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Residential Development | Hilton

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class="site__main main-content"><div class="main main--article-with-featured-image post-84"><article class="article"><div class="wp-block-cover is-light is-position-center-center"><div class="wp-block-cover__background has-background-dim" style="opacity:0.5"></div><div class="wp-block-cover__image-background" style="background-image:url(https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/Residential-Development.jpg)"></div><div class="wp-block-cover__inner-container content"><h1 class="article-header__title has-text-align-center">Branded Residences by Hilton</h1></div></div><div class="article-content content"><h2 class="has-text-align-center">Hilton Global Residential Portfolio</h2><p class="has-text-align-center">Hilton's full portfolio of trading and pipeline properties with residences includes 60 properties across 9 brands, comprising over 9,000 residential units.</p><div class="wp-block-buttons article__contained has-layout-flex has-justify-content-center"><a class="wp-block-button__link" href="https://hmd-node-preprod.go-vip.net/en/corporate/our-global-team/?region=111" rel="https://stories.hilton.com/fact-sheets noopener">Meet our <strong>Residential</strong> Team</a></div><div class="wp-block-columns article__contained"><div class="wp-block-column"><div class="column-content content"><div class="block-stat-card"><strong>37</strong>Properties</div></div></div><div class="wp-block-column"><div class="column-content content"><div class="block-stat-card"><strong>9,000+</strong>Branded and serviced residences</div></div></div><div class="wp-block-column"><div class="column-content content"><div class="block-stat-card"><strong>29</strong>Properties in the pipeline</div></div></div></div><hr class="wp-block-separator is-style-thick"/><h2 class="has-text-align-center">Luxury Properties</h2><div class="wp-block-columns article__contained"><div class="wp-block-column"><div class="column-content content"><h3>16</h3><p>Properties</p></div></div><div class="wp-block-column"><div class="column-content content"><h3>3,000+</h3><p>Branded and serviced residences</p></div></div><div class="wp-block-column"><div class="column-content content"><h3>16</h3><p>Properties in the pipeline</p></div></div></div><hr class="wp-block-separator is-style-thick"/><div class="block-banner"><div class="block-banner__content"><div class="block-banner__text"><h3>Residential Project Support</h3><p>Hilton supports the unique product of branded residences throughout the full lifespan of the property from development through opening with particular focus on:</p><ul class="article__contained wp-block-list"><li>Product Development</li><li>Marketing &amp; Sales</li><li>Operations</li><li>Administrative Management</li></ul><p>Hilton’s residential team works diligently to support each property as a resource to the Ownership team and their project consultants.</p><div class="wp-block-buttons article__contained"></div></div></div><div class="block-banner__image"><img alt="Banner Background" loading="lazy" decoding="async" data-nimg="fill" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="100vw" srcSet="https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/residential-project-support.jpg?w=640&amp;q=75 640w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/residential-project-support.jpg?w=750&amp;q=75 750w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/residential-project-support.jpg?w=828&amp;q=75 828w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/residential-project-support.jpg?w=1080&amp;q=75 1080w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/residential-project-support.jpg?w=1248&amp;q=75 1248w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/residential-project-support.jpg?w=1920&amp;q=75 1920w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/residential-project-support.jpg?w=2048&amp;q=75 2048w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/residential-project-support.jpg?w=3840&amp;q=75 3840w" src="https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/residential-project-support.jpg?w=3840&amp;q=75"/></div></div><div class="block-banner has-align-left"><div class="block-banner__content"><div class="block-banner__text"><h3>Brand Premium</h3><p>With our existing Luxury Residence properties, analysis suggests an average sale price premium of 24%.</p><p>The expected result, in strong markets, is a 20% to 30% premium.