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Teads Unveils 2025 Tech Themes Uniquely Poised to Evolve Media and Marketing Strategies Making Outcomes More Achievable Along the Customer Journey

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color: #000000; } .main-body-div { /* display: block; */ position: relative; -webkit-box-sizing: border-box; -moz-box-sizing: border-box; box-sizing: border-box; align-items: center; } ul { list-style: none; /* margin-left: 20px; */ } p { font-family: 'Roboto', sans-serif; font-size: 14px; line-height: 1.7; font-weight: 400; color: #000000; -webkit-font-smoothing: antialiased; -webkit-text-shadow: rgba(0,0,0,.01) 0 0 1px; text-shadow: rgba(0,0,0,.01) 0 0 1px; } p a { display: inline; position: relative; color: inherit; /* border-bottom: solid 1px #ff1c1c; */ -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } a, a:hover, a:visited, a:active, a:link { text-decoration: none; -webkit-font-smoothing: antialiased; -webkit-text-shadow: rgba(0,0,0,.01) 0 0 1px; text-shadow: rgba(0,0,0,.01) 0 0 1px; } p a:active { position: relative; color: #000000; } ::selection { } p::selection { } h1{font-size: 48px;} h2{font-size: 36px;} h3{font-size: 24px;} h4{font-size: 18px;} h5{font-size: 14px;} h1, h2, h3, h4, h5, h6 { font-family: 'Roboto', sans-serif; font-weight: 500; -webkit-font-smoothing: antialiased; -webkit-text-shadow: rgba(0,0,0,.01) 0 0 1px; text-shadow: rgba(0,0,0,.01) 0 0 1px; } h1::selection, h2::selection, h3::selection, h4::selection, h5::selection, h6::selection { } .form-control { color: #000000; } section { display: block; position: relative; box-sizing: border-box; } .clear { clear: both; } .clearfix::before, .clearfix::after { content: ""; display: table; } .clearfix::after { clear: both; } .clearfix { zoom: 1; } .float_left { float: left; } .float_right { float: right; } .trans_200 { -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .trans_300 { -webkit-transition: all 300ms ease; -moz-transition: all 300ms ease; -ms-transition: all 300ms ease; -o-transition: all 300ms ease; transition: all 300ms ease; } .trans_400 { -webkit-transition: all 400ms ease; -moz-transition: all 400ms ease; -ms-transition: all 400ms ease; -o-transition: all 400ms ease; transition: all 400ms ease; } .trans_500 { -webkit-transition: all 500ms ease; -moz-transition: all 500ms ease; -ms-transition: all 500ms ease; -o-transition: all 500ms ease; transition: all 500ms ease; } .fill_height { height: 100%; } .super_container { width: 100%; z-index: 9999; } .prlx_parent { overflow: hidden; } .prlx { height: 130% !important; } .nopadding { padding: 0px !important; } .button { display: inline-block; background: #fc0b0b; border-radius: 5px; height: 48px; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .button a { display: block; font-size: 18px; font-weight: 400; line-height: 48px; color: #FFFFFF; padding-left: 35px; padding-right: 35px; } .button:hover { opacity: 0.8; } /********************************* 3. Header *********************************/ .header { width: 100%; clear: both; z-index: 9999; background-color: #fff; } /********************************* 3.1 Top Bar *********************************/ .top_bar { width: 100%; height: 56px; background: #fafafa; border-bottom: solid 1px rgba(0,0,0,0.05); z-index: 2; } .header.scrolled .top_bar { display: none; } .top_bar_contact { display: inline-block; } .top_bar_contact_item { font-size: 16px; font-weight: 300; line-height: 56px; margin-right: 40px; } .top_bar_contact_item:not(:first-child) { margin-right: 0px; } .top_bar_contact_item a { font-size: 14px; font-weight: 300; line-height: 56px; color: #000; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .top_bar_contact_item a:hover { color: #000000; } .top_bar_contact_item:last-child { margin-right: 0px; } .top_bar_icon { display: inline-block; margin-right: 14px; -webkit-transform: translateY(-2px); -moz-transform: translateY(-2px); -ms-transform: translateY(-2px); -o-transform: translateY(-2px); transform: translateY(-2px); } .top_bar_menu { display: inline-block; } .top_bar_dropdown li { padding-left: 13px; padding-right: 13px; } .standard_dropdown li { display: inline-block; position: relative; height: 50px; margin-left: 0px; } .standard_dropdown li li { display: block; width: 100%; margin-left: 0px; } .standard_dropdown li li a { display: block; width: 100%; border-bottom: solid 1px #f2f2f2; font-size: 16px; } .standard_dropdown li:last-child a { border-bottom: none; } .standard_dropdown li.hassubs > a i { display: inline-block; margin-left: 5px; } .standard_dropdown li.right-arrow > a i { margin-left: 180px; } .standard_dropdown li a { display: block; position: relative; font-size: 16px; font-weight: 300; color: #000000; line-height: 56px; white-space: nowrap; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .standard_dropdown li a:hover { color: #fc0b0b; } .hover-bcackground li:hover{ background-color: #fc0b0b; color: #ffffff; } .standard_dropdown li a i { display: none; -webkit-transform: translateY(-1px); -moz-transform: translateY(-1px); -ms-transform: translateY(-1px); -o-transform: translateY(-1px); transform: translateY(-1px); font-size: 12px; } .standard_dropdown li ul { display: block; position: absolute; top: 120%; left: 0; width: auto; visibility: hidden; opacity: 0; background: #eff1f3; box-shadow: 0px 10px 25px rgba(0,0,0,0.1); -webkit-transition: opacity 0.3s ease; -moz-transition: opacity 0.3s ease; -ms-transition: opacity 0.3s ease; -o-transition: opacity 0.3s ease; transition: all 0.3s ease; z-index: 1; } .standard_dropdown li:hover > ul { top: 100%; visibility: visible; opacity: 1; } .standard_dropdown ul ul { left: 100%; top: 0 !important; } .top_bar_user { display: inline-block; margin-left: 35px; } .user_icon { display: inline-block; margin-right: 7px; -webkit-transform: translateY(-2px); -moz-transform: translateY(-2px); -ms-transform: translateY(-2px); -o-transform: translateY(-2px); transform: translateY(-2px); width: 15px; } .user_icon img { width: 100%; } .top_bar_user div { display: inline-block; } .top_bar_user div:nth-child(2) { margin-right: 21px; } .top_bar_user div:nth-child(2)::after { display: block; position: absolute; top: 50%; -webkit-transform: translateY(-50%); -moz-transform: translateY(-50%); -ms-transform: translateY(-50%); -o-transform: translateY(-50%); transform: translateY(-50%); right: -13px; width: 1px; height: 17px; background: rgba(0,0,0,0.1); content: ''; } .top_bar_user a { font-size: 16px; font-weight: 300; line-height: 56px; color: #000; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .top_bar_user a:hover { color: #8a8a8a; } /********************************* 3.2 Header Main *********************************/ .header_main { z-index: 1; } .header.scrolled .header_main { display: none; } .header_main_item { top: 50%; -webkit-transform: translateY(-50%); -moz-transform: translateY(-50%); -ms-transform: translateY(-50%); -o-transform: translateY(-50%); transform: translateY(-50%); } .logo_container { height: 80px; } .logo { top: 50%; -webkit-transform: translateY(-50%); -moz-transform: translateY(-50%); -ms-transform: translateY(-50%); -o-transform: translateY(-50%); transform: translateY(-50%); } .logo a { font-size: 36px; font-weight: 500; color: #0e8ce4; } .header_search { height: 70px; } .header_search_content { top: 50%; -webkit-transform: translateY(-50%); -moz-transform: translateY(-50%); -ms-transform: translateY(-50%); -o-transform: translateY(-50%); transform: translateY(-50%); } .header_search_form_container { width: 64%; height: 50px; border: solid 1px #e5e5e5; border-radius: 5px; } .header_search_form { width: 100%; height: 100%; } .header_search_input { display: block; position: relative; width: calc((100% - 50px) * 0.601); height: 100%; line-height: 50px; border: none !important; outline: none !important; padding-left: 26px; color: #7f7f7f; float: left; } .header_search_input::-webkit-input-placeholder { font-size: 16px !important; font-weight: 300; line-height: 50px; color: #a3a3a3 !important; } .header_search_input:-moz-placeholder /* older Firefox*/ { font-size: 16px !important; font-weight: 300; line-height: 50px; color: #a3a3a3 !important; } .header_search_input::-moz-placeholder /* Firefox 19+ */ { font-size: 16px !important; font-weight: 300; line-height: 50px; color: #a3a3a3 !important; } .header_search_input:-ms-input-placeholder { font-size: 16px !important; font-weight: 300; line-height: 50px; color: #a3a3a3 !important; } .header_search_input::input-placeholder { font-size: 16px !important; font-weight: 300; line-height: 50px; color: #a3a3a3 !important; } .custom_dropdown { width: calc((100% - 50px) * 0.399); height: 50px; float: left; padding-left: 26px; } .custom_dropdown::before { display: block; position: absolute; top: 50%; -webkit-transform: translateY(-50%); -moz-transform: translateY(-50%); -ms-transform: translateY(-50%); -o-transform: