How Google PageSpeed Insights Boosted My Website Speed [Test Results]

<!doctype html><html lang="en"><head> <meta charset="utf-8"> <title>How Google PageSpeed Insights Boosted My Website Speed [Test Results] </title> <link rel="shortcut icon" href="https://www.hubspot.com/hubfs/HubSpot_Logos/HubSpot-Inversed-Favicon.png"> <meta name="description" content="Does Google PageSpeed Insights really make your website faster? I tested it — and I share the results in this post! Plus, find out how to use this tool."> <link rel="preload" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/tools/fonts/LexendDeca-Medium.woff2" as="font" type="font/woff2" crossorigin="anonymous"> <link rel="preload" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/tools/fonts/LexendDeca-SemiBold.woff2" as="font" type="font/woff2" crossorigin="anonymous"> <link rel="preload" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/tools/fonts/LexendDeca-Light.woff2" as="font" type="font/woff2" crossorigin="anonymous"> <script type="application/ld+json" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> { "@context": "http://schema.org", "@type": "ItemList", "itemListElement": [ ] } </script> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta property="og:description" content="Does Google PageSpeed Insights really make your website faster? I tested it — and I share the results in this post! Plus, find out how to use this tool."> <meta property="og:title" content="How Google PageSpeed Insights Boosted My Website Speed [Test Results]"> <meta name="twitter:description" content="Does Google PageSpeed Insights really make your website faster? I tested it — and I share the results in this post! Plus, find out how to use this tool."> <meta name="twitter:title" content="How Google PageSpeed Insights Boosted My Website Speed [Test Results]"> <style> a.cta_button{-moz-box-sizing:content-box !important;-webkit-box-sizing:content-box !important;box-sizing:content-box !important;vertical-align:middle}.hs-breadcrumb-menu{list-style-type:none;margin:0px 0px 0px 0px;padding:0px 0px 0px 0px}.hs-breadcrumb-menu-item{float:left;padding:10px 0px 10px 10px}.hs-breadcrumb-menu-divider:before{content:'›';padding-left:10px}.hs-featured-image-link{border:0}.hs-featured-image{float:right;margin:0 0 20px 20px;max-width:50%}@media (max-width: 568px){.hs-featured-image{float:none;margin:0;width:100%;max-width:100%}}.hs-screen-reader-text{clip:rect(1px, 1px, 1px, 1px);height:1px;overflow:hidden;position:absolute !important;width:1px} </style> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/133330645318/1736935120254/template_theme.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/109517657415/1737387156013/template_navigation.min.css"> <link rel="stylesheet" href="https://cdn2.hubspot.net/hub/53/hub_generated/module_assets/77591971357/1727898804295/module_77591971357_read-time-bar.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/134552513306/1734110214527/_Web_Team_Assets/Component_Modules/hs-components/v3/css/icons.min.css"> <link class="hs-async-css" rel="preload" href="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/145435623343/1738758179357/template_footer.min.css" as="style"> <noscript><link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/145435623343/1738758179357/template_footer.min.css"></noscript> <link class="hs-async-css" rel="preload" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/145435696777/1732042954601/_Web_Team_Assets/Website/views/_layouts/partials/assets/core/nav-shared.min.css" as="style"> <noscript><link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/145435696777/1732042954601/_Web_Team_Assets/Website/views/_layouts/partials/assets/core/nav-shared.min.css"></noscript> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/77591971382/1739180326599/template_post.min.css"> <link rel="stylesheet" href="https://cdn2.hubspot.net/hub/53/hub_generated/module_assets/82682696854/1727898647446/module_82682696854_public-facing-updated-date.min.css"> <link rel="stylesheet" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/137616027437/1738766833430/module_breadcrumbs.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/134555215900/1734110212270/_Web_Team_Assets/Component_Modules/hs-components/v3/css/breadcrumbs.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/80992946022/1734110192779/_Web_Team_Assets/Component_Modules/assets/section.min.css"> <link rel="stylesheet" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/70930725928/1739468917262/module_pillar-post-header.min.css"> <link rel="stylesheet" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/80992206954/1738766835799/module_featuredSnippet.min.css"> <link rel="stylesheet" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/104842557838/1739468914725/module_full-width-cta.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/134554077048/1734110211855/_Web_Team_Assets/Component_Modules/hs-components/v3/tokens/css/colors.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/134554077047/1736935121299/template_colorAliases.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/134554077016/1736935122206/template_core.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/134552513310/1734110216754/_Web_Team_Assets/Component_Modules/hs-components/v3/tokens/css/fontSizes.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/134554077019/1734110207452/_Web_Team_Assets/Component_Modules/hs-components/v3/css/input.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/134548351157/1734110209524/_Web_Team_Assets/Component_Modules/hs-components/v3/css/checkboxInput.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/134555644730/1734110210229/_Web_Team_Assets/Component_Modules/hs-components/v3/css/button.min.css"> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/134555215908/1734110219561/_Web_Team_Assets/Component_Modules/hs-components/v3/css/loading.min.css"> <link class="hs-async-css" rel="preload" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/69920707401/1739468919478/module_social-share-on-page.min.css" as="style"> <noscript><link rel="stylesheet" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/69920707401/1739468919478/module_social-share-on-page.min.css"></noscript> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/134593595196/1737387158115/template_social-share.min.css"> <link rel="stylesheet" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/69920707403/1737387142809/module_suggested-content.min.css"> <link class="hs-async-css" rel="preload" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/77591239588/1737652827508/module_social-share-popover.min.css" as="style"> <noscript><link rel="stylesheet" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/77591239588/1737652827508/module_social-share-popover.min.css"></noscript> <link rel="stylesheet" href="https://53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/module_assets/118908327807/1734462947922/module_118908327807_blog-exit-intent-popup.min.css"> <link class="hs-async-css" rel="preload" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/70928313387/1739468919824/module_sticky-cta.min.css" as="style"> <noscript><link rel="stylesheet" href="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/70928313387/1739468919824/module_sticky-cta.min.css"></noscript> <link rel="stylesheet" href="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/182661862041/1737387161832/template_personalized-sticky-cta.min.css"> <link rel="preload" as="style" href="https://48752163.fs1.hubspotusercontent-na1.net/hubfs/48752163/raw_assets/media-default-modules/master/484/js_client_assets/assets/TrackPlayAnalytics-Cm48oVxd.css"> <link rel="preload" as="style" href="https://48752163.fs1.hubspotusercontent-na1.net/hubfs/48752163/raw_assets/media-default-modules/master/484/js_client_assets/assets/Tooltip-DkS5dgLo.css">  <meta name="apple-itunes-app" content="app-id=587068814"> <meta name="twitter:app:name:iphone" content="HubSpot"> <meta name="twitter:app:id:iphone" content="534167981"> <meta name="twitter:app:name:ipad" content="Inbound Marketing"> <meta name="twitter:app:id:ipad" content="587068814"> <meta name="p:domain_verify" content="7f4fa0f1fccc171fd4d5af64f062521c"> <meta http-equiv="”content-language”" content="”en-US”"> <meta name="google-site-verification" content="2IEWx1p87YR79mLbeeSi-osUja8cJtEvdo_CvCgzMtc">  <meta name="theme-color" content="#FF7A59"> <meta name="twitter:card" content="summary_large_image">  <script defer src="https://www.hubspot.com/wt-assets/static-files/compliance/index.js" type="text/javascript" data-gtm-id="GTM-T7FPMN" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <link rel="prefetch" href="https://www.hubspot.com/wt-assets/static-files/compliance/index.js"> <script defer src="https://www.hubspot.com/wt-assets/static-files/personalization/index.js" type="text/javascript" data-gtm-id="GTM-T7FPMN" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script id="hsg-personalization" type="application/json" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> { "endpointPath": "/_hcms/personalization?contactProperties=jobtitle,lifecycle_stage,industry,lifecyclestage,email,company_size,listMemberships&sig=AYtWPeNmqAL0fQwNVax5rN1R2M57" } </script>    <style> :root,.-light,.-white,.-dark{--cl-anchor-text-decoration: underline;--cl-anchor-color-dark: #5fa3d4;--cl-anchor-hover-color-dark: #88bde3}:root,[data-cl-theme=light],[data-background=white],[data-background=off-white],.-white,.-light{--cl-color-background-01: #ffffff;--cl-color-background-02: #f6f9fc;--cl-color-background-03: #fef4ea;--cl-color-background-footer-01: #2e475d;--cl-color-border-01: #192733;--cl-color-border-02: #7691ad;--cl-color-border-03: #dbe4ed;--cl-color-border-brand-01: #ff5c35;--cl-color-border-highlight-01: #0068b1;--cl-color-container-01: #ffffff;--cl-color-container-02: #f6f9fc;--cl-color-container-03: #eaf0f6;--cl-color-container-inverse-01: #192733;--cl-color-disabled-01: #99afc4;--cl-color-disabled-02: #eaf0f6;--cl-color-disabled-03: #dbe4ed;--cl-color-divider-01: #dbe4ed;--cl-color-error-01: #cf2738;--cl-color-focus-01: #0068b1;--cl-color-hover-01: #eaf0f6;--cl-color-hover-02: #eaf0f6;--cl-color-hover-03: #b6c7d6;--cl-color-hover-brand-01: #e04826;--cl-color-hover-inverse-01: #2e475d;--cl-color-hover-link-01: #005fa3;--cl-color-hover-link-02: #2e475d;--cl-color-hubspot-brand-01: #ff5c35;--cl-color-icon-01: #213343;--cl-color-icon-02: #516f90;--cl-color-icon-on-color-01: #ffffff;--cl-color-link-01: #0068b1;--cl-color-link-02: #213343;--cl-color-pressed-01: #b6c7d6;--cl-color-pressed-02: #b6c7d6;--cl-color-pressed-03: #99afc4;--cl-color-pressed-brand-01: #b3361d;--cl-color-pressed-inverse-01: #3e5974;--cl-color-pressed-link-01: #005896;--cl-color-pressed-link-02: #516f90;--cl-color-success-01: #1f7d3d;--cl-color-text-01: #213343;--cl-color-text-02: #2e475d;--cl-color-text-brand-01: #ff5c35;--cl-color-text-on-color-01: #ffffff;--cl-color-text-placeholder-01: #516f90;--cl-anchor-color: var(--cl-color-link-01, #0068b1);--cl-anchor-hover-color: var(--cl-color-hover-link-01, #005fa3);--cl-anchor-pressed-color: var(--cl-color-pressed-link-01, #005896);--cl-text-color: var(--cl-color-text-01, #213343);--cl-color-beta-01: #5c62d6;--cl-color-free-01: #0b8f8f;--cl-color-beta-background-01: #ced0f3;--cl-color-free-background-01: #b7ecec}[data-cl-theme=dark],[data-background=dark],.-dark{--cl-color-background-01: #192733;--cl-color-background-02: #213343;--cl-color-background-03: #213343;--cl-color-background-footer-01: #2e475d;--cl-color-border-01: #ffffff;--cl-color-border-02: #7691ad;--cl-color-border-03: #3e5974;--cl-color-border-brand-01: #ff5c35;--cl-color-border-highlight-01: #ffffff;--cl-color-container-01: #192733;--cl-color-container-02: #213343;--cl-color-container-03: #2e475d;--cl-color-container-inverse-01: #ffffff;--cl-color-disabled-01: #607d9c;--cl-color-disabled-02: #2e475d;--cl-color-disabled-03: #3e5974;--cl-color-divider-01: #3e5974;--cl-color-error-01: #f7818c;--cl-color-focus-01: #5fa3d4;--cl-color-hover-01: #2e475d;--cl-color-hover-02: #2e475d;--cl-color-hover-03: #3e5974;--cl-color-hover-brand-01: #e04826;--cl-color-hover-inverse-01: #b6c7d6;--cl-color-hover-link-01: #88bde3;--cl-color-hover-link-02: #b6c7d6;--cl-color-hubspot-brand-01: #ff5c35;--cl-color-icon-01: #ffffff;--cl-color-icon-02: #b6c7d6;--cl-color-icon-on-color-01: #192733;--cl-color-link-01: #5fa3d4;--cl-color-link-02: #ffffff;--cl-color-pressed-01: #3e5974;--cl-color-pressed-02: #3e5974;--cl-color-pressed-03: #516f90;--cl-color-pressed-brand-01: #b3361d;--cl-color-pressed-inverse-01: #99afc4;--cl-color-pressed-link-01: #9ec8e6;--cl-color-pressed-link-02: #99afc4;--cl-color-success-01: #4fb06d;--cl-color-text-01: #ffffff;--cl-color-text-02: #b6c7d6;--cl-color-text-brand-01: #ff5c35;--cl-color-text-on-color-01: #192733;--cl-color-text-placeholder-01: #99afc4;--cl-anchor-color: var(--cl-color-link-01, #5fa3d4);--cl-anchor-hover-color: var(--cl-color-hover-link-01, #88bde3);--cl-anchor-pressed-color: var(--cl-color-pressed-link-01, #9ec8e6);--cl-text-color: var(--cl-color-text-01, #ffffff);--cl-color-beta-01: #8589e0;--cl-color-free-01: #0fbfbf}[data-cl-theme]{color:var(--cl-text-color)}:root,[data-cl-brand=hubspot-2022]{--cl-font-family: "Lexend Deca", sans-serif;--cl-font-family-display: "Queens Medium", serif;--cl-font-size-blockquote: 1.125rem;--cl-font-size-display-01-small: 2.25rem;--cl-font-size-display-01: 3.75rem;--cl-font-size-display-02-small: 2.125rem;--cl-font-size-display-02: 3rem;--cl-font-size-display-03-small: 2rem;--cl-font-size-display-03: 2.5rem;--cl-font-size-h1-small: 2.25rem;--cl-font-size-h1: 3rem;--cl-font-size-h2-small: 1.625rem;--cl-font-size-h2: 2rem;--cl-font-size-h3: 1.5rem;--cl-font-size-h4: 1.375rem;--cl-font-size-h5: 1.125rem;--cl-font-size-h6: 1rem;--cl-font-size-input-label: 0.875rem;--cl-font-size-microcopy: 0.75rem;--cl-font-size-microheading: 0.875rem;--cl-font-size-p-large: 1.125rem;--cl-font-size-p-medium: 1rem;--cl-font-size-p-small: 0.875rem;--cl-font-weight-blockquote: 300;--cl-font-weight-display-01-small: 500;--cl-font-weight-display-01: 500;--cl-font-weight-display-02-small: 500;--cl-font-weight-display-02: 500;--cl-font-weight-display-03-small: 500;--cl-font-weight-display-03: 500;--cl-font-weight-h1-small: 600;--cl-font-weight-h1: 500;--cl-font-weight-h2-small: 600;--cl-font-weight-h2: 600;--cl-font-weight-h3: 500;--cl-font-weight-h4: 500;--cl-font-weight-h5: 600;--cl-font-weight-h6: 500;--cl-font-weight-input-label: 500;--cl-font-weight-microcopy: 500;--cl-font-weight-microheading: 600;--cl-font-weight-p-large: 300;--cl-font-weight-p-medium: 300;--cl-font-weight-p-small: 300;--cl-font-weight-p-link: 500;--cl-line-height-blockquote: 1.78;--cl-line-height-display-01-small: 1.27777778;--cl-line-height-display-01: 1.13333333;--cl-line-height-display-02-small: 1.23529412;--cl-line-height-display-02: 1.20833333;--cl-line-height-display-03-small: 1.25;--cl-line-height-display-03: 1.2;--cl-line-height-h1-small: 1.27777778;--cl-line-height-h1: 1.25;--cl-line-height-h2-small: 1.375;--cl-line-height-h2: 1.375;--cl-line-height-h3: 1.41666667;--cl-line-height-h4: 1.45454545;--cl-line-height-h5: 1.55555556;--cl-line-height-h6: 1.75;--cl-line-height-input-label: 1.57142857;--cl-line-height-microcopy: 1.66666667;--cl-line-height-microheading: 1.57142857;--cl-line-height-p-large: 1.77777778;--cl-line-height-p-medium: 1.75;--cl-line-height-p-small: 1.57142857} </style>   <meta property="fb:pages" content="6039999393">  <meta property="og:image" content="https://www.hubspot.com/hubfs/GooglePageSpeed.png"> <meta property="og:image:width" content="598"> <meta property="og:image:height" content="398"> <meta property="og:image:alt" content="Google PageSpeed Insights example"> <meta name="twitter:image" content="https://www.hubspot.com/hubfs/GooglePageSpeed.png"> <meta name="twitter:image:alt" content="Google PageSpeed Insights example"> <meta property="og:url" content="https://blog.hubspot.com/website/google-pagespeed-insights"> <meta name="twitter:card" content="summary_large_image"> <link rel="canonical" href="https://blog.hubspot.com/website/google-pagespeed-insights">  <meta property="og:type" content="article"> <link rel="alternate" type="application/rss+xml" href="https://blog.hubspot.com/website/rss.xml"> <meta name="twitter:domain" content="blog.hubspot.com"> <meta name="twitter:site" content="@HubSpot"> <meta http-equiv="content-language" content="en"> <script type="application/ld+json" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> { "@context": "https://schema.org", "@id": "https://blog.hubspot.com/website/google-pagespeed-insights#article", "@type": "NewsArticle", "headline": "How Google PageSpeed Insights Boosted My Website Speed [Test Results]", "image": [ "https://www.hubspot.com/hubfs/GooglePageSpeed.png" ], "datePublished": "2023-03-27T18:28:39+0000", "dateModified": "2024-10-29T11:00:00+0000", "author": {"@type":"Person","name":"Amy Rigby","url":"https://blog.hubspot.com/website/author/amy-rigby"}, "speakable":{"@type":"SpeakableSpecification","xPath":["//title","/html/head/meta[@name='description']/@content"]}, "publisher":{"@type":"Organization","name":"HubSpot","url":"https://www.hubspot.com","logo":{"@type":"ImageObject","url":"https://fs.hubspotusercontent00.net/hubfs/53/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Logos/HubSpot%20Logo%20112X112.svg","width":112,"height":112},"sameAs":["https://www.facebook.com/hubspot","https://twitter.com/hubspot"]} } </script> <link rel="preload" as="image" href="https://www.hubspot.com/hubfs/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Logos/HubSpot%20Logo.svg"> <link rel="preload" as="image" href="https://www.hubspot.com/hubfs/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Icons/Sprocket.svg"> <meta name="generator" content="HubSpot"></head> <body class="blog "> <div class="body-container-wrapper hs-content-id-108323653743 hs-blog-post hs-content-path-website-google-pagespeed-insights hs-content-name-how-google-pagespeed-insights-boosted-my-website-s hs-blog-name-website hs-blog-id-9901938527"> <header class="blog-header"> <nav id="blog-nav" class="blog-nav"> <div class="blog-nav-secondary-menu" aria-label="Utility Navigation"> <a href="#blog-main-content" class="blog-nav-skip-link cl-button -tertiary -small ga_nav_link" data-ga_nav_type="header-nav" data-ga_nav_tree_text="Skip to content"> Skip to content </a> <div class="blog-nav-secondary-menu-container cl-page-width"> <ul class="blog-nav-secondary-menu-list"> <li class="blog-nav-secondary-menu-list-item"> <button class="blog-nav-language-selector -hoverable" aria-expanded="false" aria-controls="language-dropdown-submenu"> <svg class="cl-icon -globe" aria-hidden="true"> <use href="#cl-icon-languages"></use> </svg> <span>English</span> <span class="visually-hidden">: Select a language</span> <svg class="cl-icon -down-arrow" aria-hidden="true"> <use href="#cl-icon-down"></use> </svg> </button> <ul id="language-dropdown-submenu" class="blog-nav-secondary-menu-dropdown cl-dropdown-menu -light -card-caret -border -top-right"> <li class="cl-dropdown-menu-item"> <a class="blog-nav-secondary-menu-dropdown-link cl-dropdown-menu-link ga_nav_link disabled" aria-disabled="true" lang="ja" data-ga_nav_type="header_nav" data-ga_nav_tree_text="日本語"> 日本語 </a> </li> <li class="cl-dropdown-menu-item"> <a class="blog-nav-secondary-menu-dropdown-link cl-dropdown-menu-link ga_nav_link disabled" aria-disabled="true" lang="de" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Deutsch"> Deutsch </a> </li> <li class="cl-dropdown-menu-item"> <a class="blog-nav-secondary-menu-dropdown-link cl-dropdown-menu-link ga_nav_link disabled" aria-disabled="true" lang="en" data-ga_nav_type="header_nav" data-ga_nav_tree_text="English"> English </a> </li> <li class="cl-dropdown-menu-item"> <a class="blog-nav-secondary-menu-dropdown-link cl-dropdown-menu-link ga_nav_link disabled" aria-disabled="true" lang="es" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Español"> Español </a> </li> <li class="cl-dropdown-menu-item"> <a class="blog-nav-secondary-menu-dropdown-link cl-dropdown-menu-link ga_nav_link disabled" aria-disabled="true" lang="pt" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Português"> Português </a> </li> <li class="cl-dropdown-menu-item"> <a class="blog-nav-secondary-menu-dropdown-link cl-dropdown-menu-link ga_nav_link disabled" aria-disabled="true" lang="fr" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Français"> Français </a> </li> </ul> </li> <li class="blog-nav-secondary-menu-list-item"> <button type="button" class="a11y-contrast-toggle -small -icon-left -light blog-nav-contrast-toggle" data-cy="blog-high-contrast-toggle"> High