CINXE.COM

<!doctype html> <html lang="en"> <head> <script>var gaBP='';gaBP=(typeof bizPlatform!=='undefined')?bizPlatform():'';</script><script async src="https://www.googletagmanager.com/gtag/js?id=G-4M01RQ45QJ"></script><script>window.dataLayer = window.dataLayer || [];function gtag(){dataLayer.push(arguments);}gtag('js', new Date());gtag('config','G-4M01RQ45QJ',{'dimension1':'11','dimension2':'48','dimension3':'196','dimension4':'1','dimension5':'255442','dimension6':'0','dimension7':'2'});</script> <title>Betway SA20 Catch R2m testament to sports marketing</title> <link rel="canonical" href="https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a"> <link rel="alternate" type="application/rss+xml" title="South Africa - Sponsorship RSS Feed" href="https://www.bizcommunity.com/rss/196/48.html"> <meta name="title" content="Betway SA20 Catch R2m testament to sports marketing"> <meta name="description" content="The Betway Catch R2m rewards is a powerful testament to how sports marketing can drive fan participation and measurable business outcomes..."> <meta name=keywords content=""> <meta http-equiv="Content-Language" content="en-us"> <meta http-equiv="content-type" content="text/html; charset=UTF-8"> <meta name="subject" content="Industry news"> <meta name="url" content="https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a"> <meta name="robots" content="index,follow"> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta name="theme-color" content="#ffffff"> <meta property="og:title" content="Betway SA20 Catch R2m testament to sports marketing"> <meta property="og:type" content="Website"> <meta property="og:description" content="The Betway Catch R2m rewards is a powerful testament to how sports marketing can drive fan participation and measurable business outcomes..." > <meta property="og:site_name" content="Bizcommunity"> <meta property="og:url" content="https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a"> <meta name="image" property="og:image" content="https://biz-file.com/c/2502/765230.jpg?2"> <meta property="og:image:secure_url" content="https://biz-file.com/c/2502/765230.jpg?2"> <meta property="og:image:alt" content="The Betway Catch R2m rewards is a powerful testament to how sports marketing can drive fan participation and measurable business outcomes..."> <meta property="twitter:card" content="https://biz-file.com/c/2502/765230.jpg?2"> <meta name="twitter:card" content="summary_large_image"> <meta name="twitter:title" content="Betway SA20 Catch R2m testament to sports marketing"> <meta name="twitter:url" content="https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a"> <meta name="twitter:description" content="The Betway Catch R2m rewards is a powerful testament to how sports marketing can drive fan participation and measurable business outcomes..."> <meta name="twitter:image" content="https://biz-file.com/c/2502/765230.jpg?2"> <meta name="twitter:site" content="@Bizcommunity"> <meta name="twitter:creator" content=" @Bizcommunity"> <meta property="fb:app_id" content="144806878919221"> <link rel="preconnect" href="https://biz-file.com"> <link rel="preconnect" href="https://cdn.jsdelivr.net"> <link href="/res/css/public-desktop.css?d67y" rel=stylesheet> <link href="/res/css/test-site-live.css?d13" rel=stylesheet><link rel="icon" href="/favicon.ico" sizes="any"><link rel="icon" href="/res/img/favicon/favicon.svg" type="image/svg+xml"><link rel="apple-touch-icon" sizes="180x180" href="/res/img/favicon/apple-touch-icon.png"><link rel="icon" type="image/png" sizes="32x32" href="/res/img/favicon/favicon-32x32.png"><link rel="icon" type="image/png" sizes="16x16" href="/res/img/favicon/favicon-16x16.png"><style>.site-header-placeholder {background: transparent !important;} .body-container {margin-top:0px !important;} .btn-search--toggle{display:none;} .kContentImage--no-align img{width:unset !important;}</style> <style> @font-face {font-family:'Roboto Flex';font-style:normal;font-weight:100 1000;font-stretch:100%;font-display:swap;src:url(/res/font/roboto-flex-v9-wght-xtra.woff2) format('woff2');} @supports (-webkit-hyphens:none){@font-face {font-family:'Roboto Flex';font-style:normal;font-weight:100 1000;font-stretch:100%;font-display:swap;src:url(/res/font/roboto-flex-v9-wght-xtra-safari.woff2) format('woff2');}} </style> <script>var RN = new String (Math.random());var RNS = RN.substring (2, 11);var _locationId=196;var _categoryId=48;var _contentType=1;var _contentId=255442;var _pageName='Article';var jsPageType=2;var adPosition = '';</script> <script src="/res/js/head.js?n31h"></script> <script nomodule src="/res/js/head.es5.js?n31h"></script> <script async="async" src="https://securepubads.g.doubleclick.net/tag/js/gpt.js"></script> <script>window.googletag = window.googletag || {};window.googletag.cmd = window.googletag.cmd || [];var googletag = window.googletag;var googletagads = googletagads || [];googletag.cmd.push(function() {googletag.pubads().enableSingleRequest();googletag.pubads().disableInitialLoad();googletag.pubads().addEventListener('slotRenderEnded', function(event) {updateDFPAdSlot(event.slot.getSlotElementId(), event.isEmpty);});googletag.enableServices();});</script> <link rel="preload" as="image" href="https://biz-file.com/c/2502/765236-700x642.jpg"> </head> <body class=" has-industry-col-hidden has-page-wrap content-page body-new-design--header-only body-ready-live menu-home" data-x="addScrollClasses:{'scrollDownClass':'body--scroll-down','scrollUpClass':'body--scroll-up'}" > <div class="site-header"><div class="SH-option"><div id="desktop-menuToggle-mainMenu" class="SHO-hamburger"><div class="hamburger j-hamburger" id="j-hamburger"><span class="icon"></span></div><div id="j-sideMenu" class="jx side-menu-content" data-x="loadContentOnPageLoad" data-url="/Request/RenderSideMenuContent.aspx?0&si=j-sideMenu" data-delay="500"><div class="jx" data-x="loadContentOnPageLoad" data-url="/Request/RenderSideMenuContent.aspx?0&si=j-sideMenu" data-platform="both" data-delay="500"></div><div class="SMC-overlay" onclick="$('#j-sideMenu').toggleClass('side-menu-content--open');$('.j-hamburger').removeClass('is-active');"></div></div></div> <div class="logo"> <a href="/"> <img class="logo-img" src="https://biz-file.com/res/img/logo.png" alt=""> </a> <a class="j-country-hover" data-x="pRID:{'on':'hover','delay':200,'transition':'none','position':'below','stretchToFitLinksWidth':false,'removeDelayIfPopupVisible':true}" data-target="jLR-Country-Popup-logo" data-url="/Request/selectcountrypopup.aspx?" href="/SelectCountry.aspx?" data-option="show-images"><span class="kvertical-align"><img class="flag" src="https://biz-file.com/res/img/flag/21/196.gif" width="21" height="14" alt="South Africa"></span><span class="pagedropdown-icon-wrapper"><span class="mui-icon_expand-more-black"></span></span></a></div><div class="bread-crumb"><a class="BC-i SM-i SM-i--industries-dropdown" data-x="pRID:{'on':'hoverOnly','delay':200,'transition':'none','position':'below','stretchToFitLinksWidth':false,'removeDelayIfPopupVisible':true}" data-target="j-ind-popup-ksjlkds33" data-url="/Request/SelectIndustryPopupDouble.aspx?ct=1&c=48&pcth=BCI-popup&bfn=" href="/Articles/196/11.html"><span class="BCI-text"> Marketing & Media </span><span class="mui-icon_expand-more-black"></span></a><div id="j-ind-popup-ksjlkds33" class="BCI-popup j-escape-hide breadcrum-header" style="display:none"></div><span class="BC-nav mui-icon_arrow-forward-100"></span><a class="BC-i BC-i--section SM-i SM-i--industries-dropdown" data-x="pRID:{'on':'hoverOnly','delay':200,'transition':'none','position':'below','stretchToFitLinksWidth':false,'removeDelayIfPopupVisible':true}" data-target="j-cat-popup-ksjlkds33" href="/Articles/196/48.html" data-url="/Request/SelectCategory.aspx?l=196&c=48&hfba=0"><span class="BCI-text">Sponsorship </span><span class="mui-icon_expand-more-black"></span></a><div id="j-cat-popup-ksjlkds33" class="BCI-popup j-escape-hide breadcrum-header" style="display:none"></div></div><div class="SHO-right d-flex items-center"><div class="search-section SHOR-search"><div id="j-search-box-848e615dd3234426962f6573c3b34b29" class="search-form search-form--cntrl "><form class="d-flex align-items-center" method="post" action="/Search.aspx?l=196&c=1&s=" onfocusin="$('body').addClass('search-active');" onfocusout="$('body').removeClass('search-active');"><input id="j-search-input-right-search" placeholder="Search" name="s" class="search-input" type="text" oninput="document.querySelector('#j-btn-clear-text-right-search').style.display = this.value ? 'block' : 'none';" required /><div class="right-controls"><button id="j-btn-clear-text-right-search" class="btn-clear-text" aria-label="Clear search" type="button" onclick="document.getElementById('j-search-input-right-search').value = ''; this.style.display = 'none'; document.getElementById('j-search-input-right-search').focus();"><span class="clear-search-icon"></span></button><div class="btn-advanced-options" title="Advanced options" aria-label="Advanced options" data-x="pRID:{ 'on': 'hover','position': 'belowleft','transition': 'none'}" data-target="jSearch-PopUp-right-search"><span id="advanced-options-text-right-search" class="advanced-options-text"></span><span class="advanced-options-icon"></span></div></div><button class="btn-search" aria-label="Search" role="button"><span class="search-icon"></span></button><button id="j-btn-search-toggle-848e615dd3234426962f6573c3b34b29" class="btn-search btn-search--toggle" aria-label="toogle" role="button"><span class="search-icon"></span></button><input id="j-ctype-right-search" hidden type="text" name="ctype"></form><div id="j-search-overlay-848e615dd3234426962f6573c3b34b29" class="search-overlay"></div></div><div id="jSearch-PopUp-right-search" style="display:none;"><div class="pop1-arrow"></div><div class="pop1"><ul class="pop1-ul"><li txt="All" rel="/Request/SuggestAll.aspx"><a href="#" class="PUI-text" onclick="$('#j-ctype-right-search').val(0);$('#advanced-options-text-right-search').text('');">All</a></li><li txt="Articles" rel="/Request/SuggestArticles.aspx?l=196&c=48"><a class="PUI-text" href="#" onclick="$('#j-ctype-right-search').val(1);$('#advanced-options-text-right-search').text('Articles');">Articles</a></li><li txt="Companies" rel="/Request/SuggestCompany.aspx"><a class="PUI-text" href="#" onclick="$('#j-ctype-right-search').val(12);$('#advanced-options-text-right-search').text('Companies');">Companies</a></li><li txt="Events" rel="/Request/SuggestEvents.aspx?l=196"><a class="PUI-text" href="#" onclick="$('#j-ctype-right-search').val(7);$('#advanced-options-text-right-search').text('Events');">Events</a></li><li txt="Galleries" rel="/Request/SuggestGalleries.aspx?l=196"><a class="PUI-text" href="#" onclick="$('#j-ctype-right-search').val(8);$('#advanced-options-text-right-search').text('Galleries');">Galleries</a></li><li txt="Jobs" rel="/Request/SuggestJobs.aspx"><a class="PUI-text" href="#" onclick="$('#j-ctype-right-search').val(10);$('#advanced-options-text-right-search').text('Jobs');">Jobs</a></li><li txt="People" rel="/Request/SuggestPeople.aspx"><a class="PUI-text" href="#" onclick="$('#j-ctype-right-search').val(3);$('#advanced-options-text-right-search').text('People');">People</a></li></ul></div></div><script>onReady(function () {if (!false){return}let searchContainer = document.getElementById('j-search-box-848e615dd3234426962f6573c3b34b29');let toggleButton = document.getElementById('j-btn-search-toggle-848e615dd3234426962f6573c3b34b29');let overlay = document.getElementById('j-search-overlay-848e615dd3234426962f6573c3b34b29'); // When the toggle is clicked // 1. Toggle the class on the search container to inclde the collapsed open class // 2. Add event listeners for scroll and click outside to remove the open class // 3. When the overlay is clicked, remove the open class // 4. When clicked outside the search container, and scroll of scrollHeight remove the open class toggleButton.addEventListener('click', function (e) { e.preventDefault(); searchContainer.classList.toggle('search-form--collapsed-open'); overlay.classList.toggle('search-overlay--open'); let scrolled = false; let scrollHeight = 300; // Function to handle clicks outside the .search element function handleClickOutside(event) { if (!searchContainer.contains(event.target)) { RemoveClassRemoveListeners(); } } // Function to handle scroll beyond 300px function handleScroll() { if (window.scrollY > scrollHeight && !scrolled) { scrolled = true; RemoveClassRemoveListeners(); } } // Function to toggle the class and remove both event listeners function RemoveClassRemoveListeners() { searchContainer.classList.remove('search-form--collapsed-open'); overlay.classList.remove('search-overlay--open'); // Remove event listeners window.removeEventListener('scroll', handleScroll); document.removeEventListener('click', handleClickOutside); } // Attach