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28.5T320-120Zm160 0q-17 0-28.5-11.5T440-160v-140q0-17 11.5-28.5T480-340q17 0 28.5 11.5T520-300v140q0 17-11.5 28.5T480-120Zm160 0q-17 0-28.5-11.5T600-160v-200q0-17 11.5-28.5T640-400q17 0 28.5 11.5T680-360v200q0 17-11.5 28.5T640-120Zm160 0q-17 0-28.5-11.5T760-160v-360q0-17 11.5-28.5T800-560q17 0 28.5 11.5T840-520v360q0 17-11.5 28.5T800-120ZM560-481q-16 0-30.5-6T503-504L400-607 188-395q-12 12-28.5 11.5T131-396q-11-12-10.5-28.5T132-452l211-211q12-12 26.5-17.5T400-686q16 0 31 5.5t26 17.5l103 103 212-212q12-12 28.5-11.5T829-771q11 12 10.5 28.5T828-715L617-504q-11 11-26 17t-31 6Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/sales/" class="menu__item-title link-stretched ">Sales</a> </span> </li> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="support_agent"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M480-120q-17 0-28.5-11.5T440-160q0-17 11.5-28.5T480-200h280v-284q0-117-81.5-198.5T480-764q-117 0-198.5 81.5T200-484v204q0 17-11.5 28.5T160-240q-33 0-56.5-23.5T80-320v-80q0-21 10.5-39.5T120-469l3-53q8-68 39.5-126t79-101q47.5-43 109-67T480-840q68 0 129 24t109 66.5Q766-707 797-649t40 126l3 52q19 9 29.5 27t10.5 38v92q0 20-10.5 38T840-249v49q0 33-23.5 56.5T760-120H480ZM360-400q-17 0-28.5-11.5T320-440q0-17 11.5-28.5T360-480q17 0 28.5 11.5T400-440q0 17-11.5 28.5T360-400Zm240 0q-17 0-28.5-11.5T560-440q0-17 11.5-28.5T600-480q17 0 28.5 11.5T640-440q0 17-11.5 28.5T600-400Zm-359-62q-7-106 64-182t177-76q89 0 156.5 56.5T720-519q-91-1-167.5-49T435-698q-16 80-67.5 142.5T241-462Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/customer-success/" class="menu__item-title link-stretched ">Customer Success</a> </span> </li> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="construction"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M714-162 537-339l84-84 177 177q17 17 17 42t-17 42q-17 17-42 17t-42-17Zm-552 0q-17-17-17-42t17-42l234-234-68-68q-11 11-28 11t-28-11l-23-23v90q0 14-12 19t-22-5L106-576q-10-10-5-22t19-12h90l-22-22q-12-12-12-28t12-28l114-114q20-20 43-29t47-9q20 0 37.5 6t34.5 18q8 5 8.5 14t-6.5 16l-76 76 22 22q11 11 11 28t-11 28l68 68 90-90q-4-11-6.5-23t-2.5-24q0-59 40.5-99.5T701-841q8 0 15 .5t14 2.5q9 3 11.5 12.5T737-809l-65 65q-6 6-6 14t6 14l44 44q6 6 14 6t14-6l65-65q7-7 16.5-5t12.5 12q2 7 2.5 14t.5 15q0 59-40.5 99.5T701-561q-12 0-24-2t-23-7L246-162q-17 17-42 17t-42-17Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/operations/" class="menu__item-title link-stretched ">Revenue Operations</a> </span> </li> </ul> </div> <div class="nav__submenu-column"> <p class="nav__submenu-column__heading">By Industry / Segment</p> <ul class="menu"> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="cases"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M120-80q-33 0-56.5-23.5T40-160v-400q0-17 11.5-28.5T80-600q17 0 28.5 11.5T120-560v400h640q17 0 28.5 11.5T800-120q0 17-11.5 28.5T760-80H120Zm160-160q-33 0-56.5-23.5T200-320v-400q0-17 11.5-28.5T240-760h160v-80q0-33 23.5-56.5T480-920h160q33 0 56.5 23.5T720-840v80h160q17 0 28.5 11.5T920-720v400q0 33-23.5 56.5T840-240H280Zm200-520h160v-80H480v80Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/business-services/" class="menu__item-title link-stretched ">Business Services</a> </span> </li> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="account_balance"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M200-320v-200q0-17 11.5-28.5T240-560q17 0 28.5 11.5T280-520v200q0 17-11.5 28.5T240-280q-17 0-28.5-11.5T200-320Zm240 0v-200q0-17 11.5-28.5T480-560q17 0 28.5 11.5T520-520v200q0 17-11.5 28.5T480-280q-17 0-28.5-11.5T440-320ZM120-120q-17 0-28.5-11.5T80-160q0-17 11.5-28.5T120-200h720q17 0 28.5 11.5T880-160q0 17-11.5 28.5T840-120H120Zm560-200v-200q0-17 11.5-28.5T720-560q17 0 28.5 11.5T760-520v200q0 17-11.5 28.5T720-280q-17 0-28.5-11.5T680-320Zm160-320H116q-15 0-25.5-10.5T80-676v-22q0-11 5.5-19t14.5-13l344-172q17-8 