li><li class="flex"><a class="flex hover:underline text-black" href="/zh/case-studies/carrier?country=us&lang=zh" lang="zh-Hans" data-component-name="zh-Hans-38" aria-current="false">简体中文</a></li></ul></div></div></div><ul class="flex flex-col items-center flex-wrap sm:flex-row sm:items-start gap-x-8 md:gap-x-10" data-component-name="bottom-nav"><li class="font-semi-medium mt-2 block py-3 sm:mt-0 text-shade-90 hover:text-black"><a class="hover:underline" href="/tw/legal/terms" data-component-name="服務條款">服務條款</a></li><li class="font-semi-medium mt-2 block py-3 sm:mt-0 text-shade-90 hover:text-black"><a class="hover:underline" href="/tw/legal/privacy" data-component-name="隱私權政策">隱私權政策</a></li><li class="font-semi-medium mt-2 block py-3 sm:mt-0 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content\",{\"_2181\":2182,\"_1003\":2275,\"_2305\":2306,\"_367\":2307},\"referral\",{\"_2183\":2184,\"_2185\":2186,\"_2187\":2188,\"_2189\":2190,\"_367\":2191,\"_2192\":2193,\"_421\":2196,\"_2199\":2200,\"_999\":2203,\"_2206\":2207,\"_264\":2210,\"_2215\":2216,\"_2219\":2220,\"_2223\":2224,\"_2227\":2228,\"_2239\":2240,\"_2246\":2247,\"_2250\":2251,\"_2254\":2255,\"_2258\":2259,\"_2262\":2263,\"_2266\":2267,\"_2270\":2271},\"error_heading\",\"Sorry, we’re having some problems sending your details\",\"error_message_html\",\"Please email us at \u003ca href=\\\"mailto:plus@shopify.com\\\"\u003eplus@shopify.com\u003c/a\u003e or try again.\",\"prospectHeading\",\"Your prospect’s information\",\"contactHeading\",\"Your contact information\",\"For more information on how we collect and use personal information, see our \u003ca href=\\\"/legal/privacy\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\"\u003ePrivacy\u0026nbsp;Policy\u003c/a\u003e.\",\"fullName\",{\"_59\":2194,\"_269\":2195},\"Prospect’s name\",\"Please enter the prospect’s name\",{\"_59\":2197,\"_269\":2198},\"Prospect’s email address\",\"Please enter the prospect’s email address\",\"phone\",{\"_59\":2201,\"_269\":2202},\"Prospect’s phone number\",\"Please enter the prospect’s phone number\",{\"_59\":2204,\"_269\":2205},\"Prospect’s business name\",\"Please enter the prospect’s business name\",\"website\",{\"_59\":2208,\"_269\":2209},\"Prospect’s business website\",\"Please enter the prospect’s business website\",{\"_59\":2211,\"_269\":2212,\"_2213\":2214},\"Prospect’s country\",\"Please select the prospect’s country\",\"defaultValue\",\"United States\",\"state\",{\"_59\":2217,\"_269\":2218},\"Prospect’s region\",\"Please select the prospect’s region\",\"currentEcommercePlatform\",{\"_59\":2221,\"_269\":2222},\"Prospect’s current platform\",\"Please select the prospect’s current ecommerce platform\",\"annualRevenue\",{\"_59\":2225,\"_269\":2226},\"Prospect’s total annual revenue\",\"Please select the prospect’s annual revenue volume\",\"partnerInvolvement\",{\"_1035\":2229,\"_2230\":2231,\"_2235\":2236},\"Would you like to work with the Shopify Plus sales team to close this deal?\",\"optionYes\",{\"_59\":2232,\"_2233\":2234},\"Yes\",\"value\",\"Partner will tag-team with the Plus Sales Team.\",\"optionNo\",{\"_59\":2237,\"_2233\":2238},\"No\",\"Partner will close the deal on their own - no Plus Sales Team involvement.\",\"sellingRegulatedIndustries\",{\"_1035\":2241,\"_2230\":2242,\"_2235\":2244},\"Does your prospect sell in a regulated industry (cannabis, alcohol, medical devices, natural health products, pharmaceuticals)?\",{\"_59\":2232,\"_2233\":2243},\"true\",{\"_59\":2237,\"_2233\":2245},\"false\",\"referringPartnerNotes\",{\"_59\":2248,\"_267\":2249},\"Anything else to add?