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14, 2023</p> <p class="single-event-date">Online⎮1:00pm - 2:30pm ET</p> <p class="single-event-date single-event-hashtag"><a class="single-event-hashtag" href="https://twitter.com/hashtag/CNBCSmallBiz?src=hash">#CNBCSmallBiz</a></p> </div> </div> </div> <div class="cell align-self-middle medium-2 small-10"> <div class="single-event-info-header-container"> <div id="event-header-button" class="single-event-reg-button event-top-pad"> <a class="attendance-form-button" target="_blank" href="https://www.youtube.com/playlist?list=PLYC1ktW2-Ib19gy2tVW9AeSNDxCDQZtxN">Watch Highlights</a> </div> </div> </div> </div>  </div>   <div class="mobile-header show-for-small-only"> <div class="grid-x grid-padding-x text-center align-center-middle"> <div class="cell small-8 mobile-logo">  <img alt="Small Business Playbook" src="https://www.cnbcevents.com/wp-content/uploads/2021/09/SBP.png" class="single-event-header-logo"> </div> <div class="cell small-10 mobile-event-details"> <div 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class="event-buttons"> <div class="event-sticky-buttons"> <a href="#speakers-section" data-smooth-scroll data-offset="150">Speakers</a> <a href="#agenda-single-day" data-smooth-scroll data-offset="150">Agenda</a> <a href="#sponsors" data-smooth-scroll data-offset="150">Sponsors</a> <a href="https://www.cnbcevents.com/attend/" target="_blank" >Contact Us</a> </div> <div class="event-register"> <a href="https://www.youtube.com/playlist?list=PLYC1ktW2-Ib19gy2tVW9AeSNDxCDQZtxN" class="button attendance-form-button">Watch Highlights</a> </div> </div> </div> </div> </div>  <div class="grid-container"> <div class="events-new-content">      <section class="event-about event-single-section"> <div class="grid-x grid-margin-x grid-margin-y"> <div class="cell small-12 medium-7 event-about-main"> <h3 class="single-event-section-header">Small Business Playbook</h3> <h6><strong>New Year, New Playbook: Strategies and Opportunities in 2024</strong></h6> <p>Over the past year, persistent inflation has posed major challenges for small business owners across all industries. With economic uncertainty expected to continue into 2024, we’ll bring together top experts and fellow entrepreneurs to devise strategies to strengthen your business and successfully scale obstacles, while identifying hidden opportunities to help you succeed in the new year and beyond.</p> <p><strong>For CNBC Small Business Playbook editorial coverage, stories and video, visit <a href="https://www.cnbc.com/small-business-playbook/">www.cnbc.com/small-business-playbook/</a></strong>.</p> </div>  <div class="cell small-12 medium-3 single-event-more"> <h3 class="single-event-section-header related">Past Events</h3> <ul>  <li> <a href="https://www.cnbcevents.com/small-business-playbook-may-2024/">Small Business Playbook May 2024</a> </li>   <li> <a href="https://www.cnbcevents.com/small-business-playbook-august-2023/">Small Business Playbook August 2023</a> </li>   <li> <a href="https://www.cnbcevents.com/small-business-playbook-may-2023/">Small Business Playbook May 2023</a> </li>   <li> <a href="https://www.cnbcevents.com/small-business-playbook-december/">Small Business Playbook December 2022</a> </li>   <li> <a href="https://www.cnbcevents.com/small-business-playbook/">Small Business Playbook August 2022</a> </li>  </ul> </div> </div> </section>   <section class="single-event-speakers event-single-section" id="speakers-section"> <div class="grid-x grid-padding-x"> <div class="cell small-12 medium-7"> <h3 class="single-event-section-header border" style="border-left: solid 7px #34b78f">Speakers</h3> </div> </div> <div class="grid-container events-new-content speakers-section"> <div class="events-container events-container-recent grid-margin-x grid-x grid-margin-y medium-up-2 large-up-4">  <div class="single-event-cell single-speaker-cell recent cell speaker-1" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="elena-delle-donne" href="#" data-open="Modal11411"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2023/12/DelleDonne_Elena-e1701976826555-500x500.png');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="elena-delle-donne" href="#" data-open="Modal11411"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Elena Delle Donne </p> <p class="speaker-title paragraph"> WNBA’s Washington Mystics & Entrepreneur </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal11411" data-reveal> <h3>Elena Delle Donne</h3> <p>Elena Delle Donne is one of the most dynamic professional basketball players in the history of women’s basketball. On the court, she shines with her confidence and complete game. Off the court, Elena is a family woman, dedicated wife, philanthropist, and outdoor lover. <br /> <br /> Born and raised in Wilmington, Delaware, Elena has always held a strong sense of herself and possessed a spirited love for her family. Growing up, she played a variety of sports but ultimately found a love for basketball. She chose to play at the University of Delaware to stay close to home. In her freshman season at Delaware, she was named the Colonial Athletic Associations’ Player of the Year and Rookie of the Year. <br /> <br /> Her brilliance continued as Elena was drafted 2nd overall by the Chicago Sky in the 2013 WNBA Draft. After an explosive first season, she was crowned the 2013 Rookie of the Year. She continued her dominance and is a six-time WNBA All-Star (2013, 2014, 2015, 2017, 2018, 2019), WNBA Scoring Campion (2015), a two-time Most Valuable Player (2015, 2019), and a WNBA Champion with the Washington Mystics (2019). <br /> <br /> Off-court, Elena is one of the most marketable women’s athletes. Her key partnerships include Nike and Gatorade. After headlining the Nike’s inclusive and adaptive FlyEase series of shoes, she launched her own series of signature shoes, the Nike Air Deldon. She is also the founder of Deldon Designs, a woodworking business. <br /> <br /> Elena’s attentiveness to her philanthropic efforts is what sets her apart. Her sister, Lizzie, was born blind and deaf, while also having cerebral palsy and autism. Additionally, during Elena’s time in college, she discovered she was suffering from Lyme disease and has made an effort throughout her career to find a cure. Her experiences led to Elena founding The