CINXE.COM
SalamAir flies Pakistan’s skies - Recent - Aurora
<!DOCTYPE html> <!--[if lt IE 7]> <html lang="en" class="ie ie6 lte9 lte8 lte7"> <![endif]--> <!--[if IE 7]> <html lang="en" class="ie ie7 lte9 lte8 lte7"> <![endif]--> <!--[if IE 8]> <html lang="en" class="ie ie8 lte9 lte8"> <![endif]--> <!--[if IE 9]> <html lang="en" class="ie ie9 lte9"> <![endif]--> <!--[if gt IE 9]> <html lang="en"> <![endif]--> <!--[if !IE]><!--> <html lang="en"> <!--<![endif]--> <head><script type="text/javascript" src="/_static/js/bundle-playback.js?v=HxkREWBo" charset="utf-8"></script> <script type="text/javascript" src="/_static/js/wombat.js?v=txqj7nKC" charset="utf-8"></script> <script>window.RufflePlayer=window.RufflePlayer||{};window.RufflePlayer.config={"autoplay":"on","unmuteOverlay":"hidden"};</script> <script type="text/javascript" src="/_static/js/ruffle/ruffle.js"></script> <script type="text/javascript"> __wm.init("https://web.archive.org/web"); __wm.wombat("http://aurora.dawn.com:80/news/1142371/salamair-flies-pakistans-skies","20171110122427","https://web.archive.org/","web","/_static/", "1510316667"); </script> <link rel="stylesheet" type="text/css" href="/_static/css/banner-styles.css?v=S1zqJCYt" /> <link rel="stylesheet" type="text/css" href="/_static/css/iconochive.css?v=3PDvdIFv" /> <!-- End Wayback Rewrite JS Include --> <!-- meta --> <meta charset="utf-8"> <meta name="viewport" content="width=device-width,minimum-scale=1,initial-scale=1"> <!--[if IE]> <meta http-equiv="X-UA-Compatible" content="IE=edge" /> <![endif]--> <title>SalamAir flies Pakistan’s skies - Recent - Aurora</title> <meta name="subject" content="Founded in 1998, AURORA is Pakistan's leading advertising, marketing and media magazine. Published by The Dawn Media Group, AURORA is widely recognised as the voice of the advertising industry."/> <meta property="fb:app_id" content="323694191004296"/> <meta property="og:locale" content="en_US"/> <link rel="canonical" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142371"/> <link rel="dns-prefetch" href="//web.archive.org/web/20171110122427/http://i.dawn.com/"> <link rel="dns-prefetch" href="//web.archive.org/web/20171110122427/http://ajax.googleapis.com/"> <link rel="dns-prefetch" href="//web.archive.org/web/20171110122427/http://cdnjs.cloudflare.com/"> <meta name="twitter:url" content="https://web.archive.org/web/20171110122427im_/http://aurora.dawn.com/news/1142371"/> <meta name="twitter:title" content="SalamAir flies Pakistan’s skies"/> <meta name="twitter:description" content="SalamAir will open up travel for Omanis keen to explore the opportunities arising from CPEC projects."/> <meta name="twitter:image" content="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2017/09/59c7183599148.jpg"/> <meta name="twitter:image" content="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/medium/2017/09/59c7183599148.jpg"/> <meta property="og:site_name" content="Aurora Magazine"/> <meta property="og:url" content="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142371"/> <meta property="og:type" content="article"/> <meta property="og:title" content="SalamAir flies Pakistan’s skies"/> <meta property="og:description" content="SalamAir will open up travel for Omanis keen to explore the opportunities arising from CPEC projects."/> <meta property="og:image" content="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2017/09/59c7183599148.jpg"/> <meta property="og:image" content="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/medium/2017/09/59c7183599148.jpg"/> <meta itemprop="name" content="SalamAir flies Pakistan’s skies"/> <meta itemprop="description" content="SalamAir will open up travel for Omanis keen to explore the opportunities arising from CPEC projects."/> <meta itemprop="image" content="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2017/09/59c7183599148.jpg"/> <meta itemprop="image" content="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/medium/2017/09/59c7183599148.jpg"/> <meta property="article:publisher" content="http://aurora.dawn.com"/> <meta property="article:published_time" content="2017-10-02 11:00:34"/> <meta property="article:modified_time" content="2017-10-03 08:44:37"/> <meta property="article:author" content="http://aurora.dawn.com/authors/3401/anusha-zahid"/> <meta property="article:section" itemprop="articleSection" content="recent"/> <meta name="author" content="Anusha Zahid"/> <script type="application/ld+json"> {"@context":"https:\/\/web.archive.org\/web\/20171110122427\/http:\/\/schema.org","@type":"organization","logo":"https:\/\/web.archive.org\/web\/20171110122427\/http:\/\/aurora.dawn.com\/_img\/logo.png","name":"Aurora Magazine","url":"https:\/\/web.archive.org\/web\/20171110122427\/http:\/\/aurora.dawn.com","sameAs":["","https:\/\/web.archive.org\/web\/20171110122427\/https:\/\/twitter.com\/auroramag","",""],"potentialAction":{"@type":"SearchAction","target":"https:\/\/web.archive.org\/web\/20171110122427\/http:\/\/aurora.dawn.com\/search?cx=partner-pub-8258178831251847:bv07ib-e2ch&ie=UTF-8&q={search_term_string}","query-input":"required name=search_term_string"}} </script> <script type="application/ld+json"> {"@context": "https://web.archive.org/web/20171110122427/http://schema.org", "@type": "BreadcrumbList","itemListElement": [{"@type":"ListItem","position":1,"item":{"@id":"https:\/\/web.archive.org\/web\/20171110122427\/http:\/\/aurora.dawn.com\/recent","name":"Recent"}},{"@type":"ListItem","position":2,"item":{"@id":"https:\/\/web.archive.org\/web\/20171110122427\/http:\/\/aurora.dawn.com\/launches","name":"Launches"}}]} </script> <link rel="preload" as="style" href="/web/20171110122427/http://aurora.dawn.com/_css/print.20170815234209.css"> <link rel="preload" as="style" href="/web/20171110122427/http://aurora.dawn.com/_css/all.20171106141609.css"> <link rel="preload" as="style" href="/web/20171110122427/http://aurora.dawn.com/_css/roboto.20170815234209.css"> <link rel="preload" as="script" href="//web.archive.org/web/20171110122427/http://code.jquery.com/jquery-3.2.1.min.js"> <link rel="preload" as="script" href="//web.archive.org/web/20171110122427/http://platform.twitter.com/widgets.js"> <link rel="preload" as="script" href="/web/20171110122427/http://aurora.dawn.com/_js/all.20171109131511.js"> <link rel="stylesheet" href="/web/20171110122427cs_/http://aurora.dawn.com/_css/print.20170815234209.css" media="print"> <link rel="stylesheet" href="/web/20171110122427cs_/http://aurora.dawn.com/_css/all.20171106141609.css" media="all"> <link rel="stylesheet" href="/web/20171110122427cs_/http://aurora.dawn.com/_css/roboto.20170815234209.css" media="all"> <!-- - - - - - - adsense:header start - - - - - - --> <script async="async" src="https://web.archive.org/web/20171110122427js_/https://www.googletagservices.com/tag/js/gpt.js"></script> <script type="text/javascript"> var googletag = googletag || {}; googletag.cmd = googletag.cmd || []; googleAdsSlots = []; googletag.cmd.push(function() { googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-ASA-DESKTOP-TOP', [[728,90],[970,90]], 'div-gpt-ad-1497509390303-0').addService(googletag.pubads())); googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-LB-728x90-BOTTOM', [728,90], 'div-gpt-ad-1509519280329-0').addService(googletag.pubads())); googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-LB-728x90-MIDDLE', [728,90], 'div-gpt-ad-1455520357400-2').addService(googletag.pubads())); googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-MREC-DESKTOP-300x250-TOP', [300,250], 'div-gpt-ad-1455520357400-3').addService(googletag.pubads())); googleAdsSlots.push(googletag.defineSlot('/1029551/DAWN-ASA-MOBILE-TOP', [[728,90],[320,50]], 'div-gpt-ad-1497509390303-1').addService(googletag.pubads())); googletag.pubads().set("document_language", "en"); googletag.pubads().collapseEmptyDivs(); googletag.pubads().setTargeting('site', 'aurora.dawn.com'); googletag.pubads().setTargeting('category', ["Single Story","Magazine","Recent"]); googletag.pubads().setTargeting('tags', ["PIA","Anusha Zahid","CPEC","National Aviation Policy 2015","SalamAir","International Air Transport Association","IATA","Mohsin Al Balushi","SalamAir packages","Oman budget airline","Fly Dubai","Qatar Airways","Air Arabia","Emirates","Etihad Airways"]); googletag.pubads().disableInitialLoad(); googletag.enableServices(); }); </script> <!