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电商营销博客 - Shopify 为您带来的电商新闻、在线商店提示和更多资讯

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!state.error &amp;&amp; state.hint}" class="marketing-input-wrapper"><span class="marketing-label marketing-label--in-field marketing-label--floating">电子邮件地址</span><input placeholder="电子邮件地址" aria-describedby="MessageId_9a2b" name="signup[email]" type="email" autocomplete="email" data-bind="state.value" data-bind-event-blur="ShopifyMarketing.context.form_0.handleFieldBlur(ShopifyMarketing.context.email0)" data-bind-event-keyup="ShopifyMarketing.context.form_0.handleFieldKeyup(event, ShopifyMarketing.context.email0)" class="marketing-input marketing-input--floating" id="0_signup_email"/></label><span class="marketing-form__messages" id="MessageId_9a2b"><span class="suggest hide" data-bind-unsafe-html="displayHint()" data-bind-show="!state.error &amp;&amp; state.hint"></span><span class="error hide" data-bind="displayError()" data-bind-show="state.error == true"></span></span></div></div> <div data-define="{ password0: new StatefulField( 'password', form_0, this, { required: true, validate: true, live: false, showHint: false, showError: true }, {}, 'form_0' )} " class="stateful-field password "><div data-context="password0"><label data-bind-class="{'js-has-error': state.error,'js-is-filled': state.filled || state.value.length > 0,'js-has-hint': !state.error &amp;&amp; state.hint}" class="marketing-input-wrapper"><span class="marketing-label marketing-label--in-field marketing-label--floating">密码</span><input placeholder="密码" aria-describedby="MessageId_890a" name="signup[password]" type="password" autocomplete="new-password" data-bind="state.value" data-bind-event-blur="ShopifyMarketing.context.form_0.handleFieldBlur(ShopifyMarketing.context.password0)" data-bind-event-keyup="null" class="marketing-input marketing-input--floating" id="0_signup_password"/></label><span class="marketing-form__messages" id="MessageId_890a"><span class="suggest hide" data-bind-unsafe-html="displayHint()" data-bind-show="!state.error &amp;&amp; state.hint"></span><span class="error hide" data-bind="displayError()" data-bind-show="state.error == true"></span></span></div></div> <div data-define="{ shop_name0: new StatefulField( 'shop_name', form_0, this, { required: true, validate: true, live: true, showHint: false, showError: true }, {}, 'form_0' )} " class="stateful-field shop_name "><div data-context="shop_name0"><label data-bind-class="{ 'js-has-error': state.error == true, 'js-is-focused': state.focus == true, 'js-is-filled': state.filled == true || state.value.length > 0, }" class="marketing-input-wrapper shop_name"><span class="marketing-label marketing-label--in-field marketing-label--floating">商店名称</span><input placeholder="商店名称" aria-describedby="MessageId_8816" name="signup[shop_name]" type="text" autocomplete="off" data-bind="state.value" data-bind-event-blur="ShopifyMarketing.context.form_0.handleFieldBlur(ShopifyMarketing.context.shop_name0)" data-bind-event-keyup="ShopifyMarketing.context.form_0.handleFieldKeyup(event, ShopifyMarketing.context.shop_name0)" class="marketing-input marketing-input--floating" id="0_signup_shop_name"/></label><span class="marketing-form__messages" id="MessageId_8816"><span class="suggest hide" data-bind-unsafe-html="displayHint()" data-bind-show="!state.error &amp;&amp; state.hint"></span><span class="error hide" data-bind="displayError()" data-bind-show="state.error == true &amp;&amp; state.pending == false" data-bind-unsafe-html="displayError()"></span></span></div></div> <div data-define="{ subdomain0: new StatefulField( 'subdomain', form_0, this, { required: true, validate: true, live: true, showHint: false, showError: true }, {}, 'form_0' )} " class="stateful-field subdomain marketing-input-suffix-wrapper"><div data-context="subdomain0"><label data-bind-class="{ 'js-has-error': state.error == true, 'js-is-pending': state.pending == true, 'js-is-focused': state.focus == true, 'js-is-filled': state.filled == true || state.value.length > 0, }" class="marketing-input-wrapper subdomain"><span class="marketing-label marketing-label--in-field marketing-label--floating">商店 URL</span><input placeholder="商店 URL" aria-describedby="MessageId_caee" name="signup[subdomain]" type="text" autocomplete="off" data-bind="state.value" data-bind-event-blur="ShopifyMarketing.context.form_0.handleFieldBlur(ShopifyMarketing.context.subdomain0)" data-bind-event-keyup="ShopifyMarketing.context.form_0.handleFieldKeyup(event, ShopifyMarketing.context.subdomain0)" class="marketing-input marketing-input--floating" id="0_signup_subdomain"/><span class="marketing-input-suffix">.myshopify.com</span></label><span class="marketing-form__messages" id="MessageId_caee"><span class="suggest hide" data-bind-unsafe-html="displayHint()" data-bind-show="!state.error &amp;&amp; state.hint"></span><span class="error hide" data-bind="displayError()" data-bind-show="state.error == true &amp;&amp; state.pending == false" data-bind-unsafe-html="displayError()"></span></span></div></div> <div data-define="{hiddenFields_0: new HiddenFields({ source: &quot;&quot;, source_url: &quot;&quot;, source_url_referer: &quot;&quot;, signup_code: &quot;&quot;, signup_page: &quot;&quot;, signup_page_referer: &quot;&quot;, signup_types: [], theme: &quot;&quot;, selected_app: &quot;&quot;, selected_plan: &quot;&quot;, domain_to_connect: &quot;&quot;, }, this)}"> <div data-context="hiddenFields_0"> <input type="hidden" name="ref" value=""> <input type="hidden" name="language" value="zh"> <input type="hidden" name="locale" value="zh-CN"> <input type="hidden" name="_y" data-bind="fields.y"> <input type="hidden" name="ssid" data-bind="fields.ssid"> <input type="hidden" name="source" data-bind="fields.source"> <input type="hidden" name="source_url" data-bind="fields.source_url"> <input type="hidden" name="source_url_referer" data-bind="fields.source_url_referer"> <input type="hidden" name="signup_code" data-bind="fields.signup_code"> <input type="hidden" name="signup_page" data-bind="fields.signup_page"> <input type="hidden" name="signup_page_referer" data-bind="fields.signup_page_referer"> <input type="hidden" name="promotional_program_code" value=""> <input type="hidden" name="domain_to_connect" data-bind="fields.domain_to_connect"> <input type="hidden" name="signup_types[]" data-bind-disabled="fields.signup_types" data-bind="fields.signup_type"> <input type="hidden" name="extra[selected_theme]" data-bind="fields.theme"> <input type="hidden" name="extra[selected_app]" data-bind="fields.selected_app"> <input type="hidden" name="extra[selected_plan]" data-bind="fields.selected_plan"> </div> </div> <div class=" cta_wrapper"> <button class="marketing-button marketing-form__button " name="button" data-bind-disabled="form_0.pending == true" type="submit">创建商店</button> </div> </form> </div> <div id="Announcements"></div> <header id="SiteNavContainer" class="site-nav-container "> <div class="marketing-nav-wrapper"> <a class="in-page-link skip-to-main visuallyhidden focusable" data-ga-event="Main Nav" data-ga-action="Skip to content" data-trekkie-event="Main Nav" data-trekkie-action="Skip to content" data-trekkie-id="Main Nav Skip to content" href="#Main">跳至内容</a> <nav class="marketing-nav--skin-dark marketing-nav marketing-nav--primary" id="ShopifyMainNav" itemscope="itemscope" itemtype="https://schema.org/SiteNavigationElement"> <div class="marketing-nav__logo "> <a href="/web/20211030063643/https://zh.shopify.com/" class="marketing-nav__logo__shopify" data-ga-event="Main Nav" data-ga-action="Logo" data-trekkie-event="Main Nav" data-trekkie-action="Logo" data-trekkie-id="Main Nav Logo"> <svg class="icon" aria-labelledby="icon-logos-shopify-white-1-title" role="img"><title id="icon-logos-shopify-white-1-title">Shopify</title> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#logos-shopify-white"/> </svg> </a> </div> <ul class="marketing-nav__items display--expanded-nav"> <li><div class="popover-wrapper js-popover-dropdown popover-wrapper--dropdown" data-position="bottom" data-align="left"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--primary" itemprop="name" data-ga-event="Main Nav" data-ga-action="Start Nav" data-trekkie-event="Main Nav" data-trekkie-action="Start Nav" data-trekkie-id="Main Nav Start Nav">开店<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="popover"><div class="popover__content"><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/start" class="marketing-nav__item marketing-nav__item--separated marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Start" data-trekkie-event="Main Nav" data-trekkie-action="Start" data-trekkie-id="Main Nav Start">开始搭建自己的商店</a></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Branding Nav" data-trekkie-event="Main Nav" data-trekkie-action="Branding Nav" data-trekkie-id="Main Nav Branding Nav">品牌营销<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">打造专业的品牌形象,帮助客户与自己的商店建立联系</p><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/tools/business-name-generator" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Business name generator" data-trekkie-event="Main Nav" data-trekkie-action="Business name generator" data-trekkie-id="Main Nav Business name generator">企业名称生成器</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online presence Nav" data-trekkie-event="Main Nav" data-trekkie-action="Online presence Nav" data-trekkie-id="Main Nav Online presence Nav">在线形象<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">寻找域名、浏览图库并扩大自己的品牌影响</p><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/domains" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Web addresss" data-trekkie-event="Main Nav" data-trekkie-action="Web addresss" data-trekkie-id="Main Nav Web addresss">网址</a></li><li><a href="https://web.archive.org/web/20211030063643/https://burst.shopify.com/" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Stock