event listeners for scroll and click outside window.addEventListener('scroll', handleScroll); document.addEventListener('click', handleClickOutside); }); overlay.addEventListener('click', function () { searchContainer.classList.remove('search-form--collapsed-open'); overlay.classList.remove('search-overlay--open'); }); }); </script> </div> <div class="social-media-links d-flex"> <a class="icon-link icon-link--linkedin" href="https://za.linkedin.com/company/bizcommunity" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity linkedIn"> <span class="sb-linkedin-testsite"></span></a> <a class="icon-link icon-link--x" href="https://www.bizcommunity.com/advertise/contactus" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity x/twitter"> <span class="sb-x-testsite"></span></a> <a class="icon-link icon-link--facebook" href="https://www.facebook.com/Bizcommunity" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity facebook"> <span class="sb-facebook-testsite mr-n-4px ml-n-4px"></span></a> <a class="icon-link icon-link--instagram" href="https://www.instagram.com/bizcommunity/" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity instagram"> <span class="sb-instagram-testsite"></span></a> <a class="icon-link icon-link--youtube" href="https://www.youtube.com/@bizcommunity" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity youtube"> <span class="sb-youtube-testsite"></span></a> <a class="icon-link icon-link--whatsapp" href="https://www.whatsapp.com/channel/0029Vacw0EY4SpkIG5yGPh2h" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity whatsapp"> <span class="sb-whatsapp-testsite"></span></a> </div> <a class="SHOR-icon-link" data-x="pRID:{'on':'hover', 'delay': 200, 'transition': 'none', 'tailClass': 'pop1-arrow', 'position': 'below','EnsurePopUpIsVisible':true, 'stretchToFitLinksWidth': false, 'removeDelayIfPopupVisible': true,'preventDefaultLink':true}" data-target="jHL-socialMediaPages" data-url="/Request/SelectSocialMediaSitesPopup.aspx" href="https://www.bizcommunity.com/advertise/contactus"><span class="CHSRIL-icon m-icon m-icon_share "></span></a><div class="SHOR-links d-flex items-center justify-center"><a class="SHORL-i SHORL-i--extra-link" data-target="jSubmitBox-3" data-url="/Request/SelectSubmitPopup.aspx?ru=%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a" href="/SubmitNews.aspx?l=196&c=48">Submit news</a><a class="SHORL-i SHORL-i--extra-link" href="https://www.bizcommunity.com/advertise?utm_source=bizcommunity&utm_medium=site&utm_campaign=topstrip">Advertise</a><a class="SHORL-i SHORL-i--cta" href="/Signup.aspx?l=196&c=1">Subscribe</a><a class="SHORL-i SHORL-i--my-account j-myaccount-hover d-flex" data-url="/Request/SelectMyAccountPopup.aspx?ru=%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a" href="/MyAccount/Home.aspx" data-target="jMyAccountBox" href="/MyAccount/Home.aspx" aria-label="MyAccount"><span class="sm-myaccount-text">My Account</span><span class="icon mui-icon_cog j-myaccount-icon"></span></a></div><div class="SHO-controls--mobile"><ul class="sm-ul"><li class="search-toggle" onclick="$('.search-form').toggleClass('search-form--open-for-mobile');$('.SH-mobile-strip').toggleClass('d-none');$('.site-header').toggleClass('site-header--has-mobile-search');"></li><li class="ts-m-tool"><a class="sm-a sm-a--small-margin j-myaccount-hover" data-url="/Request/SelectMyAccountPopup.aspx?ru=%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a" href="/MyAccount/Home.aspx" data-target="jMyAccountBox" href="/MyAccount/Home.aspx" aria-label="MyAccount"><span class="sm-myaccount-text"></span><span id="" class="icon mui-icon_cog j-myaccount-icon"></span></a></li></ul></div></div></div><div class="SH-top-strip"><div class="SHTS-menus d-flex"><div class="SHTS-middle d-flex"><div class="SHTSM-menu"><div class="site-menu d-flex"><div class="SM-items d-flex"><a class="SM-i SM-i--dropdown SM-i--current SM-i-News " href="/MarketingMedia" data-target="j-mi-News"><span class="SM-i-text d-flex items-center justify-between">News</span></a><a class="SM-i SM-i--dropdown SM-i-PressOffice " href="/CompanyNews/196/11.html" data-target="j-mi-PressOffice"><span class="SM-i-text d-flex items-center justify-between">Press Offices</span></a><a class="SM-i SM-i--dropdown SM-i-Companies " href="/Companies/196/11.html" data-target="j-mi-Companies"><span class="SM-i-text d-flex items-center justify-between">Companies</span></a><a class="SM-i SM-i--dropdown SM-i-Jobs " href="/JobIndustries/196/1.html" data-target="j-mi-Jobs"><span class="SM-i-text d-flex items-center justify-between">Jobs</span></a><a class="SM-i SM-i--dropdown SM-i-Events " href="/Events/196/11.html" data-target="j-mi-Events"><span class="SM-i-text d-flex items-center justify-between">Events</span></a><a class="SM-i SM-i--dropdown SM-i-People " href="/People/196/11.html" data-target="j-mi-People"><span class="SM-i-text d-flex items-center justify-between">People</span></a><a class="SM-i SM-i--dropdown SM-i-Multimedia " href="/Multimedia/196/11.html" data-target="j-mi-Multimedia"><span class="SM-i-text d-flex items-center justify-between">Multimedia</span></a><a class="SM-i SM-i--dropdown SM-i-SpecialSections " href="https://www.bizcommunity.com/advertise/sponsorship-content" data-target="j-mi-SpecialSections"><span class="SM-i-text d-flex items-center justify-between">Features</span></a><a class="SM-i SM-i--dropdown SM-i-Contributors " href="/ContributorArticles/196/11.html" data-target="j-mi-Contributors"><span class="SM-i-text d-flex items-center justify-between">Opinion</span></a><div class="SM-items--block"><a class="SM-i" href="https://www.bizcommunity.com/advertise?utm_source=bizcommunity&utm_medium=site&utm_campaign=topstrip"><span class="SM-i-text d-flex items-center justify-between">Advertise</span></a><a class="SM-i j-myaccount-hover" data-target="jSubmitBox-2" data-url="/Request/SelectSubmitPopup.aspx?ru=%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a" href="/SubmitNews.aspx?l=196&c=48"><span class="SM-i-text d-flex items-center justify-between">Submit news</span></a><div class="myaccount-popup shadow-2" id="jSubmitBox-2" style="display:none;width:fit-content;" data-track="top strip my account pop up"></div></div></div><div id="j-mi-News" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/MarketingMedia">News</a></li><li><a class="PUI-text" href="/CompanyNews/196/11.html">Company news</a></li><li><a class="PUI-text" href="/InBriefs/196/11.html">In briefs</a></li><li><a class="PUI-text" href="/PeopleNews/196/11.html">New appointments</a></li><li><a class="PUI-text" href="/Accounts/196/4.html">New business</a></li><li><a class="PUI-text" href="/Newsletters/196/11.html">Newsletter archive</a></li><li><a class="PUI-text" href="/MostReadArticles/196/11.html">Most read articles</a></li></ul><div class="pop1-col pop1-right"><a class="kSubmitButton kRound" href="/SubmitNews.aspx?l=196&c=11" title="Submit news" rel="noindex">Submit news</a></div></div></div><div id="j-mi-PressOffice" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/CompanyNews/196/11.html">Press Office news</a></li><li><a class="PUI-text" href="/PressOffices/196/11.html">Press Offices</a></li><li><a class="PUI-text" href="https://www.bizcommunity.com//advertise/bizoffice?utm_source=bizcommunity&utm_medium=site&utm_campaign=link-topMenu">Press Office info</a></li><li><a class="PUI-text" href="/MyAccount/Companies.aspx">My Press Office</a></li></ul><div class="pop1-col pop1-right"><a class="kSubmitButton kRound" href="/SubmitNews.aspx?l=196&c=11" title="Open a Press Office Newsroom" rel="noindex">Open a Press Office Newsroom</a></div></div></div><div id="j-mi-Companies" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/Companies/196/11.html">Companies</a></li><li><a class="PUI-text" href="/CompanyNews/196/11.html">Company news</a></li><li><a class="PUI-text" href="/PressOfficeList.aspx">Press Office Newsrooms</a></li><li><a class="PUI-text" href="/MyAccount/Companies.aspx">My company</a></li><li><a class="PUI-text" href="/MySavedCompanies.aspx?l=196&c=48">My saved companies</a></li></ul><div class="pop1-col pop1-right"><a class="kSubmitButton kRound" href="/ListCompany.aspx?l=196&c11" title="Get a Biz listing" rel="noindex">Get a Biz listing</a><a class="kSubmitButton kRound" href="/SubmitNews.aspx?l=196&c=11" title="Open a Press Office Newsroom" rel="noindex">Open a Press Office Newsroom</a></div></div></div><div id="j-mi-Jobs" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/JobIndustries/196/1.html">Jobs offered</a></li><li><a class="PUI-text" href="/JobsWanted/196/11/ct-11.html">Jobs wanted</a></li><li><a class="PUI-text" href="/MySavedJobs/196/11.html">My saved jobs</a></li><li><a class="PUI-text" href="/MyAccount/CVView.aspx">My CV</a></li><li><a class="PUI-text" href="/Recruiters/196/11.html">Recruiters</a></li><li><a class="PUI-text" href="/CompaniesRecruiting/196/11.html">Companies recruiting</a></li><li><a class="PUI-text" href="/PostJobOffered.aspx?l=196&c=11">Post your job ad</a></li><li><a class="PUI-text" href="/MyAccount/Jobs.aspx">Recruitment login</a></li></ul><div class="pop1-col pop1-right"><a class="kSubmitButton kRound" href="/PostJob.aspx?l=196&c=4" title="Post a job" rel="noindex">Post a job</a></div></div></div><div id="j-mi-Events" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/Events/196/11/cst-3.html">Industry events</a></li><li><a class="PUI-text" href="/Events/196/11/cst-4.html">Workshops</a></li><li><a class="PUI-text" href="/Events/196/11/cst-106.html">Other</a></li><li><a class="PUI-text" href="/Calendar/196/4.html">Calendar</a></li></ul><div class="pop1-col pop1-right"><a class="kSubmitButton kRound" href="/SubmitEvent.aspx?l=196&c=11" title="Submit event" rel="noindex">Submit event</a></div></div></div><div id="j-mi-People" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/People/196/11.html">Find people</a></li><li><a class="PUI-text" href="/PeopleYouMayKnow.aspx">People you may know</a></li><li><a class="PUI-text" href="/ProfileInvite.aspx">Invite people</a></li><li><a class="PUI-text" href="/EditProfile.aspx">Edit my profile</a></li></ul><div class="pop1-col pop1-right"></div></div></div><div id="j-mi-Multimedia" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/Videos/196/11.html">Videos</a></li><li><a class="PUI-text" href="/Audios/196/11.html">Audios</a></li><li><a class="PUI-text" href="/Galleries/196/11.html">Galleries</a></li></ul><div class="pop1-col pop1-right"><a class="kSubmitButton kRound" href="/MyAccount/SubmitMultimediaAd.aspx?l=196&c=11&ct=0" title="Submit your media" rel="noindex">Submit your media</a></div></div></div><div id="j-mi-SpecialSections" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/BizTrends">BizTrends</a></li><li><a class="PUI-text" href="/NedbankIMC">IMC Conference</a></li><li><a class="PUI-text" href="/IABBookmarksAwards">IAB Bookmarks Awards</a></li><li><a class="PUI-text" href="/OrchidsandOnions">Orchids and Onions</a></li><li><a class="PUI-text" href="/PrismAwards">Prism Awards</a></li><li><a class="PUI-text" href="/LoeriesCreativeWeek">Loeries Creative Week</a></li><li><a class="PUI-text" href="/SpecialSections.aspx">More Sections</a></li></ul><div class="pop1-col pop1-right"><a class="kSubmitButton kRound" href="https://www.bizcommunity.com/advertise/sponsorship-content" title="Features calendar" rel="noindex">Features calendar</a></div></div></div><div id="j-mi-Contributors" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/ContributorArticles/196/11.html">Articles</a></li><li><a class="PUI-text" href="/ContributorsProfile/196/11.html">Contributors A-Z</a></li></ul><div class="pop1-col pop1-right"><a class="kSubmitButton kRound" href="/SubmitNews.aspx?l=196&c=11" title="Contribute" rel="noindex">Contribute</a></div></div></div><div id="j-mi-Profile" class="mm-popup" style="display:none;"><div class="pop1 clear-before-after"><ul class="pop1-col pop1-ul"><li><a class="PUI-text" href="/NewsFeed.aspx">My newsfeed</a></li><li><a class="PUI-text" href="/MyProfile.aspx">My profile</a></li><li><a class="PUI-text" href="/EditProfile.aspx">Edit my profile</a></li><li><a class="PUI-text" href="/MyAccount/CVView.aspx">My CV</a></li><li><a class="PUI-text" href="/MyArchive.aspx">My favourites</a></li><li><a class="PUI-text" href="/Followers.aspx">My followers</a></li><li><a class="PUI-text" href="/Following.aspx">Following people</a></li></ul><div class="pop1-col pop1-right"></div></div></div></div><div id="j-industryDropDown-site-menu" class="industryDropDown" style="display:none;min-width: 200px"></div></div></div></div></div><div class="SHTS-search-section SH-toggle-search-section"><div class="SHSS-search-box"><div id="j-search-box-29d952c0adb6436eaf7af0a54b7d2a2f" class="search-form search-form--cntrl "><form class="d-flex align-items-center" method="post" action="/Search.aspx?l=196&c=1&s=" onfocusin="$('body').addClass('search-active');" onfocusout="$('body').removeClass('search-active');"><input id="j-search-input-header-search" placeholder="Search" name="s" class="search-input" type="text" oninput="document.querySelector('#j-btn-clear-text-header-search').style.display = this.value ? 