CINXE.COM

Markenbeteiligung stärken | Bazaarvoice

<!doctype html> <html lang="de-DE"> <head> <meta charset="utf-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge,chrome=1"><script type="text/javascript">(window.NREUM||(NREUM={})).init={ajax:{deny_list:["bam.nr-data.net"]}};(window.NREUM||(NREUM={})).loader_config={licenseKey:"2987cccfc6",applicationID:"46145041"};;/*! For license information please see nr-loader-rum-1.274.0.min.js.LICENSE.txt */ (()=>{var e,t,r={8122:(e,t,r)=>{"use strict";r.d(t,{a:()=>i});var n=r(944);function i(e,t){try{if(!e||"object"!=typeof e)return(0,n.R)(3);if(!t||"object"!=typeof t)return(0,n.R)(4);const r=Object.create(Object.getPrototypeOf(t),Object.getOwnPropertyDescriptors(t)),o=0===Object.keys(r).length?e:r;for(let a in o)if(void 0!==e[a])try{if(null===e[a]){r[a]=null;continue}Array.isArray(e[a])&&Array.isArray(t[a])?r[a]=Array.from(new Set([...e[a],...t[a]])):"object"==typeof e[a]&&"object"==typeof t[a]?r[a]=i(e[a],t[a]):r[a]=e[a]}catch(e){(0,n.R)(1,e)}return r}catch(e){(0,n.R)(2,e)}}},2555:(e,t,r)=>{"use strict";r.d(t,{Vp:()=>c,fn:()=>s,x1:()=>u});var n=r(384),i=r(8122);const o={beacon:n.NT.beacon,errorBeacon:n.NT.errorBeacon,licenseKey:void 0,applicationID:void 0,sa:void 0,queueTime:void 0,applicationTime:void 0,ttGuid:void 0,user:void 0,account:void 0,product:void 0,extra:void 0,jsAttributes:{},userAttributes:void 0,atts:void 0,transactionName:void 0,tNamePlain:void 0},a={};function s(e){try{const t=c(e);return!!t.licenseKey&&!!t.errorBeacon&&!!t.applicationID}catch(e){return!1}}function c(e){if(!e)throw new Error("All info objects require an agent identifier!");if(!a[e])throw new Error("Info for ".concat(e," was never set"));return a[e]}function u(e,t){if(!e)throw new Error("All info objects require an agent identifier!");a[e]=(0,i.a)(t,o);const r=(0,n.nY)(e);r&&(r.info=a[e])}},9417:(e,t,r)=>{"use strict";r.d(t,{D0:()=>g,gD:()=>h,xN:()=>p});var n=r(993);const i=e=>{if(!e||"string"!=typeof e)return!1;try{document.createDocumentFragment().querySelector(e)}catch{return!1}return!0};var o=r(2614),a=r(944),s=r(384),c=r(8122);const u="[data-nr-mask]",d=()=>{const e={mask_selector:"*",block_selector:"[data-nr-block]",mask_input_options:{color:!1,date:!1,"datetime-local":!1,email:!1,month:!1,number:!1,range:!1,search:!1,tel:!1,text:!1,time:!1,url:!1,week:!1,textarea:!1,select:!1,password:!0}};return{ajax:{deny_list:void 0,block_internal:!0,enabled:!0,harvestTimeSeconds:10,autoStart:!0},distributed_tracing:{enabled:void 0,exclude_newrelic_header:void 0,cors_use_newrelic_header:void 0,cors_use_tracecontext_headers:void 0,allowed_origins:void 0},feature_flags:[],generic_events:{enabled:!0,harvestTimeSeconds:30,autoStart:!0},harvest:{tooManyRequestsDelay:60},jserrors:{enabled:!0,harvestTimeSeconds:10,autoStart:!0},logging:{enabled:!0,harvestTimeSeconds:10,autoStart:!0,level:n.p_.INFO},metrics:{enabled:!0,autoStart:!0},obfuscate:void 0,page_action:{enabled:!0},page_view_event:{enabled:!0,autoStart:!0},page_view_timing:{enabled:!0,harvestTimeSeconds:30,autoStart:!0},performance:{capture_marks:!1,capture_measures:!1},privacy:{cookies_enabled:!0},proxy:{assets:void 0,beacon:void 0},session:{expiresMs:o.wk,inactiveMs:o.BB},session_replay:{autoStart:!0,enabled:!1,harvestTimeSeconds:60,preload:!1,sampling_rate:10,error_sampling_rate:100,collect_fonts:!1,inline_images:!1,fix_stylesheets:!0,mask_all_inputs:!0,get mask_text_selector(){return e.mask_selector},set mask_text_selector(t){i(t)?e.mask_selector="".concat(t,",").concat(u):""===t||null===t?e.mask_selector=u:(0,a.R)(5,t)},get block_class(){return"nr-block"},get ignore_class(){return"nr-ignore"},get mask_text_class(){return"nr-mask"},get block_selector(){return e.block_selector},set block_selector(t){i(t)?e.block_selector+=",".concat(t):""!==t&&(0,a.R)(6,t)},get mask_input_options(){return e.mask_input_options},set mask_input_options(t){t&&"object"==typeof t?e.mask_input_options={...t,password:!0}:(0,a.R)(7,t)}},session_trace:{enabled:!0,harvestTimeSeconds:10,autoStart:!0},soft_navigations:{enabled:!0,harvestTimeSeconds:10,autoStart:!0},spa:{enabled:!0,harvestTimeSeconds:10,autoStart:!0},ssl:void 0,user_actions:{enabled:!0}}},l={},f="All configuration objects require an agent identifier!";function g(e){if(!e)throw new Error(f);if(!l[e])throw new Error("Configuration for ".concat(e," was never set"));return l[e]}function p(e,t){if(!e)throw new Error(f);l[e]=(0,c.a)(t,d());const r=(0,s.nY)(e);r&&(r.init=l[e])}function h(e,t){if(!e)throw new Error(f);var r=g(e);if(r){for(var n=t.split("."),i=0;i<n.length-1;i++)if("object"!=typeof(r=r[n[i]]))return;r=r[n[n.length-1]]}return r}},3371:(e,t,r)=>{"use strict";r.d(t,{V:()=>f,f:()=>l});var n=r(8122),i=r(384),o=r(6154),a=r(9324);let s=0;const c={buildEnv:a.F3,distMethod:a.Xs,version:a.xv,originTime:o.WN},u={customTransaction:void 0,disabled:!1,isolatedBacklog:!1,loaderType:void 0,maxBytes:3e4,onerror:void 0,ptid:void 0,releaseIds:{},appMetadata:{},session:void 0,denyList:void 0,timeKeeper:void 0,obfuscator:void 0},d={};function l(e){if(!e)throw new Error("All runtime objects require an agent identifier!");if(!d[e])throw new Error("Runtime for ".concat(e," was never set"));return d[e]}function f(e,t){if(!e)throw new Error("All runtime objects require an agent identifier!");d[e]={...(0,n.a)(t,u),...c},Object.hasOwnProperty.call(d[e],"harvestCount")||Object.defineProperty(d[e],"harvestCount",{get:()=>++s});const r=(0,i.nY)(e);r&&(r.runtime=d[e])}},9324:(e,t,r)=>{"use strict";r.d(t,{F3:()=>i,Xs:()=>o,xv:()=>n});const n="1.274.0",i="PROD",o="CDN"},6154:(e,t,r)=>{"use strict";r.d(t,{OF:()=>c,RI:()=>i,WN:()=>d,bv:()=>o,gm:()=>a,mw:()=>s,sb:()=>u});var n=r(1863);const i="undefined"!=typeof window&&!!window.document,o="undefined"!=typeof WorkerGlobalScope&&("undefined"!=typeof self&&self instanceof WorkerGlobalScope&&self.navigator instanceof WorkerNavigator||"undefined"!=typeof globalThis&&globalThis instanceof WorkerGlobalScope&&globalThis.navigator instanceof WorkerNavigator),a=i?window:"undefined"!=typeof WorkerGlobalScope&&("undefined"!=typeof self&&self instanceof WorkerGlobalScope&&self||"undefined"!=typeof globalThis&&globalThis instanceof WorkerGlobalScope&&globalThis),s=Boolean("hidden"===a?.document?.visibilityState),c=/iPad|iPhone|iPod/.test(a.navigator?.userAgent),u=c&&"undefined"==typeof SharedWorker,d=((()=>{const e=a.navigator?.userAgent?.match(/Firefox[/\s](\d+\.\d+)/);Array.isArray(e)&&e.length>=2&&e[1]})(),Date.now()-(0,n.t)())},1687:(e,t,r)=>{"use strict";r.d(t,{Ak:()=>c,Ze:()=>l,x3:()=>u});var n=r(7836),i=r(3606),o=r(860),a=r(2646);const s={};function c(e,t){const r={staged:!1,priority:o.P3[t]||0};d(e),s[e].get(t)||s[e].set(t,r)}function u(e,t){e&&s[e]&&(s[e].get(t)&&s[e].delete(t),g(e,t,!1),s[e].size&&f(e))}function d(e){if(!e)throw new Error("agentIdentifier required");s[e]||(s[e]=new Map)}function l(e="",t="feature",r=!1){if(d(e),!e||!s[e].get(t)||r)return g(e,t);s[e].get(t).staged=!0,f(e)}function f(e){const t=Array.from(s[e]);t.every((([e,t])=>t.staged))&&(t.sort(((e,t)=>e[1].priority-t[1].priority)),t.forEach((([t])=>{s[e].delete(t),g(e,t)})))}function g(e,t,r=!0){const o=e?n.ee.get(e):n.ee,s=i.i.handlers;if(!o.aborted&&o.backlog&&s){if(r){const e=o.backlog[t],r=s[t];if(r){for(let t=0;e&&t<e.length;++t)p(e[t],r);Object.entries(r).forEach((([e,t])=>{Object.values(t||{}).forEach((t=>{t[0]?.on&&t[0]?.context()instanceof a.y&&t[0].on(e,t[1])}))}))}}o.isolatedBacklog||delete s[t],o.backlog[t]=null,o.emit("drain-"+t,[])}}function p(e,t){var r=e[1];Object.values(t[r]||{}).forEach((t=>{var r=e[0];if(t[0]===r){var n=t[1],i=e[3],o=e[2];n.apply(i,o)}}))}},7836:(e,t,r)=>{"use strict";r.d(t,{P:()=>c,ee:()=>u});var n=r(384),i=r(8990),o=r(3371),a=r(2646),s=r(5607);const c="nr@context:".concat(s.W),u=function e(t,r){var n={},s={},d={},l=!1;try{l=16===r.length&&(0,o.f)(r).isolatedBacklog}catch(e){}var f={on:p,addEventListener:p,removeEventListener:function(e,t){var r=n[e];if(!r)return;for(var i=0;i<r.length;i++)r[i]===t&&r.splice(i,1)},emit:function(e,r,n,i,o){!1!==o&&(o=!0);if(u.aborted&&!i)return;t&&o&&t.emit(e,r,n);for(var a=g(n),c=h(e),d=c.length,l=0;l<d;l++)c[l].apply(a,r);var p=m()[s[e]];p&&p.push([f,e,r,a]);return a},get:v,listeners:h,context:g,buffer:function(e,t){const r=m();if(t=t||"feature",f.aborted)return;Object.entries(e||{}).forEach((([e,n])=>{s[n]=t,t in r||(r[t]=[])}))},abort:function(){f._aborted=!0,Object.keys(f.backlog).forEach((e=>{delete f.backlog[e]}))},isBuffering:function(e){return!!m()[s[e]]},debugId:r,backlog:l?{}:t&&"object"==typeof t.backlog?t.backlog:{},isolatedBacklog:l};return Object.defineProperty(f,"aborted",{get:()=>{let e=f._aborted||!1;return e||(t&&(e=t.aborted),e)}}),f;function g(e){return e&&e instanceof a.y?e:e?(0,i.I)(e,c,(()=>new a.y(c))):new a.y(c)}function p(e,t){n[e]=h(e).concat(t)}function h(e){return n[e]||[]}function v(t){return d[t]=d[t]||e(f,t)}function m(){return f.backlog}}(void 0,"globalEE"),d=(0,n.Zm)();d.ee||(d.ee=u)},2646:(e,t,r)=>{"use strict";r.d(t,{y:()=>n});class n{constructor(e){this.contextId=e}}},9908:(e,t,r)=>{"use strict";r.d(t,{d:()=>n,p:()=>i});var n=r(7836).ee.get("handle");function i(e,t,r,i,o){o?(o.buffer([e],i),o.emit(e,t,r)):(n.buffer([e],i),n.emit(e,t,r))}},3606:(e,t,r)=>{"use strict";r.d(t,{i:()=>o});var n=r(9908);o.on=a;var i=o.handlers={};function o(e,t,r,o){a(o||n.d,i,e,t,r)}function a(e,t,r,i,o){o||(o="feature"),e||(e=n.d);var a=t[o]=t[o]||{};(a[r]=a[r]||[]).push([e,i])}},3878:(e,t,r)=>{"use strict";function n(e,t){return{capture:e,passive:!1,signal:t}}function i(e,t,r=!1,i){window.addEventListener(e,t,n(r,i))}function o(e,t,r=!1,i){document.addEventListener(e,t,n(r,i))}r.d(t,{DD:()=>o,jT:()=>n,sp:()=>i})},5607:(e,t,r)=>{"use strict";r.d(t,{W:()=>n});const n=(0,r(9566).bz)()},9566:(e,t,r)=>{"use strict";r.d(t,{LA:()=>s,bz:()=>a});var n=r(6154);const i="xxxxxxxx-xxxx-4xxx-yxxx-xxxxxxxxxxxx";function o(e,t){return e?15&e[t]:16*Math.random()|0}function a(){const e=n.gm?.crypto||n.gm?.msCrypto;let t,r=0;return e&&e.getRandomValues&&(t=e.getRandomValues(new Uint8Array(30))),i.split("").map((e=>"x"===e?o(t,r++).toString(16):"y"===e?(3&o()|8).toString(16):e)).join("")}function s(e){const t=n.gm?.crypto||n.gm?.msCrypto;let r,i=0;t&&t.getRandomValues&&(r=t.getRandomValues(new Uint8Array(e)));const a=[];for(var s=0;s<e;s++)a.push(o(r,i++).toString(16));return a.join("")}},2614:(e,t,r)=>{"use strict";r.d(t,{BB:()=>a,H3:()=>n,g:()=>u,iL:()=>c,tS:()=>s,uh:()=>i,wk:()=>o});const n="NRBA",i="SESSION",o=144e5,a=18e5,s={STARTED:"session-started",PAUSE:"session-pause",RESET:"session-reset",RESUME:"session-resume",UPDATE:"session-update"},c={SAME_TAB:"same-tab",CROSS_TAB:"cross-tab"},u={OFF:0,FULL:1,ERROR:2}},1863:(e,t,r)=>{"use strict";function n(){return Math.floor(performance.now())}r.d(t,{t:()=>n})},944:(e,t,r)=>{"use strict";function n(e,t){"function"==typeof console.debug&&console.debug("New Relic Warning: https://github.com/newrelic/newrelic-browser-agent/blob/main/docs/warning-codes.md#".concat(e),t)}r.d(t,{R:()=>n})},5284:(e,t,r)=>{"use strict";r.d(t,{t:()=>c,B:()=>s});var n=r(7836),i=r(6154);const o="newrelic";const a=new Set,s={};function c(e,t){const r=n.ee.get(t);s[t]??={},e&&"object"==typeof e&&(a.has(t)||(r.emit("rumresp",[e]),s[t]=e,a.add(t),function(e={}){try{i.gm.dispatchEvent(new CustomEvent(o,{detail:e}))}catch(e){}}({loaded:!0})))}},8990:(e,t,r)=>{"use strict";r.d(t,{I:()=>i});var n=Object.prototype.hasOwnProperty;function i(e,t,r){if(n.call(e,t))return e[t];var i=r();if(Object.defineProperty&&Object.keys)try{return Object.defineProperty(e,t,{value:i,writable:!0,enumerable:!1}),i}catch(e){}return e[t]=i,i}},6389:(e,t,r)=>{"use strict";function n(e,t=500,r={}){const n=r?.leading||!1;let i;return(...r)=>{n&&void 0===i&&(e.apply(this,r),i=setTimeout((()=>{i=clearTimeout(i)}),t)),n||(clearTimeout(i),i=setTimeout((()=>{e.apply(this,r)}),t))}}function i(e){let t=!1;return(...r)=>{t||(t=!0,e.apply(this,r))}}r.d(t,{J:()=>i,s:()=>n})},5289:(e,t,r)=>{"use strict";r.d(t,{GG:()=>o,sB:()=>a});var n=r(3878);function i(){return"undefined"==typeof document||"complete"===document.readyState}function o(e,t){if(i())return e();(0,n.sp)("load",e,t)}function a(e){if(i())return e();(0,n.DD)("DOMContentLoaded",e)}},384:(e,t,r)=>{"use strict";r.d(t,{NT:()=>o,US:()=>d,Zm:()=>a,bQ:()=>c,dV:()=>s,nY:()=>u,pV:()=>l});var n=r(6154),i=r(1863);const o={beacon:"bam.nr-data.net",errorBeacon:"bam.nr-data.net"};function a(){return n.gm.NREUM||(n.gm.NREUM={}),void 0===n.gm.newrelic&&(n.gm.newrelic=n.gm.NREUM),n.gm.NREUM}function s(){let e=a();return e.o||(e.o={ST:n.gm.setTimeout,SI:n.gm.setImmediate,CT:n.gm.clearTimeout,XHR:n.gm.XMLHttpRequest,REQ:n.gm.Request,EV:n.gm.Event,PR:n.gm.Promise,MO:n.gm.MutationObserver,FETCH:n.gm.fetch,WS:n.gm.WebSocket}),e}function c(e,t){let r=a();r.initializedAgents??={},t.initializedAt={ms:(0,i.t)(),date:new Date},r.initializedAgents[e]=t}function u(e){let t=a();return t.initializedAgents?.