Targetieren Sie passgenau Ihre Zielgruppe | Werben auf XING

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readonly="readonly" data-drupal-selector="edit-file-id" class="form-text form-control form-group--elm" type="text" id="edit-file-id--2" name="file_id" value="" size="60" maxlength="255" /> <label for="edit-file-id--2" class="control-label sr-only"> <span>Datei ID</span></label> <div class="-error-container"> Das Feld Datei ID ist erforderlich. </div> </div> <div class="webform-readonly form-item js-form-item form-type-textfield js-form-type-textfield form-item-file-campaign-name js-form-item-file-campaign-name form-no-label form-group -input js-input-focus-within"> <input readonly="readonly" data-drupal-selector="edit-file-campaign-name" class="form-text form-control form-group--elm" type="text" id="edit-file-campaign-name--2" name="file_campaign_name" value="" size="60" maxlength="255" /> <label for="edit-file-campaign-name--2" class="control-label sr-only"> <span>Campaign Name</span></label> <div class="-error-container"> Das Feld Campaign Name ist erforderlich. </div> </div> <div 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size="60" maxlength="255" /> <label for="edit-file-crm-lead-source--2" class="control-label"> <span>CRM Lead Source</span></label> <div class="-error-container"> Das Feld CRM Lead Source ist erforderlich. </div> </div> <div class="webform-readonly form-item js-form-item form-type-textfield js-form-type-textfield form-item-get-utm js-form-item-get-utm form-no-label form-group -input js-input-focus-within"> <input readonly="readonly" data-drupal-selector="edit-get-utm" class="form-text form-control form-group--elm" type="text" id="edit-get-utm--2" name="get_utm" value="" size="60" maxlength="255" /> <label for="edit-get-utm--2" class="control-label sr-only"> <span>Store all tracking UTM parameters if set in cookie</span></label> <div class="-error-container"> Das Feld Store all tracking UTM parameters if set in cookie ist erforderlich. </div> </div> <div class="webform-readonly form-item js-form-item form-type-textfield js-form-type-textfield form-item-get-sc js-form-item-get-sc 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class="form-group--elm" type="hidden" name="form_build_id" value="form-I8YEB2SN-38nezwyPxBAOcmOy8K9WL_F4WPR6O7jLJQ" /><input data-drupal-selector="edit-webform-submission-wf-registration-download-node-936-add-form-2" class="form-group--elm" type="hidden" name="form_id" value="webform_submission_wf_registration_download_node_936_add_form" /><div class="col-sm-12 col-md-6 form-item js-form-item form-type-textfield js-form-type-textfield form-item-email-user js-form-item-email-user form-group"> <input data-drupal-selector="edit-email-user" class="form-text form-control form-group--elm" type="text" id="edit-email-user--2" name="email_user" value="" size="60" maxlength="128" /> <label for="edit-email-user--2" class="control-label"> <span>E-Mail Benutzer</span></label> <div class="-error-container"> Das Feld E-Mail Benutzer ist erforderlich. </div> </div> </form> </div> </div> </section> <section id="block-registration-download-finished" class="registration-download-finished block block-block-content block-block-content6e92b9e3-a299-4fa6-aefa-3c2905cf4540 hidden"> <div class="container"> <button type="button" id="close"> <span class="icon-bar l1"></span> <span class="icon-bar l3"></span> </button> <div class="col-xs-12 col-md-7 col-md-offset-3"> <div class="field field--name-body field--type-text-with-summary field--label-hidden field--item"><h3><strong>Ihr Download ist unterwegs</strong></h3> <p>Vielen Dank für die Bestätigung Ihrer Daten. In Kürze erhalten Sie eine E-Mail mit Ihrem persönlichen Download-Link.