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href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/publishers/after-a-dark-2022-for-publishers-first-party-data-is-a-bright-spot/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="300" height="281" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/03/dataschool-comic_400.jpg" class="img-cover" alt="" loading="lazy" srcset="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/03/dataschool-comic_400.jpg 400w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/03/dataschool-comic_400-300x281.jpg 300w" sizes="(max-width: 300px) 100vw, 300px"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/publishers/after-a-dark-2022-for-publishers-first-party-data-is-a-bright-spot/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">After A Dark 2022 For Publishers, First-Party Data Is A Bright Spot</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/publishers/after-a-dark-2022-for-publishers-first-party-data-is-a-bright-spot/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>While cookies are still in play, publishers are using first-party data products to draw business from advertisers eager to test cookie alternatives, even as ad spending retracts due to persistent</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/author/avargas/" rel="author noopener noreferrer" class="fn" data-wpel-link="internal" target="_self">Anthony Vargas</a> </span> <span class="divider">//</span> <time 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</article> <article id="post-340700" class="post"> <div class="archive"> <div class="entry-content clearfix"> <div class="short-list-left"> <div class="image"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/online-advertising/spo-is-evolving-thanks-to-direct-publisher-connections-and-a-push-for-sustainability/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="300" height="266" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2017/08/supplypathoptimization-e1650659440785.jpg" class="img-cover" alt="Supply Path Optimization" loading="lazy"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/online-advertising/spo-is-evolving-thanks-to-direct-publisher-connections-and-a-push-for-sustainability/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">SPO Is Evolving Thanks To Direct Publisher Connections And A Push For Sustainability</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/online-advertising/spo-is-evolving-thanks-to-direct-publisher-connections-and-a-push-for-sustainability/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>In 2022, SPO solutions largely revolved around creating direct connections to so-called premium publishers. But machine learning (ML) and artificial intelligence (AI) also took on a bigger role in SPO</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/author/avargas/" rel="author noopener noreferrer" class="fn" data-wpel-link="internal" target="_self">Anthony Vargas</a> </span> <span class="divider">//</span> <time class="updated" datetime="2022-12-28T00:45:23-05:00">December 28th, 2022</time> <span class="divider mobile-display-none">//</span> <a class="share-article mobile-display-none"> <div class="share-box"> <div class="bubble-wrap"> <ul> <li><div class="share icon-twitter" 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class="link-extend arrows" data-wpel-link="internal" target="_self" rel="noopener noreferrer">»</a> </div> </article> <article id="post-340462" class="post"> <div class="archive"> <div class="entry-content clearfix"> <div class="short-list-left"> <div class="image"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/comic-strip/adexchangers-most-popular-comics-of-2022/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="300" height="251" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/04/netflix.besieged.cartoon-scaled.jpg" class="img-cover" alt="Comic: Netflix Headquarters" loading="lazy" srcset="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/04/netflix.besieged.cartoon-scaled.jpg 2560w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/04/netflix.besieged.cartoon-300x251.jpg 300w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/04/netflix.besieged.cartoon-1024x856.jpg 1024w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/04/netflix.besieged.cartoon-768x642.jpg 