'block' : 'none';" required /><div class="right-controls"><button id="j-btn-clear-text-header-search" class="btn-clear-text" aria-label="Clear search" type="button" onclick="document.getElementById('j-search-input-header-search').value = ''; this.style.display = 'none'; document.getElementById('j-search-input-header-search').focus();"><span class="clear-search-icon"></span></button><div class="btn-advanced-options" title="Advanced options" aria-label="Advanced options" data-x="pRID:{ 'on': 'hover','position': 'belowleft','transition': 'none'}" data-target="jSearch-PopUp-header-search"><span id="advanced-options-text-header-search" class="advanced-options-text"></span><span class="advanced-options-icon"></span></div></div><button class="btn-search" aria-label="Search" role="button"><span class="search-icon"></span></button><button id="j-btn-search-toggle-29d952c0adb6436eaf7af0a54b7d2a2f" class="btn-search btn-search--toggle" aria-label="toogle" role="button"><span class="search-icon"></span></button><input id="j-ctype-header-search" hidden type="text" name="ctype"></form><div id="j-search-overlay-29d952c0adb6436eaf7af0a54b7d2a2f" class="search-overlay"></div></div><div id="jSearch-PopUp-header-search" style="display:none;"><div class="pop1-arrow"></div><div class="pop1"><ul class="pop1-ul"><li txt="All" rel="/Request/SuggestAll.aspx"><a href="#" class="PUI-text" onclick="$('#j-ctype-header-search').val(0);$('#advanced-options-text-header-search').text('');">All</a></li><li txt="Articles" rel="/Request/SuggestArticles.aspx?l=196&c=48"><a class="PUI-text" href="#" onclick="$('#j-ctype-header-search').val(1);$('#advanced-options-text-header-search').text('Articles');">Articles</a></li><li txt="Companies" rel="/Request/SuggestCompany.aspx"><a class="PUI-text" href="#" onclick="$('#j-ctype-header-search').val(12);$('#advanced-options-text-header-search').text('Companies');">Companies</a></li><li txt="Events" rel="/Request/SuggestEvents.aspx?l=196"><a class="PUI-text" href="#" onclick="$('#j-ctype-header-search').val(7);$('#advanced-options-text-header-search').text('Events');">Events</a></li><li txt="Galleries" rel="/Request/SuggestGalleries.aspx?l=196"><a class="PUI-text" href="#" onclick="$('#j-ctype-header-search').val(8);$('#advanced-options-text-header-search').text('Galleries');">Galleries</a></li><li txt="Jobs" rel="/Request/SuggestJobs.aspx"><a class="PUI-text" href="#" onclick="$('#j-ctype-header-search').val(10);$('#advanced-options-text-header-search').text('Jobs');">Jobs</a></li><li txt="People" rel="/Request/SuggestPeople.aspx"><a class="PUI-text" href="#" onclick="$('#j-ctype-header-search').val(3);$('#advanced-options-text-header-search').text('People');">People</a></li></ul></div></div><script>onReady(function () {if (!false){return}let searchContainer = document.getElementById('j-search-box-29d952c0adb6436eaf7af0a54b7d2a2f');let toggleButton = document.getElementById('j-btn-search-toggle-29d952c0adb6436eaf7af0a54b7d2a2f');let overlay = document.getElementById('j-search-overlay-29d952c0adb6436eaf7af0a54b7d2a2f'); // When the toggle is clicked // 1. Toggle the class on the search container to inclde the collapsed open class // 2. Add event listeners for scroll and click outside to remove the open class // 3. When the overlay is clicked, remove the open class // 4. When clicked outside the search container, and scroll of scrollHeight remove the open class toggleButton.addEventListener('click', function (e) { e.preventDefault(); searchContainer.classList.toggle('search-form--collapsed-open'); overlay.classList.toggle('search-overlay--open'); let scrolled = false; let scrollHeight = 300; // Function to handle clicks outside the .search element function handleClickOutside(event) { if (!searchContainer.contains(event.target)) { RemoveClassRemoveListeners(); } } // Function to handle scroll beyond 300px function handleScroll() { if (window.scrollY > scrollHeight && !scrolled) { scrolled = true; RemoveClassRemoveListeners(); } } // Function to toggle the class and remove both event listeners function RemoveClassRemoveListeners() { searchContainer.classList.remove('search-form--collapsed-open'); overlay.classList.remove('search-overlay--open'); // Remove event listeners window.removeEventListener('scroll', handleScroll); document.removeEventListener('click', handleClickOutside); } // Attach event listeners for scroll and click outside window.addEventListener('scroll', handleScroll); document.addEventListener('click', handleClickOutside); }); overlay.addEventListener('click', function () { searchContainer.classList.remove('search-form--collapsed-open'); overlay.classList.remove('search-overlay--open'); }); }); </script> </div></div><div class="SH-mobile-strip d-mobile-only"><div id="j-mobile-subheader-wrapper" class="mobile-subheader-wrapper"><nav class="mobile-subheader"><ul id="j-menu-horizontal-scroll" class="menu-horizontal-scroll"><li><a href="/Allindustries">Home</a></li><li><a href="/Articles/196/11.html">Marketing & Media</a></li><li class="" ><a href="/Agriculture">Agriculture</a></li><li class="" ><a href="/Automotive">Automotive</a></li><li class="" ><a href="/Construction">Construction & Engineering</a></li><li class="" ><a href="/Education">Education</a></li><li class="" ><a href="/Energy">Energy & Mining</a></li><li class="" ><a href="/Entrepreneurship">Entrepreneurship</a></li><li class="" ><a href="/ESG-Sustainability">ESG & Sustainability</a></li><li class="" ><a href="/Finance">Finance</a></li><li class="" ><a href="/Healthcare">Healthcare</a></li><li class="" ><a href="/HR">HR & Management</a></li><li class="" ><a href="/IT">ICT</a></li><li class="" ><a href="/Legal">Legal</a></li><li class="" ><a href="/Lifestyle">Lifestyle</a></li><li class="" ><a href="/Logistics">Logistics & Transport</a></li><li class="" ><a href="/Manufacturing">Manufacturing</a></li><li class="" ><a href="/Property">Property</a></li><li class="" ><a href="/Retail">Retail</a></li><li class="" ><a href="/Tourism">Tourism & Travel</a></li><li ><a href="/Articles//1/11/g-1.html">International</a></li><li><a style="text-transform:uppercase" href="/SubmitNews.aspx">Submit news</a></li></ul></nav></div></div></div></div> <div class="site-header-placeholder"></div> <div id="jLR-Country-Popup-logo" style="display:none; min-width: 200px;"></div> <div id="jLR-Country-Popup" style="display:none; min-width: 200px;"></div> <div class="myaccount-popup shadow-2" id="jMyAccountBox" style="display:none;width:fit-content;width:150px" data-track="top strip my account pop up"></div>  <div id="jHL-socialMediaPages" style="display:none"></div> <div class="sidebar"><div class="SB_box SB_box--menu" ><h2 class="SB_heading" style="margin-top:0px;">Industries</h2><div class="SB_content" data-x="pRID:{'childHover':true,'on':'hover','delay':0,'transition':'none','EnsurePopUpIsVisible':true,'position':'right','topOffset':-45,'showLoading':true,'overlayId':'j-pop-overlay'}"data-target="j-SB_popright" data-url="/Request/IndustryCategoryMenuContents.aspx?hsp=10&tp=leftIndPop"><a class="SB_i " href="/AllIndustries?utm_source=bizcommunity&utm_medium=site&utm_campaign=link-industry">All industries</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-358" href="/Agriculture">Agriculture</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-454" href="/Automotive">Automotive</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-360" href="/Construction">Construction & Engineering</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-371" href="/Education">Education</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-355" href="/Energy">Energy & Mining</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-836" href="/Entrepreneurship">Entrepreneurship</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-356" href="/ESG-Sustainability">ESG & Sustainability</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-357" href="/Finance">Finance</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-148" href="/Healthcare">Healthcare</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-362" href="/HR">HR & Management</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-379" href="/IT">ICT</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-364" href="/Legal">Legal</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-427" href="/Lifestyle">Lifestyle</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-389" href="/Logistics">Logistics & Transport</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-365" href="/Manufacturing">Manufacturing</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-11" href="/MarketingMedia">Marketing & Media</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-368" href="/Property">Property</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-160" href="/Retail">Retail</a><a class="SB_i" data-show="j-leftIndPop-SB_PR_ind-373" href="/Tourism">Tourism & Travel</a></div><div id="j-SB_popright" class="SB_popright j-escape-hide" style="display:none"></div></div> <div class="SB_box SB_box--menu"><h2 class="SB_heading">Features</h2><div class="SB_content" ><a class="SB_i SB_i--features" href="/BizTrends">BizTrends</a><a class="SB_i SB_i--features" href="/NedbankIMC">IMC Conference</a><a class="SB_i SB_i--features" href="/IABBookmarksAwards">IAB Bookmarks Awards</a><a class="SB_i SB_i--features" href="/OrchidsandOnions">Orchids and Onions</a><a class="SB_i SB_i--features" href="/PrismAwards">Prism Awards</a><a class="SB_i SB_i--features" href="/LoeriesCreativeWeek">Loeries Creative Week</a><a class="SB_small-square-link jxMore " href="/SpecialSections.aspx" data-href="/Request/SpecialSections.aspx?lstIc=SB_i&lstc=SB_content-items">More Sections..</a></div></div> <div class="SB_box SB_box--companies"><h2 class="SB_heading">In the news</h2><div class="SB_content" ><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=653942&cid=0&pnc=1" href="/PressOffice/DailyMaverick"><img src="https://biz-file.com/b/2311/2360025.png?1" data-src="https://biz-file.com/b/2311/2360025.png?1" class="lazyload" width="110" height="16" alt="Daily Maverick" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=556383&cid=0&pnc=1" href="/PressOffice/DStvMediaSales"><img src="https://biz-file.com/b/2202/2300381.png?1" data-src="https://biz-file.com/b/2202/2300381.png?1" class="lazyload" width="90" height="31" alt="DStv Media Sales" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=661037&cid=0&pnc=1" href="/PressOffice/SauceAdvertising"><img src="https://biz-file.com/b/2401/2367874.png?1" data-src="https://biz-file.com/b/2401/2367874.png?1" class="lazyload" width="100" height="27" alt="Sauce Advertising" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=665187&cid=0&pnc=1" href="/PressOffice/RedRibbonCommunications"><img src="https://biz-file.com/b/2403/2374312.png?1" data-src="https://biz-file.com/b/2403/2374312.png?1" class="lazyload" width="100" height="25" alt="Red Ribbon Communications" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=120781&cid=0&pnc=1" href="/PressOffice/JoePublic"><img src="https://biz-file.com/b/2412/23070.png?12" data-src="https://biz-file.com/b/2412/23070.png?12" class="lazyload" width="70" height="82" alt="Joe Public" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=638634&cid=0&pnc=1" href="/PressOffice/BrandLove"><img src="https://biz-file.com/b/2307/2346008.png?1" data-src="https://biz-file.com/b/2307/2346008.png?1" class="lazyload" width="100" height="28" alt="BrandLove" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=164111&cid=0&pnc=1" href="/PressOffice/AfriGIS"><img src="https://biz-file.com/b/1808/317793.gif?3" data-src="https://biz-file.com/b/1808/317793.gif?3" class="lazyload" width="93" height="27" alt="AfriGIS" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=450827&cid=0&pnc=1" href="/PressOffice/AssociationforCommunicationandAdvertising"><img src="https://biz-file.com/b/2011/2092417.png?2" data-src="https://biz-file.com/b/2011/2092417.png?2" class="lazyload" width="60" height="60" alt="Association for Communication and Advertising" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=423774&cid=0&pnc=1" href="/PressOffice/eatbigfish"><img src="https://biz-file.com/b/1911/1054544.png?2" data-src="https://biz-file.com/b/1911/1054544.png?2" class="lazyload" width="100" height="20" alt="eatbigfish" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=675419&cid=0&pnc=1" href="/PressOffice/VarsityVibe"><img