How to Setup Your Colaunch Marketing System: A Comprehensive Guide

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right-0 bottom-0 left-0 "> <img class="cover-img__image relative w-full h-full object-cover" src="https://media.licdn.com/dms/image/v2/D5612AQFPIwJsd7wbDg/article-cover_image-shrink_720_1280/article-cover_image-shrink_720_1280/0/1726509504876?e=2147483647&v=beta&t=iUKFneAcdipqw0nFdlx_Z_ZVKrT6eS5Fb5D183mYuQo" fetchpriority="high" data-embed-id="cover-image" alt="How to Setup Your Colaunch Marketing System: A Comprehensive Guide"> </div> </div>  </figure> <header> <section class="core-section-container relative my-3"> <h1 class="pulse-title text-display-md text-color-text lg:text-display-lg font-bold w-11/12">How to Setup Your Colaunch Marketing System: A Comprehensive Guide</h1> <div class="ellipsis-menu absolute right-0 top-0"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="ellipsis-menu__trigger collapsible-dropdown__button btn-md btn-tertiary cursor-pointer !py-[6px] !px-1 flex items-center rounded-[50%] " aria-expanded="false" 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font-sans text-[18px] font-bold text-color-text overflow-hidden "> Meylah </h3> <h4 class="base-main-card__subtitle body-text text-color-text overflow-hidden "> Marketing Automation & Transformation | Cosell Marketing | Event Marketing | Main Street Digital Marketing </h4>  <div class="body-text text-color-text-low-emphasis base-main-card__metadata"> Published Sep 16, 2024 </div>  </div> <div class="base-main-card__ctas z-[3] self-center ml-3 babybear:ml-1 babybear:self-start"> <a class="base-main-card__cta btn-sm btn-secondary" href="https://www.linkedin.com/signup/cold-join?session_redirect=%2Fpulse%2Fhow-setup-your-colaunch-marketing-system-comprehensive-guide-meylah-negzc%3Ftrk%3Darticle-ssr-frontend-pulse&trk=article-ssr-frontend-pulse_publisher-author-card" data-tracking-control-name="article-ssr-frontend-pulse_publisher-author-card" data-tracking-will-navigate> + Follow </a> </div> </div> </div> </section> </header> <div data-test-id="article-content-blocks">  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>In today’s competitive landscape, partnering with hyperscalers like Microsoft can significantly accelerate your business growth. But to unlock the full potential of this collaboration, you need a well-structured co-launch marketing system. At Meylah, we believe that a strong foundation is key to achieving sustainable success, and this guide will walk you through exactly how to build that foundation.</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <br> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <h3><span class>What is a Colaunch Marketing System?</span></h3> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>A co-launch marketing system is a strategic framework that ensures the successful launch of products or services in collaboration with a partner. It includes everything from defining your joint value proposition to co-branding, campaign marketing, and execution. For mid-sized companies, a robust co-launch marketing system is essential for tapping into your partner’s resources and driving growth.</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <br> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <h3><span class>Key Components of a Colaunch Marketing System</span></h3> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>Before diving into the setup process, it's important to understand the key components that make up a successful co-launch system. These include:</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class> <ul> <li><span class="font-[700]">Joint Value Proposition: </span><span class>A clear, compelling statement that highlights the unique benefits of your collaboration.</span></li> <li><span class="font-[700]">Co-Branding & Messaging</span><span class>: Unified messaging that aligns with both brands and resonates with your target audience.</span></li> <li><span class="font-[700]">Campaign Marketing Plan:</span><span class> A comprehensive plan that outlines marketing strategies across content, social media, email, webinars, and events.</span></li> <li><span class="font-[700]">Roles & Responsibilities: </span><span class>Clear task assignments to ensure smooth execution and accountability.</span></li> <li><span class="font-[700]">Marketing Technology Stack:</span><span class> Tools like CRM and marketing automation platforms to manage campaigns and track performance.</span></li> <li><span class="font-[700]">Performance Metrics & KPIs: </span><span class>Measurable indicators to evaluate the success of your campaigns.