36-8t36 8l342 171q11 5 16.5 15t5.5 21v15q0 17-11.5 28.5T840-640Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/financial-services/" class="menu__item-title link-stretched ">Financial Services</a> </span> </li> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="manufacturing"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M222-540q-12-5-22.5-10.5T178-564l-29 9q-13 4-25.5-1T104-572l-8-14q-7-12-5-26t13-23l22-19q-2-13-2-26t2-26l-22-19q-11-9-13-22.5t5-25.5l9-15q7-11 19-16t25-1l29 9q11-8 21.5-13.5T222-820l6-29q3-14 13.5-22.5T266-880h16q14 0 24.5 9t13.5 23l6 28q12 5 22.5 10.5T370-796l29-9q13-4 25.5 1t19.5 16l8 14q7 12 5 26t-13 23l-22 19q2 13 2 26t-2 26l22 19q11 9 13 22.5t-5 25.5l-9 15q-7 11-19 16t-25 1l-29-9q-11 8-21.5 13.5T326-540l-6 29q-3 14-13.5 22.5T282-480h-16q-14 0-24.5-9T228-512l-6-28Zm52-60q33 0 56.5-23.5T354-680q0-33-23.5-56.5T274-760q-33 0-56.5 23.5T194-680q0 33 23.5 56.5T274-600Zm300 476q-17-6-31.5-14.5T514-158l-38 12q-18 6-36-.5T412-170l-11-19q-10-17-7-36.5t18-32.5l30-26q-2-18-2-36t2-36l-30-27q-15-13-18-32t7-36l11-19q10-17 28-23.5t36-.5l38 12q14-11 28.5-19.5T574-516l9-41q4-19 18.5-31t34.5-12h24q20 0 34.5 12t18.5 31l9 41q17 6 31.5 14.5T782-482l38-12q18-6 36 .5t28 23.5l11 19q10 17 7 36.5T884-382l-30 26q2 18 2 36t-2 36l30 27q15 13 18 32t-7 36l-11 19q-10 17-28 23.5t-36 .5l-38-12q-14 11-28.5 19.5T722-124l-9 41q-4 19-18.5 31T660-40h-24q-20 0-34.5-12T583-83l-9-41Zm74-76q50 0 85-35t35-85q0-50-35-85t-85-35q-50 0-85 35t-35 85q0 50 35 85t85 35Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/manufacturing/" class="menu__item-title link-stretched ">Manufacturing</a> </span> </li> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="memory"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M360-400v-160q0-17 11.5-28.5T400-600h160q17 0 28.5 11.5T600-560v160q0 17-11.5 28.5T560-360H400q-17 0-28.5-11.5T360-400Zm0 240v-40h-80q-33 0-56.5-23.5T200-280v-80h-40q-17 0-28.5-11.5T120-400q0-17 11.5-28.5T160-440h40v-80h-40q-17 0-28.5-11.5T120-560q0-17 11.5-28.5T160-600h40v-80q0-33 23.5-56.5T280-760h80v-40q0-17 11.5-28.5T400-840q17 0 28.5 11.5T440-800v40h80v-40q0-17 11.5-28.5T560-840q17 0 28.5 11.5T600-800v40h80q33 0 56.5 23.5T760-680v80h40q17 0 28.5 11.5T840-560q0 17-11.5 28.5T800-520h-40v80h40q17 0 28.5 11.5T840-400q0 17-11.5 28.5T800-360h-40v80q0 33-23.5 56.5T680-200h-80v40q0 17-11.5 28.5T560-120q-17 0-28.5-11.5T520-160v-40h-80v40q0 17-11.5 28.5T400-120q-17 0-28.5-11.5T360-160Zm320-120v-400H280v400h400Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/technology/" class="menu__item-title link-stretched ">Technology</a> </span> </li> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="source_environment"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M80-160v-590q0-10 4-18t12-14l160-120q11-8 24-8t24 8l160 120q8 6 12 14t4 18v70h360q17 0 28.5 11.5T880-640v480q0 17-11.5 28.5T840-120H120q-17 0-28.5-11.5T80-160Zm80-40h80v-80h-80v80Zm0-160h80v-80h-80v80Zm0-160h80v-80h-80v80Zm0-160h80v-80h-80v80Zm160 0h80v-80h-80v80Zm0 480h480v-400H320v400Zm280-320h80q17 0 28.5 11.5T720-480q0 17-11.5 28.5T680-440h-80q-17 0-28.5-11.5T560-480q0-17 11.5-28.5T600-520Zm0 160h80q17 0 28.5 11.5T720-320q0 17-11.5 28.5T680-280h-80q-17 0-28.5-11.5T560-320q0-17 11.5-28.5T600-360ZM480-480q0 17-11.5 28.5T440-440q-17 0-28.5-11.5T400-480q0-17 11.5-28.5T440-520q17 0 28.5 11.5T480-480Zm-40 200q-17 0-28.5-11.5T400-320q0-17 11.5-28.5T440-360q17 0 28.5 11.5T480-320q0 17-11.5 28.5T440-280Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/enterprise/" class="menu__item-title link-stretched ">Enterprise</a> </span> </li> </ul> </div> <div class="nav__submenu-column"> <p class="nav__submenu-column__heading">By Use Case</p> <ul class="menu"> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="build"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M360-360q-100 0-170-70t-70-170q0-20 3-40t11-38q5-10 12.5-15t16.5-7q9-2 