Contrast </button> </li> </ul> <ul class="blog-nav-secondary-menu-list"> <li class="blog-nav-secondary-menu-list-item"> <a class="blog-nav-login cl-navLink -medium -light ga_nav_link" data-logged-in-text="Go to my account" data-logged-in-href="//app.hubspot.com/home" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Log in" href="//app.hubspot.com/home"> Log in </a> </li> <li class="blog-nav-secondary-menu-list-item"> <a class="blog-nav-sign-up-cta cl-button -primary ga_nav_link" href="https://www.hubspot.com/products/get-started" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Start free or get a demo"> Start free or get a demo </a> </li> </ul> </div> </div> <div data-cl-fixed-element-wrapper> <div data-cl-fixed-element> <div class="blog-nav-primary " aria-label="HubSpot Blog Navigation"> <div class="blog-nav-primary-content cl-page-width"> <div class="blog-nav-logo-container"> <a href="/" aria-label="HubSpot Blog" class="blog-nav-logo ga_nav_link" data-ga_nav_type="" data-ga_nav_tree_text="HubSpot Logo"> <img class="-desktop" src="https://www.hubspot.com/hubfs/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Logos/HubSpot%20Logo.svg" alt="" width="85" height="30"> <img class="-mobile" src="https://www.hubspot.com/hubfs/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Icons/Sprocket.svg" alt="" width="30" height="32"> </a> <button id="blog-nav-menu-back-button" class="blog-nav-menu-back"> <svg class="cl-icon -left-arrow" aria-hidden="true"> <use href="#cl-icon-left" /> </svg> <span>Menu</span> </button> </div> <div class="blog-nav-inline-site-search"> <form class="blog-nav-inline-site-search-form" data-nav-search-form> <div class="blog-nav-inline-site-search-form-field"> <label class="visually-hidden" for="blog-nav-inline-site-search"> Search... </label> <input id="blog-nav-inline-site-search" type="text" name="search-term" placeholder="Search..."> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-search" /> </svg> </div> </form> </div> <button class="blog-nav-menu-trigger blog-nav-burger-menu" aria-controls="blog-nav-primary-menu" aria-expanded="false"> <div class="blog-nav-burger-menu-content"> <span class="visually-hidden">Menu</span> <span class="blog-nav-burger-menu-bars"></span> </div> </button> <div id="blog-nav-primary-menu" class="blog-nav-menu blog-nav-primary-menu"> <div class="blog-nav-menu-content"> <div class="blog-nav-primary-menu-section"> <ul class="blog-nav-menu-list blog-nav-primary-menu-list"> <li class="blog-nav-primary-menu-item"> <button class="blog-nav-menu-trigger blog-nav-media-dropdown-trigger" aria-controls="blogs-mega-menu-submenu" aria-expanded="false"> <h6>Blogs</h6> <svg class="cl-icon -down-arrow" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </button> <div id="blogs-mega-menu-submenu" class="blog-nav-menu -light"> <div class="blog-nav-menu-content"> <div class="blog-nav-media-dropdown"> <div class="blog-nav-media-dropdown-content cl-page-width"> <div class="blog-nav-menu-header blog-nav-media-dropdown-header"> <h3>Blogs</h3> <p>Trusted by business builders worldwide, the HubSpot Blogs are your number-one source for education and inspiration.</p> </div> <div class="blog-nav-media-dropdown-container"> <div class="blog-nav-media-dropdown-cards-block"> <ul> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://blog.hubspot.com/marketing" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Blogs > Marketing" data-navigation-params="blognavcard-marketing"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Nav/Optimized/BlogMarketing_64x64.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Marketing </h4> <p class="blog-nav-card-description -small">Resources and ideas to put modern marketers ahead of the curve</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://blog.hubspot.com/sales" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Blogs > Sales" data-navigation-params="blognavcard-sales"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Nav/Optimized/BlogSales_64x64.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Sales </h4> <p class="blog-nav-card-description -small">Strategies to help you elevate your sales efforts</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://blog.hubspot.com/service" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Blogs > Service" data-navigation-params="blognavcard-service"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Nav/Optimized/BlogService_64x64.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Service </h4> <p class="blog-nav-card-description -small">Everything you need to deliver top-notch customer service</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://blog.hubspot.com/website" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Blogs > Website" data-navigation-params="blognavcard-website"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Nav/Optimized/BlogWebsite_64x64.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Website </h4> <p class="blog-nav-card-description -small">Tutorials and how-tos to help you build better websites</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://blog.hubspot.com/topic-learning-path/artificial-intelligence" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Blogs > AI"> <div class="blog-nav-card-thumbnail"> <img src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/ai-micro-64x64.jpg" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> AI </h4> <p class="blog-nav-card-description -small">Your essential daily read on all things AI and business.</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> </ul> <a href="https://blog.hubspot.com/" class="blog-nav-media-dropdown-cta cl-button -primary ga_nav_link" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Blogs > See all blogs"> See all blogs </a> </div> <ul class="blog-nav-media-dropdown-text-links-block"> <li class="blog-nav-media-dropdown-links-header">Explore by topic</li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://blog.hubspot.com/topic-learning-path/instagram-marketing">Instagram Marketing</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://blog.hubspot.com/topic-learning-path/instagram-marketing"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Instagram Marketing </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://blog.hubspot.com/topic-learning-path/customer-retention">Customer Retention</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://blog.hubspot.com/topic-learning-path/customer-retention"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Customer Retention </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://blog.hubspot.com/topic-learning-path/email-marketing">Email Marketing</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://blog.hubspot.com/topic-learning-path/email-marketing"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Email Marketing </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://blog.hubspot.com/topic-learning-path/seo">SEO</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://blog.hubspot.com/topic-learning-path/seo"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> SEO </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://blog.hubspot.com/topic-learning-path/sales-prospecting">Sales Prospecting</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://blog.hubspot.com/topic-learning-path/sales-prospecting"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Sales Prospecting </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> </ul> </div> </div> </div> </div> </div> </li> <li class="blog-nav-primary-menu-item"> <button class="blog-nav-menu-trigger blog-nav-media-dropdown-trigger" aria-controls="newsletters-mega-menu-submenu" aria-expanded="false"> <h6>Newsletters</h6> <svg class="cl-icon -down-arrow" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </button> <div id="newsletters-mega-menu-submenu" class="blog-nav-menu -light"> <div class="blog-nav-menu-content"> <div class="blog-nav-media-dropdown"> <div class="blog-nav-media-dropdown-content cl-page-width"> <div class="blog-nav-menu-header blog-nav-media-dropdown-header"> <h3>Newsletters</h3> <p>All of HubSpot's handcrafted email newsletters, tucked in one place.</p> </div> <div class="blog-nav-media-dropdown-container"> <div class="blog-nav-media-dropdown-cards-block"> <ul> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://thehustle.co/join/?utm_medium=referral&utm_source=blognavcard-newsletters-hustle" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Newsletters > The Hustle"> <div class="blog-nav-card-thumbnail"> <img src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/TheHustle_Icon_Dark.svg" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> The Hustle <svg class="cl-icon -external-link" width="14" height="14" aria-hidden="true" aria-label="Link opens in a new window"> <use href="#cl-icon-external-link" /> </svg> </h4> <p class="blog-nav-card-description -small">Irreverent and insightful takes on business and tech, delivered to your inbox.</p> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://blog.hubspot.com/masters-in-marketing-subscribe" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Newsletters > Masters In Marketing"> <div class="blog-nav-card-thumbnail"> <img src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/MM_nav_thumbnail.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Masters In Marketing </h4> <p class="blog-nav-card-description -small">Exclusive interviews with industry leaders, and curated resources, to help you become a better marketer.</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://blog.hubspot.com/the-pipeline-subscribe" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Newsletters > The Pipeline"> <div class="blog-nav-card-thumbnail"> <img src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/Blog%20Creative/Nav/pipeline-logo.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> The Pipeline </h4> <p class="blog-nav-card-description -small">Tips, tactics, and strategies from experienced sales reps to help you make President's Club.</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> </ul> </div> <ul class="blog-nav-media-dropdown-text-links-block"> </ul> </div> <div class="blog-nav-media-dropdown-cta-container"> </div> </div> </div> </div> </div> </li> <li class="blog-nav-primary-menu-item"> <button class="blog-nav-menu-trigger blog-nav-media-dropdown-trigger" aria-controls="videos-mega-menu-submenu" aria-expanded="false"> <h6>Videos</h6> <svg class="cl-icon -down-arrow" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </button> <div id="videos-mega-menu-submenu" class="blog-nav-menu -light"> <div class="blog-nav-menu-content"> <div class="blog-nav-media-dropdown"> <div class="blog-nav-media-dropdown-content cl-page-width"> <div class="blog-nav-menu-header blog-nav-media-dropdown-header"> <h3>Videos</h3> <p>Browse our collection of educational shows and videos on YouTube.</p> </div> <div class="blog-nav-media-dropdown-container"> <div class="blog-nav-media-dropdown-cards-block"> <ul> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://www.youtube.com/@TheHustleChannel" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Videos > The Hustle"> <div class="blog-nav-card-thumbnail"> <img src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/TheHustle_Icon_Dark.svg" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> The Hustle <svg class="cl-icon -external-link" width="14" height="14" aria-hidden="true" aria-label="Link opens in a new window"> <use href="#cl-icon-external-link" /> </svg> </h4> <p class="blog-nav-card-description -small">Our unrivaled storytelling, in video format. Subscribe for little revelations across business and tech</p> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://www.youtube.com/@HubSpotMarketing" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Videos > Marketing with HubSpot"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Nav/Optimized/HubSpotLogo_64x64.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Marketing with HubSpot <svg class="cl-icon -external-link" width="14" height="14" aria-hidden="true" aria-label="Link opens in a new window"> <use href="#cl-icon-external-link" /> </svg> </h4> <p class="blog-nav-card-description -small">Learn marketing strategies and skills straight from the HubSpot experts</p> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://www.youtube.com/@MyFirstMillionPod" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Videos > My First Million "> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/MFM_Podcast_Art_Small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> My First Million <svg class="cl-icon -external-link" width="14" height="14" aria-hidden="true" aria-label="Link opens in a new window"> <use href="#cl-icon-external-link" /> </svg> </h4> <p class="blog-nav-card-description -small">When it comes to brainstorming business ideas, Sam and Shaan are legends of the game</p> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://www.youtube.com/@MATGpod" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Videos > Marketing Against the Grain"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/MAT%20-%20Show%20Tile%20Small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Marketing Against the Grain <svg class="cl-icon -external-link" width="14" height="14" aria-hidden="true" aria-label="Link opens in a new window"> <use href="#cl-icon-external-link" /> </svg> </h4> <p class="blog-nav-card-description -small">Watch two cerebral CMOs tackle strategy, tactics, and trends</p> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://www.youtube.com/channel/UCaAx1xeTgF3rs4rBPDq6-Kw" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Videos > HubSpot"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Nav/Optimized/HubSpotLogo_64x64.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> HubSpot <svg class="cl-icon -external-link" width="14" height="14" aria-hidden="true" aria-label="Link opens in a new window"> <use href="#cl-icon-external-link" /> </svg> </h4> <p class="blog-nav-card-description -small">Everything you need to know about building your business on HubSpot</p> </div> </a> </li> </ul> </div> <ul class="blog-nav-media-dropdown-text-links-block"> </ul> </div> <div class="blog-nav-media-dropdown-cta-container"> <a href="https://blog.hubspot.com/videos" class="blog-nav-media-dropdown-cta cl-button -primary ga_nav_link " data-ga_nav_type="header_nav" data-ga_nav_tree_text="Videos > See all videos"> See all videos </a> </div> </div> </div> </div> </div> </li> <li class="blog-nav-primary-menu-item"> <button class="blog-nav-menu-trigger blog-nav-media-dropdown-trigger" aria-controls="podcasts-mega-menu-submenu" aria-expanded="false"> <h6>Podcasts</h6> <svg class="cl-icon -down-arrow" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </button> <div id="podcasts-mega-menu-submenu" class="blog-nav-menu -light"> <div class="blog-nav-menu-content"> <div class="blog-nav-media-dropdown"> <div class="blog-nav-media-dropdown-content cl-page-width"> <div class="blog-nav-menu-header blog-nav-media-dropdown-header"> <h3>Podcasts</h3> <p>HubSpot Podcast Network is the destination for business professionals who seek the best education on how to grow a business.</p> </div> <div class="blog-nav-media-dropdown-container"> <div class="blog-nav-media-dropdown-cards-block"> <ul> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://link.chtbl.com/3iN6uLVq" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Podcasts > My First Million" data-navigation-params="blognavcard-podcasts-myfirstmillion"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/MFM_Podcast_Art_Small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> My First Million </h4> <p class="blog-nav-card-description -small">Each week, hosts Sam Parr and Shaan Puri explore new business ideas based on trends and opportunities in the market</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://link.chtbl.com/RzH0FxKT" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Podcasts > Goal Digger " data-navigation-params="blognavcard-podcasts-goaldigger"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/Goal_Digger_Podcast_Small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Goal Digger </h4> <p class="blog-nav-card-description -small">Redefining what success means and how you can find more joy, ease, and peace in the pursuit of your goals</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://link.chtbl.com/D_hLI7EZ" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Podcasts > The Hustle Daily Show" data-navigation-params="blognavcard-podcasts-theshustledaily"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/DailyShow_Art_Small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> The Hustle Daily Show </h4> <p class="blog-nav-card-description -small">A daily dose of irreverent, offbeat, and informative takes on business and tech news</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://link.chtbl.com/K4VKqLWV" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Podcasts > Another Bite" data-navigation-params="blognavcard-podcasts-onlinemarketingmadeeasy"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/Another%20Bite%20cover%20artwork_Small.jpg" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Another Bite </h4> <p class="blog-nav-card-description -small">Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://link.chtbl.com/5BUTJJYi" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Podcasts > Business Made Simple" data-navigation-params="blognavcard-podcasts-businessmadesimple"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/Business_Made_Simple_Art_Small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Business Made Simple </h4> <p class="blog-nav-card-description -small">Build your business for far and fast success </p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://link.chtbl.com/5Mfokbsx" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Podcasts > Marketing Against the Grain" data-navigation-params="blognavcard-podcasts-beingboss"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/MAT%20-%20Show%20Tile%20Small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Marketing Against the Grain </h4> <p class="blog-nav-card-description -small">HubSpot CMO Kipp Bodnar and Zapier CMO Kieran Flanagan share what's happening now in marketing and what's ahead</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> </ul> </div> <ul class="blog-nav-media-dropdown-text-links-block"> <li> <a class="blog-nav-media-dropdown-text-link" href="https://link.chtbl.com/tbteICG8" target="_blank">Online Marketing Made Easy</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://link.chtbl.com/tbteICG8" target="_blank"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Online Marketing Made Easy </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://link.chtbl.com/kLhOjV53" target="_blank">The Product Boss</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://link.chtbl.com/kLhOjV53" target="_blank"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> The Product Boss </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://link.chtbl.com/LJaBwFPi" target="_blank">Nudge</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://link.chtbl.com/LJaBwFPi" target="_blank"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Nudge </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://link.chtbl.com/t2kxrrUM" target="_blank">Side Hustle Pro</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://link.chtbl.com/t2kxrrUM" target="_blank"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Side Hustle Pro </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://link.chtbl.com/RYM8mDQs" target="_blank">Outbound Squad</a> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card" href="https://link.chtbl.com/RYM8mDQs" target="_blank"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Outbound Squad </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> </ul> </div> <div class="blog-nav-media-dropdown-cta-container"> <a href="https://blog.hubspot.com/podcasts" class="blog-nav-media-dropdown-cta cl-button -primary ga_nav_link " data-ga_nav_type="header_nav" data-ga_nav_tree_text="Podcasts > See all podcasts"> See all podcasts </a> </div> </div> </div> </div> </div> </li> <li class="blog-nav-primary-menu-item"> <button class="blog-nav-menu-trigger blog-nav-media-dropdown-trigger" aria-controls="resources-mega-menu-submenu" aria-expanded="false"> <h6>Resources</h6> <svg class="cl-icon -down-arrow" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </button> <div id="resources-mega-menu-submenu" class="blog-nav-menu -light"> <div class="blog-nav-menu-content"> <div class="blog-nav-media-dropdown"> <div class="blog-nav-media-dropdown-content cl-page-width"> <div class="blog-nav-menu-header blog-nav-media-dropdown-header"> <h3>Resources</h3> <p>Expand your knowledge and take control of your career with our in-depth guides, lessons, and tools.