translateY(-50%); transform: translateY(-50%); left: 0; width: 1px; height: 28px; background: #e5e5e5; content: ''; } .custom_dropdown_list i { display: inline-block; color: #000000; font-size: 12px; margin-left: 3px; -webkit-transform: translateY(-1px); -moz-transform: translateY(-1px); -ms-transform: translateY(-1px); -o-transform: translateY(-1px); transform: translateY(-1px); } .custom_dropdown_placeholder { display: inline-block; font-size: 16px; font-weight: 300; color: #a3a3a3; line-height: 48px; cursor: pointer; } .custom_dropdown_placeholder i { } .custom_list { text-align: left; position: absolute; padding: 0; top: 75px; left: -15px; visibility: hidden; opacity: 0; box-shadow: 0 0 25px rgba(63, 78, 100, 0.15); -webkit-transition: opacity 0.2s ease; -moz-transition: opacity 0.2s ease; -ms-transition: opacity 0.2s ease; -o-transition: opacity 0.2s ease; transition: all 0.2s ease; } .custom_list.active { visibility: visible; opacity: 1; top: 50px; box-shadow: 0 0 25px rgba(63, 78, 100, 0.15); -webkit-transition: opacity 0.3s ease; -moz-transition: opacity 0.3s ease; -ms-transition: opacity 0.3s ease; -o-transition: opacity 0.3s ease; transition: all 0.3s ease; } .custom_list li { height: 35px; padding-left: 15px; padding-right: 15px; background: #FFFFFF; } .custom_list li a { display: block; color: #a3a3a3; line-height: 35px; border-bottom: solid 1px #ededed; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .custom_list li a:hover { color: #0e8ce4; } select { display: inline; border: 0; width: auto; margin-left: 10px; outline: none; -webkit-appearance: none; -moz-appearance: none; border-bottom: 2px solid #555; color: #7b00ff; -webkit-transition: all .4s ease-in-out; transition: all .4s ease-in-out; } select:hover { cursor: pointer; } select option { border: 0; border-bottom: 1px solid #555; padding: 10px; -webkit-appearance: none; -moz-appearance: none; } .header_search_button { position: absolute; top: 0; right: 0; width: 50px; height: 100%; background: #fc0b0b; border: none; outline: none; cursor: pointer; border-top-right-radius: 5px; border-bottom-right-radius: 5px; } .wishlist_cart { height: 90px; } .wishlist { margin-right: 30px; } .wishlist_icon img { width: 100%; } .wishlist_content { margin-left: 14px; } .wishlist_text a { font-size: 18px; font-weight: 400; color: #000000; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .wishlist_text a:hover { color: #0e8ce4; } .wishlist_count { margin-top: -2px; color: #a3a3a3; font-size: 14px; } .cart_count { position: absolute; bottom: -1px; right: -14px; width: 23px; height: 23px; background: #0e8ce4; border-radius: 50%; text-align: center; } .cart_count span { display: block; line-height: 23px; font-size: 12px; color: #FFFFFF; -webkit-transform: translateY(1px); -moz-transform: translateY(1px); -ms-transform: translateY(1px); -o-transform: translateY(1px); transform: translateY(1px); } .cart_icon img { width: 100%; } .cart_content { margin-left: 28px; } .cart_text a { font-size: 18px; font-weight: 400; color: #000000; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .cart_text a:hover { color: #0e8ce4; } .cart_price { font-size: 14px; color: #a3a3a3; margin-top: -2px; } /********************************* 3.3 Main Navigation *********************************/ .main_nav { width: 100%; border-top: solid 1px #f2f2f2; box-shadow: 0px 5px 20px rgba(0,0,0,0.1); background: #FFFFFF; } .header.scrolled .main_nav { position: fixed; top: 0; left: 0; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .main_nav_content { width: 100%; height: 60px; } .cat_menu_container { width: 293px; height: 100%; background: #0e8ce4; padding-left: 35px; cursor: pointer; z-index: 1; } .cat_menu_title { height: 100%; } .cat_burger { width: 18px; height: 14px; } .cat_burger span { display: block; position: absolute; left: 0; width: 100%; height: 2px; background: #FFFFFF; } .cat_burger span:nth-child(2) { top: 6px; } .cat_burger span:nth-child(3) { top: 12px; } .cat_menu_text { font-size: 18px; font-weight: 400; color: #FFFFFF; text-transform: uppercase; margin-left: 20px; } .cat_menu_container ul { display: block; position: absolute; top: 100%; left: 0; /*visibility: hidden; opacity: 0;*/ min-width: 100%; background: #FFFFFF; box-shadow: 0px 10px 25px rgba(0,0,0,0.1); -webkit-transition: opacity 0.3s ease; -moz-transition: opacity 0.3s ease; -ms-transition: opacity 0.3s ease; -o-transition: opacity 0.3s ease; transition: all 0.3s ease; } .cat_menu_container > ul { padding-top: 13px; } .cat_menu_container:hover .cat_menu { visibility: visible; opacity: 1; } .cat_menu li { display: block; position: relative; width: auto; height: 46px; border-bottom: solid 1px #f2f2f2; padding-left: 35px; padding-right: 30px; white-space: nowrap; } .cat_menu li.hassubs > a i { display: block; } .cat_menu li a { display: block; position: relative; font-size: 16px; font-weight: 300; color: #000000; line-height: 46px; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .cat_menu li a:hover { color: #0e8ce4; } .cat_menu li a i { display: none; position: absolute; top: 50%; -webkit-transform: translateY(-50%); -moz-transform: translateY(-50%); -ms-transform: translateY(-50%); -o-transform: translateY(-50%); transform: translateY(-50%); right: 0; font-size: 12px; } .cat_menu li ul { display: block; position: absolute; top: 35px; left: 100%; visibility: hidden; opacity: 0; width: 100%; background: #FFFFFF; box-shadow: 0px 10px 25px rgba(0,0,0,0.1); } .cat_menu li:hover > ul { top: 0; visibility: visible; opacity: 1; } .main_nav_dropdown li { margin-right: 25px; } .main_nav_dropdown li:last-child { margin-right: 0px; } .main_nav_dropdown li a { font-size: 16px; font-weight: 500; color: #fd4141; line-height: 60px; } .main_nav_dropdown li ul li a { color: #000000; } .main_nav_dropdown li ul li a:hover { color: #ffffff; } .main_nav_dropdown li li { padding-left: 15px; padding-right: 15px; margin-right: 0px; } .menu_trigger_container { display: none; width: auto; height: 100%; padding-right: 25px; padding-left: 25px; cursor: pointer; } .menu_trigger { height: 100%; } .menu_burger_inner { display: inline-block; } .menu_trigger_text { display: inline-block; font-size: 18px; font-weight: 400; color: #FFFFFF; text-transform: uppercase; margin-right: 16px; } /********************************* 3.4 Page Menu *********************************/ .page_menu { margin-top: 15px; -webkit-transition: all 500ms ease; -moz-transition: all 500ms ease; -ms-transition: all 500ms ease; -o-transition: all 500ms ease; transition: all 500ms ease; } .page_menu_content { height: 0px; background: #eff1f3; padding-left: 15px; padding-right: 15px; overflow: hidden; } .page_menu_search { display: none; width: 100%; margin-top: 30px; margin-bottom: 30px; } .page_menu_search_input { width: 100%; height: 40px; background: #FFFFFF; border: none; outline: none; padding-left: 25px; } .page_menu_item { display: block; position: relative; border-bottom: solid 1px rgba(255,255,255,0.1); vertical-align: middle; } .page_menu_item > a { display: block; color: #000000; font-weight: 500; height: 50px; line-height: 50px; font-size: 14px; text-transform: uppercase; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .page_menu_item > a:hover { color: #fd3535; } .page_menu_item a i { display: none; margin-left: 8px; } .page_menu_item.has-children > a > i { display: inline-block; } .page_menu_selection { margin: 0; width: 100%; height: 0px; overflow: hidden; z-index: 1; } .page_menu_selection li { padding-left: 10px; padding-right: 10px; line-height: 50px; } .page_menu_selection li a { display: block; color: #FFFFFF; border-bottom: solid 1px rgba(255,255,255,0.1); font-size: 14px; text-transform: uppercase; -webkit-transition: opacity 0.3s ease; -moz-transition: opacity 0.3s ease; -ms-transition: opacity 0.3s ease; -o-transition: opacity 0.3s ease; transition: all 0.3s ease; } .page_menu_selection li a:hover { color: #b5aec4; } .page_menu_selection li:last-child a { border-bottom: none; } .menu_contact_item { display: inline-block; font-size: 12px; font-weight: 300; line-height: 56px; margin-right: 40px; color: #000000; } .menu_contact_item:not(:first-child) { margin-right: 0px; } .menu_contact_item a { font-size: 12px; font-weight: 300; line-height: 56px; color: #000000; -webkit-transition: all 200ms ease; -moz-transition: all 200ms ease; -ms-transition: all 200ms ease; -o-transition: all 200ms ease; transition: all 200ms ease; } .menu_contact_item a:hover { color: #fc0b0b; } .menu_contact_item:last-child { margin-right: 0px; } .menu_contact_icon { display: inline-block; margin-right: 14px; -webkit-transform: translateY(-2px); -moz-transform: translateY(-2px); -ms-transform: translateY(-2px); -o-transform: translateY(-2px); transform: translateY(-2px); } /********************************* 3.4 Responsive *********************************/ @media (min-width: 1200px){ .container { max-width: 1300px !important; } } /* @media