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<div id="main-content"> <article id="post-98" class="post-98 page type-page status-publish hentry"> <div class="entry-content"> <div class="et-l et-l--post"> <div class="et_builder_inner_content et_pb_gutters3"> <div id="banner" class="et_pb_section et_pb_section_0 et_pb_with_background et_section_regular" > <div class="et_pb_row et_pb_row_0"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_0 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_divider_0 et_pb_space et_pb_divider_hidden"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_text et_pb_text_0 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner" data-et-multi-view="{"schema":{"content":{"desktop":"<h2>Learn what is working for the most successful business leaders in ecommerce<\/h2>\n<h1>Strategies to Scale to 8 Figures and Beyond<\/h1>","phone":"<h2><\/h2>\n<h2>Learn what is working for the most successful business leaders in ecommerce<\/h2>\n<h1>Strategies to Scale to 8 Figures and Beyond<\/h1>"}},"slug":"et_pb_text"}" data-et-multi-view-load-phone-hidden="true"><h2>Learn what is working for the most successful business leaders in ecommerce</h2> <h1>Strategies to Scale to 8 Figures and Beyond</h1></div> </div><div class="et_pb_button_module_wrapper et_pb_button_0_wrapper et_pb_module "> <a class="et_pb_button et_pb_button_0 et_pb_bg_layout_light" href="#podcast">Watch Leadership Episodes</a> </div> </div> </div> </div><div id="featured" class="et_pb_section et_pb_section_2 et_pb_with_background et_section_regular" > <div class="et_pb_row et_pb_row_1"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_1 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_text et_pb_text_1 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><h1 style="text-align: center;">A Few of the <span style="color: #3986cc;"><strong>Amazing Entrepreneurs</strong></span> 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class="post-thumbnails"> <a href="http://ecommbreakthrough.com/the-shark-tank-winner-who-mastered-both-retail-and-amazon-with-bill-teter/" class="entry-featured-image-url"> <img decoding="async" width="255" height="255" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20255%20255'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Bill-Teter.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image lazy" alt="" data-srcset="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Bill-Teter.jpg 255w, http://ecommbreakthrough.com/wp-content/uploads/2024/10/Bill-Teter-150x150.jpg 150w" data-sizes="auto, (max-width: 255px) 100vw, 255px" /> </a> </div> <div class="post-content"> <h2><a href="http://ecommbreakthrough.com/the-shark-tank-winner-who-mastered-both-retail-and-amazon-with-bill-teter/">The Shark Tank Winner Who Mastered Both Retail and Amazon with Bill Teter</a></h2> <p>In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Bill Teter, a successful entrepreneur and consultant. Bill shares his journey with Redirect, a brand known for its magnetic eyeglass holder that gained traction after appearing on Shark Tank. Initially, Redirect had no revenue from Amazon, but it eventually shifted to where Amazon accounted for 95% of their sales. Bill provides insights into navigating the Amazon marketplace, the importance of effective marketing strategies, and critical decision-making processes. He emphasizes innovation, choosing the right partners, and exploring new market segments to scale a business successfully.</p> <a class="post-btn" href="http://ecommbreakthrough.com/the-shark-tank-winner-who-mastered-both-retail-and-amazon-with-bill-teter/">Click to Listen</a> </div> </div> <div class="custom-post"> <div class="post-thumbnails"> <a href="http://ecommbreakthrough.com/supply-chain-secrets-expert-tips-for-amazon-sellers-to-stay-competitive-with-burak-yolga/" class="entry-featured-image-url"> <img decoding="async" width="255" height="255" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20255%20255'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2024/11/Burak-Yolga.