</p> </div> <div class="blog-nav-media-dropdown-container"> <div class="blog-nav-media-dropdown-cards-block"> <ul> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://academy.hubspot.com" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Resources > Academy" data-navigation-params="blognavcard-resources-freecoursesandcertifications"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/resources_academy_small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Academy </h4> <p class="blog-nav-card-description -small">Learn and get certified in the latest business trends from leading experts</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://www.hubspot.com/resources/template" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Resources > Templates"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/resources_templates_small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Templates </h4> <p class="blog-nav-card-description -small">Interactive documents and spreadsheets to customize for your business's needs</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://www.hubspot.com/resources/ebook" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Resources > Ebooks"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/resources_ebooks_small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Ebooks </h4> <p class="blog-nav-card-description -small">In-depth guides on dozens of topics pertaining to the marketing, sales, and customer service industries</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://www.hubspot.com/resources/kit" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Resources > Kits"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/resources_kits_small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Kits </h4> <p class="blog-nav-card-description -small">Multi-use content bundled into one download to inform and empower you and your team</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-media-dropdown-card ga_nav_link" href="https://www.hubspot.com/free-business-tools" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Resources > Tools"> <div class="blog-nav-card-thumbnail"> <img src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/Nav/Optimized/resources_tools_small.png" alt="" loading="lazy"> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Tools </h4> <p class="blog-nav-card-description -small">Customized assets for better branding, strategy, and insights</p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> </ul> </div> <ul class="blog-nav-media-dropdown-text-links-block"> </ul> </div> <div class="blog-nav-media-dropdown-cta-container"> </div> </div> </div> </div> </div> </li> <li class="blog-nav-primary-menu-item -site-search"> <button class="blog-nav-site-search-trigger" aria-expanded="false" data-cl-modal="blog-search-modal"> <span class="visually-hidden">Search...</span> <svg class="cl-icon -search" aria-hidden="true"> <use href="#cl-icon-search"></use> </svg> </button> </li> <li class="blog-nav-primary-menu-item -hubspot-products"> <button class="blog-nav-menu-trigger blog-nav-media-dropdown-trigger" aria-controls="hubspot-products-mega-menu-submenu" aria-expanded="false"> <h6>HubSpot Products</h6> <svg class="cl-icon -down-arrow" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </button> <div id="hubspot-products-mega-menu-submenu" class="blog-nav-menu -light"> <div class="blog-nav-menu-content"> <div class="blog-nav-hubspot-products-dropdown cl-page-width"> <div class="blog-nav-menu-header blog-nav-hubspot-products-dropdown-header"> <h3>The HubSpot Customer Platform</h3> <p>All of HubSpot's marketing, sales, customer service, CMS, operations, and commerce software on one platform. <a class="hsg-nav__subheader-highlight" href="https://www.hubspot.com/pricing/marketing/enterprise?products=marketing-hub-professional_1&term=annual" target="_blank" rel="noopener noreferrer">See pricing</a></p> </div> <div class="blog-nav-hubspot-products-dropdown-links"> <ul class="blog-nav-menu-list blog-nav-hubspot-product-cards-list"> <li class="blog-nav-hubspot-product-cards-list-item"> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-info-card ga_nav_link" href="//www.hubspot.com/products/get-started" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="HubSpot Products > Overview of all products"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Overview of all products </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li class="blog-nav-hubspot-product-cards-list-item"> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-info-card ga_nav_link" href="//www.hubspot.com/products/marketing" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="HubSpot Products > Marketing Hub"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Marketing Hub </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li class="blog-nav-hubspot-product-cards-list-item"> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-product-card ga_nav_link" href="//www.hubspot.com/products/sales" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="HubSpot Products > Sales Hub"> <div class="blog-nav-card-svg" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="24px" height="24px" viewbox="0 0 24 24" version="1.1"> <defs> <lineargradient id="sales-linear0" gradientunits="userSpaceOnUse" x1="344.47" y1="825.51" x2="1334.74" y2="1555.96" gradienttransform="matrix(0.0125,0,0,0.0125,0,0)"> <stop offset="0.18" style="stop-color:rgb(100%,50.980392%,30.588235%);stop-opacity:1;" /> <stop offset="0.82" style="stop-color:rgb(100%,36.078431%,20.784314%);stop-opacity:1;" /> </lineargradient> <lineargradient id="sales-linear1" gradientunits="userSpaceOnUse" x1="104.27" y1="817.7" x2="1860.91" y2="817.7" gradienttransform="matrix(0.0125,0,0,0.0125,0,0)"> <stop offset="0.27" style="stop-color:rgb(100%,50.980392%,30.588235%);stop-opacity:1;" /> <stop offset="0.74" style="stop-color:rgb(100%,65.490196%,40%);stop-opacity:1;" /> </lineargradient> </defs> <g id="sales-surface1"> <path style=" stroke:none;fill-rule:nonzero;fill:rgb(100%,36.078431%,20.784314%);fill-opacity:1;" d="M 19.75 18.609375 L 14.871094 3.59375 C 14.5 2.363281 13.355469 1.464844 12 1.464844 C 10.644531 1.464844 9.5 2.363281 9.128906 3.59375 L 4.25 18.609375 C 3.847656 19.84375 4.289062 21.199219 5.339844 21.960938 C 6.390625 22.726562 7.816406 22.726562 8.867188 21.960938 L 12 19.6875 L 15.132812 21.960938 L 15.136719 21.964844 C 16.1875 22.726562 17.609375 22.726562 18.660156 21.960938 C 19.710938 21.199219 20.152344 19.84375 19.75 18.609375 Z M 19.75 18.609375 " /> <path style=" stroke:none;fill-rule:nonzero;fill:url(#sales-linear0);" d="M 16.898438 22.535156 C 16.261719 22.535156 15.644531 22.335938 15.132812 21.960938 L 2.3125 12.648438 C 0.972656 11.675781 0.675781 9.796875 1.648438 8.457031 C 2.625 7.117188 4.5 6.820312 5.839844 7.792969 L 18.660156 17.109375 C 19.710938 17.871094 20.152344 19.226562 19.75 20.460938 C 19.347656 21.699219 18.195312 22.535156 16.898438 22.535156 Z M 16.898438 22.535156 " /> <path style=" stroke:none;fill-rule:nonzero;fill:url(#sales-linear1);" d="M 20.5 13.222656 L 4.078125 13.222656 C 2.421875 13.222656 1.078125 11.878906 1.078125 10.222656 C 1.078125 8.5625 2.421875 7.222656 4.078125 7.222656 L 20.5 7.222656 C 22.15625 7.222656 23.5 8.5625 23.5 10.222656 C 23.5 11.878906 22.15625 13.222656 20.5 13.222656 Z M 20.5 13.222656 " /> <path style=" stroke:none;fill-rule:nonzero;fill:rgb(100%,36.078431%,20.784314%);fill-opacity:1;" d="M 23.5 10.222656 C 23.5 11.878906 22.15625 13.222656 20.5 13.222656 C 18.84375 13.222656 17.5 11.878906 17.5 10.222656 C 17.5 8.5625 18.84375 7.222656 20.5 7.222656 C 22.15625 7.222656 23.5 8.5625 23.5 10.222656 Z M 23.5 10.222656 " /> </g> </svg> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Sales Hub </h4> <p class="blog-nav-card-description -small">Sales CRM software. <span class="hsg-nav__subheader-highlight">Free and premium plans</span></p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li class="blog-nav-hubspot-product-cards-list-item"> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-product-card ga_nav_link" href="//www.hubspot.com/products/service" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="HubSpot Products > Service Hub"> <div class="blog-nav-card-svg" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="24px" height="24px" viewbox="0 0 24 24" version="1.1"> <defs> <lineargradient id="service-linear0" gradientunits="userSpaceOnUse" x1="684.58" y1="1448.12" x2="1469" y2="663.7" gradienttransform="matrix(0.0125,0,0,0.0125,0,0)"> <stop offset="0.18" style="stop-color:rgb(100%,36.078431%,20.784314%);stop-opacity:1;" /> <stop offset="0.28" style="stop-color:rgb(100%,39.607843%,23.137255%);stop-opacity:1;" /> <stop offset="0.44" style="stop-color:rgb(100%,49.019608%,29.411765%);stop-opacity:1;" /> <stop offset="0.64" style="stop-color:rgb(100%,64.705882%,39.215686%);stop-opacity:1;" /> <stop offset="0.65" style="stop-color:rgb(100%,65.490196%,40%);stop-opacity:1;" /> </lineargradient> </defs> <g id="service-surface1"> <path style=" stroke:none;fill-rule:nonzero;fill:rgb(100%,36.078431%,20.784314%);fill-opacity:1;" d="M 2.25 11.75 C 1.023438 10.527344 0.546875 8.746094 0.992188 7.074219 C 1.4375 5.402344 2.746094 4.097656 4.414062 3.652344 C 6.085938 3.203125 7.871094 3.683594 9.089844 4.910156 L 18.839844 14.660156 L 13.71875 19.78125 C 12.769531 20.730469 11.230469 20.730469 10.28125 19.78125 Z M 2.25 11.75 " /> <path style=" stroke:none;fill-rule:nonzero;fill:url(#service-linear0);" d="M 5.160156 14.660156 L 14.910156 4.910156 C 16.128906 3.683594 17.914062 3.203125 19.585938 3.652344 C 21.253906 4.097656 22.5625 5.402344 23.007812 7.074219 C 23.453125 8.746094 22.976562 10.527344 21.75 11.75 L 13.71875 19.78125 C 12.769531 20.730469 11.230469 20.730469 10.28125 19.78125 Z M 5.160156 14.660156 " /> <path style=" stroke:none;fill-rule:nonzero;fill:rgb(100%,36.078431%,20.784314%);fill-opacity:1;" d="M 23.167969 8.328125 C 23.167969 11 21 13.167969 18.328125 13.167969 C 15.65625 13.167969 13.492188 11 13.492188 8.328125 C 13.492188 5.65625 15.65625 3.492188 18.328125 3.492188 C 21 3.492188 23.167969 5.65625 23.167969 8.328125 Z M 23.167969 8.328125 " /> </g> </svg> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Service Hub </h4> <p class="blog-nav-card-description -small">Customer service software. <span class="hsg-nav__subheader-highlight">Free and premium plans</span></p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li class="blog-nav-hubspot-product-cards-list-item"> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-product-card ga_nav_link" href="//www.hubspot.com/products/content" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="HubSpot Products > Content Hub"> <div class="blog-nav-card-svg" aria-hidden="true"> <svg width="24" height="24" viewbox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M7.00055 22.4011L20.2042 14.7714C21.7325 13.8883 22.2561 11.9324 21.3738 10.4027C20.4914 8.8731 18.5371 8.34901 17.0088 9.23215L3.80519 16.8618C2.27687 17.7449 1.75323 19.7008 2.6356 21.2305C3.51798 22.7601 5.47223 23.2842 7.00055 22.4011Z" fill="#FF5C35" /> <path d="M8.60181 19.6297L8.60181 4.37046C8.60181 2.6042 7.17119 1.17236 5.40644 1.17236C3.6417 1.17236 2.21108 2.6042 2.21108 4.37046L2.21108 19.6297C2.21108 21.396 3.6417 22.8278 5.40644 22.8278C7.17119 22.8278 8.60181 21.396 8.60181 19.6297Z" fill="url(#paint0_linear_18_51)" /> <path d="M20.2038 9.22869L7.00018 1.59905C5.47186 0.715919 3.5176 1.24001 2.63523 2.76963C1.75285 4.29926 2.2765 6.25519 3.80481 7.13832L17.0084 14.768C18.5368 15.6511 20.491 15.127 21.3734 13.5974C22.2558 12.0677 21.7321 10.1118 20.2038 9.22869Z" fill="url(#paint1_linear_18_51)" /> <path d="M18.6101 15.2148C20.379 15.2148 21.813 13.7796 21.813 12.0092C21.813 10.2387 20.379 8.80347 18.6101 8.80347C16.8411 8.80347 15.4071 10.2387 15.4071 12.0092C15.4071 13.7796 16.8411 15.2148 18.6101 15.2148Z" fill="#FF5C35" /> <defs> <lineargradient id="paint0_linear_18_51" x1="8.67259" y1="2.08068" x2="2.12767" y2="21.9162" gradientunits="userSpaceOnUse"> <stop offset="0.18" stop-color="#FF824E" /> <stop offset="0.42" stop-color="#FF7747" /> <stop offset="0.82" stop-color="#FF5C35" /> </lineargradient> <lineargradient id="paint1_linear_18_51" x1="9.2377" y1="-0.252881" x2="14.78" y2="16.6178" gradientunits="userSpaceOnUse"> <stop offset="0.27" stop-color="#FF824E" /> <stop offset="0.74" stop-color="#FFA766" /> </lineargradient> </defs> </svg> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Content Hub </h4> <p class="blog-nav-card-description -small">Content marketing software. <span class="hsg-nav__subheader-highlight">Free and premium plans</span></p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li class="blog-nav-hubspot-product-cards-list-item"> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-product-card ga_nav_link" href="//www.hubspot.com/products/operations" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="HubSpot Products > Operations Hub"> <div class="blog-nav-card-svg" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="24px" height="24px" viewbox="0 0 24 24" version="1.1"> <defs> <lineargradient id="operations-linear0" gradientunits="userSpaceOnUse" x1="811.74" y1="137.44" x2="1704.76" y2="936.69" gradienttransform="matrix(0.0125,0,0,0.0125,0,0)"> <stop offset="0.19" style="stop-color:rgb(100%,36.078431%,20.784314%);stop-opacity:1;" /> <stop offset="0.61" style="stop-color:rgb(100%,65.490196%,40%);stop-opacity:1;" /> </lineargradient> <lineargradient id="operations-linear1" gradientunits="userSpaceOnUse" x1="1165.5" y1="1710.61" x2="258.72" y2="1097.05" gradienttransform="matrix(0.0125,0,0,0.0125,0,0)"> <stop offset="0.16" style="stop-color:rgb(100%,36.078431%,20.784314%);stop-opacity:1;" /> <stop offset="0.95" style="stop-color:rgb(100%,65.490196%,40%);stop-opacity:1;" /> </lineargradient> <lineargradient id="operations-linear2" gradientunits="userSpaceOnUse" x1="5451.57" y1="14216.84" x2="6344.59" y2="15016.1" gradienttransform="matrix(-0.0125,0.000000000000000002,-0.000000000000000002,-0.0125,82,200)"> <stop offset="0.11" style="stop-color:rgb(100%,36.078431%,20.784314%);stop-opacity:1;" /> <stop offset="0.88" style="stop-color:rgb(100%,65.490196%,40%);stop-opacity:1;" /> </lineargradient> </defs> <g id="operations-surface1"> <path style=" stroke:none;fill-rule:nonzero;fill:rgb(100%,36.078431%,20.784314%);fill-opacity:1;" d="M 5.070312 19 C 3.925781 19 2.878906 18.347656 2.375 17.316406 C 1.875 16.289062 2 15.0625 2.703125 14.160156 C 3.234375 13.476562 3.503906 12.75 3.503906 12 C 3.503906 11.25 3.234375 10.523438 2.703125 9.839844 C 1.695312 8.535156 1.933594 6.65625 3.238281 5.640625 C 4.542969 4.625 6.421875 4.855469 7.441406 6.160156 C 8.789062 7.894531 9.503906 9.914062 9.503906 12 C 9.503906 14.085938 8.789062 16.105469 7.441406 17.839844 C 6.871094 18.574219 5.996094 19 5.070312 19 Z M 5.070312 19 " /> <path style=" stroke:none;fill-rule:nonzero;fill:rgb(100%,36.078431%,20.784314%);fill-opacity:1;" d="M 18.929688 19 C 18.003906 19 17.128906 18.574219 16.558594 17.839844 C 15.210938 16.105469 14.496094 14.085938 14.496094 12 C 14.496094 9.914062 15.210938 7.894531 16.558594 6.160156 C 17.214844 5.308594 18.277344 4.875 19.34375 5.019531 C 20.40625 5.164062 21.3125 5.871094 21.714844 6.863281 C 22.117188 7.859375 21.957031 8.996094 21.296875 9.839844 C 20.765625 10.523438 20.496094 11.25 20.496094 12 C 20.496094 12.75 20.765625 13.476562 21.296875 14.160156 C 22 15.0625 22.125 16.289062 21.625 17.316406 C 21.121094 18.347656 20.074219 19 18.929688 19 Z M 18.929688 19 " /> <path style=" stroke:none;fill-rule:nonzero;fill:rgb(100%,36.078431%,20.784314%);fill-opacity:1;" d="M 6.078125 11.070312 C 5.601562 11.070312 5.128906 11.035156 4.660156 10.972656 C 3.019531 10.746094 1.875 9.230469 2.101562 7.589844 C 2.328125 5.949219 3.839844 4.800781 5.484375 5.027344 C 6.339844 5.148438 7.101562 5.015625 7.75 4.640625 C 8.402344 4.265625 8.894531 3.671875 9.222656 2.871094 C 9.84375 1.335938 11.59375 0.597656 13.128906 1.222656 C 14.664062 1.84375 15.402344 3.59375 14.777344 5.128906 C 13.949219 7.167969 12.558594 8.792969 10.75 9.835938 C 9.339844 10.652344 7.746094 11.070312 6.078125 11.070312 Z M 6.078125 11.070312 " /> <path style=" stroke:none;fill-rule:nonzero;fill:rgb(100%,36.078431%,20.784314%);fill-opacity:1;" d="M 12 23 C 11 23 10.070312 22.503906 9.511719 21.675781 C 8.953125 20.847656 8.84375 19.792969 9.222656 18.871094 C 10.050781 16.832031 11.441406 15.207031 13.25 14.164062 C 15.054688 13.121094 17.160156 12.726562 19.339844 13.027344 C 20.980469 13.253906 22.125 14.769531 21.898438 16.410156 C 21.671875 18.050781 20.160156 19.199219 18.515625 18.972656 C 17.660156 18.851562 16.898438 18.984375 16.25 19.359375 C 15.597656 19.734375 15.105469 20.328125 14.777344 21.128906 C 14.320312 22.261719 13.21875 23 12 23 Z M 12 23 " /> <path style=" stroke:none;fill-rule:nonzero;fill:url(#operations-linear0);" d="M 17.921875 11.070312 C 16.253906 11.070312 14.660156 10.652344 13.25 9.835938 C 11.441406 8.792969 10.050781 7.167969 9.222656 5.128906 C 8.597656 3.59375 9.335938 1.84375 10.871094 1.222656 C 12.40625 0.597656 14.15625 1.335938 14.777344 2.871094 C 15.105469 3.667969 15.597656 4.265625 16.25 4.640625 C 16.898438 5.015625 17.660156 5.148438 18.515625 5.027344 C 20.160156 4.800781 21.671875 5.949219 21.898438 7.589844 C 22.125 9.230469 20.980469 10.746094 19.339844 10.972656 C 18.871094 11.035156 18.398438 11.070312 17.921875 11.070312 Z M 17.921875 11.070312 " /> <path style=" stroke:none;fill-rule:nonzero;fill:url(#operations-linear1);" d="M 12 23 C 10.78125 23 9.679688 22.261719 9.222656 21.128906 C 8.894531 20.328125 8.402344 19.734375 7.75 19.359375 C 7.101562 18.984375 6.339844 18.851562 5.484375 18.972656 C 3.839844 19.199219 2.328125 18.050781 2.101562 16.410156 C 1.875 14.769531 3.019531 13.253906 4.660156 13.027344 C 6.839844 12.726562 8.945312 13.121094 10.75 14.164062 C 12.558594 15.207031 13.949219 16.832031 14.777344 18.871094 C 15.15625 19.792969 15.046875 20.847656 14.488281 21.675781 C 13.929688 22.503906 13 23 12 23 Z M 12 23 " /> <path style=" stroke:none;fill-rule:nonzero;fill:rgb(100%,36.078431%,20.784314%);fill-opacity:1;" d="M 21.929688 8 C 21.929688 9.65625 20.585938 11 18.929688 11 C 17.269531 11 15.929688 9.65625 15.929688 8 C 15.929688 6.34375 17.269531 5 18.929688 5 C 20.585938 5 21.929688 6.34375 21.929688 8 Z M 21.929688 8 " /> <path style=" stroke:none;fill-rule:nonzero;fill:url(#operations-linear2);" d="M 6.089844 12.9375 C 7.757812 12.9375 9.351562 13.355469 10.753906 14.164062 C 12.554688 15.203125 13.949219 16.835938 14.777344 18.878906 C 15.402344 20.414062 14.664062 22.164062 13.128906 22.789062 C 11.59375 23.414062 9.84375 22.675781 9.222656 21.140625 C 8.890625 20.332031 8.398438 19.734375 7.753906 19.359375 C 7.269531 19.078125 6.710938 18.9375 6.09375 18.9375 C 5.890625 18.9375 5.683594 18.953125 5.484375 18.980469 C 3.839844 19.207031 2.328125 18.0625 2.101562 16.421875 C 1.871094 14.777344 3.019531 13.265625 4.660156 13.039062 C 5.132812 12.972656 5.613281 12.9375 6.089844 12.9375 Z M 6.089844 12.9375 " /> </g> </svg> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Operations Hub </h4> <p class="blog-nav-card-description -small">Operations software. <span class="hsg-nav__subheader-highlight">Free and premium plans</span></p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li class="blog-nav-hubspot-product-cards-list-item"> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-product-card ga_nav_link" href="//www.hubspot.com/products/commerce?hubs_content=www.hubspot.com&hubs_content-cta=nav-software-commerce" target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="HubSpot Products > Commerce Hub"> <div class="blog-nav-card-svg" aria-hidden="true"> <svg width="24" height="24" viewbox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M22.3756 8.17268L7.34098 21.7172C5.74228 23.1032 3.3231 22.932 1.93706 21.3333C0.587959 19.7776 0.70937 17.4339 2.2123 16.0267L17.2477 2.48068" fill="url(#paint0_linear_206_206)" /> <path d="M16.3654 4.67973L16.3122 14.5154C16.3023 16.3396 17.7731 17.8263 19.5972 17.8362L19.598 17.8362C21.4222 17.8461 22.9089 16.3753 22.9188 14.5511L22.972 4.71547C22.9819 2.89131 21.5111 1.40453 19.687 1.39466L19.6862 1.39466C17.862 1.38479 16.3753 2.85556 16.3654 4.67973Z" fill="url(#paint1_linear_206_206)" /> <path d="M23 4.64347C23.0007 