</p> <p>Herzliche Grüße,<br /> Ihr XING Team</p> </div> </div> </div> </section> </div> </div> </header> <main class="main-container container-fluid js-quickedit-main-content display-stage"> <div class="highlighted"> <div class="region region-highlighted"> <div data-drupal-messages-fallback class="hidden"></div> </div> </div> <a id="main-content"></a> <div style="background-color:" > <section class="page-header container shape_2" data-moduletype="header" data-moduleid="false"> <div class="row "> <div class="col-xs-12 col-sm-4 col-sm-offset-2"> <div class="text-container container"> <div class="title-text"> <div class="row"> <h1 class="col-xs-12" data-aos="fade-right" data-aos-easing="ease-in-back" data-aos-once="true" data-aos-delay="0">Zielgruppe & Media Daten</h1> <h2 class="col-xs-10 col-sm-7 col-md-6" data-aos="fade-right" data-aos-easing="ease-in-back" data-aos-once="true" data-aos-delay="400">Als führendes professionelles Jobs-Netzwerk im deutschsprachigen Raum mit 22 Millionen Mitgliedern ist XING Ihr Partner für erfolgreiche Werbekampagnen. Profitieren Sie von hochwertigen First-Party-Daten für das präzise Targeting Ihrer Zielgruppe. </h2> </div> </div> </div> </div> <div class="col-xs-12 col-sm-6"> <div class="page-header__img"> <div class="field field--name-field-image-media field--type-entity-reference field--label-hidden field--item"><div> <div class="field field--name-field-media-image field--type-image field--label-visually_hidden"> <div class="field--label sr-only">Bild</div> <div class="field--item"> <img loading="eager" src="/sites/werben/files/styles/image_style_1_1_1_555x500/public/2023-04/Zielgruppe_header_01.jpg?h=a137836a&itok=CM6AsCLW" width="555" height="500" alt="Zielgruppe Header" typeof="foaf:Image" class="img-responsive" /> </div> </div> </div> </div> </div> </div> </div> </section> </div> <div class="region region-content"> <div> <section class="page-main"> <div class="sections"> <a id="13454" data-moduleid="13454" name="13454" data-moduletype="section-2-cols" class="anchor"></a> <section id="anchor-13454" class="section section-item section-2-cols gap-top--1 gap-bottom-0 font-color-default " style="background-color: " data-aos="fade-up" data-aos-once="true" data-aos-delay="0"> <div class="container"> <div class="row"> <div class="col-lg-12 align-left"> <div class="row"> <div class="section-2-cols--col-1 col-xs-12 col-md-6 font-color-default " style="background-color: "> <a id="13452" data-moduleid="13452" name="13452" data-moduletype="p-image-text-section" class="anchor col-xs-12"></a> <div class="image-text-item image-position-right row no-shadow text-centred has-bg" style="background-color: #E9EEF5"> <article class="is-flex"> <div class="image-item-container col-md-6 col-xs-12"> <div class="field field--name-field-image-mediamodul field--type-entity-reference field--label-hidden field--item"><div> <div class="field field--name-field-media-image field--type-image field--label-visually_hidden"> <div class="field--label sr-only">Bild</div> <div class="field--item"> <img src="/sites/werben/files/2023-03/Hero%20Illustration%20-%20Reading_0.svg" alt="" typeof="foaf:Image" class="img-responsive" /> </div> </div> </div> </div> </div> <div class="text-item-container col-md-4 col-xs-12 col-md-offset-1"> <h3>Verweildauer<br /> im Schnitt</h3> <h3>Ø 4,7 min.</h3> <p class="small">Mobil</p> <h3>Ø 3,7 min.</h3> <p class="small">Desktop</p> <h3>Ø 7,3 min.