</p><div class="wp-block-buttons article__contained"></div></div></div><div class="block-banner__image"><img alt="Banner Background" loading="lazy" decoding="async" data-nimg="fill" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="100vw" srcSet="https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Brand-Premium-e1707503003212.jpg?w=640&amp;q=75 640w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Brand-Premium-e1707503003212.jpg?w=750&amp;q=75 750w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Brand-Premium-e1707503003212.jpg?w=828&amp;q=75 828w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Brand-Premium-e1707503003212.jpg?w=1080&amp;q=75 1080w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Brand-Premium-e1707503003212.jpg?w=1248&amp;q=75 1248w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Brand-Premium-e1707503003212.jpg?w=1920&amp;q=75 1920w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Brand-Premium-e1707503003212.jpg?w=2048&amp;q=75 2048w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Brand-Premium-e1707503003212.jpg?w=3840&amp;q=75 3840w" src="https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Brand-Premium-e1707503003212.jpg?w=3840&amp;q=75"/></div></div><div class="wp-block-columns article__contained"><div class="wp-block-column"><div class="column-content content"><figure class="wp-block-image article__contained size-large"><div class="wp-block-image__wrapper"><img alt="Waldorf Astoria Residences Las Vegas" loading="lazy" width="1024" height="650" decoding="async" data-nimg="1" style="color:transparent" sizes="(min-width: 1024px) 704px, calc(100vw - 2.5rem)" srcSet="https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=16&amp;q=75 16w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=32&amp;q=75 32w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=48&amp;q=75 48w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=64&amp;q=75 64w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=96&amp;q=75 96w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=128&amp;q=75 128w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=256&amp;q=75 256w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=392&amp;q=75 392w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=640&amp;q=75 640w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=750&amp;q=75 750w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=828&amp;q=75 828w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=1080&amp;q=75 1080w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=1248&amp;q=75 1248w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=1920&amp;q=75 1920w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=2048&amp;q=75 2048w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=3840&amp;q=75 3840w" src="https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=3840&amp;q=75"/></div></figure></div></div><div class="wp-block-column"><div class="column-content content"><h2>Case Study </h2><p><strong>Waldorf Astoria Residences Las Vegas</strong><br>Based on a paired-sales analysis of 36 “pre-conversion” and 24 post conversion (2018-2020) unit sales, the brand premium achieved for Waldorf Astoria was 40% above local market growth and 30% above the premium for the previous elite luxury branded (physically identical) product.</p><p class="has-small-font-size"><em>*Local Market Comp: S&amp;P/Case-Shiller NV-Las Vegas Home Price Index</em></p></div></div></div><div class="wp-block-group has-light-blue-background-color has-undefined-border-color alignfull is-layout-constrained has-light-blue-background-color has-background-color"><div class="group-content content"><h2 class="has-text-align-center">Residential Properties</h2><p class="has-text-align-center">Brands with relaxed refinement, timeless beauty and exquisite design.</p><div class="wp-block-buttons article__contained has-layout-flex has-justify-content-center"><a class="wp-block-button__link" href="https://www.hilton.com/en/p/hotel-residences/" target="_blank" rel="noreferrer noopener">Discover Hilton Residences</a></div></div></div><div class="block-banner has-align-right"><div class="block-banner__content"><div class="block-banner__text"><h2>Press Coverage</h2><div class="wp-block-buttons article__contained"><a class="wp-block-button__link" href="https://stories.hilton.com/search/residences" target="_blank" rel="noreferrer noopener">Residential Development News</a></div></div></div><div class="block-banner__image"><img alt="Banner Background" loading="lazy" decoding="async" data-nimg="fill" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent" sizes="100vw" srcSet="https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Press-Coverage-e1707503738750.jpg?w=640&amp;q=75 640w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Press-Coverage-e1707503738750.jpg?w=750&amp;q=75 750w, 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1920px\" /\u003e\u003cdiv class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\"\u003e\n\u003ch1 class=\"wp-block-heading has-text-align-center has-large-font-size\"\u003eBranded Residences by Hilton\u003c/h1\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading has-text-align-center\"\u003eHilton Global Residential Portfolio\u003c/h2\u003e\n\n\n\n\u003cp class=\"has-text-align-center\"\u003eHilton\u0026#8217;s full portfolio of trading and pipeline properties with residences includes 60 properties across 9 brands, comprising over 9,000 residential units.