\",\"Annual online vs. offline revenue, expected project kickoff, relationship with merchant\",\"referrerName\",{\"_59\":2252,\"_269\":2253},\"Your full name\",\"Please enter your full name\",\"referrerEmail\",{\"_59\":2256,\"_269\":2257},\"Your email address\",\"Please enter a valid email address\",\"referrerLocation\",{\"_59\":2260,\"_269\":2261},\"Your region\",\"Please enter your region or country\",\"partnerName\",{\"_59\":2264,\"_269\":2265},\"Your business name\",\"Please enter your agency’s name\",\"partnerRefCode\",{\"_59\":2268,\"_269\":2269},\"Your partner referral code\",\"Please enter your partner referral code\",\"submit\",{\"_59\":2272,\"_2273\":2274},\"Submit\",\"label_submitting\",\"Submitting...\",{\"_2183\":2276,\"_2185\":2277,\"_2192\":2278,\"_421\":2280,\"_2199\":2282,\"_999\":2285,\"_2206\":2287,\"_264\":2290,\"_2292\":2293,\"_2223\":2297,\"_2300\":2301},\"Sorry but we’re having some problems sending your details.\",\"Please send us an email at \u003ca href=\\\"mailto:plus@shopify.com\\\"\u003eplus@shopify.com\u003c/a\u003e or try again later.\",{\"_59\":2279,\"_269\":2253},\"Full name\",{\"_59\":2281,\"_269\":2257},\"Business email\",{\"_59\":2283,\"_269\":2284},\"Business phone\",\"Please enter your business phone number\",{\"_59\":1000,\"_269\":2286},\"Please enter your company name\",{\"_59\":2288,\"_269\":2289},\"Website URL\",\"Please enter your website URL\",{\"_59\":266,\"_269\":2291},\"Please select your country\",\"new\",{\"_262\":2294},{\"_264\":2295},{\"_2296\":268},\"default\",{\"_59\":2298,\"_269\":2299},\"Annual revenue volume\",\"Please select your annual revenue volume\",\"isAgency\",{\"_1035\":2302,\"_2230\":2303,\"_2235\":2304},\"Are you an agency contacting us on behalf of a brand?\",{\"_59\":2232},{\"_59\":2237},\"defaultValues\",{\"_264\":268},\"By submitting this form, you agree to receive promotional messages from Shopify about its products and services. You can unsubscribe at any time by clicking on the link at the bottom of our emails.\",\"contactCustomizations\",{\"_1035\":2310,\"_455\":1799,\"_2311\":2312,\"_2313\":2314,\"_2319\":2320,\"_2325\":2326,\"_2329\":2330,\"_2333\":2334,\"_2339\":2340,\"_2343\":2344},\"Get in touch with an expert.\",\"preformMessageHtml\",\"Already using Shopify?\u003cbr\u003e \u003ca href=\\\"/plus/upgrade\\\"\u003eLearn how to upgrade to Shopify\u0026nbsp;Plus\u003c/a\u003e\",\"infoList\",[2315,2316,2317,2318],\"Get detailed pricing\",\"See how much you could save with Shopify\",\"Learn how Shopify adapts to your systems\",\"Get help migrating\",\"callUs\",{\"_1035\":2321,\"_455\":2322,\"_2323\":2324},\"Want to chat sooner? Give us a call.\",\"Monday to Friday 9am-6pm ET\",\"button\",\"1-844-686-1946\",\"form\",{\"_2323\":2327,\"_2328\":2274},\"Submit form\",\"button_submitting\",\"chat\",{\"_1035\":2331,\"_2323\":2332},\"Questions? Chat with sales.\",\"Start live chat\",\"quote\",{\"_377\":2335,\"_2336\":2337,\"_335\":2338},\"Speed and agility aren’t words that typically describe enterprise companies. Shopify Plus enables us to move fast, add enhancements, and operate more like a startup.\",\"source\",\"Michael Rosania\",\"Head of D2C Ecommerce, Reckitt-Benckiser\",\"thanks\",{\"_1035\":2341,\"_455\":2342},\"Thank you\",\"A Shopify Plus sales expert will contact you soon.\",\"freeTrial\",{\"_1035\":2345,\"_2346\":2347,\"_2348\":2349,\"_2350\":2351,\"_2352\":2353,\"_1105\":2354},\"Thank you!\",\"kicker_one\",\"Once your free trial expires, enjoy your first month for {{paidTrialAmount}}.\",\"kicker_other\",\"Once your free trial expires, enjoy your first {{count}} months for {{paidTrialAmount}}/month.\",\"subheadHtml\",\"The best way to get started is with a free trial.\",\"subheadHtml_other\",\"A representative will be in touch soon. 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I understand I can unsubscribe at any time. More information can be found in our \u003ca href=\\\"{{site, url(path: '/legal/privacy')}}\\\"\u003ePrivacy Policy\u003c/a\u003e.\",{\"_1035\":2523,\"_337\":2524,\"_2525\":2526,\"_2527\":2528,\"_455\":2529},\"Thank you for registering!\",\"See you on {{date}}! We'll send you a unique link for the event before it begins.