src="https://biz-file.com/b/2406/2388960.png?1" data-src="https://biz-file.com/b/2406/2388960.png?1" class="lazyload" width="100" height="37" alt="Varsity Vibe" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=311064&cid=0&pnc=1" href="/PressOffice/DNABrandArchitects"><img src="https://biz-file.com/b/2111/713979.png?2" data-src="https://biz-file.com/b/2111/713979.png?2" class="lazyload" width="77" height="44" alt="DNA Brand Architects" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=182778&cid=0&pnc=1" href="/PressOffice/BroadMedia"><img src="https://biz-file.com/b/2205/431441.png?2" data-src="https://biz-file.com/b/2205/431441.png?2" class="lazyload" width="110" height="12" alt="Broad Media" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=678493&cid=0&pnc=1" href="/PressOffice/SAMRO"><img src="https://biz-file.com/b/2407/2394501.png?1" data-src="https://biz-file.com/b/2407/2394501.png?1" class="lazyload" width="100" height="36" alt="SAMRO" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=212603&cid=0&pnc=1" href="/PressOffice/Dentsu"><img src="https://biz-file.com/b/2010/554059.png?2" data-src="https://biz-file.com/b/2010/554059.png?2" class="lazyload" width="100" height="21" alt="Dentsu" loading="lazy"></a><a class="SB_i-company jxPHOH" data-position-override="right" data-href="/PressOffice/News.aspx?ci=169619&cid=0&pnc=1" href="/PressOffice/SoInteractive"><img src="https://biz-file.com/b/1403/352535.jpg?1" data-src="https://biz-file.com/b/1403/352535.jpg?1" class="lazyload" width="105" height="15" alt="So Interactive" loading="lazy"></a><a class="SB_submit-link" href="/AdvertisingRates-pressoffice.html">Enquire about a company Biz Press Office</a></div></div></div><div id="j-mobilebottomtoolbar" class="mbt d-mobile-only"><div id="j-mobilebottomtoolbar-industries" class="mbt-industries"><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Agriculture">Agriculture</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Automotive">Automotive</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Construction">Construction & Engineering</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Education">Education</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Energy">Energy & Mining</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Entrepreneurship">Entrepreneurship</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/ESG-Sustainability">ESG & Sustainability</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Finance">Finance</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Healthcare">Healthcare</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/HR">HR & Management</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/IT">ICT</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Legal">Legal</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Lifestyle">Lifestyle</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Logistics">Logistics & Transport</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Manufacturing">Manufacturing</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/MarketingMedia">Marketing & Media</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Property">Property</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Retail">Retail</a></div><div class="mbt-menuitem mbt-menuitem_industries "><a href="/Tourism">Tourism & Travel</a></div></div><div class="mbt-scroll d-flex"><a href="/AllIndustries" class="MBTS-link"><div class="MBTSL-icon-container MBTSL-icon-container--current "><span class="icon mui-icon_home"></span></div><p class="MBTSL-caption">News</p></a><a id="j-industriesmenu" href="#" class="MBTS-link "><div class="MBTSL-icon-container "><span class="icon mui-icon_app"></span></div><p class="MBTSL-caption">Industries</p></a><a href="/Companies/196/48.html" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_company"></span></div><p class="MBTSL-caption">Companies</p></a><a href="/JobIndustries/196/48.html" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_work"></span></div><p class="MBTSL-caption">Jobs</p></a><a href="/Events/196/48.html" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_calender"></span></div><p class="MBTSL-caption">Events</p></a><a href="/People/196/48.html" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_groups"></span></div><p class="MBTSL-caption">People</p></a><a href="/Videos/196/11.html" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_play"></span></div><p class="MBTSL-caption">Video</p></a><a href="/Audios/196/11.html" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_sound"></span></div><p class="MBTSL-caption">Audio</p></a><a href="/Galleries/196/11.html" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_gallaries"></span></div><p class="MBTSL-caption">Galleries</p></a><a href="/MyAccount/SubmitArticle.aspx" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_post-ad"></span></div><p class="MBTSL-caption">Submit content</p></a><a href="/MyAccount/Home.aspx" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_person"></span></div><p class="MBTSL-caption">My Account</p></a><a href="https://www.bizcommunity.com/advertise" class="MBTS-link"><div class="MBTSL-icon-container "><span class="icon mui-icon_brand-awareness"></span></div><p class="MBTSL-caption">Advertise with us</p></a></div></div> <div class="body-container center-body-column " >  <div id='div-gpt-ad-fc9201e9-9785-4d24-bb7a-f15950616c91-638757620876848618' class='j-adslot jxa bizad ad-topleaderboard d-desktop-only ' style='width:970px;height:90px;' data-width='970' data-height='90' data-adtype='TopLeaderboard' data-adunit='/8428/SouthAfrica/Marketing/Sponsorship/News/Article' data-tname='Pos' data-tvalue='TopLeaderboard' data-visible data-platform='2' data-adwidthlimit='0'></div> <div class="subheader"></div><style>li.mm-current a.mm-a {border-top: none;}</style><div id="main-article-196-48-1-255442" class="j-main main has-right-margin"><div class="right-margin">  <div id='div-gpt-ad-efc96a21-a0e0-4b0f-bc8d-23fa529efe75-638757620876691952' class='j-adslot jxa bizad ad-mediumrectangle d-desktop-only ' style='margin-bottom:40px;width:300px;height:250px;' data-width='300' data-height='250' data-adtype='MediumRectangle' data-adunit='/8428/SouthAfrica/Marketing/Sponsorship/News/Article' data-tname='Pos' data-tvalue='MediumRectangle' data-visible data-platform='2' data-adwidthlimit='0'></div> <div class="RM_box elevated-container-right-margin"><h2 class="RMB_heading" style="text-wrap:nowrap;">Subscribe & Follow</h2><form method="post" action="/Signup.aspx"><div><input type="hidden" name="l" value="196"><input type="hidden" name="c" value="11"><input type="hidden" name="ss" value="TopRight"><input type="hidden" name="redisplay" value="1"></div> <div class="d-flex items-center" style="gap: 5px"> <input class="kHSign-input" aria-label="emailaddress-signup" maxLength=50 name=ea placeholder="Enter email here " onclick="this.placeholder='';"> <button class="kHSign-button" aria-label="newsletter-signup">Subscribe</button> </div> </form><div class="rhm-sociallinks d-flex items-center"> <a class="icon-link icon-link--x" href="https://www.bizcommunity.com/advertise/contactus" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity x/twitter"> <span class="sb-x-testsite"></span> </a> <a class="icon-link icon-link--linkedin" href="https://za.linkedin.com/company/bizcommunity" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity linkedIn"> <span class="sb-linkedin-testsite"></span> </a> <a class="icon-link icon-link--facebook" href="https://www.facebook.com/Bizcommunity" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity facebook"> <span class="sb-facebook-testsite"></span> </a> <a class="icon-link icon-link--instagram" href="https://www.instagram.com/bizcommunity/" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity instagram"> <span class="sb-instagram-testsite"></span> </a> <a class="icon-link icon-link--youtube" href="https://www.youtube.com/@bizcommunity" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity youtube"> <span class="sb-youtube-testsite"></span> </a> <a class="icon-link icon-link--whatsapp" href="https://www.whatsapp.com/channel/0029Vacw0EY4SpkIG5yGPh2h" target="_blank" rel="noopener,nofollow,noindex" title="Bizcommunity whatsapp"> <span class="sb-whatsapp-testsite"></span> </a> </div> </div><div class="RM_box"><div class="RM_box RM_box--action-box" style=" background-color:#667C94;" ><span class="RMB-AB_title">Advertise your job vacancies</span><div class="RMB-AB_body"><ul class=""></ul></div><div class="RHMB-AB_footer actionbox-footer"><a class="RMB-AB_submit-btn RMB-AB_submit-btn--dark" href="/PostJob.aspx" title="Post your Job Ad here">Post your Job Ad here >></a></div></div></div><div class="RM_box j-next-click-container RM_box--numbered" data-next-click-message="trending"><div class="elevated-container-right-margin"><h2 class="RMB_heading">Trending </h2><span></span><div class=" RM_tag-links"><a class="class1 class2" data-x="axH" data-target="j-RHM-trendingb5a19" data-href="/Request/MostReadArticlesRHM.aspx?l=196&c=1&rc=6&days=2&ramb=1&shwi=1" href="/MostReadArticles/196/1/days-2.html">2 days</a><span> </span><a class="class1 class2" data-x="axH" data-target="j-RHM-trendingb5a19" data-href="/Request/MostReadArticlesRHM.aspx?l=196&c=1&rc=6&days=7&ramb=1&shwi=1" href="/MostReadArticles/196/1/days-7.html">7 days</a><span> </span><a class="class1 class2" data-x="axH" data-target="j-RHM-trendingb5a19" data-href="/Request/MostReadArticlesRHM.aspx?l=196&c=1&rc=6&days=30&ramb=1&shwi=1" href="/MostReadArticles/196/1/days-30.html">30 days</a><span> </span><a class="pRID rhm-m-link_industry" data-x="pRID:{'on':'hover','topOffset':0,'delay':0,'transition':'none','position':'below','stretchToFitLinksWidth':'false','removeDelayIfPopupVisible':'true','width':'190px'}" data-target="j-trendingIndustryPopup" data-url="/Request/SelectIndustryPopup.aspx?rhmt=1&targetDivId=j-RHM-trendingb5a19" href="/IndustryList.aspx?rdpg=MostReadArticles">By Industry <span class="sprite-misc sprite-misc-arrow-dropdown-solid-black sprite-d-11x6"></span></a></div><div id="j-trendingIndustryPopup" style="width:auto !important; display:none"></div><div id="j-RHM-trendingb5a19"><div class="RMB_content h2content" ><div class=" list-unstyled jxListify-ul"><article class="d-flex RM_i"><div class="RMI_1"><img src="https://biz-file.com/c/2502/765510-64x64.jpg?5" data-src="https://biz-file.com/c/2502/765510-64x64.jpg?5" class="lazyload" width="64" height="64" alt="Source: Pexels" id="" loading="lazy"></div><div class="RMI_2"><a class="RMI_title" href="/article/amid-budget-speech-shock-new-land-bill-proposed-709282a" >Amid Budget Speech shock, yet another Land Bill proposed</a><div class="RMI_attrib content-item_attrib">Katja Hamilton</div></div></article><article class="d-flex RM_i"><div class="RMI_1"><img src="https://biz-file.com/c/2502/765512.jpg" data-src="https://biz-file.com/c/2502/765512.jpg" class="lazyload" width="64" height="64" alt="5 wine luminaries honoured for their lasting influence" id="" loading="lazy"></div><div class="RMI_2"><a class="RMI_title" href="/article/5-wine-luminaries-honoured-for-their-lasting-influence-365848a" >5 wine luminaries honoured for their lasting influence</a><div class="RMI_attrib content-item_attrib"></div></div></article><article class="d-flex RM_i"><div class="RMI_1"><img src="https://biz-file.com/c/2502/765487.jpg" data-src="https://biz-file.com/c/2502/765487.jpg" class="lazyload" width="64" height="64" alt="UCT protests: University rejects blanket fee relief, warns against disruptions" id="" loading="lazy"></div><div class="RMI_2"><a class="RMI_title" href="/article/uct-protests-university-rejects-blanket-fee-relief-warns-against-disruptions-587050a" >UCT protests: University rejects blanket fee relief, warns against disruptions</a><div class="RMI_attrib content-item_attrib"></div></div></article><article class="d-flex RM_i"><div class="RMI_1"><img src="https://biz-file.com/c/2502/765463-64x64.jpg?3" data-src="https://biz-file.com/c/2502/765463-64x64.jpg?3" class="lazyload" width="64" height="64" alt="Source:" id="" loading="lazy"></div><div class="RMI_2"><a class="RMI_title" href="/article/african-and-uk-marketing-professionals-to-benefit-from-cim-amc-alliance-254727a" >African and UK marketing professionals to benefit from CIM-AMC alliance</a><div class="RMI_attrib content-item_attrib"></div></div></article><article class="d-flex RM_i"><div class="RMI_1"><img src="https://biz-file.com/c/2502/765426-64x64.jpg?1" data-src="https://biz-file.com/c/2502/765426-64x64.jpg?1" class="lazyload" width="64" height="64" alt="The ABC Q4 2024 figures have been released. Image by Lesley Svenson, Bizcommunity." id="" loading="lazy"></div><div class="RMI_2"><a class="RMI_title" href="/article/abc-q4-2024-last-quarter-cements-a-mixed-bag-for-2024-for-newspapers-921804a" >ABC Q4 2024: Last quarter cements a mixed bag for 2024 for