</h3> <p class="small">gesamt</p> </div> </article> </div> </div> <div class="section-2-cols--col-2 col-xs-12 col-md-6 font-color-default " style="background-color: "> <a id="13453" data-moduleid="13453" name="13453" data-moduletype="p-text-item" class="anchor col-xs-12"></a> <div class="text-item has-bg" style="background-color: #E9EEF5"> <article> <h3><span class="highlighted-content">73 %</span> der XING User nutzen die Plattform mobil</h3> </article> </div> </div> </div> </div> </div> </div> </section> <a id="12383" data-moduleid="12383" name="12383" data-moduletype="p-section" class="anchor"></a> <section style="background-color:" class="section-item gap-top--1 gap-bottom--1 alignment-0 target-group-shop " data-aos="fade-up" data-aos-easing="ease" data-aos-once="true" data-aos-delay="0"> <div class="container"> <a id="12382" data-moduleid="12382" name="12382" data-moduletype="p-image-text-section" class="anchor col-xs-12"></a> <div class="image-text-item image-position-right row no-shadow text-centred no-bg" style="background-color: " }}> <article class="is-flex"> <div class="image-item-container col-md-5 col-xs-12"> <div class="field field--name-field-image-mediamodul field--type-entity-reference field--label-hidden field--item"><div> <div class="field field--name-field-media-image field--type-image field--label-visually_hidden"> <div class="field--label sr-only">Bild</div> <div class="field--item"> <picture> <source srcset="/sites/werben/files/styles/image_style_1_1_545x545/public/2023-04/Zielgruppe_Zahlen4.png?h=a67c4842&itok=fOHNk30y 1x" media="(min-width: 768px)" type="image/png"/> <source srcset="/sites/werben/files/styles/image_style_1_1_740x740/public/2023-04/Zielgruppe_Zahlen4.png?h=a67c4842&itok=yKNkNo2E 1x" media="(min-width: 576px)" type="image/png"/> <source srcset="/sites/werben/files/styles/image_style_1_1_545x545/public/2023-04/Zielgruppe_Zahlen4.png?h=a67c4842&itok=fOHNk30y 1x" media="(min-width: 0)" type="image/png"/> <img src="/sites/werben/files/styles/image_style_1_1_545x545/public/2023-04/Zielgruppe_Zahlen4.png?h=a67c4842&itok=fOHNk30y" alt="Zielgruppe_Zahlen.png" typeof="foaf:Image" class="img-responsive" /> </picture> </div> </div> </div> </div> </div> <div class="text-item-container col-md-5 col-xs-12 col-md-offset-1"> <h2>Eigenschaften unserer Mitglieder</h2> <p>Hohe Qualifikation: überwiegend Führungskräfte und Spezialisten. Filtern Sie diese nach demografischen Merkmalen wie Bildungsniveau, Karrierestufe, Branchenverteilung, Region und Altersgruppe und platzieren Sie Ihre Botschaften so treffsicher bei potenziellen Kunden.</p> </div> </article> </div> </div> </section> <a id="12665" data-moduleid="12665" name="12665" data-moduletype="p-section" class="anchor"></a> <section style="background-color:#00D296" class="section-item gap-top- gap-bottom- alignment-0 target-group-shop " data-aos="fade-up" data-aos-easing="ease" data-aos-once="true" data-aos-delay="0"> <div class="container"> <div class="paragraph paragraph--type--contact paragraph--view-mode--default"> <div class="field field--name-field-contact-text field--type-string field--label-hidden field--item">Haben Sie Fragen zu unseren Mediadaten, Nutzerzahlen und Targeting-Optionen?</div> <div class="field field--name-field-contact-link field--type-link field--label-hidden field--item"><a href="/de/kontakt">Kontakt aufnehmen</a></div> </div> </div> </section> <a id="12096" data-moduleid="12096" name="12096" data-moduletype="p-section" class="anchor"></a> <section style="background-color:" class="section-item gap-top-0 gap-bottom-0 alignment-0 target-group-shop " data-aos="fade-up" data-aos-easing="ease" data-aos-once="true" data-aos-delay="0"> <div class="container"> <a id="12095" data-moduleid="12095" name="12095" data-moduletype="p-image-text-section" class="anchor col-xs-12"></a> <div class="image-text-item image-position-left row no-shadow text-centred no-bg" style="background-color: " }}> <article class="is-flex"> <div class="image-item-container col-md-5 col-xs-12 col-md-offset-1"> <div class="field field--name-field-image-mediamodul field--type-entity-reference field--label-hidden field--item"><div> <div class="field field--name-field-media-image field--type-image field--label-visually_hidden"> <div class="field--label sr-only">Bild</div> <div class="field--item"> <img src="/sites/werben/files/2023-03/Hero%20Illustration%20-%20Timeline_0.svg" alt="" typeof="foaf:Image" class="img-responsive" /> </div> </div> </div> </div> </div> <div class="text-item-container col-md-5 col-xs-12"> <h2><span>Präzises Targeting durch echte Daten</span></h2> <p><span>Anhand detaillierter Kriterien, die auf unseren First Party-Daten basieren, können Sie Ihre Zielgruppe präzise definieren und entscheiden, wer Ihre Botschaften sehen soll.