[e]}function d(e,t){a()[e]=t}function l(){return function(){let e=a();const t=e.info||{};e.info={beacon:o.beacon,errorBeacon:o.errorBeacon,...t}}(),function(){let e=a();const t=e.init||{};e.init={...t}}(),s(),function(){let e=a();const t=e.loader_config||{};e.loader_config={...t}}(),a()}},2843:(e,t,r)=>{"use strict";r.d(t,{u:()=>i});var n=r(3878);function i(e,t=!1,r,i){(0,n.DD)("visibilitychange",(function(){if(t)return void("hidden"===document.visibilityState&&e());e(document.visibilityState)}),r,i)}},3434:(e,t,r)=>{"use strict";r.d(t,{YM:()=>c});var n=r(7836),i=r(5607);const o="nr@original:".concat(i.W);var a=Object.prototype.hasOwnProperty,s=!1;function c(e,t){return e||(e=n.ee),r.inPlace=function(e,t,n,i,o){n||(n="");const a="-"===n.charAt(0);for(let s=0;s<t.length;s++){const c=t[s],u=e[c];d(u)||(e[c]=r(u,a?c+n:n,i,c,o))}},r.flag=o,r;function r(t,r,n,s,c){return d(t)?t:(r||(r=""),nrWrapper[o]=t,function(e,t,r){if(Object.defineProperty&&Object.keys)try{return Object.keys(e).forEach((function(r){Object.defineProperty(t,r,{get:function(){return e[r]},set:function(t){return e[r]=t,t}})})),t}catch(e){u([e],r)}for(var n in e)a.call(e,n)&&(t[n]=e[n])}(t,nrWrapper,e),nrWrapper);function nrWrapper(){var o,a,d,l;try{a=this,o=[...arguments],d="function"==typeof n?n(o,a):n||{}}catch(t){u([t,"",[o,a,s],d],e)}i(r+"start",[o,a,s],d,c);try{return l=t.apply(a,o)}catch(e){throw i(r+"err",[o,a,e],d,c),e}finally{i(r+"end",[o,a,l],d,c)}}}function i(r,n,i,o){if(!s||t){var a=s;s=!0;try{e.emit(r,n,i,t,o)}catch(t){u([t,r,n,i],e)}s=a}}}function u(e,t){t||(t=n.ee);try{t.emit("internal-error",e)}catch(e){}}function d(e){return!(e&&"function"==typeof e&&e.apply&&!e[o])}},993:(e,t,r)=>{"use strict";r.d(t,{ET:()=>o,p_:()=>i});var n=r(860);const i={ERROR:"ERROR",WARN:"WARN",INFO:"INFO",DEBUG:"DEBUG",TRACE:"TRACE"},o="log";n.K7.logging},3969:(e,t,r)=>{"use strict";r.d(t,{TZ:()=>n,XG:()=>s,rs:()=>i,xV:()=>a,z_:()=>o});const n=r(860).K7.metrics,i="sm",o="cm",a="storeSupportabilityMetrics",s="storeEventMetrics"},6630:(e,t,r)=>{"use strict";r.d(t,{T:()=>n});const n=r(860).K7.pageViewEvent},782:(e,t,r)=>{"use strict";r.d(t,{T:()=>n});const n=r(860).K7.pageViewTiming},6344:(e,t,r)=>{"use strict";r.d(t,{G4:()=>i});var n=r(2614);r(860).K7.sessionReplay;const i={RECORD:"recordReplay",PAUSE:"pauseReplay",REPLAY_RUNNING:"replayRunning",ERROR_DURING_REPLAY:"errorDuringReplay"};n.g.ERROR,n.g.FULL,n.g.OFF},4234:(e,t,r)=>{"use strict";r.d(t,{W:()=>o});var n=r(7836),i=r(1687);class o{constructor(e,t){this.agentIdentifier=e,this.ee=n.ee.get(e),this.featureName=t,this.blocked=!1}deregisterDrain(){(0,i.x3)(this.agentIdentifier,this.featureName)}}},7603:(e,t,r)=>{"use strict";r.d(t,{j:()=>P});var n=r(860),i=r(2555),o=r(3371),a=r(9908),s=r(7836),c=r(1687),u=r(5289),d=r(6154),l=r(944),f=r(3969),g=r(384),p=r(6344);const h=["setErrorHandler","finished","addToTrace","addRelease","addPageAction","setCurrentRouteName","setPageViewName","setCustomAttribute","interaction","noticeError","setUserId","setApplicationVersion","start",p.G4.RECORD,p.G4.PAUSE,"log","wrapLogger"],v=["setErrorHandler","finished","addToTrace","addRelease"];var m=r(1863),b=r(2614),y=r(993);var w=r(2646),A=r(3434);function R(e,t,r,n){if("object"!=typeof t||!t||"string"!=typeof r||!r||"function"!=typeof t[r])return(0,l.R)(29);const i=function(e){return(e||s.ee).get("logger")}(e),o=(0,A.YM)(i),a=new w.y(s.P);return a.level=n.level,a.customAttributes=n.customAttributes,o.inPlace(t,[r],"wrap-logger-",a),i}function E(){const e=(0,g.pV)();h.forEach((t=>{e[t]=(...r)=>function(t,...r){let n=[];return Object.values(e.initializedAgents).forEach((e=>{e&&e.api?e.exposed&&e.api[t]&&n.push(e.api[t](...r)):(0,l.R)(38,t)})),n.length>1?n:n[0]}(t,...r)}))}const x={};function _(e,t,g=!1){t||(0,c.Ak)(e,"api");const h={};var w=s.ee.get(e),A=w.get("tracer");x[e]=b.g.OFF,w.on(p.G4.REPLAY_RUNNING,(t=>{x[e]=t}));var E="api-",_=E+"ixn-";function N(t,r,n,o){const a=(0,i.Vp)(e);return null===r?delete a.jsAttributes[t]:(0,i.x1)(e,{...a,jsAttributes:{...a.jsAttributes,[t]:r}}),j(E,n,!0,o||null===r?"session":void 0)(t,r)}function T(){}h.log=function(e,{customAttributes:t={},level:r=y.p_.INFO}={}){(0,a.p)(f.xV,["API/log/called"],void 0,n.K7.metrics,w),function(e,t,r={},i=y.p_.INFO){(0,a.p)(f.xV,["API/logging/".concat(i.toLowerCase(),"/called")],void 0,n.K7.metrics,e),(0,a.p)(y.ET,[(0,m.t)(),t,r,i],void 0,n.K7.logging,e)}(w,e,t,r)},h.wrapLogger=(e,t,{customAttributes:r={},level:i=y.p_.INFO}={})=>{(0,a.p)(f.xV,["API/wrapLogger/called"],void 0,n.K7.metrics,w),R(w,e,t,{customAttributes:r,level:i})},v.forEach((e=>{h[e]=j(E,e,!0,"api")})),h.addPageAction=j(E,"addPageAction",!0,n.K7.genericEvents),h.setPageViewName=function(t,r){if("string"==typeof t)return"/"!==t.charAt(0)&&(t="/"+t),(0,o.f)(e).customTransaction=(r||"http://custom.transaction")+t,j(E,"setPageViewName",!0)()},h.setCustomAttribute=function(e,t,r=!1){if("string"==typeof e){if(["string","number","boolean"].includes(typeof t)||null===t)return N(e,t,"setCustomAttribute",r);(0,l.R)(40,typeof t)}else(0,l.R)(39,typeof e)},h.setUserId=function(e){if("string"==typeof e||null===e)return N("enduser.id",e,"setUserId",!0);(0,l.R)(41,typeof e)},h.setApplicationVersion=function(e){if("string"==typeof e||null===e)return N("application.version",e,"setApplicationVersion",!1);(0,l.R)(42,typeof e)},h.start=()=>{try{(0,a.p)(f.xV,["API/start/called"],void 0,n.K7.metrics,w),w.emit("manual-start-all")}catch(e){(0,l.R)(23,e)}},h[p.G4.RECORD]=function(){(0,a.p)(f.xV,["API/recordReplay/called"],void 0,n.K7.metrics,w),(0,a.p)(p.G4.RECORD,[],void 0,n.K7.sessionReplay,w)},h[p.G4.PAUSE]=function(){(0,a.p)(f.xV,["API/pauseReplay/called"],void 0,n.K7.metrics,w),(0,a.p)(p.G4.PAUSE,[],void 0,n.K7.sessionReplay,w)},h.interaction=function(e){return(new T).get("object"==typeof e?e:{})};const S=T.prototype={createTracer:function(e,t){var r={},i=this,o="function"==typeof t;return(0,a.p)(f.xV,["API/createTracer/called"],void 0,n.K7.metrics,w),g||(0,a.p)(_+"tracer",[(0,m.t)(),e,r],i,n.K7.spa,w),function(){if(A.emit((o?"":"no-")+"fn-start",[(0,m.t)(),i,o],r),o)try{return t.apply(this,arguments)}catch(e){const t="string"==typeof e?new Error(e):e;throw A.emit("fn-err",[arguments,this,t],r),t}finally{A.emit("fn-end",[(0,m.t)()],r)}}}};function j(e,t,r,i){return function(){return(0,a.p)(f.xV,["API/"+t+"/called"],void 0,n.K7.metrics,w),i&&(0,a.p)(e+t,[(0,m.t)(),...arguments],r?null:this,i,w),r?void 0:this}}function k(){r.e(296).then(r.bind(r,8778)).then((({setAPI:t})=>{t(e),(0,c.Ze)(e,"api")})).catch((e=>{(0,l.R)(27,e),w.abort()}))}return["actionText","setName","setAttribute","save","ignore","onEnd","getContext","end","get"].forEach((e=>{S[e]=j(_,e,void 0,g?n.K7.softNav:n.K7.spa)})),h.setCurrentRouteName=g?j(_,"routeName",void 0,n.K7.softNav):j(E,"routeName",!0,n.K7.spa),h.noticeError=function(t,r){"string"==typeof t&&(t=new Error(t)),(0,a.p)(f.xV,["API/noticeError/called"],void 0,n.K7.metrics,w),(0,a.p)("err",[t,(0,m.t)(),!1,r,!!x[e]],void 0,n.K7.jserrors,w)},d.RI?(0,u.GG)((()=>k()),!0):k(),h}var N=r(9417),T=r(8122);const S={accountID:void 0,trustKey:void 0,agentID:void 0,licenseKey:void 0,applicationID:void 0,xpid:void 0},j={};var k=r(5284);const I=e=>{const t=e.startsWith("http");e+="/",r.p=t?e:"https://"+e};let O=!1;function P(e,t={},r,n){let{init:a,info:c,loader_config:u,runtime:l={},exposed:f=!0}=t;l.loaderType=r;const p=(0,g.pV)();c||(a=p.init,c=p.info,u=p.loader_config),(0,N.xN)(e.agentIdentifier,a||{}),function(e,t){if(!e)throw new Error("All loader-config objects require an agent identifier!");j[e]=(0,T.a)(t,S);const r=(0,g.nY)(e);r&&(r.loader_config=j[e])}(e.agentIdentifier,u||{}),c.jsAttributes??={},d.bv&&(c.jsAttributes.isWorker=!0),(0,i.x1)(e.agentIdentifier,c);const h=(0,N.D0)(e.agentIdentifier),v=[c.beacon,c.errorBeacon];O||(h.proxy.assets&&(I(h.proxy.assets),v.push(h.proxy.assets)),h.proxy.beacon&&v.push(h.proxy.beacon),E(),(0,g.US)("activatedFeatures",k.B),e.runSoftNavOverSpa&&=!0===h.soft_navigations.enabled&&h.feature_flags.includes("soft_nav")),l.denyList=[...h.ajax.deny_list||[],...h.ajax.block_internal?v:[]],l.ptid=e.agentIdentifier,(0,o.V)(e.agentIdentifier,l),e.ee=s.ee.get(e.agentIdentifier),void 0===e.api&&(e.api=_(e.agentIdentifier,n,e.runSoftNavOverSpa)),void 0===e.exposed&&(e.exposed=f),O=!0}},8374:(e,t,r)=>{r.nc=(()=>{try{return document?.currentScript?.nonce}catch(e){}return""})()},860:(e,t,r)=>{"use strict";r.d(t,{$J:()=>o,K7:()=>n,P3:()=>i});const n={ajax:"ajax",genericEvents:"generic_events",jserrors:"jserrors",logging:"logging",metrics:"metrics",pageAction:"page_action",pageViewEvent:"page_view_event",pageViewTiming:"page_view_timing",sessionReplay:"session_replay",sessionTrace:"session_trace",softNav:"soft_navigations",spa:"spa"},i={[n.pageViewEvent]:1,[n.pageViewTiming]:2,[n.metrics]:3,[n.jserrors]:4,[n.spa]:5,[n.ajax]:6,[n.sessionTrace]:7,[n.softNav]:8,[n.sessionReplay]:9,[n.logging]:10,[n.genericEvents]:11},o={[n.pageViewTiming]:"events",[n.ajax]:"events",[n.spa]:"events",[n.softNav]:"events",[n.metrics]:"jserrors",[n.jserrors]:"jserrors",[n.sessionTrace]:"browser/blobs",[n.sessionReplay]:"browser/blobs",[n.logging]:"browser/logs",[n.genericEvents]:"ins"}}},n={};function i(e){var t=n[e];if(void 0!==t)return t.exports;var o=n[e]={exports:{}};return r[e](o,o.exports,i),o.exports}i.m=r,i.d=(e,t)=>{for(var r in t)i.o(t,r)&&!i.o(e,r)&&Object.defineProperty(e,r,{enumerable:!0,get:t[r]})},i.f={},i.e=e=>Promise.all(Object.keys(i.f).reduce(((t,r)=>(i.f[r](e,t),t)),[])),i.u=e=>"nr-rum-1.274.0.min.js",i.o=(e,t)=>Object.prototype.hasOwnProperty.call(e,t),e={},t="NRBA-1.274.0.PROD:",i.l=(r,n,o,a)=>{if(e[r])e[r].push(n);else{var s,c;if(void 0!==o)for(var u=document.getElementsByTagName("script"),d=0;d<u.length;d++){var l=u[d];if(l.getAttribute("src")==r||l.getAttribute("data-webpack")==t+o){s=l;break}}if(!s){c=!0;var f={296:"sha512-gkYkZDAwQ9PwaDXs2YM+rNIdRej1Ac1mupWobRJ8eahQcXz6/sunGZCKklrzi5kWxhOGRZr2tn0rEKuLTXzfAA=="};(s=document.createElement("script")).charset="utf-8",s.timeout=120,i.nc&&s.setAttribute("nonce",i.nc),s.setAttribute("data-webpack",t+o),s.src=r,0!==s.src.indexOf(window.location.origin+"/")&&(s.crossOrigin="anonymous"),f[a]&&(s.integrity=f[a])}e[r]=[n];var g=(t,n)=>{s.onerror=s.onload=null,clearTimeout(p);var i=e[r];if(delete e[r],s.parentNode&&s.parentNode.removeChild(s),i&&i.forEach((e=>e(n))),t)return t(n)},p=setTimeout(g.bind(null,void 0,{type:"timeout",target:s}),12e4);s.onerror=g.bind(null,s.onerror),s.onload=g.bind(null,s.onload),c&&document.head.appendChild(s)}},i.r=e=>{"undefined"!=typeof Symbol&&Symbol.toStringTag&&Object.defineProperty(e,Symbol.toStringTag,{value:"Module"}),Object.defineProperty(e,"__esModule",{value:!0})},i.p="https://js-agent.newrelic.com/",(()=>{var e={840:0,374:0};i.f.j=(t,r)=>{var n=i.o(e,t)?e[t]:void 0;if(0!==n)if(n)r.push(n[2]);else{var o=new Promise(((r,i)=>n=e[t]=[r,i]));r.push(n[2]=o);var a=i.p+i.u(t),s=new Error;i.l(a,(r=>{if(i.o(e,t)&&(0!==(n=e[t])&&(e[t]=void 0),n)){var o=r&&("load"===r.type?"missing":r.type),a=r&&r.target&&r.target.src;s.message="Loading chunk "+t+" failed.\n("+o+": "+a+")",s.name="ChunkLoadError",s.type=o,s.request=a,n[1](s)}}),"chunk-"+t,t)}};var t=(t,r)=>{var n,o,[a,s,c]=r,u=0;if(a.some((t=>0!==e[t]))){for(n in s)i.o(s,n)&&(i.m[n]=s[n]);if(c)c(i)}for(t&&t(r);u<a.length;u++)o=a[u],i.o(e,o)&&e[o]&&e[o][0](),e[o]=0},r=self["webpackChunk:NRBA-1.274.0.PROD"]=self["webpackChunk:NRBA-1.274.0.PROD"]||[];r.forEach(t.bind(null,0)),r.push=t.bind(null,r.push.bind(r))})(),(()=>{"use strict";i(8374);var e=i(944),t=i(6344),r=i(9566);class n{agentIdentifier;constructor(e=(0,r.LA)(16)){this.agentIdentifier=e}#e(t,...r){if("function"==typeof this.api?.[t])return this.api[t](...r);(0,e.R)(35,t)}addPageAction(e,t){return this.#e("addPageAction",e,t)}setPageViewName(e,t){return this.#e("setPageViewName",e,t)}setCustomAttribute(e,t,r){return this.#e("setCustomAttribute",e,t,r)}noticeError(e,t){return this.#e("noticeError",e,t)}setUserId(e){return this.#e("setUserId",e)}setApplicationVersion(e){return this.#e("setApplicationVersion",e)}setErrorHandler(e){return this.#e("setErrorHandler",e)}addRelease(e,t){return this.#e("addRelease",e,t)}log(e,t){return this.#e("log",e,t)}}class o extends n{#e(t,...r){if("function"==typeof this.api?.[t])return this.api[t](...r);(0,e.R)(35,t)}start(){return this.#e("start")}finished(e){return this.#e("finished",e)}recordReplay(){return this.#e(t.G4.RECORD)}pauseReplay(){return this.#e(t.G4.PAUSE)}addToTrace(e){return this.#e("addToTrace",e)}setCurrentRouteName(e){return this.#e("setCurrentRouteName",e)}interaction(){return this.#e("interaction")}wrapLogger(e,t,r){return this.#e("wrapLogger",e,t,r)}}var a=i(860),s=i(9417);const c=Object.values(a.K7);function u(e){const t={};return c.forEach((r=>{t[r]=function(e,t){return!0===(0,s.gD)(t,"".concat(e,".enabled"))}(r,e)})),t}var d=i(7603);var l=i(1687),f=i(4234),g=i(5289),p=i(6154),h=i(384);const v=e=>p.RI&&!0===(0,s.gD)(e,"privacy.cookies_enabled");function m(e){return!!