\",\"subheading_onehourbefore\",\"A link for you to watch the event will be emailed to you shortly.\",\"subheading_after\",\"Please check your email for a link to the recorded video.\",\"Add to your calendar\",\"event\",{\"_2339\":2532},{\"_1035\":2523,\"_2533\":2534,\"_2535\":2536,\"_337\":2537,\"_2538\":2539,\"_2540\":2541,\"_455\":2529},\"heading_bookmeeting\",\"Thank you for your request\",\"heading_isFull\",\"Thank you for joining the waitlist\",\"We will see you soon.\",\"subheading_bookmeeting\",\"We will reach out shortly to confirm your meeting.\",\"subheading_isFull\",\"We will be in touch to confirm your registration status.\",{\"_2339\":2543,\"_2319\":2544},{\"_1035\":2341,\"_455\":2342},{\"_1035\":2321,\"_455\":2322,\"_2323\":2324},\"resource\",{\"_2339\":2547},{\"_1035\":2548,\"_2549\":2550},\"Thank you for your interest in this resource\",\"download_button_label\",\"Download now\",{\"_59\":2272,\"_2273\":2274},\"lead\",{\"_2183\":2479,\"_2185\":2277,\"_22\":2554,\"_421\":2555,\"_2199\":2556,\"_335\":2557,\"_999\":2558,\"_2206\":2559,\"_2081\":2560,\"_2626\":2627,\"_2519\":2659,\"_2661\":2662,\"_2666\":2667,\"_2670\":2671,\"_2674\":2675,\"_2695\":2696,\"_2697\":2698,\"_2215\":2701,\"_264\":2704,\"_2706\":2707,\"_2724\":2725},{\"_59\":2279,\"_269\":2253},{\"_59\":2281,\"_269\":2257},{\"_59\":2283,\"_269\":2284},{\"_59\":2484,\"_269\":2485},{\"_59\":1000,\"_269\":2286},{\"_59\":2288,\"_269\":2289},{\"_59\":2561,\"_269\":2562,\"_2491\":2563},\"Industry\",\"Please select your industry\",{\"_2493\":268,\"_2564\":2565,\"_2566\":2567,\"_2568\":2569,\"_2570\":2571,\"_2572\":2573,\"_2574\":2575,\"_2576\":2577,\"_2578\":2579,\"_2580\":2581,\"_2582\":2583,\"_2584\":2585,\"_2586\":2587,\"_2588\":2589,\"_2590\":2591,\"_2592\":2593,\"_2594\":2595,\"_2596\":2597,\"_2598\":2599,\"_2600\":2601,\"_2602\":2603,\"_2604\":2605,\"_2606\":2607,\"_2608\":2609,\"_2610\":2611,\"_2612\":2613,\"_2614\":2615,\"_2616\":2617,\"_2618\":2619,\"_2620\":2621,\"_2622\":2623,\"_2624\":2625},\"ADULT\",\"Adult\",\"ALCOHOL\",\"Alcohol\",\"ANIMALS_AND_PET_SUPPLIES\",\"Animals \u0026 Pet Supplies\",\"APPAREL_AND_ACCESSORIES\",\"Apparel \u0026 Accessories\",\"ART_AND_PHOTOGRAPHY\",\"Art \u0026 Photography\",\"AVIATION_AND_AEROSPACE\",\"Aviation \u0026 Aerospace\",\"BABY_AND_TODDLER\",\"Baby \u0026 Toddler\",\"BANKING_FINANCE_INSURANCE\",\"Banking, Finance, Insurance\",\"CHARITY_NONPROFIT_AND_ORGANIZATIONS\",\"Charity, Non-Profit \u0026 Organizations\",\"CONSTRUCTION_AND_INDUSTRIAL\",\"Construction \u0026 Industrial\",\"EDUCATION\",\"Education\",\"ELECTRONICS_AND_GADGETS\",\"Electronics \u0026 Gadgets\",\"ENTERTAINMENT\",\"Entertainment\",\"FOOD_AND_BEVERAGE\",\"Food \u0026 Beverage (excl. 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You can unsubscribe at any time by clicking on the link at the bottom of our emails.\",\"revenueRanges\",{\"_2491\":2663},{\"_2493\":268,\"_2664\":2665},\"LESS_THAN_250K\",\"Less than $250,000\",\"annualOnlineRevenueRange\",{\"_59\":2668,\"_269\":2669},\"Annual online revenue\",\"Please enter your annual online revenue\",\"annualOfflineRevenueRange\",{\"_59\":2672,\"_269\":2673},\"Annual in-store revenue\",\"Please enter your annual in-store revenue\",\"locations\",{\"_59\":2676,\"_269\":2677,\"_2491\":2678},\"Current retail locations\",\"Please select your current number of retail locations \",{\"_2493\":268,\"_2679\":2680,\"_2681\":2682,\"_2683\":2684,\"_2685\":2686,\"_2687\":2688,\"_2689\":2690,\"_2691\":2692,\"_2693\":2694},\"ONE\",\"1\",\"TWO_TO_THREE\",\"2 to 3\",\"FOUR_TO_TEN\",\"4 to 10\",\"ELEVEN_TO_TWENTY\",\"11 to 20\",\"TWENTY_ONE_TO_TWO_HUNDRED\",\"21 to 200\",\"TWO_HUNDRED_PLUS\",\"200+\",\"NO_LOCATIONS\",\"No locations\",\"OPENING_SOON\",\"Opening soon\",\"jobTitle\",{\"_59\":2484,\"_269\":2485},\"city\",{\"_59\":2699,\"_269\":2700},\"City\",\"Please enter your city\",{\"_59\":2702,\"_269\":2703},\"State\",\"Please select your