768w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/04/netflix.besieged.cartoon-1536x1285.jpg 1536w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/04/netflix.besieged.cartoon-2048x1713.jpg 2048w" sizes="(max-width: 300px) 100vw, 300px"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/comic-strip/adexchangers-most-popular-comics-of-2022/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">AdExchanger’s Most Popular Comics Of 2022</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/comic-strip/adexchangers-most-popular-comics-of-2022/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>From the rise of alternative measurement currencies and retail media networks to the launch of Netflix’s AVOD tier, these are the stories that helped us animate the news in 2022.</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/author/allison-schiff/" rel="author noopener noreferrer" class="fn" data-wpel-link="internal" target="_self">Allison Schiff</a> </span> <span class="divider">//</span> <time class="updated" datetime="2022-12-27T06:00:38-05:00">December 27th, 2022</time> <span class="divider mobile-display-none">//</span> <a class="share-article mobile-display-none"> <div class="share-box"> <div 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<li> <div class="share-email icon-email" data-popup="https://www.adexchanger.com/comic-strip/adexchangers-most-popular-comics-of-2022/email/"></div> </li> </ul> </div> </div> </a> </div> </div> </div> </div> <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/comic-strip/adexchangers-most-popular-comics-of-2022/" class="link-extend arrows" data-wpel-link="internal" target="_self" rel="noopener noreferrer">»</a> </div> </article> <article id="post-338075" class="post"> <div class="archive"> <div class="entry-content clearfix"> <div class="short-list-left"> <div class="image"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/advertiser/dhls-strategy-to-make-its-marketing-data-deliver/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="300" height="169" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/12/DHL-cookieless-scaled.jpg" class="img-cover" alt="DHL box and a crumbling cookie" loading="lazy" srcset="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/12/DHL-cookieless-scaled.jpg 2560w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/12/DHL-cookieless-300x169.jpg 300w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/12/DHL-cookieless-1024x575.jpg 1024w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/12/DHL-cookieless-768x431.jpg 768w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/12/DHL-cookieless-1536x863.jpg 1536w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/12/DHL-cookieless-2048x1150.jpg 2048w" sizes="(max-width: 300px) 100vw, 300px"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/advertiser/dhls-strategy-to-make-its-marketing-data-deliver/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">DHL’s Strategy To Make Its Marketing Data Deliver</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/advertiser/dhls-strategy-to-make-its-marketing-data-deliver/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>“‘Cookieless’ is just a buzzword,” said Sanup Pillai, DHL’s global head of digital marketing and mar tech tells AdExchanger. “I wouldn’t say we’re getting ready for the ‘cookieless future’ as</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/author/allison-schiff/" rel="author noopener noreferrer" class="fn" data-wpel-link="internal" target="_self">Allison Schiff</a> </span> <span class="divider">//</span> <time class="updated" datetime="2022-12-21T01:30:53-05:00">December 21st, 2022</time> <span class="divider mobile-display-none">//</span> <a class="share-article mobile-display-none"> <div class="share-box"> <div class="bubble-wrap"> <ul> <li><div class="share icon-twitter" href="http://twitter.com/intent/tweet?text=DHL%E2%80%99s+Strategy+To+Make+Its+Marketing+Data+Deliver+https%3A%2F%2Fwww.adexchanger.com%2Fadvertiser%2Fdhls-strategy-to-make-its-marketing-data-deliver%2F+%40AdExchanger"></div></li> <li><div class="share icon-facebook" href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.adexchanger.com%2Fadvertiser%2Fdhls-strategy-to-make-its-marketing-data-deliver%2F&t=DHL%E2%80%99s+Strategy+To+Make+Its+Marketing+Data+Deliver"></div></li> <li><div class="share icon-LinkedIn" href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.adexchanger.com%2Fadvertiser%2Fdhls-strategy-to-make-its-marketing-data-deliver%2F&title=DHL%E2%80%99s+Strategy+To+Make+Its+Marketing+Data+Deliver&summary=%E2%80%9C%E2%80%98Cookieless%E2%80%99+is+just+a+buzzword%2C%E2%80%9D+said+Sanup+Pillai%2C+DHL%E2%80%99s+global+head+of+digital+marketing+and+mar+tech+tells+AdExchanger.