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image lazy" alt="" data-srcset="http://ecommbreakthrough.com/wp-content/uploads/2024/11/Burak-Yolga.jpg 255w, http://ecommbreakthrough.com/wp-content/uploads/2024/11/Burak-Yolga-150x150.jpg 150w" data-sizes="auto, (max-width: 255px) 100vw, 255px" /> </a> </div> <div class="post-content"> <h2><a href="http://ecommbreakthrough.com/supply-chain-secrets-expert-tips-for-amazon-sellers-to-stay-competitive-with-burak-yolga/">Supply Chain Secrets: Expert Tips for Amazon Sellers to Stay Competitive with Burak Yolga</a></h2> <p>In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Burak Yolga, founder and CEO of Forceget Supply Chain Logistics. The discussion centers on the challenges Amazon sellers face, including rising fees and increased competition. Burak shares insights on optimizing supply chains, understanding landed costs, and the importance of diversifying sales channels beyond Amazon. He emphasizes the need for effective inventory management and proactive customer service. Burak also highlights the benefits of leveraging AI tools like ChatGPT for market insights and content creation. This episode provides valuable strategies for scaling e-commerce businesses to 8 figures and beyond.</p> <a class="post-btn" href="http://ecommbreakthrough.com/supply-chain-secrets-expert-tips-for-amazon-sellers-to-stay-competitive-with-burak-yolga/">Click to Listen</a> </div> </div> <div class="custom-post"> <div class="post-thumbnails"> <a href="http://ecommbreakthrough.com/surviving-the-amazon-purge-how-to-thrive-amidst-the-chaos-with-paul-rafelson/" class="entry-featured-image-url"> <img decoding="async" width="255" height="255" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20255%20255'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2024/10/paul-rafelson.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image lazy" alt="" data-srcset="http://ecommbreakthrough.com/wp-content/uploads/2024/10/paul-rafelson.png 255w, http://ecommbreakthrough.com/wp-content/uploads/2024/10/paul-rafelson-150x150.png 150w" data-sizes="auto, (max-width: 255px) 100vw, 255px" /> </a> </div> <div class="post-content"> <h2><a href="http://ecommbreakthrough.com/surviving-the-amazon-purge-how-to-thrive-amidst-the-chaos-with-paul-rafelson/">Surviving the Amazon Purge: How to Thrive Amidst the Chaos with Paul Rafelson</a></h2> <p>In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley engages with Paul Rafelson, an attorney with nearly 20 years of experience in tax litigation and M&A. Paul, affiliated with the Rafelson Law Firm and Seller Basics, discusses the current challenges Amazon sellers face, particularly the “purge” of resellers. He highlights increased scrutiny on invoices, rising fees, and the importance of compliance. Paul introduces Seller Basics, a cost-effective service designed to help sellers manage account health and prevent suspensions. The episode underscores the need for proactive legal strategies and compliance to navigate Amazon’s evolving marketplace.</p> <a class="post-btn" href="http://ecommbreakthrough.com/surviving-the-amazon-purge-how-to-thrive-amidst-the-chaos-with-paul-rafelson/">Click to Listen</a> </div> </div> <div class="custom-post"> <div class="post-thumbnails"> <a href="http://ecommbreakthrough.com/proven-main-image-techniques-to-increase-ctr-and-boost-your-sales-rankings-with-ian-smith/" class="entry-featured-image-url"> <img decoding="async" width="255" height="255" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20255%20255'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Ian-Smith-Thumbnail.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image lazy" alt="" data-srcset="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Ian-Smith-Thumbnail.jpg 255w, http://ecommbreakthrough.com/wp-content/uploads/2024/10/Ian-Smith-Thumbnail-150x150.jpg 150w" data-sizes="auto, (max-width: 255px) 100vw, 255px" /> </a> </div> <div class="post-content"> <h2><a href="http://ecommbreakthrough.com/proven-main-image-techniques-to-increase-ctr-and-boost-your-sales-rankings-with-ian-smith/">Proven Main Image Techniques to Increase CTR and Boost Your Sales & Rankings with Ian Smith</a></h2> <p>In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Ian Smith from Evolve Media about optimizing Amazon listings to boost click-through rates and organic rankings. They emphasize the importance of high-quality, split-tested content, particularly main images, to enhance product visibility. Ian shares strategies like using real-life photography, incorporating lifestyle elements, and leveraging AI for creative ideas. They also discuss the significance of video content and continuous testing. This episode offers actionable insights for 6-7 figure business owners aiming to scale to 8 figures by refining their Amazon marketing strategies.