Cheers To 10 Years of Spotify in Canada

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And yesterday, to honor our partnership with those communities over the last 10 years, our team in Canada flung open the doors to our Toronto HQ to welcome... 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format-standard has-post-thumbnail hentry category-news-announcements tag-10-years tag-audiobooks tag-cameron-whitcomb tag-canada tag-canada-series tag-claudia-bouvette tag-drake tag-du-quebec tag-jennie tag-justin-bieber tag-les-cowboys-fringants tag-patrick-watson tag-podcasts tag-rap-queb tag-ruth-b tag-tate-mcrae tag-the-weeknd tag-umza-jalaluddin" role="article" itemscope itemtype="http://schema.org/BlogPosting"> <header class="article-header full"> <div class="header-image "> <img width="1920" height="733" src="https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-228-1920x733.jpg" class="attachment-single-xl size-single-xl wp-post-image" alt="" decoding="async" fetchpriority="high" srcset="https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-228-1920x733.jpg 1920w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-228-1440x550.jpg 1440w" sizes="(max-width: 1920px) 100vw, 1920px" /> </div> <div class="header-title"> <div class="grid-container"> <div class="grid-x grid-padding-x align-center"> <div class="cell small-12 large-750 text"> <div class="quip">HOW TIME FLIES</div> <h1 class="entry-title single-title" itemprop="headline">Cheers To 10 Years of Spotify in Canada</h1> <p class="byline"> November 14, 2024</p> <div class="meta"> <div class="grid-x"> <div class="cell shrink"> <button type="button" data-toggle="share-dropdown"><svg width="12" height="16" viewBox="0 0 12 16" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M5.05263 3.22526L2.02947 6.24L0.842102 5.05263L5.89473 0L10.9474 5.05263L9.76 6.24L6.73684 3.22526L6.73684 12.6316H5.05263L5.05263 3.22526ZM11.7895 14.3158V16H0V14.3158H11.7895Z" fill="black"/> </svg> <span>Share</span></button> <div class="dropdown-pane top share" id="share-dropdown" data-dropdown data-close-on-click="true" data-position="top" data-v-offset="3" data-h-offset="-12"> <ul class="menu horizontal 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And yesterday, to honor our partnership with those communities over the last 10 years, our team in Canada flung open the doors to our Toronto HQ to welcome them for a day of events and entertainment celebrating Spotify’s journey with Canadians.</span><span style="font-weight: 400;"><br /> </span><span style="font-weight: 400;"><br /> </span><span style="font-weight: 400;">Featuring performances by Québec-based singer-songwriter </span><a href="https://open.spotify.com/artist/3ppelsCZFOVBUny0HZS6nn?si=a9ec89e2f2c6432a"><b>Claudia Bouvette</b></a><span style="font-weight: 400;"> and country artist </span><a href="https://open.spotify.com/artist/6dhXvR5MsnlwYguRuqoapR?si=418984e5f69847a0"><b>Cameron Whitcomb</b></a><span style="font-weight: 400;">, alongside a fireside chat with author </span><a href="https://uzmajalaluddin.com/"><b>Uzma Jalaluddin</b></a><span style="font-weight: 400;"> for Spotify’s “Audiobook Club,” the open house encapsulated how Spotify has helped to broadcast Canadians’ unique diversity and culture around the world, as well as from coast-to-coast-to-coast.</span></p> <p> </p> </div> </div> </div> <div class="grid-container"> <div class="grid-x grid-padding-x"> <div class="gallery-wrapper cell small-12"> <div class="swiper-only-container"> <div class="swiper-wrapper"> <div class="gallery-item swiper-slide"> <div class="aspect "> <img width="1024" height="681" src="https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-106-1024x681.jpg" class="attachment-large size-large" alt="" decoding="async" srcset="https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-106-1024x681.jpg 1024w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-106-300x200.jpg 300w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-106-768x511.jpg 768w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-106-1536x1022.jpg 1536w, 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https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-52-1440x958.jpg 1440w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-52.