(0,h.dV)().o.MO&&v(e)&&!0===(0,s.gD)(e,"session_trace.enabled")}var b=i(6389);class y extends f.W{constructor(e,t,r=!0){super(e.agentIdentifier,t),this.auto=r,this.abortHandler=void 0,this.featAggregate=void 0,this.onAggregateImported=void 0,!1===e.init[this.featureName].autoStart&&(this.auto=!1),this.auto?(0,l.Ak)(e.agentIdentifier,t):this.ee.on("manual-start-all",(0,b.J)((()=>{(0,l.Ak)(e.agentIdentifier,this.featureName),this.auto=!0,this.importAggregator(e)})))}importAggregator(t,r={}){if(this.featAggregate||!this.auto)return;let n;this.onAggregateImported=new Promise((e=>{n=e}));const o=async()=>{let o;try{if(v(this.agentIdentifier)){const{setupAgentSession:e}=await i.e(296).then(i.bind(i,3861));o=e(t)}}catch(t){(0,e.R)(20,t),this.ee.emit("internal-error",[t]),this.featureName===a.K7.sessionReplay&&this.abortHandler?.()}try{if(t.sharedAggregator)await t.sharedAggregator;else{t.sharedAggregator=i.e(296).then(i.bind(i,9337));const{EventAggregator:e}=await t.sharedAggregator;t.sharedAggregator=new e}if(!this.#t(this.featureName,o))return(0,l.Ze)(this.agentIdentifier,this.featureName),void n(!1);const{lazyFeatureLoader:e}=await i.e(296).then(i.bind(i,6103)),{Aggregate:a}=await e(this.featureName,"aggregate");this.featAggregate=new a(t,r),n(!0)}catch(t){(0,e.R)(34,t),this.abortHandler?.(),(0,l.Ze)(this.agentIdentifier,this.featureName,!0),n(!1),this.ee&&this.ee.abort()}};p.RI?(0,g.GG)((()=>o()),!0):o()}#t(e,t){switch(e){case a.K7.sessionReplay:return m(this.agentIdentifier)&&!!t;case a.K7.sessionTrace:return!!t;default:return!0}}}var w=i(6630);class A extends y{static featureName=w.T;constructor(e,t=!0){super(e,w.T,t),this.importAggregator(e)}}var R=i(9908),E=i(2843),x=i(3878),_=i(782),N=i(1863);class T extends y{static featureName=_.T;constructor(e,t=!0){super(e,_.T,t),p.RI&&((0,E.u)((()=>(0,R.p)("docHidden",[(0,N.t)()],void 0,_.T,this.ee)),!0),(0,x.sp)("pagehide",(()=>(0,R.p)("winPagehide",[(0,N.t)()],void 0,_.T,this.ee))),this.importAggregator(e))}}var S=i(3969);class j extends y{static featureName=S.TZ;constructor(e,t=!0){super(e,S.TZ,t),this.importAggregator(e)}}new class extends o{constructor(t,r){super(r),p.gm?(this.features={},(0,h.bQ)(this.agentIdentifier,this),this.desiredFeatures=new Set(t.features||[]),this.desiredFeatures.add(A),this.runSoftNavOverSpa=[...this.desiredFeatures].some((e=>e.featureName===a.K7.softNav)),(0,d.j)(this,t,t.loaderType||"agent"),this.run()):(0,e.R)(21)}get config(){return{info:this.info,init:this.init,loader_config:this.loader_config,runtime:this.runtime}}run(){try{const t=u(this.agentIdentifier),r=[...this.desiredFeatures];r.sort(((e,t)=>a.P3[e.featureName]-a.P3[t.featureName])),r.forEach((r=>{if(!t[r.featureName]&&r.featureName!==a.K7.pageViewEvent)return;if(this.runSoftNavOverSpa&&r.featureName===a.K7.spa)return;if(!this.runSoftNavOverSpa&&r.featureName===a.K7.softNav)return;const n=function(e){switch(e){case a.K7.ajax:return[a.K7.jserrors];case a.K7.sessionTrace:return[a.K7.ajax,a.K7.pageViewEvent];case a.K7.sessionReplay:return[a.K7.sessionTrace];case a.K7.pageViewTiming:return[a.K7.pageViewEvent];default:return[]}}(r.featureName).filter((e=>!(e in this.features)));n.length>0&&(0,e.R)(36,{targetFeature:r.featureName,missingDependencies:n}),this.features[r.featureName]=new r(this)}))}catch(t){(0,e.R)(22,t);for(const e in this.features)this.features[e].abortHandler?.();const r=(0,h.Zm)();delete r.initializedAgents[this.agentIdentifier]?.api,delete r.initializedAgents[this.agentIdentifier]?.features,delete this.sharedAggregator;return r.ee.get(this.agentIdentifier).abort(),!1}}}({features:[A,T,j],loaderType:"lite"})})()})();</script> <meta name="copyright" content="&copy; Bazaarvoice. All rights reserved." /> <meta name="viewport" content="width=device-width, initial-scale=1.0"> <meta name="google-site-verification" content="TjmHXouLCz1pNnRmuCW9XHNOuLf2nA-raqsr13VxtOU" /> <link rel="shortcut icon" href="https://www.bazaarvoice.com/wp-content/themes/bazaarvoice/images/UI/favicon.png" /> <meta name="msapplication-tap-highlight" content="no"> <!-- Marketo tags --> <meta name="marketo-id" content="848-PGD-174"> <meta name="marketo-url" content="resources.bazaarvoice.com"> <!-- Header Meta --> <title>Markenbeteiligung st&auml;rken | Bazaarvoice</title> <meta name="description" content="Bazaarvoice connects you to consumers so they can discover you, be inspired to choose you, and buy with confidence. Data and content from our shopping network power insights that help you understand and delight consumers."> <!-- Site Meta values --> <meta property="og:type" content="website" /> <!-- Canonical --> <link rel="canonical" href="https://www.bazaarvoice.com/de/losungen/markenbeteiligung-starken/"> <!-- Theme color meta --> <meta name="theme-color" content="#002E6E" /> <meta name="msapplication-TileColor" content="#002E6E" /> <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' /> <link rel="alternate" hreflang="en" href="https://www.bazaarvoice.com/solutions/empower-brand-participation/" /> <link rel="alternate" hreflang="fr" href="https://www.bazaarvoice.com/fr/solutions/dynamisez-la-participation-des-marques/" /> <link rel="alternate" hreflang="de" href="https://www.bazaarvoice.com/de/losungen/markenbeteiligung-starken/" /> <link rel="alternate" hreflang="x-default" href="https://www.bazaarvoice.com/solutions/empower-brand-participation/" /> <!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v23.8) - https://yoast.com/wordpress/plugins/seo/ --> <meta property="og:locale" content="en_US" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Markenbeteiligung st&auml;rken" /> <meta property="og:url" content="https://www.bazaarvoice.com/de/losungen/markenbeteiligung-starken/" /> <meta property="og:site_name" content="Bazaarvoice" /> <meta property="article:publisher" content="https://www.facebook.com/bazaarvoice/" /> <meta property="article:modified_time" content="2021-05-25T16:49:13+00:00" /> <meta property="og:image" content="https://media.bazaarvoice.com/Website-generic-meta-image.png" /> <meta property="og:image:width" content="1200" /> <meta property="og:image:height" content="630" /> <meta property="og:image:type" content="image/png" /> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:site" content="@bazaarvoice" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"WebPage","@id":"https://www.bazaarvoice.com/de/losungen/markenbeteiligung-starken/","url":"https://www.bazaarvoice.com/de/losungen/markenbeteiligung-starken/","name":"Markenbeteiligung st&auml;rken | Bazaarvoice","isPartOf":{"@id":"https://www.bazaarvoice.com/de/#website"},"datePublished":"2021-04-29T16:39:48+00:00","dateModified":"2021-05-25T16:49:13+00:00","breadcrumb":{"@id":"https://www.bazaarvoice.com/de/losungen/markenbeteiligung-starken/#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https://www.bazaarvoice.com/de/losungen/markenbeteiligung-starken/"]}]},{"@type":"WebSite","@id":"https://www.bazaarvoice.com/de/#website","url":"https://www.bazaarvoice.com/de/","name":"Bazaarvoice","description":"","publisher":{"@id":"https://www.bazaarvoice.com/de/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://www.bazaarvoice.com/de/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de-DE"},{"@type":"Organization","@id":"https://www.bazaarvoice.com/de/#organization","name":"Bazaarvoice","url":"https://www.bazaarvoice.com/de/","logo":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https://www.bazaarvoice.com/de/#/schema/logo/image/","url":"https://media.bazaarvoice.com/bv-wordmark-1200x630px.png","contentUrl":"https://media.bazaarvoice.com/bv-wordmark-1200x630px.png","width":1200,"height":630,"caption":"Bazaarvoice"},"image":{"@id":"https://www.bazaarvoice.com/de/#/schema/logo/image/"},"sameAs":["https://www.facebook.com/bazaarvoice/","https://x.com/bazaarvoice","https://www.instagram.com/bazaarvoice/","https://www.linkedin.com/company/bazaarvoice/","https://www.youtube.com/user/bazaarvoice","https://en.wikipedia.org/wiki/Bazaarvoice"]}]}</script> <!-- / Yoast SEO Premium plugin. --> <link rel='dns-prefetch' href='//www.bazaarvoice.com' /> <link rel='stylesheet' id='wp-block-library-css' href='https://www.bazaarvoice.com/wp-includes/css/dist/block-library/style.min.css?ver=6.6.2' type='text/css' media='all' /> <style id='classic-theme-styles-inline-css' type='text/css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css' type='text/css'> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #FFFFFF;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--color--blue: #002E6E;--wp--preset--color--bb-light: #00357F;--wp--preset--color--bb-dark: #002160;--wp--preset--color--purple: #4C60F6;--wp--preset--color--cp-light: #5970FF;--wp--preset--color--cp-dark: #4653E6;--wp--preset--color--green: #00D0B4;--wp--preset--color--tg-light: #60F2C2;--wp--preset--color--tg-dark: #00B69A;--wp--preset--color--red: #FF4B78;--wp--preset--color--rr-light: #FF6E90;--wp--preset--color--rr-dark: #F03F5A;--wp--preset--color--yellow: #FFBE0B;--wp--preset--color--ay-light: #FFDB30;--wp--preset--color--ay-dark: #F7AF00;--wp--preset--color--grey-1: #121b31;--wp--preset--color--grey-2: #33415C;--wp--preset--color--grey-3: #5C677D;--wp--preset--color--grey-4: #7D8597;--wp--preset--color--grey-5: #A6AEB8;--wp--preset--color--grey-6: #D2D6DC;--wp--preset--color--grey-7: #E8EAEC;--wp--preset--color--grey-8: #F3F4F5;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} :root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;} </style> <link rel='stylesheet' id='wpml-blocks-css' href='https://www.bazaarvoice.com/wp-content/plugins/sitepress-multilingual-cms/dist/css/blocks/styles.css?ver=4.6.13' type='text/css' media='all' /> <link rel='stylesheet' id='bazaarvoice-css' href='https://www.bazaarvoice.com/wp-content/themes/bazaarvoice/bv-cea93e4f.css?ver=1' type='text/css' media='all' /> <link rel='stylesheet' id='bazaarvoice-v2-css' href='https://www.bazaarvoice.com/wp-content/themes/bazaarvoice-v2/bv-726f4e9f.css?ver=1' type='text/css' media='all' /> <link rel="alternate" title="oEmbed (JSON)" type="application/json+oembed" href="https://www.bazaarvoice.com/de/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fwww.bazaarvoice.com%2Fde%2Flosungen%2Fmarkenbeteiligung-starken%2F" /> <link rel="alternate" title="oEmbed (XML)" type="text/xml+oembed" href="https://www.bazaarvoice.com/de/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fwww.bazaarvoice.com%2Fde%2Flosungen%2Fmarkenbeteiligung-starken%2F&#038;format=xml" /> <meta name="generator" content="WPML ver:4.6.13 stt:1,4,3;" /> <!-- JSON-LD Schema --> <script type="application/ld+json">{ "@context": "http://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "L&ouml;sungen", "item": "https://www.bazaarvoice.com/de/losungen/" }, { "@type": "ListItem", "position": 2, "name": "Markenbeteiligung st&auml;rken", "item": "https://www.bazaarvoice.com/de/losungen/markenbeteiligung-starken/" } ] }</script> <!-- End Schema --> <!-- URL for ajax requests --> <script type="text/javascript">const ajaxurl = 'https://www.bazaarvoice.com/wp-admin/admin-ajax.php';</script> <!-- END URL for ajax requests --> <!-- Marketo API --> <script src="//resources.bazaarvoice.com/js/forms2/js/forms2.min.js"></script> <!-- End Marketo API --> <!-- dataLayer Snippet --> <script>window.dataLayer = window.dataLayer || []; window.dataLayer.push({'event': 'dataLayer-initialized'});</script> <!-- End dataLayer Snippet --> <!-- Google Tag Manager --> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-M9KDV5T');</script> <!-- End Google Tag Manager --> <!-- Cookie Consent, pt.1 --> <link rel="stylesheet" type="text/css" href="//cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.0.3/cookieconsent.min.css" /> <script src="//cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.0.3/cookieconsent.min.js"></script> <style media="screen"> .cc-window { font-family: 'gibsonlight'; } .cc-btn { border-width: 1px; border-radius: 23px; } .cc-btn:hover { background-color: rgba(0, 0, 0, 0.10) !important; } </style> <!-- End Cookie Consent --> <!-- Banner, pt.1 --> <!-- End Cookie Consent --> <link rel="preload" href="/wp-content/themes/bazaarvoice/fonts/gibson/gibson-semibold-webfont.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="/wp-content/themes/bazaarvoice/fonts/gibson/gibson-light-webfont.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="/wp-content/themes/bazaarvoice/fonts/gibson/gibson-regular-webfont.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="/wp-content/themes/bazaarvoice/fonts/bazaarvoice/bazaarvoice.ttf?24cbhs" as="font" type="font/ttf" crossorigin> </head> <body id="bvapp" class="page-template page-template-template-page-tier3 page-template-template-page-tier3-php page page-id-13576 page-child parent-pageid-13530 page-markenbeteiligung-starken"> <!