6.46539 21.5249 7.94344 19.7023 7.9442L9.97882 7.94947C8.1569 7.95023 6.67886 6.47444 6.6781 4.65177C6.67659 2.82985 8.15313 1.3518 9.97505 1.35104L19.6985 1.34576C21.5204 1.34501 22.9985 2.8208 22.9992 4.64347H23Z" fill="url(#paint2_linear_206_206)" /> <path d="M9.86726 7.96003C11.6927 7.96003 13.1725 6.48022 13.1725 4.65478C13.1725 2.82934 11.6927 1.34953 9.86726 1.34953C8.04182 1.34953 6.56201 2.82934 6.56201 4.65478C6.56201 6.48022 8.04182 7.96003 9.86726 7.96003Z" fill="#FF5C35" /> <defs> <lineargradient id="paint0_linear_206_206" x1="11.6877" y1="2.48068" x2="11.6877" y2="22.6545" gradientunits="userSpaceOnUse"> <stop offset="0.18" stop-color="#FF814E" /> <stop offset="0.82" stop-color="#FF5C35" /> </lineargradient> <lineargradient id="paint1_linear_206_206" x1="19.6427" y1="1.39492" x2="19.6427" y2="17.8367" gradientunits="userSpaceOnUse"> <stop offset="0.18" stop-color="#FF824E" /> <stop offset="0.45" stop-color="#FF7E4B" /> <stop offset="0.71" stop-color="#FF7243" /> <stop offset="0.97" stop-color="#FF5E36" /> <stop offset="1" stop-color="#FF5C35" /> </lineargradient> <lineargradient id="paint2_linear_206_206" x1="19.5107" y1="-0.0336432" x2="9.25196" y2="8.94653" gradientunits="userSpaceOnUse"> <stop offset="0.27" stop-color="#FF824E" /> <stop offset="0.74" stop-color="#FFA766" /> </lineargradient> </defs> </svg> </div> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Commerce Hub </h4> <p class="blog-nav-card-description -small">B2B commerce software. <span class="hsg-nav__subheader-highlight">Free and premium plans</span></p> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> </ul> <ul class="blog-nav-hubspot-product-links-list"> <li> <a class="blog-nav-media-dropdown-text-link" href="https://www.hubspot.com/our-story" target="_blank">About HubSpot</a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://www.hubspot.com/company/contact" target="_blank">Contact Us</a> </li> <li> <a class="blog-nav-media-dropdown-text-link" href="https://help.hubspot.com/" target="_blank">Customer Support</a> </li> </ul> </div> </div> <div class="blog-nav-hubspot-dropdown-cta-section"> <div class="cl-page-width"> <a href="https://www.hubspot.com/products/get-started" class="cl-button -small ga_nav_link -primary " target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="HubSpot Products > Start free or get a demo"> Start free or get a demo </a> <a href="https://offers.hubspot.com/contact-sales" class="cl-button -small ga_nav_link -secondary " target="_blank" data-ga_nav_type="header_nav" data-ga_nav_tree_text="HubSpot Products > Contact Sales"> Contact Sales </a> </div> </div> <ul class="blog-nav-media-dropdown-text-links-block blog-hubspot-products-dropdown"> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-product-card" href="https://www.hubspot.com/our-story" target="_blank"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> About HubSpot </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-product-card" href="https://www.hubspot.com/company/contact" target="_blank"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Contact Us </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light blog-nav-hs-product-card" href="https://help.hubspot.com/" target="_blank"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Customer Support </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li class="blog-hubspot-products-dropdown-login"> <a class="blog-nav-card cl-card -green -hoverable -light" data-logged-in-text="Go to my account" data-logged-in-href="//app.hubspot.com/home" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Log in" href="//app.hubspot.com/home"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title">Log in</h4> </div> </a> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </li> </ul> </div> </div> </li> <li class="blog-nav-primary-menu-item -signup-cta"> <a class="blog-nav-sign-up-cta cl-button -primary ga_nav_link" href="https://www.hubspot.com/products/get-started" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Start free or get a demo"> Start free or get a demo </a> </li> </ul> <ul class="blog-nav-utility-links"> <li> <button class="blog-nav-menu-trigger blog-nav-language-selector" aria-controls="mobile-language-menu" aria-expanded="false"> <svg class="cl-icon -globe" aria-hidden="true"> <use href="#cl-icon-languages" fill="currentColor" /> </svg> <span>English</span> <span class="visually-hidden">: Select a language</span> <svg class="cl-icon -down-arrow" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </button> <div id="mobile-language-menu" class="blog-nav-menu -light"> <div class="blog-nav-menu-content"> <div class="blog-nav-media-dropdown-content"> <div class="blog-nav-media-dropdown-cards-block"> <ul> <li> <a class="blog-nav-card cl-card -green -hoverable -light ga_nav_link disabled" aria-disabled="true" lang="ja" data-ga_nav_type="header_nav" data-ga_nav_tree_text="日本語"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> 日本語 </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light ga_nav_link disabled" aria-disabled="true" lang="de" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Deutsch"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Deutsch </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light ga_nav_link disabled" aria-disabled="true" lang="en" data-ga_nav_type="header_nav" data-ga_nav_tree_text="English"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> English </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light ga_nav_link disabled" aria-disabled="true" lang="es" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Español"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Español </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light ga_nav_link disabled" aria-disabled="true" lang="pt" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Português"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Português </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> <li> <a class="blog-nav-card cl-card -green -hoverable -light ga_nav_link disabled" aria-disabled="true" lang="fr" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Français"> <div class="blog-nav-card-body"> <h4 class="blog-nav-card-title"> Français </h4> </div> <div class="blog-nav-card-icon"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-down" /> </svg> </div> </a> </li> </ul> </div> </div> </div> </div> </li> <li> <button type="button" class="a11y-contrast-toggle -small -icon-left -light blog-nav-contrast-toggle" data-cy="blog-high-contrast-toggle"> High Contrast </button> </li> <li> <a class="blog-nav-login cl-navLink -medium -light ga_nav_link" data-logged-in-text="Go to my account" data-logged-in-href="//app.hubspot.com/home" data-ga_nav_type="header_nav" data-ga_nav_tree_text="Log in" href="//app.hubspot.com/home"> Log in </a> </li> </ul> </div> </div> </div> </div> </div> <div id="hs_cos_wrapper_read_time_bar" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="blog-read-time-bar" data-read-time-bar="blog-page-read-time"> <progress class="blog-read-time-bar-indicator " aria-hidden="true"></progress> </div></div> <script data-blog-search-modal-config type="application/json" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> [{"cx":"009219321729865762236:fzizmixjdmi","id":"blog","label":"Hubspot Blog","selected":true},{"cx":"009219321729865762236:z9gsnksfc30","id":"website","label":"HubSpot.com","selected":false}] </script> <div id="blog-search-modal" class="blog-nav-site-search cl-modal " role="dialog" aria-modal="true" aria-label="hubspot search modal"> <div class="blog-nav-site-search-content cl-modal-backdrop"> <div class="cl-page-width"> <section class="blog-nav-site-search-header"> <form class="blog-nav-site-search-form" data-nav-search-form> <div class="blog-nav-site-search-form-field"> <svg class="cl-icon cl-search -search" role="presentation"> <use href="#cl-icon-search" /> </svg> <label class="blog-search__form-input-label cl-input -light"> <div class="blog-site-search-input-wrapper cl-input-wrapper"> <input placeholder="Search..." name="search-term" type="search" aria-label="Search..."> </div> </label> </div> </form> <ul class="blog-nav-site-search-context-options"> <li class="blog-nav-site-search-context-option cl-radioInput -dark"> <input data-nav-search-context id="nav-search-context-blog" type="radio" name="nav-search-context" value="blog" checked> <label class="blog-nav-site-search-context-option-label" for="nav-search-context-blog"> Hubspot Blog </label> </li> <li class="blog-nav-site-search-context-option cl-radioInput -dark"> <input data-nav-search-context id="nav-search-context-website" type="radio" name="nav-search-context" value="website"> <label class="blog-nav-site-search-context-option-label" for="nav-search-context-website"> HubSpot.com </label> </li> </ul> <button class="blog-nav-site-search-close cl-close" data-cl-modal="close" aria-label="close dialog"> <svg aria-hidden="true" class="cl-icon"> <use href="#cl-icon-close" /> </svg> </button> </section> <section class="blog-nav-site-search-results -dark"> <div id="blog-nav-site-search-status" role="status" aria-live="polite" class="blog-search__sr-status visually-hidden" data-loading-msg="Loading" data-number-of-items-msg="Number of items:"> Loading </div> <ul id="blog-nav-search-results-container" class="blog-nav-site-search-results-list"> </ul> <div> <div id="blog-nav-search-no-results" class="blog-nav-site-search-no-results"> <h6>Oh no! We couldn't find anything like that.</h6><p class="-large">Try another search, and we'll give it our best shot.</p> </div> <button id="blog-nav-search-load-more-results" class="blog-nav-site-search-more-results -hidden cl-button -small -primary -dark"> Load More Results </button> </div> </section> <div id="blog-nav-search-loading-icon" class="blog-nav-site-search-loader"> <div class="cl-loading -medium -primary -dark"> <svg viewbox="0 0 50 50" aria-hidden="true"> <circle cx="25" cy="25" r="21" fill="none" stroke-width="7"></circle> <circle cx="25" cy="25" r="21" fill="none" stroke-width="7"></circle> </svg> </div> </div> </div> </div> </div> </div> </div> </nav> <div id="blog-main-content"></div> </header> <div id="hs_cos_wrapper_blog_post_audio" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><link rel="stylesheet" href="https://48752163.fs1.hubspotusercontent-na1.net/hubfs/48752163/raw_assets/media-default-modules/master/484/js_client_assets/assets/TrackPlayAnalytics-Cm48oVxd.css"> <link rel="stylesheet" href="https://48752163.fs1.hubspotusercontent-na1.net/hubfs/48752163/raw_assets/media-default-modules/master/484/js_client_assets/assets/Tooltip-DkS5dgLo.css"> <script type="text/javascript" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> window.__hsEnvConfig = {"portalID":53,"hublet":"na1","hsEnv":"prod","hsDeployed":true,"hsJSRGates":["CMS:JSRenderer:SeparateIslandRenderOption","CMS:JSRenderer:GraphQLQueryBuild","CMS:JSRenderer:MinifyCSS","CMS:JSRenderer:GetServerSideProps","Jsr:DeployLambdasViaCommonAwsAccount","CMS:JSRenderer:LocalProxySchemaVersion1","CMS:JSRenderer:SharedDeps"]}; window.__hsServerPageUrl = "https:\u002F\u002Fblog.hubspot.com\u002Fwebsite\u002Fgoogle-pagespeed-insights"; window.__hsBasePath = "\u002Fwebsite\u002Fgoogle-pagespeed-insights"; </script> </div> <main> <div class="content-wrapper"> <div id="hs_cos_wrapper_public_facing_updated_date" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"></div> <div id="hs_cos_wrapper_breadcrumbs_module" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <section id="breadcrumbs_module" class="csol-section csol-breadcrumbs -white -padding-top-xs -padding-bottom-xs"> <div class="csol-section-wrapper"> <div class="csol-breadcrumbs-container"> <ul class="csol-breadcrumbs-list cl-breadcrumbs -white"> <li class="cl-breadcrumbs-link"> <svg class="cl-icon cl-breadcrumbs-separator" aria-hidden="true"> <use href="#cl-icon-right"></use> </svg> <a class="cl-breadcrumbs-link-text" href="https://blog.hubspot.com"> Home </a> </li> <li class="cl-breadcrumbs-link"> <svg class="cl-icon cl-breadcrumbs-separator" aria-hidden="true"> <use href="#cl-icon-right"></use> </svg> <a class="cl-breadcrumbs-link-text" href="https://blog.hubspot.com/website"> Website </a> </li> <li class="cl-breadcrumbs-link -current"> <svg class="cl-icon cl-breadcrumbs-separator" aria-hidden="true"> <use href="#cl-icon-right"></use> </svg> <span class="cl-breadcrumbs-link-text"><span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text">How Google PageSpeed Insights Boosted My Website Speed [Test Results]</span></span> </li> </ul> </div> </div> </section></div> <div id="blog-page-read-time" class="blog-post"> <div id="hs_cos_wrapper_pillar_blog_post_header" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <section class="pillar-post-header"> <div class="pillar-post-header-content cl-page-width"> <div class="pillar-post-header-col-1"> <h1 class="pillar-post-header-title"><span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text">How Google PageSpeed Insights Boosted My Website Speed [Test Results]</span></h1> <div class="pillar-post-header-info"> <span>Written by:</span> <a class="pillar-post-header-author -primary-author cl-textLink" href="https://blog.hubspot.com/website/author/amy-rigby" target="_blank">Amy Rigby</a> </div> <div class="pillar-post-header-cta"> <img class="pillar-post-header-cta-image" src="https://www.hubspot.com/hs-fs/hubfs/websiteoptimizationchecklist.png?width=112&height=112&name=websiteoptimizationchecklist.png" alt="A detailed checklist for optimizing website performance, mobile usability, SEO, and security, featuring sections on page size, responsive images, legible font sizes, and HTTPS secure practices, with colorful highlights and a call-to-action for HubSpot CMS"> <div class="pillar-post-header-cta-text"> <h2 class="pillar-post-header-cta-heading">FREE WEBSITE OPTIMIZATION CHECKLIST</h2> <p class="pillar-post-header-cta-subtitle">Access a free checklist to maximize your website's performance, SEO, and security.</p> <a class="pillar-post-header-cta-anchor -cta-button cl-button -primary -small" href="https://offers.hubspot.com/website-optimization-checklist" data-blog-cta-tracking="pillar" target="_blank">Download the Free Checklist </a> </div> </div> </div> <div class="pillar-post-header-col-2"> <div class="pillar-post-header-featured-image"> <img class="pillar-post-header-image" src="https://www.hubspot.com/hs-fs/hubfs/GooglePageSpeed.png?width=595&height=400&name=GooglePageSpeed.png" alt="Google PageSpeed Insights example" width="595" height="400" srcset="https://www.hubspot.com/hs-fs/hubfs/GooglePageSpeed.png?width=298&height=200&name=GooglePageSpeed.png 298w, https://www.hubspot.com/hs-fs/hubfs/GooglePageSpeed.png?width=595&height=400&name=GooglePageSpeed.png 595w, https://www.hubspot.com/hs-fs/hubfs/GooglePageSpeed.png?width=893&height=600&name=GooglePageSpeed.png 893w, https://www.hubspot.com/hs-fs/hubfs/GooglePageSpeed.png?width=1190&height=800&name=GooglePageSpeed.png 1190w, https://www.hubspot.com/hs-fs/hubfs/GooglePageSpeed.png?width=1488&height=1000&name=GooglePageSpeed.png 1488w, https://www.hubspot.com/hs-fs/hubfs/GooglePageSpeed.png?width=1785&height=1200&name=GooglePageSpeed.png 1785w" sizes="(max-width: 595px) 100vw, 595px"> </div> <div class="pillar-post-header-dates"> <p class="pillar-post-header-dates-updated">Updated: <time datetime="2024-29-10"> 10/29/24 </time> </p> <p class="pillar-post-header-dates-created ">Published: <time datetime="2023-27-03"> 03/27/23 </time></p> </div> </div> </div> </section></div> <div class="hsg-rich-text blog-post-body"> <div class="hsg-rich-text__wrapper"> <span id="hs_cos_wrapper_post_body" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="rich_text"><p>Google PageSpeed Insights is a free tool I’ve used many times in the past decade as I’ve built and maintained websites. But does it really work at improving website speed? I tested it to find out for you. Read on for the results!</p>  <p>For this blog post, I ran one of my poorer-performing websites through Google PageSpeed Insights to get recommendations, implemented some of those recommendations, and then ran the site through again to see if it made a difference.</p> <p><span class="hs-cta-wrapper" id="hs-cta-wrapper-00d9cc96-eff7-4cea-8ff3-583374c3dcd5"><span class="hs-cta-node hs-cta-00d9cc96-eff7-4cea-8ff3-583374c3dcd5" id="hs-cta-00d9cc96-eff7-4cea-8ff3-583374c3dcd5"><a href="https://cta-redirect.hubspot.com/cta/redirect/53/00d9cc96-eff7-4cea-8ff3-583374c3dcd5" target="_blank" rel="noopener"><img class="hs-cta-img" id="hs-cta-img-00d9cc96-eff7-4cea-8ff3-583374c3dcd5" style="border-width:0px;" height="58" width="577" src="https://no-cache.hubspot.com/cta/default/53/00d9cc96-eff7-4cea-8ff3-583374c3dcd5.png" alt="Free Resource: Website Optimization Checklist [Download Now]"></a></span><script charset="utf-8" src="/hs/cta/cta/current.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script><script type="text/javascript" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> hbspt.cta._relativeUrls=true;hbspt.cta.load(53, '00d9cc96-eff7-4cea-8ff3-583374c3dcd5', {"useNewLoader":"true","region":"na1"}); </script></span></p> <p>I also interviewed <a href="https://www.linkedin.com/in/tomshapiro/" rel="noopener" target="_blank">Tom Shapiro</a>, the CEO of <a href="https://stratabeat.com/" rel="noopener" target="_blank">Stratabeat</a>, an agency that uses PageSpeed Insights, as well as some other tools, when optimizing websites for clients. I’ll explain Google PageSpeed Insights and walk you through how to use it to improve your website's speed and performance.</p> <p><strong>Table of Contents</strong></p> <ul> <li><a href="#what-is-google-pagespeed-insights" rel="noopener">What is Google PageSpeed Insights?</a></li> <li><a href="#what-is-a-good-google-pagespeed-score">What is a good Google Pagespeed score?</a></li> <li><a href="#how-to-use-google-pagespeed-insights-to-test-and-improve-website-speed">How to Use Google PageSpeed Insights to Test and Improve Website Speed</a></li> <li><a href="#google-pagespeed-insights-alternative">Google PageSpeed Insights Alternative</a></li> <li><a href="#tips-and-tricks-for-google-pagespeed-insights">Tips and Tricks for Google PageSpeed Insights</a></li> <li><a href="#test-your-website-speed-with-this-google-tool-but-dont-stop-there">Test Your Website Speed With This Google Tool — But Don’t Stop There</a></li> </ul> <a id="what-is-google-pagespeed-insights" data-hs-anchor="true"></a> <div id="hs_cos_wrapper_widget_40d2b7b7-7021-40bc-ab86-a8910dfa736c" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <section id="widget_40d2b7b7-7021-40bc-ab86-a8910dfa736c" class="csol-section csol-featured-snippet -blog -white -padding-top-xs -padding-bottom-xs"> <div class="csol-section-wrapper"> <div class="csol-featured-snippet-container -light"> <div class="csol-featured-snippet-header"> <img src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/component-library/sprocket.svg" alt="" data-csol-svg-source="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/component-library/sprocket.svg" width="48" height="48" loading="lazy"><h2 class="csol-featured-snippet-heading">What is Google PageSpeed Insights?</h2></div> <div class="csol-featured-snippet-paragraph"> <p>Google PageSpeed Insights (PSI) is a free tool that lets you analyze the performance of any website simply by entering the website’s URL. PSI measures how quickly the page loads and provides line-by-line suggestions to make it faster.</p> </div> </div> </div> </section></div> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-2-20241024-8424645.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Google PageSpeed Insights webpage showing the “Analyze” bar"></p> <p>The tool provides reports for two categories: First, how fast your page loads on mobile devices (the “Mobile” score), and second, how quickly it loads on desktop devices (the “Desktop” score).</p> <p>Google PageSpeed Insights also provides a list of optimization suggestions that can speed up your page. These suggestions range from optimizing images and improving server response time to using browser caching and minifying CSS/<a href="https://blog.hubspot.com/website/what-is-javascript" rel="noopener" target="_blank">JavaScript</a> files.</p> <p>By following these optimization suggestions, you can drastically <a href="https://blog.hubspot.com/website/website-performance" rel="noopener" target="_blank">improve your website performance</a> and make it faster for users.</p> <a id="what-is-a-good-google-pagespeed-score" data-hs-anchor="true"></a> <h2><strong>What is a good Google Pagespeed score?