-- - - - - - - adsense:header end - - - - - - --> <!-- - - - - start:refresh slots - - - - --> <script type="text/javascript"> window.onload = function() { googletag.cmd.push(function() { function isEnabled(div) { if (!div) return false; var width = parseInt($(div).css('width')); var height = parseInt($(div).css('height')); var margin = parseInt($(div).css('margin')); var display = $(div).css('display'); var parent = $(div).parent(); if (display == 'none') return false; if (parent.is('body')) { return true; } else { return isEnabled(parent); } } var resetCorrelator = true; // issue #470 for (i = 0; i < googleAdsSlots.length; i++) { var slot = googleAdsSlots[i]; var id = slot.getSlotElementId(); var div = document.getElementById(id); if (isEnabled(div)) { googletag.pubads().refresh([slot], {changeCorrelator: resetCorrelator}); resetCorrelator = false; } } // http://stackoverflow.com/a/30935893 // https://developers.google.com/doubleclick-gpt/reference#googletag.events.SlotRenderEndedEvent // it is required as sometimes rendered ad is empty but rad adds width and height on the div // which doesn't allow the ad to collapse in this case googletag.pubads().addEventListener('slotRenderEnded', function(e) { var $renderedSlot = $('#' + e.slot.getSlotElementId()); if(e.isEmpty) { $renderedSlot.parents('.ad').attr("style", "display: none !important"); } else { // https://github.com/aleemb/dawn.com/issues/836 // multi dimension ads rad init, as we don't know which ad is rendered so // we get the dimensions of rendered ad and then configure it with rad var width = 0; var height = 0; var isMultidimensionalAd = $renderedSlot.parents('.ad').find('.rad--multi').length > 0; var isPriorityAd = $renderedSlot.parents('.ad').hasClass('ad--priority'); if(e.size.length) { width = e.size[0]; height = e.size[1]; } if (isMultidimensionalAd) { if (width && height) { $renderedSlot.css({width: width+'px', height: height+'px'}); $renderedSlot.closest('.js-ad').css({maxWidth: width+'px', maxHeight: height+'px'}); $renderedSlot.rad({allowBiggerSizing:'true'}); } } if (isPriorityAd) { if (width && height) { var onMouseOut = "javascript:this.style.overflow='hidden';" +"__adi=$(this).find('iframe').eq(0);" +"__adi.height(height);"; var onMouseOver = "javascript:this.style.overflow='visible';" +"__adi=$(this).find('iframe').eq(0);" +"__adi.contents().height();" // weird, adding this fixes Firefox expanding issue +"setTimeout(function(){__adi.height(__adi.contents().height() || height);}, 10);"; $renderedSlot.parents('.js-ad').attr('onMouseOver', onMouseOver); $renderedSlot.parents('.js-ad').attr('onMouseOut', onMouseOut); } } } }); }); } </script> <!-- - - - - end:refresh slots - - - - --> <!-- - - - - start:google - - - - --> <script type="text/javascript"> (function (i,s,o,g,r,a,m) {i['GoogleAnalyticsObject']=r;i[r]=i[r]||function () { (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o), m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m) })(window,document,'script','//web.archive.org/web/20171110122427/http://www.google-analytics.com/analytics.js','ga'); ga('create', 'UA-40396753-4', 'auto'); ga('set', 'dimension6', 'news/1142371'); ga('set', 'dimension1', 'Recent'); ga('set', 'dimension2', 'Launches'); ga('set', 'dimension3', 'Anusha Zahid-3401'); ga('set', 'dimension5', '2017-10-02 11:00:34'); ga('set', 'dimension7', 'PIA,Anusha Zahid,CPEC,National Aviation Policy 2015,SalamAir,International Air Transport Association,IATA,Mohsin Al Balushi,SalamAir packages,Oman budget airline,Fly Dubai,Qatar Airways,Air Arabia,Emirates,Etihad Airways'); ga('set', 'contentGroup1', 'Recent'); ga('set', 'contentGroup2', 'Anusha Zahid'); ga('require', 'displayfeatures'); ga('send', 'pageview'); </script> <!-- - - - - end:google - - - - --> <!-- - - - - start:chartbeat - - - - --> <script type="text/javascript">var _sf_startpt=(new Date()).getTime()</script> <!-- - - - - end:chartbeat - - - - --> <!--[if lt IE 9]> <script src="http://html5shim.googlecode.com/svn/trunk/html5.js"></script> <![endif]--> </head> <body class="article recent launches recent-launches"> <div class="p-2 ad--top-leaderboard d-none d-sm-block"> <!-- - - adsense: start - - --> <div class="ad " aria-hidden="true"> <div class="js-ad clearfix" style="text-align:center;margin:0 auto;overflow:hidden;"> <div class="radWrapper rad--multi ad__wrapper"> <div id="div-gpt-ad-1497509390303-0" class="ad__wrapper__slot"> <script>googletag.cmd.push(function() { googletag.display('div-gpt-ad-1497509390303-0'); });</script> </div> </div> </div> </div> <!-- - - adsense: end - - --> </div> <div class="p-2 ad--top-leaderboard d-block d-sm-none"> <!-- - - adsense: start - - --> <div class="ad " aria-hidden="true"> <div class="js-ad clearfix" style="text-align:center;margin:0 auto;overflow:hidden;"> <div class="radWrapper rad--multi ad__wrapper"> <div id="div-gpt-ad-1497509390303-1" class="ad__wrapper__slot"> <script>googletag.cmd.push(function() { googletag.display('div-gpt-ad-1497509390303-1'); });</script> </div> </div> </div> </div> <!-- - - adsense: end - - --> </div> <header class="mb-4 sticky theme--cream-light"> <div class="container-fluid mast"> <div class="row no-gutters"> <div class="col-sm-4 col-12"> <div class="mb-2 ml-4 pl-2"> <a href="/web/20171110122427/http://aurora.dawn.com/" class=""> <h1 class="text-hide logo "> Aurora Magazine </h1> </a> <h3 class="subtitle size-three text--400 ">Promoting excellence in advertising</h3> </div> </div> <div class="col-sm-2 col-12"></div> <div class="col-sm-6 col-12"> <div class="search-social-bar mr-2"> <div class="mast__social mt-1 float-left text-right"> <a target="_blank" href="https://web.archive.org/web/20171110122427/https://www.facebook.com/auroramagazine"><img src="/web/20171110122427im_/http://aurora.dawn.com/_img/facebook.png"/></a> <a target="_blank" href="https://web.archive.org/web/20171110122427/https://twitter.com/AuroraMag"><img src="/web/20171110122427im_/http://aurora.dawn.com/_img/twitter.png"/></a> </div> <div class="search-box text-center "> <form accept-charset="utf-8" class="form-vertical" method="GET" action="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/search"> <input class="form-control" type="hidden" name="cx" value="partner-pub-8258178831251847:bv07ib-e2ch"> <input class="form-control" type="hidden" name="cof" value="FORID:10"> <input class="form-control" type="hidden" name="ie" value="UTF-8"> <div class="form-group required"><input class="form-control search col-offset-2 col-8 p-1 search__text" placeholder="Search" required id="q" type="text" name="q"></div></form></div> </div> </div> </div> </div><!-- .container-fluid --> <div class="menu"> <ul class="nav nav--primary nav--responsive pl-2 text-center "> <li class="nav__item nav__item--home "><a class="" href="/web/20171110122427/http://aurora.dawn.com/">Home</a></li> <li class="nav__item nav__item--recent "><a class="" href="/web/20171110122427/http://aurora.dawn.com/recent">Recent</a></li> <li class="nav__item nav__item--agencies "><a class="" href="/web/20171110122427/http://aurora.dawn.com/agencies">Agencies</a></li> <li class="nav__item nav__item--people "><a class="" href="/web/20171110122427/http://aurora.dawn.com/people">People</a></li> <li class="nav__item nav__item--marketing "><a class="" href="/web/20171110122427/http://aurora.dawn.com/marketing">Marketing</a></li> <li class="nav__item nav__item--creative "><a class="" href="/web/20171110122427/http://aurora.dawn.com/creative">Creative</a></li> <li class="nav__item nav__item--media "><a class="" href="/web/20171110122427/http://aurora.dawn.com/media">Media</a></li> <li class="nav__item nav__item--trends "><a class="" href="/web/20171110122427/http://aurora.dawn.com/trends">Trends</a></li> </ul> </div> </header> <div class="container-fluid"> <div class="content"> <main> <div class="row"> <div class="col-12"> <div class="row"> <div class="col-1"></div> <div class="col-lg-10 col-12"> <article class="story m-2"> <!