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="wp-caption"> <p class="wp-caption-text"> </p> </div> </div> <div class="gallery-item swiper-slide"> <div class="aspect "> <img width="1024" height="681" src="https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-209-1024x681.jpg" class="attachment-large size-large" alt="" decoding="async" loading="lazy" srcset="https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-209-1024x681.jpg 1024w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-209-300x200.jpg 300w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-209-768x511.jpg 768w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-209-1536x1022.jpg 1536w, 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17.8866" stroke="black" stroke-width="2"/></svg></div> </div> <div class="hide-for-large text-center"> <svg width="109" height="20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M37.784 7.44c-.224-1.12-1.148-2.576-3.556-2.576-1.876 0-3.458 1.344-3.458 3.108 0 1.498 1.022 2.52 2.604 2.842l1.386.28c.77.154 1.204.602 1.204 1.176 0 .7-.574 1.218-1.61 1.218-1.4 0-2.086-.882-2.17-1.862l-1.792.476c.154 1.414 1.316 3.108 3.948 3.108 2.31 0 3.584-1.54 3.584-3.066 0-1.4-.966-2.576-2.772-2.926l-1.386-.266c-.728-.14-1.078-.574-1.078-1.12 0-.658.616-1.26 1.554-1.26 1.26 0 1.708.854 1.806 1.4l1.736-.532zm12.388 4.494-2.212-6.86h-2.002l-2.198 6.832-1.82-6.832h-2.044L42.654 15h2.015l2.269-7.07L49.205 15h1.989l2.743-9.926h-1.973l-1.792 6.86zM58.49 15V5.074h-1.96V15h1.96zm5.282-5.404V6.754h1.526c.966 0 1.554.546 1.554 1.428 0 .854-.588 1.414-1.554 1.414h-1.526zm1.764 1.666c1.96 0 3.262-1.288 3.262-3.094 0-1.792-1.302-3.094-3.262-3.094h-3.71V15h1.932v-3.738h1.778zM77.66 15v-1.82h-4.284v-2.296h3.878V9.162h-3.878V6.894h4.284v-1.82h-6.216V15h6.216z" fill="#000"/> <path d="M94 9.899h12.914M101.138 4 107 9.862l-5.862 5.863M15 9.899H2.086M7.862 4 2 9.862l5.862 5.863" stroke="#000" stroke-width="2"/> </svg> </div> </div> </div> </div> </div> <div class="grid-container"> <div class="grid-x grid-padding-x content align-center"> <div class="cell small-12 large-750"> <h2><b>A decade of helping to grow Canadian talent</b></h2> <p><span style="font-weight: 400;">For a decade, Spotify has been proud to help put Canada’s talent on a global stage—from Toronto’s </span><a href="https://open.spotify.com/artist/3TVXtAsR1Inumwj472S9r4?si=4427304c53e944ae"><b>Drake</b></a><span style="font-weight: 400;"> and </span><a href="https://open.spotify.com/artist/1Xyo4u8uXC1ZmMpatF05PJ?si=b1314cf07af2498c"><b>The Weeknd</b></a><span style="font-weight: 400;">, to Calgary’s </span><a href="https://open.spotify.com/artist/45dkTj5sMRSjrmBSBeiHym?si=8306b94eea5c4242"><b>Tate McRae</b></a><span style="font-weight: 400;"> and Québec’s </span><a href="https://open.spotify.com/artist/7bPs6jf983f0bjRAt1yxDM?si=321dfda3a70a4d25"><b>Patrick Watson</b></a><span style="font-weight: 400;"> and </span><a href="https://open.spotify.com/artist/54BZLczVMsW9sPSIcUst1a?si=aceee3991caa4963"><b>Les Cowboys Fringants</b></a><span style="font-weight: 400;">. Twenty Canadian artists have a total of 66 tracks that have achieved more than one billion streams on Spotify. Drake has been the most-streamed artist of the year globally on Spotify three times over the last decade. And The Weeknd’s “</span><a href="https://open.spotify.com/track/0VjIjW4GlUZAMYd2vXMi3b?si=9946d196f7464762"><span style="font-weight: 400;">Blinding Lights</span></a><span style="font-weight: 400;">” is the most-streamed song of the decade globally with more than 4 billion streams.