</p> <a class="post-btn" href="http://ecommbreakthrough.com/proven-main-image-techniques-to-increase-ctr-and-boost-your-sales-rankings-with-ian-smith/">Click to Listen</a> </div> </div> <div class="custom-post"> <div class="post-thumbnails"> <a href="http://ecommbreakthrough.com/the-power-of-giveaways-building-your-email-list-and-boosting-sales-with-scott-voelker/" class="entry-featured-image-url"> <img decoding="async" width="255" height="255" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20255%20255'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Scott-Voelker-Thumbnail.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image lazy" alt="" data-srcset="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Scott-Voelker-Thumbnail.jpg 255w, http://ecommbreakthrough.com/wp-content/uploads/2024/10/Scott-Voelker-Thumbnail-150x150.jpg 150w" data-sizes="auto, (max-width: 255px) 100vw, 255px" /> </a> </div> <div class="post-content"> <h2><a href="http://ecommbreakthrough.com/the-power-of-giveaways-building-your-email-list-and-boosting-sales-with-scott-voelker/">The Power of Giveaways: Building Your Email List and Boosting Sales with Scott Voelker</a></h2> <p>In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Scott Volker, a renowned e-commerce expert from Brand Creators and the Rock Your Brand Podcast. Scott shares his journey from selling on Amazon to expanding into Etsy, emphasizing the importance of perseverance and building a loyal customer base. Key strategies discussed include leveraging email marketing to create a raving fan base and the potential of Etsy as a complementary marketplace. Scott also introduces his new YouTube venture, Live Video School, aimed at helping others master live video content. This episode offers actionable insights for scaling e-commerce businesses to new heights.</p> <a class="post-btn" href="http://ecommbreakthrough.com/the-power-of-giveaways-building-your-email-list-and-boosting-sales-with-scott-voelker/">Click to Listen</a> </div> </div> <div class="custom-post"> <div class="post-thumbnails"> <a href="http://ecommbreakthrough.com/the-ultimate-defense-to-protect-you-from-hijackers-and-resellers-with-chris-lyell/" class="entry-featured-image-url"> <img decoding="async" width="255" height="255" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20255%20255'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Chris-Lyell-Thumbnail.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image lazy" alt="" data-srcset="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Chris-Lyell-Thumbnail.jpg 255w, http://ecommbreakthrough.com/wp-content/uploads/2024/10/Chris-Lyell-Thumbnail-150x150.jpg 150w" data-sizes="auto, (max-width: 255px) 100vw, 255px" /> </a> </div> <div class="post-content"> <h2><a href="http://ecommbreakthrough.com/the-ultimate-defense-to-protect-you-from-hijackers-and-resellers-with-chris-lyell/">The Ultimate Defense to Protect you from Hijackers and Resellers with Chris Lyell</a></h2> <p>In this episode of the Ecomm Breakthrough Podcast, hosted by Josh Hadley, Chris Lyell shares strategies for enforcing intellectual property (IP) rights on Amazon, protecting brands from hijackers and resellers, and overcoming challenges faced by seven-figure Amazon sellers. Chris discusses the importance of Amazon’s Transparency Program to combat counterfeit products and protect listings. He also highlights the complexities of maintaining Minimum Advertised Price (MAP) across multiple sales channels and offers actionable advice for developing a robust IP protection strategy. The episode provides valuable insights for business owners aiming to scale their e-commerce operations and safeguard their brands.</p> <a class="post-btn" href="http://ecommbreakthrough.com/the-ultimate-defense-to-protect-you-from-hijackers-and-resellers-with-chris-lyell/">Click to Listen</a> </div> </div> <div class="custom-post"> <div class="post-thumbnails"> <a href="http://ecommbreakthrough.com/are-you-losing-money-to-hidden-amazon-fees-with-chelsea-cohen/" class="entry-featured-image-url"> <img decoding="async" width="255" height="255" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20255%20255'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Chelsea-Cohen-Thumbnail.