</span><span><span> </span></span><span>Stellen Sie sich die Parameter beliebig zusammen, um das Targeting bestmöglich an Ihre Bedürfnisse anzupassen.</span></p> </div> </article> </div> </div> </section> <a id="12101" data-moduleid="12101" name="12101" data-moduletype="p-section" class="anchor"></a> <section style="background-color:" class="section-item gap-top-0 gap-bottom-0 alignment-0 target-group-shop " data-aos="fade-up" data-aos-easing="ease" data-aos-once="true" data-aos-delay="0"> <div class="container"> <a id="12100" data-moduleid="12100" name="12100" data-moduletype="p-accordion-section" class="anchor col-xs-12"></a> <article class="accordion-collection scrollToTop closeAll row"> <div class="accordion-items col-md-offset-2 col-xs-12 col-md-8"> <h3 class="accordion-item__title" > Tätigkeitsfeld</h3> <div class="accordion-item__text"> <p class="text-2-cols"> </p> <ul><li>Administration, Sachbearbeitung </li> <li>Verwaltung, Beratung/Consulting</li> <li>Customer Service & Kundenbetreuung</li> <li>Einkauf, Materialwirtschaft & Logistik</li> <li>Finanzen, Rechnungswesen & Controlling</li> <li>Forschung, Lehre & Entwicklung</li> <li>Gesundheit, Medizin & Soziales</li> <li>Grafik, Design & Architektur</li> <li>Ingenieurwesen & Techn. Berufe</li> <li>IT & Softwareentwicklung</li> <li>Marketing & Werbung</li> <li>Personalwesen & HR</li> <li>PR, Öffentlichkeitsarbeit & Journalismus</li> <li>Produktion & Handwerk</li> <li>Produktmanagement</li> <li>Projektmanagement</li> <li>Prozessplanung & Qualitätssicherung</li> <li>Recht</li> <li>Management & Unternehmensentwicklung</li> <li>Vertrieb & Handel</li> <li>Analyse & Statistik</li> <li>Controlling & Planung</li> <li>Sonstige Tätigkeitsfelder</li> </ul> </div> <h3 class="accordion-item__title" > Region</h3> <div class="accordion-item__text"> <p class="text-2-cols"><strong>Deutschland</strong></p> <p class="text-2-cols">Alle Regionen<br /> Baden-Würtemberg<br /> Bayern<br /> Berlin<br /> Brandenburg<br /> Bremen<br /> Hamburg<br /> Hessen<br /> Mecklenburg-Vorpommern<br /> Niedersachsen<br /> Nordrhein-Westfalen<br /> Rheinland-Pfalz<br /> Saarland<br /> Sachsen<br /> Sachsen-Anhalt<br /> Schleswig-Holstein<br /> Thüringen</p> <p><strong>Österreich</strong></p> <p><strong>Schweiz</strong></p> </div> <h3 class="accordion-item__title" > Karrierestufe</h3> <div class="accordion-item__text"> <p class="text-2-cols">Alle Karrierestufen<br /> Arbeitsuchend<br /> Student·in / Praktikant·in<br /> Berufseinsteiger·in<br /> Mit Berufserfahrung<br /> Freiberuflich / selbstständig<br /> Manager (mit und ohne Personalverantwortung)<br /> Direktor·in (Bereichsleitung, VP, SVP etc.)<br /> Geschäftsführer·in (GF, CEO etc.)<br /> Unternehmensinhaber und -gesellschafter</p> </div> <h3 class="accordion-item__title" > Jobtitel und Fähigkeiten</h3> <div class="accordion-item__text"> <p>Hier können Sie den Jobtitel oder konkrete Fähigkeiten Ihrer Zielgruppe auswählen in Form einer Stichwortsuche.</p> </div> <h3 class="accordion-item__title" > Altersgruppe</h3> <div class="accordion-item__text"> <p>Ist Ihr Angebot nur für eine bestimmte Altersgruppe relevant? Dann können Sie diese genau festlegen. Wenn das Alter bei Ihrer Anzeige keine Rolle spielt, wählen Sie "18" bis "Kein Höchstalter".