-- ******** template/header ******** --> <div class="template__header modifier--open px-1 px-md-0"> <!-- box/title title-xxxlarge-lighter --> <h2 data-layout="story" data-id="1142371" class="story__title size-ten text--300 mt-4 "><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142371/salamair-flies-pakistans-skies" class="story__link"><strong>SalamAir flies Pakistan’s skies</strong></a></h2> <div> <span class="size-three"> Published in Sep-Oct 2017 </span> </div> <div class="story__meta size-four my-2">By <a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/authors/3401/anusha-zahid">Anusha Zahid</a></div> <!-- box/excerpt --> <div class="story__excerpt size-five text--300 my-2 ">SalamAir will open up travel for Omanis keen to explore the opportunities arising from CPEC projects. </div> </div> <!-- ******** /template/header ******** --> <!-- ******** template/main ******** --> <div class="template__main modifier--open px-1 px-md-0"> <div class="slideshow story__cover slideshow--main " data-slick="{"dots":true,"dotsClass":"slideshow__pager ","asNavFor":null,"cssEase":"ease","speed":250,"autoplaySpeed":4000,"slidesToScroll":1,"slidesToShow":1,"fade":false,"autoplay":true,"infinite":true,"responsive": [{"breakpoint": 720,"settings": {"slidesToShow": 1,"slidesToScroll": 1}},{"breakpoint": 480,"settings": {"slidesToShow": 1,"slidesToScroll": 1}}]}"> <div class="slideshow__slide slideshow__slide--first slideshow__slide--horizontal" style=""> <!-- box/image --> <figure class="media media--stretch col-12 px-0 "> <div class="media__item "><img src="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/large/2017/09/59c7183599148.jpg" alt=""/></div> </figure> <div class="clearfix"></div> </div> </div> <!-- box/content --> <div class="story__content text--400 pt-4 story__content--normal "><div style="display: none"><ul class="story__toc" style="display: none"> <li> <a href="#toc_0">Based on current economic and demographic growth, the International Air Transport Association (IATA) has projected that intra-Pakistan air traffic will grow at 9.9% over the next 20 years; more than twice the 4.1% projected annual world growth rate (source: JCR-VIS Pakistan Aviation Industry Report 2016).</a> </li> <li> <a href="#toc_1">Terming CPEC as a “corridor of tremendous opportunities”, Al-Balushi says it will also open up an era of unprecedented growth for both domestic and international air cargo and passenger traffic. Moreover, the flights will also serve the needs of the Sultanate’s Pakistani community, which is currently over 220,000.</a> </li> </ul> </div><p class="">Since the announcement of the National Aviation Policy (NAP) 2015 – whereby the government liberalised the air market to encourage foreign airline participation, particularly from the Middle East, the future of Pakistan’s air and travel industry appears promising. Based on current economic and demographic growth, the International Air Transport Association (IATA) has projected that intra-Pakistan air traffic will grow at 9.9% over the next 20 years; more than twice the 4.1% projected annual world growth rate (source: JCR-VIS Pakistan Aviation Industry Report 2016). </p><p class="">The latest entrant to venture into Pakistani skies is SalamAir, a budget airline from Oman, launched in January 2017 with the objective to bridge the demand gap for quality and affordable flights by business, leisure and religious travellers on short-haul routes to and from Oman. SalamAir currently flies daily from Muscat to Dubai and Jeddah and thrice a week to Karachi, Madina and Sialkot. </p><hr> <h4 id="toc_0">Based on current economic and demographic growth, the International Air Transport Association (IATA) has projected that intra-Pakistan air traffic will grow at 9.9% over the next 20 years; more than twice the 4.1% projected annual world growth rate (source: JCR-VIS Pakistan Aviation Industry Report 2016).</h4> <hr> <p class="">In Pakistan, the airline began operations from Sialkot and according to Mohsin Al-Balushi, Commercial Director, SalamAir, “this is a very exciting time for aviation in Pakistan; especially after the NAP 2015 announcement that laid the groundwork for the industry to capitalise on the China-Pakistan Economic Corridor (CPEC) and attract new investment into the sector.” </p><p class="">Terming CPEC as a “corridor of tremendous opportunities”, Al-Balushi says it will be a catalyst for future business and economic activity and will generate thousands of jobs across Pakistan. It will also open up an era of unprecedented growth for both domestic and international air cargo and passenger traffic. Moreover, the flights will also serve the needs of the Sultanate’s Pakistani community, which is currently over 220,000. </p><p class="">Elaborating on aviation prospects in Pakistan, Al-Balushi quotes the World Bank’s forecast whereby Pakistan will experience a growth rate of 5.5% by 2018. Pakistan has also been classified as the world’s fifth fastest growing economy. Given these projections, he believes more affordable airlines will be keen to follow SalamAir’s lead and will begin services in Pakistan as well. </p><hr> <h4 id="toc_1">Terming CPEC as a “corridor of tremendous opportunities”, Al-Balushi says it will also open up an era of unprecedented growth for both domestic and international air cargo and passenger traffic. Moreover, the flights will also serve the needs of the Sultanate’s Pakistani community, which is currently over 220,000.</h4> <hr> <p class="">Furthermore, the launch of SalamAir will enable Pakistan’s business community to capitalise on Oman’s investor-friendly regulatory framework and the many options its economy offers including tourism, manufacturing, fisheries, mining and logistics. Similarly, it will also open up travel for Omanis keen to explore the opportunities arising from CPEC projects. </p><p class="">In terms of why SalamAir began operations from Sialkot, Al-Balushi says it is a major export city of Punjab and which has remained an under-served destination. “We saw a promising development there and this has proven very successful.” By starting flights from Sialkot, SalamAir is not only targeting the business community of one city, but of the entire ‘export triangle’ (Gujrat, Gujranwala and Sialkot), which manufactures and exports ceramics, cutlery, gloves, leather garments, sports goods, sportswear and surgical tools. Apart from SalamAir, five other international airlines operate direct passenger and cargo flights from Sialkot Airport including Air Arabia, Emirates, Etihad Airways, Fly Dubai and Qatar Airways. </p><p class="">SalamAir’s flights in Karachi began in June and the third target city is Multan which according to Al-Balushi, is under discussions. “Although we were given the slot approval for Multan months ago, we are still waiting for landing permission.” The airline is also working on expansion to new destinations and these will be announced shortly. </p><p class="">SalamAir has a fleet of three A320s; passengers have three ticket options; Light, Friendly and Flexi. With a hand baggage allowance of seven kilograms, ‘Light’ is the lowest fare option and does not permit any change or cancellation once the booking is made. ‘Friendly’ has a baggage allowance of 20 kg as well as the facility of making changes by paying a fee. The ‘Flexi’ option allows the same baggage allowance, a priority check-in and the ability to change flights without paying a fee.</p><p class="">Keeping in mind the competition from multiple international airlines, SalamAir aims to grab market share through a competitive price structure. A one-way trip from Karachi to Muscat via SalamAir is priced between Rs 8,000 and 9,400. In comparison, the same flight on Etihad Airways costs Rs 24,000, on Fly Dubai and Air Arabia Rs 19,000, on Emirates Rs 23,000 and on Oman Air Rs 25,000 respectively. In terms of local airlines, only PIA (market share 51% as of FY15) and Airblue (market share 13%) fly to Muscat. The former charges between Rs 23,000 and 26,000 (from any city to Muscat) while Airblue offers only Lahore to Muscat flights for Rs 22,000. </p><p class="">Based on the above, Al-Balushi is confident that SalamAir will be successful in redefining the experience of budget airline travel by offering reliability, safety and affordability. “We have opened up the skies to passengers who were previously inhibited from flying because of the cost, while enabling others to fly more frequently.”