-- Google Tag Manager (noscript) --> <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-M9KDV5T" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> <!-- End Google Tag Manager (noscript) --> <header class="bvheader"> <!-- Banner, pt.2 --> <!-- End Banner --> <div class="container"> <nav class="columns" role="menubar" aria-label="Main Navigation"> <a href="https://www.bazaarvoice.com/de/" data-click-type="header" data-click-text="Home" class="bvheader__logo column is-3-mobile is-narrow-desktop" aria-label="Bazaarvoice homepage"> <svg version="1.1" id="logo" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewBox="0 0 500 500" style="enable-background:new 0 0 500 500;" xml:space="preserve"> <style type="text/css"> .st0 { fill: #002E6E; } </style> <g > <path class="st0" d="M126.07,280.91L126.07,280.91V152.13h51.74v128.49c0,19.99,16.18,36.17,36.17,36.17s36.16-16.18,36.16-36.17 c0-19.99-16.17-36.16-36.16-36.16h-15.58V193h15.58c48.51,0,87.91,39.1,87.91,87.61c0,48.22-39.4,87.62-87.91,87.62 C165.46,368.52,126.07,329.42,126.07,280.91 M351.86,291.2c16.17,0,29.4,13.23,29.4,29.1c0,16.17-13.23,29.1-29.4,29.1 s-29.4-13.22-29.4-29.1C322.46,304.14,335.4,291.2,351.86,291.2 M351.86,212.7c16.17,0,29.4,13.23,29.4,29.11 c0,16.17-13.23,29.1-29.4,29.1s-29.4-13.23-29.4-29.1C322.46,225.93,335.4,212.7,351.86,212.7 M487.4,249.45 c0-130.55-106.14-236.68-237.27-236.68c-131.12,0-237.26,105.85-237.26,236.68v236.68h237.26C380.97,486.13,487.4,380,487.4,249.45 "/> <g> <path class="st0" d="M438.9,424.5c-9.42,0-16.48,7.06-16.48,16.48c0,9.42,7.06,17.07,16.48,16.48c8.83,0,16.48-7.06,16.48-16.48 C455.38,431.56,448.32,424.5,438.9,424.5z M438.9,454.52c-7.65,0-13.53-5.3-13.53-13.54c0-7.65,5.89-13.54,13.53-13.54 c7.65,0,13.54,5.89,13.54,13.54C452.44,449.22,446.55,454.52,438.9,454.52z"/> <path class="st0" d="M445.47,437c0-3.26-2.72-5.44-5.98-5.44h-7.11v17.94h3.85v-6.52h2.17l3.27,6.52h4.89l-4.35-7.07 C444.39,441.35,445.47,439.17,445.47,437z M438.19,439.72h-2.05v-4.9h2.05c2.28,0,3.42,0.55,3.42,2.18 C441.61,439.17,439.89,439.72,438.19,439.72z"/> </g> </g> </svg> </a> <div class="bvheader__menus column"> <div class="bvheader__menus-container columns"> <ul id="bvheader-navigation" class="bvheader-navigation column"><li id="menu-item-15397" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15397 bvheader-navigation__item bvheader-navigation__submenu-cols-four"><a href="/de/produkte/" tabindex="0">Produkte</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15398" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15398 bvheader-navigation__item"><a href="#">1st</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15402" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15402 bvheader-navigation__item"><a href="#">CONTENTBESCHAFFUNG</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15412" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15412 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/produkte/sampling/">Sampling<div class="bvheader-navigation__item-description">Markenbefürwortern Produkte bereitstellen, um authentische Bewertungen und visuelle Inhalte zu erhalten.</div></a></li> <li id="menu-item-15416" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15416 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/produkte/topaktuelle-inhalte/">Always-On-Inhalte<div class="bvheader-navigation__item-description">Immer neue topaktuelle Produktbewertungen unserer Influenster-Mitglieder generieren.</div></a></li> </ul> </li> </ul> </li> <li id="menu-item-15399" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15399 bvheader-navigation__item"><a href="#">2nd</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15403" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15403 bvheader-navigation__item"><a href="#">KONVERSIONSVERBESSERUNG</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15411" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15411 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/produkte/ratings-und-reviews/">Ratings &#038; Reviews<div class="bvheader-navigation__item-description">Authentische Meinungen, Fotos und Videos nutzen, um Produkte zu verkaufen.</div></a></li> <li id="menu-item-15410" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15410 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/produkte/questions-und-answers/">Questions &#038; Answers<div class="bvheader-navigation__item-description">Verbraucheranfragen auf Unternehmensseiten und im Einzelhandelsnetzwerk beantworten.</div></a></li> <li id="menu-item-15413" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15413 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/produkte/social-commerce/">Social Commerce<div class="bvheader-navigation__item-description">Shoppable Images entwickeln, um Besucherzahlen zu erhöhen und die Kundenreise zu beschleunigen.</div></a></li> </ul> </li> </ul> </li> <li id="menu-item-15400" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15400 bvheader-navigation__item"><a href="#">3rd</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15404" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15404 bvheader-navigation__item"><a href="#">REICHWEITENAUSBAU</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15415" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15415 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/produkte/syndikation-im-einzelhandel/">Content-Verbreitung im Einzelhandel<div class="bvheader-navigation__item-description">Inhalte überall bereitstellen, wo Produkte verkauft werden.</div></a></li> <li id="menu-item-15414" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15414 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/produkte/social-publishing/">Social Publishing<div class="bvheader-navigation__item-description">Inhalte steuern, um in den sozialen Netzwerken erfolgreich zu sein.</div></a></li> </ul> </li> </ul> </li> <li id="menu-item-15401" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15401 bvheader-navigation__item"><a href="#">4th</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15405" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15405 bvheader-navigation__item"><a href="#">STRATEGIEOPTIMIERUNG</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15407" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15407 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/produkte/einblicke-und-berichte/">Einblicke und Berichte<div class="bvheader-navigation__item-description">Verwertbare Erkenntnisse über Leistung, Konsumstimmung, Markenbefürworter und Mitbewerber erhalten.</div></a></li> <li id="menu-item-15409" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15409 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/produkte/managed-sampling/">Managed Sampling<div class="bvheader-navigation__item-description">Sampling-Programme für Einzelhändler einfach gestalten.</div></a></li> </ul> </li> </ul> </li> </ul> </li> <li id="menu-item-15372" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15372 bvheader-navigation__item bvheader-navigation__submenu-cols-four"><a href="/de/losungen/" tabindex="0">Lösungen</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15373" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15373 bvheader-navigation__item"><a href="#">1st</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15377" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15377 bvheader-navigation__item"><a href="#">UMSATZSTEIGERUNG</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15430" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15430 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/umsatze-steigern/">Absatz erhöhen<div class="bvheader-navigation__item-description">Auftragsvolumen online und im Ladengeschäft steigern.</div></a></li> <li id="menu-item-15420" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15420 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/konversionsraten-steigern/">Konversionsrate optimieren<div class="bvheader-navigation__item-description">Marketing für E-Commerce, soziale Medien und Ladengeschäfte optimieren und Konversionsraten erhöhen.</div></a></li> <li id="menu-item-15429" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15429 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/steigerung-der-gewinnspanne/">Gewinnspanne ausbauen<div class="bvheader-navigation__item-description">Kosten durch fantastische Einkaufserlebnisse reduzieren.</div></a></li> </ul> </li> <li id="menu-item-15381" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15381 bvheader-navigation__item"><a href="#">FÜR EINZELHÄNDLER</a></li> </ul> </li> <li id="menu-item-15374" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15374 bvheader-navigation__item"><a href="#">2nd</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15378" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15378 bvheader-navigation__item"><a href="#">MARKENSKALIERUNG</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15431" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15431 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/umsatzsteigerung-im-einzelhandel/">Im Einzelhandel gewinnen<div class="bvheader-navigation__item-description">Inhalte im Einzelhandel bereitstellen und Partnerschaften stärken.</div></a></li> <li id="menu-item-15426" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15426 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/produkte-einfuhren/">Produkte einführen<div class="bvheader-navigation__item-description">Produkteinführungen mit authentischen Inhalten begleiten.</div></a></li> <li id="menu-item-15425" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15425 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/neue-kunden-gewinnen/">Kunden akquirieren<div class="bvheader-navigation__item-description">Optimale Positionierung in Suchergebnissen und durch Werbeanzeigen.</div></a></li> <li id="menu-item-15419" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15419 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/global-expandieren/">Weltweit expandieren<div class="bvheader-navigation__item-description">Neukunden durch Expansion in neue Märkte gewinnen.</div></a></li> </ul> </li> </ul> </li> <li id="menu-item-15375" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15375 bvheader-navigation__item"><a href="#">3rd</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15379" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15379 bvheader-navigation__item"><a href="#">ERKENNTNISVERWERTUNG</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15432" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15432 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/wettbewerbsvorteile-ausbauen/">Wettbewerbsvorteile erzielen<div class="bvheader-navigation__item-description">Einblicke in den Wettbewerb durch Benchmarks gewinnen.</div></a></li> <li id="menu-item-15423" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15423 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/marketing-optimieren/">Marketing verbessern<div class="bvheader-navigation__item-description">Direktes Verbraucherfeedback in informationsbasiertes Marketing umsetzen.</div></a></li> <li id="menu-item-15427" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15427 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/produkte-verbessern/">Produkte optimieren<div class="bvheader-navigation__item-description">Produktinnovationen und -verbesserungen fördern.</div></a></li> <li id="menu-item-15428" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15428 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/retourenquote-senken/">Retouren verringern<div class="bvheader-navigation__item-description">Verbraucher so informieren, dass sie beim ersten Kauf das richtige Produkt wählen.</div></a></li> </ul> </li> </ul> </li> <li id="menu-item-15376" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15376 bvheader-navigation__item"><a href="#">4th</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15380" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15380 bvheader-navigation__item"><a href="#">KUNDENBINDUNG</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-15421" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15421 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/kunden-in-berater-verwandeln/">Markenbefürwortung erzeugen<div class="bvheader-navigation__item-description">Loyale Markenbefürworter aufbauen und motivieren.</div></a></li> <li id="menu-item-15433" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15433 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/vertrauen-aufbauen/">Vertrauen etablieren<div class="bvheader-navigation__item-description">Produktentdeckungen und Kundenreisen beschleunigen.