state\",{\"_59\":266,\"_269\":2291,\"_2705\":268},\"defaultCountryOption\",\"dietaryRestrictions\",{\"_59\":2708,\"_2709\":2710,\"_2491\":2711,\"_2722\":2721,\"_269\":2723},\"Please indicate dietary restriction/food allergy\",\"optional\",\"Optional\",[2712,2713,2714,2715,2716,2717,2718,2719,2720,2721],\"Dairy Free\",\"Gluten Free\",\"Halal\",\"Kosher\",\"Lactose Free\",\"Nut allergy\",\"Shellfish\",\"Vegan\",\"Vegetarian\",\"Others\",\"textFieldLabel\",\"Please enter your dietary restrictions\",\"accessibilityNeeds\",{\"_59\":2726,\"_2709\":2710,\"_2491\":2727,\"_2722\":2721,\"_269\":2732},\"Please let us know if you have any accessibility requirements\",[2728,2729,2730,2731,2721],\"Hearing\",\"Lactation/Nursing Room\",\"Mobility\",\"Vision\",\"Please enter your accessibility requirements\",\"argoTrigger\",0,{\"_2736\":2737,\"_2740\":2741,\"_38\":2745,\"_2749\":2750,\"_2752\":2753,\"_2755\":2756,\"_2759\":2760},\"htmlHead\",{\"_2738\":2739},\"metaDescription\",\"Find out why {{merchant}} and thousands of others chose Shopify to power their ecommerce business.\",\"metafields\",{\"_2742\":2743,\"_2081\":2561,\"_1075\":1076,\"_771\":2744},\"previousPlatform\",\"Previous platform\",\"Partner\",{\"_2097\":2746},{\"_377\":2747},{\"_312\":305,\"_105\":2748},\"Talk to sales\",\"similarMerchants\",{\"_1035\":2751},\"Join the ranks of brands changing {{industry}} every day.\",\"metrics\",{\"_1035\":2754},\"With Shopify, {{merchant}} saw results fast.\",\"pillBar\",{\"_377\":2757,\"_2758\":305},\"What business challenges are you dealing with? We can help.\",\"ctaText\",\"midBodyCta\",{\"_1035\":2761},\"Contact a Shopify Plus expert today\",{},{\"_260\":2764,\"_1992\":2899,\"_312\":2900,\"_9\":2901,\"_1990\":2944},{\"_2477\":2765,\"_2530\":2811,\"_1003\":2818,\"_2545\":2825,\"_2270\":2829,\"_2552\":2832,\"_2733\":2734},{\"_2183\":2766,\"_2185\":2767,\"_22\":2768,\"_421\":2771,\"_2199\":2774,\"_335\":2777,\"_999\":2780,\"_2206\":2782,\"_2223\":2785,\"_2504\":2794,\"_2519\":2803,\"_2339\":2805},\"很抱歉,在完成您註冊的過程中出了點問題。\",\"請寄送電子郵件至 \u003ca href=\\\"mailto:plus@shopify.com\\\"\u003eplus@shopify.com\u003c/a\u003e 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'/legal/privacy')}}\\\"\u003e隱私權政策\u003c/a\u003e。\",{\"_1035\":2806,\"_337\":2807,\"_2525\":2808,\"_2527\":2809,\"_455\":2810},\"感謝您完成註冊!\",\"活動舉辦前,我們會傳送專用的活動連結給您。我們 {{date}} 見!\",\"我們稍後將寄給您活動觀看連結的電子郵件。\",\"請查收附有錄影連結的電子郵件。\",\"加入至您的行事曆\",{\"_2339\":2812},{\"_1035\":2806,\"_2533\":2813,\"_2535\":2814,\"_337\":2815,\"_2538\":2816,\"_2540\":2817,\"_455\":2810},\"感謝您提出申請\",\"感謝您加入等候名單\",\"期待很快與您相見。\",\"我們會很快與您聯繫,確認會談事宜。\",\"我們會與您聯絡,確認註冊狀態。\",{\"_2339\":2819,\"_2319\":2822},{\"_1035\":2820,\"_455\":2821},\"感謝您\",\"Shopify Plus 銷售專家會在近期聯絡您。\",{\"_1035\":2823,\"_455\":2824,\"_2323\":2324},\"想要更快開始洽談嗎?歡迎來電洽詢。\",\"星期一至星期五,上午 9 點至下午 6 點 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{{merchant}} 及其他數以千計的商家為何選用 Shopify 來發展電子商務事業。\",{\"_2742\":2948,\"_2081\":2949,\"_1075\":1598,\"_771\":1474},\"原有平台\",\"產業\",{\"_2097\":2951},{\"_377\":2952},{\"_312\":1277,\"_105\":2953},\"洽詢業務專員\",{\"_1035\":2955},\"加入持續改變{{industry}}的品牌行列。\",{\"_1035\":2957},\"{{merchant}} 使用 Shopify Plus,很快就看到成效。\",{\"_377\":2959,\"_2758\":1277},\"您正面臨哪些業務上的挑戰?讓我們來提供協助。\",{\"_1035\":2961},\"立即聯絡 Shopify Plus 專家\",\"minervaUser\",{\"_2964\":2965,\"_2966\":2967,\"_2968\":2969,\"_2970\":2971,\"_2972\":2973,\"_2974\":2975,\"_2976\":1661,\"_2977\":2978,\"_2979\":2980,\"_2981\":2982,\"_2987\":2988,\"_2457\":1661,\"_2990\":2973},\"annualDiscountPercentage\",25,\"basicAnnualPrice\",\"\u003cspan\u003e$19.00 USD\u003c/span\u003e\",\"googleCountryOffer\",\"$12,000\",\"minimumMonthlyPrice\",\"$5\",\"minimumMonthlyPriceCurrency\",\"美元\",\"paidTrialAmount\",\"$1\",\"paidTrialMonths\",\"posProPriceUsd\",\"$89\",\"posRetailLocations\",\"1,000\",\"promoAmount\",{\"_2983\":1659,\"_1628\":2984,\"_2985\":2986},\"amount\",\"USD\",\"currencySymbol\",\"$\",\"signupTypes\",[2989],\"paid_trial_experience\",\"usd\",\"article\",{\"_335\":2993,\"_126\":2994,\"_2995\":313,\"_2996\":2997,\"_2998\":2999,\"_3002\":3003,\"_3005\":-7,\"_3006\":-7,\"_3007\":3008,\"_3036\":3037,\"_2752\":-5},\"How