</p><p class="">As more international flights touch local runways, Pakistan’s airports are expected to earn huge revenues and passengers will benefit from more choice, better services and competitive prices and discounts. Al-Balushi ends with a word of caution: “However, I hope the airport infrastructure improvements to sustain this growth will remain a priority for the government of Pakistan.” </p> </div> </div> <!-- ******** /template/main ******** --> <!-- ******** template/footer ******** --> <div class="template__footer modifier--open px-1 px-md-0"> <div class="my-2 clearfix"> <!-- box/social --> <button class="social social--button float-left pr-1 " aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 16 16" class="_1pbq"> <path fill="#ffffff" fill-rule="evenodd" d="M4.55,7 C4.7984,7 5,7.23403636 5,7.52247273 L5,13.4775273 C5,13.7659636 4.7984,14 4.55,14 L2.45,14 C2.2016,14 2,13.7659636 2,13.4775273 L2,7.52247273 C2,7.23403636 2.2016,7 2.45,7 L4.55,7 Z M6.54470232,13.2 C6.24016877,13.1641086 6.01734614,12.8982791 6,12.5737979 C6.01734614,12.5737979 6.01344187,9.66805666 6,8.14398693 C6.01344187,7.61903931 6.10849456,6.68623352 6.39801308,6.27384278 C7.10556287,5.26600749 7.60281698,4.6079584 7.89206808,4.22570082 C8.18126341,3.8435016 8.52813047,3.4708734 8.53777961,3.18572676 C8.55077527,2.80206854 8.53655255,2.79471518 8.53777961,2.35555666 C8.53900667,1.91639814 8.74565444,1.5 9.27139313,1.5 C9.52544997,1.5 9.7301456,1.55690094 9.91922413,1.80084547 C10.2223633,2.15596568 10.4343097,2.71884727 10.4343097,3.60971169 C10.4343097,4.50057612 9.50989975,6.1729303 9.50815961,6.18 C9.50815961,6.18 13.5457098,6.17908951 13.5464084,6.18 C14.1635544,6.17587601 14.5,6.72543196 14.5,7.29718426 C14.5,7.83263667 14.1341135,8.27897346 13.6539433,8.3540827 C13.9452023,8.49286263 14.1544715,8.82364675 14.1544715,9.20555417 C14.1544715,9.68159617 13.8293011,10.0782687 13.3983805,10.1458495 C13.6304619,10.2907572 13.7736931,10.5516845 13.7736931,10.847511 C13.7736931,11.2459343 13.5138356,11.5808619 13.1594388,11.6612236 C13.3701582,11.7991865 13.5063617,12.0543945 13.5063617,12.3429843 C13.5063617,12.7952155 13.1715421,13.1656844 12.7434661,13.2 L6.54470232,13.2 Z"> </path> </svg> <span>Like</span> <a data-fb-count-url="http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142371" onclick="return !window.open(this.href, 'Share on Facebook', 'width=640, height=536')" href="https://web.archive.org/web/20171110122427/https://www.facebook.com/sharer/sharer.php?u=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142371&display=popup&ref=plugin" target="_blank"></a> </button> <div class="social social--iframe float-left pr-1 " aria-hidden="true"> <iframe src="//web.archive.org/web/20171110122427if_/http://www.facebook.com/plugins/share_button.php?href=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142371&layout=button&size=small" scrolling="no" frameborder="0" style="border:none;overflow:hidden;height:20px;width:59px" allowtransparency="true"></iframe> </div> <div class="social social--iframe float-left pr-1 " aria-hidden="true"> <iframe src="https://web.archive.org/web/20171110122427if_/https://platform.twitter.com/widgets/tweet_button.html?url=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142371&counturl=http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142371&text=SalamAir%20flies%20Pakistan%E2%80%99s%20skies&size=m" scrolling="no" frameborder="0" style="border:none;overflow:hidden;height:20px;width:60px" allowtransparency="true"></iframe> </div> <div class="social social--whatsapp d-block d-sm-none social--label float-left pr-1 " aria-hidden="true"> <a href="https://web.archive.org/web/20171110122427/whatsapp://send/?text=SalamAir%20flies%20Pakistan%E2%80%99s%20skies%20-%20http%3A%2F%2Faurora.dawn.com%2Fnews%2F1142371">WHATSAPP</a> </div> <div class="social d-none d-sm-block social--comment social--label float-left pr-1 " aria-hidden="true"> <a href="#comments"> 16 Comments</a> </div> <div class="social d-none d-sm-block social--email social--label float-left pr-1 " aria-hidden="true"> <a onclick="$('.mailer [name^=id]').val(1142371);$('.mailer').modal().open()" href="javascript:void(0)"> Email</a> </div> <div class="mailer themodal themodal--centered" style="width:400px;height:260px;background:#fff"> <h3>Email</h3> <br/> <form accept-charset="utf-8" class="form-vertical emailer" onsubmit="javascript:$.post(this.action, $(this).serialize());$(this).html('Mail sent, thank you!');return false;" method="POST" action="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/email/1142371"><input class="form-control" type="hidden" name="jscheck" value=""><div class="form-group"><label for="sender" class="control-label">Your Name</label><input class="form-control" id="sender" type="text" name="sender"></div><div class="form-group"><label for="to" class="control-label">Recipient Email</label><input class="form-control" id="to" type="text" name="to"></div><input class="form-control" type="hidden" name="id" value=""><input class="btn mt-2" type="submit" value="Email"><input class="form-control" type="hidden" name="_token" value=""></form> </div> <div class="social d-none d-sm-block social--print social--label float-left pr-1 " aria-hidden="true"> <a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/print/1142371"> Print</a> </div></div><div class="related-stories my-4 py-2 ml-4 mx-sm-2 px-sm-2"> <div class="size-four text--700 caps pb-2"><span>Related Stories</span></div> <div class=" slideshow--list mt-2"> <div class="clear--both"> <div class="slideshow--row__item active float-left" data-id="0" style="float:left;width:32.333333333333%;margin-right:1.5%;"> <!-- - - - article - - - --> <article class="box story mb-4 pr-0 pr-sm-2 palm-border--bottom" data-id="1141284" data-layout="story"> <!-- box/image --> <figure class="media media--stretch col-12 px-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1141284/is-pia-salvable"><img src="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2015/10/563332cdb5db6.jpg" alt="Is PIA salvable?"/></a></div> </figure> <div class="clearfix"></div> <!-- box/title small-py:2 --> <h2 data-layout="story" data-id="1141284" class="story__title size-five py-2"><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1141284/is-pia-salvable" class="story__link">Is PIA salvable?</a></h2> </article> <!-- - - - /article - - - --> </div> <div class="slideshow--row__item float-left" data-id="1" style="float:left;width:32.333333333333%;margin-right:1.5%;"> <!-- - - - article - - - --> <article class="box story mb-4 pr-0 pr-sm-2 palm-border--bottom" data-id="1140744" data-layout="story"> <!-- box/image --> <figure class="media media--stretch col-12 px-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1140744/online-and-onwards"><img src="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2015/03/5508671331cea.jpg" alt="Online and onwards"/></a></div> </figure> <div class="clearfix"></div> <!-- box/title small-py:2 --> <h2 data-layout="story" data-id="1140744" class="story__title size-five py-2"><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1140744/online-and-onwards" class="story__link"><strong>Online and onwards</strong></a></h2> </article> <!-- - - - /article - - - --> </div> <div class="slideshow--row__item float-left" data-id="2" style="float:left;width:32.333333333333%;"> <!-- - - - article - - - --> <article class="box story mb-4 pr-0 pr-sm-2 palm-border--bottom" data-id="1141247" data-layout="story"> <!-- box/image --> <figure class="media media--stretch col-12 px-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1141247/flying-high-on-celebrities"><img src="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2015/10/561f3214ee033.jpg" alt="Flying high on celebrities"/></a></div> </figure> <div class="clearfix"></div> <!