only screen and (max-width: 1199px) { .main_nav_dropdown li { margin-right: 30px; } .main_nav_dropdown li a { font-size: 16px; } } */ @media only screen and (max-width: 767px) { .header_search { display: none; } .page_menu_search { display: block; } .main_nav { margin-top: 0px; } } @media only screen and (max-width: 1210px) { .header_search { height: 50px; } .custom_dropdown { text-align: left; } .main_nav { margin-top: 56px; } .main_nav_menu { display: none; } .logo_container, .wishlist_cart { height: 125px; } .main_nav_content { background: #fd3535; } .menu_trigger_container { display: block; } .top_bar { height: 40px; } .top_bar_contact_item { font-size: 14px; margin-right: 20px; line-height: 40px; } .top_bar_contact_item a { font-size: 14px; line-height: 40px; } .top_bar_icon { margin-right: 4px; } .top_bar_icon img { width: 70%; } .top_bar_menu { display: none; } .top_bar_user a { font-size: 12px; line-height: 40px; } .user_icon { -webkit-transform: translateY(-1px); -moz-transform: translateY(-1px); -ms-transform: translateY(-1px); -o-transform: translateY(-1px); transform: translateY(-1px); width: 12px; } } @media only screen and (min-width: 575px) and (max-width: 1210px){ } @media only screen and (max-width: 575px) { h2{font-size: 24px;} p{font-size: 13px;} .top_bar { display: none; } .logo_container, .wishlist_cart { height: 72px; } .logo a { font-size: 24px; } .cat_burger { width: 22px; height: 12px; } .cat_burger span:nth-child(2) { top: 5px; } .cat_burger span:nth-child(3) { top: 10px; } .menu_trigger_text { font-size: 13px; margin-right: 10px; } .wishlist { margin-right: 23px; } .wishlist_content { margin-left: 6px; } .wishlist_text { display: none; } .cart_text { display: none; } .wishlist_text a, .cart_text a { font-size: 14px; } .wishlist_count, .cart_price { font-size: 12px; } .wishlist_icon { width: 20px; } .cart_content { margin-left: 18px; } .cart_icon { width: 17px; } .cart_count { width: 21px; height: 21px; } .cart_count span { line-height: 21px; } .top_bar_user { margin-left: 0px; } .header_search { display: none; } .main_nav { width: calc(100% + 30px); margin-left: -15px; margin-right: -15px; margin-top: 0px; } .main_nav_content { height: 45px; } .menu_trigger_container { padding-right: 15px; } .page_menu_item > a { font-size: 12px; } .page_menu_selection li a { font-size: 13px; color: #000; } .button { height: 32px; } .button a { font-size: 12px; line-height: 32px; padding-left: 25px; padding-right: 25px; } } @media only screen and (max-width: 575px) { .text-right{ text-align: right !important; display: none; } } @media only screen and (max-width: 575px){ .wishlist { margin: 23px; } } .aboutitechbtn { border: 1px solid #fc0b0b; background: white; margin-top: 16px; color: #fc0b0b; padding: 7px; } .aboutitechbtn:hover{ color: #fff !important; background: #fc0b0b !important; } .aboutitechbtn2 { border: 1px solid #fc0b0b; background: white; color: #fc0b0b; padding: 8px; margin-top: 3px; } .aboutitechbtn2:hover{ color: #fff 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elementor-widget-divider" data-id="da01410" data-element_type="widget" data-widget_type="divider.default"> <div class="elementor-widget-container"> <div class="elementor-divider"> <span class="elementor-divider-separator"> </span> </div> </div> </div> <div class="elementor-element elementor-element-eacb213 quid-img elementor-widget elementor-widget-theme-post-content" data-id="eacb213" data-element_type="widget" data-widget_type="theme-post-content.default"> <div class="elementor-widget-container"> <p align="left">Tech leaps, shifting audience behaviors, and cultural and political movements are colliding to reshape the media landscape in 2025. <a href="https://www.teads.com/" target="_blank" rel="noopener">Teads</a>, the global media platform, unveils Tech Themes 2025, a comprehensive exploration of five key themes poised to redefine advertising strategies for the year ahead. Derived from the Teads Global Tech Themes Survey¹, insights from the Teads Media Barometer, trusted industry data, and perspectives from global media and marketing leaders from a variety of brands including L’Oreal, Toyota, Hilton, Heineken, Kinesso, and many more, this comprehensive guide provides a clear roadmap to navigate emerging challenges and seize new opportunities.</p> <p>Natalie Bastian, Global Chief Marketing Officer of Teads, shares: “In 2024, advertising and publishing executives reacted to a fragmented media landscape. Between global politics, major sports events, and pop culture moments, they stepped up to the challenge to find new, innovative ways to reach the consumer. Whether it was evolving CTV plans or leveraging AI, the advertising industry faced these opportunities head-on. Heading into 2025, these themes guide our focus on delivering to the needs of our clients. From evolving CTV video to shoppable formats and contextual targeting, the opportunities are endless as we harness the full potential of the technology at our disposal.”</p> <p><strong><em>Marketing Technology News: <a href="https://martechseries.com/analytics/searchspring-revolutionizes-ecommerce-insights-with-next-gen-analytics-reporting/" target="_blank" rel="noopener">Searchspring Revolutionizes Ecommerce Insights with Next-gen Analytics &amp; Reporting</a></em></strong></p> <p><strong>Five Key Insights from Tech Themes 2025</strong></p> <ol> <li><strong>Transform Engagement </strong>Through Omnichannel Video Excellence<br /> Omnichannel video strategies are revolutionizing how brands engage audiences, creating cohesive and impactful storytelling that seamlessly resonates across screens. Teads’ omnichannel attention approach ensures video campaigns outperform traditional viewability measures by engaging audiences in both lean-back (CTV) and lean-in (mobile) moments, enhancing relevance and boosting recall. With <strong>42% of media professionals </strong>identifying CTV and omnichannel formats as the top theme for 2025, attention-driven strategies are poised to shape the future of advertising.<sup>1</p> <p></sup></li> <li><strong>Balance Personalization And Privacy </strong>To Drive Impact<br /> As privacy regulations reshape the digital landscape, advertisers face the challenge of delivering personalized experiences while prioritizing consumer privacy. Contextual targeting offers an effective solution, aligning ads seamlessly with real-time content and environments without invasive tracking.</p> <p>Research shows <strong>1 in 3 consumers</strong> recall contextually relevant ads, and <strong>17%</strong> are more likely to make a purchase.<sup>2</sup> Teads leads with <strong>80% cookieless inventory</strong>, enabling brands to achieve scale, performance, and compliance in today’s evolving digital landscape.<sup>3</p> <p></sup></li> <li><strong>Build Trust And Relevance </strong>In Premium Environments<br /> High-quality environments not only ensure <strong>brand safety</strong> but also drive engagement, with <strong>70% of consumers</strong> reporting that the quality of content adjacent to ads impacts their perception of the brand.<sup>4</sup> Campaigns in these premium environments achieve a <strong>25% lift in ROI</strong>, making them essential for advertisers aiming to balance reputation and reach.<sup>5</p> <p></sup></li> <li><strong>Deepen Audience Connections </strong>With Meaningful Moments<br /> From global events like the Olympics to everyday cultural moments, aligning campaigns with meaningful occasions ensures brands remain relevant and memorable. Ads placed during cultural moments achieve <strong>25% higher engagement.⁶</strong> By tailoring campaigns to key cultural events, brands can unlock a <strong>15-20% lift in ROI</strong>, with messaging tailored to increase purchase intent by <strong>+33%.⁷</strong> Teads Contextual Reachcasts help brands “own the moment” by delivering contextually relevant impressions at scale.</li> <li><strong>Master Attention At Every Touchpoint </strong>With Creative Excellence<br /> Creative excellence, powered by AI and innovative solutions, transforms audience engagement into measurable results across every stage of the funnel. From shoppable CTV formats to dynamic inRead units, these tools enable brands to deliver relevant messaging seamlessly throughout the consumer journey. Teads empowers advertisers with AI-powered products, including AudioStack for integrating high-quality AI-generated audio, Personalized AI Voiceover for tailoring ads across languages and contexts, and Actionable CTV with Alexa for voice-enabled consumer interactions.</li> </ol> <p><strong><em>Marketing Technology News: <a href="https://martechseries.com/mts-insights/interviews/martech-interview-with-elizabeth-maxson-cmo-contentful/" target="_blank" rel="noopener">MarTech Interview with Elizabeth Maxson, CMO @ Contentful</a></em></strong></p> <p>The themes identified in Tech Themes 2025 highlight the importance of <strong>data-driven strategies, innovative formats, and premium environments</strong> in creating meaningful connections with audiences.