Carrier launches B2B ecommerce sites 90% faster at 10% of the cost on Shopify\",\"\u003cp\u003e\u003ca href=\\\"https://www.carrier.com/\\\"\u003eCarrier\u003c/a\u003e is the leading global provider of healthy, safe, sustainable and intelligent building and cold chain solutions. While it’s best known for its HVAC offerings, Carrier also provides best-in-class refrigeration and building controls \u0026amp; automation. The company serves a large variety of customers in 180 countries, including dealers, distributors, service technicians, national accounts, and homeowners.\u003c/p\u003e\\n\u003cp\u003eEach buying audience has unique demands and nuances, which create a uniquely complex environment at Carrier. Carrier sought to tame those complexities with frictionless, self-service commerce experiences for all of its customers. To accomplish this, it knew it needed a platform that could handle the complexities of its selling motions—\u003ci\u003ewithout \u003c/i\u003ethem needing to become a de-facto tech company.\u003c/p\u003e\\n\u003cp\u003e\u003ca href=\\\"https://www.linkedin.com/in/duransteven\\\"\u003eSteve Duran\u003c/a\u003e, associate director of global commerce at Carrier, said that after evaluating Shopify, it was clear that our platform was the best fit for the job.\u003c/p\u003e\\n\u003cp\u003eAfter migrating to Shopify from their previous platform, Carrier was able to:\u003c/p\u003e\\n\u003cul\u003e\\n\u003cli\u003eLaunch new ecommerce experiences in 30 days, compared to approximately 9-12 months on its previous platform\u003c/li\u003e\\n\u003cli\u003eReduce their cost from up to $2 million per ecommerce website to just $100,000\u003c/li\u003e\\n\u003cli\u003eTest ideas, iterate, and ship new go-to-market motions at the pace of a startup\u003c/li\u003e\\n\u003c/ul\u003e\\n\u003ch2\u003eThe challenge: Expensive and time-consuming go-to-market processes\u003c/h2\u003e\\n\u003cp\u003e{{ wistia.b0utz6ij2n }}\u003c/p\u003e\\n\u003cp\u003eBefore switching to Shopify, spinning up an ecommerce website at Carrier was equal parts time-consuming and costly. “At Carrier, building a fully mature ecommerce solution on a traditional monolith platform cost up to $2 million—and it took up to 12 months to build the solution,” says Steve.\u003c/p\u003e\\n\u003cp\u003eSteve knew that ecommerce required more nimbleness than this, so he and his team made the decision to decouple it from the rest of the organization’s business workflows.\u003c/p\u003e\\n\u003cp\u003eWith that decision made, Steve tells us that what remained was a philosophical choice: did they want to become a tech company, relying on themselves to tame their complexity and needing to significantly increase headcount to do so? Or should they go with a SaaS cloud based provider like Shopify?\u003c/p\u003e\\n\u003cp\u003eAccording to Steve, “We’re in the business of creating the world’s best climate solutions. Our commerce platform has to support the complexities of our business, but not at the detriment of our customers.”\u003c/p\u003e\\n\u003cp\u003eWith this in mind, Steve and the team at Carrier ultimately chose Shopify so that they could focus their time on growing the business, and less on tech.\u003c/p\u003e\\n\u003cp\u003e{{ testimonial.steve-duran }}\u003c/p\u003e\\n\u003ch2\u003eThe solution: Frictionless commerce experiences built with Shopify components\u003c/h2\u003e\\n\u003cp\u003e{{ wistia.0wze80uy7s }}\u003c/p\u003e\\n\u003cp\u003eAs Carrier explored migrating to Shopify, they partnered with EY and Tidal Commerce to ensure they were properly resourced to make the transition a success. “You have all these strengths when you work with delivery partners like EY and Tidal,” Steve says. “They have a line of sight into other businesses that are solving some of the world's most complex commerce problems. We can take that experience and apply it to what we’re doing at Carrier.”