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novembre 2023 - finance&invest.brussels
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url('https://finance.brussels/wp-content/uploads/2023/11/silver_banner.jpg');"></span> </div> </div> <div class="container"> <div class="news-detail__card"> <div class="news-detail__content"> <a href="#" class="mb-s news-detail__back" onclick="history.back()">Back</a> <div class="news-detail__info"> <p class="suptitle"><span class="news-detail__category">Communiqué</span> - 18 novembre 2023</p> </div> <div class="wysiwyg"> <h1>La Silver Economy, un enjeu majeur pour la santé et la société</h1> <p><strong>COMMUNIQUE 18 novembre 2023</strong></p> <p>Bruxelles, le 18 novembre 2023. <strong>finance&invest.brussels présente une étude sur la Silver Economy en Belgique, ses acteurs principaux et les tendances émergentes du secteur.</strong> <strong>Dans un contexte marqué par la demande de soins augmentant en raison du vieillissement de la population, la Silver Economy se révèle d’une importance déterminante, non seulement pour le système de santé, mais aussi en tant qu’enjeu social majeur.</strong></p> <p>En 2021, les personnes de 65 ans et plus représentent 21% de la population de l’Union européenne, mais cette proportion devrait augmenter à 28% d’ici 2060. En d’autres termes, il y a actuellement un senior pour trois personnes âgées de 15 à 65 ans en Belgique et cette proportion devrait augmenter à un senior pour deux personnes « actives » en 2060.</p> <p>Cette transition démographique soulève des<strong> enjeux</strong> majeurs pour nos systèmes de santé, avec une augmentation de la consommation de soins associée au vieillissement de la population. 70 % des dépenses en soins de santé concernent les 50 ans et plus, et la part des personnes âgées de 65 ans et plus étant en constante augmentation, cela exerce une pression sur les systèmes de santé, la sécurité sociale et sur le financement des pensions. La Silver Economy pose également des questions cruciales d’ordre sociétal, telles que la nécessité de permettre aux seniors de rester actifs, de briser leur isolement, de maintenir leur autonomie et de sécuriser leur lieu de vie, de soutenir les aidants et d’éviter une dualisation des seniors en termes de niveau de vie.</p> <p>À Bruxelles, suivant une étude récente de l’Observatoire de la Santé et du Social, plus d’un tiers des seniors vivent seuls, et 20 % d’entre eux ne peuvent compter sur le soutien d’un proche en cas de besoin. De plus, 80 % des seniors désirent rester chez eux.</p> <p>La Silver Economy regroupe les fabricants de produits et les prestataires de services qui répondent aux besoins spécifiques des seniors. Les <strong>acteurs </strong>impliqués dans cette économie comprennent ainsi entre autres le secteur des soins de santé, les maisons de repos, le secteur de l’aide sociale et associatif, les sociétés pharmaceutiques et biotechnologiques mais aussi les entreprises de SilverTech qui exploitent de nouvelles technologies pour répondre spécifiquement aux besoins de nos seniors.</p> <p><em>« La proportion grandissante des seniors – due à l’impact conjugué des baby-boomers arrivant à l’âge de la retraite et à l’augmentation générale de l’espérance de vie – exige une réponse coordonnée et innovante. C’est pourquoi, favorisant le vieillissement actif et en bonne santé, ainsi que le maintien de l’autonomie des seniors, la Silver Tech se positionne comme une source d’innovation importante pour nos systèmes sociaux et de santé », </em>souligne <strong>Pierre Hermant</strong>, CEO de finance&invest.brussels</p> <p>En Belgique, finance&invest.brussels recense actuellement 62 start-ups opérant dans le domaine de la SilverTech, dont 13 en Région de Bruxelles-Capitale, 40 en Région flamande et 9 en Région wallonne. Ces jeunes entreprises proposent des solutions nouvelles œuvrant notamment à la sécurisation et l’autonomie des seniors, leur maintien à domicile, les activités liées au mode de vie. Parmi elles, les medtech, la domotique et les entreprises de santé numérique occupent une place prépondérante avec 70% du secteur tandis que les autres segments plus axés vers les services se partagent uniquement les 30% restants (voir tableau).