</strong></h2> <p>If you listen to <a href="https://developers.google.com/speed/docs/insights/v5/about#:~:text=A%20score%20of%2090%20or,below%2050%20is%20considered%20poor." rel="noopener" target="_blank">Google’s</a> official documentation, it’ll tell you that “good” is a score of 90 and above — but that's not a realistic goal.</p> <p>Instead, Shapiro recommends aiming for:</p> <ul> <li>50 or 60 and above on mobile</li> <li>90 or 95 or above on desktop</li> </ul> <p>That mobile score really matters because Google’s ranking algorithm is <a href="https://developers.google.com/search/docs/crawling-indexing/mobile/mobile-sites-mobile-first-indexing#:~:text=Google%20predominantly%20uses%20the%20mobile,is%20called%20mobile%2Dfirst%20indexing." rel="noopener" target="_blank">mobile-first</a>.</p> <p>“Google is going to judge your website based on the mobile version of the website, which means you absolutely need to have it higher than 50,” says Shapiro.</p> <p>But wait — why is it okay to have a lower PSI score on mobile than desktop?</p> <p>“Because mobile is always going to generate a lower score,” explains Shapiro. “Mobile is always going to take longer to load than a desktop. Typically, when you‘re on desktop, you have a very high-powered connection to the internet … whereas with mobile, it’s often just a slower connection.”</p> <p>Try as you might, you’ll likely never get a “perfect” score of 100. In all his years, Shapiro has never seen it, but he’s gotten pretty close.</p> <p>“We have achieved 99 on desktop on multiple websites that we‘ve built,” he says. “So that’s very achievable.”</p> <a id="how-to-use-google-pagespeed-insights-to-test-and-improve-website-speed" data-hs-anchor="true"></a> <h2><strong>How to Use Google PageSpeed Insights to Test and Improve Website Speed</strong></h2> <p>Using Google PageSpeed Insights is simple and free. However, <strong>while the tool diagnoses problems and suggests solutions — it doesn't do any of the actual work.</strong> You'll need to make the necessary changes yourself to improve your page performance.</p> <p>“It's not 100 percent accurate,” advises Shapiro, “but it is a fantastic guide. So I would use it as a directional guide as opposed to, say, something that is definitive.”</p> <p>Want to see it in action? Here’s how I used it on one of my blogs, which, admittedly, I’ve been neglecting for over a year. It definitely could use some performance improvement, so let’s see what PSI has to say about it.</p> <h3>Step 1: Enter the URL of the website you want to analyze.</h3> <p>First, I entered my blog’s URL and clicked “Analyze.” The tool ran an analysis for a few seconds before delivering a comprehensive report with data and optimization suggestions.</p> <p>Depending on the size of your site, it may take a few seconds to a minute to generate.</p> <h3>Step 2: Review the detailed report.</h3> <p>Once it finished analyzing, Google PageSpeed Insights delivered a report on my website’s performance in two categories: mobile and desktop. It provides scores ranging from 0 to 100 (the higher, the better).</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-3-20241024-4061769.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="The mobile results of a Google PageSpeed Insights report"></p> <p style="text-align: center; font-size: 12px;"><em><a href="https://pagespeed.web.dev/">Image Source</a></em></p> <p>Google PageSpeed Insights uses a variety of speed metrics to measure the performance of your website. Here are some of the most important ones:</p> <ul> <li>First Contentful Paint (FCP): Measures how quickly a web page renders its first visible content.</li> <li>Speed Index: Indicates how quickly the majority of a page's content is displayed in the browser window.</li> <li>Largest Contentful Paint (LCP): Indicates how long it takes to render the largest image or text block on a page.</li> <li>Time to Interactive (TTI): Measures how long it takes for a page to become fully interactive and usable.</li> <li>Total Blocking Time (TBT): Indicates the total amount of time that a web page is blocked from responding to user input.</li> </ul> <p>For each metric, you can click the arrow to find more details. It will even link to more information about that specific metric and how you can improve it.</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-4-20241024-6539498.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="A Google PageSpeed Insights report showing line-by-line suggestions for mobile"></p> <p style="text-align: center; font-size: 12px;"><em><a href="https://pagespeed.web.dev/">Image Source</a></em></p> <p>For example, server response time is an essential metric for me, so I delved into that one. PSI says it’s too slow.</p> <div id="hs_cos_wrapper_widget_9454a63a-0892-434a-8940-802a2e287df8" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <section class="blog-fwcta" data-state="offer"> <div class="blog-fwcta-offer"> <div class="blog-fwcta-offer-content"> <div class="blog-fwcta-offer-img"> <img src="https://offers.hubspot.com/hubfs/Image%20Hackathon%20%E2%80%93%20Vertical%20(60).png" loading="lazy" alt=""> </div> <div class="blog-fwcta-offer-text"> <h3 class="blog-fwcta-offer-title">Free Website Optimization Checklist</h3> <p class="blog-fwcta-offer-subtitle">This website optimization checklist will help you perfect your website's:</p> <ul class="blog-fwcta-offer-value-prop-list"> <li class="blog-fwcta-offer-value-prop"> <svg class="blog-fwcta-offer-value-prop-icon cl-icon" role="presentation"> <use href="#cl-icon-check-circle"></use> </svg> Performance </li> <li class="blog-fwcta-offer-value-prop"> <svg class="blog-fwcta-offer-value-prop-icon cl-icon" role="presentation"> <use href="#cl-icon-check-circle"></use> </svg> SEO </li> <li class="blog-fwcta-offer-value-prop"> <svg class="blog-fwcta-offer-value-prop-icon cl-icon" role="presentation"> <use href="#cl-icon-check-circle"></use> </svg> Security </li> <li class="blog-fwcta-offer-value-prop"> <svg class="blog-fwcta-offer-value-prop-icon cl-icon" role="presentation"> <use href="#cl-icon-check-circle"></use> </svg> Mobile Performance </li> </ul> <div class="blog-fwcta-offer-cta-container"><button class="blog-fwcta-form-initiation-button blog-fwcta-offer-cta">Download Now</button> <a class="blog-fwcta-offer-cta -learn-more-text" href="https://offers.hubspot.com/website-optimization-checklist" target="_blank" data-blog-cta-tracking="fwcta"> Learn more <svg class="blog-fwcta-offer-external-link cl-icon cl-textLink-icon -large" aria-label="Link opens in a new window"> <use href="#cl-icon-external-link" /> </svg> <span class="visually-hidden"></span> </a> <a class="blog-fwcta-offer-cta -form-text" href="https://offers.hubspot.com/website-optimization-checklist" target="_blank" data-blog-cta-tracking="fwcta"> Download Now <span class="visually-hidden"></span> </a> </div> </div> </div> </div> <div class="blog-fwcta-form"> <div class="blog-fwcta-form-content"> <style>@keyframes msf-progress { 0% { transform: scaleX(0); opacity: 0; } 100% { transform: scaleX(1); opacity: 1; } } @keyframes msf-appear { 0% { scale: 0; } 100% { scale: 1; } } .msf-container { --rff-indicator-outline-color: var(--light-theme-background-01); --rff-indicator-incomplete-background-color: var(--cl-color-container-03); --rff-indicator-complete-background-color: var(--cl-color-success-01); --rff-indicator-incomplete-text-color: var(--cl-color-text-01); --rff-indicator-complete-text-color: var(--cl-color-text-on-color-01); --rff-indicator-incomplete-border-color: var(--cl-color-border-03); --rff-indicator-complete-border-color: transparent; margin: 0 auto; max-width: 720px; container-name: msf-container; container-type: inline-size; &.-dark { --rff-indicator-outline-color: var(--dark-theme-background-02); } } .msf-header { text-align: center; margin: 2em 0 0 0; } .msf-progress-bar { position: absolute; z-index: 0; top: 50%; left: 0; right: 0; transform: translateY(-50%) scaleX(0); opacity: 0; height: 2px; background-color: var(--light-theme-border-02); transform-origin: left; } .msf-container[data-show-steps='true'] .msf-progress-bar { animation: msf-progress 1s linear forwards; } .msf-progress-header { position: relative; max-width: 860px; margin: 1rem auto 2.5rem; } .msf-indicators { list-style: none; width: 100%; display: flex; justify-content: space-between; flex-direction: row; } .msf-indicator { position: relative; z-index: 1; display: flex; justify-content: center; align-items: center; width: 2rem; height: 2rem; color: var(--rff-indicator-incomplete-text-color); background-color: var(--rff-indicator-incomplete-background-color); border: 2px solid var(--rff-indicator-incomplete-border-color); border-radius: 50%; outline: 8px solid var(--rff-indicator-outline-color); scale: 0; transition: 0.3s background-color linear; font-size: var(--font-size-h6, 1rem); font-weight: var(--font-weight-h6, 500); line-height: var(--line-height-h6, 1.75); } .msf-indicator .cl-icon { display: none; } .msf-description { margin-bottom: 1.5rem; } .msf-container[data-show-steps='true'] .msf-indicator { animation: msf-appear 0.3s ease-out forwards; animation-delay: var(--delay); } .msf-indicator.complete, .msf-indicator.active { background-color: var(--rff-indicator-complete-background-color); color: var(--rff-indicator-complete-text-color); border-color: var(--rff-indicator-complete-border-color); } .msf-indicator.complete .cl-icon { height: 1rem; width: 1rem; position: absolute; fill: currentColor; display: flex; } .msf-indicator.complete > span { opacity: 0; /* effectively visually-hidden */ } .msf { --current-step: 1; position: relative; margin: 0 auto; max-width: 1080px; overflow: hidden; padding: 0.5rem; } .msf-list { display: flex; flex-direction: row; flex-wrap: nowrap; width: 100%; list-style: none; transform: translateX(calc(-100% * (var(--current-step) - 1))); transition: transform 0.35s ease-in-out; } .msf-step { width: 100%; min-width: 100%; display: flex; flex-direction: column; align-items: center; visibility: hidden; } .msf-step[data-active='true'] { visibility: visible; } .msf-step-fields { display: flex; flex-direction: column; gap: 1.5rem; @container msf-container (width >= 600px) { flex-direction: row; } } .msf-field { max-width: 25ch; } .msf-legal { max-height: 0; overflow: hidden; transition: max-height 0.5s ease-in; text-align: left; font-size: var(--font-size-small); line-height: var(--line-height-small); margin-top: 1.5rem; } .msf-legal > p { font-size: var(--font-size-small); line-height: var(--line-height-small); } .msf-navigation { position: relative; width: 100%; display: flex; align-items: center; justify-content: space-between; padding-top: 2rem; } .msf-next { position: relative; } .msf-submit { position: absolute; right: 0; visibility: hidden; } .msf[data-step='1'] .msf-previous { visibility: hidden; } .msf[data-last-step='true'] .msf-next { visibility: hidden; } .msf[data-last-step='true'] .msf-submit { visibility: visible; } .msf[data-last-step='true'] .msf-legal { max-height: 100vh; } /* Component library validation */ .msf .cl-input .cl-input-status { display: none; } .msf .cl-input.-invalid .cl-input-status { display: unset; } /* Loading states for CTAs */ .msf .cl-button { min-height: 41px; } .msf .cl-loading { position: absolute; display: none; top: 50%; left: 50%; transform: translate(-50%, -50%); } :is(.msf-submit, .msf-next).-loading > span{ visibility: hidden; } :is(.msf-submit, .msf-next).-loading > .cl-loading { display: block; } </style> <script id="rff-user-data" type="application/json" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> { "partners": "", "customHiddenFields": [], "language": "en", "pageId": "108323653743" } </script> <div class="msf-container -light"> <div class="msf-header"> <div class="msf-progress-header"> <div class="msf-progress-bar" aria-hidden="true"></div> <ul class="msf-indicators" aria-label="Steps"></ul> </div><h2>Download Free</h2><p class="msf-description">All fields are required.</p></div> <form class="msf" data-theme="light" data-form-id="45afae4b-f2a7-4d63-b4bf-d8a4418bbcc1" data-response-type="inline" data-redirect-url="https://offers.hubspot.com/thank-you/website-optimization-checklist" data-followup-email-id="" data-display-option="inline" data-smart-content-query-param-key="" data-smart-content-query-param-values="" data-show-all-fields="false" data-should-send-redirect-event="false" data-step="1"> </form> </div> </div> </div> <div class="blog-fwcta-thank-you"> <div class="blog-fwcta-thank-you-content"> <div class="blog-fwcta-thank-you-img"> <img src="https://offers.hubspot.com/hubfs/Image%20Hackathon%20%E2%80%93%20Vertical%20(60).png" loading="lazy" alt=""> </div> <div class="blog-fwcta-offer-text"> <h3 class="blog-fwcta-thank-you-text">You're all set!</h3> <p class="blog-fwcta-thank-you-subtitle">Click this link to access this resource at any time.</p> <div class="blog-fwcta-thank-you-cta-container"> <a class="blog-fwcta-thank-you-cta" href="https://offers.hubspot.com/thank-you/website-optimization-checklist" target="_blank" rel="noopener noreferrer" data-blog-cta-tracking="fwcta">Download Now</a> </div> </div> </div> </div> </section> </div> <h3>Step 3: For each metric that shows red, implement the suggestions to improve it.</h3> <p>Yes, Google PageSpeed Insights truly is personalized to your website. It could tell that my blog is on the Ezoic platform, which comes with specific caching capabilities that could improve my server response time. So, you’ll see that PSI actually told me to enable Ezoic Cloud Caching and linked me directly to the Ezoic dashboard:</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-5-20241024-214445.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Google PageSpeed Insights recommending that the user enables Ezoic Cloud Caching"></p> <p style="text-align: center; font-size: 12px;"><em><a href="https://pagespeed.web.dev/">Image Source</a></em></p> <p>So I followed PSI’s advice and enabled cloud caching in Ezoic, which was insanely simple. All I had to do was change my nameservers.</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-6-20241024-266696.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="The Ezoic dashboard where the user can enable Cloud Caching based on Google PageSpeed Insights results"></p> <p style="text-align: center; font-size: 12px;"><em><a href="https://www.ezoic.com/">Image Source</a></em></p> <p>After a few hours, I checked my blog in PageSpeed Insights again, and voila! The server response time was <em>way</em> faster — it went from 1,300 milliseconds to 40!</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-7-20241024-3569810.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Google PageSpeed Insights results showing an initial server response time of 40 milliseconds"></p> <p style="text-align: center; font-size: 12px;"><em><a href="https://pagespeed.web.dev/">Image Source</a></em></p> <p>So yep, I’m confirming that Google PageSpeed Insights does help with website speed (you just have to implement the advice it gives).</p> <p>Google PageSpeed Insights also gave me detailed instructions on how to improve my server response time:</p> <p>“Themes, plugins, and server specifications all contribute to server response time. Consider finding a more optimized theme, carefully selecting an optimization plugin, and/or upgrading your server.”</p> <p>Based on this information, I contacted my web host’s support team to ask what I could do to upgrade my server. They informed me that I was on the cheapest hosting plan, which uses shared servers, resulting in an affordable plan but subpar performance.</p> <p>They advised me to upgrade to a plan with more CPUs and dedicated resources to speed up server response times. However, I was so pleased with the performance improvement from enabling Ezoic Cloud Caching that I didn’t even bother upgrading my server.</p> <a id="google-pagespeed-insights-alternative" data-hs-anchor="true"></a> <h2>Google PageSpeed Insights Alternative</h2> <p>Using Google PageSpeed Insights was super easy, but I found the report overwhelming. It has dozens of rows, and it’s not pretty to look at. It’s hard to tell what next steps I should take.</p> <p>One tool I found <em>way</em> more user-friendly is HubSpot’s <a href="https://website.grader.com/" rel="noopener" target="_blank">free Website Grader</a>, which is powered by <a href="https://developer.chrome.com/docs/lighthouse/overview" rel="noopener" target="_blank">Google Lighthouse</a> — the same tool behind PageSpeed Insights!</p> <p>First, Website Grader doesn’t take nearly as long to deliver the report as PSI. Second, it boils the report down to the essentials and provides a “next steps” section so it doesn’t overwhelm you.</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-8-20241024-6056940.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Results from an analysis by Website Grader, a Google PageSpeed Insights alternative"></p> <p style="text-align: center; font-size: 12px;"><em><a href="https://website.grader.com/">Image Source</a></em></p> <p>Third, it shows results in a much more appealing format. And lastly, its webpage copy is just way funnier (and as a writer, this pleases me).</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-9-20241024-3694406.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Website Grader loading screen that says, “The only thing we have to fear is fear itself. And clowns … ”"></p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-10-20241024-8873226.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Website Grader loading screen that says, “I know you’re wondering, how many of these messages are there?”"></p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-11-20241024-159602.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Website Grader results showing minified JavaScript"></p> <a id="tips-and-tricks-for-google-pagespeed-insights" data-hs-anchor="true"></a> <h2><strong>Tips and Tricks for Google PageSpeed Insights</strong></h2> <p>Using Google PageSpeed Insights is a great starting point to improve the performance of your website. To make sure your pages are running at their peak, here are a few tips and tricks:</p> <ul> <li><strong>Make sure you're using properly sized images</strong>: If the images on your page are too large, they will take longer to load, resulting in slower page speed. Before you upload images to your site, try a free compressing tool like <a href="https://tinyjpg.com/" rel="noopener" target="_blank">TinyJPG</a> to reduce their file sizes.</li> <li><strong>Minify your CSS/JavaScript files</strong>: <a href="https://blog.hubspot.com/website/minify-css" rel="noopener" target="_blank">Minifying</a> these files will compress them, reducing their file size and resulting in faster page loading times.</li> <li><strong>Leverage browser caching:</strong> <a href="https://blog.hubspot.com/website/leverage-browser-caching-wordpress" rel="noopener" target="_blank">Enabling browser caching</a> allows browsers to store web files locally, so they don't have to be downloaded each time a user visits your page.</li> <li><strong>Enable compression</strong>: Compressing page content can help reduce the amount of data transferred from the server, resulting in faster loading times.</li> <li><strong>Optimize for mobile</strong>: Mobile devices are usually slower than desktop computers, so make sure you optimize your web pages for mobile users.</li> </ul> <a id="test-your-website-speed-with-this-google-tool-but-dont-stop-there" data-hs-anchor="true"></a> <h2><strong>Test Your Website Speed With This Google Tool — But Don’t Stop There</strong></h2> <p>Even though I’ve used Google PageSpeed Insights for years to check my website speed, I was still surprised by how useful it was at optimizing one of my old, neglected websites.</p> <p>Before using PSI, my site’s load time was 2.76 seconds, according to Pingdom.</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-12-20241024-4020927.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Pingdom results showing a load time of 2.76 seconds"></p> <p style="text-align: center; font-size: 12px;"><em><a href="https://tools.pingdom.com/">Image Source</a></em></p> <p>And after? It was a blazing 650 <em>milli</em>seconds!</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-13-20241024-4610096.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Pingdom results showing a load time of 650 milliseconds"></p> <p style="text-align: center; font-size: 12px;"><em><a href="https://tools.pingdom.com/">Image Source</a></em></p> <p>This was after implementing just <em>one </em>of PSI’s suggestions. Imagine if I took the time to implement each one, line by line.