newspapers</a><div class="RMI_attrib content-item_attrib"></div></div></article><article class="d-flex RM_i"><div class="RMI_1"><img src="https://biz-file.com/c/2502/765517.jpg" data-src="https://biz-file.com/c/2502/765517.jpg" class="lazyload" width="64" height="64" alt="Breakthrough year of empowering the next generation of STEM professionals in the Northern Cape" id="" loading="lazy"></div><div class="RMI_2"><a class="RMI_title" href="/article/breakthrough-year-of-empowering-the-next-generation-of-stem-professionals-in-the-northern-cape-476959a" >Breakthrough year of empowering the next generation of STEM professionals in the Northern Cape</a><div class="RMI_attrib content-item_attrib"></div></div></article></div></div><a class="jxMore RM_small-square-link" data-href="/Request/MostReadArticlesRHM.aspx?l=196&c=48&rc=20&days=2&mrc=396&ramb=1" href="/allindustries">Show more</a><span></span></div></div></div>  <div id='div-gpt-ad-45bc229d-ce08-4232-901c-417961f61ae6-638757620876848618' class='j-adslot jxa bizad ad-secondrectangle250 bizad--hascaption d-desktop-only ' style='margin-bottom:40px;width:300px;height:250px;' data-width='300' data-height='250' data-adtype='SecondRectangle250' data-adunit='/8428/SouthAfrica/Marketing/Sponsorship/News/Article' data-tname='Pos' data-tvalue='SecondRectangle250' data-visible data-platform='2' data-adwidthlimit='0'></div> <div id="kBox350" class="RM_box" ><div class="RMB_content xv3"><style scoped>#kBox350 {background-color: #fff;} #kBox350 </style><div id="div--bf112"><a data-x="axOnLoad" data-href="/Request/Box.aspx?mi=350&i=1&l=196&c=11&ismargin=1" style="display:none;"></a></div></div></div><div class="RM_box"><div class="RM_box--action-box"><form method="post" action="/JobsOffered/196/48.html"><span class="RMB-AB_title">Search jobs</span><div class="RMB-AB_body"><input type="text" maxlength="50" size="40" name="bjs" id="bjs" placeholder="Search keywords"><select id="pi" name="pi"><option value="0">All Provinces</option><option value="510" >Gauteng</option><option value="516" >Western Cape</option><option value="511" >Kwazulu-Natal</option><option value="512" >Mpumalanga</option><option value="515" >North West</option><option value="508" >Eastern Cape</option><option value="514" >Limpopo</option><option value="513" >Northern Cape</option><option value="509" >Free State</option></select></div><div class="RMB-AB_footer actionbox-footer"><button class="RMB-AB_submit-btn RMB-AB_submit-btn--dark" type="submit">Search Jobs now >></button></div></form></div></div><br><div id="kBox534" class="RM_box" ><div class="RMB_content xv3"><div id="div--bae25"><div debugdata="XXName-1-196-48-3-2-InstanceRightHandMargin-2-False-xx" class="kH3Box" id="oBoxWidget927"><div class="kH3Content"><a id='recruit-rhm' style="display:block;width:300px;height:169px" href="https://www.youtube.com/embed/owUsgMaiRX8?autoplay=1" onclick=" if ($('#recruit-rhm').attr('data-done') !== '1') { $('#recruit-rhm').attr('data-done', '1'); addStyleSheetToHead('/res/js/fancybox/jquery.fancybox.css?1'); $script('/res/js/fancybox/jquery.fancybox.js', function() { $('#recruit-rhm').fancybox({type:'iframe',src:'<h1>hello</h1>',padding:0,width:992,height:558,minWidth:992,minHeight:558,maxHeight:675,href:'https://www.youtube.com/embed/owUsgMaiRX8?autoplay=1'}); $('#recruit-rhm').click(); }); }; return false; "> <img style="width:300px;height:169px" src='https://biz-file.com/f/2411/recruitment-300x169.jpg' alt='Recruit Image'/></a></div></div></div></div></div></div><div id="j-mid-col" class="mid-col"><div id="j-bottom-slideIn" class="bottom-slideIn bottom-slideIn--animation" style="display:none"> <div id="j-BS_content" class="BS_content d-flex"> <p class="BS_caption">Subscribe to daily business and company news across 19 industries</p> <form id="j-BS-form" class="BS_form" action="/Signup.aspx?l=196&c=48&ss=bottombar" method="post" onSubmit="formSubmit()"><input name="ea" placeholder="Your email address" class="BS_input" type="email" required><button class="BS_submit-btn" type="submit" href="/Signup.aspx?ss=bottomSlidein&l=196&c=48&ss=bottombar" >SUBSCRIBE</button><div style="clear:both;"></div></form><a id="BS_close-btn" class="BS_close-button" data-x="closeBtn:{'divIdToUnhide':'j-bottom-slideIn','functionOnRemove':'closeBottomSlideIn','cookieName':'sbbc'}" href="#" aria-label="Close">×</a></div></div><script>function formSubmit(){set_cookie('sbbc', "1");setTimeout(function(){$('#j-bottom-slideIn').fadeOut()}, 1000);}//e.preventDefault();//$.ajax({// url: '/Request/EmailSubscribe.aspx?l=196&c=48&ss=BottomSlidein', // type: 'post', // data:$('#j-bottom-slideIn').serialize(), // success:function(){ // $('#j-BS_content').html('<p class=\'BS_caption BS_caption--final-msg\'>Thank you for subscribing</p>') // //Set cookie to offf // setTimeout(()=>$('#j-bottom-slideIn').fadeOut(),3000); // } //}); </script> <div class="cookie-list cookie-list--site "> <a class="CL_i" data-x="pRID:{'on':'hover', 'delay': 200, 'transition': 'none', 'tailClass': 'pop1-arrow', 'position': 'below', 'stretchToFitLinksWidth': false, 'removeDelayIfPopupVisible': true,'preventDefaultLink':true}" data-target="jHL-IndustryPopupCookieList" data-url="/Request/SelectIndustryPopup.aspx?ct=1&c=1" href="/Articles/196/11.html"><span class="CLI-text">Marketing & Media</span></a><div id="jHL-IndustryPopupCookieList" style="display:none"></div> <a class="CL_i" data-x="pRID:{'on':'hover', 'delay': 200, 'transition': 'none', 'tailClass': 'pop1-arrow', 'position': 'below', 'stretchToFitLinksWidth': false, 'removeDelayIfPopupVisible': true,'preventDefaultLink':true}" data-target="jHL-CategoryPopupCookieList" data-url="/Request/SelectIndustryPopup.aspx?ct=1&c=11" href=""><span class="CLI-text">Sponsorship</span></a><div id="jHL-CategoryPopupCookieList" style="display:none"></div></div><article class="kInstance kInstance-article elevated-container elevated-container--no-border content-group"><div id="instance-swipe-container" class="jx" data-x="instanceNavigation" data-trigger="swipe"><h1 class="">Betway SA20 Catch R2m testament to sports marketing </h1><div class="instance-byline clearfix d-md-flex instance-box-mb justify-between items-center"><div class="d-flex-justify-between-2 items-center flex-1 mb-20px mb-md-0"><div class="flex-1 IB-attribution"></div><span class="d-ib mr-05">18 Feb 2025</span></div><div class=""><span></span><div class="float-sm-right d-flex d-no-flex-none items-center justify-end mb-20px mb-md-0 " style="width:100%" data-x="stkyBx:{'topTriggerOffset':0,'topOffset':58,'stickEndElem':'.kInstance-article','forceSticky':true,'width_target':'.kInstance-article','realign_target_to_left':'.kInstance-article','customClass':'kInstance-article-fixed-icons','contentWrapClass':'KAFC-content'}" ><span class="d-ib mr-05 d-none">18 Feb 2025</span><a class="share-icon-link share-icon-link--sm-large jxTip jCheckSave" data-x="axH" data-ci="255442" data-target="jInstance-Bookmark" target="_blank" rel="noindex,nofollow" href="/AddToMyArchive.aspx?l=196&c=48&ct=1&ci=255442&fa=21&fc=1" target="_blank" rel="noindex,nofollow"> <span class="sb-bookmark-testsite jCheckSave SS_save"></span> </a> <a class="share-icon-link share-icon-link--sm-large jxTipN jx" data-x="copyUrlToClipboard" href="#" rel="noindex,nofollow" original-title="Copy to clipboard"> <span class="sb-copy-link-testsite"></span> </a> <a class="share-icon-link share-icon-link--sm-large jShareLink_1_255442 jxTipN" href="https://www.facebook.com/sharer.php?u=https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" target="_blank" rel="noindex,nofollow" original-title="Share on Facebook"><span class="sb-facebook-testsite"></span></a><a class="share-icon-link share-icon-link--sm-large jShareLink_1_255442 jxTipN" href="https://x.com/intent/tweet?text=Betway+SA20+Catch+R2m+testament+to+sports+marketing+https%3a%2f%2fwww.bizcommunity.com%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a+via+%40Biz_Marketing" target="_blank" rel="noindex,nofollow" original-title="Share on Twitter"><span class="sb-x-testsite"></span></a><a class="share-icon-link share-icon-link--sm-large jShareLink_1_255442 jxTipN x" href="https://www.linkedin.com/shareArticle?url=https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" target="_blank" rel="noindex,nofollow" original-title="Share on LinkedIn"><span class="sb-linkedin-testsite"></span></a><a class="share-icon-link share-icon-link--sm-large jxTipN d-mobile-only" href="https://api.whatsapp.com/send?text=Betway SA20 Catch R2m testament to sports marketing https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" target="_blank" rel="noindex,nofollow" original-title="Share on WhatsApp"><span class="sb-whatsapp-testsite"></span></a><a class="share-icon-link share-icon-link--sm-large jxTipN d-desktop-only" href="https://web.whatsapp.com/send?text=Betway SA20 Catch R2m testament to sports marketing https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" target="_blank" rel="noindex,nofollow" original-title="Share on WhatsApp"><span class="sb-whatsapp-testsite"></span></a><a class=" share-icon-link share-icon-link--sm-large share-icon-link--more-options jShareLink_1_255442 jxTipN" href="#" original-title="More options" data-x="pRID:{ 'on': 'hover','position':'below', 'transition': 'none','EnsurePopUpIsVisible':true, 'topOffset': 0, 'leftOffset': -25}" data-target="jMore-PopUp"> <span class="sb-more-testsite"></span> </a> <div id="jMore-PopUp" style="display: none;"> <div class="pop1 shadow-2"><ul class="pop1-ul"><li><a href="/Print.aspx?l=196&c=48&ct=1&ci=255442" target="_blank" rel="noindex,nofollow"><span class="sb-print-testsite"></span><span class="mui-icon-caption">Print</span></a></li><li><a href="/PDF/PDF.aspx?l=196&c=48&ct=1&ci=255442" target="_blank" rel="noindex,nofollow"><span class="sb-pdf-testsite"></span><span class="mui-icon-caption">PDF</span></a></li><li><a href="/Request/SendToEmailRedirect.aspx?ct=1&ci=255442" target="_blank" rel="noindex,nofollow"><span class="sb-email-testsite "></span><span class="mui-icon-caption">Send to a friend</span></a></li><li><a class="d-tc jxTipN d-mobile-only" data-x="mobileShare" data-url="https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" data-title="Betway SA20 Catch R2m testament to sports marketing" data-text="Betway SA20 Catch R2m testament to sports marketing" href="http://www.sharethis.com/share?publisher=54869764-0f12-4063-99cd-a49c07279e8a&url=https%3a%2f%2fwww.bizcommunity.com%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a&title=Betway SA20 Catch R2m testament to sports marketing&img=https%3a%2f%2fbiz-file.com%2fc%2f2502%2f765230.jpg%3f2&summary=The+Betway+Catch+R2m+rewards+is+a+powerful+testament+to+how+sports+marketing+can+drive+fan+participation+and+measurable+business+outcomes..." target="_blank" rel="noindex,nofollow"><span class="sb-share-testsite "></span><span class="mui-icon-caption">More sharing options</span></a><a class="d-tc jxTipN d-desktop-only" data-x="popupFancybox" href="/ContentSharePopUp.aspx?cnu=https%3a%2f%2fwww.bizcommunity.com%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a&cnt=Betway+SA20+Catch+R2m+testament+to+sports+marketing" data-href="/Request/ContentSharePopUp.aspx?cnu=https%3a%2f%2fwww.bizcommunity.com%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a&cnt=Betway+SA20+Catch+R2m+testament+to+sports+marketing" target="_blank" rel="noindex,nofollow" original-title="Share Content"> <span class="sb-share-testsite "></span><span class="mui-icon-caption">More sharing options</span> </a> </li> </ul> </div> </div> </div> <script> function copyLinkToClipboard(e) { e.preventDefault(); navigator.clipboard.writeText(window.location.href); showSnackbar("Link copied to clipboard", 3000) } </script> </div></div><div class="kInstance-Summary">Since its inception in 2023, the Betway Catch R2m rewards have been an engagement that has drawn fans into the heart of the action, and it is a powerful testament to how sports marketing can drive fan participation and measurable business outcomes.</div><div class="kInstance-Body instance-box-mb"><div class="kContentImage kContentImage--no-alignment"><img src="https://biz-file.com/c/2502/765236-700x642.jpg" width="700" height="642" alt="One of the lucky winners of the Betway Catch R2m fan engagement (Image supplied)"><div class="flip-cap" style="max-width:700px">One of the lucky winners of the Betway Catch R2m fan engagement (Image supplied)</div></div><p>"The Betway Catch R2m has become a hallmark of fan engagement, proving that effective sponsorships can extend far beyond branding,” says Carrie Delaney, managing director at Mscsports.</p><p>“The growing number of winners reflects the tournament’s growing excitement and our commitment to creating unforgettable experiences,” adds Delaney.</p><h2>A fan-favourite feature</h2><p>The first season in that year began with an R1m prize pool, which was later doubled to R2m.