Elena Delle Donne Charitable Foundation. The foundation aims to raise funds for and awareness of Lyme Disease research and special needs programs. Through her philanthropic dedication, Elena was named a Special Olympics Global Ambassador in 2014. </p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-2" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="barbara-corcoran" href="#" data-open="Modal7666"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2022/03/Shark-Tank-Season-11-Headshot-scaled-e1648669248555-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="barbara-corcoran" href="#" data-open="Modal7666"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Barbara Corcoran </p> <p class="speaker-title paragraph"> The Corcoran Group Founder and "Shark Tank" Shark </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal7666" data-reveal> <h3>Barbara Corcoran</h3> <p>Barbara Corcoran’s credits include straight D’s in high school and college and 20 jobs by the time she turned 23. It was her next job that would make her one of the most successful entrepreneurs in the country: She borrowed $1,000 and quit her job as a waitress to start a tiny real estate company in New York City. Over the next 25 years Barbara would parlay that $1,000 loan into a $5 billion real estate business, building the largest and best-known brand in the business. <br /> <br /> Corcoran is the author of the best seller “Shark Tales: How I Turned $1,000 into a Billion Dollar Business!” and host of top podcasts “Business Unusual with Barbara Corcoran”.<br /> <br /> Corcoran is a motivational and inspirational speaker. She is a frequent small business and real estate contributor on every major network. Corcoran has been an investor/Shark for the past twelve seasons on ABC’s four-time Emmy award winning show, Shark Tank, investing in over 80 businesses to date. Follow Barbara on Twitter and Instagram @BarbaraCorcoran.<br /> </p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-3" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="marcus-collins" href="#" data-open="Modal11199"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2023/11/Collins007-e1700063525261-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="marcus-collins" href="#" data-open="Modal11199"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Marcus Collins </p> <p class="speaker-title paragraph"> Author and Asst. Professor of Marketing, University of Michigan </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal11199" data-reveal> <h3>Marcus Collins</h3> <p>Dr. Marcus Collins is an award-winning marketer and cultural translator with one foot in the world of practice—formerly serving as the Head of Strategy at Wieden+Kennedy, New York—and one foot in the world of academia—as a marketing professor at the Ross School of Business, University of Michigan. <br /> <br /> His deep understanding of brand strategy and consumer behavior has helped him bridge the academic-practitioner gap for blue-chip brands and startups alike. He is a recipient of Advertising Age's 40 Under 40 award and Crain's Business' 40 Under 40 award, and an inductee into the American Advertising Federation’s Advertising Hall of Achievement. Most recently, he was recognized by Thinkers50 with the Radar Distinguished Achievement Award for the idea most likely to shape the future of business management. He has also served as a jury for the Cannes Lion International Festival of Creativity.<br /> <br /> Before joining Wieden+Kennedy, he served as the Chief Consumer Connections Officer at Doner Advertising and led Social Engagement at Steve Stoute’s advertising agency, Translation. Over the course of his career, Marcus has developed a practice for creating culturally contagious ideas that inspire people to take action. His strategies and creative contributions have led to the launch and success of Google’s “Real Tone” technology, the “Made In America” music festival, the Brooklyn Nets, and State Farm’s “Cliff Paul” campaign – among others.<br /> <br /> Prior to his advertising tenure, Marcus began his career in music and tech with a startup he co-founded before working on iTunes + Nike sport music initiatives at Apple and running digital strategy for Beyoncé. <br /> <br /> Marcus’ work centers squarely on the impact of culture and the power that comes from having great cultural proximity. His best-selling book, For The Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be, examines the influence of culture on consumption and unpacks how everyone from marketers to activists can leverage culture to get people to take action. Throughout the book, he relies on literature, case studies, his work with brands, and academic data to illustrate the “whys” and the “hows” so that readers will be empowered to successfully apply these learnings in their own pursuits.<br /> <br /> Marcus holds a doctorate in marketing from Temple University where he studied cultural contagion and meaning-making. He received an MBA with an emphasis on strategic brand marketing from the University of Michigan, where he also earned his undergraduate degree in Material Science Engineering. He is a Forbes columnist and a trusted voice among CMOs and business leaders. But most importantly, he is a proud Detroit native, a devoted husband, and a loving father to Georgia and Ivy. </p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-4" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="kory-kantenga" href="#" data-open="Modal11198"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2023/11/Kantenga–Kory-WP.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="kory-kantenga" href="#" data-open="Modal11198"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Kory Kantenga </p> <p class="speaker-title paragraph"> Senior Economist, LinkedIn </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal11198" data-reveal> <h3>Kory Kantenga</h3> <p>Dr. Kory Kantenga is a Senior Economist for LinkedIn and a member of its Economic Graph Research and Insights Team. His work focuses on surfacing insights on labor markets and the macroeconomy at large. Kantenga’s areas of expertise include employment and wages, skills and technology, job search and matching, and competition and innovation. His insights and commentary have been featured in Bloomberg, The Financial Times, Fortune, and The Washington Post. Prior to joining LinkedIn, Kory worked in economic consulting, focusing on antitrust and intellectual property matters, and served as a postdoctoral fellow at the European University Institute. He holds a Masters of Sciences in economics from the London School of Economics and Political Science and a Doctorate in economics from the University of Pennsylvania.