</p> <p>Explore how these themes can transform your advertising strategies. From CTV and web creative excellence to privacy-focused approaches, Teads’ latest ebook helps marketers uncover and plan for the technology trends expected to shake up the industry in 2025 and beyond.</p> <div class="elementor-element elementor-element-9ac04fc elementor-widget elementor-widget-theme-post-content" data-id="9ac04fc" data-element_type="widget" data-widget_type="theme-post-content.default"> <div class="elementor-widget-container"> <div class="bw-release-body "> <div class="elementor-element elementor-element-9ac04fc elementor-widget elementor-widget-theme-post-content" data-id="9ac04fc" data-element_type="widget" data-widget_type="theme-post-content.default"> <div class="elementor-widget-container"> <div class="entry-content clearfix single-post-content"> <div class="continue-reading-content close"> <div class="entry-content clearfix single-post-content"> <div class="continue-reading-content close"> <div class="relpost-thumb-wrapper"> <div> <div class="entry-content 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src="https://martechseries.com/wp-content/uploads/2024/12/Jonathan_Reeve_Eagle-Eye_mass-marketing-AI-768x434.jpg" class="attachment-medium_large size-medium_large wp-image-370921" alt="" /></div> </a> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://martechseries.com/mts-insights/guest-authors/the-future-of-loyalty-and-mass-marketing-in-the-age-of-ai/" > The future of loyalty and ‘mass marketing’ in the age of AI </a> </h3> </div> </article> <article class="elementor-post elementor-grid-item post-370840 post type-post status-publish format-standard has-post-thumbnail hentry category-ai-platforms-machine-learning category-analytics category-audience-data category-b2b-data category-content category-customer-data-platforms category-data-hygiene category-data-management-platforms category-data-visualization category-guest-authors category-mts-insights category-location-data category-messaging category-video-interview tag-ai tag-ata-storage tag-brand-satisfaction tag-cdps tag-completeness tag-cpd-led-marketing-campaigns tag-cto-co-founder tag-customer-data-platforms tag-customer-journey-mapping tag-customer-profile-accuracy tag-data tag-data-management tag-featured tag-implementing-data-lakes tag-jonathan-neddenriep tag-marketing-landscape tag-personalization tag-personalize-campaigns tag-postie tag-raising-lifetime-value tag-reliability tag-right-message tag-sharing tag-streamline-data-collection tag-supercharging-retention"> <a class="elementor-post__thumbnail__link" href="https://martechseries.com/mts-insights/guest-authors/the-evolving-role-of-cdps-in-the-marketing-landscape/" tabindex="-1" > <div class="elementor-post__thumbnail"><img loading="lazy" width="696" height="393" src="https://martechseries.com/wp-content/uploads/2024/12/Jonathan_Neddenriep_Postie_the-evolving-role-of-CDPs-768x434.jpg" class="attachment-medium_large size-medium_large wp-image-370851" alt="" /></div> </a> <div class="elementor-post__text"> 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tag-marketing-channel tag-marketing-strategy tag-meta tag-prioritize-proven-performers tag-return-on-ad-spend-roas tag-sms tag-snapchat tag-thrive-causemetics tag-tiktok tag-tripadvisor"> <a class="elementor-post__thumbnail__link" href="https://martechseries.com/mts-insights/guest-authors/how-diversifying-marketing-channels-will-maximize-return-on-ad-spend/" tabindex="-1" > <div class="elementor-post__thumbnail"><img loading="lazy" width="696" height="393" src="https://martechseries.com/wp-content/uploads/2024/12/Elery_Pfeffer_Nift_martech-channels-768x434.jpg" class="attachment-medium_large size-medium_large wp-image-370782" alt="" /></div> </a> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://martechseries.com/mts-insights/guest-authors/how-diversifying-marketing-channels-will-maximize-return-on-ad-spend/" > How Diversifying Marketing Channels Will Maximize Return on Ad Spend </a> </h3> </div> </article> <article class="elementor-post 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tag-rubric tag-sign-offs tag-transaction-complexity tag-upper-funnel tag-wanted-vs-needed"> <a class="elementor-post__thumbnail__link" href="https://martechseries.com/mts-insights/guest-authors/how-b2b-cmos-can-build-the-right-full-funnel-marketing-strategy-for-2025/" tabindex="-1" > <div class="elementor-post__thumbnail"><img loading="lazy" width="696" height="393" src="https://martechseries.com/wp-content/uploads/2024/12/Andy_Hasselwander_Marketbridge-_martech-B2B-CMOs-768x434.jpg" class="attachment-medium_large size-medium_large wp-image-370709" alt="" /></div> </a> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://martechseries.com/mts-insights/guest-authors/how-b2b-cmos-can-build-the-right-full-funnel-marketing-strategy-for-2025/" > How B2B CMOs Can Build The Right Full-Funnel Marketing Strategy for 2025 </a> </h3> </div> </article> <article class="elementor-post elementor-grid-item post-370612 post type-post status-publish format-standard has-post-thumbnail hentry category-advertising-trends category-customer-data-platforms category-customer-experience-management category-data-hygiene category-data-management-platforms category-data-visualization category-guest-authors category-mts-insights category-programmatic-buying category-privacy-and-regulations category-sales-marketing category-technology tag-advertising-industry tag-age-controls tag-alcohol tag-algorithms tag-audience-age-data tag-audience-targeting tag-automated-ad-targeting tag-broader-context tag-bryan-whitaker tag-cannabis tag-ceo tag-childrens-online-privacy-protection-act tag-clicks-and-engagement tag-coppa tag-digital-advertising tag-digital-campaigns tag-engage-younger-audiences tag-ethical-decisions tag-ethical-nuances tag-ethics tag-featured tag-first-party-data tag-gdpr tag-general-data-protection-regulation tag-google tag-googles-ad-systems tag-heavy-fines tag-loss-of-consumer-trust tag-non-compliance tag-policy-breach 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data.hasPrevious ) { #> disabled<# } #>><span class="screen-reader-text">Edit previous media item</span></button> <button class="right dashicons"<# if ( ! data.hasNext ) { #> disabled<# } #>><span class="screen-reader-text">Edit next media item</span></button> <button type="button" class="media-modal-close"><span class="media-modal-icon"><span class="screen-reader-text">Close dialog</span></span></button> </div> <div class="media-frame-title"></div> <div class="media-frame-content"></div> </script> <script type="text/html" id="tmpl-attachment-details-two-column"> <div class="attachment-media-view {{ data.orientation }}"> <h2 class="screen-reader-text">Attachment Preview</h2> <div class="thumbnail thumbnail-{{ data.type }}"> <# if ( data.uploading ) { #> <div class="media-progress-bar"><div></div></div> <# } else if ( data.sizes && data.sizes.full ) { #> <img class="details-image" src="{{ data.sizes.full.url }}" draggable="false" alt="" /> <# } else if ( data.sizes && data.sizes.large ) { #> <img class="details-image" src="{{ data.sizes.large.url }}" draggable="false" alt="" /> <# } else if ( -1 === jQuery.inArray( data.type, [ 'audio', 'video' ] ) ) { #> <img class="details-image icon" src="{{ data.icon }}" draggable="false" alt="" /> <# } #> <# if ( 'audio' === data.type ) { #> <div class="wp-media-wrapper wp-audio"> <audio style="visibility: hidden" controls class="wp-audio-shortcode" width="100%" preload="none"> <source type="{{ data.mime }}" src="{{ data.url }}" /> </audio> </div> <# } else if ( 'video' === data.type ) { var w_rule = ''; if ( data.width ) { w_rule = 'width: ' + data.width + 'px;'; } else if ( wp.media.view.settings.contentWidth ) { w_rule = 'width: ' + wp.media.view.settings.contentWidth + 'px;'; } #> <div style="{{ w_rule }}" class="wp-media-wrapper wp-video"> <video controls="controls" class="wp-video-shortcode" preload="metadata" <# if ( data.width ) { #>width="{{ data.width }}"<# } #> <# if ( data.height ) { #>height="{{ data.height }}"<# } #> <# if ( data.image && data.image.src !== data.icon ) { #>poster="{{ data.image.src }}"<# } #>> <source type="{{ data.mime }}" src="{{ data.url }}" /> </video> </div> <# } #> <div class="attachment-actions"> <# if ( 'image' === data.type && ! data.uploading && data.sizes && data.can.save ) { #> <button type="button" class="button edit-attachment">Edit Image</button> <# } else if ( 'pdf' === data.subtype && data.sizes ) { #> <p>Document Preview</p> <# } #> </div> </div> </div> <div class="attachment-info"> <span class="settings-save-status" role="status"> <span class="spinner"></span> <span class="saved">Saved.