</div></a></li> <li id="menu-item-15424" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15424 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/losungen/mit-kunden-reden/">Verbraucherkommunikation intensivieren<div class="bvheader-navigation__item-description">Intensive Kundenbeziehungen durch öffentliche Konversationen aufbauen.</div></a></li> </ul> </li> </ul> </li> </ul> </li> <li id="menu-item-9096" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-9096 bvheader-navigation__item bvheader-navigation__submenu-cols-one"><a href="#" tabindex="0">Ressourcen</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-9107" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9107 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/erfolgsbeispiele/">Erfolgsbeispiele<div class="bvheader-navigation__item-description">Die Erfolge unserer Kunden sprechen für sich.</div></a></li> <li id="menu-item-9106" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9106 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/ressourcen/">Ressourcen<div class="bvheader-navigation__item-description">Holen Sie sich die neuesten Erkenntnisse, um Ihren Erfolg zu beschleunigen.</div></a></li> <li id="menu-item-50820" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-50820 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/blog/">Blog<div class="bvheader-navigation__item-description">Strategien, Forschung, Branchentrends</div></a></li> </ul> </li> <li id="menu-item-39216" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-39216 bvheader-navigation__item bvheader-navigation__submenu-cols-one"><a href="https://www.bazaarvoice.com/de/uber-uns/" tabindex="0">Unternehmen</a> <ul class="sub-menu bvheader-navigation__submenu"> <li id="menu-item-39217" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-39217 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/uber-uns/">Über Bazaarvoice<div class="bvheader-navigation__item-description">Am Hauptsitz in Austin, Texas, und in den Niederlassungen rund um den Globus verknüpfen wir einen kundenzentrierten Ansatz mit innovativen Technologien. </div></a></li> <li id="menu-item-39219" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-39219 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/uber-uns/vorteil-bazaarvoice/">Vorteil: Bazaarvoice<div class="bvheader-navigation__item-description">Wir unterstützen Sie bei dem Ziel, Kunden auf der gesamten Customer Journey alle notwendigen Informationen bereitzustellen.</div></a></li> <li id="menu-item-39222" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-39222 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/uber-uns/karrieren/">Stellenangebote<div class="bvheader-navigation__item-description">Werden Sie Teil unseres dynamischen und engagierten Teams und machen Sie Karriere bei uns.</div></a></li> <li id="menu-item-39218" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-39218 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/uber-uns/gemeinsam-starker/">Gemeinsam stärker<div class="bvheader-navigation__item-description">Gemeinnützige Initiativen sind integraler Bestandteil der Grundwerte von Bazaarvoice. </div></a></li> <li id="menu-item-39220" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-39220 bvheader-navigation__item"><a href="https://www.bazaarvoice.com/de/presse/">Presse<div class="bvheader-navigation__item-description">Holen Sie sich die neuesten Bazaarvoice Nachrichten und Presse aus der ganzen Welt.</div></a></li> </ul> </li> </ul> <div class="bvheader-sidelinks column is-narrow-desktop"> <div class="bvheader-sidelinks-container is-flex"> <div class="bvheader-menu-container bvheader-aux-order"> <div class="same-mobile bvheader-aux-menu"> <div class="menu-container"><ul id="menu-aux-menu" class="menu"><li id="menu-item-45923" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-45923"><a href="https://www.bazaarvoice.com/de/kontakt/">Kontakt</a></li> </ul></div> </div> </div> <div class="bvheader-menu-container bvheader-login-order"> <div class="dropdown-filter same-mobile bvheader-login-menu"> <span class="dropdown-filter-selection">Log in</span> <div class="filter-fields"><ul id="menu-login-german" class="menu"><li id="menu-item-5486" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5486"><a target="_blank" rel="noopener" href="https://portal.bazaarvoice.com/">Bazaarvoice Portal</a></li> <li id="menu-item-9099" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-9099"><a target="_blank" rel="noopener" href="https://vibe.bazaarvoice.com/">Social Commerce</a></li> </ul></div> </div> </div> <div class="bvheader-menu-container bvheader-lang-order"> <div class="dropdown-filter same-mobile bvheader-language"> <span class="dropdown-filter-selection"></span> <div class="filter-fields"><ul id="menu-language-toggle-german" class="menu"><li id="menu-item-5441" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5441"><a href="/" data-label="EN">English</a></li> <li id="menu-item-5443" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5443"><a href="/fr/" data-label="FR">Français</a></li> <li id="menu-item-5444" class="menu-item menu-item-type-custom menu-item-object-custom current menu-item-5444"><a href="/de/" data-label="DE">Deutsche</a></li> </ul></div> </div> </div> </div> <div class="bvheader-signup"> <svg aria-hidden="true" focusable="false" data-prefix="far" data-icon="envelope" class="bvheader-signup__icon" role="img" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path fill="currentColor" d="M464 64H48C21.49 64 0 85.49 0 112v288c0 26.51 21.49 48 48 48h416c26.51 0 48-21.49 48-48V112c0-26.51-21.49-48-48-48zm0 48v40.805c-22.422 18.259-58.168 46.651-134.587 106.49-16.841 13.247-50.201 45.072-73.413 44.701-23.208.375-56.579-31.459-73.413-44.701C106.18 199.465 70.425 171.067 48 152.805V112h416zM48 400V214.398c22.914 18.251 55.409 43.862 104.938 82.646 21.857 17.205 60.134 55.186 103.062 54.955 42.717.231 80.509-37.199 103.053-54.947 49.528-38.783 82.032-64.401 104.947-82.653V400H48z"></path></svg> <input type="email" data-marketo-target="global-modal" placeholder="Ihre e-mail" tabindex="0"> <button class="btn btn-primary global-modal-link" data-target="global-modal" data-source="marketo" tabindex="0" data-click-type="modal" data-click-text="footer">Loslegen</button> </div> </div> </div> </div> <button class="bvheader__hamburger-icon is-hidden-widescreen" aria-label="Toggle mobile navigation" /> <span></span> </button> </nav> </div> </header> <main role="main" class="template-tier3" > <section id="bvblock-hero-block_5fab69d11d85e" class="bvblock-hero bvblock-hero--full"> <div class="container"> <div class="columns is-mobile is-centered has-text-centered bvblock-hero__container"> <div class="column is-9-mobile is-5-tablet bvblock-hero__content"> <h1 class="bvblock-hero__eyebrow">Partnerinhalte verbessern</h1> <h3 class="bvblock-hero__title">Top-Inhalte und hohe Konversionsraten für Ihre Marke.</h3> <p class="bvblock-hero__summary">Die sichtbare Präsentation Ihrer Produkte erreichen Sie durch wirkungsvolle Inhalte von Verbrauchern. Mit diesen Inhalten erhöhen sich Konversionsraten in allen Produktkategorien. Denn wenn Markenpartner authentische Inhalte an Ihre Website senden, profitieren Kunden, Marken und Einzelhändler davon. Wem würde das nicht gefallen?</p> </div> </div> <div class="bvblock-hero__image-wrapper"> <img width="1600" height="750" src="https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1.png" class="bvblock-hero__image" alt="" decoding="async" fetchpriority="high" srcset="https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1.png 1600w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-768x360.png 768w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-1536x720.png 1536w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-1220x572.png 1220w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-800x375.png 800w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-1592x746.png 1592w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-964x452.png 964w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-628x294.png 628w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-1340x628.png 1340w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-1098x515.png 1098w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-1440x675.png 1440w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-720x338.png 720w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-432x203.png 432w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-1056x495.png 1056w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-380x178.png 380w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-190x89.png 190w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-126x59.png 126w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-55x26.png 55w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-27x13.png 27w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-18x8.png 18w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-290x136.png 290w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-145x68.png 145w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-96x45.png 96w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-1030x483.png 1030w, https://media.bazaarvoice.com/BV-solutions-empower-hero%401x-1-515x241.png 515w" sizes="(max-width: 1600px) 100vw, 1600px" /></div> </div> </section> <section id="bvblock-paragraph-block_5fab69e61d85f" class="bvblock-paragraph bvblock-paragraph__text-left bvblock-paragraph--no_bg"> <div > <div class="container"> <div class="columns bvblock-paragraph__wrapper is-vcentered is-mobile"> <div class="column is-12-mobile is-6-tablet bvblock-paragraph__content"> <h2 class="bvblock-paragraph__eyebrow">Definition von Inhalte-Standards</h2> <h4 class="bvblock-paragraph__heading">Ansprechende Produktseiten mit verbrauchergenerierten Inhalten (UGC) fesseln.</h4> <div class="bvblock-paragraph__copy"><p>Am besten ist eine langfristige Strategie. Für die Bündelung und Bereitstellung von <a href="https://www.bazaarvoice.com/de/produkte/ratings-und-reviews/">Bewertungen</a>, für <a href="https://www.bazaarvoice.com/de/produkte/visuelle-und-soziale-inhalte/">visuelle Inhalte</a>, die schon verfügbar sind, oder <a href="https://www.bazaarvoice.com/de/produkte/questions-und-answers/">Fragen und Antworten</a> – wir entwickeln für alles die beste Strategie. Dabei individualisieren wir unsere Lösungen für Sie. So entwickeln wir <a href="https://www.bazaarvoice.com/de/produkte/sampling/">Sampling-Programme</a> für Produkte, die mehr Bewertungen benötigen. Und peppen visuelle Inhalte mit Fotos und Videos von Kunden auf oder greifen bei Marken, die schon eine höhere Aufmerksamkeit haben, auf Inhalte von Influencern zu und machen diese verfügbar. Wir bieten für alles eine Lösung. Denn wir arbeiten für Ihre Plattform. Sie legen die Anforderungen fest und wir helfen Ihren Lieferanten bei der Umsetzung.</p> </div> </div> <div class="column is-12-mobile is-6-tablet bvblock-paragraph__asset"> <img width="1202" height="986" src="https://media.bazaarvoice.com/image-solutions-empower-path-1.png" class="attachment-bvblock-desktop-half size-bvblock-desktop-half" alt="" decoding="async" srcset="https://media.bazaarvoice.com/image-solutions-empower-path-1.png 1202w, https://media.bazaarvoice.com/image-solutions-empower-path-1-768x630.png 768w, https://media.bazaarvoice.com/image-solutions-empower-path-1-800x656.png 800w, https://media.bazaarvoice.com/image-solutions-empower-path-1-964x791.png 964w, https://media.bazaarvoice.com/image-solutions-empower-path-1-628x515.png 628w, https://media.bazaarvoice.com/image-solutions-empower-path-1-1098x901.png 1098w, https://media.bazaarvoice.com/image-solutions-empower-path-1-720x591.png 720w, https://media.bazaarvoice.com/image-solutions-empower-path-1-432x354.png 432w, https://media.bazaarvoice.com/image-solutions-empower-path-1-914x750.png 914w, https://media.bazaarvoice.com/image-solutions-empower-path-1-603x495.png 603w, https://media.bazaarvoice.com/image-solutions-empower-path-1-380x312.png 380w, https://media.bazaarvoice.com/image-solutions-empower-path-1-190x156.png 190w, https://media.bazaarvoice.com/image-solutions-empower-path-1-126x103.png 126w, https://media.bazaarvoice.com/image-solutions-empower-path-1-55x45.png 55w, https://media.bazaarvoice.com/image-solutions-empower-path-1-27x22.png 27w, https://media.bazaarvoice.com/image-solutions-empower-path-1-18x15.png 18w, https://media.bazaarvoice.com/image-solutions-empower-path-1-290x238.png 290w, https://media.bazaarvoice.com/image-solutions-empower-path-1-145x119.png 145w, https://media.bazaarvoice.com/image-solutions-empower-path-1-96x79.png 96w, https://media.bazaarvoice.com/image-solutions-empower-path-1-1030x845.png 1030w, https://media.bazaarvoice.com/image-solutions-empower-path-1-515x422.png 515w" sizes="(max-width: 1202px) 100vw, 1202px" /> </div> </div> </div> </div> </section> <section id="bvblock-paragraph-block_5fab6a091d860" class="bvblock-paragraph bvblock-paragraph__text-right bvblock-paragraph--no_bg"> <div > <div class="container"> <div class="columns bvblock-paragraph__wrapper is-vcentered is-mobile"> <div class="column is-12-mobile is-6-tablet bvblock-paragraph__content"> <h2 class="bvblock-paragraph__eyebrow">Impulse f&uuml;r Lieferanten setzen</h2> <h4 class="bvblock-paragraph__heading">Wie Sie Ihre Lieferanten aktivieren</h4> <div class="bvblock-paragraph__copy"><p>Motivieren Sie Lieferanten dazu, ihre Produktseiten auf Ihrem Kanal zu optimieren. Denn durch Analyse des Kundenfeedbacks st&auml;rken Sie Ihre Marken und steigern so deren Vertriebsleistung. Legen Sie den Schwellenwert f&uuml;r die Menge an Bewertungen und Rezensionen, deren Qualit&auml;t und Aktualit&auml;t fest, damit Ihr gesamtes Produktangebot Ihren hohen Qualit&auml;tsstandard entspricht. Identifizieren Sie auch, wo Sie dringend verbrauchererstellte Inhalte anbieten sollten. Nutzen Sie dazu unsere L&ouml;sungen und optimieren Sie Ihre Produktseiten durch hohe Zugriffsraten und hohe Konversionsraten. Davon profitieren Lieferanten und Sie selbst. Beide Seiten profitieren!