</span></p> <p><span style="font-weight: 400;">To help Canadian artists build their profiles, Spotify harnesses tools and experiences that only streaming can bring to Canada. Through groundbreaking features like </span><a href="https://newsroom.spotify.com/2023-08-08/ai-dj-expanded-new-markets-how-to-use-feature/?swpmtx=56c985bccd6d5aacd72d28a64aa544e3&swpmtxnonce=1f69880d9a"><span style="font-weight: 400;">AI DJ</span></a><span style="font-weight: 400;">, </span><a href="https://newsroom.spotify.com/2024-09-04/daylist-new-languages-expanding-worldwide/?swpmtx=59ea359cd37fb22c32bfe463d83a1be2&swpmtxnonce=c9923c24d9"><span style="font-weight: 400;">daylist</span></a><span style="font-weight: 400;">, and </span><a href="https://newsroom.spotify.com/2024-09-24/ai-playlist-expanding-usa-canada-ireland-new-zealand/?swpmtx=f475842c25011c0cf7276ba52431ad91&swpmtxnonce=06e6dee6a6"><span style="font-weight: 400;">AI Playlist</span></a><span style="font-weight: 400;"> that all launched in the last year alone, best-in-class ways for artists to choose how to engage with their fans, and the power of Spotify’s editorial playlists, Spotify has transformed the way Canadians discover and enjoy audio content.</span></p> </div> </div> </div> <div class="grid-container"> <div class="grid-x grid-padding-x"> <div class="gallery-wrapper cell small-12"> <div class="swiper-only-container"> <div class="swiper-wrapper"> <div class="gallery-item swiper-slide"> <div class="aspect "> <img width="1024" height="681" src="https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-182-1024x681.jpg" class="attachment-large size-large" alt="" decoding="async" loading="lazy" srcset="https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-182-1024x681.jpg 1024w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-182-300x200.jpg 300w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-182-768x511.jpg 768w, https://storage.googleapis.com/pr-newsroom-wp/1/2024/11/SpotifyCanada10Year-182-1536x1022.jpg 1536w, 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15v-1.82h-4.284v-2.296h3.878V9.162h-3.878V6.894h4.284v-1.82h-6.216V15h6.216z" fill="#000"/> <path d="M94 9.899h12.914M101.138 4 107 9.862l-5.862 5.863M15 9.899H2.086M7.862 4 2 9.862l5.862 5.863" stroke="#000" stroke-width="2"/> </svg> </div> </div> </div> </div> </div> <div class="grid-container"> <div class="grid-x grid-padding-x content align-center"> <div class="cell small-12 large-750"> <p><span style="font-weight: 400;">This year, Canada was amongst the first five markets in the world to be able to access </span><a href="https://newsroom.spotify.com/2024-04-02/spotify-premium-listeners-in-canada-ireland-and-new-zealand-can-soon-access-more-than-250000-audiobooks/"><span style="font-weight: 400;">Audiobooks in Spotify Premium</span></a><span style="font-weight: 400;">. And to give just one example of Canadians’ appetite for all things audio, after just 100 days of French-language audiobooks being available on Premium in Québec, Spotify grew listenership of its French titles by 2,461% and three of the top five most listened to audiobooks in Québec are in French. </span></p> <p><span style="font-weight: 400;">Québécois musicians are also engaging with Spotify’s community of fans through artist- or editor- curated playlists such as </span><a href="https://open.spotify.com/playlist/37i9dQZF1DX8xCvuzRq7PV?si=a7a6f976cbbd4400"><span style="font-weight: 400;">Du Québec</span></a><span style="font-weight: 400;"> and </span><a href="https://open.spotify.com/playlist/37i9dQZF1DWTZeTXqKTge4?si=cb3f7be5755c4bc1"><span style="font-weight: 400;">Rap québ</span></a><span