</p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    </div><div class="events-container events-container-recent grid-margin-x grid-x grid-margin-y medium-up-2 large-up-4 speakers-expand"> <div class="single-event-cell single-speaker-cell recent cell speaker-5" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="justin-sua" href="#" data-open="Modal11327"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2023/11/JustinSua-e1701305303772-500x500.jpeg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="justin-sua" href="#" data-open="Modal11327"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Justin Su'a </p> <p class="speaker-title paragraph"> Organizational Performance Specialist </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal11327" data-reveal> <h3>Justin Su'a</h3> <p>Justin Su’a is an organizational performance specialist working with elite athletes and executives from organizations across professional sports and corporate America, including MLB’s Tampa Bay Rays and Boston Red Sox, NFL’s Cleveland Browns, Google, US Army, IMG Academy, US Olympics, PGA/LPGA, ATP, WWE, and CrossFit. He specializes in human and organizational performance, team effectiveness, leadership, performance enhancement, and player/coach development. Justin is the author of two books, “Parent Pep Talks” and “Mentally Tough Teens,” and is the host of a daily podcast, “Increase Your Impact.” He is currently pursuing a PhD in organizational behavior, and holds a Master of Science degree from University of Utah, and a Bachelor of Arts degree in communication from Brigham Young University..<br /> </p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-6" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="robyn-sue-fisher" href="#" data-open="Modal11402"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2023/12/20160519_Smitten-1133_©AudreyMa-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="robyn-sue-fisher" href="#" data-open="Modal11402"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Robyn Sue Fisher </p> <p class="speaker-title paragraph"> Founder & CEO, Smitten Ice Cream </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal11402" data-reveal> <h3>Robyn Sue Fisher</h3> <p>An ice cream fanatic with a knack for invention, Robyn Sue founded Smitten Ice Cream in 2009 to spread joy and create the freshest, most flavorful ice cream on earth. After ditching her corporate consulting career, she began immersing herself in all things ice cream and was increasingly bothered by the modern industry's complicated ingredients and focus on shelf-life. So, she invented her own patented machine to perfect the art of churning pure, fresh scoops to-order in 90 seconds using liquid nitrogen and only the very best ingredients. She first put Smitten on the map when she placed her custom-built “Brrr®” machine atop a Radio Flyer wagon and started selling her churned-to-order ice cream on the streets of San Francisco to the crowds that gathered, soon building a cult-like following.<br /> <br /> From those humble beginnings came Smitten’s first shop in San Francisco in 2011. The company now has two bustling retail locations in the Bay Area, one in San Francisco’s Mission neighborhood and one in San Jose’s Santana Row, in addition to a licensed location with TableOne Hospitality in Las Vegas. Touted by Vogue as “The freshest, if not the best, ice cream on Earth,” and featured in a vast array of media, from Food & Wine and Forbes to Wired and TechCrunch, Smitten is setting the bar for mastery of the perfect scoop. Robyn is an alumni and scholar athlete of Williams College, received her MBA from Stanford Graduate School of Business, is an inventor on 8 patents, and lives with her husband and two young sons in San Francisco.</p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-7" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="holly-wade-2" href="#" data-open="Modal6030"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2021/07/Holly-Wade.png');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="holly-wade-2" href="#" data-open="Modal6030"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Holly Wade </p> <p class="speaker-title paragraph"> Executive Director of Research, National Federation of Independent Business </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal6030" data-reveal> <h3>Holly Wade</h3> <p>Holly Wade is the executive director of the NFIB Research Center, where she conducts original research and studies public policy effects on small businesses. She produces NFIB’s monthly Small Business Economic Trends survey and surveys on topics related to small business operations. Holly is also a member of the Board of Directors of the National Association for Business Economics (NABE). She has undergraduate degrees in Political Science and Sociology from the University of Washington and a Masters of Public Policy from the University of Denver.</p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-8" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="deirdre-bosa" href="#" data-open="Modal2821"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2024/09/BOSA_DEIRDRE_8x10_SMILE-1-scaled-e1726249332306-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="deirdre-bosa" href="#" data-open="Modal2821"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Deirdre Bosa </p> <p class="speaker-title paragraph"> "Tech Check" Anchor, CNBC </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal2821" data-reveal> <h3>Deirdre Bosa</h3> <p>Deirdre Bosa is anchor of CNBC’s tech-focused franchise, “TechCheck,” based out of the network’s San Francisco Bureau. Previously, she was anchor of the network’s daily program, “TechCheck,” that ran from April 2021 to February 2023. Before that, Bosa served as a technology reporter, owning stories on the biggest names in tech from Amazon to Alphabet, key players in China’s tech scene like Alibaba and Huawei, and Silicon Valley’s