CINXE.COM

Verified Badges: Build Attendee Trust And Drive Ticket Sales

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class="container breadcrumb--dark pl-md-0"> <ul class="breadcrumb"><li><a href="https://www.eventbrite.com.au/">Eventbrite</a></li><span class="separator"> &nbsp; </span><li><a href="https://www.eventbrite.com.au/organizer/">Organiser</a></li><span class="separator"> &nbsp; </span><li><a href="https://www.eventbrite.com.au/blog/">Home</a></li><span class="separator"> &nbsp; </span><li><span class="last">Introducing Verified Badges: Build Attendee Trust And Drive Ticket Sales </span></li></ul></div> <div class="article-hero container hero--features-red"> <div class="row align-items-center"> <div class="col-lg-10 order-12 order-lg-1 article-hero__details"> <a href="https://www.eventbrite.com.au/blog/category/tools-and-features/" class="badge badge--features-red">Tools &amp; Features</a> <div class="read-time color-primary"> </div> <h1 class="header header-4 color-primary"> Introducing Verified Badges: Build Attendee Trust And Drive Ticket Sales  </h1> <div class="date color-primary"> <a href="https://www.eventbrite.com.au/blog/author/eventbrite/" class="color-primary"> by Eventbrite </a> <span class="dot"></span> <span>9th Apr 2024</span> </div> <a href="https://www.eventbrite.com.au/blog/content-format/article/" class="tag tag--popular mb-2">Article</a> </div> <div class="col-lg-10 order-1 order-lg-12 img-center"> <img alt="" class="img-fluid" width="768" height="512" src="https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-768x512.jpg" /> </div> </div> </div> <main id="post-single" class="block-post read-progress-article" role="main" aria-label="Content"> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p>Millions of eventgoers are finding new live experiences and events on <a href="https://www.eventbrite.com.au/" target="_blank" rel="noreferrer noopener">the Eventbrite platform</a>. We want them to feel confident in their ticket purchases by highlighting trusted organisers on the platform.</p> <p>And that’s where you come in. As part of an exciting new pilot, select Eventbrite organisers will receive verified badges, indicating that Eventbrite has validated their identities. Think of it as the blue tick of live events — only ours is orange.</p> <figure class="wp-block-image jfei-enhanced-group wp-block-image size-full size-full"> <picture > <source class="jfei-enhanced" type="image/webp" srcset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.webp 264w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.webp 476w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.webp 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.webp 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.webp 635w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.webp 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.webp 846w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.webp 878w" altset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--264x300.webp 264w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--476x540.webp 476w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--500x567.webp 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--600x681.webp 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--635x720.webp 635w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--768x871.webp 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--846x960.webp 846w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges-.webp 878w" sizes="100vw" /> <img src="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.png" alturl="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges-.png" srcset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.png 264w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.png 476w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.png 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.png 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.png 635w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.png 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.png 846w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--preview-30x34.png 878w" altset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--264x300.png 264w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--476x540.png 476w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--500x567.png 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--600x681.png 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--635x720.png 635w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--768x871.png 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges--846x960.png 846w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/04/Verified-Badges-.png 878w" sizes="100vw" alt="A screenshot of verified badges" width="100%" loading="lazy" decoding="async" class="jfei-enhanced jfei-blur jfei-preview jfei-image-421367" /> </picture> </figure> <p>These badges appear on your Eventbrite organiser profile and events listings. It instantly lets consumers identify you as a trusted organiser and will help drive engagement and sales.</p> <p>Our customer teams have validated verified organisers based on their history on the platform. We will open up the opportunity for more organisers to get verified soon.</p> <p>By introducing verified badges, we’re helping to build consumer trust and, in turn, help you <a href="https://www.eventbrite.com.au/l/sell-tickets/" target="_blank" rel="noreferrer noopener">sell more tickets</a>.