</span> </span> <div class="details"> <h2 class="screen-reader-text"> Details </h2> <div class="uploaded"><strong>Uploaded on:</strong> {{ data.dateFormatted }}</div> <div class="uploaded-by"> <strong>Uploaded by:</strong> <# if ( data.authorLink ) { #> <a href="{{ data.authorLink }}">{{ data.authorName }}</a> <# } else { #> {{ data.authorName }} <# } #> </div> <# if ( data.uploadedToTitle ) { #> <div class="uploaded-to"> <strong>Uploaded to:</strong> <# if ( data.uploadedToLink ) { #> <a href="{{ data.uploadedToLink }}">{{ data.uploadedToTitle }}</a> <# } else { #> {{ data.uploadedToTitle }} <# } #> </div> <# } #> <div class="filename"><strong>File name:</strong> {{ data.filename }}</div> <div class="file-type"><strong>File type:</strong> {{ data.mime }}</div> <div class="file-size"><strong>File size:</strong> {{ data.filesizeHumanReadable }}</div> <# if ( 'image' === data.type && ! data.uploading ) { #> <# if ( data.width && data.height ) { #> <div class="dimensions"><strong>Dimensions:</strong> {{ data.width }} by {{ data.height }} pixels </div> <# } #> <# if ( data.originalImageURL && data.originalImageName ) { #> <div class="word-wrap-break-word"> <strong>Original image:</strong> <a href="{{ data.originalImageURL }}">{{data.originalImageName}}</a> </div> <# } #> <# } #> <# if ( data.fileLength && data.fileLengthHumanReadable ) { #> <div class="file-length"><strong>Length:</strong> <span aria-hidden="true">{{ data.fileLengthHumanReadable }}</span> <span class="screen-reader-text">{{ data.fileLengthHumanReadable }}</span> </div> <# } #> <# if ( 'audio' === data.type && data.meta.bitrate ) { #> <div class="bitrate"> <strong>Bitrate:</strong> {{ Math.round( data.meta.bitrate / 1000 ) }}kb/s <# if ( data.meta.bitrate_mode ) { #> {{ ' ' + data.meta.bitrate_mode.toUpperCase() }} <# } #> </div> <# } #> <# if ( data.mediaStates ) { #> <div class="media-states"><strong>Used as:</strong> {{ data.mediaStates }}</div> <# } #> <div class="compat-meta"> <# if ( data.compat && data.compat.meta ) { #> {{{ data.compat.meta }}} <# } #> </div> </div> <div class="settings"> <# var maybeReadOnly = data.can.save || data.allowLocalEdits ? '' : 'readonly'; #> <# if ( 'image' === data.type ) { #> <span class="setting alt-text has-description" data-setting="alt"> <label for="attachment-details-two-column-alt-text" class="name">Alternative Text</label> <textarea id="attachment-details-two-column-alt-text" aria-describedby="alt-text-description" {{ maybeReadOnly }}>{{ data.alt }}</textarea> </span> <p class="description" id="alt-text-description"><a href="https://www.w3.org/WAI/tutorials/images/decision-tree/" target="_blank">Learn how to describe the purpose of the image<span class="screen-reader-text"> (opens in a new tab)</span></a>. Leave empty if the image is purely decorative.</p> <# } #> <span class="setting" data-setting="title"> <label for="attachment-details-two-column-title" class="name">Title</label> <input type="text" id="attachment-details-two-column-title" value="{{ data.title }}" {{ maybeReadOnly }} /> </span> <# if ( 'audio' === data.type ) { #> <span class="setting" data-setting="artist"> <label for="attachment-details-two-column-artist" class="name">Artist</label> <input type="text" id="attachment-details-two-column-artist" value="{{ data.artist || data.meta.artist || '' }}" /> </span> <span class="setting" data-setting="album"> <label for="attachment-details-two-column-album" class="name">Album</label> <input type="text" id="attachment-details-two-column-album" value="{{ data.album || data.meta.album || '' }}" /> </span> <# } #> <span class="setting" data-setting="caption"> <label for="attachment-details-two-column-caption" class="name">Caption</label> <textarea id="attachment-details-two-column-caption" {{ maybeReadOnly }}>{{ data.caption }}</textarea> </span> <span class="setting" data-setting="description"> <label for="attachment-details-two-column-description" class="name">Description</label> <textarea id="attachment-details-two-column-description" {{ maybeReadOnly }}>{{ data.description }}</textarea> </span> <span class="setting" data-setting="url"> <label for="attachment-details-two-column-copy-link" class="name">File URL:</label> <input type="text" class="attachment-details-copy-link" id="attachment-details-two-column-copy-link" value="{{ data.url }}" readonly /> <span class="copy-to-clipboard-container"> <button type="button" class="button button-small copy-attachment-url" data-clipboard-target="#attachment-details-two-column-copy-link">Copy URL to clipboard</button> <span class="success hidden" aria-hidden="true">Copied!</span> </span> </span> <div class="attachment-compat"></div> </div> <div class="actions"> <# if ( data.link ) { #> <a class="view-attachment" href="{{ data.link }}">View attachment page</a> <# } #> <# if ( data.can.save ) { #> <# if ( data.link ) { #> <span class="links-separator">|</span> <# } #> <a href="{{ data.editLink }}">Edit more details</a> <# } #> <# if ( data.can.save && data.link ) { #> <span class="links-separator">|</span> <a href="{{ data.url }}" download>Download file</a> <# } #> <# if ( ! data.uploading && data.can.remove ) { #> <# if ( data.link || data.can.save ) { #> <span class="links-separator">|</span> <# } #> <button type="button" class="button-link delete-attachment">Delete permanently</button> <# } #> </div> </div> </script> <script type="text/html" id="tmpl-attachment"> <div class="attachment-preview js--select-attachment type-{{ data.type }} subtype-{{ data.subtype }} {{ data.orientation }}"> <div class="thumbnail"> <# if ( data.uploading ) { #> <div class="media-progress-bar"><div style="width: {{ data.percent }}%"></div></div> <# } else if ( 'image' === data.type && data.size && data.size.url ) { #> <div class="centered"> <img src="{{ data.size.url }}" draggable="false" alt="" /> </div> <# } else { #> <div class="centered"> <# if ( data.image && data.image.src && data.image.src !== data.icon ) { #> <img src="{{ data.image.src }}" class="thumbnail" draggable="false" alt="" /> <# } else if ( data.sizes ) { if ( data.sizes.medium ) { #> <img src="{{ data.sizes.medium.url }}" class="thumbnail" draggable="false" alt="" /> <# } else { #> <img src="{{ data.sizes.full.url }}" class="thumbnail" draggable="false" alt="" /> <# } #> <# } else { #> <img src="{{ data.icon }}" class="icon" draggable="false" alt="" /> <# } #> </div> <div class="filename"> <div>{{ data.filename }}</div> </div> <# } #> </div> <# if ( data.buttons.close ) { #> <button type="button" class="button-link attachment-close media-modal-icon"><span class="screen-reader-text"> Remove </span></button> <# } #> </div> <# if ( data.buttons.check ) { #> <button type="button" class="check" tabindex="-1"><span class="media-modal-icon"></span><span class="screen-reader-text"> Deselect </span></button> <# } #> <# var maybeReadOnly = data.can.save || data.allowLocalEdits ? '' : 'readonly'; if ( data.describe ) { if ( 'image' === data.type ) { #> <input type="text" value="{{ data.caption }}" class="describe" data-setting="caption" aria-label="Caption" placeholder="Caption&hellip;" {{ maybeReadOnly }} /> <# } else { #> <input type="text" value="{{ data.title }}" class="describe" data-setting="title" <# if ( 'video' === data.type ) { #> aria-label="Video title" placeholder="Video title&hellip;" <# } else if ( 'audio' === data.type ) { #> aria-label="Audio title" placeholder="Audio title&hellip;" <# } else { #> aria-label="Media title" placeholder="Media title&hellip;" <# } #> {{ maybeReadOnly }} /> <# } } #> </script> <script type="text/html" id="tmpl-attachment-details"> <h2> Attachment Details <span class="settings-save-status" role="status"> <span class="spinner"></span> <span class="saved">Saved.</span> </span> </h2> <div class="attachment-info"> <# if ( 'audio' === data.type ) { #> <div class="wp-media-wrapper wp-audio"> <audio style="visibility: hidden" controls class="wp-audio-shortcode" width="100%" preload="none"> <source type="{{ data.mime }}" src="{{ data.url }}" /> </audio> </div> <# } else if ( 'video' === data.type ) { var w_rule = ''; if ( data.width ) { w_rule = 'width: ' + data.width + 'px;'; } else if ( wp.media.view.settings.contentWidth ) { w_rule = 'width: ' + wp.media.view.settings.contentWidth + 'px;'; } #> <div style="{{ w_rule }}" class="wp-media-wrapper wp-video"> <video controls="controls" class="wp-video-shortcode" preload="metadata" <# if ( data.width ) { #>width="{{ data.width }}"<# } #> <# if ( data.height ) { #>height="{{ data.height }}"<# } #> <# if ( data.image && data.image.src !