+%E2%80%9CI+wouldn%E2%80%99t+say+we%E2%80%99re+getting+ready+for+the+%E2%80%98cookieless+future%E2%80%99+as&source=AdExchanger"></div></li> <li> <div class="share-email icon-email" data-popup="https://www.adexchanger.com/advertiser/dhls-strategy-to-make-its-marketing-data-deliver/email/"></div> </li> </ul> </div> </div> </a> </div> </div> </div> </div> <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/advertiser/dhls-strategy-to-make-its-marketing-data-deliver/" class="link-extend arrows" data-wpel-link="internal" target="_self" rel="noopener noreferrer">»</a> </div> </article> <article id="post-309076" class="post"> <div class="archive"> <div class="entry-content clearfix"> <div class="short-list-left"> <div class="image"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/publishers/the-lmc-wants-to-ensure-local-news-publishers-actually-have-a-post-cookie-future/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="300" height="251" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/08/forecast_recession_comic_small-scaled-e1661914766810.jpeg" class="img-cover" alt="" loading="lazy"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/publishers/the-lmc-wants-to-ensure-local-news-publishers-actually-have-a-post-cookie-future/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">The LMC Wants To Ensure Local News Publishers Actually Have A Post-Cookie Future</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/publishers/the-lmc-wants-to-ensure-local-news-publishers-actually-have-a-post-cookie-future/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>Thanks to signal loss, recession fears and the “ad tech tax,” publishers of all sizes are seeing their ad revenue suffer. But the problem is more pronounced among local news</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/author/avargas/" rel="author noopener noreferrer" class="fn" data-wpel-link="internal" target="_self">Anthony Vargas</a> </span> <span class="divider">//</span> <time class="updated" datetime="2022-12-01T08:49:47-05:00">December 1st, 2022</time> <span class="divider mobile-display-none">//</span> <a class="share-article mobile-display-none"> <div class="share-box"> <div class="bubble-wrap"> <ul> <li><div class="share icon-twitter" href="http://twitter.com/intent/tweet?text=The+LMC+Wants+To+Ensure+Local+News+Publishers+Actually+Have+A+Post-Cookie+Future+https%3A%2F%2Fwww.adexchanger.com%2Fpublishers%2Fthe-lmc-wants-to-ensure-local-news-publishers-actually-have-a-post-cookie-future%2F+%40AdExchanger"></div></li> <li><div class="share icon-facebook" href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.adexchanger.com%2Fpublishers%2Fthe-lmc-wants-to-ensure-local-news-publishers-actually-have-a-post-cookie-future%2F&t=The+LMC+Wants+To+Ensure+Local+News+Publishers+Actually+Have+A+Post-Cookie+Future"></div></li> <li><div class="share icon-LinkedIn" href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.adexchanger.com%2Fpublishers%2Fthe-lmc-wants-to-ensure-local-news-publishers-actually-have-a-post-cookie-future%2F&title=The+LMC+Wants+To+Ensure+Local+News+Publishers+Actually+Have+A+Post-Cookie+Future&summary=Thanks+to+signal+loss%2C+recession+fears+and+the+%E2%80%9Cad+tech+tax%2C%E2%80%9D+publishers+of+all+sizes+are+seeing+their+ad+revenue+suffer.