</p> </div> <h3 class="accordion-item__title" > Unternehmensgröße</h3> <div class="accordion-item__text"> <p class="text-2-cols">Alle Unternehmensgrößen<br /> Selbstständig<br /> 1-50 Mitarbeitende<br /> 51-200 Mitarbeitende<br /> 201-1.000 Mitarbeitende<br /> 1.001-5.000 Mitarbeitende<br /> 5.000 oder mehr Mitarbeitende</p> </div> <h3 class="accordion-item__title" > Branche</h3> <div class="accordion-item__text"> <p class="text-2-cols">Alle Branchen<br /> Architektur und Bauwesen<br /> Automobil und Fahrzeugbau<br /> Banken und Finanzdienstleistungen<br /> Beratung und Consulting<br /> Energie, Wasser und Umwelt<br /> Erziehung, Bildung und Wissenschaft<br /> Gesundheit und Soziales<br /> Immobilien<br /> Industrie und Maschinenbau<br /> Internet und Informationstechnologie<br /> Konsumgüter und Handel<br /> Kunst, Kultur und Sport<br /> Marketing, PR und Design<br /> Medien und Verlage<br /> Öffentlicher Dienst, Verbände und Einrichtungen<br /> Personaldienstleistungen<br /> Pharma und Medizintechnik<br /> Telekommunikation<br /> Tourismus und Gastronomie<br /> Transport und Logistik<br /> Versicherungen<br /> Wirtschaftsprüfung, Steuern und Recht</p> </div> <h3 class="accordion-item__title" > Geschlecht</h3> <div class="accordion-item__text"> <p>Alle<br /> Männlich<br /> Weiblich</p> </div> </div> </article> </div> </section> <a id="12663" data-moduleid="12663" name="12663" data-moduletype="p-section" class="anchor"></a> <section style="background-color:" class="section-item gap-top- gap-bottom--1 alignment-0 target-group-shop " data-aos="fade-up" data-aos-easing="ease" data-aos-once="true" data-aos-delay="0"> <div class="container"> <a id="12662" data-moduleid="12662" name="12662" data-moduletype="p-text-section" class="anchor col-xs-12"></a> <div class="text-collection"> <div> <a id="12661" data-moduleid="12661" name="12661" data-moduletype="p-text-item" class="anchor col-xs-12"></a> <div class="text-item row"> <article class="col-xs-12 no-bg" class="col-md-offset-2 col-md-8 col-xs-12" style="background-color: "> <h2>Alles auf einen Blick</h2> </article> </div> </div> </div> </div> </section> <a id="12103" data-moduleid="12103" name="12103" data-moduletype="section-2-cols" class="anchor"></a> <section id="anchor-12103" class="section section-item section-2-cols gap-top--1 gap-bottom- font-color-default " style="background-color: " data-aos="fade-up" data-aos-once="true" data-aos-delay="0"> <div class="container"> <div class="row"> <div class="col-lg-12 align-left"> <div class="row"> <div class="section-2-cols--col-1 col-xs-12 col-md-6 font-color-default " style="background-color: "> <a id="12599" data-moduleid="12599" name="12599" data-moduletype="p-text-item" class="anchor col-xs-12"></a> <div class="text-item has-bg" style="background-color: #F4F4F5"> <article> <h4>Vorgaben für XING Anzeigen</h4> <p>Finden Sie hier alle nötigen Spezifikationen und Vorgaben von Anzeigen auf XING.</p> <p><a class="button-style-black" href="/de/wissen-cases/vorgaben-fuer-xing-anzeigen">Zu den Vorgaben</a></p> </article> </div> </div> <div class="section-2-cols--col-2 col-xs-12 col-md-6 font-color-default " style="background-color: "> <a id="12102" data-moduleid="12102" name="12102" data-moduletype="p-text-item" class="anchor col-xs-12"></a> <div class="text-item has-bg" style="background-color: #F4F4F5"> <article> <h4>XING Imagebroschüre</h4> <p>Laden Sie sich hier unsere Imagebroschüre als PDF herunter.</p> <p><a class="button-style-black" href="/sites/werben/files/media/produktunterlagen/XING%20Marketing%20Solutions%20-%20Imagebroschüre%20-%20DE%20-%20221020.pdf" target="_blank">Zum Download</a></p> </article> </div> </div> </div> </div> </div> </div> </section> </div> </section> </div> </div> </main> <footer class="footer container-fluid" role="contentinfo"> <div class="container"> <div class="region-footer--doormat row"> <div class="col-xs-12 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