== data.icon ) { #>poster="{{ data.image.src }}"<# } #>> <source type="{{ data.mime }}" src="{{ data.url }}" /> </video> </div> <# } else { #> <div class="thumbnail thumbnail-{{ data.type }}"> <# if ( data.uploading ) { #> <div class="media-progress-bar"><div></div></div> <# } else if ( 'image' === data.type && data.size && data.size.url ) { #> <img src="{{ data.size.url }}" draggable="false" alt="" /> <# } else { #> <img src="{{ data.icon }}" class="icon" draggable="false" alt="" /> <# } #> </div> <# } #> <div class="details"> <div class="filename">{{ data.filename }}</div> <div class="uploaded">{{ data.dateFormatted }}</div> <div class="file-size">{{ data.filesizeHumanReadable }}</div> <# if ( 'image' === data.type && ! data.uploading ) { #> <# if ( data.width && data.height ) { #> <div class="dimensions"> {{ data.width }} by {{ data.height }} pixels </div> <# } #> <# if ( data.originalImageURL && data.originalImageName ) { #> <div class="word-wrap-break-word"> Original image: <a href="{{ data.originalImageURL }}">{{data.originalImageName}}</a> </div> <# } #> <# if ( data.can.save && data.sizes ) { #> <a class="edit-attachment" href="{{ data.editLink }}&amp;image-editor" target="_blank">Edit Image</a> <# } #> <# } #> <# if ( data.fileLength && data.fileLengthHumanReadable ) { #> <div class="file-length">Length: <span aria-hidden="true">{{ data.fileLengthHumanReadable }}</span> <span class="screen-reader-text">{{ data.fileLengthHumanReadable }}</span> </div> <# } #> <# if ( data.mediaStates ) { #> <div class="media-states"><strong>Used as:</strong> {{ data.mediaStates }}</div> <# } #> <# if ( ! data.uploading && data.can.remove ) { #> <button type="button" class="button-link delete-attachment">Delete permanently</button> <# } #> <div class="compat-meta"> <# if ( data.compat && data.compat.meta ) { #> {{{ data.compat.meta }}} <# } #> </div> </div> </div> <# var maybeReadOnly = data.can.save || data.allowLocalEdits ? '' : 'readonly'; #> <# if ( 'image' === data.type ) { #> <span class="setting alt-text has-description" data-setting="alt"> <label for="attachment-details-alt-text" class="name">Alt Text</label> <textarea id="attachment-details-alt-text" aria-describedby="alt-text-description" {{ maybeReadOnly }}>{{ data.alt }}</textarea> </span> <p class="description" id="alt-text-description"><a href="https://www.w3.org/WAI/tutorials/images/decision-tree/" target="_blank">Learn how to describe the purpose of the image<span class="screen-reader-text"> (opens in a new tab)</span></a>. Leave empty if the image is purely decorative.</p> <# } #> <span class="setting" data-setting="title"> <label for="attachment-details-title" class="name">Title</label> <input type="text" id="attachment-details-title" value="{{ data.title }}" {{ maybeReadOnly }} /> </span> <# if ( 'audio' === data.type ) { #> <span class="setting" data-setting="artist"> <label for="attachment-details-artist" class="name">Artist</label> <input type="text" id="attachment-details-artist" value="{{ data.artist || data.meta.artist || '' }}" /> </span> <span class="setting" data-setting="album"> <label for="attachment-details-album" class="name">Album</label> <input type="text" id="attachment-details-album" value="{{ data.album || data.meta.album || '' }}" /> </span> <# } #> <span class="setting" data-setting="caption"> <label for="attachment-details-caption" class="name">Caption</label> <textarea id="attachment-details-caption" {{ maybeReadOnly }}>{{ data.caption }}</textarea> </span> <span class="setting" data-setting="description"> <label for="attachment-details-description" class="name">Description</label> <textarea id="attachment-details-description" {{ maybeReadOnly }}>{{ data.description }}</textarea> </span> <span class="setting" data-setting="url"> <label for="attachment-details-copy-link" class="name">File URL:</label> <input type="text" class="attachment-details-copy-link" id="attachment-details-copy-link" value="{{ data.url }}" readonly /> <div class="copy-to-clipboard-container"> <button type="button" class="button button-small copy-attachment-url" data-clipboard-target="#attachment-details-copy-link">Copy URL to clipboard</button> <span class="success hidden" aria-hidden="true">Copied!</span> </div> </span> </script> <script type="text/html" id="tmpl-media-selection"> <div class="selection-info"> <span class="count"></span> <# if ( data.editable ) { #> <button type="button" class="button-link edit-selection">Edit Selection</button> <# } #> <# if ( data.clearable ) { #> <button type="button" class="button-link clear-selection">Clear</button> <# } #> </div> <div class="selection-view"></div> </script> <script type="text/html" id="tmpl-attachment-display-settings"> <h2>Attachment Display Settings</h2> <# if ( 'image' === data.type ) { #> <span class="setting align"> <label for="attachment-display-settings-alignment" class="name">Alignment</label> <select id="attachment-display-settings-alignment" class="alignment" data-setting="align" <# if ( data.userSettings ) { #> data-user-setting="align" <# } #>> <option value="left"> Left </option> <option value="center"> Center </option> <option value="right"> Right </option> <option value="none" selected> None </option> </select> </span> <# } #> <span class="setting"> <label for="attachment-display-settings-link-to" class="name"> <# if ( data.model.canEmbed ) { #> Embed or Link <# } else { #> Link To <# } #> </label> <select id="attachment-display-settings-link-to" class="link-to" data-setting="link" <# if ( data.userSettings && ! data.model.canEmbed ) { #> data-user-setting="urlbutton" <# } #>> <# if ( data.model.canEmbed ) { #> <option value="embed" selected> Embed Media Player </option> <option value="file"> <# } else { #> <option value="none" selected> None </option> <option value="file"> <# } #> <# if ( data.model.canEmbed ) { #> Link to Media File <# } else { #> Media File <# } #> </option> <option value="post"> <# if ( data.model.canEmbed ) { #> Link to Attachment Page <# } else { #> Attachment Page <# } #> </option> <# if ( 'image' === data.type ) { #> <option value="custom"> Custom URL </option> <# } #> </select> </span> <span class="setting"> <label for="attachment-display-settings-link-to-custom" class="name">URL</label> <input type="text" id="attachment-display-settings-link-to-custom" class="link-to-custom" data-setting="linkUrl" /> </span> <# if ( 'undefined' !== typeof data.sizes ) { #> <span class="setting"> <label for="attachment-display-settings-size" class="name">Size</label> <select id="attachment-display-settings-size" class="size" name="size" data-setting="size" <# if ( data.userSettings ) { #> data-user-setting="imgsize" <# } #>> <# var size = data.sizes['thumbnail']; if ( size ) { #> <option value="thumbnail" > Thumbnail &ndash; {{ size.width }} &times; {{ size.height }} </option> <# } #> <# var size = data.sizes['medium']; if ( size ) { #> <option value="medium" > Medium &ndash; {{ size.width }} &times; {{ size.height }} </option> <# } #> <# var size = data.sizes['large']; if ( size ) { #> <option value="large" > Large &ndash; {{ size.width }} &times; {{ size.height }} </option> <# } #> <# var size = data.sizes['full']; if ( size ) { #> <option value="full" selected='selected'> Full Size &ndash; {{ size.width }} &times; {{ size.height }} </option> <# } #> </select> </span> <# } #> </script> <script type="text/html" id="tmpl-gallery-settings"> <h2>Gallery Settings</h2> <span class="setting"> <label for="gallery-settings-link-to" class="name">Link To</label> <select id="gallery-settings-link-to" class="link-to" data-setting="link" <# if ( data.userSettings ) { #> data-user-setting="urlbutton" <# } #>> <option value="post" <# if ( ! wp.media.galleryDefaults.link || 'post' === wp.media.galleryDefaults.link ) { #>selected="selected"<# } #>> Attachment Page </option> <option value="file" <# if ( 'file' === wp.media.galleryDefaults.link ) { #>selected="selected"<# } #>> Media File </option> <option value="none" <# if ( 'none' === wp.media.galleryDefaults.link ) { #>selected="selected"<# } #>> None </option> </select> </span> <span class="setting"> <label for="gallery-settings-columns" class="name select-label-inline">Columns</label> <select id="gallery-settings-columns" class="columns" name="columns" data-setting="columns"> <option value="1" <# if ( 1 == wp.media.galleryDefaults.columns ) { #>selected="selected"<# } #>> 1 </option> <option value="2" <# if ( 2 == wp.media.galleryDefaults.columns ) { #>selected="selected"<# } #>> 2 </option> <option value="3" <# if ( 3 == wp.media.galleryDefaults.columns ) { #>selected="selected"<# } #>> 3 </option> <option value="4" <# if ( 4 == wp.media.galleryDefaults.columns ) { #>selected="selected"<# } #>> 4 </option> <option value="5" <# if ( 5 == wp.media.galleryDefaults.columns ) { #>selected="selected"<# } #>> 5 </option> <option value="6" <# if ( 6 == wp.media.galleryDefaults.columns ) { #>selected="selected"<# } #>> 6 </option> <option value="7" <# if ( 7 == wp.media.galleryDefaults.columns ) { #>selected="selected"<# } #>> 7 </option> <option value="8" <# if ( 8 == wp.media.galleryDefaults.columns ) { #>selected="selected"<# } #>> 8 </option> <option value="9" <# if ( 9 == wp.media.galleryDefaults.columns ) { #>selected="selected"<# } #>> 9 </option> </select> </span> <span class="setting"> <input