</p> <p>Google PageSpeed Insights is a great tool for improving the performance of your web pages and ensuring that they are running at their peak. But remember — there are many other tools and strategies to optimize your website for speed and performance.</p> <p>If you have a WordPress site, Shapiro recommends supplementing your PageSpeed Insights use with <a href="https://wp-rocket.me/" rel="noopener" target="_blank">WP Rocket</a>. “It's really kind of a Swiss army knife of various techniques, various mechanisms for accelerating the page load time,” he says.</p> <p>Another free tool he recommends, which I use often as well, is <a href="https://tools.pingdom.com/" rel="noopener" target="_blank">Pingdom</a>. Shapiro adds, “One thing that's unique about [Pingdom] that Google does not provide is it will tell you exactly how much time the page takes overall to load.”</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-14-20241024-2036107.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Pingdom website speed test, an alternative to Google PageSpeed Insights"></p> <p>And lastly, I’d suggest trying HubSpot’s <a href="https://website.grader.com/" rel="noopener" target="_blank">Website Grader</a>, which is also free.</p> <p><img src="https://knowledge.hubspot.com/hubfs/google-pagespeed-insights-15-20241024-7320093.webp" style="margin-left: auto; margin-right: auto; display: block; width: 650px; height: auto; max-width: 100%;" title="" loading="lazy" alt="Website Grader, a Google PageSpeed Insights alternative"></p> <p>While tools like Google PageSpeed Insights can diagnose, it’s up to you to implement the changes. And once you’ve done that, you still need to regularly <a href="https://blog.hubspot.com/website/how-to-test-website-speed" rel="noopener" target="_blank">test your website’s speed</a> to ensure it’s up to par.</p> <p><em>Editor's note: This post was originally published in March 2023 and has been updated for comprehensiveness.</em></p> <div id="hs_cos_wrapper_widget_68df2a2d-d251-48de-89e8-82b8d2124b20" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <section class="blog-fwcta" data-state="offer"> <div class="blog-fwcta-offer"> <div class="blog-fwcta-offer-content"> <div class="blog-fwcta-offer-img"> <img src="https://offers.hubspot.com/hubfs/Image%20Hackathon%20%E2%80%93%20Vertical%20(60).png" loading="lazy" alt=""> </div> <div class="blog-fwcta-offer-text"> <h3 class="blog-fwcta-offer-title">Free Website Optimization Checklist</h3> <p class="blog-fwcta-offer-subtitle">This website optimization checklist will help you perfect your website's:</p> <ul class="blog-fwcta-offer-value-prop-list"> <li class="blog-fwcta-offer-value-prop"> <svg class="blog-fwcta-offer-value-prop-icon cl-icon" role="presentation"> <use href="#cl-icon-check-circle"></use> </svg> Performance </li> <li class="blog-fwcta-offer-value-prop"> <svg class="blog-fwcta-offer-value-prop-icon cl-icon" role="presentation"> <use href="#cl-icon-check-circle"></use> </svg> SEO </li> <li class="blog-fwcta-offer-value-prop"> <svg class="blog-fwcta-offer-value-prop-icon cl-icon" role="presentation"> <use href="#cl-icon-check-circle"></use> </svg> Security </li> <li class="blog-fwcta-offer-value-prop"> <svg class="blog-fwcta-offer-value-prop-icon cl-icon" role="presentation"> <use href="#cl-icon-check-circle"></use> </svg> Mobile Performance </li> </ul> <div class="blog-fwcta-offer-cta-container"><button class="blog-fwcta-form-initiation-button blog-fwcta-offer-cta">Download Now</button> <a class="blog-fwcta-offer-cta -learn-more-text" href="https://offers.hubspot.com/website-optimization-checklist" target="_blank" data-blog-cta-tracking="fwcta"> Learn more <svg class="blog-fwcta-offer-external-link cl-icon cl-textLink-icon -large" aria-label="Link opens in a new window"> <use href="#cl-icon-external-link" /> </svg> <span class="visually-hidden"></span> </a> <a class="blog-fwcta-offer-cta -form-text" href="https://offers.hubspot.com/website-optimization-checklist" target="_blank" data-blog-cta-tracking="fwcta"> Download Now <span class="visually-hidden"></span> </a> </div> </div> </div> </div> <div class="blog-fwcta-form"> <div class="blog-fwcta-form-content"> <style>@keyframes msf-progress { 0% { transform: scaleX(0); opacity: 0; } 100% { transform: scaleX(1); opacity: 1; } } @keyframes msf-appear { 0% { scale: 0; } 100% { scale: 1; } } .msf-container { --rff-indicator-outline-color: var(--light-theme-background-01); --rff-indicator-incomplete-background-color: var(--cl-color-container-03); --rff-indicator-complete-background-color: var(--cl-color-success-01); --rff-indicator-incomplete-text-color: var(--cl-color-text-01); --rff-indicator-complete-text-color: var(--cl-color-text-on-color-01); --rff-indicator-incomplete-border-color: var(--cl-color-border-03); --rff-indicator-complete-border-color: transparent; margin: 0 auto; max-width: 720px; container-name: msf-container; container-type: inline-size; &.-dark { --rff-indicator-outline-color: var(--dark-theme-background-02); } } .msf-header { text-align: center; margin: 2em 0 0 0; } .msf-progress-bar { position: absolute; z-index: 0; top: 50%; left: 0; right: 0; transform: translateY(-50%) scaleX(0); opacity: 0; height: 2px; background-color: var(--light-theme-border-02); transform-origin: left; } .msf-container[data-show-steps='true'] .msf-progress-bar { animation: msf-progress 1s linear forwards; } .msf-progress-header { position: relative; max-width: 860px; margin: 1rem auto 2.5rem; } .msf-indicators { list-style: none; width: 100%; display: flex; justify-content: space-between; flex-direction: row; } .msf-indicator { position: relative; z-index: 1; display: flex; justify-content: center; align-items: center; width: 2rem; height: 2rem; color: var(--rff-indicator-incomplete-text-color); background-color: var(--rff-indicator-incomplete-background-color); border: 2px solid var(--rff-indicator-incomplete-border-color); border-radius: 50%; outline: 8px solid var(--rff-indicator-outline-color); scale: 0; transition: 0.3s background-color linear; font-size: var(--font-size-h6, 1rem); font-weight: var(--font-weight-h6, 500); line-height: var(--line-height-h6, 1.75); } .msf-indicator .cl-icon { display: none; } .msf-description { margin-bottom: 1.5rem; } .msf-container[data-show-steps='true'] .msf-indicator { animation: msf-appear 0.3s ease-out forwards; animation-delay: var(--delay); } .msf-indicator.complete, .msf-indicator.active { background-color: var(--rff-indicator-complete-background-color); color: var(--rff-indicator-complete-text-color); border-color: var(--rff-indicator-complete-border-color); } .msf-indicator.complete .cl-icon { height: 1rem; width: 1rem; position: absolute; fill: currentColor; display: flex; } .msf-indicator.complete > span { opacity: 0; /* effectively visually-hidden */ } .msf { --current-step: 1; position: relative; margin: 0 auto; max-width: 1080px; overflow: hidden; padding: 0.5rem; } .msf-list { display: flex; flex-direction: row; flex-wrap: nowrap; width: 100%; list-style: none; transform: translateX(calc(-100% * (var(--current-step) - 1))); transition: transform 0.35s ease-in-out; } .msf-step { width: 100%; min-width: 100%; display: flex; flex-direction: column; align-items: center; visibility: hidden; } .msf-step[data-active='true'] { visibility: visible; } .msf-step-fields { display: flex; flex-direction: column; gap: 1.5rem; @container msf-container (width >= 600px) { flex-direction: row; } } .msf-field { max-width: 25ch; } .msf-legal { max-height: 0; overflow: hidden; transition: max-height 0.5s ease-in; text-align: left; font-size: var(--font-size-small); line-height: var(--line-height-small); margin-top: 1.5rem; } .msf-legal > p { font-size: var(--font-size-small); line-height: var(--line-height-small); } .msf-navigation { position: relative; width: 100%; display: flex; align-items: center; justify-content: space-between; padding-top: 2rem; } .msf-next { position: relative; } .msf-submit { position: absolute; right: 0; visibility: hidden; } .msf[data-step='1'] .msf-previous { visibility: hidden; } .msf[data-last-step='true'] .msf-next { visibility: hidden; } .msf[data-last-step='true'] .msf-submit { visibility: visible; } .msf[data-last-step='true'] .msf-legal { max-height: 100vh; } /* Component library validation */ .msf .cl-input .cl-input-status { display: none; } .msf .cl-input.-invalid .cl-input-status { display: unset; } /* Loading states for CTAs */ .msf .cl-button { min-height: 41px; } .msf .cl-loading { position: absolute; display: none; top: 50%; left: 50%; transform: translate(-50%, -50%); } :is(.msf-submit, .msf-next).-loading > span{ visibility: hidden; } :is(.msf-submit, .msf-next).-loading > .cl-loading { display: block; } </style> <script id="rff-user-data" type="application/json" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> { "partners": "", "customHiddenFields": [], "language": "en", "pageId": "108323653743" } </script> <div class="msf-container -light"> <div class="msf-header"> <div class="msf-progress-header"> <div class="msf-progress-bar" aria-hidden="true"></div> <ul class="msf-indicators" aria-label="Steps"></ul> </div><h2>Download Free</h2><p class="msf-description">All fields are required.</p></div> <form class="msf" data-theme="light" data-form-id="45afae4b-f2a7-4d63-b4bf-d8a4418bbcc1" data-response-type="inline" data-redirect-url="https://offers.hubspot.com/thank-you/website-optimization-checklist" data-followup-email-id="" data-display-option="inline" data-smart-content-query-param-key="" data-smart-content-query-param-values="" data-show-all-fields="false" data-should-send-redirect-event="false" data-step="1"> </form> </div> </div> </div> <div class="blog-fwcta-thank-you"> <div class="blog-fwcta-thank-you-content"> <div class="blog-fwcta-thank-you-img"> <img src="https://offers.hubspot.com/hubfs/Image%20Hackathon%20%E2%80%93%20Vertical%20(60).png" loading="lazy" alt=""> </div> <div class="blog-fwcta-offer-text"> <h3 class="blog-fwcta-thank-you-text">You're all set!</h3> <p class="blog-fwcta-thank-you-subtitle">Click this link to access this resource at any time.</p> <div class="blog-fwcta-thank-you-cta-container"> <a class="blog-fwcta-thank-you-cta" href="https://offers.hubspot.com/thank-you/website-optimization-checklist" target="_blank" rel="noopener noreferrer" data-blog-cta-tracking="fwcta">Download Now</a> </div> </div> </div> </div> </section> </div></span> </div> <div class="blog-topics-container"> <span>Topics:</span> <a href="https://blog.hubspot.com/website/website-performance" class="blog-topic" data-hubs_params="false">Website Performance</a> </div> <div id="hs_cos_wrapper_blog_post_social_share" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <section class="blog-post-social-share -hidden"> <h2 class="blog-post-social-share-title">Don't forget to share this post!</h2> <div class="blog-post-social-share-icon-container"> <a class="blog-social-share-button -twitter -social-share cl-socialButton -light -medium" href="https://twitter.com/intent/tweet?text='How%20Google%20PageSpeed%20Insights%20Boosted%20My%20Website%20Speed%20[Test%20Results]%20via%20@HubSpot%20%20'&url=https://blog.hubspot.com/website/google-pagespeed-insights" target="_blank" rel="noopener noreferrer" aria-label="Share on Twitter"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-twitter" /> </svg> </a> <a class="blog-social-share-button -facebook -social-share cl-socialButton -light -medium" href="https://www.facebook.com/sharer/sharer.php?quote=How%20Google%20PageSpeed%20Insights%20Boosted%20My%20Website%20Speed%20[Test%20Results]&u=https://blog.hubspot.com/website/google-pagespeed-insights" target="_blank" rel="noopener noreferrer" aria-label="Share on Facebook"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-facebook" /> </svg> </a> <a class="blog-social-share-button -linkedin -social-share cl-socialButton -light -medium" href="https://www.linkedin.com/sharing/share-offsite/?url=https://blog.hubspot.com/website/google-pagespeed-insights" target="_blank" rel="noopener noreferrer" aria-label="Share on Linkedin"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-linkedin" /> </svg> </a> <a class="blog-social-share-button -messenger -social-share cl-socialButton -light -medium" href="https://www.facebook.com/dialog/send?app_id=140586622674265&link=https://blog.hubspot.com/website/google-pagespeed-insights&redirect_uri=https://blog.hubspot.com/website/google-pagespeed-insights&quote=How%20Google%20PageSpeed%20Insights%20Boosted%20My%20Website%20Speed%20[Test%20Results]" target="_blank" rel="noopener noreferrer" aria-label="Share on Messenger"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-messenger" /> </svg> </a> <a class="blog-social-share-button -whatsapp -social-share cl-socialButton -light -medium" href="https://api.whatsapp.com/send?text=How%20Google%20PageSpeed%20Insights%20Boosted%20My%20Website%20Speed%20[Test%20Results]%0a%0a$https://blog.hubspot.com/website/google-pagespeed-insights" target="_blank" rel="noopener noreferrer" aria-label="Share on Whatsapp"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-whatsapp" /> </svg> </a> <a class="blog-social-share-button -email -social-share cl-socialButton -light -medium" href="mailto:?body=https://blog.hubspot.com/website/google-pagespeed-insights&subject=How%20Google%20PageSpeed%20Insights%20Boosted%20My%20Website%20Speed%20[Test%20Results]" target="_blank" rel="noopener noreferrer" aria-label="Share on Email"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-email" /> </svg> </a> </div> </section></div> </div> </div> <div id="hs_cos_wrapper_blog_post_suggested_content" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <div class="blog-suggested-content"> <div class="cl-page-width"> <h2 class="blog-suggested-content-header">Related Articles</h2> <div class="cl-carousel -light" data-suggested-content-carousel> <div class="cl-carousel-controls"> <button class="blog-suggested-content-carousel-button cl-round-button -light" data-cl-carousel="<"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-left" /> </svg> <span class="visually-hidden">prev</span> </button> <button class="blog-suggested-content-carousel-button cl-round-button -light" data-cl-carousel=">"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-right" /> </svg> <span class="visually-hidden">next</span> </button> </div> <div class="cl-carousel-rail" data-cl-carousel="rail"> <ul class="cl-carousel-train"> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to Understanding Crawl Budget Optimization — Here's Everything You Need to Know" data-article-href="https://blog.hubspot.com/website/crawl-budget-optimization"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://knowledge.hubspot.com/hubfs/crawl-budget-optimization-1-20241120-4344560.webp" alt="Understanding Crawl Budget Optimization — Here's Everything You Need to Know" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> Understanding Crawl Budget Optimization — Here's Everything You Need to Know </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Feb 13, 2025 </p> </footer> </div> </article> </li> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to HubSpot's 2025 Web Trends Report + Website Traffic by Industry" data-article-href="https://blog.hubspot.com/website/web-traffic-analytics-report"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://knowledge.hubspot.com/hubfs/average-website-traffic-by-industry-1-20250131-7590875.webp" alt="HubSpot's 2025 Web Trends Report + Website Traffic by Industry" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> HubSpot's 2025 Web Trends Report + Website Traffic by Industry </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Feb 04, 2025 </p> </footer> </div> </article> </li> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to Largest Contentful Paint: How to Improve It in the Next 12 Months [+ Data]" data-article-href="https://blog.hubspot.com/website/site-performance-challenges"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://knowledge.hubspot.com/hubfs/how-to-improve-lcp-1-20250121-126295.webp" alt="Largest Contentful Paint: How to Improve It in the Next 12 Months [+ Data]" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> Largest Contentful Paint: How to Improve It in the Next 12 Months [+ Data] </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Jan 22, 2025 </p> </footer> </div> </article> </li> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to How to Monitor the Uptime of Your Website (+Tools)" data-article-href="https://blog.hubspot.com/website/monitor-uptime-of-website"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://www.hubspot.com/hubfs/Google%20Drive%20Integration/monitor%20uptime%20of%20website_42023.png" alt="How to Monitor the Uptime of Your Website (+Tools)" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> How to Monitor the Uptime of Your Website (+Tools) </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Jan 20, 2025 </p> </footer> </div> </article> </li> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to I’ll Walk You Through a Website Content Migration Plan in 7 Steps" data-article-href="https://blog.hubspot.com/website/website-content-migration-plan"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://knowledge.hubspot.com/hubfs/website-content-migration-plan-1-20241209-8582426.webp" alt="I’ll Walk You Through a Website Content Migration Plan in 7 Steps" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> I’ll Walk You Through a Website Content Migration Plan in 7 Steps </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Jan 16, 2025 </p> </footer> </div> </article> </li> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to 9 HTML SEO Tags That Impact Your Ranking [Cindy Krum's Tips]" data-article-href="https://blog.hubspot.com/website/html-seo"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://knowledge.hubspot.com/hubfs/html-seo-1-20241119-1659249.webp" alt="9 HTML SEO Tags That Impact Your Ranking [Cindy Krum's Tips]" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> 9 HTML SEO Tags That Impact Your Ranking [Cindy Krum's Tips] </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Jan 16, 2025 </p> </footer> </div> </article> </li> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to URI vs. URL: What’s the Difference?" data-article-href="https://blog.hubspot.com/website/uri-vs-url"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://knowledge.hubspot.com/hubfs/uri-vs-url-1-20241219-28581.webp" alt="URI vs. URL: What’s the Difference?" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> URI vs. URL: What’s the Difference? </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Dec 23, 2024 </p> </footer> </div> </article> </li> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to Understanding the Dreaded Deceptive Website Warning — Here's Everything You Need to Know" data-article-href="https://blog.hubspot.com/website/deceptive-website-warning"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://www.hubspot.com/hubfs/deceptive-website-warning.webp" alt="Understanding the Dreaded Deceptive Website Warning — Here's Everything You Need to Know" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> Understanding the Dreaded Deceptive Website Warning — Here's Everything You Need to Know </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Dec 09, 2024 </p> </footer> </div> </article> </li> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to How to Reduce Server Response Times (TTFB)" data-article-href="https://blog.hubspot.com/website/reduce-server-response-times"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://knowledge.hubspot.com/hubfs/reduce-server-response-times-1-20241206-1639840.webp" alt="How to Reduce Server Response Times (TTFB)" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> How to Reduce Server Response Times (TTFB) </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Dec 09, 2024 </p> </footer> </div> </article> </li> <li class="blog-suggested-content-carousel-slide cl-carousel-slide" aria-label="go to 19 Website Speed Optimization Strategies for 2024 [New Data]" data-article-href="https://blog.hubspot.com/website/how-to-optimize-website-speed"> <article class="blog-suggested-content-article cl-card -hoverable -light"> <div class="blog-suggested-content-article-thumbnail"> <img onerror="this.src='https://53.fs1.hubspotusercontent-na1.net/hubfs/53/assets/hubspot.com/web-team/WBZ/HubSpot%20Media/Blog%202021/Images/blog-categories/web-medium-350px.png'" src="https://knowledge.hubspot.com/hubfs/how-to-optimize-website-speed-1-20241203-1468927.webp" alt="19 Website Speed Optimization Strategies for 2024 [New Data]" loading="lazy"> </div> <div class="blog-suggested-content-article-body"> <h3 class="blog-suggested-content-article-title"> 19 Website Speed Optimization Strategies for 2024 [New Data] </h3> <footer class="blog-suggested-content-article-footer"> <p class="-small"> Dec 04, 2024 </p> </footer> </div> </article> </li> </ul> </div> <div class="cl-carousel-dots"> <div class="cl-carousel-dots-rail"> <ul data-cl-carousel="dots"></ul> </div> </div> </div> </div> </div> </div> <div id="hs_cos_wrapper_blog_social_share_popover" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"></div> </div> </main> <div id="hs_cos_wrapper_blog_exit_intent_popup" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <div id="blog-exit-intent-modal" class="blog-exit-intent cl-modal" role="dialog" aria-modal="true" aria-labelledby="blog-exit-intent-modal-title" aria-describedby="blog-exit-intent-modal-description" data-form-id="1f23e1de-8d27-4429-849c-c0a7a24fa51e" data-portal-id="53" data-is-form-submitted="false" data-expiration-length="7"> <div class="cl-modal-backdrop" data-cl-modal="close"> <aside class="blog-exit-intent-modal cl-modal-main"> <div class="cl-modal-header -dark"> <h2 id="blog-exit-intent-modal-title" class="cl-modal-title"> <span class="blog-exit-intent-step" data-exit-intent-step="1">Join Thousands of Professionals</span> <span class="blog-exit-intent-step" data-exit-intent-step="2">Thanks for Subscribing!