</p> <figure class="wp-block-image size-large"><img fetchpriority="high" decoding="async" width="1024" height="478" src="https://www.finance.brussels/wp-content/uploads/2023/11/tab-1-1024x478.png" alt="" class="wp-image-6968" srcset="https://finance.brussels/wp-content/uploads/2023/11/tab-1-1024x478.png 1024w, https://finance.brussels/wp-content/uploads/2023/11/tab-1-300x140.png 300w, https://finance.brussels/wp-content/uploads/2023/11/tab-1-768x358.png 768w, https://finance.brussels/wp-content/uploads/2023/11/tab-1.png 1222w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure> <p><em>« Malgré le rôle essentiel que les Silvertech pourraient jouer, la présence des start-ups de la SilverTech reste encore modérée, tant en Belgique qu’en Europe (62 en Belgique à comparer à 300 recensées en France en 2021). Compte tenu de leur mission à impact, les Silvertech suscitent l’intérêt du secteur financier : plus d’un tiers d’entre elles ont levé plus de 200k de venture capital en Belgique au cours des 5 dernières années »,</em> précise <strong>Sandrine Evrard</strong>, Business intelligence manager</p> <p>Ces jeunes entreprises font par contre face à des défis complémentaires pour parvenir à un business model viable car il nécessite un équilibre entre les besoins des seniors à pourvoir et leurs moyens financiers d’autre part : bien souvent des business modèles indirects BtoBtoC doivent être imaginés au travers des maisons de repos ou mutuelles alors que le remboursement concernant les entreprises e-health reste actuellement compliqué.</p> <p><em>« La Silver Economy représente pourtant une opportunité prometteuse pour le développement économique en Belgique, avec le potentiel d’améliorer la qualité de vie des seniors tout en répondant aux défis du vieillissement de la population. finance&invest.brussels continuera à soutenir ces acteurs de la Silver Economy et à encourager l’innovation dans ce domaine crucial pour notre société », </em>conclut <strong>Pierre Hermant</strong>, Ceo de finance&invest.brussels</p> </div> </div> </div> </div> </div> <!-- Content 02 --> <!-- News --> <div class="blogposts"> <div class="section"> <div class="container container--intro"> <div class="mb-xl blogposts__intro"> <h2 class="mt-0 mb-0 title">Découvrez nos autres articles de la catégorie</h2> </div> </div> <div class="container"> <ul class="mb-xl blogposts__grid"> <li class="blogposts__item blogposts__item--2 "> <a href="https://finance.brussels/financeinvest-brussels-investit-1-million-deuros-dans-anykrowd-pour-revolutionner-la-gestion-des-evenements-et-des-grandes-foules/" class="blogpost--no-text"> <div class="mb-s blogpost__visu"> <span class="blogpost__img" style="background-image: url('https://finance.brussels/wp-content/uploads/2024/11/Anykrowd_1.jpg');"></span> </div> <div class="blogpost__copy"> <p class="mt-0 mb-xs suptitle blogpost__category">Communiqué</p> <h3 class="mt-0 mb-xs title title--xs blogpost__title">finance&invest.brussels investit 1 million d’euros dans AnyKrowd pour révolutionner la gestion des événements et des grandes foules</h3> <div>Une solution tout-en-un pour une gestion optimale des événements COMMUNIQUÉ DE PRESSE 28 novembre 2024 Bruxelles, 28 novembre 2024. finance&invest.brussels annonce un investissement de 1 million d’euros en capital dans AnyKrowd, une plateforme bruxelloise innovante dans la gestion des événements et des publics de masse, offrant une solution tout-en-un. 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Ce financement permettra de renforcer son développement en France, de multiplier les partenariats stratégiques, et d’accélérer sa croissance via des canaux de vente indirects. 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