\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-button\"\u003e\u003ca class=\"wp-block-button__link has-white-color has-indigo-background-color has-text-color has-background has-text-align-left wp-element-button\" href=\"https://hmd-node-preprod.go-vip.net/en/corporate/our-global-team/?region=111\" rel=\"https://stories.hilton.com/fact-sheets noopener\"\u003eMeet our \u003cstrong\u003eResidential\u003c/strong\u003e Team\u003c/a\u003e\u003c/div\u003e\n\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\u003c/div\u003e\n\u003c/div\u003e\n\n\n\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity is-style-thick\" /\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading has-text-align-center\"\u003eLuxury Properties\u003c/h2\u003e\n\n\n\n\u003cdiv class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003e16\u003c/h3\u003e\n\n\n\n\u003cp\u003eProperties\u003c/p\u003e\n\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003e3,000+\u003c/h3\u003e\n\n\n\n\u003cp\u003eBranded and serviced residences\u003c/p\u003e\n\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003e16\u003c/h3\u003e\n\n\n\n\u003cp\u003eProperties in the pipeline\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\n\n\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity is-style-thick\" /\u003e\n\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003eResidential Project Support\u003c/h3\u003e\n\n\n\n\u003cp\u003eHilton supports the unique product of branded residences throughout the full lifespan of the property from development through opening with particular focus on:\u003c/p\u003e\n\n\n\n\u003cul class=\"wp-block-list\"\u003e\n\u003cli\u003eProduct Development\u003c/li\u003e\n\n\n\n\u003cli\u003eMarketing \u0026amp; Sales\u003c/li\u003e\n\n\n\n\u003cli\u003eOperations\u003c/li\u003e\n\n\n\n\u003cli\u003eAdministrative Management\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003cp\u003eHilton’s residential team works diligently to support each property as a resource to the Ownership team and their project consultants.\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"\u003e\u003c/div\u003e\n\n\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003eBrand Premium\u003c/h3\u003e\n\n\n\n\u003cp\u003eWith our existing Luxury Residence properties, analysis suggests an average sale price premium of 24%.\u003c/p\u003e\n\n\n\n\u003cp\u003eThe expected result, in strong markets, is a 20% to 30% premium.\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"\u003e\u003c/div\u003e\n\n\n\n\n\u003cdiv class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003cfigure class=\"wp-block-image size-large\"\u003e\u003cimg loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1219\" src=\"https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=1024\" alt=\"Waldorf Astoria Residences Las Vegas\" class=\"wp-image-211\" srcset=\"https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg 1920w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?resize=300,190 300w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?resize=768,488 768w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?resize=1024,650 1024w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?resize=1536,975 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" /\u003e\u003c/figure\u003e\n\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eCase Study \u003c/h2\u003e\n\n\n\n\u003cp\u003e\u003cstrong\u003eWaldorf Astoria Residences Las Vegas\u003c/strong\u003e\u003cbr\u003eBased on a paired-sales analysis of 36 “pre-conversion” and 24 post conversion (2018-2020) unit sales, the brand premium achieved for Waldorf Astoria was 40% above local market growth and 30% above the premium for the previous elite luxury branded (physically identical) product.\u003c/p\u003e\n\n\n\n\u003cp class=\"has-small-font-size\"\u003e\u003cem\u003e*Local Market Comp: S\u0026amp;P/Case-Shiller NV-Las Vegas Home Price 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Development"},"content":{"rendered":"\n\u003cdiv class=\"wp-block-cover is-light\"\u003e\u003cspan aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim\"\u003e\u003c/span\u003e\u003cimg loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"853\" class=\"wp-block-cover__image-background wp-image-837\" alt=\"\" src=\"https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/Residential-Development.jpg\" data-object-fit=\"cover\" srcset=\"https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/Residential-Development.jpg 1920w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/Residential-Development.jpg?resize=300,133 300w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/Residential-Development.jpg?resize=768,341 768w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/Residential-Development.jpg?resize=1024,455 1024w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/Residential-Development.jpg?resize=1536,682 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" /\u003e\u003cdiv class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\"\u003e\n\u003ch1 class=\"wp-block-heading has-text-align-center has-large-font-size\"\u003eBranded Residences by Hilton\u003c/h1\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading has-text-align-center\"\u003eHilton Global Residential Portfolio\u003c/h2\u003e\n\n\n\n\u003cp class=\"has-text-align-center\"\u003eHilton\u0026#8217;s full portfolio of trading and pipeline properties with residences includes 60 properties across 9 brands, comprising over 9,000 residential units.