largest disruptors from Airbnb to Uber to WeWork. Prior to that, she was a frequent presence on air and online as a CNBC contributor, reporting out of Vancouver, Canada. <br /> <br /> Bosa joined CNBC in 2012 covering the markets and economies of London and Singapore. She has co-anchored morning programs including “Squawk Box Asia,” “Squawk Box Europe,” and “Worldwide Exchange.” <br /> <br /> Prior to CNBC, Bosa was an anchor and reporter for CCTV News International based in Beijing, as well as a contributor to Fox Business News. Deirdre also worked for several multinational corporations including Barrick Gold in Toronto and Rio Tinto in Shanghai. <br /> <br /> She is a graduate of McGill University in Montreal, Canada and University of Hong Kong’s Masters of Journalism program. </p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-9" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="sara-eisen" href="#" data-open="Modal2713"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2024/09/EISEN_SARA_8x10_SMILE-scaled-e1725460598559-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="sara-eisen" href="#" data-open="Modal2713"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Sara Eisen </p> <p class="speaker-title paragraph"> “Squawk on the Street” & “Money Movers” Co-Anchor, CNBC </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal2713" data-reveal> <h3>Sara Eisen</h3> <p>Sara Eisen is co-anchor of the 10AM hour of CNBC’s “Squawk on the Street” (M-F, 9AM-11AM ET) and co-anchor of “Money Movers” (M-F, 11AM-12PM ET), which both broadcast from Post 9 at the New York Stock Exchange. She is known for her deep expertise in financial markets and the global economy as well as regular news making interviews with some of the most prominent names in the financial world, including Phil Knight, Janet Yellen and Christine Lagarde, among others. <br /> <br /> Previously, Eisen anchored CNBC’s “Closing Bell,” “Squawk on the Street,” “Power Lunch” and “Worldwide Exchange.” She also reported on the one-hour documentary, “Inside Track: The Business of Formula 1,” that explores the world’s most prestigious racing series, what is fueling its popularity and who is profiting. Eisen joined CNBC in December 2013 as a correspondent, focusing on the global consumer.<br /> <br /> Prior to CNBC, Eisen was co-anchor of “Bloomberg Surveillance” as well as a correspondent for Bloomberg Television, where she covered global macroeconomics, policy and business. During that time, she covered the European debt crisis, the tsunami aftermath and Fukushima nuclear crisis in Japan. Eisen also hosted the Bloomberg Radio program, “On the Economy.” <br /> <br /> She is the editor of “Currencies After the Crash: The Uncertain Future of the Global Paper-Based Currency System” published by McGraw-Hill in Jan. 2013. <br /> <br /> Eisen holds a master’s degree in broadcast journalism with a concentration in business reporting from the Medill School of Journalism at Northwestern University. </p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-10" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="647" href="#" data-open="Modal647"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2018/11/107418717-1716399488880-TYLER_MATHIESEN_EXTENDED-scaled-e1731337238358-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="647" href="#" data-open="Modal647"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Tyler Mathisen </p> <p class="speaker-title paragraph"> Co-Anchor "Power Lunch" & Vice President, Events Strategy, CNBC </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal647" data-reveal> <h3>Tyler Mathisen</h3> <p>Tyler Mathisen co-anchors CNBC's "Power Lunch" (M-F, 1PM-3PM ET), one of the network's longest running program franchises. He is also Vice President, Events Strategy for CNBC, working closely with the network's events team to grow the rapidly expanding business.<br /> <br /> Previously, Mathisen was co-anchor of "Nightly Business Report," an award-winning evening business news program produced by CNBC for U.S. public television. In 2014, NBR was named best radio/TV show by the Society of American Business Editors and Writers (SABEW). Since joining CNBC in 1997, Mathisen has held a number of positions including managing editor of CNBC Business News, responsible for directing the network's daily content and coverage. He was also co-anchor of CNBC's "Closing Bell."<br /> <br /> Mathisen has reported one-hour documentaries for the network including "Best Buy: The Big Box Fights Back," "Supermarkets Inc: Inside a $500 Billion Money Machine" and "Death: It's a Living." Mathisen was also host of the CNBC series "How I Made My Millions."<br /> <br /> Prior to CNBC, Mathisen spent 15 years as a writer, senior editor and top editor for Money magazine. Among other duties, he supervised the magazine's mutual funds coverage, its annual investment forecast issue and its expansion into electronic journalism, for which it won the first-ever National Magazine Award for New Media in 1997.<br /> <br /> In 1993, Mathisen won the American University-Investment Company Institute Award for Personal Finance Journalism for a televised series on "Caring for Aging Parents," which aired on ABC's "Good Morning America." Mathisen served as money editor of "GMA" from 1991 to 1997. He also won an Emmy Award for a report on the 1987 stock market crash that aired on New York's WCBS-TV.<br /> <br /> A native of Arlington,Va., Mathisen graduated with distinction from the University of Virginia.</p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-11" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="kristina-partsinevelos-2" href="#" data-open="Modal8506"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2022/07/106889481-1622141788935-Kristina_Partsinevelos_Smiling_Full_85x11-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="kristina-partsinevelos-2" href="#" data-open="Modal8506"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Kristina Partsinevelos </p> <p class="speaker-title paragraph"> Nasdaq Reporter, CNBC </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal8506" data-reveal> <h3>Kristina Partsinevelos</h3> <p>Kristina Partsinevelos joined CNBC in May 2021 and serves as the Nasdaq reporter for the network, based at the Nasdaq and CNBC Global Headquarters in Englewood Cliffs, N.J. She covers the Nasdaq, semiconductors, ESG and precious metals, and her reporting appears on television and CNBC’s digital platforms.