\u003c/p\u003e\\n\u003cp\u003eUltimately, EY and Tidal confirmed that Shopify was the right partner for Carrier—and that we could handle the intricacies of their selling motions.\u003c/p\u003e\\n\u003cp\u003e\\\"We needed to confirm that Shopify was serious about investing in the B2B space. When we took a closer look, we saw thousands of developers, strategic partnerships, and a clear path to being a part of the conversation about Shopify’s roadmap. Ultimately, the answer was yes, and we were very excited to bring Shopify into the Carrier tech stack,\\\" states Steve.\u003c/p\u003e\\n\u003cp\u003eTo build ecommerce experiences that could support each of their selling avenues, Carrier launched OneCommerce, a central global Shopify accelerator that encompasses about 80% of all Carrier’s shared business requirements for enterprise commerce experiences.\u003c/p\u003e\\n\u003cp\u003e{{ testimonial.steve-duran-2 }}\u003c/p\u003e\\n\u003cp\u003eOneCommerce allows Carrier to quickly deploy an unlimited number of websites for a fraction of the cost. “We are very bullish on what this means for us going forward. At the end of the day, OneCommerce allows us to monetize any business idea that we would have in 30 days,” Steve adds.\u003c/p\u003e\\n\u003ch2\u003eThe results: A faster path to growth at a fraction of the cost\u003c/h2\u003e\\n\u003cp\u003e{{ wistia.vqabnb0l9r }}\u003c/p\u003e\\n\u003cp\u003eWhile Steve says he’s optimistic about how Shopify will support Carrier over the next decade, the company has already benefited from making the switch. Most notably, Steve tells us that Shopify empowers Carrier to ship high-performing ecommerce experiences in just days, at a fraction of what it used to cost the business:\u003c/p\u003e\\n\u003cli\u003e\\n\u003cb\u003eReduced time to market to 30 days,\u003c/b\u003e compared to 9-12 months on their previous platform.\u003c/li\u003e\\n\u003cli\u003e\\n\u003cb\u003eSlashed their costs to $100,000 per website,\u003c/b\u003e versus up to $2 million per site on its previous platform.\u003c/li\u003e\\n\u003cp\u003e{{ testimonial.steve-duran-3 }}\u003c/p\u003e\\n\u003cp\u003eSteve also tells us that Carrier’s OneCommerce initiative has impacted the company far beyond their ecommerce goals. Suddenly, Carrier stands out as an attractive place for top engineering talent looking to work on innovative projects.\u003c/p\u003e\\n\u003cp\u003e\\\"Anytime you bring in an all star, they want to work on solutions that matter and they can be proud of. This OneCommerce solution and investment in building frictionless commerce experiences is a really cool career moment for engineers. They can say they work for this hundred-year old company that’s looking to be more innovative,\\\", Steve adds.\u003c/p\u003e\\n\u003ch2\u003eShopify empowers Carrier to be at the cutting edge of ecommerce\u003c/h2\u003e\\n\u003cp\u003eOver the coming years, Steve believes that conversational commerce, mobile commerce, and VR technologies will accelerate the buying funnel for enterprise companies like Carrier. Thanks to Shopify, he also believes that Carrier will be nimble and fast enough to market to stay ahead of emerging technologies like these—and ultimately set the company up to maintain its position as a leading climate technology solutions provider.\u003c/p\u003e\\n\u003cp\u003eSteve also says that Shopify is the right partner for any enterprise company looking for a commerce platform that can reduce costs, accelerate innovation, and treat their customers like consultative partners. He tells us that based on his experience with Shopify and the OneCommerce initiative, investing in commerce components is the best money a company like his can spend. “Shopify has a high internal rate of return, the shortest payback window, and has real impacts on the bottom line.”