</span> </h2> <button class="blog-exit-intent-header-close cl-close" data-cl-modal="close"> <span class="visually-hidden">Close</span> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-close" /> </svg> </button> </div> <div class="blog-exit-intent-content cl-modal-content"> <div class="blog-exit-intent-body"> <p id="blog-exit-intent-modal-description" class="blog-exit-intent-text" data-exit-intent-step="1">Get the tools and skills needed to improve your website. Subscribe to the Website Blog.</p> <div id="blog-exit-intent-form" class="blog-exit-intent-form-wrapper"> <form class="blog-exit-intent-form" data-formid="1f23e1de-8d27-4429-849c-c0a7a24fa51e" novalidate> <div class="blog-exit-intent-subscription"> <label class="blog-exit-intent-subscription-label cl-input -light -neutral"> <span class="blog-exit-intent-subscription-label-text">Email address*</span> <div class="blog-exit-intent-subscription-wrapper cl-input-wrapper"> <input class="blog-exit-intent-subscription-input cl-input-input -subscription-input" type="email" name="email" value="" required data-input-name="email" pattern="[A-Za-z0-9._+\-']+@[A-Za-z0-9.\-]+\.[A-Za-z]{2,}$"> <input class="blog-exit-intent-category-checkbox -subscription-input" hidden checked type="text" name="recent_custom_form_module_53" value="blog exit intent" data-input-name="recent_custom_form_module_53" data-subscription-type-id="6772329" data-frequency="Daily" data-frequency-field="website_blog_subscription"> <input class="blog-exit-intent-subscription-input -subscription-input" hidden type="hidden" name="content_language" value="English" data-input-name="content_language"> <input class="blog-exit-intent-subscription-input -subscription-input" hidden type="hidden" name="lifecyclestage" value="subscriber" data-input-name="lifecyclestage"> </div> </label> <button class="blog-exit-intent-form-submit cl-button -primary -small" type="submit">Subscribe</button> </div> <p class="blog-exit-intent-error-text -small">Must enter a valid email</p> <p class="blog-exit-intent-form-privacy-policy -small">We're committed to your privacy. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our <a href="https://legal.hubspot.com/privacy-policy">Privacy Policy</a>.</p> </form> <div class="blog-exit-intent-submitted-message" tabindex="-1" hidden aria-live="polite"> <p class="blog-exit-intent-submitted-message-text">Ready to start building your website?<br>Get started with <a href="https://blog.hubspot.com/website/website-development">this free guide.</a></p> <button class="blog-exit-intent-submitted-message-button cl-button -primary -medium" data-cl-modal="close" data-exit-intent-step="2">Close</button> </div> </div> </div> <footer class="blog-exit-intent-footer"> <img src="https://www.hubspot.com/hubfs/assets/hubspot.com/web-team/WBZ/Blog%202021/Images/Icons/Sprocket.svg" alt="HubSpot Logo" loading="lazy" width="30" height="32"> <p class="blog-exit-intent-text">Not using <a class="blog-exit-intent" data-navigation-params="blog-lead-flows-virality" href="https://app.hubspot.com/signup/crm">HubSpot</a> yet?</p> </footer></div> </aside></div> </div> </div> </div> <div id="hs_cos_wrapper_blog_post_sticky_cta" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <div class="blog-post-sticky-cta -hidden -light" id="blog-post-sticky-cta" data-banner-state="expanded" data-form-state="disabled" data-sticky-state="hidden"> <div class="blog-post-sticky-cta-static"> <button class="blog-post-sticky-cta-button " aria-expanded="true" aria-controls="blog-post-sticky-cta-expanded-content"> <span class="visually-hidden">Pop up for</span> <span class="blog-post-sticky-cta-title">DOWNLOAD NOW: FREE WEBSITE OPTIMIZATION CHECKLIST</span> <span class="blog-post-sticky-cta-title-offer">FREE WEBSITE OPTIMIZATION CHECKLIST</span> <div class="blog-post-sticky-cta-toggle-arrow cl-round-button -light -small"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-up" /> </svg> </div> </button> <div class="blog-post-sticky-cta-expanded-content" id="blog-post-sticky-cta-expanded-content"> <p class="blog-post-sticky-cta-complementary-text">Access a free checklist to maximize your website's performance, SEO, and security.</p> <button type="button" class="blog-post-sticky-cta-form-toggler cl-button -primary -light -medium" aria-expanded="false" aria-controls="blog-post-sticky-cta-form-container"> <span class="visually-hidden">DOWNLOAD THE FREE CHECKLIST</span> DOWNLOAD THE FREE CHECKLIST </button> </div> <div class="blog-post-sticky-cta-form-container" id="blog-post-sticky-cta-form-container" data-json-id=""> <style>@keyframes msf-progress { 0% { transform: scaleX(0); opacity: 0; } 100% { transform: scaleX(1); opacity: 1; } } @keyframes msf-appear { 0% { scale: 0; } 100% { scale: 1; } } .msf-container { --rff-indicator-outline-color: var(--light-theme-background-01); --rff-indicator-incomplete-background-color: var(--cl-color-container-03); --rff-indicator-complete-background-color: var(--cl-color-success-01); --rff-indicator-incomplete-text-color: var(--cl-color-text-01); --rff-indicator-complete-text-color: var(--cl-color-text-on-color-01); --rff-indicator-incomplete-border-color: var(--cl-color-border-03); --rff-indicator-complete-border-color: transparent; margin: 0 auto; max-width: 720px; container-name: msf-container; container-type: inline-size; &.-dark { --rff-indicator-outline-color: var(--dark-theme-background-02); } } .msf-header { text-align: center; margin: 2em 0 0 0; } .msf-progress-bar { position: absolute; z-index: 0; top: 50%; left: 0; right: 0; transform: translateY(-50%) scaleX(0); opacity: 0; height: 2px; background-color: var(--light-theme-border-02); transform-origin: left; } .msf-container[data-show-steps='true'] .msf-progress-bar { animation: msf-progress 1s linear forwards; } .msf-progress-header { position: relative; max-width: 860px; margin: 1rem auto 2.5rem; } .msf-indicators { list-style: none; width: 100%; display: flex; justify-content: space-between; flex-direction: row; } .msf-indicator { position: relative; z-index: 1; display: flex; justify-content: center; align-items: center; width: 2rem; height: 2rem; color: var(--rff-indicator-incomplete-text-color); background-color: var(--rff-indicator-incomplete-background-color); border: 2px solid var(--rff-indicator-incomplete-border-color); border-radius: 50%; outline: 8px solid var(--rff-indicator-outline-color); scale: 0; transition: 0.3s background-color linear; font-size: var(--font-size-h6, 1rem); font-weight: var(--font-weight-h6, 500); line-height: var(--line-height-h6, 1.75); } .msf-indicator .cl-icon { display: none; } .msf-description { margin-bottom: 1.5rem; } .msf-container[data-show-steps='true'] .msf-indicator { animation: msf-appear 0.3s ease-out forwards; animation-delay: var(--delay); } .msf-indicator.complete, .msf-indicator.active { background-color: var(--rff-indicator-complete-background-color); color: var(--rff-indicator-complete-text-color); border-color: var(--rff-indicator-complete-border-color); } .msf-indicator.complete .cl-icon { height: 1rem; width: 1rem; position: absolute; fill: currentColor; display: flex; } .msf-indicator.complete > span { opacity: 0; /* effectively visually-hidden */ } .msf { --current-step: 1; position: relative; margin: 0 auto; max-width: 1080px; overflow: hidden; padding: 0.5rem; } .msf-list { display: flex; flex-direction: row; flex-wrap: nowrap; width: 100%; list-style: none; transform: translateX(calc(-100% * (var(--current-step) - 1))); transition: transform 0.35s ease-in-out; } .msf-step { width: 100%; min-width: 100%; display: flex; flex-direction: column; align-items: center; visibility: hidden; } .msf-step[data-active='true'] { visibility: visible; } .msf-step-fields { display: flex; flex-direction: column; gap: 1.5rem; @container msf-container (width >= 600px) { flex-direction: row; } } .msf-field { max-width: 25ch; } .msf-legal { max-height: 0; overflow: hidden; transition: max-height 0.5s ease-in; text-align: left; font-size: var(--font-size-small); line-height: var(--line-height-small); margin-top: 1.5rem; } .msf-legal > p { font-size: var(--font-size-small); line-height: var(--line-height-small); } .msf-navigation { position: relative; width: 100%; display: flex; align-items: center; justify-content: space-between; padding-top: 2rem; } .msf-next { position: relative; } .msf-submit { position: absolute; right: 0; visibility: hidden; } .msf[data-step='1'] .msf-previous { visibility: hidden; } .msf[data-last-step='true'] .msf-next { visibility: hidden; } .msf[data-last-step='true'] .msf-submit { visibility: visible; } .msf[data-last-step='true'] .msf-legal { max-height: 100vh; } /* Component library validation */ .msf .cl-input .cl-input-status { display: none; } .msf .cl-input.-invalid .cl-input-status { display: unset; } /* Loading states for CTAs */ .msf .cl-button { min-height: 41px; } .msf .cl-loading { position: absolute; display: none; top: 50%; left: 50%; transform: translate(-50%, -50%); } :is(.msf-submit, .msf-next).-loading > span{ visibility: hidden; } :is(.msf-submit, .msf-next).-loading > .cl-loading { display: block; } </style> <script id="rff-user-data" type="application/json" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> { "partners": "", "customHiddenFields": [], "language": "en", "pageId": "108323653743" } </script> <div class="msf-sticky-cta-form-container"> <div class="msf-container -light"> <div class="msf-header"> <div class="msf-progress-header"> <div class="msf-progress-bar" aria-hidden="true"></div> <ul class="msf-indicators" aria-label="Steps"></ul> </div></div> <form class="msf" data-theme="light" data-form-id="45afae4b-f2a7-4d63-b4bf-d8a4418bbcc1" data-response-type="redirect" data-redirect-url="https://offers.hubspot.com/thank-you/website-optimization-checklist" data-followup-email-id="" data-display-option="sticky" data-smart-content-query-param-key="" data-smart-content-query-param-values="" data-show-all-fields="false" data-should-send-redirect-event="false" data-step="1" data-modal-id=""> </form> </div> </div> </div> </div> <div class="blog-post-sticky-cta-personalized -hidden"> <button class="blog-post-sticky-cta-button" aria-expanded="true" aria-controls="blog-post-sticky-cta-expanded-content"> <span class="visually-hidden">Pop up for</span> <span class="blog-post-sticky-cta-title">FREE CONTENT MANAGEMENT SOFTWARE</span> <span class="blog-post-sticky-cta-title-offer">FREE CONTENT MANAGEMENT SOFTWARE</span> <div class="blog-post-sticky-cta-toggle-arrow cl-round-button -light -small"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-up" /> </svg> </div> </button> <div class="blog-post-sticky-cta-expanded-content" id="blog-post-sticky-cta-expanded-content"> <p class="blog-post-sticky-cta-complementary-text">CMS Hub is flexible for marketers, powerful for developers, and gives customers a personalized, secure experience</p> <a class="blog-post-sticky-cta-form-toggler cl-button -primary -light -medium blog-post-personalized-cta-redirect" href="https://www.hubspot.com/products/get-started" target="_blank" data-blog-cta-tracking="on-page-redirect"> START FREE OR GET A DEMO </a> </div> </div> </div> </div> <footer class="hsg-footer" data-cl-brand="hubspot-2022"> <div class="hsg-footer__layout"> <div class="hsg-footer__nav-utilities" id="back-link"> <div class="hsg-footer__nav-utilities-home -dark"> <svg class="cl-icon" aria-hidden="true"> <use href="#cl-icon-previous"></use> </svg> <span class="hsg-footer__nav-utilities-home-text">Back</span> </div> <button class="hsg-footer__nav-utilities-close" role="presentation"> <svg class="cl-icon"> <use href="#cl-icon-close"></use> </svg> <span class="visually-hidden">Close</span> </button> </div> <nav class="hsg-footer__nav"> <div class="hsg-footer__nav-left"> <section class="hsg-footer__nav-column hsg-footer__nav-column-left"> <h2 class="hsg-footer__nav-heading"> <button class="hsg-footer__nav-toggle" tabindex="-1" aria-disabled="true"> <span>Popular Features</span> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> </button> </h2> <ul> <li class="hsg-footer__nav-item" data-order="1"> <a class="ga_nav_link footer" href="https://www.hubspot.com/products" data-order="1" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > All Products and Features"> All Products and Features </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">All Products and Features</span> </li> <li class="hsg-footer__nav-item" data-order="2"> <a class="ga_nav_link " href="https://www.hubspot.com/products/sales/schedule-meeting" data-order="2" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Free Meeting Scheduler App"> Free Meeting Scheduler App </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Free Meeting Scheduler App</span> </li> <li class="hsg-footer__nav-item" data-order="3"> <a class="ga_nav_link footer-features-breeze" href="https://www.hubspot.com/products/artificial-intelligence" data-order="3" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Breeze AI Tools"> Breeze AI Tools </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Breeze AI Tools</span> </li> <li class="hsg-footer__nav-item" data-order="4"> <a class="ga_nav_link " href="https://www.hubspot.com/products/sales/email-tracking" data-order="4" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Email Tracking Software"> Email Tracking Software </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Email Tracking Software</span> </li> <li class="hsg-footer__nav-item" data-order="5"> <a class="ga_nav_link " href="https://www.hubspot.com/products/cms/ai-content-writer" data-order="5" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > AI Content Writer"> AI Content Writer </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">AI Content Writer</span> </li> <li class="hsg-footer__nav-item" data-order="6"> <a class="ga_nav_link " href="https://www.hubspot.com/products/cms/ai-website-generator" data-order="6" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > AI Website Generator"> AI Website Generator </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">AI Website Generator</span> </li> <li class="hsg-footer__nav-item" data-order="7"> <a class="ga_nav_link " href="https://www.hubspot.com/products/marketing/email" data-order="7" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Email Marketing Software"> Email Marketing Software </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Email Marketing Software</span> </li> <li class="hsg-footer__nav-item" data-order="8"> <a class="ga_nav_link " href="https://www.hubspot.com/products/crm/lead-management" data-order="8" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Lead Management Software"> Lead Management Software </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Lead Management Software</span> </li> <li class="hsg-footer__nav-item" data-order="9"> <a class="ga_nav_link " href="https://www.hubspot.com/products/marketing/ai-email-writer" data-order="9" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > AI Email Writer"> AI Email Writer </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">AI Email Writer</span> </li> <li class="hsg-footer__nav-item" data-order="10"> <a class="ga_nav_link " href="https://www.hubspot.com/products/cms/drag-and-drop-website-builder" data-order="10" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Free Website Builder"> Free Website Builder </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Free Website Builder</span> </li> <li class="hsg-footer__nav-item" data-order="11"> <a class="ga_nav_link " href="https://www.hubspot.com/products/sales/email-templates-sales" data-order="11" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Sales Email Templates"> Sales Email Templates </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Sales Email Templates</span> </li> <li class="hsg-footer__nav-item" data-order="12"> <a class="ga_nav_link " href="https://www.hubspot.com/products/marketing/forms" data-order="12" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Free Online Form Builder"> Free Online Form Builder </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Free Online Form Builder</span> </li> <li class="hsg-footer__nav-item" data-order="13"> <a class="ga_nav_link " href="https://www.hubspot.com/products/crm/chatbot-builder" data-order="13" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Free Chatbot Builder"> Free Chatbot Builder </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Free Chatbot Builder</span> </li> <li class="hsg-footer__nav-item" data-order="14"> <a class="ga_nav_link " href="https://www.hubspot.com/products/crm/live-chat" data-order="14" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Free Live Chat Software"> Free Live Chat Software </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Free Live Chat Software</span> </li> <li class="hsg-footer__nav-item" data-order="15"> <a class="ga_nav_link " href="https://www.hubspot.com/products/marketing/analytics" data-order="15" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Marketing Analytics"> Marketing Analytics </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Marketing Analytics</span> </li> <li class="hsg-footer__nav-item" data-order="16"> <a class="ga_nav_link " href="https://www.hubspot.com/products/marketing/landing-pages" data-order="16" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Free Landing Page Builder"> Free Landing Page Builder </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Free Landing Page Builder</span> </li> <li class="hsg-footer__nav-item" data-order="17"> <a class="ga_nav_link " href="https://www.hubspot.com/products/cms/web-hosting" data-order="17" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Popular Features > Free Web Hosting"> Free Web Hosting </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Free Web Hosting</span> </li> </ul> </section> </div> <div class="hsg-footer__nav-right"> <div class="hsg-footer__nav-full"> <section class="hsg-footer__nav-column "> <h2 class="hsg-footer__nav-heading"> <button class="hsg-footer__nav-toggle" tabindex="-1" aria-disabled="true"> <span>Free Tools</span> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> </button> </h2> <ul> <li class="hsg-footer__nav-item" data-order="1"> <a class="ga_nav_link " href="https://www.hubspot.com/free-business-tools" data-order="1" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > See All Free Business Tools"> See All Free Business Tools </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">See All Free Business Tools</span> </li> <li class="hsg-footer__nav-item" data-order="2"> <a class="ga_nav_link " href="https://www.hubspot.com/ai-search-grader" data-order="2" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > AI Search Grader"> AI Search Grader </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">AI Search Grader</span> </li> <li class="hsg-footer__nav-item" data-order="3"> <a class="ga_nav_link " href="https://www.hubspot.com/clip-creator" data-order="3" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Clip Creator"> Clip Creator </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Clip Creator</span> </li> <li class="hsg-footer__nav-item" data-order="4"> <a class="ga_nav_link " href="https://website.grader.com/" data-order="4" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Website Grader"> Website Grader </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Website