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image lazy" alt="" data-srcset="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Chelsea-Cohen-Thumbnail.jpg 255w, http://ecommbreakthrough.com/wp-content/uploads/2024/10/Chelsea-Cohen-Thumbnail-150x150.jpg 150w" data-sizes="auto, (max-width: 255px) 100vw, 255px" /> </a> </div> <div class="post-content"> <h2><a href="http://ecommbreakthrough.com/are-you-losing-money-to-hidden-amazon-fees-with-chelsea-cohen/">Are You Losing Money to Hidden Amazon Fees? With Chelsea Cohen</a></h2> <p>In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Chelsea Cohen, CEO of SoStocked, an Amazon inventory management software. They discuss the hidden costs and fees Amazon sellers face, especially in the current economic climate. Chelsea shares insights on understanding unit economics, managing shipping and storage fees, and the importance of inventory forecasting. She highlights strategies to mitigate these costs, including negotiating supplier terms and optimizing product packaging. The episode provides actionable advice for Amazon sellers aiming to improve profitability and navigate the complexities of e-commerce.</p> <a class="post-btn" href="http://ecommbreakthrough.com/are-you-losing-money-to-hidden-amazon-fees-with-chelsea-cohen/">Click to Listen</a> </div> </div> <div class="custom-post"> <div class="post-thumbnails"> <a href="http://ecommbreakthrough.com/product-launch-strategies-to-dominate-amazon/" class="entry-featured-image-url"> <img decoding="async" width="255" height="255" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20255%20255'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Colin-Raja-Thumb.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image lazy" alt="" data-srcset="http://ecommbreakthrough.com/wp-content/uploads/2024/10/Colin-Raja-Thumb.jpg 255w, http://ecommbreakthrough.com/wp-content/uploads/2024/10/Colin-Raja-Thumb-150x150.jpg 150w" data-sizes="auto, (max-width: 255px) 100vw, 255px" /> </a> </div> <div class="post-content"> <h2><a href="http://ecommbreakthrough.com/product-launch-strategies-to-dominate-amazon/">Product Launch Strategies to Dominate Amazon with Colin Raja</a></h2> <p>In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley chats with Colin Raja, a veteran Amazon FBA seller turned consultant. Colin shares his decade-long expertise in launching products on Amazon, emphasizing a shift from traditional methods to a data-driven approach centered on keyword optimization. He discusses the importance of backend optimization, understanding Amazon’s browse nodes, and aligning product types for improved visibility and ranking. Colin also provides actionable strategies for optimizing product listings, leveraging PPC data, and continuously monitoring performance to enhance product launches. This episode offers invaluable insights for experienced Amazon sellers aiming to scale their businesses.</p> <a class="post-btn" href="http://ecommbreakthrough.com/product-launch-strategies-to-dominate-amazon/">Click to Listen</a> </div> </div> </div> </div><div class="et_pb_button_module_wrapper et_pb_button_1_wrapper et_pb_button_alignment_center et_pb_module "> <a class="et_pb_button et_pb_button_1 et_pb_bg_layout_light" href="http://ecommbreakthrough.com/podcast/" data-icon="5">View All Episodes</a> </div> </div><div class="et_pb_column et_pb_column_1_3 et_pb_column_10 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_with_border et_pb_module et_pb_sidebar_0 et_pb_widget_area clearfix et_pb_widget_area_right et_pb_text_align_center-phone et_pb_bg_layout_light"> <div id="search-2" class="et_pb_widget widget_search"><form role="search" method="get" id="searchform" class="searchform" action="http://ecommbreakthrough.com/"> <div> <label class="screen-reader-text" for="s">Search for:</label> <input type="text" value="" name="s" id="s" /> <input type="submit" id="searchsubmit" value="Search" /> </div> </form></div><div id="block-6" class="et_pb_widget widget_block"><h3 style="text-align:center;font-weight:600; font-size: 24px;">Meet the Host</h3> <p><img decoding="async" class="wp-image-1606 aligncenter size-medium lazy" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20225%20225'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2022/10/josh-hadley-headshot-min.jpg" alt="Josh Hadley" width="225" height="225"></p> <p style="text-align:center;"><strong><a href="http://ecommbreakthrough.com/about/" target="_blank">Josh Hadley</a></strong><br> <em>Founder of Ecomm Breakthrough</em></p> <p class="hostbio"> As host of the Ecomm Breakthrough Podcast Josh has established beneficial relationships with key strategic partners within the e-commerce industry, and has learned business strategies and tactics from some of the most brilliants minds. He currently lives in Flower Mound, Texas, and invests in and advises business owners on how to grow, scale and exit their