</span></li> <li><span class="font-[700]">Feedback & Optimization: </span><span class>Processes for gathering feedback to refine and improve your strategy continuously.</span></li> </ul> </span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <br> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <h2 data-test-id="pulse-publishing-h1"> <span class>Steps to Build Your Colaunch Marketing System</span> </h2> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class="font-[700]">1. Lead Generation via Co-Launch Campaigns</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>Set clear objectives for your campaign, like generating 1,000 qualified leads in three months. Each campaign must have plays that create and share targeted content such as case studies, white papers, or webinars to engage your audience. Distribute the offers, resources and events through your partner’s network through joint email promotions, social media and more to reach your target audience. Use automation tools to nurture leads with personalized content.</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class="font-[700]">2. Strategy Call Booking System </span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>Convert leads into opportunities with a seamless booking funnel, including a dedicated landing page with clear CTAs. Offer incentives like free consultations or demos to increase bookings. Integrate with your CRM for tracking and automated reminders, ensuring consistent engagement.</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class="font-[700]">3. Leveraging Private Offers</span><span class> </span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>Use private offers, like those through Azure Marketplace, to close deals faster with tailored, high-value solutions. Highlight exclusivity and unique value in your messaging, and track offer acceptance rates to refine your strategy.</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <br> </p> </div> <div class="inline-articles bg-color-surface-new border-hidden rounded-sm p-1 mx-auto my-1.5 mamabear:w-2/3 inline-articles__after"> <h2 class="text-xl font-medium ml-1.5 my-1 text-color-text mamabear:text-center">Recommended by LinkedIn</h2> <div class="flex flex-wrap mx-0.5 babybear:mx-1.5"> <div class="content-author-card flex flex-col max-w-[270px] h-auto rounded-md border-1 border-system-gray-30 border-solid pb-1.5 inline-article mx-auto my-1 border-hidden papabear:w-[219px] babybear:min-w-full mamabear:min-w-full h-auto bg-color-canvas-tint"> <a class="no-underline" data-tracking-control-name="inline-recommended-articles" data-tracking-will-navigate href="https://www.linkedin.com/pulse/7-marketing-kpis-you-need-monitoring-roger-lopez-1nose"> <img class="content-image w-full h-[150px] bg-cover rounded-t-md object-cover" data-delayed-url="https://media.licdn.com/dms/image/v2/D4E12AQFrvLpuPIuY8Q/article-cover_image-shrink_720_1280/article-cover_image-shrink_720_1280/0/1697663999628?e=2147483647&v=beta&t=gakA2uQflpdpqdGJ56GIcARs2mnYdurT8WbbuSIrmnk"> <div class="inline-article-title text-md text-color-text font-bold pl-2 pt-1 pr-1.5">7 Marketing KPIs You Need to Be Monitoring</div> <div class="inline-article-meta px-2 mt-1 font-sans text-xs font-normal text-color-text-low-emphasis h-full"> <span class="inline-article-author pt-0.5"> Roger Lopez </span> <span class="before:middot pt-0.5 inline-article-published-date"> 1 year ago </span> </div> </a>  </div> <div class="content-author-card flex flex-col max-w-[270px] h-auto rounded-md border-1 border-system-gray-30 border-solid pb-1.5 inline-article mx-auto my-1 border-hidden papabear:w-[219px] babybear:min-w-full mamabear:min-w-full h-auto bg-color-canvas-tint"> <a class="no-underline" data-tracking-control-name="inline-recommended-articles" data-tracking-will-navigate href="https://www.linkedin.com/pulse/unlocking-success-why-account-based-marketing-your-secret-weapon-wgluc"> <img class="content-image w-full h-[150px] bg-cover rounded-t-md object-cover" data-delayed-url="https://media.licdn.com/dms/image/v2/D4D12AQHnGUJv3_amZg/article-cover_image-shrink_720_1280/article-cover_image-shrink_720_1280/0/1721209591754?e=2147483647&v=beta&t=-yRjtrpdnv0mDhgZVUEXi71sVogWArueWfL8rhDwh1Q"> <div class="inline-article-title text-md text-color-text font-bold pl-2 pt-1 pr-1.5">Unlocking Success: Why Account-Based Marketing is Your…</div> <div class="inline-article-meta px-2 mt-1 font-sans text-xs font-normal text-color-text-low-emphasis h-full"> <span class="inline-article-author pt-0.5"> SalesEra </span> <span class="before:middot pt-0.5 inline-article-published-date"> 5 months ago </span> </div> </a>  </div> <div class="content-author-card flex flex-col max-w-[270px] h-auto