Grader</span> </li> <li class="hsg-footer__nav-item" data-order="5"> <a class="ga_nav_link " href="https://www.hubspot.com/make-my-persona" data-order="5" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Make My Persona"> Make My Persona </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Make My Persona</span> </li> <li class="hsg-footer__nav-item" data-order="6"> <a class="ga_nav_link " href="https://www.hubspot.com/email-signature-generator" data-order="6" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Email Signature Generator"> Email Signature Generator </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Email Signature Generator</span> </li> <li class="hsg-footer__nav-item" data-order="7"> <a class="ga_nav_link " href="https://www.hubspot.com/brand-kit-generator" data-order="7" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Brand Kit Generator"> Brand Kit Generator </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Brand Kit Generator</span> </li> <li class="hsg-footer__nav-item" data-order="8"> <a class="ga_nav_link " href="https://www.hubspot.com/blog-topic-generator" data-order="8" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Blog Ideas Generator"> Blog Ideas Generator </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Blog Ideas Generator</span> </li> <li class="hsg-footer__nav-item" data-order="9"> <a class="ga_nav_link " href="https://www.hubspot.com/invoice-template-generator" data-order="9" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Invoice Generator"> Invoice Generator </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Invoice Generator</span> </li> <li class="hsg-footer__nav-item" data-order="10"> <a class="ga_nav_link " href="https://www.hubspot.com/business-templates" data-order="10" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Free Business Templates"> Free Business Templates </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Free Business Templates</span> </li> <li class="hsg-footer__nav-item" data-order="11"> <a class="ga_nav_link " href="https://www.hubspot.com/guide-creator" data-order="11" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Guide Creator"> Guide Creator </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Guide Creator</span> </li> <li class="hsg-footer__nav-item" data-order="12"> <a class="ga_nav_link " href="https://www.hubspot.com/comparisons" data-order="12" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Software Comparisons Library"> Software Comparisons Library </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Software Comparisons Library</span> </li> <li class="hsg-footer__nav-item" data-order="13"> <a class="ga_nav_link " href="https://ecosystem.hubspot.com/marketplace/website" data-order="13" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Template Marketplace"> Template Marketplace </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Template Marketplace</span> </li> <li class="hsg-footer__nav-item" data-order="14"> <a class="ga_nav_link " href="https://www.hubspot.com/campaign-assistant" data-order="14" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Campaign Assistant"> Campaign Assistant </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Campaign Assistant</span> </li> <li class="hsg-footer__nav-item" data-order="15"> <a class="ga_nav_link " href="https://www.hubspot.com/free-business-tools/landing-page-gpt" data-order="15" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Free Tools > Landing Page Creator"> Landing Page Creator </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Landing Page Creator</span> </li> </ul> </section> </div> <div class="hsg-footer__nav-full"> <section class="hsg-footer__nav-column "> <h2 class="hsg-footer__nav-heading"> <button class="hsg-footer__nav-toggle" tabindex="-1" aria-disabled="true"> <span>Company</span> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> </button> </h2> <ul> <li class="hsg-footer__nav-item" data-order="1"> <a class="ga_nav_link " href="https://www.hubspot.com/our-story" data-order="1" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Company > About Us"> About Us </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">About Us</span> </li> <li class="hsg-footer__nav-item" data-order="2"> <a class="ga_nav_link " href="https://www.hubspot.com/careers" data-order="2" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Company > Careers"> Careers </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Careers</span> </li> <li class="hsg-footer__nav-item" data-order="3"> <a class="ga_nav_link " href="https://www.hubspot.com/company/management" data-order="3" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Company > Management Team"> Management Team </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Management Team</span> </li> <li class="hsg-footer__nav-item" data-order="4"> <a class="ga_nav_link " href="https://www.hubspot.com/company/board-of-directors" data-order="4" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Company > Board of Directors"> Board of Directors </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Board of Directors</span> </li> <li class="hsg-footer__nav-item" data-order="5"> <a class="ga_nav_link " href="https://ir.hubspot.com/?_ga=2.262843276.12874469.1592422655-430007000.1592422655" data-order="5" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Company > Investor Relations"> Investor Relations </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Investor Relations</span> </li> <li class="hsg-footer__nav-item" data-order="6"> <a class="ga_nav_link " href="https://blog.hubspot.com" data-order="6" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Company > Blog"> Blog </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Blog</span> </li> <li class="hsg-footer__nav-item" data-order="7"> <a class="ga_nav_link " href="https://www.hubspot.com/company/contact" data-order="7" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Company > Contact Us"> Contact Us </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Contact Us</span> </li> </ul> </section> </div> <div class="hsg-footer__nav-split"> <section class="hsg-footer__nav-column "> <h2 class="hsg-footer__nav-heading"> <button class="hsg-footer__nav-toggle" tabindex="-1" aria-disabled="true"> <span>Customers</span> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> </button> </h2> <ul> <li class="hsg-footer__nav-item" data-order="1"> <a class="ga_nav_link " href="https://help.hubspot.com/" data-order="1" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Customers > Customer Support"> Customer Support </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Customer Support</span> </li> <li class="hsg-footer__nav-item" data-order="2"> <a class="ga_nav_link " href="https://www.hubspot.com/hubspot-user-groups" data-order="2" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Customers > Join a Local User Group"> Join a Local User Group </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Join a Local User Group</span> </li> </ul> </section> <section class="hsg-footer__nav-column "> <h2 class="hsg-footer__nav-heading"> <button class="hsg-footer__nav-toggle" tabindex="-1" aria-disabled="true"> <span>Partners</span> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> </button> </h2> <ul> <li class="hsg-footer__nav-item" data-order="1"> <a class="ga_nav_link " href="https://www.hubspot.com/partners" data-order="1" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Partners > All Partner Programs"> All Partner Programs </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">All Partner Programs</span> </li> <li class="hsg-footer__nav-item" data-order="2"> <a class="ga_nav_link " href="https://www.hubspot.com/partners/solutions" data-order="2" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Partners > Solutions Partner Program"> Solutions Partner Program </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Solutions Partner Program</span> </li> <li class="hsg-footer__nav-item" data-order="3"> <a class="ga_nav_link " href="https://www.hubspot.com/partners/app" data-order="3" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Partners > App Partner Program"> App Partner Program </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">App Partner Program</span> </li> <li class="hsg-footer__nav-item" data-order="4"> <a class="ga_nav_link " href="https://www.hubspot.com/startups/partners" data-order="4" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Partners > HubSpot for Startups"> HubSpot for Startups </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">HubSpot for Startups</span> </li> <li class="hsg-footer__nav-item" data-order="5"> <a class="ga_nav_link " href="https://www.hubspot.com/partners/affiliates" data-order="5" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Partners > Affiliate Program"> Affiliate Program </a> <svg class="cl-icon"> <use href="#cl-icon-right"></use> </svg> <span class="visually-hidden">Affiliate Program</span> </li> </ul> </section> </div> </div> </nav> </div> <section class="hsg-footer__contact-links social-cl"> <ul class="hsg-footer__social"><li> <a href="https://www.facebook.com/hubspot" target="_blank" class="ga_nav_link hstc_facebook" data-order="1" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Facebook"> <svg class="cl-icon"> <use href="#cl-icon-facebook" /> </svg> <span class="hidden-social">Facebook</span> </a> </li><li> <a href="https://www.instagram.com/hubspot/" target="_blank" class="ga_nav_link hstc_instagram" data-order="2" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Instagram"> <svg class="cl-icon"> <use href="#cl-icon-instagram" /> </svg> <span class="hidden-social">Instagram</span> </a> </li><li> <a href="https://youtube.com/user/HubSpot" target="_blank" class="ga_nav_link hstc_youtube" data-order="3" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Youtube"> <svg class="cl-icon"> <use href="#cl-icon-youtube" /> </svg> <span class="hidden-social">Youtube</span> </a> </li><li> <a href="https://x.com/HubSpot" target="_blank" class="ga_nav_link hstc_twitter" data-order="4" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Twitter"> <svg class="cl-icon"> <use href="#cl-icon-twitter" /> </svg> <span class="hidden-social">Twitter</span> </a> </li><li> <a href="https://www.linkedin.com/company/hubspot" target="_blank" class="ga_nav_link hstc_linkedin" data-order="5" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Linkedin"> <svg class="cl-icon"> <use href="#cl-icon-linkedin" /> </svg> <span class="hidden-social">Linkedin</span> </a> </li><li> <a href="https://medium.com/@HubSpot" target="_blank" class="ga_nav_link hstc_medium" data-order="6" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Medium"> <svg class="cl-icon"> <use href="#cl-icon-medium" /> </svg> <span class="hidden-social">Medium</span> </a> </li><li> <a href="https://www.tiktok.com/@hubspot" target="_blank" class="ga_nav_link hstc_medium" data-order="7" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Tiktok"> <svg class="cl-icon"> <use href="#cl-icon-tiktok" /> </svg> <span class="hidden-social">Tiktok</span> </a> </li></ul> </section> <section class="hsg-footer__bottom"> <div class="hsg-footer__apps"><a class="ga_nav_link hsg-footer__app" href="https://apps.apple.com/us/app/hubspot/id1107711722" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Download on the App Store"> <img class="en-homepage-mobile-footer-apple" src="https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/app%20store%20high%20res.png?width=136&height=45&name=app%20store%20high%20res.png" alt="Download on the App Store" width="136" height="45" loading="lazy" srcset="https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/app%20store%20high%20res.png?width=68&height=23&name=app%20store%20high%20res.png 68w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/app%20store%20high%20res.png?width=136&height=45&name=app%20store%20high%20res.png 136w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/app%20store%20high%20res.png?width=204&height=68&name=app%20store%20high%20res.png 204w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/app%20store%20high%20res.png?width=272&height=90&name=app%20store%20high%20res.png 272w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/app%20store%20high%20res.png?width=340&height=113&name=app%20store%20high%20res.png 340w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/app%20store%20high%20res.png?width=408&height=135&name=app%20store%20high%20res.png 408w" sizes="(max-width: 136px) 100vw, 136px"> </a><a class="ga_nav_link hsg-footer__app" href="https://play.google.com/store/apps/details?id=com.hubspot.android&hl=en_US" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Get it on Google Play"> <img class="en-homepage-mobile-footer-google" src="https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/google%20play%20high%20res.png?width=136&height=45&name=google%20play%20high%20res.png" alt="Get it on Google Play" width="136" height="45" loading="lazy" srcset="https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/google%20play%20high%20res.png?width=68&height=23&name=google%20play%20high%20res.png 68w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/google%20play%20high%20res.png?width=136&height=45&name=google%20play%20high%20res.png 136w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/google%20play%20high%20res.png?width=204&height=68&name=google%20play%20high%20res.png 204w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/google%20play%20high%20res.png?width=272&height=90&name=google%20play%20high%20res.png 272w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/google%20play%20high%20res.png?width=340&height=113&name=google%20play%20high%20res.png 340w, https://53.fs1.hubspotusercontent-na1.net/hub/53/hubfs/google%20play%20high%20res.png?width=408&height=135&name=google%20play%20high%20res.png 408w" sizes="(max-width: 136px) 100vw, 136px"> </a></div> <div class="hsg-footer__logo"> <a href="https://www.hubspot.com" aria-label="HubSpot" class="global-nav-logo-wrapper ga_nav_link " data-ga_nav_type="footer_nav" data-ga_nav_tree_text="HubSpot Logo"> <img class="" alt="HubSpot" src="data:image/svg+xml;base64,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" width="100" height="30" loading="lazy"> </a> <p>Copyright © 2025 HubSpot, Inc.</p> </div> <div class="hsg-footer__copyright"> <ul><li><a href="https://legal.hubspot.com/legal-stuff" class="ga_nav_link" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Legal Stuff">Legal Stuff</a></li> <li><a href="https://legal.hubspot.com/privacy-policy" class="ga_nav_link" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Privacy Policy">Privacy Policy</a></li> <li><a href="https://legal.hubspot.com/security" class="ga_nav_link" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Security">Security</a></li> <li><a href="https://legal.hubspot.com/website-accessibility" class="ga_nav_link" data-ga_nav_type="footer_nav" data-ga_nav_tree_text="Website Accessibility">Website Accessibility</a></li> <li class="hs-footer-cookie-settings" hidden> <a href=""></a> </li> </ul> </div> </section> </footer>  <script defer src="/hs/hsstatic/content-cwv-embed/static-1.1293/embed.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script src="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/80991207740/1734110193706/_Web_Team_Assets/Component_Modules/assets/icons.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/56723797352/1737387165366/template_main.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script defer src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/61924670007/1737652829850/template_vendors.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script defer src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/184970967646/1736935107785/template_fixed-elements.load.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> var hsVars = hsVars || {}; hsVars['language'] = 'en'; </script> <script src="/hs/hsstatic/cos-i18n/static-1.53/bundles/project.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script defer src="https://cdn2.hubspot.net/hub/53/hub_generated/module_assets/77591971357/1727898803695/module_77591971357_read-time-bar.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/109526302883/1737652836469/template_navigation.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script src="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/145435905903/1732042952770/_Web_Team_Assets/Website/views/_layouts/partials/assets/core/footer.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/145435696781/1738758179196/template_nav-shared.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script src="//53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/template_assets/180019264802/1734110193386/_Web_Team_Assets/Component_Modules/assets/check-animated-svg.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script async src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/104842557838/1739468914725/module_full-width-cta.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script defer src="//www.hubspot.com/hubfs/hub_generated/template_assets/1/167517199999/1736248170339/template_script.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script defer src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/69920707401/1739468919478/module_social-share-on-page.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/134601846578/1737387161307/template_social-share.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script defer src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/69920707403/1737387142809/module_suggested-content.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script defer src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/77591239588/1737652827508/module_social-share-popover.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script defer src="https://53.fs1.hubspotusercontent-na1.net/hub/53/hub_generated/module_assets/118908327807/1734462947148/module_118908327807_blog-exit-intent-popup.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script async src="https://53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/module_assets/1/70928313387/1739468919824/module_sticky-cta.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/182662715763/1737387153574/template_personalized-sticky-cta.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script defer src="//53.fs1.hubspotusercontent-na1.net/hubfs/53/hub_generated/template_assets/1/77591971376/1737387154629/template_post.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> window.addEventListener('load',function(){var links=document.querySelectorAll('link.hs-async-css');Array.prototype.forEach.call(links,function(l){l.setAttribute('rel','stylesheet')})});</script>  <script type="text/javascript" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> var _hsq = _hsq || []; _hsq.push(["setContentType", "blog-post"]); _hsq.push(["setCanonicalUrl", "https:\/\/blog.hubspot.com\/website\/google-pagespeed-insights"]); _hsq.push(["setPageId", "108323653743"]); _hsq.push(["setContentMetadata", { "contentPageId": 108323653743, "legacyPageId": "108323653743", "contentFolderId": null, "contentGroupId": 9901938527, "abTestId": null, "languageVariantId": 108323653743, "languageCode": "en", }]); </script> <script type="text/javascript" id="hs-script-loader" async defer src="/hs/scriptloader/53.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script>  <script type="text/javascript" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="> var hsVars = { render_id: "83000405-dd2e-4800-9c70-c0a5b71006b6", ticks: 1739914447217, page_id: 108323653743, content_group_id: 9901938527, portal_id: 53, app_hs_base_url: "https://app.hubspot.com", cp_hs_base_url: "https://cp.hubspot.com", language: "en", analytics_page_type: "blog-post", scp_content_type: "", analytics_page_id: "108323653743", category_id: 3, folder_id: 0, is_hubspot_user: false } </script> <script defer src="/hs/hsstatic/HubspotToolsMenu/static-1.393/js/index.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script type="text/javascript" src="https://js.hubspot.com/ut-js/hubspot-dot-com.js" defer nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script>   <script type="text/javascript" src="https://www.hubspot.com/wt-assets/static-files/mktg-analytics/latest/bundle.min.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script> <script type="text/javascript" src="https://static.hsappstatic.net/affiliates-landing-embed/ex/referral.js" nonce="JBCe0qTeWrwdyJMD+n1Jhg=="></script>  </body></html>

CINXE.COM

How Google PageSpeed Insights Boosted My Website Speed [Test Results]