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The 16 Do's of Highly Effective Sales Managers | Salesforce US
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Great sales managers use the <a href=\"https://www.salesforce.com/sales/\" target=\"_self\">tools</a> at their disposal to track performance and provide feedback quickly and regularly — in real time, if possible — so sales reps don’t feel a need to stop and check in while deals are in motion.</p>\n","anchor_id":"four"},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1715898341148_1a6f_509496","name":"sf/promotion","attributes":{"blade_layout":"full_height","audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Get the latest sales tips delivered to your inbox.","description":"<p>Sign up for the Salesblazer Highlights newsletter to get the latest sales news, insights, and best practices selected just for you.</p>\n","image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?w=1024","alt":"Salesforce user smiling while on a laptop.","title":"2024/03/sales-productpages-success-ecosystem.jpg","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?resize=300,300","width":300,"height":300},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?resize=768,768","width":768,"height":768},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?resize=1024,1024","width":1024,"height":1024}],"width":1024,"height":1024,"image_alignment":"right","image_background_gradient_color":"251, 243, 224"},"link_1":{"variant":"primary","label":"Sign up today","source":"standard-link","url":"https://www.salesforce.com/form/other/salesblazer-newsletter/?d=pb","target":"_blank"}},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1717796473733_12ue","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"5. Cultivate a high-performance sales culture.","headline_size":"h2","description":"<p>Having a process, setting goals, and monitoring the pipeline are good and necessary, but culture eats strategy for breakfast. Great sales managers don’t rely on theoretical or arbitrary programs to drive sales team performance. Align and leverage the team’s social network with organizational goals, giving them targets that are practical, comfortable, and natural for them and for the team’s cultural expectations.</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720803566295_sf6","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"6. Define a process.","headline_size":"h2","description":"<p>The sales team needs to know and practice a standardized process for approaching, qualifying, working with, and closing the customer. Great sales managers know it is possible to over-engineer the sales process, though a rigid, complex process can just confuse the reps and tie their hands. Real-time feedback from the manager can help reps maintain flexibility and make adjustments as necessary in dynamic sales environments.</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720803602052_d44","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"7. Get involved in sales enablement.","headline_size":"h2","description":"<p>Sales teams need tools to help them understand and track their progress. Great sales managers leverage <a href=\"https://www.salesforce.com/crm/\" target=\"_self\">CRM tools</a> like Salesforce, and are regularly involved in coaching reps to ensure they are using the available tools effectively and have all the support they need to succeed.</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720803631994_pzs","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"8. Measure the team's performance.","headline_size":"h2","description":"<p>The quality of any strategy is only as good as its execution, and metrics are the guideposts along the way. Great sales managers focus on a set of critical metrics, or <a href=\"https://www.salesforce.com/sales/performance-management/sales-kpis/\" target=\"_self\">key performance indicators</a>, and pay attention to how their team is performing. They can then act on that information to increase the effectiveness of decisions going forward.</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720803785291_11hn","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"9. 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Forward pipeline is actually focused on the future development of sales, which ultimately impacts later forecasts.</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720803847376_10at","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"10. Communicate with the team.","headline_size":"h2","description":"<p>Nothing is more important to sales makers than knowing what is expected of them and when it is expected. Great sales managers keep their communication clear and their expectations well defined, so that team members know what to aim for, and understand what will happen if they hit it (or not).</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1721824827454_y4","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"11. Listen to the team.","headline_size":"h2","description":"<p>Communication is a two-way street. Effective sales managers keep their doors open for questions, and solicit feedback and ideas from their team. This ensures the sales makers know they are valued, respected, and supported, and can also lead to positive innovations.