18.5.5T199-689l105 105 72-72-105-105q-8-8-10.5-17.5T260-797q2-9 7-16.5t15-12.5q18-8 38-11t40-3q100 0 170 70t70 170q0 23-4 43.5T584-516l202 200q29 29 29 71t-29 71q-29 29-71 29t-71-30L444-376q-20 8-40.5 12t-43.5 4Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/build/" class="menu__item-title link-stretched ">Build a B2B GTM Foundation</a> </span> </li> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="data_loss_prevention"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M440-560q33 0 56.5-23.5T520-640q0-33-23.5-56.5T440-720q-33 0-56.5 23.5T360-640q0 33 23.5 56.5T440-560Zm0 160q45 0 84.5-19t68.5-54q-35-23-73.5-35T440-520q-41 0-79.5 12T287-473q29 35 68.5 54t84.5 19Zm0 160q-134 0-227-93t-93-227q0-134 93-227t227-93q134 0 227 93t93 227q0 56-18 105.5T692-364l160 160q11 11 11 28t-11 28q-11 11-28 11t-28-11L636-308q-41 32-90.5 50T440-240Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/find/" class="menu__item-title link-stretched ">Find and Prioritize Accounts</a> </span> </li> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="target"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="M480-80q-83 0-156-31.5T197-197q-54-54-85.5-127T80-480q0-83 31.5-156T197-763q54-54 127-85.5T480-880q83 0 156 31.5T763-763q54 54 85.5 127T880-480q0 83-31.5 156T763-197q-54 54-127 85.5T480-80Zm0-80q134 0 227-93t93-227q0-134-93-227t-227-93q-134 0-227 93t-93 227q0 134 93 227t227 93Zm0-80q-100 0-170-70t-70-170q0-100 70-170t170-70q100 0 170 70t70 170q0 100-70 170t-170 70Zm0-80q66 0 113-47t47-113q0-66-47-113t-113-47q-66 0-113 47t-47 113q0 66 47 113t113 47Zm0-80q-33 0-56.5-23.5T400-480q0-33 23.5-56.5T480-560q33 0 56.5 23.5T560-480q0 33-23.5 56.5T480-400Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/engage/" class="menu__item-title link-stretched ">Engage Target Accounts</a> </span> </li> <li class="menu__item"> <span class="menu__item-icon icon"> <span class="icon" aria-label="new_releases"><svg xmlns="http://www.w3.org/2000/svg" height="24" viewBox="0 -960 960 960" width="24"><path d="m438-452-58-57q-11-11-27.5-11T324-508q-11 11-11 28t11 28l86 86q12 12 28 12t28-12l170-170q12-12 11.5-28T636-592q-12-12-28.5-12.5T579-593L438-452ZM326-90l-58-98-110-24q-15-3-24-15.5t-7-27.5l11-113-75-86q-10-11-10-26t10-26l75-86-11-113q-2-15 7-27.5t24-15.5l110-24 58-98q8-13 22-17.5t28 1.5l104 44 104-44q14-6 28-1.5t22 17.5l58 98 110 24q15 3 24 15.5t7 27.5l-11 113 75 86q10 11 10 26t-10 26l-75 86 11 113q2 15-7 27.5T802-212l-110 24-58 98q-8 13-22 17.5T584-74l-104-44-104 44q-14 6-28 1.5T326-90Z"/></svg></span> </span> <span class="menu__item-body"> <a href="https://www.demandbase.com/problems-we-solve/close/" class="menu__item-title link-stretched ">Close 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data-variant="navy-800"> <div class="hero__container container "> <div class="hero__main"> <div class="wysiwyg"> <h1>Cookie Policy</h1> <h2 class="body-md">Learn how Demandbase handles the information supplied through your use of the services available through Demandbase websites</h2> </div> </div> </div> </div> <div class="module"> <div class="container"> <div class="wysiwyg__cols"> <div class="wysiwyg"> <p><em>Updated April 16, 2024</em></p> <p><strong>Overview</strong></p> <p>The Demandbase <a href="https://www.demandbase.com/privacy/">Privacy Notice</a> describes how we collect, use, disclose and protect your personal information. This Cookie Policy specifically explains how we, our partners, and users of our services deploy cookies, as well as the options you have to control them.</p> <p class="v-type-feature"><strong>What is a Cookie?