\u003c/p\u003e\\n\u003cp\u003e{{ testimonial.steve-duran-5 }}\u003c/p\u003e\\n\u003ch2\u003eWatch the entire interview\u003c/h2\u003e\\n\u003cp\u003eWatch the full video interview with Steve Duran, Associate Director of Global Commerce at Carrier, and Brandon Gracey, Director of Enterprise Sales at Shopify.\u003c/p\u003e\\n\u003cp\u003e{{ wistia.mnksv2vjwh }}\u003c/p\u003e\",\"leadRouting\",\"funnelOverride\",\"B2B\",\"featuredImage\",{\"_379\":3000,\"_3001\":1799},\"https://cdn.shopify.com/s/files/1/0693/0215/7334/articles/carrier.card_520x500_6abf7ba1-60fd-4eac-bd4f-2418618ad990.png?v=1737047202\",\"altText\",\"heroImage\",{\"_379\":3004,\"_3001\":1799},\"https://cdn.shopify.com/s/files/1/0693/0215/7334/files/Dealer_Servicing_Outdoor_Unit_1.jpg?v=1726242420\",\"heroWistiaVideoId\",\"seo\",\"merchant\",{\"_22\":3009,\"_2206\":3010,\"_731\":3011,\"_3016\":3017,\"_771\":3019,\"_2081\":3030,\"_1075\":3034},\"Carrier\",\"https://www.carrier.com/\",[3012],{\"_1983\":3013,\"_130\":3014,\"_22\":3015},\"amer\",\"[\\\"gid://shopify/Metaobject/8983379990\\\"]\",\"美洲\",\"logo\",{\"_379\":3018,\"_3001\":1799},\"https://cdn.shopify.com/s/files/1/0693/0215/7334/files/carrier.logo.svg?v=1726250802\",[3020,3025],{\"_1983\":3021,\"_3016\":3022,\"_22\":3023,\"_2206\":3024},\"ey\",\"gid://shopify/MediaImage/38127163768854\",\"EY\",\"https://www.ey.com/en_us\",{\"_1983\":3026,\"_3016\":3027,\"_22\":3028,\"_2206\":3029},\"tidal-commerce\",\"gid://shopify/MediaImage/38128045162518\",\"Tidal Commerce\",\"https://tidalcommerce.ca/\",[3031],{\"_1983\":3032,\"_22\":3033},\"industrial-manufacturing-distribution\",\"工業製造與分銷\",[3035],{\"_1983\":473,\"_335\":2997},\"interpolations\",{\"_3038\":3039},\"testimonials\",{\"_3040\":3041,\"_3048\":3049,\"_3051\":3052,\"_3054\":3055},\"steve-duran\",{\"_3042\":3043,\"_3044\":3045,\"_988\":3009,\"_3046\":3047},\"author\",\"Steve Duran\",\"authorTitle\",\"Associate Director of Global Commerce\",\"quoteHtml\",\"Shopify gave us the ability to quickly build, scale, and deploy commerce experiences. It was clear that Shopify was the partner that could help us be successful in the future.\",\"steve-duran-2\",{\"_3042\":3043,\"_3044\":3045,\"_988\":3009,\"_3046\":3050},\"Historically, it’s very expensive to build the types of ecommerce experiences we need. With Shopify, it takes a matter of weeks. At the pace of a startup, we are able to deploy commerce capabilities in the enterprise space. Everything you need for an enterprise selling apparatus, we’ve already built it with OneCommerce, which is built on Shopify components.\",\"steve-duran-3\",{\"_3042\":3043,\"_3044\":3045,\"_988\":3009,\"_3046\":3053},\"There’s a massive opportunity for us to unlock new selling motions, channel partners, and other areas of the business. Commerce allows us to get very close to our buying audience. For us to monetize a new idea in 30 days is essentially an opportunity to test billion dollar ideas. Instead of waiting years to do it, Shopify allows us to do it in weeks.\",\"steve-duran-5\",{\"_3042\":3043,\"_3044\":3045,\"_988\":3009,\"_3046\":3056},\"If you want lower TCO, rapid deployment, and a platform that is growing at a rate faster than you can develop it yourself, then I would encourage you to look at Shopify.\",{\"_2736\":3058,\"_2740\":3060,\"_2749\":3061,\"_2752\":3063,\"_2755\":3065,\"_2759\":3066},{\"_2738\":3059},\"瞭解 Carrier 及其他數以千計的商家為何選用 Shopify 來發展電子商務事業。\",{\"_2742\":2948,\"_2081\":2949,\"_1075\":1598,\"_771\":1474},{\"_1035\":3062},\"加入持續改變工業製造與分銷的品牌行列。\",{\"_1035\":3064},\"Carrier 使用 Shopify Plus,很快就看到成效。