</p> </div> </div> <div class="column is-12-mobile is-6-tablet bvblock-paragraph__asset"> <img width="1200" height="1042" src="https://media.bazaarvoice.com/image-solutions-empower-path-2.png" class="attachment-bvblock-desktop-half size-bvblock-desktop-half" alt="" decoding="async" srcset="https://media.bazaarvoice.com/image-solutions-empower-path-2.png 1200w, https://media.bazaarvoice.com/image-solutions-empower-path-2-768x667.png 768w, https://media.bazaarvoice.com/image-solutions-empower-path-2-800x695.png 800w, https://media.bazaarvoice.com/image-solutions-empower-path-2-964x837.png 964w, https://media.bazaarvoice.com/image-solutions-empower-path-2-628x545.png 628w, https://media.bazaarvoice.com/image-solutions-empower-path-2-1098x953.png 1098w, https://media.bazaarvoice.com/image-solutions-empower-path-2-720x625.png 720w, https://media.bazaarvoice.com/image-solutions-empower-path-2-432x375.png 432w, https://media.bazaarvoice.com/image-solutions-empower-path-2-864x750.png 864w, https://media.bazaarvoice.com/image-solutions-empower-path-2-570x495.png 570w, https://media.bazaarvoice.com/image-solutions-empower-path-2-380x330.png 380w, https://media.bazaarvoice.com/image-solutions-empower-path-2-190x165.png 190w, https://media.bazaarvoice.com/image-solutions-empower-path-2-126x109.png 126w, https://media.bazaarvoice.com/image-solutions-empower-path-2-55x48.png 55w, https://media.bazaarvoice.com/image-solutions-empower-path-2-27x23.png 27w, https://media.bazaarvoice.com/image-solutions-empower-path-2-18x16.png 18w, https://media.bazaarvoice.com/image-solutions-empower-path-2-290x252.png 290w, https://media.bazaarvoice.com/image-solutions-empower-path-2-145x126.png 145w, https://media.bazaarvoice.com/image-solutions-empower-path-2-96x83.png 96w, https://media.bazaarvoice.com/image-solutions-empower-path-2-1030x894.png 1030w, https://media.bazaarvoice.com/image-solutions-empower-path-2-515x447.png 515w" sizes="(max-width: 1200px) 100vw, 1200px" /> </div> </div> </div> </div> </section> <section id="bvblock-paragraph-block_5fab6a2a1d861" class="bvblock-paragraph bvblock-paragraph__text-left bvblock-paragraph--no_bg"> <div > <div class="container"> <div class="columns bvblock-paragraph__wrapper is-vcentered is-mobile"> <div class="column is-12-mobile is-6-tablet bvblock-paragraph__content"> <h2 class="bvblock-paragraph__eyebrow">Höheres Volumen</h2> <h4 class="bvblock-paragraph__heading">Je mehr Bewertungen und Rezensionen verfügbar sind, desto besser.</h4> <div class="bvblock-paragraph__copy"><p>Auf Ihrer gesamten Webseite sollten verbrauchererstellte Inhalte bereitstehen. Damit wird Ihre Webseite ein beliebter Kanal, den Kunden immer wieder nutzen. Entscheidend ist, Kunden auf Ihrer Webseite die erforderlichen Informationen an die Hand zu geben, damit sie mit guten Gewissen Ihre Produkte kaufen. Mit <a href="https://www.bazaarvoice.com/de/produkte/ratings-und-reviews/">Ratings &amp; Reviews</a> präsentieren Sie Kunden die besten Produkte. Verbraucher erkennen sofort, dass sie sich beim Kauf qualitativ hochwertiger Produkte auf Sie verlassen können. Wenn Sie aktiv verbrauchererstellte Inhalte anbieten, werden es Ihnen Ihre Kunden danken und Ihre Konversionsraten werden steigen.</p> </div> </div> <div class="column is-12-mobile is-6-tablet bvblock-paragraph__asset"> <img width="1200" height="800" src="https://media.bazaarvoice.com/image-solutions-empower-path-3-1.png" class="attachment-bvblock-desktop-half size-bvblock-desktop-half" alt="" decoding="async" loading="lazy" srcset="https://media.bazaarvoice.com/image-solutions-empower-path-3-1.png 1200w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-768x512.png 768w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-800x533.png 800w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-964x643.png 964w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-628x419.png 628w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-1098x732.png 1098w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-720x480.png 720w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-432x288.png 432w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-1125x750.png 1125w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-743x495.png 743w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-380x253.png 380w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-190x127.png 190w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-126x84.png 126w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-55x37.png 55w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-27x18.png 27w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-18x12.png 18w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-290x193.png 290w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-145x97.png 145w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-96x64.png 96w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-1030x687.png 1030w, https://media.bazaarvoice.com/image-solutions-empower-path-3-1-515x343.png 515w" sizes="(max-width: 1200px) 100vw, 1200px" /> </div> </div> </div> </div> </section> <section id="bvblock-preamble-block_60ae4a2f097b1" class="bvblock-preamble-divider bvblock-preamble-divider--bt-margin"> <div class="container"> <div class="columns is-mobile is-centered"> <div class="column is-11-mobile is-8-tablet"> <h2 class="bvblock-preamble-divider__heading">Entdecken Sie unsere Produkte</h2> </div> </div> </div> </section> <section id="bvblock-layouts-block_5fab6a541d862" class="bvblock-layouts"> <div class="container"> <div class="columns bvblock-layouts__content"> <div class="bvblock-layout column is-4"> <article class="bvblock-layouts__card"> <div class="bvblock-layouts__card-content"> <h3 class="bvblock-layouts__card-title">Ratings & Reviews</h3> <div class="bvblock-layouts__card-description">Kundenvertrauen aufbauen. Mehr Anziehungskraft f&uuml;r Ihre Produkte. Bieten Sie Ihren Kunden alle Informationen, damit diese mit gutem Gewissen Ihre Produkte kaufen. Unser Ratings &amp; Reviews-Tool steigert die Kundentreue und Konversionsraten.</div> </div> <div class="bvblock-layouts__card-cta"> <!-- URL CTA --> <a href="/de/produkte/ratings-und-reviews/" tabindex="0" class="btn btn-secondary" target="_self" > Ratings & Reviews – unsere Kernlösung </a> <!-- END URL CTA --> </div> </article> </div> <div class="bvblock-layout column is-4"> <article class="bvblock-layouts__card"> <div class="bvblock-layouts__card-content"> <h3 class="bvblock-layouts__card-title">Retailer Managed Sampling</h3> <div class="bvblock-layouts__card-description">Mehr Bewertungen, mehr Reichweite, mehr Sterne. Durch unsere Sampling-Programme, die wir bei Ihren Kunden einsetzen und unser riesiges Netzwerk entstehen hochwertige verbrauchererstellte Inhalte, die f&uuml;r Konversionen sorgen.</div> </div> <div class="bvblock-layouts__card-cta"> <!-- URL CTA --> <a href="/de/produkte/managed-sampling/" tabindex="0" class="btn btn-secondary" target="_self" > Managed Sampling entdecken </a> <!-- END URL CTA --> </div> </article> </div> <div class="bvblock-layout column is-4"> <article class="bvblock-layouts__card"> <div class="bvblock-layouts__card-content"> <h3 class="bvblock-layouts__card-title">ReviewSource</h3> <div class="bvblock-layouts__card-description">Wenn auf Ihrer Webseite topaktuelle verbrauchererstellte Inhalte stehen, erhalten auch Ihre Lieferanten mehr Bewertungen und Rezensionen. Zudem nutzen wir unsere Influenster-Community mit sechs Millionen Mitgliedern, um authentische Inhalte zu erstellen, die zum Kauf motivieren.</div> </div> <div class="bvblock-layouts__card-cta"> <!-- URL CTA --> <a href="/de/produkte/topaktuelle-inhalte/" tabindex="0" class="btn btn-secondary" target="_self" > Entdecken Sie ReviewSource </a> <!-- END URL CTA --> </div> </article> </div> </div> </div> </section> <section id="bvblock-paragraph-block_5fab6aa61d864" class="bvblock-paragraph bvblock-paragraph__text-right bvblock-paragraph--ltgray"> <div > <div class="container"> <div class="columns bvblock-paragraph__wrapper is-vcentered is-mobile"> <div class="column is-12-mobile is-6-tablet bvblock-paragraph__content"> <h2 class="bvblock-paragraph__eyebrow">Sehen Sie sich unser Webinar an</h2> <h4 class="bvblock-paragraph__heading">Eine direkte Verbindung: Wie Marken und Einzelh&auml;ndler von Inhalten profitieren, indem sie Partnerschaften aufbauen und Ums&auml;tze steigern</h4> <div class="bvblock-paragraph__copy"><p>Entdecken Sie Tools, mit denen Sie laufend hochwertige Inhalte erstellen, die das Einkaufserlebnis zu einem reinen Vergn&uuml;gen machen. In diesem Webinar erkl&auml;ren wir den Zusammenhang zwischen Inhalten und Online-Verk&auml;ufen, untersuchen, wie Sie diese Inhalte nutzen k&ouml;nnen, um erfolgreicher mit Kunden zu interagieren, und erl&auml;utern Methoden zur Erfolgsmessung.</p> </div> <!-- URL CTA --> <a href="/resources/a-direct-connection-how-content-is-helping-brands-and-retailers-create-partnerships-drive-sales/" tabindex="0" class="btn btn-secondary" target="_self" > Sehen Sie sich das Webinar an </a> <!-- END URL CTA --> </div> <div class="column is-12-mobile is-6-tablet bvblock-paragraph__asset"> <img width="1220" height="816" src="https://media.bazaarvoice.com/header-webinar-directconnection.jpg" class="attachment-bvblock-desktop-half size-bvblock-desktop-half" alt="" decoding="async" loading="lazy" srcset="https://media.bazaarvoice.com/header-webinar-directconnection.jpg 1291w, https://media.bazaarvoice.com/header-webinar-directconnection-768x514.jpg 768w, https://media.bazaarvoice.com/header-webinar-directconnection-720x482.jpg 720w, https://media.bazaarvoice.com/header-webinar-directconnection-432x289.jpg 432w, https://media.bazaarvoice.com/header-webinar-directconnection-1121x750.jpg 1121w, https://media.bazaarvoice.com/header-webinar-directconnection-740x495.jpg 740w, https://media.bazaarvoice.com/header-webinar-directconnection-380x254.jpg 380w, https://media.bazaarvoice.com/header-webinar-directconnection-190x127.jpg 190w, https://media.bazaarvoice.com/header-webinar-directconnection-126x84.jpg 126w, https://media.bazaarvoice.com/header-webinar-directconnection-55x37.jpg 55w, https://media.bazaarvoice.com/header-webinar-directconnection-27x18.jpg 27w, https://media.bazaarvoice.com/header-webinar-directconnection-18x12.jpg 18w, https://media.bazaarvoice.com/header-webinar-directconnection-290x194.jpg 290w, https://media.bazaarvoice.com/header-webinar-directconnection-145x97.jpg 145w, https://media.bazaarvoice.com/header-webinar-directconnection-96x64.jpg 96w, https://media.bazaarvoice.com/header-webinar-directconnection-1030x689.jpg 1030w, https://media.bazaarvoice.com/header-webinar-directconnection-515x345.jpg 515w" sizes="(max-width: 1220px) 100vw, 1220px" /> </div> </div> </div> </div> </section> <section id="bvblock-carousel-block_5faeffeb0aa3f" class="bvblock-carousel bvblock-carousel--layout-1"> <div class="container"> <div class="bvblock-carousel__slider-wrapper bv-slider" data-slide-type="insights"> <div class="bvblock-carousel__slide"> <div class="columns"> <div class="column is-6"> <h2 class="bvblock-carousel__heading">Petco</h2> </div> </div> <div class="columns"> <div class="column is-5"> <p class="bvblock-carousel__summary">By empowering pet parents to share their opinions with one another, Petco gathers valuable product feedback, increases conversions, and drives customer loyalty.