</p><p>That season nine winners emerged, with Betway account holders receiving double their prize share.</p><p>The Betway Catch R2m is a fan-favourite feature of the Betway SA20 and has delivered thrilling moments and life-changing prizes over the past three seasons, making it an example of how successful sponsorship and fan engagement in South Africa can work.</p><p>Mscsports, the agency behind Betway’s sponsorship activations, explains the Betway Catch R2m rewards those who make a clean one-handed catch with a share of the prize pot.</p><div class="kInstance-Body_embed-content"><article class="CB_i " itemscope itemtype="http://schema.org/Article"><div class="CBI_image" itemprop="image"><img src="https://biz-file.com/c/2501/762945-120x120.jpg?1" data-src="https://biz-file.com/c/2501/762945-120x120.jpg?1" class="lazyload" width="120" height="120" alt="Judith Mugeni says success in 2025 will mean harnessing the power of sponsorship in a futuristic environment by returning to fundamental principles (Image supplied)" loading="lazy"></div><div class="CBI_body"><h5 class="CBI_title" itemprop="headline"><a href="/article/judith-mugeni-back-to-the-future-sponsorship-in-2025-819093a" >#BizTrends2025: Judith Mugeni - Back to the future, sponsorship in 2025</a></h5><p class="content-item_attrib"><a class="jxPHOH" href="/Profile/JudithMugeni" itemprop="author">Judith Mugeni</a>  24 Jan 2025<a class="m-icon m-icon_share d-mobile-only" aria-label="Share Icon" data-x="mobileShare" data-url="https://www.bizcommunity.com//article/judith-mugeni-back-to-the-future-sponsorship-in-2025-819093a" data-title="#BizTrends2025: Judith Mugeni - Back to the future, sponsorship in 2025" data-text="#BizTrends2025: Judith Mugeni - Back to the future, sponsorship in 2025" href="http://www.sharethis.com/share?publisher=54869764-0f12-4063-99cd-a49c07279e8a&url=https%3a%2f%2fwww.bizcommunity.com%2f%2farticle%2fjudith-mugeni-back-to-the-future-sponsorship-in-2025-819093a&title=Betway+SA20+Catch+R2m+testament+to+sports+marketing&img=https%3a%2f%2fbiz-file.com%2fc%2f2502%2f765230.jpg%3f2&summary=The+Betway+Catch+R2m+rewards+is+a+powerful+testament+to+how+sports+marketing+can+drive+fan+participation+and+measurable+business+outcomes..." target="_blank"></a><a class="m-icon m-icon_share jxTip" data-target="j-sharePopup" data-x="mobileShare:{'on':'hover','delay':0,'position':'below','transition':'none','showLoading':true}" data-url="/ContentShare.aspx?ct=1&ci=254829&ajax=1" data-title="#BizTrends2025: Judith Mugeni - Back to the future, sponsorship in 2025" data-share-href="https://www.bizcommunity.com//article/judith-mugeni-back-to-the-future-sponsorship-in-2025-819093a" href="/ContentShare.aspx?ct=1&ci=254829" target="_blank" aria-label="shareIcon"></a></p></div></article></div><h2>Winners</h2><p>The 2024 edition maintained the R2m prize pool, producing eight winners.</p><p>The incentive for Betway account holders to double their prize share continued, and the season introduced new dimensions to the fan experience.</p><p>Additional participants included winners from Betway’s Game of Zones and Catch from the Couch competitions, further amplifying excitement and engagement.</p><p>In 2025, the campaign reached new heights with a record-breaking 13 winners sharing the R2m prize pool.</p><p>That season introduced a new twist where Betway account holders who had played the Betway Catch Game before making their winning catch tripled their prize share.</p><p>Two of the 13 winners benefited from this new incentive, highlighting how the campaign continues to evolve to reward fan participation.</p><h2>Memorable personal stories</h2><p>Beyond the prize money, the Betway Catch R2m has created memorable personal stories.</p><p>Nelis Janse van Rensburg, whose catch this season was celebrated in the <i>Mogol Post</i> newspaper in Limpopo, and his friends had a pact to share the winnings if any of them made a catch— a promise they spoke into existence.</p><p>Another winner, Martin, added a touch of humour to his triumph by sending a photo of himself with the Betway Catch R2m cheque to his portfolio manager, jokingly asking if it was sufficient as proof of income.</p></div><a name="contact"></a></div><div class="instance-footer instance-box-mt"><div class="kInstance-Navigation"><div id="jNavigationBlock" class="instance-nav-buttons"></div></div><div class="instance-tag instance-box-mt">Read more: <a href="/Tag/sponsorships" >sponsorships</a>, <a href="/Tag/sports+sponsorships" >sports sponsorships</a>, <a href="/Tag/MSCSPORTS" >MSCSPORTS</a>, <a href="/Tag/Betway" >Betway</a>, <a href="/Tag/Carrie+Delaney" >Carrie Delaney</a>, <a href="/Tag/Betway+SA20" >Betway SA20</a></div><h5 class="instance-box-mt mb-025">Share this article</h5><div class="IF-action-strip"><a id="jxNextNavigationBtn" class="d-flex biz-btn biz-btn--filled jx-next nb-next-more jx d-desktop-only jxTipN " href="/article/launch-of-havas-play-in-africa-empowers-brands-across-the-continent-to-play-in-culture-365218a" original-title="Tip: You can also navigate to the next item by pressing the right arrow on your keyboard." data-x="NavigateToNextItem:{'contentType':1}" onclick="sendGANavigationEvent('options_next_button', ()=>{})"><span class="BB_icon mui-icon_arrow-forward"></span><span class="BB_caption">Next</span></a><span class="nb-next-more nb-next-more--options jx d-desktop-only d-no-flex-none" data-x="pRID:{'on':'hover','topOffset':0,'delay':0,'transition':'none','position':'below','stretchToFitLinksWidth':'false','removeDelayIfPopupVisible':'true','width':'190px'}" data-target="j-nextnav-1-255442-popup-searchoptions" >Options</span><div id="j-nextnav-1-255442-popup-searchoptions" class="pop1 d-flex flex-col" style="display:none"><p class="popup-desc d-mobile-only">Choose a topic below and thereafter view all articles on the topic using the "Next >" button or swiping left.</p><p class="popup-desc d-desktop-only">Choose a topic below and thereafter view all articles on the topic using the "Next >" button or the keyboard right arrow key.</p><ul class="pop1-ul arrow-variant"><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=1&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_top_stories', ()=>{})">Top stories</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=1&ci=255442&ms=1&ct=1&mrdc=3&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_trending_3_days', ()=>{})">Trending 3 days</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=1&ci=255442&ms=1&ct=1&mrdc=7&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_trending_7_days', ()=>{})">Trending 7 days</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=11&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0#nextclick" onclick="sendGANavigationEvent('options_marketing_and_media', ()=>{})">Marketing and media</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=48&ci=255442&ms=1&ct=1&mrdc=0&redirect=True&tgi=0#nextclick" onclick="sendGANavigationEvent('options_sponsorship', ()=>{})"> Sponsorship</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=48&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=432862" onclick="sendGANavigationEvent('options_tag_betway', ()=>{})"> Betway</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=48&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=873958" onclick="sendGANavigationEvent('options_tag_betway_sa20', ()=>{})"> Betway SA20</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=48&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=849367" onclick="sendGANavigationEvent('options_tag_carrie_delaney', ()=>{})"> Carrie Delaney</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=48&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=287486" onclick="sendGANavigationEvent('options_tag_mscsports', ()=>{})"> MSCSPORTS</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=48&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=7925" onclick="sendGANavigationEvent('options_tag_sponsorships', ()=>{})"> Sponsorships</a></li><li><a rel="nofollow noindex" href="/Request/LoadNextNavigationContentList.aspx?l=196&c=48&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=18972" onclick="sendGANavigationEvent('options_tag_sports_sponsorships', ()=>{})"> Sports sponsorships</a></li><li><details><summary>Choose industry</summary><ul><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=358&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_agriculture', ()=>{})">Agriculture</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=454&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_automotive', ()=>{})">Automotive</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=360&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_construction_&_engineering', ()=>{})">Construction & Engineering</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=371&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_education', ()=>{})">Education</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=355&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_energy_&_mining', ()=>{})">Energy & Mining</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=836&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_entrepreneurship', ()=>{})">Entrepreneurship</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=356&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_esg_&_sustainability', ()=>{})">ESG & Sustainability</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=357&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_finance', ()=>{})">Finance</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=148&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_healthcare', ()=>{})">Healthcare</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=362&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_hr_&_management', ()=>{})">HR & Management</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=379&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_ict', ()=>{})">ICT</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=364&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_legal', ()=>{})">Legal</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=427&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_lifestyle', ()=>{})">Lifestyle</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=389&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_logistics_&_transport', ()=>{})">Logistics & Transport</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=365&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_manufacturing', ()=>{})">Manufacturing</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=11&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_marketing_&_media', ()=>{})">Marketing & Media</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=368&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_property', ()=>{})">Property</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=160&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_retail', ()=>{})">Retail</a></li><li><a href="/Request/LoadNextNavigationContentList.aspx?l=196&c=373&ci=255442&ms=0&ct=1&mrdc=0&redirect=True&tgi=0" onclick="sendGANavigationEvent('options_tourism_&_travel', ()=>{})">Tourism & Travel</a></li></ul></details></li></ul></div><div class="social-share d-flex"><a class="share-icon-link share-icon-link--large jxTip" data-x="axH" data-ci="255442" data-target="jInstance-Bookmark" target="_blank" rel="noindex,nofollow" href="/AddToMyArchive.aspx?l=196&c=48&ct=1&ci=255442&fa=21&fc=1" target="_blank" rel="noindex,nofollow" original-title="Add this to 'My favourite' in MyAccount"> <span class="jCheckSaves sb-bookmark-testsite SS_save "></span> </a> <a class="share-icon-link share-icon-link--large jxTipN jx" data-x="copyUrlToClipboard" href="#" rel="noindex,nofollow" original-title="Copy to clipboard"> <span class="sb-copy-link-testsite"></span> </a> <a class="share-icon-link share-icon-link--large jShareLink_1_255442 jxTipN" href="http://www.facebook.com/sharer.php?u=https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" target="_blank" rel="noindex,nofollow" original-title="Share on Facebook"><span class="sb-facebook-testsite"></span></a><a class="share-icon-link share-icon-link--large jShareLink_1_255442 jxTipN" href="https://x.com/intent/tweet?text=Betway+SA20+Catch+R2m+testament+to+sports+marketing+https%3a%2f%2fwww.bizcommunity.com%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a+via+%40Biz_Marketing" target="_blank" rel="noindex,nofollow" original-title="Share on Twitter"><span class="sb-x-testsite"></span></a><a class="share-icon-link share-icon-link--large jShareLink_1_255442jxTipN" href="http://www.linkedin.com/shareArticle?url=https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" target="_blank" rel="noindex,nofollow" original-title="Share on LinkedIn"><span