</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720803881889_1dgf","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"12. Coach.","headline_size":"h2","description":"<p>Coaching is the responsibility most neglected by sales managers, because it requires them to borrow time from their already busy day. Great sales managers, though, place a high priority on coaching; they know it builds confidence and drives production. Scheduled or not, coaching should happen in the moment and at every opportunity.</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1715297037137_ut1_5094915","name":"sf/promotion","attributes":{"blade_layout":"full_height","audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"Join the Salesblazer community.","description":"<p>Learn new skills, connect with peers, and grow your career with thousands of sales professionals from around the world.</p>\n","image":{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?w=1024","alt":"Two Salesblazers in blue sweatshirts, smiling and standing next to Salesforce mascot Zig the Zebra.","title":"2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg","sizes":[{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?resize=150,150","width":150,"height":150},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?resize=300,300","width":300,"height":300},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?resize=768,768","width":768,"height":768},{"src":"https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?resize=1024,1024","width":1024,"height":1024}],"width":1024,"height":1024,"image_background_gradient_color":"251, 243, 224"},"link_1":{"variant":"primary","label":"Sign up on Slack","source":"standard-link","url":"https://sforce.co/3Q2Dt5C","target":"_blank"}},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720803925127_13vu","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"13. Herd the cats.","headline_size":"h2","description":"<p>The sales team needs to know and practice a standardized process for approaching, qualifying, working with, and closing the customer. Great sales managers know it is possible to over-engineer the sales process, though a rigid, complex process can just confuse the reps and tie their hands. Real-time feedback from the manager can help reps maintain flexibility and make adjustments as necessary in dynamic sales environments. Sales professionals are a unique breed. High performers, mavericks and very competitive individuals can be a challenge to work with and lead. Great sales managers know how to motivate, reward, and leverage this type of cat — maximizing performance, minimizing conflict, making good reps great, and using their success to motivate others.</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720803958685_13iu","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"14. Watch leading indicators.","headline_size":"h2","description":"<p>Great sales managers are always thinking ahead. They pay attention to small changes and trends, and catch minor issues before they turn into big problems. In doing so, the effective sales manager prevents bad habits developing into lasting weaknesses that cost productivity and sales.</p>\n","anchor_id":""},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720804008564_490","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"15. Protect their time.","headline_size":"h2","description":"<p>Good time management habits maximize the manager’s and the team’s ability to reach goals. Great sales managers set clear priorities and goals, eliminating demands that don’t help drive revenue and enabling their teams to make the most of their time by focusing on activities that are aligned with important goals.</p>\n","anchor_id":"five"},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720804134905_tkk","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"16. Celebrate success.","headline_size":"h2","description":"<p>Winning is fun. Great sales managers celebrate their team’s successes immediately and often. Rewarding and recognizing wins — even small ones — gives everyone a boost. Celebration creates motivation, and a little goes a long way.</p>\n<blockquote></blockquote>\n","anchor_id":"six"},"path":"/sales/performance-management/effective-sales-managers","urlLoc":"us","curHref":"/sales/performance-management/effective-sales-managers/?bc=OTH","cdnEnvTag":"stable","pageAttrs":{"livechat":{"enabled":true},"content_type":"page"},"wpTemplate":"resources-template","curLocale":"en-us"},{"id":"1720804200696_adb","name":"sf/textmainbody","attributes":{"audience_segment":["customer","prospect"],"minimize_blade_spacing_bottom":true,"minimize_blade_spacing":true,"experiment_type":"content","headline":"","headline_size":"h3","description":"<p>“The greatest leader is not necessarily the one who does the greatest things. 