</p> </div> </div> <div class="columns bvblock-carousel__slide-top-margin"> <div class="column is-8 bvblock-carousel__slide-highlight"> <div class="bvblock-carousel__brand-highlight"> <h3 class="bvblock-carousel__metric-heading">15%</h3> <p class="bvblock-carousel__metric-description">The revenue per visitor rate is 15% higher and the conversion rate is 8% higher among visitors who engage with reviews on Petco’s site</p> </div> <img width="795" height="680" src="https://media.bazaarvoice.com/petco-ss-header-v2-878x750.png" class="bvblock-carousel__main-slider-image" alt="Petco" decoding="async" loading="lazy" srcset="https://media.bazaarvoice.com/petco-ss-header-v2-878x750.png 878w, https://media.bazaarvoice.com/petco-ss-header-v2-768x656.png 768w, https://media.bazaarvoice.com/petco-ss-header-v2-1440x1230.png 1440w, https://media.bazaarvoice.com/petco-ss-header-v2-720x615.png 720w, https://media.bazaarvoice.com/petco-ss-header-v2-432x369.png 432w, https://media.bazaarvoice.com/petco-ss-header-v2-580x495.png 580w, https://media.bazaarvoice.com/petco-ss-header-v2-380x324.png 380w, https://media.bazaarvoice.com/petco-ss-header-v2-190x162.png 190w, https://media.bazaarvoice.com/petco-ss-header-v2-126x108.png 126w, https://media.bazaarvoice.com/petco-ss-header-v2-55x47.png 55w, https://media.bazaarvoice.com/petco-ss-header-v2-27x23.png 27w, https://media.bazaarvoice.com/petco-ss-header-v2-18x15.png 18w, https://media.bazaarvoice.com/petco-ss-header-v2-290x248.png 290w, https://media.bazaarvoice.com/petco-ss-header-v2-145x124.png 145w, https://media.bazaarvoice.com/petco-ss-header-v2-96x82.png 96w, https://media.bazaarvoice.com/petco-ss-header-v2-1030x880.png 1030w, https://media.bazaarvoice.com/petco-ss-header-v2-515x440.png 515w, https://media.bazaarvoice.com/petco-ss-header-v2.png 1670w" sizes="(max-width: 795px) 100vw, 795px" /> </div> <div class="column is-4 bvblock-carousel__slide-info"> <p> <img class="bvblock-carousel__brand-logo" src="https://media.bazaarvoice.com/Petco-Tagline-highres-1.jpg"> <a class="btn btn-secondary" href="https://www.bazaarvoice.com/success-stories/petco/">Read the success story</a> </p> </div> </div> </div> </div> </div> </section></section> <section id="bvblock-tabs-block_5fab553292e2f" class="bvblock-cta bvblock-cta--green"> <div class="container"> <h2 class="bvblock-cta__heading">Legen Sie los!</h2> <p class="bvblock-cta__summary">Kontaktieren Sie uns, um herauszufinden, welche L&ouml;sungen f&uuml;r Ihr Unternehmen die gr&ouml;&szlig;te Wirkung haben. Unser hilfreiches Vertriebsteam kann Ihre Fragen beantworten und mit Ihnen alles von der Einrichtung bis zum ROI besprechen.</p> <!-- Marketo Modal --> <a class="btn btn-secondary global-modal-link" data-target="global-modal" data-source="marketo" tabindex="0" data-click-type="modal" data-click-text="hero" > Vereinbaren Sie einen Termin zum Beratungsgespräch </a> <!-- END Marketo Modal --> </div> </section> </main> <div class="modal global-modal" id="global-modal" role="dialog" aria-label="Loslegen"> <div class="modal-background js-bv-modal-close" data-target="global-modal"></div> <div class="modal-content"> <!-- CTA work --> <!-- end CTA work --> <a href="#" class="global-modal-close js-bv-modal-close small-link" data-target="global-modal"> Schliessen </a> <div class="columns modal-content-inner"> <div class="column is-12"> <div id="form"> <div class="columns global-modal-title"> <div class="column is-12"> <h4 class="global-title">Loslegen</h4> <p class="global-subtitle"> Erzählen Sie uns etwas über sich und unser Sales-Team wird sich in Kürze bei Ihnen melden. </p> </div> </div> <form class="flag marketo-request-demo-form" data-form-type="demo" data-formId="2882" id="mktoForm_2882"> </form> <!-- CTA work --> </div> <div class="form-completed" id="form-completed-2882" style="display: none"> <h4>Vielen Dank</h4> <p> Vielen Dank für Ihr Interesse an Bazaarvoice. Unser Sales-Team wird sich in Kürze bei Ihnen melden. </p> </div> </div> </div> </div> </div> <footer> <div class="container"> <div class="breadcrumbs" aria-label="breadcrumbs"><ul></span></span><a href="https://www.bazaarvoice.com/de/"><li><div><img src="https://www.bazaarvoice.com/wp-content/themes/bazaarvoice-v2/images/global/bv-logo.svg" width="19" height="19" aria-label="Bazaarvoice homepage" alt="Bazaarvoice homepage"/></div></li></a></span> <li class="breadcrumb-separator" aria-hidden="true">&gt;</li> </span><a href="https://www.bazaarvoice.com/de/losungen/"><li class="breadcrumb_parent">L&ouml;sungen</li></a></span> <li class="breadcrumb-separator" aria-hidden="true">&gt;</li> <span class="breadcrumb_last" aria-current="page">Markenbeteiligung st&auml;rken</span></span></ul></div> <div class="footer-menu footer-breadcrumbs-padding"> <div class="columns"> <!-- products menu --> <div class="column is-6 toogle-footer-menu"> <p class="footer-nav-titles">Lösungen</p><div class="footer-nav products-nav"><ul id="menu-loesungen" class="menu"><li id="menu-item-15422" class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-13576 current_page_item menu-item-15422"><a href="https://www.bazaarvoice.com/de/losungen/markenbeteiligung-starken/" aria-current="page" data-click-type="footer" data-click-text="Markenteilnahme stärken">Markenteilnahme stärken</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15430"><a href="https://www.bazaarvoice.com/de/losungen/umsatze-steigern/" data-click-type="footer" data-click-text="Absatz erhöhen">Absatz erhöhen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15420"><a href="https://www.bazaarvoice.com/de/losungen/konversionsraten-steigern/" data-click-type="footer" data-click-text="Konversionsrate optimieren">Konversionsrate optimieren</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15429"><a href="https://www.bazaarvoice.com/de/losungen/steigerung-der-gewinnspanne/" data-click-type="footer" data-click-text="Gewinnspanne ausbauen">Gewinnspanne ausbauen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15431"><a href="https://www.bazaarvoice.com/de/losungen/umsatzsteigerung-im-einzelhandel/" data-click-type="footer" data-click-text="Im Einzelhandel gewinnen">Im Einzelhandel gewinnen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15426"><a href="https://www.bazaarvoice.com/de/losungen/produkte-einfuhren/" data-click-type="footer" data-click-text="Produkte einführen">Produkte einführen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15425"><a href="https://www.bazaarvoice.com/de/losungen/neue-kunden-gewinnen/" data-click-type="footer" data-click-text="Kunden akquirieren">Kunden akquirieren</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15419"><a href="https://www.bazaarvoice.com/de/losungen/global-expandieren/" data-click-type="footer" data-click-text="Weltweit expandieren">Weltweit expandieren</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15432"><a href="https://www.bazaarvoice.com/de/losungen/wettbewerbsvorteile-ausbauen/" data-click-type="footer" data-click-text="Wettbewerbsvorteile erzielen">Wettbewerbsvorteile erzielen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15423"><a href="https://www.bazaarvoice.com/de/losungen/marketing-optimieren/" data-click-type="footer" data-click-text="Marketing verbessern">Marketing verbessern</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15427"><a href="https://www.bazaarvoice.com/de/losungen/produkte-verbessern/" data-click-type="footer" data-click-text="Produkte optimieren">Produkte optimieren</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15428"><a href="https://www.bazaarvoice.com/de/losungen/retourenquote-senken/" data-click-type="footer" data-click-text="Retouren verringern">Retouren verringern</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15421"><a href="https://www.bazaarvoice.com/de/losungen/kunden-in-berater-verwandeln/" data-click-type="footer" data-click-text="Markenbefürwortung erzeugen">Markenbefürwortung erzeugen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15433"><a href="https://www.bazaarvoice.com/de/losungen/vertrauen-aufbauen/" data-click-type="footer" data-click-text="Vertrauen etablieren">Vertrauen etablieren</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-15424"><a href="https://www.bazaarvoice.com/de/losungen/mit-kunden-reden/" data-click-type="footer" data-click-text="Verbraucherkommunikation intensivieren">Verbraucherkommunikation intensivieren</a></li> </ul></div> </div> <!-- Resources and industry column 2 --> <div class="column is-2 no-padding"> <!-- resources menu --> <div class="column toogle-footer-menu"> <p class="footer-nav-titles">Ressourcen</p><div class="footer-nav"><ul id="menu-ressourcen" class="menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9107"><a href="https://www.bazaarvoice.com/de/erfolgsbeispiele/" data-click-type="footer" data-click-text="Erfolgsbeispiele">Erfolgsbeispiele</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-9106"><a href="https://www.bazaarvoice.com/de/ressourcen/" data-click-type="footer" data-click-text="Ressourcen">Ressourcen</a></li> </ul></div> </div> <!-- industry menu --> </div> <!-- Column 3 company menu --> <div class="column is-2 toogle-footer-menu"> <p class="footer-nav-titles">Unternehmen</p><div class="footer-nav"><ul id="menu-unternehmen" class="menu"><li id="menu-item-19339" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19339"><a href="https://www.bazaarvoice.com/de/uber-uns/" data-click-type="footer" data-click-text="Über Bazaarvoice">Über Bazaarvoice</a></li> <li id="menu-item-19340" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19340"><a href="https://www.bazaarvoice.com/de/uber-uns/karrieren/" data-click-type="footer" data-click-text="Stellenangebote">Stellenangebote</a></li> <li id="menu-item-5465" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5465"><a href="https://www.bazaarvoice.com/de/presse/" data-click-type="footer" data-click-text="Presse">Presse</a></li> <li id="menu-item-5496" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5496"><a href="https://www.bazaarvoice.com/events/" data-click-type="footer" data-click-text="Veranstaltungen">Veranstaltungen</a></li> <li id="menu-item-5467" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5467"><a href="https://www.bazaarvoice.com/de/kontakt/" data-click-type="footer" data-click-text="Kontakt">Kontakt</a></li> </ul></div> </div> <!-- Column 4 support menu --> <div class="column is-2 no-padding"> <div class="column toogle-footer-menu"> <p class="footer-nav-titles">Unterstützungsdienste</p><div class="footer-nav"><ul id="menu-unterstuetzungsdienste" class="menu"><li id="menu-item-5472" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5472"><a href="https://support.bazaarvoice.com/" data-click-type="footer" data-click-text="Customer Support">Customer Support</a></li> <li id="menu-item-5473" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5473"><a href="https://docs.bazaarvoice.com/" data-click-type="footer" data-click-text="Knowledge Base">Knowledge Base</a></li> <li id="menu-item-5474" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5474"><a href="https://developers.bazaarvoice.com/" data-click-type="footer" data-click-text="Developers">Developers</a></li> <li id="menu-item-5475" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5475"><a href="http://status.bazaarvoice.com/" data-click-type="footer" data-click-text="System Status">System Status</a></li> <li id="menu-item-5501" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5501"><a href="https://support.bazaarvoice.com/" data-click-type="footer" data-click-text="Kunden-Support">Kunden-Support</a></li> <li id="menu-item-5502" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5502"><a href="https://knowledge.bazaarvoice.com/" data-click-type="footer" data-click-text="Knowledge Base">Knowledge Base</a></li> <li id="menu-item-5503" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5503"><a href="https://developer.bazaarvoice.com/" data-click-type="footer" data-click-text="Entwickler-APIs">Entwickler-APIs</a></li> <li id="menu-item-5504" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5504"><a href="https://status.bazaarvoice.com/" data-click-type="footer" data-click-text="Systemstatus">Systemstatus</a></li> </ul></div> </div> <div class="column no-padding"> <div class="footer-logo"> <svg width="105px" height="86px" viewBox="0 0 105 86" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <title>4939A3B5-F355-4709-9618-5661A01FD8C5</title> <defs> <polygon id="path-1" points="0.2918 0.13644 9.7734 0.13644 9.7734 9.6 0.2918 9.6"></polygon> <polygon id="path-3" points="0 84.672 104.0632 84.672 104.0632 0 0 0"></polygon> </defs> <g id="FINAL" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g id="footer-desktop" transform="translate(-1114.000000, -319.000000)"> <g id="NAV" transform="translate(200.000000, 0.000000)"> <g id="footer-logo" transform="translate(914.000000, 319.000000)"> <path d="M63.96168,31.89244 C63.96168,14.27924 49.64368,4e-05 31.98088,4e-05 C14.31808,4e-05 8e-05,14.27924 8e-05,31.89244 L8e-05,63.78564 L31.98088,63.78564 C49.64368,63.78564 63.96168,49.50644 63.96168,31.89244 M45.68128,26.95284 C47.86328,26.95284 49.63208,28.71684 49.63208,30.89284 