<br /> <br /> Prior to CNBC, Partsinevelos was a business correspondent and economist for three years at the Fox Business Network, covering everything from technology, to the White House, to the Federal Reserve and reporting in the field around New York City during the early days of the COVID-19 pandemic. She also reported from South Carolina in the eye of Hurricane Florence, a category 4 storm, in September 2018. <br /> <br /> Prior to that, Partsinevelos worked for Global News in London, BNN Bloomberg (Canada’s Business News Network), CTV News Channel and CBC Edmonton covering the latest financial news, including the retail, tech, and automotive sectors.<br /> <br /> She is fluent in French and received her MBA from the University of Oxford’s Saȉd Business School. She also has a master’s in journalism from Carleton University. <br /> <br /> Follow Kristina Partsinevelos on Twitter @KristinaParts.</p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-12" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="emily-wilkins" href="#" data-open="Modal11240"> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2023/11/107260905-1687448825056-WILKINS_EMILY_BioPage_2472x1236-scaled-e1700272841597-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="emily-wilkins" href="#" data-open="Modal11240"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Emily Wilkins </p> <p class="speaker-title paragraph"> DC Correspondent, CNBC </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal11240" data-reveal> <h3>Emily Wilkins</h3> <p>Emily Wilkins is a CNBC correspondent for the network’s Washington, D.C. bureau, covering Congress, key regulatory issues and policies that impact American businesses and the economy.<br /> <br /> Prior to CNBC, Wilkins, an award-winning journalist, served as a reporter for Bloomberg Government, where she covered breaking news coming out of Washington and Congress with a focus on House leadership. She previously reported on education and labor for both Bloomberg Government and CQ Roll Call.<br /> <br /> Wilkins graduated from Michigan State with a bachelor’s degree in journalism and political science. She currently serves as the Vice President of the National Press Club and she lives in D.C. with her fiancé.</p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-13" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="michael-levy" href="#" data-open="Modal11356"> <div class="sponsored-speaker-banner" style="background-color:#000000;"> <p class="spon-speaker-text">Sponsor Speaker</p> </div> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2023/12/michael-levy-headshot-full16-scaled-e1701724852799-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="michael-levy" href="#" data-open="Modal11356"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Michael Levy </p> <p class="speaker-title paragraph"> Co-Owner & Chairman, Undercover Snacks </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal11356" data-reveal> <h3>Michael Levy</h3> <p>Michael is the Executive Chairman and Lead Investor in Undercover Chocolate Company, Inc., a rapidly growing manufacturer of better-for-you snacks, where he focuses primarily on operations, finance and technology. Prior to his involvement in Undercover, Michael built his career as an investment banker and investor for over 30 years as CEO of Octagon Capital Group, which he still runs today, and previously as Founder/Co-Head of Paragon Capital Partners, after establishing his career as a senior banker in the M&A departments of Lehman Brothers and Banc of America Securities.</p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-14" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="sam-levy" href="#" data-open="Modal11355"> <div class="sponsored-speaker-banner" style="background-color:#000000;"> <p class="spon-speaker-text">Sponsor Speaker</p> </div> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2023/12/print_Netsuite_SamLevy_1x1Crop-scaled-e1701724881928-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="sam-levy" href="#" data-open="Modal11355"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Sam Levy </p> <p class="speaker-title paragraph"> SVP Growth and Operations, Oracle NetSuite </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal11355" data-reveal> <h3>Sam Levy</h3> <p>Sam is responsible for leading NetSuite’s growth strategy and execution, from customer acquisition to retention and overall profitability. He brings a successful track record spanning more than 25 years in the enterprise software industry with rapidly growing companies. His career involves leading Sales and Platform Strategy in SaaS and traditional legacy ERP Markets. Prior to NetSuite, he successfully drove new business initiatives, account management, channel, and generating sales and consulting revenue at Epicor and Infor, along with several startups. He holds a bachelor’s degree in Marketing from San Diego State University.</p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="single-event-cell single-speaker-cell recent cell speaker-15" data-link="#" style="background-color:#000000;"> <div class="grid-y event-feat-image"> <a class="modal-link-open" id="shibani-joshi" href="#" data-open="Modal3879"> <div class="sponsored-speaker-banner" style="background-color:#000000;"> <p class="spon-speaker-text">Sponsor Speaker</p> </div> <div class="cell medium-4 small-4 speaker-photo-container" style="background-image:url('https://www.cnbcevents.com/wp-content/uploads/2020/06/Shibani-500x500.jpg');"> </div> </a> <div class="cell medium-8 small-8"> <a class="modal-link-open" id="shibani-joshi" href="#" data-open="Modal3879"> <div class="text-wrapper"> <p class="speaker-name paragraph"> Shibani Joshi </p> <p class="speaker-title paragraph"> Technology Journalist </p> </div> </a> </div> </div> </div>  <div class="reveal speakers" id="Modal3879" data-reveal> <h3>Shibani Joshi</h3> <p>Shibani Joshi is an experienced journalist who has covered business, technology and general news for global media outlets including ABC News, Fox News Channel, Yahoo! Finance and Huffington Post. She provides commentary on business, technology and lifestyle topics and hosts events for leading corporations.