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href="/photography-and-video/photography-standards">Photography Standards</a></li> <li class="leaf menu-mlid-1876"><a href="/photography-video/brand-photography-library">Brand Photography Library</a></li> <li class="last leaf menu-mlid-1851"><a href="/photography-video/video-standards">Video Standards</a></li> </ul></li> <li class="expanded menu-mlid-1726"><a href="/templates-examples">Templates & Examples</a><ul class="menu"><li class="first leaf menu-mlid-1741"><a href="/templates-examples/correspondence">Correspondence</a></li> <li class="leaf menu-mlid-1756"><a href="/templates-examples/presentation">Presentation</a></li> <li class="leaf menu-mlid-2231"><a href="/templates-examples/print-materials">Print Materials</a></li> <li class="leaf menu-mlid-2236"><a href="/templates-examples/posters-digital-signage">Posters & Digital Signage</a></li> <li class="leaf menu-mlid-1766"><a href="/templates-examples/campus-signage">Campus Signage</a></li> <li class="leaf menu-mlid-1771"><a href="/templates-examples/merchandise">Merchandise</a></li> <li class="last leaf menu-mlid-13056"><a href="/zoom-backgrounds">Zoom Backgrounds</a></li> </ul></li> <li class="last leaf menu-mlid-1736"><a href="/faq-contact">FAQ</a></li> </ul></div> </div> </div> </div> </div> </div> <div id="breadcrumb" class="row-full-width"><div class="inside"><h2 class="element-invisible">You are here</h2><div class="breadcrumb"><a href="/">Home</a> > <span class="breadcrumb-page-title">Print & Digital</span></div></div></div> <div class="content-top"> <div class="region region-content-top"> <div id="block-fieldblock-node-page-default-field-hero-header-content" class="block block-fieldblock"> <div class="content"> <div class="field field-name-field-hero-header-content field-type-text-long field-label-hidden"><div class="field-items"><div class="field-item even"><h1>Print and Digital</h1> <p>Whether producing a printed poster or a website, considerations need to be made to apply the UCSF visual system to your communications. Are you using the correct colors and font size to be legible for your medium? Does your photography help tell your story? View further information on applying the elements of the visual system to print and web/digital communications.</p> </div></div></div> </div> </div> </div> </div> <div id="main-wrapper"> <div id="main" class="clearfix"> <div id="content" class="column"> <div class="inside"> <a id="main-content"></a> <div class="tabs"></div> <div class="region region-content"> <div id="block-system-main" class="block block-system"> <div class="content"> <div id="node-176" class="node node-page header--purple clearfix" about="/print-digital" typeof="sioc:Item foaf:Document"> <span property="dc:title" content="Print and Digital" class="rdf-meta element-hidden"></span><span property="sioc:num_replies" content="0" datatype="xsd:integer" class="rdf-meta element-hidden"></span> <div class="content"> <div class="field field-name-field-body field-type-text-long field-label-hidden"><div class="field-items"><div class="field-item even"><div class="wysiwyg_threecols layout--33-33-33"> <div class="wysiwyg_threecols--first bg--undefined bg--interactive-blue"> <h4>Print Guidelines</h4> <p>Need to create a poster or brochure? View a checklist of how to apply the UCSF brand system to your print materials.</p> <p><a class="btn--small btn--more--white" href="/print-digital/print-guidelines">Learn More</a></p> </div> <div class="wysiwyg_threecols--second bg--undefined bg--interactive-dark-grey"> <h4>Digital Guidelines</h4> <p>Creating a website or digital sign? View a checklist of how to apply the UCSF brand system to your web/digital materials.