photography" data-trekkie-event="Main Nav" data-trekkie-action="Stock photography" data-trekkie-id="Main Nav Stock photography">图库照片</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Store set up Nav" data-trekkie-event="Main Nav" data-trekkie-action="Store set up Nav" data-trekkie-id="Main Nav Store set up Nav">商店设置<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">使用 Shopify 强大的功能开始销售</p><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/oberlo" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Products to sell" data-trekkie-event="Main Nav" data-trekkie-action="Products to sell" data-trekkie-id="Main Nav Products to sell">待售产品</a></li><li><a href="https://web.archive.org/web/20211030063643/https://themes.shopify.com/?locale=zh-CN" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Theme store" data-trekkie-event="Main Nav" data-trekkie-action="Theme store" data-trekkie-id="Main Nav Theme store">商店模板</a></li></ul></div></div></div></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-dropdown popover-wrapper--dropdown" data-position="bottom" data-align="left"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--primary" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell Nav" data-trekkie-event="Main Nav" data-trekkie-action="Sell Nav" data-trekkie-id="Main Nav Sell Nav">销售<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="popover"><div class="popover__content"><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/sell" class="marketing-nav__item marketing-nav__item--separated marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sell everywhere" data-trekkie-event="Main Nav" data-trekkie-action="Sell everywhere" data-trekkie-id="Main Nav Sell everywhere">面向全球销售产品</a></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online store" data-trekkie-event="Main Nav" data-trekkie-action="Online store" data-trekkie-id="Main Nav Online store">在线商店<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">使用电商网站进行在线销售</p><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/online" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online Overview" data-trekkie-event="Main Nav" data-trekkie-action="Online Overview" data-trekkie-id="Main Nav Online Overview">概述</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/online/ecommerce-solutions" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online Features" data-trekkie-event="Main Nav" data-trekkie-action="Online Features" data-trekkie-id="Main Nav Online Features">功能特色</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/examples" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online Examples" data-trekkie-event="Main Nav" data-trekkie-action="Online Examples" data-trekkie-id="Main Nav Online Examples">示例</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/online/themes" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Online Themes" data-trekkie-event="Main Nav" data-trekkie-action="Online Themes" data-trekkie-id="Main Nav Online Themes">模板</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Point of Sale Nav" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Nav" data-trekkie-id="Main Nav Point of Sale Nav">POS<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">在零售店、快闪店及其他实体店进行销售</p><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/pos" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Point of Sale Overview" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Overview" data-trekkie-id="Main Nav Point of Sale Overview">概述</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/pos/hardware" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Point of Sale Hardware" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Hardware" data-trekkie-id="Main Nav Point of Sale Hardware">硬件</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/pos/features" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Point of Sale Features" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Features" data-trekkie-id="Main Nav Point of Sale Features">功能特色</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Buy Button Nav" data-trekkie-event="Main Nav" data-trekkie-action="Buy Button Nav" data-trekkie-id="Main Nav Buy Button Nav">Buy Button<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">将现有网站或博客转变为在线商店</p><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/buy-button" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Buy Button" data-trekkie-event="Main Nav" data-trekkie-action="Buy Button" data-trekkie-id="Main Nav Buy Button">概述</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sales channels Nav" data-trekkie-event="Main Nav" data-trekkie-action="Sales channels Nav" data-trekkie-id="Main Nav Sales channels Nav">销售渠道<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">触及数百万购物者并提升销售额</p><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/channels" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Sales