style="font-weight: 400;">. More than a sixth of our users globally have engaged with </span><a href="https://newsroom.spotify.com/2024-09-30/listeners-around-the-world-are-embracing-french-language-content-on-spotify/"><span style="font-weight: 400;">French music or podcasts</span></a><span style="font-weight: 400;"> on Spotify worldwide in the last year. Patrick Watson’s “</span><a href="https://open.spotify.com/track/44A0o4jA8F2ZF03Zacwlwx?si=bd33f609d2694faa"><span style="font-weight: 400;">Je te laisserai des mots</span></a><span style="font-weight: 400;">”</span> <span style="font-weight: 400;">was the most-streamed Francophone track on Spotify around the world in 2023 and 2024.</span></p> <h2><b>Canadian artists launch to global success on Spotify</b></h2> <p><span style="font-weight: 400;">Spotify Canada has also compiled its ‘Global Impact List,’ which tracks Canada’s most listened-to songs as exports from January 2024 through October 2024: </span></p> <ol> <li style="list-style-type: none;"> <ol> <li style="font-weight: 400;" aria-level="1"><strong><a href="https://open.spotify.com/artist/250b0Wlc5Vk0CoUsaCY84M?si=7a242ace796d484d">JENNIE</a></strong><span style="font-weight: 400;">, </span><strong><a href="https://open.spotify.com/artist/1pBLC0qVRTB5zVMuteQ9jJ?si=EiYQwf_FTwq83hTdQEuVtw">Lily-Rose Depp</a></strong><span style="font-weight: 400;">, and <a href="https://open.spotify.com/artist/1Xyo4u8uXC1ZmMpatF05PJ?si=b1314cf07af2498c"><b>The Weeknd</b></a></span> –<span style="font-weight: 400;"> “</span><a href="https://open.spotify.com/track/7CyPwkp0oE8Ro9Dd5CUDjW?si=5ac051fdfb1c4be1"><span style="font-weight: 400;">One Of The Girls</span></a><span style="font-weight: 400;">”</span></li> <li style="font-weight: 400;" aria-level="1"><b><a href="https://open.spotify.com/artist/45dkTj5sMRSjrmBSBeiHym?si=8306b94eea5c4242">Tate McRae</a> </b>–<span style="font-weight: 400;"> “</span><a href="https://open.spotify.com/track/3rUGC1vUpkDG9CZFHMur1t?si=6274b67b31cf46e6"><span style="font-weight: 400;">greedy</span></a><span style="font-weight: 400;">”</span></li> <li style="font-weight: 400;" aria-level="1"><strong><a href="https://open.spotify.com/artist/4tZwfgrHOc3mvqYlEYSvVi?si=18a7c319864548df">Daft Punk</a></strong><span style="font-weight: 400;"> and <a href="https://open.spotify.com/artist/1Xyo4u8uXC1ZmMpatF05PJ?si=b1314cf07af2498c"><b>The Weeknd</b></a></span><b> </b>– <span style="font-weight: 400;">“</span><a href="https://open.spotify.com/track/7MXVkk9YMctZqd1Srtv4MB?si=10b19bd25bf04887"><span style="font-weight: 400;">Starboy</span></a><span style="font-weight: 400;">”</span></li> <li style="font-weight: 400;" aria-level="1"><b><a href="https://open.spotify.com/artist/1Xyo4u8uXC1ZmMpatF05PJ?si=b1314cf07af2498c">The Weeknd</a> </b>–<span style="font-weight: 400;"> “</span><a href="https://open.spotify.com/track/0VjIjW4GlUZAMYd2vXMi3b?si=9946d196f7464762"><span style="font-weight: 400;">Blinding Lights</span></a><i><span style="font-weight: 400;">”</span></i></li> <li style="font-weight: 400;" aria-level="1"><strong><a href="https://open.spotify.com/artist/6tbjWDEIzxoDsBA1FuhfPW?si=06566bd1b3b246ff">Madonna</a></strong><span style="font-weight: 400;">, </span><strong><a href="https://open.spotify.com/artist/699OTQXzgjhIYAHMy9RyPD?si=PAChK5vMQMOskKVtYTxIvw">Playboi Carti </a></strong>– <span style="font-weight: 400;">and </span>The Weeknd<span style="font-weight: 400;">, “</span><a href="https://open.spotify.com/track/6WzRpISELf3YglGAh7TXcG?si=4fe93448515440c2"><span style="font-weight: 400;">Popular</span></a><span style="font-weight: 400;">” from </span><i><span style="font-weight: 400;">The Idol Vol. 1</span></i><span style="font-weight: 400;"> (Music from the HBO Original Series)</span></li> <li style="font-weight: 400;" aria-level="1"><strong><a