</p> <figure class="wp-block-image size-full"><img fetchpriority="high" decoding="async" width="2560" height="1707" src="https://www.eventbrite.com/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-scaled.jpg" alt="" class="wp-image-414401" srcset="https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-scaled.jpg 2560w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-300x200.jpg 300w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-768x512.jpg 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-1536x1024.jpg 1536w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-2048x1366.jpg 2048w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-1140x760.jpg 1140w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-960x640.jpg 960w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-720x480.jpg 720w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-540x360.jpg 540w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-600x400.jpg 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-500x333.jpg 500w" sizes="(max-width: 2560px) 100vw, 2560px" /></figure> <h2 class="wp-block-heading"><strong>What are the benefits of having a verified badge?</strong></h2> <h3 class="wp-block-heading"><strong>Build attendee trust</strong></h3> <p>Verified badges signal to consumers that your events are genuine, reliable, and vetted by our customer teams.&nbsp;</p> <p>Trust is an important factor for consumers when purchasing tickets. Verified badges save consumers time by providing organisers with instant credibility without extra research and reducing the risk of scams. </p> <h3 class="wp-block-heading"><strong>Stand out from the crowd</strong></h3> <p>Eventgoers are hungry to discover new events on the platform. Our verification badges are a signal to attendees that your event is high-quality and worth their time.</p> <p>We believe verification will help your event shine through and help you generate more engagement and sales.&nbsp;</p> <h3 class="wp-block-heading"><strong>Hassle-free management</strong></h3> <p>Once selected, there’s no effort on your end to display this badge. Eventbrite has already validated your identity and auto-enrolled your profile.&nbsp;</p> </div> </main> <div class="container"> <div class="row"> <div class="col-md-20 archive-cta justify-content-md-between"> <div> <h4 class="archive-cta__title"> Learn more about our marketing tools </h4> <!-- <p class="archive-cta__text">--> <!-- Keep customers coming back with convenient email marketing tools that get results.--> <!-- </p>--> <a role="button" href="https://www.eventbrite.co.uk/l/event-marketing-platform/" class="button button__core color_grey-000-text text-nowrap mb-2 "> Get started <img loading="lazy" class="icon inline" width="10" height="10" alt="Arrow" src="https://www.eventbrite.com.au/blog/wp-content/themes/eventbrite-blockbase/assets/icons/right-arrow-white.svg"> </a> </div> <div class="archive-cta__img"> <img class="img-fluid" loading="lazy" src="https://www.eventbrite.com.au/blog/wp-content/uploads/2019/09/image24-min.png" alt="cta image"> </div> </div> </div></div> <div class="container"> <div class="feedback-social-wrapper"> <div class="feedback-container"> <div> <div class="helpful-block-content wth-theme-thumbs" data-title=""> <ul> <li><span class="wth-title">WAS THIS ARTICLE HELPFUL?</span></li> <li><a data-post="421686" data-post-url="https://www.eventbrite.com.au/blog/verified-badges/" data-post-title="Introducing Verified Badges: Build Attendee Trust And Drive Ticket Sales " data-response="1" href="#" class="wth-green-btn icon-thumbs-o-up icon1-thumbs-o-up"></a><a data-response="0" data-post="421686" data-post-url="https://www.eventbrite.com.au/blog/verified-badges/" data-post-title="Introducing Verified Badges: Build Attendee Trust And Drive Ticket Sales " href="#" class="wth-red-btn icon-thumbs-o-down icon1-thumbs-o-down"></a></li> </ul> </div> </div> <div class="social-sharing-block"> <h4 class="display display-6 color_grey-900-text">SPREAD THE WORD</h4> <div class="social-icon-block"> <a href="#" title="" onclick="shareFacebook(); return false;" rel="nofollow"> <span class="social-share-icon social-share-icon__facebook"></span> </a> <a href="#" onclick="shareX(); return false;" rel="nofollow"> <span class="social-share-icon social-share-icon__twitter"></span> </a> <a href="#" onclick="shareLinkedIn(); return false;" rel="nofollow"> <span class="social-share-icon social-share-icon__linkedin"></span> </a> <div onclick='copyToClipboard()' class="social-sharing-block__copy" id="copy-text"> <div class="popup" id="popup">Link copied!</div> <img loading="lazy" alt="Copy link" src="https://www.eventbrite.com.au/blog/wp-content/themes/eventbrite-blockbase/assets/icons/copy-link.png" /> </div> </div> </div> </div> </div> <script> function copyToClipboard() { /* Copy text into clipboard */ navigator.clipboard.writeText(window.location.href); } // Get the current post URL and title dynamically (using WordPress PHP functions) let postUrl = encodeURIComponent("https://www.eventbrite.com.au/blog/verified-badges/"); let postTitle = encodeURIComponent("Introducing Verified Badges: Build Attendee Trust And Drive Ticket Sales "); // Facebook Share function shareFacebook() { const url = "https://www.facebook.com/sharer/sharer.php?u=" + postUrl + "&t=" + postTitle; window.open(url, "_blank", "width=1000,height=400,scrollbars=yes"); } // X Share function shareX() { const url = "https://x.com/intent/post?text=" + postTitle + "&url=" + postUrl + "&counturl=" + postUrl; window.open(url, "_blank", "width=500,height=400,scrollbars=yes"); } // LinkedIn Share function shareLinkedIn() { const url = "https://www.linkedin.com/sharing/share-offsite/?url=" + postUrl; window.open(url, "_blank", "width=800,height=400,scrollbars=yes"); } </script> </div> <div class="container author-wrapper"> <div class="author color_grey-100-bg"> <h4 class="display display-6 color_grey-900-text mb-0">about the author</h4> <div class="author__img-wrapper"> <a href="https://www.eventbrite.com.au/blog/author/eventbrite/"> <img loading="lazy" alt="author image" src="https://www.eventbrite.com.au/blog/wp-content/uploads/2022/05/Eventbrite_symbol_orange_bio-300x300-1-300x300.jpeg"/> </a> </div> <a href="https://www.eventbrite.com.au/blog/author/eventbrite/"> <h4 class="subheader subheader-3 author__name">Eventbrite</h4> </a> <p class="description mb-0 body-text-4">Eventbrite is a global ticketing and event technology platform, powering millions of live experiences each year. 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