channels" data-trekkie-event="Main Nav" data-trekkie-action="Sales channels" data-trekkie-id="Main Nav Sales channels">概述</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/facebook-instagram" class="marketing-nav__item marketing-nav__item--active marketing-nav__item--child" itemprop="name" aria-current="page" data-ga-event="Main Nav" data-ga-action="Facebook and Instagram" data-trekkie-event="Main Nav" data-trekkie-action="Facebook and Instagram" data-trekkie-id="Main Nav Facebook and Instagram">Facebook 和 Instagram</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/google" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Google Buy" data-trekkie-event="Main Nav" data-trekkie-action="Google Buy" data-trekkie-id="Main Nav Google Buy">Google</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/ebay" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="eBay" data-trekkie-event="Main Nav" data-trekkie-action="eBay" data-trekkie-id="Main Nav eBay">eBay</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-flyout popover-wrapper--flyout" data-position="right" data-align="top"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="International commerce Nav" data-trekkie-event="Main Nav" data-trekkie-action="International commerce Nav" data-trekkie-id="Main Nav International commerce Nav">跨境电商<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-right"/> </svg></button><div class="popover"><div class="popover__content"><p class="popover__description">使用跨境销售工具,打入新市场,触达更多客户</p><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/markets" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="International commerce Overview" data-trekkie-event="Main Nav" data-trekkie-action="International commerce Overview" data-trekkie-id="Main Nav International commerce Overview">概述</a></li></ul></div></div></div></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-dropdown popover-wrapper--dropdown" data-position="bottom" data-align="left"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--primary" itemprop="name" data-ga-event="Main Nav" data-ga-action="Market Nav" data-trekkie-event="Main Nav" data-trekkie-action="Market Nav" data-trekkie-id="Main Nav Market Nav">营销<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="popover"><div class="popover__content"><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/market" class="marketing-nav__item marketing-nav__item--separated marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Market your business" data-trekkie-event="Main Nav" data-trekkie-action="Market your business" data-trekkie-id="Main Nav Market your business">推广自己的业务</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/email-marketing" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Email marketing" data-trekkie-event="Main Nav" data-trekkie-action="Email marketing" data-trekkie-id="Main Nav Email marketing">电子邮件营销</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/facebook-marketing" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Facebook Ads" data-trekkie-event="Main Nav" data-trekkie-action="Facebook Ads" data-trekkie-id="Main Nav Facebook Ads">Facebook 广告</a></li></ul></div></div></div></li><li><div class="popover-wrapper js-popover-dropdown popover-wrapper--dropdown" data-position="bottom" data-align="left"><button type="button" class="popover__trigger marketing-nav__item marketing-nav__item--primary" itemprop="name" data-ga-event="Main Nav" data-ga-action="Manage Nav" data-trekkie-event="Main Nav" data-trekkie-action="Manage Nav" data-trekkie-id="Main Nav Manage Nav">管理<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="popover"><div class="popover__content"><ul class="popover__list"><li><a href="/web/20211030063643/https://zh.shopify.com/manage" class="marketing-nav__item marketing-nav__item--separated marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" data-ga-action="Manage everything" data-trekkie-event="Main Nav" data-trekkie-action="Manage everything" data-trekkie-id="Main Nav Manage everything">全面管理</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/payments" class="marketing-nav__item marketing-nav__item--child" itemprop="name" data-ga-event="Main Nav" 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class="drawer__item accordion-link">品牌营销<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">打造专业的品牌形象,帮助客户与自己的商店建立联系</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211030063643/https://zh.shopify.com/tools/business-name-generator" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Business name generator" data-trekkie-event="Main Nav" data-trekkie-action="Business name generator" data-trekkie-id="Main Nav Business name generator">企业名称生成器</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">在线形象<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">寻找域名、浏览图库并扩大自己的品牌影响</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211030063643/https://zh.shopify.com/domains" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Web