href="https://open.spotify.com/artist/1Xyo4u8uXC1ZmMpatF05PJ?si=b1314cf07af2498c"><b>The Weeknd</b></a> –</strong><span style="font-weight: 400;"> “</span><a href="https://open.spotify.com/track/2Ch7LmS7r2Gy2kc64wv3Bz?si=45f5e7ddd4af4c84"><span style="font-weight: 400;">Die For You</span></a><span style="font-weight: 400;">”</span></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;"><a href="https://open.spotify.com/artist/3TVXtAsR1Inumwj472S9r4?si=4427304c53e944ae"><b>Drake</b></a>, </span><strong><a href="https://open.spotify.com/artist/77DAFfvm3O9zT5dIoG0eIO?si=fc69f678243044c6">Kyla</a></strong><span style="font-weight: 400;">, and </span><strong><a href="https://open.spotify.com/artist/3tVQdUvClmAT7URs9V3rsp?si=e97945b52af1424f">Wizkid</a> </strong>–<span style="font-weight: 400;"> “</span><a href="https://open.spotify.com/track/1zi7xx7UVEFkmKfv06H8x0?si=631ac3308488454b"><span style="font-weight: 400;">One Dance</span></a><span style="font-weight: 400;">”</span></li> <li style="font-weight: 400;" aria-level="1"><a href="https://open.spotify.com/artist/1uNFoZAHBGtllmzznpCI3s?si=eabfab91bc784a17"><b>Justin Bieber</b></a><span style="font-weight: 400;"> and </span><strong><a href="https://open.spotify.com/artist/2tIP7SsRs7vjIcLrU85W8J?si=272561a6930a440e">The Kid LAROI</a></strong>– <span style="font-weight: 400;">“</span><a href="https://open.spotify.com/track/567e29TDzLwZwfDuEpGTwo?si=17bad6abde034f82"><span style="font-weight: 400;">STAY</span></a><span style="font-weight: 400;">” </span></li> <li style="font-weight: 400;" aria-level="1"><a href="https://open.spotify.com/artist/2WzaAvm2bBCf4pEhyuDgCY?si=7a1472f560a148ce"><b>Ruth B.</b></a> – <span style="font-weight: 400;"> “</span><a href="https://open.spotify.com/track/2eAvDnpXP5W0cVtiI0PUxV?si=200b9d6284aa41e5"><span style="font-weight: 400;">Dandelions</span></a><span style="font-weight: 400;">”</span></li> <li style="font-weight: 400;" aria-level="1"><strong><a href="https://open.spotify.com/artist/00FQb4jTyendYWaN8pK0wa?si=06439abe93c5436f">Lana Del Rey</a></strong><span style="font-weight: 400;"> and <a href="https://open.spotify.com/artist/1Xyo4u8uXC1ZmMpatF05PJ?si=b1314cf07af2498c"><b>The Weeknd</b></a></span> –<span style="font-weight: 400;"> “</span><a href="https://open.spotify.com/track/4EDijkJdHBZZ0GwJ12iTAj?si=fc8ea9e0f29e416a"><span style="font-weight: 400;">Stargirl Interlude</span></a><span style="font-weight: 400;">”</span></li> </ol> </li> </ol> <p><span style="font-weight: 400;">These artists contribute to making Canada the third largest music exporter in the world on Spotify, with Canadian rights holders generating more than $400 million in royalties from streams outside of Canada in 2023. And in that time, Canadian music artists were discovered by first-time listeners on Spotify more than 3.8 billion times.</span></p> <h2><b>Championing a Canadian ecosystem that works for artists, creators, fans, and platforms alike</b></h2> <p><span style="font-weight: 400;">The success of the current streaming ecosystem in Canada speaks for itself: In a given week, Spotify users in Canada typically listen to over 600,000 distinct Canadian tracks. That’s over 83 times the rate at which unique Canadian songs are played on Canadian radio. No other music distribution channel comes close to exposing Canadians to this level of diversity of Canadian music.</span></p> <p><span style="font-weight: 400;">Spotify’s active support has been crucial in fostering Canadian culture across a range of communities, spaces, and genres. Together with artists, authors, creators, and fans, we’re building a Canadian audio ecosystem that has, rightfully, become a beloved part of Canada’s cultural landscape. 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Cheers To 10 Years of Spotify in Canada — Spotify