Medical Library Association | Advertising Rates : MLA News

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src="/web/20081005041118im_/http://marketing.mlanet.org/pix/mla09_120x240.jpg" alt="MLA '09 Hawaii--iFusions, May 15-19, 2009" title="MLA '09 Hawaii--iFusions, May 15-19, 2009"/></a> </div> <div class="feature"> </div> </div> </td> <td id="tpl-content"> <div class="padded">   <h2>2008 Advertising Rates</h2> <h3><em>MLA News</em></h3> <blockquote> <table class="pagenavtable"> <tr valign="top"><td> <ul> <li><a href="/web/20081005041118/http://marketing.mlanet.org/pdf/insertion_order_form.pdf"><b>Ad Insertion Order Form</b></a> (PDF, 162KB)</li> <li><a href="#1"><b>Description</b></a></li> <li><b><a href="#4"></a></b><a href="#2"><b>Rates</b></a></li> <li><a href="#3"><b>Space Reservation Closing Dates</b></a></li> <li><b><a href="/web/20081005041118/http://marketing.mlanet.org/rates/repro_requirements.html">Reproduction Requirements for Print Advertising</a></b></li> <li><b><a href="/web/20081005041118/http://marketing.mlanet.org/rates/display_terms.html">Terms for Print Advertising</a></b></li> <li><b><a href="#4">Integrated Marketing</a></b></li> </ul> </td></tr></table> </blockquote> <h4><a name="1"></a>Description</h4> <p>Published monthly, 10x per year; June/July and November/December issues combined. Circulation 4,000.</p> <p>For advertisers who want consistent and frequent exposure, the monthly <i>MLA News </i>is the vehicle. The latest in library technology, trends in the field, Internet resources, and association activities are all part of <i>MLA News.<a name="2"></a></i></p> <h4>Rates</h4> <table border="0" cellspacing="2" cellpadding="4"> <tr bgcolor="#C3D9D9"> <th width="46%" align="left"><b>Color rates</b></th> <th width="18%"><b>1x</b></th> <th width="18%"><b>5x</b></th> <th width="18%"><b>10x</b></th> </tr> <tr bgcolor="#EEEEEE"> <td>Full page</td> <td align="right">$3,390</td> <td align="right">$3,120</td> <td align="right">$2,900</td> </tr> <tr bgcolor="#EEEEEE"> <td>Half page</td> <td align="right">2,750</td> <td align="right">2,540</td> <td align="right">2,480</td> </tr> <tr bgcolor="#EEEEEE"> <td>Quarter page</td> <td align="right">2,300</td> <td align="right">2,200</td> <td align="right">2,130</td> </tr> <tr bgcolor="#C3D9D9"> <th align="left"><b>Black & white rates</b></th> <th><b>1x</b></th> <th><b>5x</b></th> <th><b>10x</b></th> </tr> <tr bgcolor="#EEEEEE"> <td>Full page</td> <td align="right">$2,500</td> <td align="right">$2,240</td> <td align="right">$2,000</td> </tr> <tr bgcolor="#EEEEEE"> <td>Half page</td> <td align="right">1,870</td> <td align="right">1,670</td> <td align="right">1,520</td> </tr> <tr bgcolor="#EEEEEE"> <td>Quarter page</td> <td align="right">1,430</td> <td align="right">1,370</td> <td align="right">1,250</td> </tr> <tr bgcolor="#C3D9D9"> <th align="left"><b>COVERS</b><br>(Color, full-page only)</th> <th><b>1x</b></th> <th><b>5x</b></th> <th><b>10x</b></th> </tr> <tr bgcolor="#EEEEEE"> <td>Inside front cover</td> <td align="right">$3,770</td> <td align="right">$3,630</td> <td align="right">$3,390</td> </tr> <tr bgcolor="#EEEEEE"> <td height="19">Inside back cover</td> <td align="right">3,450</td> <td align="right">3,330</td> <td align="right">3,106</td> </tr> <tr bgcolor="#EEEEEE"> <td>Back cover</td> <td align="right">3,770</td> <td align="right">3,630</td> <td align="right">3,390</td> </tr> <tr bgcolor="#EEEEEE"> <td>Opposite second cover</td> <td align="right">3,770</td> <td align="right">3,630</td> <td align="right">3,390</td> </tr> </table> <p>* Other special positions are available on request. For information, contact <a href="https://web.archive.org/web/20081005041118/mailto:mlacom2@mlahq.org?subject=jmla_position_rates">Barbara Redmond</a>, 312.419.9094 x26. </p> <p>Circulation figures are verified by the publisher's sworn statement and the association's membership database. Rates effective JanuaryDecember 2008.</p> <a name="3"></a> <p><b>Space reservation closing dates: </b>Artwork due the 15th of the month of closing.</p> <table width="38%" border="0" cellpadding="4" cellspacing="2"> <tr bgcolor="#C3D9D9" valign="top"> <th width="50%"><b>Issue</b></th> <th width="50%"><b>Closing</b></th> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">January</td> <td width="50%">December 6</td> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">February</td> <td width="50%">January 9</td> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">March</td> <td width="50%">February 7</td> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">April</td> <td width="50%">March 7</td> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">May</td> <td width="50%">April 7</td> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">June/July</td> <td width="50%">May 7</td> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">August</td> <td width="50%">July 9</td> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">September</td> <td width="50%">August 7</td> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">October</td> <td width="50%">September 8</td> </tr> <tr bgcolor="#EEEEEE"> <td width="50%">November/December</td> <td width="50%">October 9</td> </tr> </table> <a name="4"></a> <h4> <a href="#top"><img src="/web/20081005041118im_/http://marketing.mlanet.org/pix/mktng_bttb.gif" width="22" height="16" border="0" alt="To top of page"></a>  Integrated Marketing</h4> <p>Complement your print advertising by becoming a <a href="/web/20081005041118/http://marketing.mlanet.org/sponsor/mnet/index.html">website</a>, <a href="/web/20081005041118/http://marketing.mlanet.org/sponsor/focus/index.html">e-newletter</a>, or <a href="https://web.archive.org/web/20081005041118/http://www.mlanet.org/am/am2008/exhibits/vendor_info.html">annual meeting exhibitor</a> or sponsor.</p>   </div> </td> </tr> <tr id="tpl-footer"> <td colspan="2" id="tpl-footer"> <div id="ftr-ad"> <a href="https://web.archive.org/web/20081005041118/http://www.mlanet.org/publications/jmla/"> <img src="/web/20081005041118im_/http://marketing.mlanet.org/images/template/ad/jmla.jpg" alt="JMLA - Journal of the Medical Library Association" title="JMLA - Journal of the Medical Library Association"/></a> </div> <div id="ftr-nav"> </div> <p> <a href="/web/20081005041118/http://marketing.mlanet.org/" title="Medical Library Association Marketing Home"> <strong>Medical Library Association</strong></a><br/> <big>312.419.9094</big>   <a href="https://web.archive.org/web/20081005041118/mailto:info@mlahq.org" title="Contact MLA Headquarters"> info@mlahq.org</a><br/> © 1999-2008 Medical Library Association<br/> <a href="https://web.archive.org/web/20081005041118/mailto:mlamis@mlahq.org" title="Contact the Web Site Administrator"> Send site questions/comments to systems administrator</a> </p> <p> Last Updated: 2008 April 08<br/> marketing.mlanet.org<?PRINT("$SECTIONTITLE");?>/rates/news_rates.html </p> </td> </tr> </tbody> </table> </body> </html>

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Medical Library Association | Advertising Rates : MLA News