+But+the+problem+is+more+pronounced+among+local+news&source=AdExchanger"></div></li> <li> <div class="share-email icon-email" data-popup="https://www.adexchanger.com/publishers/the-lmc-wants-to-ensure-local-news-publishers-actually-have-a-post-cookie-future/email/"></div> </li> </ul> </div> </div> </a> </div> </div> </div> </div> <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/publishers/the-lmc-wants-to-ensure-local-news-publishers-actually-have-a-post-cookie-future/" class="link-extend arrows" data-wpel-link="internal" target="_self" rel="noopener noreferrer">»</a> </div> </article> <article id="post-303078" class="post"> <div class="archive"> <div class="entry-content clearfix"> <div class="short-list-left"> <div class="image"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/ad-exchange-news/tuesday-29112022/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="300" height="271" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2016/07/thefourmavens-e1669675444736.jpg" class="img-cover" alt="" loading="lazy" srcset="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2016/07/thefourmavens-e1669675444736.jpg 400w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2016/07/thefourmavens-e1669675444736-300x271.jpg 300w" sizes="(max-width: 300px) 100vw, 300px"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/ad-exchange-news/tuesday-29112022/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">Yahoo’s Moolah For Taboola; The New Social Butterfly</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/ad-exchange-news/tuesday-29112022/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Yahoo? Yahoo has taken a 25% stake in Taboola as part of a 30-year exclusive ad deal (uhh</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by AdExchanger </span> <span class="divider">//</span> <time class="updated" datetime="2022-11-29T00:03:55-05:00">November 29th, 2022</time> <span class="divider mobile-display-none">//</span> <a class="share-article mobile-display-none"> <div class="share-box"> <div class="bubble-wrap"> <ul> <li><div class="share icon-twitter" href="http://twitter.com/intent/tweet?text=Yahoo%E2%80%99s+Moolah+For+Taboola%3B+The+New+Social+Butterfly+https%3A%2F%2Fwww.adexchanger.com%2Fad-exchange-news%2Ftuesday-29112022%2F+%40AdExchanger"></div></li> <li><div class="share icon-facebook" href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.adexchanger.com%2Fad-exchange-news%2Ftuesday-29112022%2F&t=Yahoo%E2%80%99s+Moolah+For+Taboola%3B+The+New+Social+Butterfly"></div></li> <li><div class="share icon-LinkedIn" href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.adexchanger.com%2Fad-exchange-news%2Ftuesday-29112022%2F&title=Yahoo%E2%80%99s+Moolah+For+Taboola%3B+The+New+Social+Butterfly&summary=Here%E2%80%99s+today%E2%80%99s+AdExchanger.com+news+round-up%E2%80%A6+Want+it+by+email%3F+Sign+up+here.+Yahoo%3F+Yahoo+has+taken+a+25%25+stake+in+Taboola+as+part+of+a+30-year+exclusive+ad+deal+%28uhh&source=AdExchanger"></div></li> <li> <div class="share-email icon-email" data-popup="https://www.adexchanger.com/ad-exchange-news/tuesday-29112022/email/"></div> </li> </ul> </div> </div> </a> </div> </div> </div> </div> <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/ad-exchange-news/tuesday-29112022/" class="link-extend arrows" data-wpel-link="internal" target="_self" rel="noopener noreferrer">»</a> </div> </article> <article id="post-292800" class="post"> <div class="archive"> <div class="entry-content clearfix"> <div class="short-list-left"> <div class="image"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/ad-exchange-news/wednesday-23112022/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="300" height="269" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/11/marathon.cartoon_small-e1669157201523.jpg" class="img-cover" alt="" loading="lazy" srcset="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/11/marathon.cartoon_small-e1669157201523.jpg 400w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/11/marathon.cartoon_small-e1669157201523-300x269.jpg 300w" sizes="(max-width: 300px) 100vw, 300px"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/ad-exchange-news/wednesday-23112022/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">TikTok’s Ambition To Be Always On; Close A Linear Door, Open A CTV Window</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/ad-exchange-news/wednesday-23112022/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. AdExchanger’s daily news round-up will return on Monday. Enjoy your holiday, and may all your online orders arrive</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by AdExchanger </span> <span class="divider">//</span> <time class="updated" datetime="2022-11-23T00:03:28-05:00">November 23rd, 2022</time> <span class="divider mobile-display-none">//</span> <a class="share-article mobile-display-none"> <div class="share-box"> <div class="bubble-wrap"> <ul> <li><div class="share