rounded-md border-1 border-system-gray-30 border-solid pb-1.5 inline-article mx-auto my-1 border-hidden papabear:w-[219px] babybear:min-w-full mamabear:min-w-full h-auto bg-color-canvas-tint"> <a class="no-underline" data-tracking-control-name="inline-recommended-articles" data-tracking-will-navigate href="https://www.linkedin.com/pulse/application-marketing-strategy-your-funnel-dotsquares-uycuf"> <img class="content-image w-full h-[150px] bg-cover rounded-t-md object-cover" data-delayed-url="https://media.licdn.com/dms/image/v2/D4D12AQGgyFfvFoimww/article-cover_image-shrink_720_1280/article-cover_image-shrink_720_1280/0/1714038564282?e=2147483647&v=beta&t=fBtwl1q-JH1lcbDA5rYDrysVoIDFBnmMm6bQxSK3-Yk"> <div class="inline-article-title text-md text-color-text font-bold pl-2 pt-1 pr-1.5">Application of Marketing Strategy in Your Marketing…</div> <div class="inline-article-meta px-2 mt-1 font-sans text-xs font-normal text-color-text-low-emphasis h-full"> <span class="inline-article-author pt-0.5"> Dotsquares </span> <span class="before:middot pt-0.5 inline-article-published-date"> 7 months ago </span> </div> </a>  </div> </div> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class="font-[700]">Benefits of a Colaunch Marketing System</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>By implementing a co-launch marketing system, you can expand your market reach, boost your credibility by aligning with a well-known partner, and share resources to reduce costs. More importantly, it helps ensure both partners work toward common goals, accelerating time-to-market and driving sustainable growth.</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <br> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <h3><span class>Ready to Take the Next Step?</span></h3> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>At Meylah, we’ve seen firsthand how businesses can thrive with a well-executed colaunch strategy. To help you get started, we’ve compiled additional resources:</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>👉 </span><span class="font-[700]"><a href="https://www.linkedin.com/pulse/how-audit-your-colaunch-campaign-marketing-system-microsoft-partnership-ithfc/?trk=article-ssr-frontend-pulse_little-text-block" target="_blank" data-tracking-control-name="article-ssr-frontend-pulse_little-text-block" data-tracking-will-navigate data-test-link>Audit Your Colaunch Campaign </a></span><span class>: Learn how to evaluate your marketing system and identify gaps.</span> </p> </div>  <div data-test-id="publishing-embed-block" class="mt-4 pulse-publishing-embed-block invisible"> <iframe allowfullscreen frameborder="0" class="publishing-embed-block-iframe " height="405" width="720" src="https://www.linkedin.com/embeds/publishingEmbed.html?articleId=7500527295267064761" title="How to Audit Your Colaunch Campaign Marketing System for Microsoft Partnership"> </iframe> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>👉 </span><span class><a href="https://www.linkedin.com/redir/redirect?url=https%3A%2F%2Fwww%2Ebrighttalk%2Ecom%2Fwebcast%2F17285%2F623082%3Futm_source%3DMeylahCorporation%26utm_medium%3Dbrighttalk%26utm_campaign%3D623082&urlhash=Z9c9&trk=article-ssr-frontend-pulse_little-text-block" target="_blank" data-tracking-control-name="article-ssr-frontend-pulse_little-text-block" data-tracking-will-navigate data-test-link>WEBINAR: </a></span><span class> </span><span class="font-[700]"><a href="https://www.linkedin.com/redir/redirect?url=https%3A%2F%2Fwww%2Ebrighttalk%2Ecom%2Fwebcast%2F17285%2F623082%3Futm_source%3DMeylahCorporation%26utm_medium%3Dbrighttalk%26utm_campaign%3D623082&urlhash=Z9c9&trk=article-ssr-frontend-pulse_little-text-block" target="_blank" data-tracking-control-name="article-ssr-frontend-pulse_little-text-block" data-tracking-will-navigate data-test-link>How to Design Your Co-Launch-Ready Campaign Calendar </a></span><span class>: Join our FREE webinar to equip you with practical insights to streamline your marketing efforts and align your strategy with Microsoft’s ecosystem.