-- box/title small-py:2 --> <h2 data-layout="story" data-id="1141247" class="story__title size-five py-2"><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1141247/flying-high-on-celebrities" class="story__link">Flying high on celebrities</a></h2> </article> <!-- - - - /article - - - --> </div> </div><div class="clear--both"> </div></div> </div> <hr class="clear--both"> <div class="px-2"> <!-- - - adsense: start - - --> <div class="ad " aria-hidden="true"> <div class="js-ad clearfix" style="text-align:center;margin:0 auto;overflow:hidden;max-width:728px;max-height:90px"> <div class="radWrapper ad__wrapper"> <div id="div-gpt-ad-1455520357400-2" class="ad__wrapper__slot" style="width:728px;height:90px"> <script>googletag.cmd.push(function() { googletag.display('div-gpt-ad-1455520357400-2'); });</script> </div> </div> </div> </div> <!-- - - adsense: end - - --> </div> <hr class="my-4 clear--both"/> <section id="comments" class="comments px-0 px-sm-4"> <h1 class="comments__label caps size-eight ">Comments (16) </h1> <form accept-charset="utf-8" class="form-vertical comments-form jsform mb-4" id="comments-form" method="POST" action="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/comments"><input class="form-control jscheck" type="hidden" name="jscheck" value=""><input class="form-control" type="hidden" name="story_id" value="1142371"> <div class="info"></div> <div class="row no-gutters"> <div class="col-6"> <div class="pt-2"> <input class="form-control text-input col-12 caps" placeholder="Your Name" dir="" required id="name" type="text" name="name"> </div> </div> <div class="col-6"> <div class="pt-2"> <input class="form-control text-input col-12" placeholder="Email" dir="" required id="email" type="text" name="email"> </div> </div></div> <div class="row d-none"> <div class="col-6"> <div class="mr-4 mb-4"> <div class="form-group"><input class="form-control text-input col-12" placeholder="Your Location" dir="" id="location" type="text" name="location"></div> </div> </div> <div class="col-6"> <div class="mr-4 mb-4"> <div class="form-group"><input class="form-control text-input col-12" placeholder="Http://" dir="" id="url" type="text" name="url"></div> </div> </div> </div> <div class="comment__limit size-one float-right">1000 characters</div> <div class="row no-gutters"> <div class="col-12"> <div class="mb-2"> <div class="form-group"><textarea class="form-control text-input col-12" placeholder="Your Comment" dir="auto" rows="7" required id="content" name="content"></textarea></div> </div> </div> </div> <div class="row no-gutters"> <div class="col-6"> <input class="btn button comments__button caps text--gray" type="submit" value="Comment"> </div> <div class="col-6"> <p class="float-right comments__policy"><a href="/web/20171110122427/http://aurora.dawn.com/comments-policy" class="size-three text--gray">COMMENTS POLICY</a></p> </div> </div> <input class="form-control" type="hidden" name="_token" value=""></form> <div class="button-container border--top border--thick border--black"> <button type="button" class="button js-comments-sort-votes ml-1 float-right text--gray caps">BEST</button> <button type="button" class="button js-comments-sort-date--new ml-1 float-right text--gray caps">NEWEST</button> <button type="button" disabled="disabled" class="button js-comments-sort-date ml-1 float-right text--gray caps">OLDEST</button> </div> <br/><br/> <div class="comment pb-4 mb-4 border--bottom" id="6598"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">NOT_SURPRISED</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-03T09:23:58+05:00"><span class="timestamp--time timeago" title="2017-10-03T09:23:58+05:00">Oct 03, 2017 09:23am</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>Counting chickens too early?</p> </div> <div class=""> <input type="button" value="Reply" data-name="NOT_SURPRISED" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6599"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">mac</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-03T09:54:10+05:00"><span class="timestamp--time timeago" title="2017-10-03T09:54:10+05:00">Oct 03, 2017 09:54am</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>wishing to see in multan at the earliest tooo</p> </div> <div class=""> <input type="button" value="Reply" data-name="mac" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6603"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">riz1</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-03T13:34:12+05:00"><span class="timestamp--time timeago" title="2017-10-03T13:34:12+05:00">Oct 03, 2017 01:34pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>Nice.. Salutes to Dr. Abdus Salam from Oman. Better late than never.</p> </div> <div class=""> <input type="button" value="Reply" data-name="riz1" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6604"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Yaa</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-03T13:44:25+05:00"><span class="timestamp--time timeago" title="2017-10-03T13:44:25+05:00">Oct 03, 2017 01:44pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>Good PIA will get easily killed now.</p> </div> <div class=""> <input type="button" value="Reply" data-name="Yaa" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6605"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Thoroughthinker</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-03T13:44:42+05:00"><span class="timestamp--time timeago" title="2017-10-03T13:44:42+05:00">Oct 03, 2017 01:44pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>The insane policy of the foreign airlines taking passengers first to their home base before proceeding to the final destinations is responsible for their high costs of fares.</p> </div> <div class=""> <input type="button" value="Reply" data-name="Thoroughthinker" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6606"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">optimistic pk</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-03T13:59:13+05:00"><span class="timestamp--time timeago" title="2017-10-03T13:59:13+05:00">Oct 03, 2017 01:59pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>Welcome to Pakistan SalamAir !</p> </div> <div class=""> <input type="button" value="Reply" data-name="optimistic pk" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6607"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Amer rao</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-03T15:48:25+05:00"><span class="timestamp--time timeago" title="2017-10-03T15:48:25+05:00">Oct 03, 2017 03:48pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>Salam Air or Good Bye Air, public needs good service.</p> </div> <div class=""> <input type="button" value="Reply" data-name="Amer rao" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6608"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Miqbal rangoonwala</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-03T17:11:03+05:00"><span class="timestamp--time timeago" title="2017-10-03T17:11:03+05:00">Oct 03, 2017 05:11pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>We have failed to run PIA how the other airline will be run wonder of the world</p> </div> <div class=""> <input type="button" value="Reply" data-name="Miqbal rangoonwala" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6614"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Seedoo</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-03T22:42:49+05:00"><span class="timestamp--time timeago" title="2017-10-03T22:42:49+05:00">Oct 03, 2017 10:42pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>These Middle East based airlines are highly subsidized. To them their image is more important than profitability, and the deep pockets of their fiefdoms filled with petro-dollars ensure these airlines continue to operate without having to worry about black or red ink on their financial statements.