addresss" data-trekkie-event="Main Nav" data-trekkie-action="Web addresss" data-trekkie-id="Main Nav Web addresss">网址</a></li><li><a href="https://web.archive.org/web/20211030063643/https://burst.shopify.com/" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Stock photography" data-trekkie-event="Main Nav" data-trekkie-action="Stock photography" data-trekkie-id="Main Nav Stock photography">图库照片</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">商店设置<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">使用 Shopify 强大的功能开始销售</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211030063643/https://zh.shopify.com/oberlo" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Products to sell" data-trekkie-event="Main Nav" data-trekkie-action="Products to sell" data-trekkie-id="Main Nav Products to sell">待售产品</a></li><li><a href="https://web.archive.org/web/20211030063643/https://themes.shopify.com/?locale=zh-CN" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Theme store" data-trekkie-event="Main Nav" data-trekkie-action="Theme store" data-trekkie-id="Main Nav Theme store">商店模板</a></li></ul></div></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item drawer__item--primary accordion-link">销售<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211030063643/https://zh.shopify.com/sell" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sell everywhere" data-trekkie-event="Main Nav" data-trekkie-action="Sell everywhere" data-trekkie-id="Main Nav Sell everywhere">面向全球销售产品</a></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">在线商店<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">使用电商网站进行在线销售</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211030063643/https://zh.shopify.com/online" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Online Overview" data-trekkie-event="Main Nav" data-trekkie-action="Online Overview" data-trekkie-id="Main Nav Online Overview">概述</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/online/ecommerce-solutions" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Online Features" data-trekkie-event="Main Nav" data-trekkie-action="Online Features" data-trekkie-id="Main Nav Online Features">功能特色</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/examples" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Online Examples" data-trekkie-event="Main Nav" data-trekkie-action="Online Examples" data-trekkie-id="Main Nav Online Examples">示例</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/online/themes" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Online Themes" data-trekkie-event="Main Nav" data-trekkie-action="Online Themes" data-trekkie-id="Main Nav Online Themes">模板</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">POS<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">在零售店、快闪店及其他实体店进行销售</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211030063643/https://zh.shopify.com/pos" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Point of Sale Overview" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Overview" data-trekkie-id="Main Nav Point of Sale Overview">概述</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/pos/hardware" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Point of Sale Hardware" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Hardware" data-trekkie-id="Main Nav Point of Sale Hardware">硬件</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/pos/features" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Point of Sale Features" data-trekkie-event="Main Nav" data-trekkie-action="Point of Sale Features" data-trekkie-id="Main Nav Point of Sale Features">功能特色</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">Buy Button<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">将现有网站或博客转变为在线商店</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211030063643/https://zh.shopify.com/buy-button" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Buy Button" data-trekkie-event="Main Nav" data-trekkie-action="Buy Button" data-trekkie-id="Main Nav Buy Button">概述</a></li></ul></div></li><li class="accordion-item"><button name="button" type="button" class="drawer__item accordion-link">销售渠道<svg class="icon marketing-nav__arrow" aria-hidden="true" focusable="false"> <use xlink:href="/web/20211030063643im_/https://zh.shopify.com/blog#modules-caret-down"/> </svg></button><div class="drawer__items-wrapper accordion-content"><p class="drawer__description">触及数百万购物者并提升销售额</p><ul class="drawer__items drawer__items--nested"><li><a href="/web/20211030063643/https://zh.shopify.com/channels" class="drawer__item" data-ga-event="Main Nav" data-ga-action="Sales channels" data-trekkie-event="Main Nav" data-trekkie-action="Sales channels" data-trekkie-id="Main Nav Sales channels">概述</a></li><li><a href="/web/20211030063643/https://zh.shopify.com/facebook-instagram" class="drawer__item drawer__item--active" data-ga-event="Main 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