C49.63208,33.06844 47.86328,34.83244 45.68128,34.83244 C43.49928,34.83244 41.73048,33.06844 41.73048,30.89284 C41.73048,28.71684 43.49928,26.95284 45.68128,26.95284 M45.68128,37.50204 C47.86328,37.50204 49.63208,39.26604 49.63208,41.44164 C49.63208,43.61764 47.86328,45.38164 45.68128,45.38164 C43.49928,45.38164 41.73048,43.61764 41.73048,41.44164 C41.73048,39.26604 43.49928,37.50204 45.68128,37.50204 M15.26208,36.13884 L15.26208,36.12684 L15.26208,18.78684 L22.22288,18.78684 L22.22288,36.12684 L22.22288,36.13884 C22.22288,38.82244 24.40408,40.99804 27.09448,40.99804 C29.78528,40.99804 31.96648,38.82244 31.96648,36.13884 C31.96648,33.45564 29.78528,31.28044 27.09448,31.28044 L27.09128,31.28044 L25.00688,31.28044 L25.00688,24.34004 L27.09128,24.34004 L27.09448,24.34004 C33.62968,24.34004 38.92608,29.62204 38.92608,36.13884 C38.92608,42.65604 33.62968,47.93844 27.09448,47.93844 C20.56008,47.93844 15.26208,42.65604 15.26208,36.13884" id="Fill-1" fill="#002855"></path> <polygon id="Fill-3" fill="#002855" points="63.96248 81.73072 61.79008 75.45912 59.24528 75.45912 62.65048 84.42112 65.28528 84.42112 68.69048 75.45912 66.14568 75.45912"></polygon> <g id="Group-7" transform="translate(68.400000, 75.072000)"> <mask id="mask-2" fill="white"> <use xlink:href="#path-1"></use> </mask> <g id="Clip-6"></g> <path d="M5.0234,0.13644 C3.697,0.13644 2.5774,0.59324 1.663,1.50724 C0.749,2.42164 0.2918,3.54164 0.2918,4.86804 C0.2918,6.19444 0.749,7.31444 1.663,8.22804 C2.5774,9.14284 3.697,9.60004 5.0234,9.60004 C6.3498,9.60004 7.4726,9.14284 8.393,8.22804 C9.313,7.31444 9.7734,6.19444 9.7734,4.86804 C9.7734,3.54164 9.313,2.42164 8.393,1.50724 C7.4726,0.59324 6.3498,0.13644 5.0234,0.13644 M6.7622,6.64244 C6.2962,7.10844 5.7162,7.34124 5.0234,7.34124 C4.3302,7.34124 3.7538,7.10844 3.2942,6.64244 C2.8338,6.17644 2.6038,5.58484 2.6038,4.86804 C2.6038,4.15084 2.8338,3.56004 3.2942,3.09364 C3.7538,2.62764 4.3302,2.39444 5.0234,2.39444 C5.7162,2.39444 6.2962,2.62764 6.7622,3.09364 C7.2282,3.56004 7.461,4.15084 7.461,4.86804 C7.461,5.58484 7.2282,6.17644 6.7622,6.64244" id="Fill-5" fill="#002855" mask="url(#mask-2)"></path> </g> <mask id="mask-4" fill="white"> <use xlink:href="#path-3"></use> </mask> <g id="Clip-9"></g> <polygon id="Fill-8" fill="#002855" mask="url(#mask-4)" points="79.4044 84.4208 81.7164 84.4208 81.7164 75.4592 79.4044 75.4592"></polygon> <path d="M89.12984,82.06392 C88.76504,82.27312 88.35024,82.37752 87.88424,82.37752 C87.19104,82.37752 86.61784,82.14792 86.16384,81.68752 C85.70944,81.22752 85.48264,80.64472 85.48264,79.93952 C85.48264,79.22272 85.70944,78.63472 86.16384,78.17432 C86.61784,77.71432 87.19104,77.48472 87.88424,77.48472 C88.33824,77.48472 88.74744,77.59232 89.11184,77.80672 C89.47624,78.02232 89.74824,78.31512 89.92744,78.68552 L91.91704,77.52072 C91.54624,76.81512 91.00264,76.25392 90.28584,75.83592 C89.56904,75.41752 88.77424,75.20832 87.90224,75.20832 C86.55184,75.20832 85.42544,75.66272 84.52344,76.57032 C83.62144,77.47872 83.17064,78.60192 83.17064,79.93952 C83.17064,81.27792 83.62144,82.40192 84.52344,83.30912 C85.42544,84.21792 86.55184,84.67192 87.90224,84.67192 C88.77424,84.67192 89.56904,84.45952 90.28584,84.03592 C91.00264,83.61152 91.55864,83.04712 91.95264,82.34112 L89.94544,81.19472 C89.76584,81.56552 89.49424,81.85512 89.12984,82.06392" id="Fill-10" fill="#002855" mask="url(#mask-4)"></path> <path d="M97.49256,75.20844 C96.10656,75.20844 94.97136,75.65964 94.08736,76.56164 C93.20296,77.46404 92.76096,78.59004 92.76096,79.94004 C92.76096,81.30204 93.20896,82.43164 94.10536,83.32764 C95.00136,84.22364 96.19016,84.67204 97.67176,84.67204 C99.39256,84.67204 100.69496,84.03244 101.57896,82.75404 L99.71496,81.67884 C99.26056,82.27644 98.59176,82.57484 97.70776,82.57484 C96.33336,82.57484 95.49136,82.01364 95.18056,80.89004 L101.93736,80.89004 C101.99696,80.55564 102.02696,80.23924 102.02696,79.94004 C102.02696,78.60164 101.59976,77.47844 100.74576,76.57044 C99.89096,75.66284 98.80696,75.20844 97.49256,75.20844 L97.49256,75.20844 Z M95.14496,79.09764 C95.27576,78.52404 95.54496,78.07924 95.95136,77.76244 C96.35736,77.44604 96.87096,77.28724 97.49256,77.28724 C98.01816,77.28724 98.48736,77.43724 98.89936,77.73524 C99.31216,78.03444 99.58336,78.48844 99.71496,79.09764 L95.14496,79.09764 Z" id="Fill-11" fill="#002855" mask="url(#mask-4)"></path> <path d="M5.2156,75.18228 C3.9612,75.18228 2.9932,75.61868 2.312,76.49068 L2.312,71.84828 L0,71.84828 L0,84.39468 L2.312,84.39468 L2.312,83.33708 C2.9932,84.20988 3.9612,84.64588 5.2156,84.64588 C6.4224,84.64588 7.4528,84.18908 8.3072,83.27428 C9.1616,82.36028 9.5888,81.24068 9.5888,79.91388 C9.5888,78.58748 9.1616,77.46748 8.3072,76.55308 C7.4528,75.63908 6.4224,75.18228 5.2156,75.18228 M6.5688,81.73308 C6.0964,82.20548 5.5024,82.44108 4.7852,82.44108 C4.0684,82.44108 3.4768,82.20548 3.0112,81.73308 C2.5452,81.26108 2.312,80.65468 2.312,79.91388 C2.312,79.17348 2.5452,78.56708 3.0112,78.09468 C3.4768,77.62268 4.0684,77.38708 4.7852,77.38708 C5.5024,77.38708 6.0964,77.62268 6.5688,78.09468 C7.0408,78.56708 7.2768,79.17348 7.2768,79.91388 C7.2768,80.65468 7.0408,81.26108 6.5688,81.73308" id="Fill-12" fill="#002855" mask="url(#mask-4)"></path> <path d="M18.31948,76.49088 C17.62628,75.61888 16.65268,75.18248 15.39788,75.18248 C14.20308,75.18248 13.17828,75.63928 12.32388,76.55328 C11.46988,77.46768 11.04268,78.58768 11.04268,79.91408 C11.04268,81.24008 11.46988,82.36048 12.32388,83.27448 C13.17828,84.18888 14.20308,84.64568 15.39788,84.64568 C16.65268,84.64568 17.62628,84.20968 18.31948,83.33728 L18.31948,84.39488 L20.63148,84.39488 L20.63148,75.43328 L18.31948,75.43328 L18.31948,76.49088 Z M17.61148,81.73288 C17.13948,82.20528 16.54508,82.44128 15.82828,82.44128 C15.11148,82.44128 14.51988,82.20528 14.05388,81.73288 C13.58748,81.26128 13.35468,80.65488 13.35468,79.91408 C13.35468,79.17328 13.58748,78.56648 14.05388,78.09488 C14.51988,77.62288 15.11148,77.38688 15.82828,77.38688 C16.54508,77.38688 17.13948,77.62288 17.61148,78.09488 C18.08308,78.56648 18.31948,79.17328 18.31948,79.91408 C18.31948,80.65488 18.08308,81.26128 17.61148,81.73288 L17.61148,81.73288 Z" id="Fill-13" fill="#002855" mask="url(#mask-4)"></path> <polygon id="Fill-14" fill="#002855" mask="url(#mask-4)" points="29.19956 76.9696 29.19956 75.4332 22.48516 75.4332 22.48516 77.6016 26.08716 77.6016 22.30916 82.8556 22.30916 84.3948 29.37556 84.3948 29.37556 82.226 25.39676 82.226"></polygon> <path d="M37.67692,76.49088 C36.98372,75.61888 36.01012,75.18248 34.75532,75.18248 C33.56052,75.18248 32.53572,75.63928 31.68172,76.55328 C30.82732,77.46768 30.40012,78.58768 30.40012,79.91408 C30.40012,81.24008 30.82732,82.36048 31.68172,83.27448 C32.53572,84.18888 33.56052,84.64568 34.75532,84.64568 C36.01012,84.64568 36.98372,84.20968 37.67692,83.33728 L37.67692,84.39488 L39.98892,84.39488 L39.98892,75.43328 L37.67692,75.43328 L37.67692,76.49088 Z M36.96892,81.73288 C36.49692,82.20528 35.90252,82.44128 35.18572,82.44128 C34.46892,82.44128 33.87732,82.20528 33.41132,81.73288 C32.94492,81.26128 32.71212,80.65488 32.71212,79.91408 C32.71212,79.17328 32.94492,78.56648 33.41132,78.09488 C33.87732,77.62288 34.46892,77.38688 35.18572,77.38688 C35.90252,77.38688 36.49692,77.62288 36.96892,78.09488 C37.44052,78.56648 37.67692,79.17328 37.67692,79.91408 C37.67692,80.65488 37.44052,81.26128 36.96892,81.73288 L36.96892,81.73288 Z" id="Fill-15" fill="#002855" mask="url(#mask-4)"></path> <path d="M48.77576,76.49088 C48.08256,75.61888 47.10896,75.18248 45.85416,75.18248 C44.65936,75.18248 43.63456,75.63928 42.78016,76.55328 C41.92616,77.46768 41.49896,78.58768 41.49896,79.91408 C41.49896,81.24008 41.92616,82.36048 42.78016,83.27448 C43.63456,84.18888 44.65936,84.64568 45.85416,84.64568 C47.10896,84.64568 48.08256,84.20968 48.77576,83.33728 L48.77576,84.39488 L51.08776,84.39488 L51.08776,75.43328 L48.77576,75.43328 L48.77576,76.49088 Z M48.06776,81.73288 C47.59576,82.20528 47.00136,82.44128 46.28456,82.44128 C45.56776,82.44128 44.97616,82.20528 44.51016,81.73288 C44.04376,81.26128 43.81096,80.65488 43.81096,79.91408 C43.81096,79.17328 44.04376,78.56648 44.51016,78.09488 C44.97616,77.62288 45.56776,77.38688 46.28456,77.38688 C47.00136,77.38688 47.59576,77.62288 48.06776,78.09488 C48.53936,78.56648 48.77576,79.17328 48.77576,79.91408 C48.77576,80.65488 48.53936,81.26128 48.06776,81.73288 L48.06776,81.73288 Z" id="Fill-16" fill="#002855" mask="url(#mask-4)"></path> <path d="M55.24448,76.97448 L55.24448,75.43328 L52.93248,75.43328 L52.93248,84.39488 L55.24448,84.39488 L55.24448,80.11128 C55.24448,79.25088 55.52208,78.63568 56.07808,78.26528 C56.63368,77.89448 57.26368,77.75168 57.96888,77.83488 L57.96888,75.25408 C57.35928,75.25408 56.80648,75.39728 56.31088,75.68408 C55.81528,75.97088 55.45968,76.40128 55.24448,76.97448" id="Fill-17" fill="#002855" mask="url(#mask-4)"></path> <path d="M101.8066,75.21976 C101.8066,74.58616 102.301,74.09496 102.935,74.09496 C103.5654,74.09496 104.063,74.58616 104.063,75.21976 C104.063,75.85376 103.5654,76.34816 102.935,76.34816 C102.301,76.34816 101.8066,75.85376 101.8066,75.21976 L101.8066,75.21976 Z M103.8506,75.21976 C103.8506,74.69376 103.4482,74.30096 102.935,74.30096 C102.4182,74.30096 102.0254,74.69376 102.0254,75.21976 C102.0254,75.75536 102.4182,76.14216 102.935,76.14216 C103.4518,76.14216 103.8506,75.75536 103.8506,75.21976 L103.8506,75.21976 Z M102.7766,75.42896 L102.7766,75.89496 L102.4786,75.89496 L102.4786,74.58296 L103.0234,74.58616 C103.277,74.58616 103.4638,74.74136 103.4638,74.98856 C103.4638,75.16576 103.3658,75.30216 103.2202,75.37496 L103.5242,75.89496 L103.1534,75.89496 L102.913,75.42896 L102.7766,75.42896 Z M102.9158,75.18816 C103.049,75.18816 103.1506,75.15656 103.1506,74.99496 C103.1506,74.88056 103.0582,74.82696 102.9254,74.82696 L102.7766,74.82696 L102.7766,75.18816 L102.9158,75.18816 Z" id="Fill-18" fill="#002855" mask="url(#mask-4)"></path> </g> </g> </g> </g> </svg> </div> </div> </div> </div> </div> <!-- underneath columns --> <div class="columns"> <div class="footer-info"> <!-- copyright --> <div class="column is-6"> <div class="footer-copyright">© Bazaarvoice. All rights reserved.</div> </div> <!-- legal menu --> <div class="column is-4-desktop is-4-widescreen is-3-tablet"> <div class="footer-legal"> <div class="legal-nav"><ul id="menu-footer-legal-german" class="menu"><li id="menu-item-5422" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5422"><a href="https://www.bazaarvoice.com/de/legal/" data-click-type="footer" data-click-text="Legal">Legal</a></li> <li id="menu-item-5509" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5509"><a href="https://www.bazaarvoice.com/de/legal/impressum/" data-click-type="footer" data-click-text="Impressum">Impressum</a></li> <li id="menu-item-5423" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-5423"><a rel="privacy-policy" href="https://www.bazaarvoice.com/de/legal/datenschutzrichtlinie/" data-click-type="footer" data-click-text="Datenschutzrichtlinie">Datenschutzrichtlinie</a></li> <li id="menu-item-30466" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-30466"><a href="#" data-click-type="footer" data-click-text="Cookie-Einstellungen">Cookie-Einstellungen</a></li> </ul></div> </div> </div> <!-- social --> <div class="column is-2-desktop is-2-widescreen is-3-tablet"> <ul class="footer-social"> <li><a class='icon-facebook' href='https://www.facebook.com/bazaarvoice' target='_blank' rel='noopener' aria-label='Visit Bazaarvoice on Facebook'></a></li><li><a class='icon-twitter' href='https://twitter.com/bazaarvoice' target='_blank' rel='noopener' aria-label='Visit Bazaarvoice on Twitter'></a></li><li><a class='icon-linkedin' href='https://www.linkedin.com/company/bazaarvoice/' target='_blank' rel='noopener' aria-label='Visit Bazaarvoice on LinkedIn'></a></li><li><a class='icon-instagram' href='https://www.instagram.com/bazaarvoice/' target='_blank' rel='noopener' aria-label='Visit Bazaarvoice on Instagram'></a></li> </ul> </div> </div> </div> </div> </footer> <script type="text/javascript" src="https://www.bazaarvoice.com/wp-content/themes/bazaarvoice/js/bv-1a3797eb.js?ver=1" id="bazaarvoice-js"></script> <!-- Cookie Consent, pt.2 --> <!-- End Cookie Consent --> <script>window.page_template = 'tier3';</script> <div id="bvloader" style="display: none;"> <div class="bounce1"></div> <div class="bounce2"></div> <div class="bounce3"></div> </div> <div id="bvloader-infinite" style="display: none;"> <div class="bounce1"></div> <div class="bounce2"></div> <div class="bounce3"></div> </div> <script type="text/javascript">window.NREUM||(NREUM={});NREUM.info={"beacon":"bam.nr-data.net","licenseKey":"2987cccfc6","applicationID":"46145041","transactionName":"YANXYxQDWRVRUUddVllJdFQSC1gIH0ZWWUlbB0FSSxJWAVUfR11cRVU=","queueTime":0,"applicationTime":2407,"atts":"TERUFVwZShs=","errorBeacon":"bam.nr-data.net","agent":""}</script></body> </html>

Pages: 1 2 3 4 5 6 7 8 9 10