</strong></p> <p>Cookies are small pieces of data, stored in text files, that are stored on your computer or other device when websites are loaded in a browser. They are widely used to “remember” you and your preferences, either for a single visit (through a “session cookie”) or for multiple repeat visits (using a “persistent cookie”). They provide a consistent and efficient experience for visitors, and perform essential functions such as allowing users to register and remain logged in. Cookies may be set by the website you are visiting (known as “first party cookies”), or by third parties, for such purposes as serving content or providing advertising or analytics services on the website (“third party cookies”).</p> <p>Both websites and HTML emails may also contain other tracking technologies such as “web beacons” or “pixels.” These are typically small transparent images that provide us with statistics for similar purposes as cookies. They are often used in conjunction with cookies, though they are not stored on your computer in the same way. As a result, if you disable cookies, web beacons may still load, but their functionality will be restricted.</p> <p class="v-type-feature"><strong>How Does Demandbase Use Cookies?</strong></p> <p>We use cookies for a number of different purposes. Some cookies are necessary for technical reasons; some enable a personalized experience for both visitors and registered users; and some allow the display of advertising from selected third party networks. Some of these cookies may be set when a page is loaded, or when a visitor to a website takes a particular action.</p> <p>More specifically, we use cookies and other tracking technologies for the following purposes:</p> <ul> <li>Assisting you in navigating our website;</li> <li>Assisting you in registering for our events and webinars;</li> <li>Allowing you to provide feedback;</li> <li>Analyzing your use of our website; and</li> <li>Assisting with our promotional and marketing efforts.</li> </ul> <p class="v-type-feature"><strong>What Types of Cookies Does Demandbase Use?</strong></p> <p>Demandbase uses the following categories of cookies:</p> <p><em>Strictly Necessary Cookies.</em> These cookies are essential for our website and services to perform basic functions and are necessary for us to operate certain features. These include those required to allow registered users to authenticate and perform account-related functions, store preferences set by users such as account name, language, and location, and ensure our services are operating properly. You can set your browser to block or alert you about these cookies, but consequently some parts of the website may not work.</p> <p><em>Functional Cookies.</em> These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.</p> <p><em>Performance Cookies.</em> These cookies allow us to optimize performance by collecting information on how users interact with our website, including which pages are visited most, as well as other analytical data. We use these details to improve how our website functions and to understand how users interact with it. If you do not allow these cookies, we will not know when you have visited our website, and will not be able to monitor its performance.</p> <p><em>Social Media Cookies.</em> These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.</p> <p><em>Targeting Cookies.</em> These cookies are set by us and our advertising partners to provide you with relevant content and to understand the content’s effectiveness. They may be used to collect information about your online activities over time and across different websites to predict your preferences and to display more relevant advertisements to you. These cookies also allow a profile to be built about you and your interests and enable personalized ads to be shown to you based on your profile. If you do not allow these cookies, you will continue to receive advertising, but that advertising may be less tailored to your organization’s interests.</p> <p class="v-type-feature"><strong>What Specific Cookies Does Demandbase Deploy?