</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <br> </p> </div>  <a href="https://www.linkedin.com/redir/redirect?url=https%3A%2F%2Fwww%2Ebrighttalk%2Ecom%2Fwebcast%2F17285%2F623082%3Futm_source%3DMeylahCorporation%26utm_medium%3Dbrighttalk%26utm_campaign%3D623082&urlhash=Z9c9&trk=article-ssr-frontend-pulse_publishing-image-block" target="_blank" data-tracking-control-name="article-ssr-frontend-pulse_publishing-image-block" data-tracking-will-navigate class="flex flex-col mt-2" data-test-id="publishing-image-block" rel="ugc"> <figure> <img class="lazy-load block w-full" data-delayed-url="https://media.licdn.com/dms/image/v2/D5612AQG6vxwl8Tc0yw/article-inline_image-shrink_1000_1488/article-inline_image-shrink_1000_1488/0/1726509910974?e=2147483647&v=beta&t=-8vnnqlYAKsvFt-QregtVdWS3YGIcHMBe64uzG9VCRI">  </figure> </a>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <br> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>👉 </span><span class="font-[700]"> </span><span class="font-[700]"><a href="https://www.linkedin.com/redir/redirect?url=https%3A%2F%2Fmeylah%2Ecom%2F3daychallenge%2F&urlhash=mvOE&trk=article-ssr-frontend-pulse_little-text-block" target="_blank" data-tracking-control-name="article-ssr-frontend-pulse_little-text-block" data-tracking-will-navigate data-test-link>3-Day Cosell GTM Challenge </a></span><span class>: Join our free, intensive 3-day challenge designed to help you accelerate your cosell efforts and develop a comprehensive GTM strategy with Microsoft.</span> </p> </div>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <br> </p> </div>  <a href="https://www.linkedin.com/redir/redirect?url=https%3A%2F%2Fmeylah%2Ecom%2F3daychallenge%2F&urlhash=mvOE&trk=article-ssr-frontend-pulse_publishing-image-block" target="_blank" data-tracking-control-name="article-ssr-frontend-pulse_publishing-image-block" data-tracking-will-navigate class="flex flex-col mt-2" data-test-id="publishing-image-block" rel="ugc"> <figure> <img class="lazy-load block w-full" data-delayed-url="https://media.licdn.com/dms/image/v2/D5612AQEwjRFo4Hqv7Q/article-inline_image-shrink_1000_1488/article-inline_image-shrink_1000_1488/0/1726509939182?e=2147483647&v=beta&t=miOxjjlMow1Wjuw6LllFsRxadNhagwyz8ZV0iK-sw-s">  </figure> </a>  <div class="article-main__content" data-test-id="publishing-text-block"> <p> <span class>👉 </span><span class="font-[700]"> Schedule a 1:1 Call:</span><span class> Not sure if coselling is right for you? 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text-xs text-color-text-solid-secondary flex flex-shrink-0 justify-start p-1 relative w-50% papabear:justify-center papabear:w-auto"> <div class="collapsible-dropdown collapsible-dropdown--footer collapsible-dropdown--up flex items-center relative hyphens-auto language-selector z-2">  <ul class="collapsible-dropdown__list hidden container-raised absolute w-auto overflow-y-auto flex-col items-stretch z-1 bottom-[100%] top-auto" role="menu" tabindex="-1"> <li class="language-selector__item" role="presentation">  <button aria-label="العربية (Arabic)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ar_AE" data-locale="ar_AE" role="menuitem" lang="ar_AE"> العربية (Arabic) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="বাংলা (Bangla)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-bn_IN" data-locale="bn_IN" role="menuitem" lang="bn_IN"> বাংলা (Bangla) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Čeština (Czech)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-cs_CZ" data-locale="cs_CZ" role="menuitem" lang="cs_CZ"> Čeština (Czech) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Dansk (Danish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-da_DK" data-locale="da_DK" role="menuitem" lang="da_DK"> Dansk (Danish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Deutsch (German)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-de_DE" data-locale="de_DE" role="menuitem" lang="de_DE"> Deutsch (German) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Ελληνικά (Greek)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-el_GR" data-locale="el_GR" role="menuitem" lang="el_GR"> Ελληνικά (Greek) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="English (English) selected" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link--selected" data-tracking-control-name="language-selector-en_US" data-locale="en_US" role="menuitem" lang="en_US"> <strong>English (English)</strong> </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Español (Spanish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-es_ES" data-locale="es_ES" role="menuitem" lang="es_ES"> Español (Spanish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="فارسی (Persian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fa_IR" data-locale="fa_IR" role="menuitem" lang="fa_IR"> فارسی (Persian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Suomi (Finnish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fi_FI" data-locale="fi_FI" role="menuitem" lang="fi_FI"> Suomi (Finnish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Français (French)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-fr_FR" data-locale="fr_FR" role="menuitem" lang="fr_FR"> Français (French) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="हिंदी (Hindi)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-hi_IN" data-locale="hi_IN" role="menuitem" lang="hi_IN"> हिंदी (Hindi) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Magyar (Hungarian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-hu_HU" data-locale="hu_HU" role="menuitem" lang="hu_HU"> Magyar (Hungarian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Bahasa Indonesia (Indonesian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-in_ID" data-locale="in_ID" role="menuitem" lang="in_ID"> Bahasa Indonesia (Indonesian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Italiano (Italian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-it_IT" data-locale="it_IT" role="menuitem" lang="it_IT"> Italiano (Italian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="עברית (Hebrew)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-iw_IL" data-locale="iw_IL" role="menuitem" lang="iw_IL"> עברית (Hebrew) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="日本語 (Japanese)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ja_JP" data-locale="ja_JP" role="menuitem" lang="ja_JP"> 日本語 (Japanese) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="한국어 (Korean)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ko_KR" data-locale="ko_KR" role="menuitem" lang="ko_KR"> 한국어 (Korean) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="मराठी (Marathi)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-mr_IN" data-locale="mr_IN" role="menuitem" lang="mr_IN"> मराठी (Marathi) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Bahasa Malaysia (Malay)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ms_MY" data-locale="ms_MY" role="menuitem" lang="ms_MY"> Bahasa Malaysia (Malay) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Nederlands (Dutch)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-nl_NL" data-locale="nl_NL" role="menuitem" lang="nl_NL"> Nederlands (Dutch) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Norsk (Norwegian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-no_NO" data-locale="no_NO" role="menuitem" lang="no_NO"> Norsk (Norwegian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="ਪੰਜਾਬੀ (Punjabi)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-pa_IN" data-locale="pa_IN" role="menuitem" lang="pa_IN"> ਪੰਜਾਬੀ (Punjabi) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Polski (Polish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-pl_PL" data-locale="pl_PL" role="menuitem" lang="pl_PL"> Polski (Polish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Português (Portuguese)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-pt_BR" data-locale="pt_BR" role="menuitem" lang="pt_BR"> Português (Portuguese) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Română (Romanian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ro_RO" data-locale="ro_RO" role="menuitem" lang="ro_RO"> Română (Romanian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Русский (Russian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-ru_RU" data-locale="ru_RU" role="menuitem" lang="ru_RU"> Русский (Russian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Svenska (Swedish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-sv_SE" data-locale="sv_SE" role="menuitem" lang="sv_SE"> Svenska (Swedish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="తెలుగు (Telugu)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-te_IN" data-locale="te_IN" role="menuitem" lang="te_IN"> తెలుగు (Telugu) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="ภาษาไทย (Thai)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-th_TH" data-locale="th_TH" role="menuitem" lang="th_TH"> ภาษาไทย (Thai) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Tagalog (Tagalog)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-tl_PH" data-locale="tl_PH" role="menuitem" lang="tl_PH"> Tagalog (Tagalog) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Türkçe (Turkish)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-tr_TR" data-locale="tr_TR" role="menuitem" lang="tr_TR"> Türkçe (Turkish) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Українська (Ukrainian)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" data-tracking-control-name="language-selector-uk_UA" data-locale="uk_UA" role="menuitem" lang="uk_UA"> Українська (Ukrainian) </button> </li> <li class="language-selector__item" role="presentation">  <button aria-label="Tiếng Việt (Vietnamese)" class="font-sans text-xs link block py-[5px] px-2 w-full hover:cursor-pointer hover:bg-color-action hover:text-color-text-on-dark focus:bg-color-action focus:text-color-text-on-dark language-selector__link !font-regular" 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