icon-twitter" href="http://twitter.com/intent/tweet?text=TikTok%E2%80%99s+Ambition+To+Be+Always+On%3B+Close+A+Linear+Door%2C+Open+A+CTV+Window+https%3A%2F%2Fwww.adexchanger.com%2Fad-exchange-news%2Fwednesday-23112022%2F+%40AdExchanger"></div></li> <li><div class="share icon-facebook" href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.adexchanger.com%2Fad-exchange-news%2Fwednesday-23112022%2F&t=TikTok%E2%80%99s+Ambition+To+Be+Always+On%3B+Close+A+Linear+Door%2C+Open+A+CTV+Window"></div></li> <li><div class="share icon-LinkedIn" href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.adexchanger.com%2Fad-exchange-news%2Fwednesday-23112022%2F&title=TikTok%E2%80%99s+Ambition+To+Be+Always+On%3B+Close+A+Linear+Door%2C+Open+A+CTV+Window&summary=Here%E2%80%99s+today%E2%80%99s+AdExchanger.com+news+round-up%E2%80%A6+Want+it+by+email%3F+Sign+up+here.+AdExchanger%27s+daily+news+round-up+will+return+on+Monday.+Enjoy+your+holiday%2C+and+may+all+your+online+orders+arrive&source=AdExchanger"></div></li> <li> <div class="share-email icon-email" data-popup="https://www.adexchanger.com/ad-exchange-news/wednesday-23112022/email/"></div> </li> </ul> </div> </div> </a> </div> </div> </div> </div> <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/ad-exchange-news/wednesday-23112022/" class="link-extend arrows" data-wpel-link="internal" target="_self" rel="noopener noreferrer">»</a> </div> </article> <article id="post-275764" class="post"> <div class="archive"> <div class="entry-content clearfix"> <div class="short-list-left"> <div class="image"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/advertiser/wheels-up-for-japan-airlines-marketing-after-two-years-of-covid-restrictions/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="286" height="291" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/11/Mina-Kent_JAL.jpg" class="img-cover" alt="Minako Kent, managing director, Japan Airlines" loading="lazy"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/advertiser/wheels-up-for-japan-airlines-marketing-after-two-years-of-covid-restrictions/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">Wheels Up For Japan Airlines Marketing After Two Years Of COVID Restrictions</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/advertiser/wheels-up-for-japan-airlines-marketing-after-two-years-of-covid-restrictions/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>When the pandemic hit, the global marketing team at Japan Airlines saw its budget disappear overnight. But rather than sitting, idle, JAL used the downtime to get its global marketing</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/author/allison-schiff/" rel="author noopener noreferrer" class="fn" data-wpel-link="internal" target="_self">Allison Schiff</a> </span> <span class="divider">//</span> <time class="updated" datetime="2022-11-14T11:36:18-05:00">November 14th, 2022</time> <span class="divider mobile-display-none">//</span> <a class="share-article mobile-display-none"> <div class="share-box"> <div class="bubble-wrap"> <ul> <li><div class="share icon-twitter" href="http://twitter.com/intent/tweet?text=Wheels+Up+For+Japan+Airlines+Marketing+After+Two+Years+Of+COVID+Restrictions+https%3A%2F%2Fwww.adexchanger.com%2Fadvertiser%2Fwheels-up-for-japan-airlines-marketing-after-two-years-of-covid-restrictions%2F+%40AdExchanger"></div></li> <li><div class="share icon-facebook" href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.adexchanger.com%2Fadvertiser%2Fwheels-up-for-japan-airlines-marketing-after-two-years-of-covid-restrictions%2F&t=Wheels+Up+For+Japan+Airlines+Marketing+After+Two+Years+Of+COVID+Restrictions"></div></li> <li><div class="share icon-LinkedIn" href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.adexchanger.com%2Fadvertiser%2Fwheels-up-for-japan-airlines-marketing-after-two-years-of-covid-restrictions%2F&title=Wheels+Up+For+Japan+Airlines+Marketing+After+Two+Years+Of+COVID+Restrictions&summary=When+the+pandemic+hit%2C+the+global+marketing+team+at+Japan+Airlines+saw+its+budget+disappear+overnight.