</strong></p> <p>The Privacy Preference Center <a href="https://www.demandbase.com/privacy-center.html">here</a> describes the main cookies that Demandbase deploys. Please note that the list is not exhaustive, but rather aims to be representative. Click on each cookie type to see the then-current list of cookies of that type that Demandbase deploys.</p> <p class="v-type-feature"><strong>Demandbase Cookies on Demandbase Sites and Partner Sites</strong></p> <p>In addition to the cookies we deploy on our sites, Demandbase provides cookies to our customers and partners for those parties to deploy on their own sites. A description of those cookies is below.</p> <table style="font-size: 16px;" border="1" cellpadding="5"> <tbody> <tr> <th> Cookie Type</th> <th> Source</th> <th> Privacy Choices</th> </tr> <tr> <td> tuuid</td> <td> Demandbase</td> <td><span style="font-weight: 400;"> This cookie is used for analytics and advertising services provided by Demandbase products.</span></td> </tr> <tr> <td> tuuid_lu</td> <td> Demandbase</td> <td> This cookie is used for analytics and advertising services provided by Demandbase products.</td> </tr> </tbody> </table> <p class="v-type-feature"><b>Cookie Syncing</b></p> <p>Demandbase may send and receive cookies (or online identifiers) on Demandbase sites and partner sites to associate Demandbase assigned cookies with third-party partners’ cookies, such as data management platforms (DMPs) and other adtech providers (also known as “cookie syncing”) which involves allowing our third-party partners to use cookies and assign online identifiers in furtherance of our services and to increase performance of ad campaigns.</p> <p class="v-type-feature"><b>Demandbase Opt-Out Cookie for Interest-Based Advertising on the Demandbase Sites and Partner Sites</b></p> <table style="font-size: 16px;" border="1" cellpadding="5"> <tbody> <tr> <th> Cookie Type</th> <th> Source</th> <th> Privacy Choices</th> <th> Purpose</th> </tr> <tr> <td> OPTOUT</td> <td> Demandbase available through the Digital Advertising Alliance</td> <td> <a href="http://optout.aboutads.info/#!/" target="_blank" rel="noopener">http://optout.aboutads.info/#!/</a></td> <td>This cookie allows you to opt-out of advertising (including interest-based ads and personalization) by Demandbase only when it is done through the use of cookies. This opt-out does not apply to account-based personalization by Demandbase through other technologies.</td> </tr> </tbody> </table> <p class="p1 v-type-feature"><span class="s1"><b>How Do I Manage My Cookie Preferences?</b></span></p> <p><span style="font-weight: 400;">You can manage Cookies settings for this site </span><a href="https://www.demandbase.com/privacy-center.html"><span style="font-weight: 400;">here</span></a><span style="font-weight: 400;">. You can also manage your cookie preferences through your browser settings. Some browsers allow you to whitelist websites from which you accept cookies. For more details on managing cookie preferences, see below:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Website Cookies: </span><a href="https://www.allaboutcookies.org/manage-cookies" target="_blank" rel="noopener"><span style="font-weight: 400;">https://www.allaboutcookies.org/manage-cookies/</span></a></li> <li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Mobile Cookies: </span><a href="https://www.allaboutcookies.org/mobile/index.html" target="_blank" rel="noopener"><span style="font-weight: 400;">https://www.allaboutcookies.org/mobile/index.html</span></a></li> </ul> <p><span style="font-weight: 400;">These (and any other linked) third party websites are not controlled by Demandbase, and Demandbase has no control over each website’s privacy practices.</span></p> <p><b>Contact Us</b></p> <p><span style="font-weight: 400;">If you have any questions about our use of cookies, you can contact us as specified 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