\",{\"_377\":2959,\"_2758\":1277},{\"_1035\":2961},\"shareImage\",\"https://cdn.shopify.com/s/files/1/0693/0215/7334/files/carrier.socialShare.jpg?v=1726268771\",\"contactModalContent\",{\"_260\":3071,\"_2270\":3085,\"_3086\":3087,\"_1646\":3110,\"_3128\":1272,\"_3129\":3130},{\"_2183\":2766,\"_2185\":2767,\"_22\":3072,\"_421\":3073,\"_2199\":3074,\"_335\":3075,\"_999\":3076,\"_2206\":3077,\"_2223\":3078,\"_2504\":3080,\"_2519\":3082,\"_2339\":3084},{\"_59\":2769,\"_269\":2770},{\"_59\":2772,\"_269\":2773},{\"_59\":2775,\"_269\":2776},{\"_59\":2778,\"_269\":2779},{\"_59\":1568,\"_269\":2781},{\"_59\":2783,\"_269\":2784},{\"_59\":2786,\"_269\":2787,\"_2491\":3079},{\"_2493\":1263,\"_2494\":2789,\"_2496\":2790,\"_2498\":2791,\"_2500\":2792,\"_2502\":2793},{\"_59\":2795,\"_269\":2796,\"_2491\":3081},{\"_2493\":1263,\"_2509\":2798,\"_2511\":2799,\"_2513\":2800,\"_2515\":2801,\"_2517\":2802},{\"_59\":3083},\"我同意接收 Shopify 和相關資源合作夥伴寄送的促銷資訊。我瞭解訂閱可隨時自行取消。詳情請參閱\u003ca href=\\\"/tw/legal/privacy\\\"\u003e隱私權政策\u003c/a\u003e。\",{\"_1035\":2806,\"_337\":2807,\"_2525\":2808,\"_2527\":2809,\"_455\":2810},{\"_59\":2830,\"_2273\":2831},\"revenue\",{\"_2183\":2766,\"_2185\":2767,\"_22\":3088,\"_421\":3089,\"_2199\":3090,\"_335\":3091,\"_999\":3092,\"_2206\":3093,\"_2519\":3094,\"_2661\":3096,\"_2666\":3098,\"_2670\":3099,\"_2674\":3100,\"_2695\":3102,\"_2697\":3103,\"_2215\":3104,\"_264\":3105,\"_2706\":3106,\"_2724\":3108},{\"_59\":2769,\"_269\":2770},{\"_59\":2835,\"_269\":2836},{\"_59\":2838,\"_269\":2839},{\"_59\":2841,\"_269\":2842},{\"_59\":1568,\"_269\":2781},{\"_59\":2783,\"_269\":2784},{\"_59\":3095,\"_367\":2847},\"我同意接收 Shopify 和相關資源供應合作夥伴寄送的促銷資訊。我瞭解訂閱可隨時自行取消。詳情請參閱\u003ca href=\\\"/tw/legal/privacy\\\"\u003e隱私權政策\u003c/a\u003e。\",{\"_2491\":3097},{\"_2493\":1263,\"_2664\":2850},{\"_59\":2852,\"_269\":2853},{\"_59\":2855,\"_269\":2856},{\"_59\":2858,\"_269\":2859,\"_2491\":3101},{\"_2493\":1263,\"_2679\":2680,\"_2681\":2861,\"_2683\":2862,\"_2685\":2863,\"_2687\":2864,\"_2689\":2690,\"_2691\":2865,\"_2693\":2866},{\"_59\":2841,\"_269\":2842},{\"_59\":2869,\"_269\":2870},{\"_59\":2872,\"_269\":2873},{\"_59\":1262,\"_269\":2875,\"_2705\":1263},{\"_59\":2877,\"_2709\":2878,\"_2491\":3107,\"_2722\":2889,\"_269\":2890},[2880,2881,2882,2883,2884,2885,2886,2887,2888,2889],{\"_59\":2892,\"_2709\":2878,\"_2491\":3109,\"_2722\":2889,\"_269\":2898},[2894,2895,2896,2897,2889],{\"_3111\":3112,\"_3113\":3114,\"_2095\":3115,\"_3118\":3119,\"_3120\":3121,\"_3122\":2820,\"_3123\":2813,\"_2329\":3124},\"formHeading\",\"向銷售人員洽詢 Shopify POS 事宜\",\"formCopy\",\"請提供貴商家詳細資訊,我們才能根據您的業務需求進行商談。如果您的實體商店年營收超過 $250,000 美元,我們的銷售團隊將會在一個工作日內與您聯繫。\",{\"_1035\":3116,\"_1646\":3117},\"希望盡快取得聯繫?\",\"歡迎在星期一至星期五,美東時間上午 9 點至下午 5 點,直接撥打 1-844-230-0603 與銷售團隊聯繫。\",\"formRevSuccess\",\"我們會盡快與您聯繫。\",\"formRevNonEligible\",\"根據這些資訊,開展您業務的最佳方式就是免費試用。\",\"formRevSuccessHeading\",\"formRevNonEligibleHeading\",{\"_1035\":3125,\"_1646\":3126,\"_2323\":3127},\"有任何疑問嗎?和我們的銷售人員聊聊。\",\"即時訊息諮詢服務時間為星期一至星期五,美東時間上午 9 點至下午 5 點。此外,您也可以預約時間。\",\"開始即時訊息諮詢\",\"signupButton\",\"unifiedContent\",{\"_3111\":3131,\"_3113\":3132,\"_2095\":3133,\"_3118\":3138,\"_3122\":2820,\"_3139\":3140,\"_3150\":3151},\"介紹您的商家\",\"\u003cp\u003e請簡單說明您的商家資訊,讓我們為您量身提供 Shopify 體驗。\u003c/p\u003e\u003cp\u003e如果您符合銷售團隊洽談資格,我們會在一個工作日之內聯絡您。如非相關資格,則會在今天內引導您開始免費試用 Shopify Point of Sale (POS)。\u003c/p\u003e\",{\"_1035\":3134,\"_1646\":3135,\"_3136\":3137},\"想儘快洽詢銷售專員嗎?\",\"歡迎撥打銷售部門專線 1-844-230-0603,服務時間為週一至週五上午 9 點到下午 5 點 (美東時間),也可透過以下方式聯絡。\",\"mobileCta\",\"撥打 1-844-230-0603\",\"我們會在一個工作日內聯絡您。\",\"cards\",[3141,3144,3147],{\"_3142\":1272,\"_2350\":3143},\"headingHtml\",\"在您方便的時間探索 Shopify 並試用銷售點功能。\",{\"_3142\":3145,\"_2350\":3146},\"即時聊天\",\"歡迎在週一至週五上午 9 點至下午 5 點 (美東時間) 之間洽詢銷售團隊,或預約洽詢時間。\",{\"_3142\":3148,\"_2350\":3149},\"觀看示範\",\"想要搶先一睹 Shopify POS 嗎?歡迎觀看商品導覽。\",\"conversion\",{\"_3142\":3152,\"_3153\":3154},\"需要零售支援服務嗎?我們能夠助您一臂之力。\",\"buttons\",[3155],{\"_377\":3156},\"瀏覽說明中心\",\"actionData\"]\n");</script><!--$--><script>window.__remixContext.streamController.close();</script><!--/$--><!--/$-->