+But+rather+than+sitting%2C+idle%2C+JAL+used+the+downtime+to+get+its+global+marketing&source=AdExchanger"></div></li> <li> <div class="share-email icon-email" data-popup="https://www.adexchanger.com/advertiser/wheels-up-for-japan-airlines-marketing-after-two-years-of-covid-restrictions/email/"></div> </li> </ul> </div> </div> </a> </div> </div> </div> </div> <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/advertiser/wheels-up-for-japan-airlines-marketing-after-two-years-of-covid-restrictions/" class="link-extend arrows" data-wpel-link="internal" target="_self" rel="noopener noreferrer">»</a> </div> </article> <article id="post-274186" class="post"> <div class="archive"> <div class="entry-content clearfix"> <div class="short-list-left"> <div class="image"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/online-advertising/the-trade-desk-wins-on-revenue-in-q3-but-slips-on-profit-margin/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="300" height="270" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2021/04/HI.RES_.gold_.rush_.cartoon.jpg" class="img-cover" alt="Programmatic CTV" loading="lazy" srcset="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2021/04/HI.RES_.gold_.rush_.cartoon.jpg 2284w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2021/04/HI.RES_.gold_.rush_.cartoon-300x270.jpg 300w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2021/04/HI.RES_.gold_.rush_.cartoon-1024x920.jpg 1024w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2021/04/HI.RES_.gold_.rush_.cartoon-768x690.jpg 768w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2021/04/HI.RES_.gold_.rush_.cartoon-1536x1380.jpg 1536w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2021/04/HI.RES_.gold_.rush_.cartoon-2048x1840.jpg 2048w" sizes="(max-width: 300px) 100vw, 300px"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/online-advertising/the-trade-desk-wins-on-revenue-in-q3-but-slips-on-profit-margin/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">The Trade Desk Wins On Revenue In Q3, But Slips On Profit Margin</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/online-advertising/the-trade-desk-wins-on-revenue-in-q3-but-slips-on-profit-margin/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>The Trade Desk’s revenue machine is still running strong. But with an economic downturn on the horizon, investors are pressing for TTD’s areas of optimism to translate into bottom line</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/author/james-hercher/" rel="author noopener noreferrer" class="fn" data-wpel-link="internal" target="_self">James Hercher</a> </span> <span class="divider">//</span> <time class="updated" datetime="2022-11-09T11:57:59-05:00">November 9th, 2022</time> <span class="divider mobile-display-none">//</span> <a class="share-article mobile-display-none"> <div class="share-box"> <div class="bubble-wrap"> <ul> <li><div class="share icon-twitter" href="http://twitter.com/intent/tweet?text=The+Trade+Desk+Wins+On+Revenue+In+Q3%2C+But+Slips+On+Profit+Margin+https%3A%2F%2Fwww.adexchanger.com%2Fonline-advertising%2Fthe-trade-desk-wins-on-revenue-in-q3-but-slips-on-profit-margin%2F+%40AdExchanger"></div></li> <li><div class="share icon-facebook" href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.adexchanger.com%2Fonline-advertising%2Fthe-trade-desk-wins-on-revenue-in-q3-but-slips-on-profit-margin%2F&t=The+Trade+Desk+Wins+On+Revenue+In+Q3%2C+But+Slips+On+Profit+Margin"></div></li> <li><div class="share icon-LinkedIn" href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.adexchanger.com%2Fonline-advertising%2Fthe-trade-desk-wins-on-revenue-in-q3-but-slips-on-profit-margin%2F&title=The+Trade+Desk+Wins+On+Revenue+In+Q3%2C+But+Slips+On+Profit+Margin&summary=The+Trade+Desk%E2%80%99s+revenue+machine+is+still+running+strong.+But+with+an+economic+downturn+on+the+horizon%2C+investors+are+pressing+for+TTD%E2%80%99s+areas+of+optimism+to+translate+into+bottom+line&source=AdExchanger"></div></li> <li> <div class="share-email icon-email" data-popup="https://www.adexchanger.com/online-advertising/the-trade-desk-wins-on-revenue-in-q3-but-slips-on-profit-margin/email/"></div> </li> </ul> </div> </div> </a> </div> </div> </div> </div> <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/online-advertising/the-trade-desk-wins-on-revenue-in-q3-but-slips-on-profit-margin/" class="link-extend arrows" data-wpel-link="internal" target="_self" rel="noopener noreferrer">»</a> </div> </article> <article id="post-272659" class="post"> <div class="archive"> <div class="entry-content clearfix"> <div