</p> <p>Even the US and European airlines are finding difficult to compete with the likes of Emirates and Ittehad. PIA should learn to operate efficiently, however, without a level playing field, there is no way PIA can effectively compete with them.</p> </div> <div class=""> <input type="button" value="Reply" data-name="Seedoo" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6615"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Albela</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-04T05:40:05+05:00"><span class="timestamp--time timeago" title="2017-10-04T05:40:05+05:00">Oct 04, 2017 05:40am</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>Pakistan should raise taxes to subsidize PIA.This way the prices can be kept low.</p> </div> <div class=""> <input type="button" value="Reply" data-name="Albela" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6617"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">MG</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-04T08:15:52+05:00"><span class="timestamp--time timeago" title="2017-10-04T08:15:52+05:00">Oct 04, 2017 08:15am</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>If sliding of oil continues like now, what for CPEC will be useful? Guld will no longer be a big consumer market and where do China send (dump) goods to?</p> </div> <div class=""> <input type="button" value="Reply" data-name="MG" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6646"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Akaram Khalikd</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-06T15:57:37+05:00"><span class="timestamp--time timeago" title="2017-10-06T15:57:37+05:00">Oct 06, 2017 03:57pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>It is good that Pakistan generate income by allowing foreign airlines to operate from Pakistani's airports. Besides that Pakistani's based airlines should also expand their flights to more destinations.</p> </div> <div class=""> <input type="button" value="Reply" data-name="Akaram Khalikd" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6705"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Robin</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-11T18:42:18+05:00"><span class="timestamp--time timeago" title="2017-10-11T18:42:18+05:00">Oct 11, 2017 06:42pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>Good step..</p> </div> <div class=""> <input type="button" value="Reply" data-name="Robin" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6818"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Imdad H Nasir Bana</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-21T01:02:47+05:00"><span class="timestamp--time timeago" title="2017-10-21T01:02:47+05:00">Oct 21, 2017 01:02am</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>Congratulations to all the management, owners for starting Salam Air operations in Pakistan, hope Hyderabad the second biggest city of Sindh province is also in consideration as it is very good market of passengers Travelling to Peshawar, Islamabad, Quetta, Lahore, besides export of goods that include fresh fruits and vegetables.</p> </div> <div class=""> <input type="button" value="Reply" data-name="Imdad H Nasir Bana" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="6864"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">sajjad memon</span> <span class="timeago comment__date caps size-four pb-2" title="2017-10-26T14:45:29+05:00"><span class="timestamp--time timeago" title="2017-10-26T14:45:29+05:00">Oct 26, 2017 02:45pm</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>@Albela -go ahead, I would still stay away from PIA.</p> </div> <div class=""> <input type="button" value="Reply" data-name="sajjad memon" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> <div class="comment pb-4 mb-4 border--bottom" id="7066"> <div class="row"> <div class="col-11"> <div class=""> <span class="comment__author size-four caps float-left text--gray">Syed Tariq Aleem</span> <span class="timeago comment__date caps size-four pb-2" title="2017-11-08T11:31:53+05:00"><span class="timestamp--time timeago" title="2017-11-08T11:31:53+05:00">Nov 08, 2017 11:31am</span></span> </div> <div dir="auto" class="comment__body size-six clearfix"><p>May be better airline will become BEST required some incentives and OFFERS for people and Explore ur services advertisements is must</p> </div> <div class=""> <input type="button" value="Reply" data-name="Syed Tariq Aleem" class="button button--short mr-2 comment__reply caps text--gray"/> </div> </div> </div> <!-- .row --> </div> <!-- .comment --> </section> </div> <!-- ******** /template/footer ******** --> </article> </div> </div> </div> </div> </main> <aside class="pb-4"> <!-- - - - - - - widget:start id: 546 - type: adsense - object_id: - title: Desk Mrec Top - - - - - - --> <section class="widget theme widget-adsense " data-type="adsense" data-id="546"> <div class="widget__container "> <h2 class="widget__container__title text--300 size-seven text-center caps"><span>Desk Mrec Top</span></h2> <div class="widget__container__body "> <!-- - - adsense: start - - --> <div class="ad " aria-hidden="true"> <div class="js-ad clearfix" style="text-align:center;margin:0 auto;overflow:hidden;max-width:300px;max-height:250px"> <div class="radWrapper ad__wrapper"> <div id="div-gpt-ad-1455520357400-3" class="ad__wrapper__slot" style="width:300px;height:250px"> <script>googletag.cmd.push(function() { googletag.display('div-gpt-ad-1455520357400-3'); });</script> </div> </div> </div> </div> <!-- - - adsense: end - - --> </div> </div> </section> <!-- - - - - - - widget:end - - - - - - --> <!-- - - - - - - widget:start id: 524 - type: poll - object_id: 8482390 - title: Should Pakistani brands use Indian celebrities to endorse their products? - - - - - - --> <section class="widget theme widget-poll " data-type="poll" data-id="524"> <div class="widget__container "> <h2 class="widget__container__title text--300 size-seven text-center caps"><span>Should Pakistani brands use Indian celebrities to endorse their products?</span></h2> <div class="widget__container__body "> <div id="widgetPoll-3552034"> </div> </div> </div> </section> <!-- - - - - - - widget:end - - - - - - --> <!-- - - - - - - widget:start id: 180 - type: popular - object_id: - title: Most Popular - - - - - - --> <section class="widget theme widget-popular " data-type="popular" data-id="180"> <div class="widget__container "> <h2 class="widget__container__title text--300 size-seven text-center caps"><span>Most Popular</span></h2> <div class="widget__container__body "> <div class="row"> <div class="col-12"> <!-- - - - article - - - --> <article class="box story mb-4" data-id="1142034" data-layout="story"> <!-- box/image --> <figure class="media media--left media--stretch col-sm-4 col-12 px-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142034/a-fast-and-furious-competition"><img src="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2017/07/5964a173c024d.jpg" alt="A fast and furious competition"/></a></div> </figure> <!-- box/title small-lighter --> <h2 data-layout="story" data-id="1142034" class="story__title size-five text--300 "><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142034/a-fast-and-furious-competition" class="story__link"><strong>A fast and furious competition</strong></a></h2> </article> <!-- - - - /article - - - --> <!-- - - - article - - - --> <article class="box story mb-4" data-id="1142583" data-layout="story"> <!-- box/image --> <figure class="media media--left media--stretch col-sm-4 col-12 px-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142583/brand-building-in-the-digital-age"><img src="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2017/11/5a03f4f4e7884.jpg" alt="Brand building in the digital age"/></a></div> </figure> <!-- box/title small-lighter --> <h2 data-layout="story" data-id="1142583" class="story__title size-five text--300 "><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142583/brand-building-in-the-digital-age" class="story__link"><strong>Brand building in the digital age</strong></a></h2> </article> <!-- - - - /article - - - --> <!