class="sb-linkedin-testsite "></span></a><a class="share-icon-link share-icon-link--large jxTipN d-mobile-only" href="https://api.whatsapp.com/send?text=Betway SA20 Catch R2m testament to sports marketing https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" rel="noindex,nofollow" target="_blank" original-title="Share on WhatsApp"><span class="sb-whatsapp-testsite"></span></a><a class=" share-icon-link share-icon-link--large jxTipN d-desktop-only" href="https://web.whatsapp.com/send?text=Betway SA20 Catch R2m testament to sports marketing https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" rel="noindex,nofollow" target="_blank" original-title="Share on WhatsApp"><span class="sb-whatsapp-testsite"></span></a><a class="share-icon-link share-icon-link--large jShareLink_1_255442 jxTipN SS-more-options" href="#" original-title="More options" data-x="pRID:{ 'on': 'hover', 'position':'below', 'transition': 'none', 'topOffset': -5, 'leftOffset': -25}" data-target="jMore-PopUp"> <span class="sb-more-testsite"></span> </a> <div id="jMore-PopUp-bottom" style="display: none;"> <div class="pop1-arrow"></div> <div class="pop1 shadow-2"> <ul class="pop1-ul"> <li> <a href="/Print.aspx?l=196&c=48&ct=1&ci=255442" target="_blank" rel="noindex,nofollow"><span class="sb-print-testsite"></span><span class="mui-icon-caption">Print</span></a></li><li><a href="/PDF/PDF.aspx?l=196&c=48&ct=1&ci=255442" target="_blank" rel="noindex,nofollow"><span class="sb-pdf-testsite"></span><span class="mui-icon-caption">PDF</span></a></li><li><a href="/Request/SendToEmailRedirect.aspx?ct=1&ci=255442" target="_blank" rel="noindex,nofollow"><span class="sb-email-testsite "></span><span class="mui-icon-caption">Send to a friend</span></a></li><li><a class="d-tc jxTipN d-mobile-only" data-x="mobileShare" data-url="https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" data-title="Betway SA20 Catch R2m testament to sports marketing" data-text="Betway SA20 Catch R2m testament to sports marketing" href="http://www.sharethis.com/share?publisher=54869764-0f12-4063-99cd-a49c07279e8a&url=https%3a%2f%2fwww.bizcommunity.com%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a&title=Betway+SA20+Catch+R2m+testament+to+sports+marketing&img=https%3a%2f%2fbiz-file.com%2fc%2f2502%2f765230.jpg%3f2&summary=The+Betway+Catch+R2m+rewards+is+a+powerful+testament+to+how+sports+marketing+can+drive+fan+participation+and+measurable+business+outcomes..." target="_blank" rel="noindex,nofollow"><span class="sb-share-testsite "></span><span class="mui-icon-caption">More sharing options</span></a><a class="d-tc jxTipN d-desktop-only" data-x="popupFancybox" href="/ContentSharePopUp.aspx?cnu=https%3a%2f%2fwww.bizcommunity.com%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a&cnt=Betway+SA20+Catch+R2m+testament+to+sports+marketing" data-href="/Request/ContentSharePopUp.aspx?cnu=https%3a%2f%2fwww.bizcommunity.com%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a&cnt=Betway+SA20+Catch+R2m+testament+to+sports+marketing" target="_blank" rel="noindex,nofollow" original-title="Share Content"><span class="sb-share-testsite "></span><span class="mui-icon-caption">More sharing options</span></a></li></ul></div></div></div><script>function copyLinkToClipboard(e) {e.preventDefault();navigator.clipboard.writeText(window.location.href);showSnackbar("Link copied to clipboard", 3000)}</script></div></div><center style="margin-top:50px;margin-bottom:20px" data-x="stkyBx:{'topTriggerOffset':0,'topOffset':58,'stickEndElem':'.main','forceSticky':true,'width_target':'.kInstance-article','realign_target_to_left':'.kInstance-article','customClass':'','contentWrapClass':''}" ><a href="mailto:sales%40bizcommunity.com?subject=Yes%2C%20I%20want%20to%20be%20Feb-u-ready%20on%20Biz%2C%20please%20get%20in%20touch" target="_blank"><img src="https://biz-file.com/f/2502/FEB-U-READY_BANNER_700X100.gif" alt="" style="border:0;width:100%;height:auto;"></a></center><div id="j-sharePopup" class="elevated-container--no-padding shadow-2" style="display: none;background-color:#fff;"></div><div id="j-industryPopup" class="elevated-container--no-padding shadow-2" style="display: none;background-color:#fff;"></div></article><div class="j-browsebelowcontent-ArticlePopup"><a class="jx-instancemoreArticlePopup-button" href="/Request/FrontPageRender24HoursReduced.aspx" style="display:none;"></a></div> <script type="application/ld+json"> { "@context": "http://schema.org", "@type": "NewsArticle", "mainEntityOfPage": { "@type": "WebPage", "@id": "https://www.bizcommunity.com/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a" }, "headline": "Betway SA20 Catch R2m testament to sports marketing", "image": [ "https://biz-file.com/c/2502/765230.jpg?2" ], "datePublished": "18/02/2025 09:44:00", "dateModified": "18/02/2025 09:44:00", "author": { "@type": "Organization", "name": "BizCommunity" }, "publisher": { "@type": "Organization", "name": "BizCommunity", "logo": { "@type": "ImageObject", "url": "https://biz-file.com/res/img/biz-logo.png?1" } }, "description": "The Betway Catch R2m rewards is a powerful testament to how sports marketing can drive fan participation and measurable business outcomes..." } </script> <a style="height:1px;display:block;" rel="noindex,nofollow" href="/CheckContent.aspx?l=196&c=48&url=/article/betway-sa20-catch-r2m-testament-to-sports-marketing-709652a"><img width="4" height="4" src="/res/img/s.gif"></a><div class="j-browsebelowcontent-footer d-mobile-only"><a class="jx-instancemorefooter-button jx" data-x="axM:{'triggerOnScrollCount':true}" data-href="/Request/AjaxLoadFooter.aspx?l=196&c=48&hfa=0" style="display:none;"></a></div><div id="j-m-menupopup" class="mm-navigation" data-has="has-mm-navigation" data-opening="has-mm-navigation-opening" data-opening-delay="500"> <ul class="d-mobile-only"><li class="active treeview"><a class="sidebar-menu-a" href=""> <i class="fa fa-bars menu-item"></i> News <i class=" fa fa-angle-right pull-right menu-item"></i> </a><ul class="treeview-menu sidebar-submenu"><li class="active"><a class="sidebar-submenu-a" href="/Articles/196/11.html"><i class="fa fa-circle-o"></i>News</a></li><li ><a class="sidebar-submenu-a" href="/CompanyNews/196/11.html"><i class="fa fa-circle-o"></i>Company news</a></li><li ><a class="sidebar-submenu-a" href="/InBriefs/196/11.html"><i class="fa fa-circle-o"></i>In briefs</a></li><li ><a class="sidebar-submenu-a" href="/PeopleNews/196/11.html"><i class="fa fa-circle-o"></i>New appointments</a></li><li ><a class="sidebar-submenu-a" href="/Accounts/196/11.html"><i class="fa fa-circle-o"></i>New business</a></li><li ><a class="sidebar-submenu-a" href="/Newsletters/196/11.html"><i class="fa fa-circle-o"></i>Latest newsletter</a></li><li ><a class="sidebar-submenu-a" href="/MostReadArticles/196/11.html"><i class="fa fa-circle-o"></i>Most read</a></li></ul></li><li class=" treeview"><a class="sidebar-menu-a" href=""> <i class="fa fa-id-badge menu-item"></i> MyBiz <i class=" fa fa-angle-right pull-right menu-item"></i> </a><ul class="treeview-menu sidebar-submenu"><li ><a class="sidebar-submenu-a" href="/NewsFeed.aspx"><i class="fa fa-circle-o"></i>My newsfeed</a></li><li ><a class="sidebar-submenu-a" href="/MyProfile.aspx"><i class="fa fa-circle-o"></i>My profile</a></li><li ><a class="sidebar-submenu-a" href="/EditProfile.aspx"><i class="fa fa-circle-o"></i>Edit my profile</a></li><li ><a class="sidebar-submenu-a" href="/MyArchive.aspx"><i class="fa fa-circle-o"></i>My favourites</a></li><li ><a class="sidebar-submenu-a" href="/Connections.aspx"><i class="fa fa-circle-o"></i>My connections</a></li><li ><a class="sidebar-submenu-a" href="/ConnectionGroups.aspx"><i class="fa fa-circle-o"></i>My groups</a></li><li ><a class="sidebar-submenu-a" href="/Followers.aspx"><i class="fa fa-circle-o"></i>My followers</a></li><li ><a class="sidebar-submenu-a" href="/Following.aspx"><i class="fa fa-circle-o"></i>Following people</a></li></ul></li><li class=" treeview"><a class="sidebar-menu-a" href=""> <i class="fa fa-columns menu-item"></i> Press offices <i class=" fa fa-angle-right pull-right menu-item"></i> </a><ul class="treeview-menu sidebar-submenu"><li ><a class="sidebar-submenu-a" href="/CompanyNews/196/11.html"><i class="fa fa-circle-o"></i>Press office news</a></li><li ><a class="sidebar-submenu-a" href="/PressOfficeList.aspx">Press offices</a></li><li ><a class="sidebar-submenu-a" href="/PressOffices/196/11.html"><i class="fa fa-circle-o"></i>Press office listings</a></li><li ><a class="sidebar-submenu-a" href="https://www.bizcommunity.com/advertise/bizoffice"><i class="fa fa-circle-o"></i>Press office info</a></li></ul></li><li class=" treeview"><a class="sidebar-menu-a" href=""> <i class="fa fa-file menu-item"></i> Jobs <i class=" fa fa-angle-right pull-right menu-item"></i> </a><ul class="treeview-menu sidebar-submenu"><li ><a class="sidebar-submenu-a" href="/JobIndustries/196/11.html"><i class="fa fa-circle-o"></i>Jobs offered</a></li><li ><a class="sidebar-submenu-a" href="/JobsWanted/196/11/ct-11.html"><i class="fa fa-circle-o"></i>Jobs wanted</a></li><li ><a class="sidebar-submenu-a" href="/MyArchive.aspx?l=196&c=11&ct=10" rel="nofollow"><i class="fa fa-circle-o"></i>My saved jobs</a></li><li ><a class="sidebar-submenu-a" href="/MyAccount/CVView.aspx"><i class="fa fa-circle-o"></i>My CV</a></li><li ><a class="sidebar-submenu-a" href="/Recruiters/196/11.html"><i class="fa fa-circle-o"></i>Recruiters</a></li><li ><a class="sidebar-submenu-a" href="/CompaniesRecruiting/196/11.html"><i class="fa fa-circle-o"></i>Companies recruiting</a></li><li ><a class="sidebar-submenu-a" href="/PostJobOffered.aspx?l=196&c=11"><i class="fa fa-circle-o"></i>Post a job</a></li><li ><a class="sidebar-submenu-a" href="/MyAccount/Jobs.aspx"><i class="fa fa-circle-o"></i>Recruitment login</a></li></ul></li><li class=" treeview"><a class="sidebar-menu-a" href=""> <i class="fa fa-calendar menu-item"></i> Events <i class=" fa fa-angle-right pull-right menu-item"></i> </a><ul class="treeview-menu sidebar-submenu"><li ><a class="sidebar-submenu-a" href="/Events/196/11.html"><i class="fa fa-circle-o"></i>All events</a></li><li ><a class="sidebar-submenu-a" href="/Events/196/11/cst-3.html"><i class="fa fa-circle-o"></i>Industry events</a></li><li ><a class="sidebar-submenu-a" href="/Events/196/11/cst-4.html"><i class="fa fa-circle-o"></i>Workshops</a></li><li ><a class="sidebar-submenu-a" href="/Events/196/11/cst-106.html"><i class="fa fa-circle-o"></i>Other</a></li><li ><a class="sidebar-submenu-a" href="/Calendar/196/11.html"><i class="fa fa-circle-o"></i>Calendar</a></li><li ><a class="sidebar-submenu-a" href="/SubmitEvent.aspx"><i class="fa fa-circle-o"></i>Submit event</a></li></ul></li><li class=" treeview"><a class="sidebar-menu-a" href=""> <i class="fa fa-plus menu-item"></i> Contributors <i class=" fa fa-angle-right pull-right menu-item"></i> </a><ul class="treeview-menu sidebar-submenu"><li ><a class="sidebar-submenu-a" href="/ContributorArticles/196/11.html"><i class="fa fa-circle-o"></i>Articles</a></li><li ><a class="sidebar-submenu-a" href="/ContributorsProfile/196/11.html"><i class="fa fa-circle-o"></i>Contributors A-Z</a></li></ul></li><li class=" treeview"><a class="sidebar-menu-a" href=""> <i class="fa fa-users menu-item"></i> People <i class=" fa fa-angle-right pull-right menu-item"></i> </a><ul class="treeview-menu sidebar-submenu"><li ><a class="sidebar-submenu-a" href="/People.aspx"><i class="fa fa-circle-o"></i>Find people</a></li><li ><a class="sidebar-submenu-a" href="/PeopleYouMayKnow.aspx"><i class="fa fa-circle-o"></i>People you may know</a></li><li ><a class="sidebar-submenu-a" href="/ProfileInvite.aspx"><i class="fa fa-circle-o"></i>Invite people</a></li><li ><a class="sidebar-submenu-a" href="/EditProfile.aspx"><i class="fa fa-circle-o"></i>Edit my profile</a></li></ul></li><li class=" treeview"><a class="sidebar-menu-a" href=""> <i class="fa fa-home menu-item"></i> Companies <i class=" fa fa-angle-right pull-right menu-item"></i> </a><ul class="treeview-menu sidebar-submenu"><li ><a class="sidebar-submenu-a" href="/Companies/196/11.html"><i class="fa fa-circle-o"></i>Company listings</a></li><li ><a class="sidebar-submenu-a" href="/Associations/196/11.html"><i class="fa fa-circle-o"></i>Associations</a></li><li ><a class="sidebar-submenu-a" href="/MyAccount/Companies.aspx"><i class="fa fa-circle-o"></i>My company</a></li><li ><a class="sidebar-submenu-a" href="/PressOfficeList.aspx"><i class="fa fa-circle-o"></i>Press offices</a></li></ul></li><li class=" treeview"><a class="sidebar-menu-a" href="/Lifestyle"> <i class="fa fa-coffee menu-item"></i> Lifestyle <i class=" menu-item"></i> </a></li><li class=" treeview"><a class="sidebar-menu-a" href=""> <i class="fa fa-laptop menu-item"></i> Multimedia <i class=" fa fa-angle-right pull-right menu-item"></i> </a><ul