<br /> <br /> Previously, Shibani anchored a daily markets show and had her own dedicated segment on TV called “Joshi on Tech” on the Fox Business Network in New York City. In her almost 6-year tenure, she evolved into the dedicated on-air tech reporter at both Fox News Channel and Fox Business Network.<br /> <br /> Shibani also reported extensively live on the floor of the New York Stock Exchange, Nasdaq and NYMex exchanges, covering the 2008 market crash, historic interest rate cuts, record oil prices and the biggest point drop in Dow history (at the time).<br /> <br /> Throughout her career, Shibani has interviewed large-cap tech CEOs and executives from companies including Apple, Qualcomm, Google, Sony and Ebay. She has also interviewed execs from Uber, Dropbox, Rent the Runway and Angie’s List in their early stages.<br /> <br /> Her unique business perspective stems from real-world corporate experience and a distinguished business education. After double majoring in finance and accounting, she worked as an investment banking analyst at Morgan Stanley in New York City, where she focused on corporate finance and M&A projects.<br /> <br /> Joshi later moved on to Disney/ABC Media Networks, where she was the firm’s Senior Manager of Digital Strategy. In 2014, she created ShibanionTech.com, a blog focused on stories at the intersection of lifestyle and technology.<br /> Shibani teaches at the University of Oklahoma, sits on the Board of Advisors for the Price College of Business at the University of Oklahoma, and served as a Trustee to The Children’s School in La Jolla, California.<br /> <br /> Shibani is a graduate of the University of Oklahoma and holds an MBA from The Harvard Business School. She currently lives in the Bay Area with her 3 children.<br /> </p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>  </div>   <div class="speaker-button-container"> <button class="button-speakers" id="speakers-button" href="">Show All</button> </div> </div> </section>      <section class="speaker-agenda event-single-section" id="agenda-single-day"> <div class="grid-x grid-padding-x"> <div class="cell medium-3"> <h3 class="border" style="border-left: solid 7px #34b78f">AGENDA</h3> </div> <div class="cell medium-7"> <div class="agenda"> <div> <div class="agenda-item"> <div class="session-time"><p>1:00pm ET</p></div>  <h2 class="session-name">Welcome</h2> </div> <div class="agenda-item"> <div class="session-time"><p>1:05pm</p></div>  <h2 class="session-name">Main Street Outlook: 2024</h2> <div class="session-description"><p><span class="TextRun SCXW107088703 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW107088703 BCX0">After a turbulent 2023, dominated by persistent inflation, high interest rates, and worker shortages, what will the new year bring? </span><span class="NormalTextRun SCXW107088703 BCX0">We’ll</span><span class="NormalTextRun SCXW107088703 BCX0"> examine the economic outlook for 2024 and what that will mean for your business.</span></span><span class="EOP SCXW107088703 BCX0" data-ccp-props="{"201341983":0,"335559740":259}"> </span></p> <p><b><span data-contrast="none">Kory Kantenga, LinkedIn </span></b>Senior Economist<br /> <b><span data-contrast="auto">Holly Wade</span></b><span data-contrast="auto"><strong>,</strong> <b>National Federation of Independent Business (NFIB)</b> </span>Executive Director<br /> <em><span class="TextRun SCXW8823547 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW8823547 BCX0">Moderator:</span></span></em><strong><span class="TextRun MacChromeBold SCXW8823547 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="auto"> <span class="NormalTextRun SCXW8823547 BCX0">Emily Wilkins, CNBC </span></span></strong><span class="TextRun SCXW8823547 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW8823547 BCX0">DC Correspondent</span></span><span class="EOP SCXW8823547 BCX0" data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":0,"335559737":0,"335559738":0,"335559739":0,"335559740":259}"> </span></p> <p><a href="https://www.cnbc.com/video/2023/12/14/main-street-outlook-2024.html">Watch the full interview</a></p> </div> </div> <div class="agenda-item"> <div class="session-time"><p>1:20pm</p></div>  <h2 class="session-name">Combatting Hate with Love </h2> <div class="session-description"><p><span data-contrast="none">An ice cream shop owner in San Francisco became the latest victim of a suspected antisemitic hate crime recently, leaving her business severely vandalized and her heart shattered. She’ll share her story of how she has transformed her feelings of sadness and fear into strength and her new playbook on how she’s moving forward with love.</span></p> <p><b><span data-contrast="none">Robyn Sue Fisher, Smitten Ice Cream</span></b><span data-contrast="none"> Founder & CEO</span><br /> <em><span class="TextRun SCXW138409483 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW138409483 BCX0">Interviewer:</span></span></em> <span class="TextRun MacChromeBold SCXW138409483 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><strong><span class="NormalTextRun SCXW138409483 BCX0">Sara Eisen,</span> </strong><span class="NormalTextRun SCXW138409483 BCX0"><strong>CNBC</strong> </span></span><span class="TextRun SCXW138409483 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW138409483 BCX0">Co</span><span class="NormalTextRun SCXW138409483 BCX0">-Anchor, “Squawk on the Street” & “Money Movers”</span></span></p> <p><a href="https://www.cnbc.com/video/2023/12/14/combatting-hate-with-love.html">Watch the full interview</a></p> </div> </div> <div class="agenda-item"> <div class="session-time"><p>1:35pm</p></div>  <h2 class="session-name">Communication Playbook: Speak Up or Stay Silent </h2> <div class="session-description"><p><span data-contrast="none">Businesses have become increasingly vocal when it comes to speaking out on hot button political and social issues. But with that comes the risk of scrutiny and backlash from stakeholders. We’ll examine risk vs reward, and how to develop a framework to determine when to speak out, and how. </span><span data-ccp-props="{"201341983":0,"335559740":259}"> </span></p> <p><b><span data-contrast="none">Marcus Collins, </span></b>Author,<b><span data-contrast="none"> University of Michigan</span></b> Asst. Professor of Marketing<br /> <em><span class="TextRun SCXW138409483 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW138409483 BCX0">Interviewer:</span></span></em> <span class="TextRun MacChromeBold SCXW138409483 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><strong><span class="NormalTextRun SCXW138409483 BCX0">Sara Eisen,</span> </strong><span class="NormalTextRun SCXW138409483 BCX0"><strong>CNBC</strong> </span></span><span class="TextRun SCXW138409483 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW138409483 BCX0">Co</span><span class="NormalTextRun SCXW138409483 BCX0">-Anchor, “Squawk on the Street” & “Money Movers”</span></span></p> <p><a href="https://www.cnbc.com/video/2023/12/14/communication-playbook-speak-up-or-stay-silent.html">Watch the full interview</a></p> </div> </div> <div class="agenda-item"> <div class="session-time"><p>1:45pm</p></div>  <h2 class="session-name">Performance Playbook: How to Create a Higher-Performing Team</h2> <div class="session-description"><p><span data-contrast="none">Employees are the lifeblood of every organization, yet recruiting and retaining top talent continues to be a major challenge for small businesses. A performance specialist will draw on his work with championship caliber pro sports teams to offer key strategies to increase trust, collaboration, commitment, and productivity to create a higher-performing workplace and culture in 2024.</span><span data-ccp-props="{"201341983":0,"335551550":1,"335551620":1,"335559685":-20,"335559737":-20,"335559740":259}"> </span></p> <p><span data-contrast="none"><strong>Justin Su’a,</strong> Organizational Performance Specialist</span><br /> <span class="TextRun SCXW33474972 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW33474972 BCX0"><em>Interviewer:</em> </span></span><strong><span class="TextRun MacChromeBold SCXW33474972 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW33474972 BCX0">Tyler Mathisen</span></span></strong><span class="TextRun SCXW33474972 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW33474972 BCX0"><strong>, CNBC</strong> “Power Lunch” Co-Anchor & Vice President, Events Strategy</span></span></p> <p><a href="https://www.cnbc.com/video/2023/12/14/performance-playbook-how-to-create-a-higher-performing-team.html">Watch the full interview</a></p> </div> </div> <div class="agenda-item"> <div class="session-time"><p>1:55pm</p></div>  <h2 class="session-name">Entrepreneur Playbook: Shooting for Success Off the Court </h2> <div class="session-description"><p><span data-contrast="auto">To become a WNBA all-star and Olympic gold medalist, it takes grit, preparation, goal setting, and the ability to embrace competition while overcoming adversity. Now, this 2-time MVP will share her playbook on applying those same skills to entrepreneurship, and how she’s turned two off-the-court passion projects into full-fledged businesses. </span><span data-ccp-props="{"201341983":0,"335551550":1,"335551620":1,"335559740":259}"> </span></p> <p><b><span data-contrast="auto">Elena Delle Donne, WNBA’s</span></b><span data-contrast="auto"><strong> Washington Mystics</strong> & Entrepreneur</span><br /> <em><span class="TextRun SCXW94594739 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW94594739 BCX0">Interviewer:</span></span></em><strong><span class="TextRun MacChromeBold SCXW94594739 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"> <span class="NormalTextRun SCXW94594739 BCX0">Deirdre Bosa</span><span class="NormalTextRun SCXW94594739 BCX0">, CNBC </span></span></strong><span class="TextRun SCXW94594739 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW94594739 BCX0">“</span><span class="NormalTextRun SpellingErrorV2Themed SCXW94594739 BCX0">TechCheck</span><span class="NormalTextRun SCXW94594739 BCX0">” Anchor</span></span><span class="EOP SCXW94594739 BCX0" data-ccp-props="{"201341983":0,"335551550":1,"335551620":1,"335559740":259}"> </span></p> <p><a href="https://www.cnbc.com/video/2023/12/14/entrepreneur-playbook-shooting-for-success-off-the-court.html">Watch the full interview</a></p> </div> </div> <div class="agenda-item"> <div class="session-time"><p>2:05pm</p></div>  <h2 class="session-name">The Growth Playbook: Doing More With Less</h2> <div class="session-description"><p><em><span class="NormalTextRun SCXW253189128 BCX0">Sponsored and Programmed by Oracle NetSuite</span></em></p> <p><span data-contrast="none">Businesses have traditionally been asked to do more with less, but today’s environment is taking it to a whole new level. Small businesses especially are feeling the squeeze. In this discussion, we’ll talk about ways small businesses are leveraging technology, allowing them to gain a competitive advantage and bolster profitability.</span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559740":259}"> </span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559740":259}"> </span></p> <p><span data-contrast="none"><strong>Michael Levy, Undercover Snacks</strong> Co-Owner & Chairman</span><br /> <span data-contrast="none"><strong>Sam Levy, Oracle NetSuite</strong> SVP Growth and Operations</span><br /> <span class="TextRun SCXW98659932 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW98659932 BCX0"><em>Moderator:</em> </span></span><span class="TextRun MacChromeBold SCXW98659932 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><strong><span class="NormalTextRun SCXW98659932 BCX0">Shibani Joshi, </span><span class="NormalTextRun SCXW98659932 BCX0">CNBC</span></strong><span class="NormalTextRun SCXW98659932 BCX0"><strong> Events</strong> Contributor</span></span><span class="EOP SCXW98659932 BCX0" data-ccp-props="{"201341983":0,"335559740":259}"> </span></p> <p><a href="https://youtu.be/grYveNG2mfc">Watch the full session</a></p> </div> </div> <div class="agenda-item"> <div class="session-time"><p>2:15pm</p></div>  <h2 class="session-name">Attack the New Year Like a Shark</h2> <div class="session-description"><p><span data-contrast="none">For fifteen seasons, she’s helped entrepreneurs take their businesses to the next level on “Shark Tank”. Now, this shark, who built her own small business into a billion-dollar corporation, joins us to talk tips on how you can set your business up to succeed in the new year, and answer your questions.