-- - - - article - - - --> <article class="box story mb-4" data-id="1142371" data-layout="story"> <!-- box/image --> <figure class="media media--left media--stretch col-sm-4 col-12 px-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142371/salamair-flies-pakistans-skies"><img src="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2017/09/59c7183599148.jpg" alt="SalamAir flies Pakistan’s skies"/></a></div> </figure> <!-- box/title small-lighter --> <h2 data-layout="story" data-id="1142371" class="story__title size-five text--300 "><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142371/salamair-flies-pakistans-skies" class="story__link"><strong>SalamAir flies Pakistan’s skies</strong></a></h2> </article> <!-- - - - /article - - - --> <!-- - - - article - - - --> <article class="box story mb-4" data-id="1142389" data-layout="story"> <!-- box/image --> <figure class="media media--left col-sm-4 col-12 px-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142389/the-era-of-brand-activism"><img src="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2017/10/59eec93f0692c.jpg" alt="The era of brand activism"/></a></div> </figure> <!-- box/title small-lighter --> <h2 data-layout="story" data-id="1142389" class="story__title size-five text--300 "><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142389/the-era-of-brand-activism" class="story__link"><strong>The era of brand activism</strong></a></h2> </article> <!-- - - - /article - - - --> <!-- - - - article - - - --> <article class="box story mb-4" data-id="1141515" data-layout="story"> <!-- box/image --> <figure class="media media--left media--stretch col-sm-4 col-12 px-0 "> <div class="media__item "><a title="" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1141515/what-makes-content-go-viral"><img src="https://web.archive.org/web/20171110122427im_/http://i.dawn.com/thumbnail/2016/08/57a426d6cacc0.jpg" alt="What makes content go viral"/></a></div> </figure> <!-- box/title small-lighter --> <h2 data-layout="story" data-id="1141515" class="story__title size-five text--300 "><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1141515/what-makes-content-go-viral" class="story__link"><strong>What makes content go viral</strong></a></h2> </article> <!-- - - - /article - - - --> </div><!-- .--> </div><!-- .row --> </div> </div> </section> <!-- - - - - - - widget:end - - - - - - --> <!-- - - - - - - widget:start id: 521 - type: writers - object_id: - title: Contributors - - - - - - --> <section class="widget theme widget-writers " data-type="writers" data-id="521"> <div class="widget__container "> <h2 class="widget__container__title text--300 size-seven text-center caps"><span>Contributors</span></h2> <div class="widget__container__body "> <div class="text-center "> <h2 class="badge text-center text--400 bald "><a title="Talha bin Hamid" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/authors/3341/talha-bin-hamid" class="stroy__link">Talha bin Hamid</a></h2> </div> <!-- - - - article - - - --> <article class="box story " data-id="1142431" data-layout="story"> <!-- box/title center-small-lighter-pb:4 --> <h2 data-layout="story" data-id="1142431" class="story__title size-five text-center text--300 pb-4"><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142431/is-iphone-x-samsungs-most-profitable-product" class="story__link"><strong>Is iPhone X Samsung’s most profitable product?</strong></a></h2> </article> <!-- - - - /article - - - --> <div class="text-center "> <h2 class="badge text-center text--400 bald "><a title="Amber Arshad" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/authors/3256/amber-arshad" class="stroy__link">Amber Arshad</a></h2> </div> <!-- - - - article - - - --> <article class="box story " data-id="1141643" data-layout="story"> <!-- box/title center-small-lighter-pb:4 --> <h2 data-layout="story" data-id="1141643" class="story__title size-five text-center text--300 pb-4"><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1141643/fair-lovely-expands-its-portfolio" class="story__link">Fair & Lovely expands its portfolio</a></h2> </article> <!-- - - - /article - - - --> <div class="text-center "> <h2 class="badge text-center text--400 bald "><a title="Rashna Abdi" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/authors/3373/rashna-abdi" class="stroy__link">Rashna Abdi</a></h2> </div> <!-- - - - article - - - --> <article class="box story " data-id="1141950" data-layout="story"> <!-- box/title center-small-lighter-pb:4 --> <h2 data-layout="story" data-id="1141950" class="story__title size-five text-center text--300 pb-4"><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1141950/10-commandments-for-creatives" class="story__link"><strong>10 Commandments for Creatives</strong></a></h2> </article> <!-- - - - /article - - - --> <div class="text-center "> <h2 class="badge text-center text--400 bald "><a title="Ayesha Shaikh" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/authors/3241/ayesha-shaikh" class="stroy__link">Ayesha Shaikh</a></h2> </div> <!-- - - - article - - - --> <article class="box story " data-id="1142500" data-layout="story"> <!-- box/title center-small-lighter-pb:4 --> <h2 data-layout="story" data-id="1142500" class="story__title size-five text-center text--300 pb-4"><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142500/mediators-win-big-at-ipra-golden-world-awards" class="story__link"><strong>Mediators Win Big At IPRA Golden World Awards</strong></a></h2> </article> <!-- - - - /article - - - --> <div class="text-center "> <h2 class="badge text-center text--400 bald "><a title="Faraz Maqsood Hamidi" href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/authors/3213/faraz-maqsood-hamidi" class="stroy__link">Faraz Maqsood Hamidi</a></h2> </div> <!-- - - - article - - - --> <article class="box story " data-id="1142458" data-layout="story"> <!-- box/title center-small-lighter-pb:4 --> <h2 data-layout="story" data-id="1142458" class="story__title size-five text-center text--300 pb-4"><a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/news/1142458/victorias-secret" class="story__link"><strong>Victoria’s secret</strong></a></h2> </article> <!-- - - - /article - - - --> <p class="text-center m-0 pb-2"> <span class="badge size-three theme--cream-light badge--readmore p-2"><a title="View More" href="/web/20171110122427/http://aurora.dawn.com/authors" class="">View More</a></span> </p> </div> </div> </section> <!-- - - - - - - widget:end - - - - - - --> </aside> </div> </div> <div class="my-2 px-2"> <!-- - - adsense: start - - --> <div class="ad " aria-hidden="true"> <div class="js-ad clearfix" style="text-align:center;margin:0 auto;overflow:hidden;max-width:728px;max-height:90px"> <div class="radWrapper ad__wrapper"> <div id="div-gpt-ad-1509519280329-0" class="ad__wrapper__slot" style="width:728px;height:90px"> <script>googletag.cmd.push(function() { googletag.display('div-gpt-ad-1509519280329-0'); });</script> </div> </div> </div> </div> <!-- - - adsense: end - - --> </div> <footer class="pt-6 theme--cream-light"> <div class="mx-2"> <div class="container-fluid"> <div class="row"> <div class="col-lg-7 col-12"> <div class="row"> <div class="col-4"> <div class="text-center"> <!-- - - - - - - widget:start id: 539 - type: linkedimage - object_id: - title: Issue Sep-Oct 2016 - - - - - - --> <section class="widget theme widget-linkedimage " data-type="linkedimage" data-id="539"> <div class="widget__container "> <h2 class="widget__container__title text--300 size-seven text-center caps"><span>Issue Sep-Oct 2016</span></h2> <div class="widget__container__body "> <a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/issue/2017/9"><img class="col-12" src="//web.archive.org/web/20171110122427im_/http://i.dawn.com/widgets/upload-image-59d328b54dfe5.jpg" alt="Issue Sep-Oct 2016"/></a> <h6 class="widget__blurb size-six text-center">Sept-Oct</h6> </div> </div> </section> <!-- - - - - - - widget:end - - - - - - --> </div> </div> <div class="col-4"> <div class="text-center"> <!