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data-module-name="" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> </header> <div class="blade__description"> <p>Ronald Reagan once said, “The greatest leader is not necessarily the one who does the greatest things. He is the one that gets the people to do the greatest things.”</p> <p>As sales managers, we may not be leaders of the free world, but we are uniquely positioned to influence and empower our sales teams to attain greater levels of success. It’s been demonstrated again and again that the real key to building a great sales team is great sales management.</p> <p>Through our work with successful sales organizations across the nation and globally, we have discovered a set of skills and characteristics that the most effective sales managers all have in common.</p> <p>Need to know how to hire a sales manager? The following 16 skills are what set highly effective managers above the rest, enabling their teams to achieve above-average results and their organizations to succeed.</p> </div> </article> </div> </section> </div><div data-blade-id="1715295883855_1r8_509491" data-blade-position="4" data-blade-name="sf/promotion" data-blade-variant="promotion" data-blade-source="www" data-blade-type="blade"> <section id="1715295883855_1r8_509491" class="relative promotion--blade promotion--left-image" > <div class="container pb-shadow pb-large-corner container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main promotion_layout--full_height" data-module-id="1715295883855_1r8_509491" data-module-name="Grow revenue faster with a single source of truth." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <div class="image__wrapper mobile-pt-0 promotion_layout--full_height-image_wrapper relative promotion-image--background-circle brand_teal-90" > <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?w=1024" class="image__asset" alt="Screenshot of a Sales Dashboard showing sales opportunities next to Salesforce mascot, Zig the Zebra." sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?resize=300,300 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?resize=768,768 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?resize=1024,1024 1024w" height="1024" width="1024"/> </div> <div class="content__wrapper pt-64 mobile-pb-8 mobile-pt-40 mobile-ml-32 mobile-mr-32 pb-64 promotion_layout---image-content_wrapper"> <header class="promotion__blade-heading"> <h2 class="pbc-g-text-display-4 mt-0 mb-24 mobile-mb-16" style=" "> Grow revenue faster with a single source of truth. </h2> <div class="blade__description pbc-g-text-body-1-2 mb-48 mobile-mb-32"> <p>Discover how Sales Cloud uses data and AI to help you build relationships and close deals fast.</p> </div> </header> <div class="cta_container flex flex--full_height ctas__1"> <pbc-button class="cta_button__wrapper" data-link-text="Learn more" data-link-url="https://www.salesforce.com/sales/" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="primary" data-stacking="default" aria-label="Learn more: Grow revenue faster with a single source of truth." href="https://www.salesforce.com/sales/" > Learn more </a> </pbc-button> </div> </div> </article> </div> </section> </div><div data-blade-id="1715617265356_ehk" data-blade-position="5" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="one" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1715617265356_ehk" data-module-name="1. Find the best people for the job." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 1. Find the best people for the job. </h2> </header> <div class="blade__description"> <p>Sales managers take responsibility for their team’s success, starting with hiring the best talent they can find. Recruiting and hiring the best costs more, but saves loads of time and money on training — and also protects you from failure in the future. Great sales managers look for people who fit well with the organization, and they aren’t afraid to hire people who are actually better than they are.</p> </div> </article> </div> </section> </div><div data-blade-id="1715380369670_b22" data-blade-position="6" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="two" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1715380369670_b22" data-module-name="2. Know how to sell." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 2. Know how to sell. </h2> </header> <div class="blade__description"> <p>They use a customer-focused sales process, and provide consistent coaching to their team that will help them execute the process.</p> </div> </article> </div> </section> </div><div data-blade-id="1717796258154_ehs" data-blade-position="7" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="three" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1717796258154_ehs" data-module-name="3. Inspire the team to succeed." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 3. Inspire the team to succeed. </h2> </header> <div class="blade__description"> <p>There is a time to manage, and there is a time to lead. Metrics and deadlines are a great way to <a href="https://www.salesforce.com/sales/performance-management/" target="_self">measure performance</a>, but not to drive it. Leaders look forward, not back. They work to develop themselves and their teams, and find ways to motivate and inspire their people to strive for excellence.