companies. </p></div><div id="block-4" class="et_pb_widget widget_block"> <h3 class="wp-block-heading">Recent Posts</h3> </div><div id="block-5" class="et_pb_widget widget_block widget_recent_entries"><ul class="wp-block-latest-posts__list wp-block-latest-posts"><li><a class="wp-block-latest-posts__post-title" href="http://ecommbreakthrough.com/the-shark-tank-winner-who-mastered-both-retail-and-amazon-with-bill-teter/">The Shark Tank Winner Who Mastered Both Retail and Amazon with Bill Teter</a></li> <li><a class="wp-block-latest-posts__post-title" href="http://ecommbreakthrough.com/supply-chain-secrets-expert-tips-for-amazon-sellers-to-stay-competitive-with-burak-yolga/">Supply Chain Secrets: Expert Tips for Amazon Sellers to Stay Competitive with Burak Yolga</a></li> <li><a class="wp-block-latest-posts__post-title" href="http://ecommbreakthrough.com/surviving-the-amazon-purge-how-to-thrive-amidst-the-chaos-with-paul-rafelson/">Surviving the Amazon Purge: How to Thrive Amidst the Chaos with Paul Rafelson</a></li> <li><a class="wp-block-latest-posts__post-title" href="http://ecommbreakthrough.com/proven-main-image-techniques-to-increase-ctr-and-boost-your-sales-rankings-with-ian-smith/">Proven Main Image Techniques to Increase CTR and Boost Your Sales & Rankings with Ian Smith</a></li> <li><a class="wp-block-latest-posts__post-title" href="http://ecommbreakthrough.com/the-power-of-giveaways-building-your-email-list-and-boosting-sales-with-scott-voelker/">The Power of Giveaways: Building Your Email List and Boosting Sales with Scott Voelker</a></li> </ul></div> </div> </div> </div> </div><div id="about" class="et_pb_section et_pb_section_5 et_pb_section_parallax et_pb_with_background et_section_regular" > <span class="et_parallax_bg_wrap"><span class="et_parallax_bg lazy" style="" data-bg="url(http://ecommbreakthrough.com/wp-content/uploads/2021/01/about-us-section-bg.jpg)" ></span></span> <div class="et_pb_row et_pb_row_5"> <div class="et_pb_column et_pb_column_2_3 et_pb_column_11 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_text et_pb_text_3 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><h2>ABOUT Josh Hadley</h2> <p>As Founder of Ecomm Breakthrough and CEO of Hadley Designs, Josh has spent countless hours solving complex problems and fixing underperforming businesses. From a young age selling candy, snow cones & hot chocolate on the corner of the street, Josh has always had a passion for entrepreneurship. Josh graduated with his MBA from the University of Utah in 2014. During his MBA studies Josh served as the Co-Chairman of the Utah Entrepreneur Challenge (UEC) where he learned from some of the brightest entrepreneurial minds in the state of Utah.</p> <p>Josh has a unique ability to increase business revenue, profit and overall success by looking at situations from creative perspectives. While working with clients, Josh uncovers hidden assets, overlooked opportunities, underperforming activities, and undervalued opportunities. As a proven business leader and innovator and with contagious energy and vision, Josh has demonstrated an uncanny ability of true breakthrough thinking and execution within the ecommerce industry. His “four core areas of performance enhancement” include Product Innovation, People, Sales & Marketing, and Operations.</p> <p>As host of the Ecomm Breakthrough Podcast Josh has established beneficial relationships with key strategic partners within the e-commerce industry, and has learned business strategies and tactics from some of the most brilliants minds. He currently lives in Flower Mound, Texas, and invests in and advises business owners on how to grow, scale and exit their companies.</div> </div><div class="et_pb_button_module_wrapper et_pb_button_2_wrapper et_pb_button_alignment_left et_pb_module "> <a class="et_pb_button et_pb_button_2 et_pb_bg_layout_light" href="http://ecommbreakthrough.com/about/" data-icon="5">Learn more</a> </div> </div><div class="et_pb_column et_pb_column_1_3 et_pb_column_12 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_divider_1 et_pb_space et_pb_divider_hidden"><div class="et_pb_divider_internal"></div></div><div class="et_pb_module et_pb_image et_pb_image_6"> <span class="et_pb_image_wrap "><img decoding="async" width="300" height="300" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20300%20300'%3E%3C/svg%3E" data-src="http://ecommbreakthrough.com/wp-content/uploads/2022/10/josh-hadley-headshot-min.jpg" alt="Josh Hadley" 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