-- - - - - - - widget:start id: 531 - type: linkedimage - object_id: - title: Issue May-June 2017 - - - - - - --> <section class="widget theme widget-linkedimage " data-type="linkedimage" data-id="531"> <div class="widget__container "> <h2 class="widget__container__title text--300 size-seven text-center caps"><span>Issue May-June 2017</span></h2> <div class="widget__container__body "> <a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/issue/2017/5"><img class="col-12" src="//web.archive.org/web/20171110122427im_/http://i.dawn.com/widgets/upload-image-5959e12d3ef75.jpg" alt="Issue May-June 2017"/></a> <h6 class="widget__blurb size-six text-center">May-June</h6> </div> </div> </section> <!-- - - - - - - widget:end - - - - - - --> </div> </div> <div class="col-4"> <div class="text-center"> <!-- - - - - - - widget:start id: 530 - type: linkedimage - object_id: - title: Issue July-Aug 2017 - - - - - - --> <section class="widget theme widget-linkedimage " data-type="linkedimage" data-id="530"> <div class="widget__container "> <h2 class="widget__container__title text--300 size-seven text-center caps"><span>Issue July-Aug 2017</span></h2> <div class="widget__container__body "> <a href="https://web.archive.org/web/20171110122427/http://aurora.dawn.com/issue/2017/7"><img class="col-12" src="//web.archive.org/web/20171110122427im_/http://i.dawn.com/widgets/upload-image-599ec7e22fa9a.jpg" alt="Issue July-Aug 2017"/></a> <h6 class="widget__blurb size-six text-center">July-Aug</h6> </div> </div> </section> <!-- - - - - - - widget:end - - - - - - --> </div> </div> </div> </div> <div class="col-sm-offset-4 col-sm-4 col-lg-offset-0 col-lg-5 col-12"> <div class="pb-4 text-center"> <ul class="nav"> <li class="nav__item"><a href="/web/20171110122427/http://aurora.dawn.com/subscribe"><img class="border" alt="Subscribe to Aurora" src="/web/20171110122427im_/http://aurora.dawn.com/_img/subscribe.20171110172427.png"/></a></li> </ul> </div> </div> <div class="col-sm-offset-2 col-sm-8 col-12"> <div class="mb-4"> <ul class="nav nav--aurora-footer text-center"> <li class="nav__item"><a class="theme--purple-light" href="/web/20171110122427/http://aurora.dawn.com/">Home</a></li> <li class="nav__item"><a class="theme--purple-light" href="/web/20171110122427/http://aurora.dawn.com/recent">Recent</a></li> <li class="nav__item"><a class="theme--purple-light" href="/web/20171110122427/http://aurora.dawn.com/agencies">Agencies</a></li> <li class="nav__item"><a class="theme--purple-light" href="/web/20171110122427/http://aurora.dawn.com/people">People</a></li> <li class="nav__item"><a class="theme--purple-light" href="/web/20171110122427/http://aurora.dawn.com/marketing">Marketing</a></li> <li class="nav__item"><a class="theme--purple-light" href="/web/20171110122427/http://aurora.dawn.com/creative">Creative</a></li> <li class="nav__item"><a class="theme--purple-light" href="/web/20171110122427/http://aurora.dawn.com/media">Media</a></li> <li class="nav__item"><a class="theme--purple-light" href="/web/20171110122427/http://aurora.dawn.com/trends">Trends</a></li> <!--<li class="nav__item"><a class="size-three caps theme--purple-light" href="/blogs">Blogs</a></li>--> <li class="nav__item"><a class="size-three caps theme--purple-light" href="/web/20171110122427/http://aurora.dawn.com/about-us">About Us</a></li> </ul> </div> </div> <div class="col-12"> <div class="footer--note size-two text-center mb-4"> <p> For questions regarding subscription and timely delivery, please contact on the following numbers or visit <br/> (ISB) +92-51-220-2701-5 • Plot 12, Sector G-7/1 Mauve Area, Near Zero Point Islamabad, 44000 <br/> (KHI) +92-21-3561-3066/7 • Haroon House Dr. Ziauddin Ahmed Road Karachi, 74200 <br/> (LHR) +92-42-3575-8120-25 • 20-N, Gulberg II Lahore, 54660 <br/> <a href="https://web.archive.org/web/20171110122427/http://www.dawn.com/terms">Terms and Conditions</a> • <a href="https://web.archive.org/web/20171110122427/http://www.dawn.com/privacy">Privacy Policy</a> <br/> </p> <img class="compunode" src="/web/20171110122427im_/http://aurora.dawn.com/_img/compunode.png" style="width:100px" class="my-4 py-4"/><br/><br/> </div> </div> </div> </div> </div> <script src="//web.archive.org/web/20171110122427js_/http://code.jquery.com/jquery-3.2.1.min.js" defer="true"></script> <script src="//web.archive.org/web/20171110122427js_/http://platform.twitter.com/widgets.js" defer="true"></script> <script src="/web/20171110122427js_/http://aurora.dawn.com/_js/all.20171109131511.js" defer="true"></script> <!-- - - - - start:alexa - - - - --> <script type="text/javascript"> _atrk_opts = { atrk_acct:"1DJ3k1acFH00UN", domain:"dawn.com",dynamic: true}; (function() { var as = document.createElement('script'); as.type = 'text/javascript'; as.async = true; as.src = "https://web.archive.org/web/20171110122427/https://d31qbv1cthcecs.cloudfront.net/atrk.js"; var s = document.getElementsByTagName('script')[0];s.parentNode.insertBefore(as, s); })(); </script> <noscript><img src="https://web.archive.org/web/20171110122427im_/https://d5nxst8fruw4z.cloudfront.net/atrk.gif?account=1DJ3k1acFH00UN" style="display:none" height="1" width="1" alt=""/></noscript> <!-- - - - - end:alexa - - - - --> <!-- - - - - start:chartbeat publishing - - - - --> <script type="text/javascript"> var _sf_async_config = _sf_async_config || {}; /** CONFIGURATION START **/ _sf_async_config.uid = 62163; _sf_async_config.domain = "dawn.com"; _sf_async_config.useCanonical = true; _sf_async_config.sections = "aurora.dawn.com,Recent,Launches"; _sf_async_config.authors = "Anusha Zahid-3401"; /** CONFIGURATION END **/ (function(){ function loadChartbeat() { window._sf_endpt = (new Date()).getTime(); var e = document.createElement('script'); e.setAttribute('language', 'javascript'); e.setAttribute('type', 'text/javascript'); e.setAttribute('src', '//web.archive.org/web/20171110122427/http://static.chartbeat.com/js/chartbeat.js'); document.body.appendChild(e); } var oldonload = window.onload; window.onload = (typeof window.onload != 'function') ? loadChartbeat : function() { oldonload(); loadChartbeat(); }; })(); </script> <!-- - - - - end:chartbeat - - - - --> <!-- - - - - start:ga-events - - - - --> <script type="text/javascript"> if (typeof $ !== 'undefined') $('.story__content a').click(function(){ga('send','event','story','click','links');}); if (typeof $ !== 'undefined') $('.social--whatsapp a').click(function(){ga('send','event','story','click','whatsapp');}); if (typeof $ !== 'undefined') $('.social--print a').click(function(){ga('send','event','story','click','print');}); if (typeof $ !== 'undefined') $('.social--email a').click(function(){ga('send','event','story','click','email');}); if (typeof $ !== 'undefined') $('.story__meta a').click(function(){ga('send','event','story','click','author');}); if (typeof $ !== 'undefined') $('.widget-linkedimage a').click(function(){ga('send','event','linkedimage','click','https://web.archive.org/web/20171110122427/http://aurora.dawn.com/issue/2017/9');}); if (typeof $ !== 'undefined') $('.widget-linkedimage a').click(function(){ga('send','event','linkedimage','click','https://web.archive.org/web/20171110122427/http://aurora.dawn.com/issue/2017/5');}); if (typeof $ !== 'undefined') $('.widget-linkedimage a').click(function(){ga('send','event','linkedimage','click','https://web.archive.org/web/20171110122427/http://aurora.dawn.com/issue/2017/7');}); if (typeof $ !== 'undefined') $('.widget-linkedimage a').click(function(){ga('send','event','linkedimage','click','https://web.archive.org/web/20171110122427/http://aurora.dawn.com/issue/2017/1');}); </script> <!-- - - - - end:ga-events - - - - --> </footer> <!--2017-11-10 17:24:27--> </body> </html> <!-- FILE ARCHIVED ON 12:24:27 Nov 10, 2017 AND RETRIEVED FROM THE INTERNET ARCHIVE ON 11:26:09 Nov 28, 2024. JAVASCRIPT APPENDED BY WAYBACK MACHINE, COPYRIGHT INTERNET ARCHIVE. ALL OTHER CONTENT MAY ALSO BE PROTECTED BY COPYRIGHT (17 U.S.C. SECTION 108(a)(3)). --> <!-- playback timings (ms): captures_list: 0.807 exclusion.robots: 0.041 exclusion.robots.policy: 0.024 esindex: 0.016 cdx.remote: 4.746 LoadShardBlock: 98.515 (3) PetaboxLoader3.datanode: 170.441 (4) PetaboxLoader3.resolve: 197.383 (2) load_resource: 280.803 -->