</p> </div> </article> </div> </section> </div><div data-blade-id="1717796454563_15r4" data-blade-position="8" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="four" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1717796454563_15r4" data-module-name="4. Set the pace." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 4. Set the pace. </h2> </header> <div class="blade__description"> <p>The sales manager sets and manages the cadence of the team. Every organization has a heartbeat and a sales team thrives when all the components of the sales and management process follow regular standards and schedules. Great sales managers use the <a href="https://www.salesforce.com/sales/" target="_self">tools</a> at their disposal to track performance and provide feedback quickly and regularly — in real time, if possible — so sales reps don’t feel a need to stop and check in while deals are in motion.</p> </div> </article> </div> </section> </div><div data-blade-id="1715898341148_1a6f_509496" data-blade-position="9" data-blade-name="sf/promotion" data-blade-variant="promotion" data-blade-source="www" data-blade-type="blade"> <section id="1715898341148_1a6f_509496" class="relative promotion--blade promotion--right-image" > <div class="container pb-shadow pb-large-corner container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main promotion_layout--full_height" data-module-id="1715898341148_1a6f_509496" data-module-name="Get the latest sales tips delivered to your inbox." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <div class="image__wrapper mobile-pt-0 promotion_layout--full_height-image_wrapper relative " > <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?w=1024" class="image__asset" alt="Salesforce user smiling while on a laptop." sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?resize=300,300 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?resize=768,768 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sales-productpages-success-ecosystem.jpg?resize=1024,1024 1024w" height="1024" width="1024"/> </div> <div class="content__wrapper pt-64 mobile-pb-8 mobile-pt-40 mobile-ml-32 mobile-mr-32 pb-64 promotion_layout---image-content_wrapper"> <header class="promotion__blade-heading"> <h2 class="pbc-g-text-display-4 mt-0 mb-24 mobile-mb-16" style=" "> Get the latest sales tips delivered to your inbox. </h2> <div class="blade__description pbc-g-text-body-1-2 mb-48 mobile-mb-32"> <p>Sign up for the Salesblazer Highlights newsletter to get the latest sales news, insights, and best practices selected just for you.</p> </div> </header> <div class="cta_container flex flex--full_height ctas__1"> <pbc-button class="cta_button__wrapper" data-link-text="Sign up today" data-link-url="https://www.salesforce.com/form/other/salesblazer-newsletter/?d=pb" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="primary" data-stacking="default" aria-label="Sign up today: Get the latest sales tips delivered to your inbox." href="https://www.salesforce.com/form/other/salesblazer-newsletter/?d=pb" target="_blank" rel="noopener" > Sign up today </a> </pbc-button> </div> </div> </article> </div> </section> </div><div data-blade-id="1717796473733_12ue" data-blade-position="10" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1717796473733_12ue" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1717796473733_12ue" data-module-name="5. Cultivate a high-performance sales culture." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 5. Cultivate a high-performance sales culture. </h2> </header> <div class="blade__description"> <p>Having a process, setting goals, and monitoring the pipeline are good and necessary, but culture eats strategy for breakfast. Great sales managers don’t rely on theoretical or arbitrary programs to drive sales team performance. Align and leverage the team’s social network with organizational goals, giving them targets that are practical, comfortable, and natural for them and for the team’s cultural expectations.</p> </div> </article> </div> </section> </div><div data-blade-id="1720803566295_sf6" data-blade-position="11" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1720803566295_sf6" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720803566295_sf6" data-module-name="6. Define a process." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 6. Define a process. </h2> </header> <div class="blade__description"> <p>The sales team needs to know and practice a standardized process for approaching, qualifying, working with, and closing the customer. Great sales managers know it is possible to over-engineer the sales process, though a rigid, complex process can just confuse the reps and tie their hands. Real-time feedback from the manager can help reps maintain flexibility and make adjustments as necessary in dynamic sales environments.</p> </div> </article> </div> </section> </div><div data-blade-id="1720803602052_d44" data-blade-position="12" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1720803602052_d44" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720803602052_d44" data-module-name="7. Get involved in sales enablement." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 7. Get involved in sales enablement. </h2> </header> <div class="blade__description"> <p>Sales teams need tools to help them understand and track their progress. Great sales managers leverage <a href="https://www.salesforce.com/crm/" target="_self">CRM tools</a> like Salesforce, and are regularly involved in coaching reps to ensure they are using the available tools effectively and have all the support they need to succeed.</p> </div> </article> </div> </section> </div><div data-blade-id="1720803631994_pzs" data-blade-position="13" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1720803631994_pzs" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720803631994_pzs" data-module-name="8. Measure the team's performance." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 8. Measure the team's performance. </h2> </header> <div class="blade__description"> <p>The quality of any strategy is only as good as its execution, and metrics are the guideposts along the way. Great sales managers focus on a set of critical metrics, or <a href="https://www.salesforce.com/sales/performance-management/sales-kpis/" target="_self">key performance indicators</a>, and pay attention to how their team is performing. They can then act on that information to increase the effectiveness of decisions going forward.</p> </div> </article> </div> </section> </div><div data-blade-id="1720803785291_11hn" data-blade-position="14" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1720803785291_11hn" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720803785291_11hn" data-module-name="9. Manage the forward pipeline." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 9. Manage the forward pipeline. </h2> </header> <div class="blade__description"> <p>This isn’t the same thing as <a href="https://www.salesforce.com/sales/analytics/sales-forecasting-guide/" target="_self">forecasting</a>; effective sales managers understand the difference. Forecasting is focused on late-stage deals, and does little to help with future quarters. Forward pipeline is actually focused on the future development of sales, which ultimately impacts later forecasts.</p> </div> </article> </div> </section> </div><div data-blade-id="1720803847376_10at" data-blade-position="15" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1720803847376_10at" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720803847376_10at" data-module-name="10. Communicate with the team." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 10. Communicate with the team. </h2> </header> <div class="blade__description"> <p>Nothing is more important to sales makers than knowing what is expected of them and when it is expected. Great sales managers keep their communication clear and their expectations well defined, so that team members know what to aim for, and understand what will happen if they hit it (or not).</p> </div> </article> </div> </section> </div><div data-blade-id="1721824827454_y4" data-blade-position="16" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1721824827454_y4" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1721824827454_y4" data-module-name="11. Listen to the team." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 11. Listen to the team. </h2> </header> <div class="blade__description"> <p>Communication is a two-way street. Effective sales managers keep their doors open for questions, and solicit feedback and ideas from their team. This ensures the sales makers know they are valued, respected, and supported, and can also lead to positive innovations.</p> </div> </article> </div> </section> </div><div data-blade-id="1720803881889_1dgf" data-blade-position="17" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1720803881889_1dgf" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720803881889_1dgf" data-module-name="12. Coach." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 12. Coach. </h2> </header> <div class="blade__description"> <p>Coaching is the responsibility most neglected by sales managers, because it requires them to borrow time from their already busy day. Great sales managers, though, place a high priority on coaching; they know it builds confidence and drives production. Scheduled or not, coaching should happen in the moment and at every opportunity.</p> </div> </article> </div> </section> </div><div data-blade-id="1715297037137_ut1_5094915" data-blade-position="18" data-blade-name="sf/promotion" data-blade-variant="promotion" data-blade-source="www" data-blade-type="blade"> <section id="1715297037137_ut1_5094915" class="relative promotion--blade promotion--left-image" > <div class="container pb-shadow pb-large-corner container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main promotion_layout--full_height" data-module-id="1715297037137_ut1_5094915" data-module-name="Join the Salesblazer community." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <div class="image__wrapper mobile-pt-0 promotion_layout--full_height-image_wrapper relative " > <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?w=1024" class="image__asset" alt="Two Salesblazers in blue sweatshirts, smiling and standing next to Salesforce mascot Zig the Zebra." sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?resize=300,300 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?resize=768,768 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/04/promo-salesblazer-slack-launch-2_4ba80c.jpg?resize=1024,1024 1024w" height="1024" width="1024"/> </div> <div class="content__wrapper pt-64 mobile-pb-8 mobile-pt-40 mobile-ml-32 mobile-mr-32"> <header class="promotion__blade-heading"> <h2 class="pbc-g-text-display-4 mt-0 mb-24 mobile-mb-16" style=" "> Join the Salesblazer community. </h2> <div class="blade__description pbc-g-text-body-1-2 mb-48 mobile-mb-32"> <p>Learn new skills, connect with peers, and grow your career with thousands of sales professionals from around the world.</p> </div> </header> <div class="cta_container flex flex--full_height ctas__1"> <pbc-button class="cta_button__wrapper" data-link-text="Sign up on Slack" data-link-url="https://sforce.co/3Q2Dt5C" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="primary" data-stacking="default" aria-label="Sign up on Slack: Join the Salesblazer community." href="https://sforce.co/3Q2Dt5C" target="_blank" rel="noopener" > Sign up on Slack <svg width="18" height="18" viewBox="0 0 18 18" xmlns="http://www.w3.org/2000/svg" fill="currentColor"> <path fill-rule="evenodd" clip-rule="evenodd" d="M10.0977 2.16345H14.5237L6.8804 9.80671C6.69002 9.99709 6.69002 10.3058 6.8804 10.4961L7.34002 10.9558C7.5304 11.1461 7.83906 11.1461 8.02945 10.9558L15.6717 3.31348V7.73848C15.6717 8.00772 15.89 8.22598 16.1592 8.22598H16.8092C17.0785 8.22598 17.2967 8.00772 17.2967 7.73848V1.47595C17.2967 0.958186 16.877 0.538452 16.3592 0.538452H10.0977C9.82847 0.538452 9.61021 0.756713 9.61021 1.02595V1.67595C9.61021 1.94519 9.82847 2.16345 10.0977 2.16345ZM2.97559 4.03905C1.62939 4.03905 0.538086 5.13036 0.538086 6.47655V14.8516C0.538086 16.1977 1.62939 17.2891 2.97559 17.2891H11.3506C12.6968 17.2891 13.7881 16.1977 13.7881 14.8516L13.7881 8.88513C13.7881 8.59574 13.4383 8.45066 13.2335 8.65509L12.4493 9.43768C12.2661 9.62059 12.1631 9.86888 12.1631 10.1278V14.8516C12.1631 15.3003 11.7993 15.6641 11.3506 15.6641H2.97559C2.52686 15.6641 2.16309 15.3003 2.16309 14.8516V6.47655C2.16309 6.02782 2.52685 5.66405 2.97559 5.66405H7.79909C8.07127 5.66405 8.33106 5.55029 8.51564 5.35026L9.2223 4.58446C9.41442 4.37626 9.26675 4.03905 8.98345 4.03905H2.97559Z"/> </svg> </a> </pbc-button> </div> </div> </article> </div> </section> </div><div data-blade-id="1720803925127_13vu" data-blade-position="19" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1720803925127_13vu" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720803925127_13vu" data-module-name="13. Herd the cats." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 13. Herd the cats. </h2> </header> <div class="blade__description"> <p>The sales team needs to know and practice a standardized process for approaching, qualifying, working with, and closing the customer. Great sales managers know it is possible to over-engineer the sales process, though a rigid, complex process can just confuse the reps and tie their hands. Real-time feedback from the manager can help reps maintain flexibility and make adjustments as necessary in dynamic sales environments. Sales professionals are a unique breed. High performers, mavericks and very competitive individuals can be a challenge to work with and lead. Great sales managers know how to motivate, reward, and leverage this type of cat — maximizing performance, minimizing conflict, making good reps great, and using their success to motivate others.</p> </div> </article> </div> </section> </div><div data-blade-id="1720803958685_13iu" data-blade-position="20" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1720803958685_13iu" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720803958685_13iu" data-module-name="14. Watch leading indicators." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 14. Watch leading indicators. </h2> </header> <div class="blade__description"> <p>Great sales managers are always thinking ahead. They pay attention to small changes and trends, and catch minor issues before they turn into big problems. In doing so, the effective sales manager prevents bad habits developing into lasting weaknesses that cost productivity and sales.</p> </div> </article> </div> </section> </div><div data-blade-id="1720804008564_490" data-blade-position="21" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="five" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720804008564_490" data-module-name="15. Protect their time." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 15. Protect their time. </h2> </header> <div class="blade__description"> <p>Good time management habits maximize the manager’s and the team’s ability to reach goals. Great sales managers set clear priorities and goals, eliminating demands that don’t help drive revenue and enabling their teams to make the most of their time by focusing on activities that are aligned with important goals.