</span><span data-ccp-props="{"201341983":0,"335551550":0,"335551620":0,"335559740":259}"> </span></p> <p><strong>Barbara Corcoran, The Corcoran Group</strong> Founder and “Shark Tank” Shark<br /> <em><span class="TextRun SCXW154500920 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW154500920 BCX0">Interviewer: </span></span></em><strong><span class="TextRun MacChromeBold SCXW154500920 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW154500920 BCX0">Kristina </span><span class="NormalTextRun SpellingErrorV2Themed SCXW154500920 BCX0">Partsinevelos</span></span><span class="TextRun SCXW154500920 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW154500920 BCX0">, </span></span><span class="TextRun MacChromeBold SCXW154500920 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW154500920 BCX0">CNBC</span></span></strong><span class="TextRun SCXW154500920 BCX0" lang="EN-US" xml:lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW154500920 BCX0"> NASDAQ Reporter</span></span></p> <p><a href="https://www.cnbc.com/video/2023/12/14/attack-the-new-year-like-a-shark.html">Watch the full interview</a></p> </div> </div> <div class="agenda-item"> <div class="session-time"><p>2:30pm</p></div>  <h2 class="session-name">Event Concludes</h2> </div> </div> </div> </div> </div> </section>    <div id="no-form" style="height: 1px;"></div>    <section class="apply registration custom-section event-single-section" id="additional-reg-information"> <div class="grid-x grid-padding-x"> <div class="cell small-12 medium-3"> <div class="reg-title"> <h3 class="border single-event-section-header" style="border-left: solid 7px #34b78f">REGISTRATION</h3> </div> </div> <div class="cell small-12 medium-7"> <div class="no-attendance-form"> <p class="p1"><b>REGISTRATION FOR CNBC SMALL BUSINESS PLAYBOOK IS NOW CLOSED.</b></p> <p class="p1"><b>PLEASE EMAIL </b><a href="mailto:events@cnbc.com"><b>EVENTS@CNBC.COM</b></a><b> TO CONNECT WITH OUR AUDIENCE TEAM.</b></p> </div> </div> </div> </section>     <section class="apply attendance event-single-section" id="attendance-form"> <div class="grid-x grid-padding-x"> <div class="cell small-12 medium-3"> <div class="reg-title"> <h3 class="border single-event-section-header" style="border-left: solid 7px #34b78f">Event Highlights</h3> </div> </div> <div class="cell small-12 medium-7"> <div class="no-attendance-form"> <h5><div class="responsive-embed widescreen"><iframe title="Small Business Playbook 2023" width="500" height="281" src="https://www.youtube.com/embed/videoseries?list=PLYC1ktW2-Ib19gy2tVW9AeSNDxCDQZtxN" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></div> </h5> </div> </div> </div> </section>     <section class="single-event-sponsors sponsors-section event-single-section" id="sponsors"> <div class="grid-x grid-padding-x"> <div class="cell small-12 medium-5"> <h3 class="single-event-section-header border" style="border-left: solid 7px #34b78f">Sponsors</h3> </div> </div> <div class="grid-x grid-padding-x">  <div class="cell medium-2 small-5 sponsor-logo-container"> <a data-open="sponsor-modal-5802"> <img src="https://www.cnbcevents.com/wp-content/uploads/2021/05/CB_logo_color_rgb-300x104-1-e1699640686338.png"> </a> </div>  <div class="reveal sponsors" id="sponsor-modal-5802" data-reveal> <img src="https://www.cnbcevents.com/wp-content/uploads/2021/05/CB_logo_color_rgb-300x104-1-e1699640686338.png">  <p>Comcast Business offers Ethernet, Internet, Wi-Fi, Voice, TV and Managed Enterprise Solutions to help organizations of all sizes transform their business. Powered by an advanced network, and backed by 24/7 customer support, Comcast Business is one of the largest contributors to the growth of Comcast Cable. Comcast Business is the nation’s largest cable provider to small and mid-size businesses and has emerged as a force in the Enterprise market, having been recognized over the last two years by leading industry associations as one of the fastest growing providers of Ethernet services. Visit <a href="https://business.comcast.com/">business.comcast.com/</a>.</p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="cell medium-2 small-5 sponsor-logo-container"> <a data-open="sponsor-modal-11195"> <img src="https://www.cnbcevents.com/wp-content/uploads/2023/11/intuit-logo-super-blue-ZO.png"> </a> </div>  <div class="reveal sponsors" id="sponsor-modal-11195" data-reveal> <img src="https://www.cnbcevents.com/wp-content/uploads/2023/11/intuit-logo-super-blue-ZO.png">  <p style="font-weight: 400;"><em>Intuit QuickBooks is the world’s leading financial technology platform for small businesses. From starting up to scaling up, our ecosystem of products and services are at the center of small business growth: accounting, payroll, payments, capital, and marketing through Mailchimp. Intuit Assist, our new GenAI-powered assistant, is a giant step forward in our vision of powering prosperity for all by being the financial assistant by our customers’ side doing the hard work for consumers and small businesses to fuel their financial success. </em></p> <p style="font-weight: 400;">For more information please visit <a href="https://urldefense.com/v3/__https:/intuit.com/intuitassist__;!!PIZeeW5wscynRQ!r4BoZ77Ct6SYsJUYj-oIKj-pvoznXV1-a1xEXnIyL9xZnfuWVt605p2yg9mrg9bXw6UbUv0erMVD5Ehla4UsYkmEZ1Nw$">https://intuit.com/intuitassist</a></p> <button class="close-button" data-close aria-label="Close modal" type="button"> <span aria-hidden="true">×</span> </button> </div>    <div class="cell medium-2 small-5 sponsor-logo-container"> <a data-open="sponsor-modal-11104"> <img src="https://www.cnbcevents.com/wp-content/uploads/2023/10/OracleNetSuite_Transparent_300x200.png"> </a> </div>  <div class="reveal sponsors" id="sponsor-modal-11104" data-reveal> <img src="https://www.cnbcevents.com/wp-content/uploads/2023/10/OracleNetSuite_Transparent_300x200.png">  <p style="font-weight: 400;">For more than 25 years, Oracle NetSuite has helped organizations grow, scale, and adapt to change. NetSuite provides an integrated system that includes financials / Enterprise Resource Planning (ERP), inventory management, HR, professional services automation and omnichannel commerce, used by more than 37,000 customers in 219 countries and dependent territories.</p> <p style="font-weight: 400;">Trademarks<br /> Oracle, Java, MySQL and NetSuite are registered trademarks of Oracle Corporation. 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