type="checkbox" id="gallery-settings-random-order" data-setting="_orderbyRandom" /> <label for="gallery-settings-random-order" class="checkbox-label-inline">Random Order</label> </span> <span class="setting size"> <label for="gallery-settings-size" class="name">Size</label> <select id="gallery-settings-size" class="size" name="size" data-setting="size" <# if ( data.userSettings ) { #> data-user-setting="imgsize" <# } #> > <option value="thumbnail"> Thumbnail </option> <option value="medium"> Medium </option> <option value="large"> Large </option> <option value="full"> Full Size </option> </select> </span> </script> <script type="text/html" id="tmpl-playlist-settings"> <h2>Playlist Settings</h2> <# var emptyModel = _.isEmpty( data.model ), isVideo = 'video' === data.controller.get('library').props.get('type'); #> <span class="setting"> <input type="checkbox" id="playlist-settings-show-list" data-setting="tracklist" <# if ( emptyModel ) { #> checked="checked" <# } #> /> <label for="playlist-settings-show-list" class="checkbox-label-inline"> <# if ( isVideo ) { #> Show Video List <# } else { #> Show Tracklist <# } #> </label> </span> <# if ( ! isVideo ) { #> <span class="setting"> <input type="checkbox" id="playlist-settings-show-artist" data-setting="artists" <# if ( emptyModel ) { #> checked="checked" <# } #> /> <label for="playlist-settings-show-artist" class="checkbox-label-inline"> Show Artist Name in Tracklist </label> </span> <# } #> <span class="setting"> <input type="checkbox" id="playlist-settings-show-images" data-setting="images" <# if ( emptyModel ) { #> checked="checked" <# } #> /> <label for="playlist-settings-show-images" class="checkbox-label-inline"> Show Images </label> </span> </script> <script type="text/html" id="tmpl-embed-link-settings"> <span class="setting link-text"> <label for="embed-link-settings-link-text" class="name">Link Text</label> <input type="text" id="embed-link-settings-link-text" class="alignment" data-setting="linkText" /> </span> <div class="embed-container" style="display: none;"> <div class="embed-preview"></div> </div> </script> <script type="text/html" id="tmpl-embed-image-settings"> <div class="wp-clearfix"> <div class="thumbnail"> <img src="{{ data.model.url }}" draggable="false" alt="" /> </div> </div> <span class="setting alt-text has-description"> <label for="embed-image-settings-alt-text" class="name">Alternative Text</label> <textarea id="embed-image-settings-alt-text" data-setting="alt" aria-describedby="alt-text-description"></textarea> </span> <p class="description" id="alt-text-description"><a href="https://www.w3.org/WAI/tutorials/images/decision-tree/" target="_blank">Learn how to describe the purpose of the image<span class="screen-reader-text"> (opens in a new tab)</span></a>. Leave empty if the image is purely decorative.</p> <span class="setting caption"> <label for="embed-image-settings-caption" class="name">Caption</label> <textarea id="embed-image-settings-caption" data-setting="caption"></textarea> </span> <fieldset class="setting-group"> <legend class="name">Align</legend> <span class="setting align"> <span class="button-group button-large" data-setting="align"> <button class="button" value="left"> Left </button> <button class="button" value="center"> Center </button> <button class="button" value="right"> Right </button> <button class="button active" value="none"> None </button> </span> </span> </fieldset> <fieldset class="setting-group"> <legend class="name">Link To</legend> <span class="setting link-to"> <span class="button-group button-large" data-setting="link"> <button class="button" value="file"> Image URL </button> <button class="button" value="custom"> Custom URL </button> <button class="button active" value="none"> None </button> </span> </span> <span class="setting"> <label for="embed-image-settings-link-to-custom" class="name">URL</label> <input type="text" id="embed-image-settings-link-to-custom" class="link-to-custom" data-setting="linkUrl" /> </span> </fieldset> </script> <script type="text/html" id="tmpl-image-details"> <div class="media-embed"> <div class="embed-media-settings"> <div class="column-settings"> <span class="setting alt-text has-description"> <label for="image-details-alt-text" class="name">Alternative Text</label> <textarea id="image-details-alt-text" data-setting="alt" aria-describedby="alt-text-description">{{ data.model.alt }}</textarea> </span> <p class="description" id="alt-text-description"><a href="https://www.w3.org/WAI/tutorials/images/decision-tree/" target="_blank">Learn how to describe the purpose of the image<span class="screen-reader-text"> (opens in a new tab)</span></a>. Leave empty if the image is purely decorative.</p> <span class="setting caption"> <label for="image-details-caption" class="name">Caption</label> <textarea id="image-details-caption" data-setting="caption">{{ data.model.caption }}</textarea> </span> <h2>Display Settings</h2> <fieldset class="setting-group"> <legend class="legend-inline">Align</legend> <span class="setting align"> <span class="button-group button-large" data-setting="align"> <button class="button" value="left"> Left </button> <button class="button" value="center"> Center </button> <button class="button" value="right"> Right </button> <button class="button active" value="none"> None </button> </span> </span> </fieldset> <# if ( data.attachment ) { #> <# if ( 'undefined' !== typeof data.attachment.sizes ) { #> <span class="setting size"> <label for="image-details-size" class="name">Size</label> <select id="image-details-size" class="size" name="size" data-setting="size" <# if ( data.userSettings ) { #> data-user-setting="imgsize" <# } #>> <# var size = data.sizes['thumbnail']; if ( size ) { #> <option value="thumbnail"> Thumbnail &ndash; {{ size.width }} &times; {{ size.height }} </option> <# } #> <# var size = data.sizes['medium']; if ( size ) { #> <option value="medium"> Medium &ndash; {{ size.width }} &times; {{ size.height }} </option> <# } #> <# var size = data.sizes['large']; if ( size ) { #> <option value="large"> Large &ndash; {{ size.width }} &times; {{ size.height }} </option> <# } #> <# var size = data.sizes['full']; if ( size ) { #> <option value="full"> Full Size &ndash; {{ size.width }} &times; {{ size.height }} </option> <# } #> <option value="custom"> Custom Size </option> </select> </span> <# } #> <div class="custom-size wp-clearfix<# if ( data.model.size !== 'custom' ) { #> hidden<# } #>"> <span class="custom-size-setting"> <label for="image-details-size-width">Width</label> <input type="number" id="image-details-size-width" aria-describedby="image-size-desc" data-setting="customWidth" step="1" value="{{ data.model.customWidth }}" /> </span> <span class="sep" aria-hidden="true">&times;</span> <span class="custom-size-setting"> <label for="image-details-size-height">Height</label> <input type="number" id="image-details-size-height" aria-describedby="image-size-desc" data-setting="customHeight" step="1" value="{{ data.model.customHeight }}" /> </span> <p id="image-size-desc" class="description">Image size in pixels</p> </div> <# } #> <span class="setting link-to"> <label for="image-details-link-to" class="name">Link To</label> <select id="image-details-link-to" data-setting="link"> <# if ( data.attachment ) { #> <option value="file"> Media File </option> <option value="post"> Attachment Page </option> <# } else { #> <option value="file"> Image URL </option> <# } #> <option value="custom"> Custom URL </option> <option value="none"> None </option> </select> </span> <span class="setting"> <label for="image-details-link-to-custom" class="name">URL</label> <input type="text" id="image-details-link-to-custom" class="link-to-custom" data-setting="linkUrl" /> </span> <div class="advanced-section"> <h2><button type="button" class="button-link advanced-toggle">Advanced Options</button></h2> <div class="advanced-settings hidden"> <div class="advanced-image"> <span class="setting title-text"> <label for="image-details-title-attribute" class="name">Image Title Attribute</label> <input type="text" id="image-details-title-attribute" data-setting="title" value="{{ data.model.title }}" /> </span> <span class="setting extra-classes"> <label for="image-details-css-class" class="name">Image CSS Class</label> <input type="text" id="image-details-css-class" data-setting="extraClasses" value="{{ data.model.extraClasses }}" /> </span> </div> <div class="advanced-link"> <span class="setting link-target"> <input type="checkbox" id="image-details-link-target" data-setting="linkTargetBlank" value="_blank" <# if ( data.model.linkTargetBlank ) { #>checked="checked"<# } #>> <label for="image-details-link-target" class="checkbox-label">Open link in a new tab</label> </span> <span class="setting link-rel"> <label for="image-details-link-rel" class="name">Link Rel</label> <input type="text" id="image-details-link-rel" data-setting="linkRel" value="{{ data.model.linkRel }}" /> </span> <span class="setting link-class-name"> <label for="image-details-link-css-class" class="name">Link CSS Class</label> <input type="text" id="image-details-link-css-class" data-setting="linkClassName" value="{{ data.model.linkClassName }}" /> </span> </div> </div> </div> </div> <div class="column-image"> <div class="image"> <img src="{{ data.model.url }}" draggable="false" alt="" /> <# if ( data.attachment && window.imageEdit ) { #> <div class="actions"> <input type="button" class="edit-attachment button" value="Edit Original" /> <input type="button" class="replace-attachment button" value="Replace" /> </div> <# } #> </div> </div> </div> </div> </script> <script type="text/html" id="tmpl-image-editor"> <div id="media-head-{{ data.id }}"></div> <div id="image-editor-{{ data.id }}"></div> </script> <script type="text/html" id="tmpl-audio-details"> <# var ext, html5types = { mp3: wp.media.view.settings.embedMimes.mp3, ogg: wp.media.view.settings.embedMimes.ogg }; #> <div class="media-embed media-embed-details"> <div class="embed-media-settings embed-audio-settings"> <audio style="visibility: hidden" controls class="wp-audio-shortcode" width="{{ _.isUndefined( data.model.width ) ? 