</p> </div> </article> </div> </section> </div><div data-blade-id="1720804134905_tkk" data-blade-position="22" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="six" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720804134905_tkk" data-module-name="16. Celebrate success." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> 16. Celebrate success. </h2> </header> <div class="blade__description"> <p>Winning is fun. Great sales managers celebrate their team’s successes immediately and often. Rewarding and recognizing wins — even small ones — gives everyone a boost. Celebration creates motivation, and a little goes a long way.</p> <blockquote></blockquote> </div> </article> </div> </section> </div><div data-blade-id="1720804200696_adb" data-blade-position="23" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="1720804200696_adb" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left" data-module-id="1720804200696_adb" data-module-name="" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> </header> <div class="blade__description"> <p>“The greatest leader is not necessarily the one who does the greatest things. He is the one that gets the people to do the greatest things.” <strong>Walter Rogers, CEO, CCI global Holdings</strong></p> </div> </article> </div> </section> </div><div data-blade-id="1670279296854_1353_5094921" data-blade-position="24" data-blade-name="sf/nup" data-blade-variant="nup" data-blade-source="www" data-blade-type="blade"> <section id="1670279296854_1353_5094921" class="relative nup--blade nup--link_below layout--4 nup--card_resource" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <div class="grid grid_main nup nup__4 nup__gridFour"> <header class="nup__blade-heading text--center"> <h2 class="headline" style=" "> Get more sales tips, tricks, and trends. </h2> </header> <div class="cards"> <article class="card card__1 card__wrapper " data-module-track-impressions="" data-module-id="1680632066824_bin" data-module-name="7 Ways AI Can Help You Close More Deals" data-module-position="1" data-module-type="card_resource" > <div class="card--card_resource card--generic_card pbc-g-elevation-2 flex border-rad-16 "> <div class="card__image__wrapper"> <a href="https://www.salesforce.com/form/sales/sales-ai-playbook/?d=pb" tabindex="-1" aria-label="7 Ways AI Can Help You Close More Deals" data-link-url="https://www.salesforce.com/form/sales/sales-ai-playbook/?d=pb" data-link-type="image" target="_blank"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/02/7-ways-ai-can-help-you-close-more-deals.jpg?w=1024" class="card__image" alt="Sales AI Playbook" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/02/7-ways-ai-can-help-you-close-more-deals.jpg?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/02/7-ways-ai-can-help-you-close-more-deals.jpg?resize=300,169 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/02/7-ways-ai-can-help-you-close-more-deals.jpg?resize=768,432 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/02/7-ways-ai-can-help-you-close-more-deals.jpg?resize=1024,577 1024w" height="auto" width="auto"/> </a> </div> <div class="card__content__wrapper"> <div class="card__copy__wrapper"> <span class="badge blue95 pl-12 pr-12">Playbook</span> <h3 class="card__headline mb-16" style=" "> <a href="https://www.salesforce.com/form/sales/sales-ai-playbook/?d=pb" data-link-text="7 Ways AI Can Help You Close More Deals" data-link-url="https://www.salesforce.com/form/sales/sales-ai-playbook/?d=pb" data-link-type="header" target="_blank"> 7 Ways AI Can Help You Close More Deals </a> </h3> </div> <div class="cta_container flex flex--center"> <pbc-button class="cta_button__wrapper" data-link-text="Read the playbook" data-link-url="https://www.salesforce.com/form/sales/sales-ai-playbook/?d=pb" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="cardText" data-stacking="wideM" aria-label="Read the Sales AI Playbook" href="https://www.salesforce.com/form/sales/sales-ai-playbook/?d=pb" target="_blank" rel="noopener" > Read the playbook </a> </pbc-button> </div> </div> </div> </article> <article class="card card__2 card__wrapper " data-module-track-impressions="" data-module-id="1671493589475_u0a" data-module-name="Get the latest insights from thousands of sales professionals." data-module-position="2" data-module-type="card_resource" > <div class="card--card_resource card--generic_card pbc-g-elevation-2 flex border-rad-16 "> <div class="card__image__wrapper"> <a href="https://www.salesforce.com/resources/research-reports/state-of-sales/" tabindex="-1" aria-label="Get the latest insights from thousands of sales professionals." data-link-url="https://www.salesforce.com/resources/research-reports/state-of-sales/" data-link-type="image" target="_self"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/09/Product-Page_1400x810_F2.png?w=1024" class="card__image" alt="State of Sales report" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/09/Product-Page_1400x810_F2.png?