class="treeview-menu sidebar-submenu"><li ><a class="sidebar-submenu-a" href="/Images/196/11.html"><i class="fa fa-circle-o"></i>Image</a></li><li ><a class="sidebar-submenu-a" href="/SubmitGallery.aspx"><i class="fa fa-circle-o"></i>Submit gallery</a></li></ul></li><li class=" treeview"><a class="sidebar-menu-a" href="/Audios/196/589.html"> <i class="fa fa-bullhorn menu-item"></i> Biztakeouts Radio <i class=" menu-item"></i> </a></li><li class=" treeview"><a class="sidebar-menu-a" href="https://www.bizcommunity.com/advertise"> <i class="fa fa-percent menu-item"></i> Advertising rates <i class=" menu-item"></i> </a></li><li class=" treeview"><a class="sidebar-menu-a" href="/MyAccount/Home.aspx"> <i class="fa fa-id-badge menu-item"></i> My Account <i class=" menu-item"></i> </a></li><li class=" treeview"><a class="sidebar-menu-a" href="https://www.bizcommunity.com/advertise/contactus"> <i class="fa fa-phone menu-item"></i> Contact us <i class=" menu-item"></i> </a></li></ul> </div> <div class="mm-navigation-overlay d-mobile-only"></div><div class="d-flex biz-btn biz-btn--dual biz-btn--filled btn-bottom btn-float-bottom-right btn-float-bottom-right--next-btn d-mobile-only shadow-2 jx btn-float-bottom-right--caption d-no-flex-none" data-x="addScrollClasses:{'scrollDownClass':'btn-float-bottom-right--no-caption','scrollUpClass':'btn-float-bottom-right--caption'}"><a id="j-btn-bottom" class="d-flex items-center gap-1 " href="/article/launch-of-havas-play-in-africa-empowers-brands-across-the-continent-to-play-in-culture-365218a" data-x="instanceNavigation" data-trigger="click" data-target="instance-swipe-container"><span class="BB_caption">Next</span><span class="BB_icon icon mui-icon_arrow-forward"></span></a><a id="" class="d-flex items-center BB-second-option " href="" data-x="pRID:{'on':'click','topOffset':-10,'delay':0,'transition':'none','position':'fab-top-left','stretchToFitLinksWidth':'false','removeDelayIfPopupVisible':'true','width':'190px'}" data-target="j-nextnav-1-255442-popup-searchoptions" data-trigger="click"><span class="BB_caption">Options</span><span class="BB_icon m-icon_chevron-down"></span></a></div></div></div><div class='main-content-below'><span> <link href="/res/css/section-content-carousel.css?d7" rel=stylesheet></span><div class="related-carousel browse-section content-group" data-next-click-message="Related" ><h5 class="browse-h5">Related</h5><div class="content-carousal content-carousal_small elevated-container--no-padding content-group" ><a href="#" id="j-CC_btn-prev" class="cc-btn CC_btn-prev" aria-label="previous-articles"><span class="CC_btn-prev-img"></span></a><div class="CC_cycle bgrid-calc" data-x="lightSliderAL:{'prev':'#j-CC_btn-prev','next':'#j-CC_btn-next','pause':'4500','adaptiveHeight':true,'slideMargin':10,'autoWidth':true,'slideMove': 4,'useNativeSlideScrolling':true,'responsive':[{'breakpoint': 480,'settings':{'item': 2,'slideMove': 2}}]}"><article class="bcol-calc-6 bcol-calc-md-3 CC_i"><img src="https://biz-file.com/c/2501/762945-300x156.jpg?1" data-src="https://biz-file.com/c/2501/762945-300x156.jpg?1" class="lazyload" width="300" height="156" alt="Judith Mugeni says success in 2025 will mean harnessing the power of sponsorship in a futuristic environment by returning to fundamental principles (Image supplied)" loading="lazy"><div class="CC_body"><a class="CC_content-title" href="/article/judith-mugeni-back-to-the-future-sponsorship-in-2025-819093a">#BizTrends2025: Judith Mugeni - Back to the future, sponsorship in 2025</a><div class="content-item_attrib"><a class="jxPHOH" href="/Profile/JudithMugeni" itemprop="author">Judith Mugeni</a> 24 Jan 2025</div></div></article><article class="bcol-calc-6 bcol-calc-md-3 CC_i"><img src="https://biz-file.com/c/2501/761719-300x156.jpg" data-src="https://biz-file.com/c/2501/761719-300x156.jpg" class="lazyload" width="300" height="156" alt="Absa announces proud banking partnership with Betway SA20" loading="lazy"><div class="CC_body"><a class="CC_company-name jxPHOH" href="/PressOffice/OnPointPR">OnPoint PR</a><a class="CC_content-title" href="/article/absa-announces-proud-banking-partnership-with-betway-sa20-920824a">Absa announces proud banking partnership with Betway SA20</a><div class="content-item_attrib">7 Jan 2025</div></div></article><article class="bcol-calc-6 bcol-calc-md-3 CC_i"><img src="https://biz-file.com/c/2412/759949-300x156.jpg" data-src="https://biz-file.com/c/2412/759949-300x156.jpg" class="lazyload" width="300" height="156" alt="Betway SA20 and Switch Energy Drink partner to energise fans" loading="lazy"><div class="CC_body"><a class="CC_company-name jxPHOH" href="/PressOffice/SwitchEnergyDrink">Switch Energy Drink</a><a class="CC_content-title" href="/article/betway-sa20-and-switch-energy-drink-partner-to-energise-fans-699411a">Betway SA20 and Switch Energy Drink partner to energise fans</a><div class="content-item_attrib">4 Dec 2024</div></div></article><article class="bcol-calc-6 bcol-calc-md-3 CC_i"><img src="https://biz-file.com/c/2410/755824-300x156.png?1" data-src="https://biz-file.com/c/2410/755824-300x156.png?1" class="lazyload" width="300" height="156" alt="Castle Lager's sponsorship translated into returns of over R8.2m in advertising value from logos, signage, and media mentions from the Rugby Championship game match between the Springboks and Argentina (Image supplied)" loading="lazy"><div class="CC_body"><a class="CC_content-title" href="/article/brands-score-big-in-kaizer-chiefs-and-springboks-sponsorships-707542a">Brands score big in Kaizer Chiefs and Springboks sponsorships</a><div class="content-item_attrib">29 Oct 2024</div></div></article><article class="bcol-calc-6 bcol-calc-md-3 CC_i"><img src="https://biz-file.com/c/2409/752116-300x156.jpg?1" data-src="https://biz-file.com/c/2409/752116-300x156.jpg?1" class="lazyload" width="300" height="156" alt="Source: 漏 SA the Good News Carrie Delaney, managing director, Mscsports (Pty) Ltd, says sponsorship isn鈥檛 just about a branding exercise; it鈥檚 about creating shared experiences that resonate with our collective identity" loading="lazy"><div class="CC_body"><a class="CC_content-title" href="/article/investing-in-unity-the-true-impact-of-sports-sponsorships-in-south-africa-929234a">Investing in unity: The true impact of sports sponsorships in South Africa</a><div class="content-item_attrib">26 Sep 2024</div></div></article><article class="bcol-calc-6 bcol-calc-md-3 CC_i"><img src="https://biz-file.com/c/2409/750619-300x156.jpg?1" data-src="https://biz-file.com/c/2409/750619-300x156.jpg?1" class="lazyload" width="300" height="156" alt="Source: 漏 GoodThingsGuy" loading="lazy"><div class="CC_body"><a class="CC_content-title" href="/article/2024-nielsen-sports-sa-trends-dricus-du-plessis-vs-israel-adesanya-title-defence-viewership-up-1033-035535a">2024 Nielsen Sports SA Trends: Dricus du Plessis vs Israel Adesanya title defence viewership up 1033%</a><div class="content-item_attrib">10 Sep 2024</div></div></article><article class="bcol-calc-6 bcol-calc-md-3 CC_i"><img src="https://biz-file.com/c/2408/746457-300x156.jpg?3" data-src="https://biz-file.com/c/2408/746457-300x156.jpg?3" class="lazyload" width="300" height="156" alt="Source: 漏 Olympics A As a sponsor, from January to May 2024, Visa has spent nearly $29m on advertising for the Olympics" loading="lazy"><div class="CC_body"><a class="CC_content-title" href="/article/how-brands-are-using-long-term-sports-sponsorships-to-build-brand-equity-694151a">#Paris2024: How brands are using long-term sports sponsorships to build brand equity</a><div class="content-item_attrib">5 Aug 2024</div></div></article><article class="bcol-calc-6 bcol-calc-md-3 CC_i"><img src="https://biz-file.com/c/2407/745374-300x156.jpg" data-src="https://biz-file.com/c/2407/745374-300x156.jpg" class="lazyload" width="300" height="156" alt="Mscsports facilitates inaugural Toyota Cup in partnership with Kaizer Chiefs and Toyota SA" loading="lazy"><div class="CC_body"><a class="CC_company-name jxPHOH" href="/PressOffice/Mscsports">Mscsports</a><a class="CC_content-title" href="/article/mscsports-facilitates-inaugural-toyota-cup-in-partnership-with-kaizer-chiefs-and-toyota-sa-149856a">Mscsports facilitates inaugural Toyota Cup in partnership with Kaizer Chiefs and Toyota SA</a><div class="content-item_attrib">25 Jul 2024</div></div></article><div class="CC_i-loading" style="min-width: 1000px;" data-url="/Request/LoadNextContent1Carousel_Related.aspx?l=196&c=48&ct=1&ci=255442&ajax=1"></div></div><a href="#" data-href="/196/48.html" id="j-CC_btn-next" class="cc-btn CC_btn-next bx-next" aria-label="next-articles"><span class="CC_btn-next-img"></span></a></div></div><a class="jx" data-x="axM:{'triggerOnScrollCount':true}" data-href="/Request/TopStoriesBelowInstance.aspx?l=196" style="opacity:0"></a><a class="jx" data-x="axM:{'triggerOnScrollCount':true}" data-href="/Request/FrontPageBottom.aspx?l=196" style="opacity:0"></a></div><div id="nextclick-placeholder"></div></div><a class="jx" data-x="axM:{'triggerOnScrollCount':true}" data-href="/Request/AjaxLoadFooter.aspx?l=196&c=48&hfa=0" href="" style="opacity:0;"></a><a class="rpbr-tab j-rpbr-tab d-desktop-only" data-x="pRID:{ 'on': 'hover', 'transition': 'fadeIn', 'position': 'none', 'showLoading':true}" data-url="/Request/PopupBottomRightRateCard.aspx?2" data-target="j-rpbr-placeholder" href="/advertise" style="z-index: 999">Let's do Biz</a><div id="j-rpbr-placeholder" class="rpbr-placeholder d-desktop-only" style="display: none;"></div><style></style>  <div id='div-gpt-ad-19d70343-0010-474f-90fa-a7552f63bee8-638757620877004878' class='j-adslot jxa bizad ad-fullpageadgeneric d-desktop-only ' style='width:1px;height:1px;' data-width='1' data-height='1' data-adtype='FullPageAdGeneric' data-adunit='/8428/SouthAfrica/Marketing/Sponsorship/News/Article' data-tname='Pos' data-tvalue='FullPageAdGeneric' data-platform='2' data-adwidthlimit='1350'></div> <script>implementLazyLoading();</script> <script>initAds();</script> <script> $script('https://cdn.jsdelivr.net/npm/jquery@3.6.0/dist/jquery.min.js','j'); $script(['/res/js/biz'+(typeof dotES5!='undefined'?dotES5:'')+'.js?n62s','/res/js/mobile'+(typeof dotES5!='undefined'?dotES5:'')+'.js?n2d'],'b');</script> <noscript><link href="/res/css/noscript.css?d2" rel=stylesheet></noscript> <link href="/res/js/fancybox/jquery.fancybox.css?1" rel=stylesheet> <link href="/res/lib/lightslider/lightslider_2.css?5" rel=stylesheet> <script> $script.ready('j',function(){ if (isMobileDeviceWidth()){addStyleSheetToHead('/res/lib/sidebar-menu/sidebar-menu.min.css?2');addStyleSheetToHead('https://cdnjs.cloudflare.com/ajax/libs/font-awesome/4.7.0/css/font-awesome.min.css');} $script('/res/lib/sidebar-menu/sidebar-menu.min.js?2', 'lib41'); $script('/res/js/fancybox/jquery.fancybox.pack.js', 'lib7'); $script('/res/lib/lightslider/lightslider_2.js?5', 'lib40'); $script('/res/js/listify/jquery.listify.1.mod.js?7', 'lib2'); $script('/res/js/tipsy/jquery.tipsy.js', 'lib9'); }); </script> <script> onReady(function(){var $stickyad = $('.dfp-rhm-fixed'); $stickyad.stkyBx({topOffset: 48, show_placeholder: true, forceSticky : true});}); onReady(function(){$('.SM-i--dropdown').pRID({ on: 'hover', position:'below', transition: 'none', delay:200, leftOffset: 0, topOffset: -1, tailClass: 'pop1-arrow', preventDefaultLink: false, removeDelayIfPopupVisible: true, disablePopupAtWidth: 767});}); onReady(function(){$('.industryDropDown').pRID({ on: 'hover', position:'below', transition: 'none', delay:200, leftOffset: 0, topOffset: -2, tailClass: 'pop1-arrow', preventDefaultLink: false, removeDelayIfPopupVisible: true, disablePopupAtWidth: 767, width: 220});}); onReady(function(){$.sidebarMenu('#sidebar-menu')},41); onReady(function(){$('.mm-ul .mm-li').pRID({ on: 'hover',position:'below', transition: 'none', delay:200, leftOffset: 0, topOffset: -1, tailClass: 'pop1-arrow', preventDefaultLink: false, removeDelayIfPopupVisible: true, disablePopupAtWidth: 767});}); onReady(function(){$('.jShareLinkinstanceSocialData.ContentTypeIdString ').pWOC({width:800, height:400});}); onReady(function(){resizeInstanceRightMargin('main-article-196-48-1-255442', 'j-rhm-frontpage-scroll ul');}); onReady(function(){checkSaved('jCheckSave','1', 'SS_save--saved', 'rm','1')}); </script> <script>console.log('Generated:19:14:47'); </script><div id="_sitestats" style="position:absolute; top:10px; left:10px; z-index:-1; visibility: hidden"></div> <script>var RN = new String (Math.random()); var RNS = RN.substring (2, 11);document.getElementById('_sitestats').innerHTML='<img src="/Log/Log'+'Page.aspx?l=196&c=48&ct=1&ci=255442&co=0&url=%2farticle%2fbetway-sa20-catch-r2m-testament-to-sports-marketing-709652a&pt=2&ap=' + adPosition + '&RNS='+ RNS +'&mob='+(isMobileDeviceWidth()?'1':'0')+'" alt="" width="1" height="1">';</script> </body> </html>