400 : data.model.width }}" preload="{{ _.isUndefined( data.model.preload ) ? 'none' : data.model.preload }}" <# if ( ! _.isUndefined( data.model.autoplay ) && data.model.autoplay ) { #> autoplay<# } if ( ! _.isUndefined( data.model.loop ) && data.model.loop ) { #> loop<# } #> > <# if ( ! _.isEmpty( data.model.src ) ) { #> <source src="{{ data.model.src }}" type="{{ wp.media.view.settings.embedMimes[ data.model.src.split('.').pop() ] }}" /> <# } #> <# if ( ! _.isEmpty( data.model.mp3 ) ) { #> <source src="{{ data.model.mp3 }}" type="{{ wp.media.view.settings.embedMimes[ 'mp3' ] }}" /> <# } #> <# if ( ! _.isEmpty( data.model.ogg ) ) { #> <source src="{{ data.model.ogg }}" type="{{ wp.media.view.settings.embedMimes[ 'ogg' ] }}" /> <# } #> <# if ( ! _.isEmpty( data.model.flac ) ) { #> <source src="{{ data.model.flac }}" type="{{ wp.media.view.settings.embedMimes[ 'flac' ] }}" /> <# } #> <# if ( ! _.isEmpty( data.model.m4a ) ) { #> <source src="{{ data.model.m4a }}" type="{{ wp.media.view.settings.embedMimes[ 'm4a' ] }}" /> <# } #> <# if ( ! _.isEmpty( data.model.wav ) ) { #> <source src="{{ data.model.wav }}" type="{{ wp.media.view.settings.embedMimes[ 'wav' ] }}" /> <# } #> </audio> <# if ( ! _.isEmpty( data.model.src ) ) { ext = data.model.src.split('.').pop(); if ( html5types[ ext ] ) { delete html5types[ ext ]; } #> <span class="setting"> <label for="audio-details-source" class="name">URL</label> <input type="text" id="audio-details-source" readonly data-setting="src" value="{{ data.model.src }}" /> <button type="button" class="button-link remove-setting">Remove audio source</button> </span> <# } #> <# if ( ! _.isEmpty( data.model.mp3 ) ) { if ( ! _.isUndefined( html5types.mp3 ) ) { delete html5types.mp3; } #> <span class="setting"> <label for="audio-details-mp3-source" class="name">MP3</label> <input type="text" id="audio-details-mp3-source" readonly data-setting="mp3" value="{{ data.model.mp3 }}" /> <button type="button" class="button-link remove-setting">Remove audio source</button> </span> <# } #> <# if ( ! _.isEmpty( data.model.ogg ) ) { if ( ! _.isUndefined( html5types.ogg ) ) { delete html5types.ogg; } #> <span class="setting"> <label for="audio-details-ogg-source" class="name">OGG</label> <input type="text" id="audio-details-ogg-source" readonly data-setting="ogg" value="{{ data.model.ogg }}" /> <button type="button" class="button-link remove-setting">Remove audio source</button> </span> <# } #> <# if ( ! _.isEmpty( data.model.flac ) ) { if ( ! _.isUndefined( html5types.flac ) ) { delete html5types.flac; } #> <span class="setting"> <label for="audio-details-flac-source" class="name">FLAC</label> <input type="text" id="audio-details-flac-source" readonly data-setting="flac" value="{{ data.model.flac }}" /> <button type="button" class="button-link remove-setting">Remove audio source</button> </span> <# } #> <# if ( ! _.isEmpty( data.model.m4a ) ) { if ( ! _.isUndefined( html5types.m4a ) ) { delete html5types.m4a; } #> <span class="setting"> <label for="audio-details-m4a-source" class="name">M4A</label> <input type="text" id="audio-details-m4a-source" readonly data-setting="m4a" value="{{ data.model.m4a }}" /> <button type="button" class="button-link remove-setting">Remove audio source</button> </span> <# } #> <# if ( ! _.isEmpty( data.model.wav ) ) { if ( ! _.isUndefined( html5types.wav ) ) { delete html5types.wav; } #> <span class="setting"> <label for="audio-details-wav-source" class="name">WAV</label> <input type="text" id="audio-details-wav-source" readonly data-setting="wav" value="{{ data.model.wav }}" /> <button type="button" class="button-link remove-setting">Remove audio source</button> </span> <# } #> <# if ( ! _.isEmpty( html5types ) ) { #> <fieldset class="setting-group"> <legend class="name">Add alternate sources for maximum HTML5 playback</legend> <span class="setting"> <span class="button-large"> <# _.each( html5types, function (mime, type) { #> <button class="button add-media-source" data-mime="{{ mime }}">{{ type }}</button> <# } ) #> </span> </span> </fieldset> <# } #> <fieldset class="setting-group"> <legend class="name">Preload</legend> <span class="setting preload"> <span class="button-group button-large" data-setting="preload"> <button class="button" value="auto">Auto</button> <button class="button" value="metadata">Metadata</button> <button class="button active" value="none">None</button> </span> </span> </fieldset> <span class="setting-group"> <span class="setting checkbox-setting autoplay"> <input type="checkbox" id="audio-details-autoplay" data-setting="autoplay" /> <label for="audio-details-autoplay" class="checkbox-label">Autoplay</label> </span> <span class="setting checkbox-setting"> <input type="checkbox" id="audio-details-loop" data-setting="loop" /> <label for="audio-details-loop" class="checkbox-label">Loop</label> </span> </span> </div> </div> </script> <script type="text/html" id="tmpl-video-details"> <# var ext, html5types = { mp4: wp.media.view.settings.embedMimes.mp4, ogv: wp.media.view.settings.embedMimes.ogv, webm: wp.media.view.settings.embedMimes.webm }; #> <div class="media-embed media-embed-details"> <div class="embed-media-settings embed-video-settings"> <div class="wp-video-holder"> <# var w = ! data.model.width || data.model.width > 640 ? 640 : data.model.width, h = ! data.model.height ? 360 : data.model.height; if ( data.model.width && w !== data.model.width ) { h = Math.ceil( ( h * w ) / data.model.width ); } #> <# var w_rule = '', classes = [], w, h, settings = wp.media.view.settings, isYouTube = isVimeo = false; if ( ! _.isEmpty( data.model.src ) ) { isYouTube = data.model.src.match(/youtube|youtu\.be/); isVimeo = -1 !== data.model.src.indexOf('vimeo'); } if ( settings.contentWidth && data.model.width >= settings.contentWidth ) { w = settings.contentWidth; } else { w = data.model.width; } if ( w !== data.model.width ) { h = Math.ceil( ( data.model.height * w ) / data.model.width ); } else { h = data.model.height; } if ( w ) { w_rule = 'width: ' + w + 'px; '; } if ( isYouTube ) { classes.push( 'youtube-video' ); } if ( isVimeo ) { classes.push( 'vimeo-video' ); } #> <div style="{{ w_rule }}" class="wp-video"> <video controls class="wp-video-shortcode {{ classes.join( ' ' ) }}" <# if ( w ) { #>width="{{ w }}"<# } #> <# if ( h ) { #>height="{{ h }}"<# } #> <# if ( ! _.isUndefined( data.model.poster ) && data.model.poster ) { #> poster="{{ data.model.poster }}"<# } #> preload ="{{ _.isUndefined( data.model.preload ) ? 'metadata' : data.model.preload }}" <# if ( ! _.isUndefined( data.model.autoplay ) && data.model.autoplay ) { #> autoplay<# } if ( ! _.isUndefined( data.model.loop ) && data.model.loop ) { #> loop<# } #> > <# if ( ! _.isEmpty( data.model.src ) ) { if ( isYouTube ) { #> <source src="{{ data.model.src }}" type="video/youtube" /> <# } else if ( isVimeo ) { #> <source src="{{ data.model.src }}" type="video/vimeo" /> <# } else { #> <source src="{{ data.model.src }}" type="{{ settings.embedMimes[ data.model.src.split('.').pop() ] }}" /> <# } } #> <# if ( data.model.mp4 ) { #> <source src="{{ data.model.mp4 }}" type="{{ settings.embedMimes[ 'mp4' ] }}" /> <# } #> <# if ( data.model.m4v ) { #> <source src="{{ data.model.m4v }}" type="{{ settings.embedMimes[ 'm4v' ] }}" /> <# } #> <# if ( data.model.webm ) { #> <source src="{{ data.model.webm }}" type="{{ settings.embedMimes[ 'webm' ] }}" /> <# } #> <# if ( data.model.ogv ) { #> <source src="{{ data.model.ogv }}" type="{{ settings.embedMimes[ 'ogv' ] }}" /> <# } #> <# if ( data.model.flv ) { #> <source src="{{ data.model.flv }}" type="{{ settings.embedMimes[ 'flv' ] }}" /> <# } #> {{{ data.model.content }}} </video> </div> <# if ( ! 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