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/09/Product-Page_1400x810_F2.png?resize=300,174 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/09/Product-Page_1400x810_F2.png?resize=768,444 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/09/Product-Page_1400x810_F2.png?resize=1024,592 1024w" height="auto" width="auto"/> </a> </div> <div class="card__content__wrapper"> <div class="card__copy__wrapper"> <span class="badge blue95 pl-12 pr-12">Report</span> <h3 class="card__headline mb-16" style=" "> <a href="https://www.salesforce.com/resources/research-reports/state-of-sales/" data-link-text="Get the latest insights from thousands of sales professionals." data-link-url="https://www.salesforce.com/resources/research-reports/state-of-sales/" data-link-type="header" target="_self"> Get the latest insights from thousands of sales professionals. </a> </h3> </div> <div class="cta_container flex flex--center"> <pbc-button class="cta_button__wrapper" data-link-text="Get the report" data-link-url="https://www.salesforce.com/resources/research-reports/state-of-sales/" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="cardText" data-stacking="wideM" aria-label="Get the State of Sales report" href="https://www.salesforce.com/resources/research-reports/state-of-sales/" target="_self" rel="noopener" > Get the report </a> </pbc-button> </div> </div> </div> </article> <article class="card card__3 card__wrapper " data-module-track-impressions="" data-module-id="1670279612010_uu1" data-module-name="Discover how Sales Cloud uses data and AI to help you close deals fast." data-module-position="3" data-module-type="card_resource" > <div class="card--card_resource card--generic_card pbc-g-elevation-2 flex border-rad-16 "> <div class="card__image__wrapper"> <a href="https://www.salesforce.com/sales/" tabindex="-1" aria-label="Discover how Sales Cloud uses data and AI to help you close deals fast." data-link-url="https://www.salesforce.com/sales/" data-link-type="image" target="_self"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?w=1024" class="card__image" alt="Sales Cloud" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?resize=300,300 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?resize=768,768 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/03/sc-product-promoblade.png?resize=1024,1024 1024w" height="auto" width="auto"/> </a> </div> <div class="card__content__wrapper"> <div class="card__copy__wrapper"> <span class="badge blue95 pl-12 pr-12">Product</span> <h3 class="card__headline mb-16" style=" "> <a href="https://www.salesforce.com/sales/" data-link-text="Discover how Sales Cloud uses data and AI to help you close deals fast." data-link-url="https://www.salesforce.com/sales/" data-link-type="header" target="_self"> Discover how Sales Cloud uses data and AI to help you close deals fast. </a> </h3> </div> <div class="cta_container flex flex--center"> <pbc-button class="cta_button__wrapper" data-link-text="Learn more" data-link-url="https://www.salesforce.com/sales/" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="cardText" data-stacking="wideM" aria-label="Learn more about Sales Cloud" href="https://www.salesforce.com/sales/" target="_self" rel="noopener" > Learn more </a> </pbc-button> </div> </div> </div> </article> <article class="card card__4 card__wrapper " data-module-track-impressions="" data-module-id="1670279296923_19hw" data-module-name="Try Sales Cloud for free." data-module-position="4" data-module-type="card_resource" > <div class="card--card_resource card--generic_card pbc-g-elevation-2 flex border-rad-16 "> <div class="card__image__wrapper"> <a href="https://www.salesforce.com/form/signup/sales/?d=pb" tabindex="-1" aria-label="Try Sales Cloud for free." data-link-url="https://www.salesforce.com/form/signup/sales/?d=pb" data-link-type="image" target="_blank"> <img loading="lazy" src="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/form-free-trial-elf-b.png?w=1024" class="card__image" alt="Sales Cloud trial" sizes="100vw" srcset="https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/form-free-trial-elf-b.png?resize=150,150 150w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/form-free-trial-elf-b.png?resize=300,169 300w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/form-free-trial-elf-b.png?resize=768,432 768w,https://wp.sfdcdigital.com/en-us/wp-content/uploads/sites/4/2024/06/form-free-trial-elf-b.png?resize=1024,577 1024w" height="auto" width="auto"/> </a> </div> <div class="card__content__wrapper"> <div class="card__copy__wrapper"> <span class="badge blue95 pl-12 pr-12">Free Trial</span> <h3 class="card__headline mb-16" style=" "> <a href="https://www.salesforce.com/form/signup/sales/?d=pb" data-link-text="Try Sales Cloud for free." data-link-url="https://www.salesforce.com/form/signup/sales/?d=pb" data-link-type="header" target="_blank"> Try Sales Cloud for free. </a> </h3> </div> <div class="cta_container flex flex--center"> <pbc-button class="cta_button__wrapper" data-link-text="Start your trial" data-link-url="https://www.salesforce.com/form/signup/sales/?d=pb" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="cardText" 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