</p> <p><a class="btn--small btn--more--white" href="/print-digital/digital-guidelines">Learn More</a></p> </div> <div class="wysiwyg_threecols--third bg--undefined bg--interactive-teal"> <h4>Website Standards</h4> <p>Explore the resources available to create a website on ucsf.edu.</p> <p><a class="btn--small btn--more--white" href="/print-digital/websites">Learn More</a></p> </div> </div> <div class="wysiwyg_threecols layout--33-33-33"> <div class="wysiwyg_threecols--first bg--undefined bg--interactive-purple"> <h4>Social Media Standards</h4> <p>Explore the policies and guidelines for hosting a UCSF social media channel.</p> <p><a class="btn--small btn--more--white" href="/print-digital/social-media">Learn More</a></p> </div> <div class="wysiwyg_threecols--second bg--undefined bg--transparent"> <p>聽</p> </div> <div class="wysiwyg_threecols--third bg--undefined bg--transparent"> <p>聽</p> </div> </div> <p>聽</p> </div></div></div> </div> </div> </div> </div> </div> </div> </div> <div id="sidebar" class="column"> <div class="sidebar"> <div class="section"> <div class="region region-sidebar"> <div id="block-fieldblock-node-page-default-field-textarea-hero-sidebar" class="block block-fieldblock sidebar-banner"> <div class="content"> <div class="field field-name-field-textarea-hero-sidebar field-type-text-long field-label-hidden"><div class="field-items"><div class="field-item even"><p><a href="/print-digital/print-guidelines">Print Guidelines</a><a href="/print-digital/digital-guidelines"> 禄</a></p> <p><a href="/print-digital/digital-guidelines">Digital Guidelines 禄</a></p> <p><a href="/print-digital/websites">Websites 禄</a></p> <p><a href="/print-digital/social-media">Social Media 禄</a></p> </div></div></div> </div> </div> </div> </div> </div> </div> </div></div> <div id="footer"> <div class="section"> <div class="region region-footer"> <div id="block-block-41" class="block 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bg--transparent"> <h5><a href="/print-digital" style="color: #ffffff;">PRINT & DIGITAL</a></h5> <hr color="white" /> <p><a href="/print-digital/digital-guidelines" style="color: #ffffff;">Print Guidelines</a><br /> <a href="/print-digital/digital-guidelines" style="color: #ffffff;">Digital Guidelines</a><br /> <a href="/print-digital/digital-colors" style="color: #ffffff;">Digital Colors</a><br /> <a href="/print-digital/websites" style="color: #ffffff;">Websites</a><br /> <a href="/print-digital/social-media" style="color: #ffffff;">Social Media</a></p> <p>聽</p> <h5><a href="/photography-video" style="color: #ffffff;">PHOTOGRAPHY & VIDEO</a></h5> <hr color="white" /> <p><a href="/photography-and-video/photography-standards" style="color: #ffffff;">Photography Standards</a><br /> <a href="/photography-video/brand-photography-library" style="color: #ffffff;">Brand Photography Library</a><br /> <a href="/photography-video/video-standards" style="color: #ffffff;">Video Standards</a></p> <p>聽</p> </div> <div class="wysiwyg_threecols--third bg--undefined bg--transparent"> <h5><a href="/templates-examples" style="color: #ffffff;">TEMPLATES & EXAMPLES</a></h5> <hr color="white" /> <p><a href="/templates-examples/correspondence" style="color: #ffffff;">Correspondence</a><br /> <a href="/templates-examples/presentation" style="color: #ffffff;">Presentation</a><br /> <a href="/templates-examples/print-materials" style="color: #ffffff;">Print Materials</a><br /> <a href="/templates-examples/posters-digital-signage" style="color: #ffffff;">Posters and Digital Signage</a><br /> <a href="/templates-examples/campus-signage" style="color: #ffffff;">Campus聽Signage</a><br /> <a href="/templates-examples/merchandise" style="color: #ffffff;">Merchandise</a></p> </div> </div> </div> </div> </div> <div class="footer-bottom"> <nav aria-label="Footer Navigation" class="footer--navigation"> <ul> <li><a href="https://www.ucsf.edu/accessibility-resources">Accessibility</a></li> <li><a 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