class="short-list-left"> <div class="image"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/platforms/musk-says-he-wont-make-twitter-a-hellscape-but-advertisers-want-to-wait-and-see/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><img width="300" height="251" src="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/11/musk.zoo_.cartoon-small-e1667529195904.jpg" class="img-cover" alt="The Bird Is Freed?" loading="lazy" srcset="https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/11/musk.zoo_.cartoon-small-e1667529195904.jpg 400w, https://web.archive.org/web/20221230065538im_/https://www.adexchanger.com/wp-content/uploads/2022/11/musk.zoo_.cartoon-small-e1667529195904-300x251.jpg 300w" sizes="(max-width: 300px) 100vw, 300px"/></a></div> </div> <div class="short-list-right"> <span class="title"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/platforms/musk-says-he-wont-make-twitter-a-hellscape-but-advertisers-want-to-wait-and-see/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">Musk Says He Won’t Make Twitter A Hellscape, But Advertisers Want To Wait And See</a></span> <span class="content"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/platforms/musk-says-he-wont-make-twitter-a-hellscape-but-advertisers-want-to-wait-and-see/" data-wpel-link="internal" target="_self" rel="noopener noreferrer"><p>Musk’s promises to overhaul Twitter’s content moderation and user verification policies have caused brands and agencies to rethink their budgetary commitments to the platform. Plus, Musk’s seemingly disingenuous tone shift</p> <span class="more-link"> ... <span>Continue reading</span> »</span></a></span> <div class="meta"> <div class="byline author"> <span class="whoby">by <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/author/avargas/" rel="author noopener noreferrer" class="fn" data-wpel-link="internal" target="_self">Anthony Vargas</a> </span> <span class="divider">//</span> <time class="updated" datetime="2022-11-04T00:45:36-04:00">November 4th, 2022</time> <span class="divider mobile-display-none">//</span> <a class="share-article mobile-display-none"> <div class="share-box"> <div class="bubble-wrap"> <ul> <li><div class="share icon-twitter" href="http://twitter.com/intent/tweet?text=Musk+Says+He+Won%E2%80%99t+Make+Twitter+A+Hellscape%2C+But+Advertisers+Want+To+Wait+And+See+https%3A%2F%2Fwww.adexchanger.com%2Fplatforms%2Fmusk-says-he-wont-make-twitter-a-hellscape-but-advertisers-want-to-wait-and-see%2F+%40AdExchanger"></div></li> <li><div class="share icon-facebook" href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.adexchanger.com%2Fplatforms%2Fmusk-says-he-wont-make-twitter-a-hellscape-but-advertisers-want-to-wait-and-see%2F&t=Musk+Says+He+Won%26%238217%3Bt+Make+Twitter+A+Hellscape%2C+But+Advertisers+Want+To+Wait+And+See"></div></li> <li><div class="share icon-LinkedIn" href="https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.adexchanger.com%2Fplatforms%2Fmusk-says-he-wont-make-twitter-a-hellscape-but-advertisers-want-to-wait-and-see%2F&title=Musk+Says+He+Won%26%238217%3Bt+Make+Twitter+A+Hellscape%2C+But+Advertisers+Want+To+Wait+And+See&summary=Musk%E2%80%99s+promises+to+overhaul+Twitter%E2%80%99s+content+moderation+and+user+verification+policies+have+caused+brands+and+agencies+to+rethink+their+budgetary+commitments+to+the+platform.+Plus%2C+Musk%E2%80%99s+seemingly+disingenuous+tone+shift&source=AdExchanger"></div></li> <li> <div class="share-email icon-email" data-popup="https://www.adexchanger.com/platforms/musk-says-he-wont-make-twitter-a-hellscape-but-advertisers-want-to-wait-and-see/email/"></div> </li> </ul> </div> </div> </a> </div> </div> </div> </div> <a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/platforms/musk-says-he-wont-make-twitter-a-hellscape-but-advertisers-want-to-wait-and-see/" class="link-extend arrows" data-wpel-link="internal" target="_self" rel="noopener noreferrer">»</a> </div> </article> </aside> <nav id="post-nav">  <div class="post-next" onclick="scrollCorrection();"><a href="https://web.archive.org/web/20221230065538/https://www.adexchanger.com/advertiser/page/2/" data-wpel-link="internal" target="_self" rel="noopener noreferrer">See more articles <span class="icon-downarrow"></span></a></div> </nav>  <script> var currentScroll = 0; 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