\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-button\"\u003e\u003ca class=\"wp-block-button__link has-white-color has-indigo-background-color has-text-color has-background has-text-align-left wp-element-button\" href=\"https://hmd-node-preprod.go-vip.net/en/corporate/our-global-team/?region=111\" rel=\"https://stories.hilton.com/fact-sheets noopener\"\u003eMeet our \u003cstrong\u003eResidential\u003c/strong\u003e Team\u003c/a\u003e\u003c/div\u003e\n\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\u003c/div\u003e\n\u003c/div\u003e\n\n\n\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity is-style-thick\" /\u003e\n\n\n\n\u003ch2 class=\"wp-block-heading has-text-align-center\"\u003eLuxury Properties\u003c/h2\u003e\n\n\n\n\u003cdiv class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003e16\u003c/h3\u003e\n\n\n\n\u003cp\u003eProperties\u003c/p\u003e\n\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003e3,000+\u003c/h3\u003e\n\n\n\n\u003cp\u003eBranded and serviced residences\u003c/p\u003e\n\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003ch3 class=\"wp-block-heading\"\u003e16\u003c/h3\u003e\n\n\n\n\u003cp\u003eProperties in the pipeline\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\n\n\n\u003chr class=\"wp-block-separator has-alpha-channel-opacity is-style-thick\" /\u003e\n\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003eResidential Project Support\u003c/h3\u003e\n\n\n\n\u003cp\u003eHilton supports the unique product of branded residences throughout the full lifespan of the property from development through opening with particular focus on:\u003c/p\u003e\n\n\n\n\u003cul class=\"wp-block-list\"\u003e\n\u003cli\u003eProduct Development\u003c/li\u003e\n\n\n\n\u003cli\u003eMarketing \u0026amp; Sales\u003c/li\u003e\n\n\n\n\u003cli\u003eOperations\u003c/li\u003e\n\n\n\n\u003cli\u003eAdministrative Management\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003cp\u003eHilton’s residential team works diligently to support each property as a resource to the Ownership team and their project consultants.\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"\u003e\u003c/div\u003e\n\n\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003eBrand Premium\u003c/h3\u003e\n\n\n\n\u003cp\u003eWith our existing Luxury Residence properties, analysis suggests an average sale price premium of 24%.\u003c/p\u003e\n\n\n\n\u003cp\u003eThe expected result, in strong markets, is a 20% to 30% premium.\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"\u003e\u003c/div\u003e\n\n\n\n\n\u003cdiv class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003cfigure class=\"wp-block-image size-large\"\u003e\u003cimg loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1219\" src=\"https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?w=1024\" alt=\"Waldorf Astoria Residences Las Vegas\" class=\"wp-image-211\" srcset=\"https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg 1920w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?resize=300,190 300w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?resize=768,488 768w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?resize=1024,650 1024w, https://hmd-wp.go-vip.net/wp-content/uploads/2023/11/Case-Study.jpg?resize=1536,975 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" /\u003e\u003c/figure\u003e\n\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"\u003e\n\u003ch2 class=\"wp-block-heading\"\u003eCase Study \u003c/h2\u003e\n\n\n\n\u003cp\u003e\u003cstrong\u003eWaldorf Astoria Residences Las Vegas\u003c/strong\u003e\u003cbr\u003eBased on a paired-sales analysis of 36 “pre-conversion” and 24 post conversion (2018-2020) unit sales, the brand premium achieved for Waldorf Astoria was 40% above local market growth and 30% above the premium for the previous elite luxury branded (physically identical) product.\u003c/p\u003e\n\n\n\n\u003cp class=\"has-small-font-size\"\u003e\u003cem\u003e*Local Market Comp: S\u0026amp;P/Case-Shiller NV-Las Vegas Home Price Index\u003c/em\u003e\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\n\n\n\u003cdiv class=\"wp-block-group alignfull has-light-blue-background-color has-undefined-border-color\"\u003e\u003cdiv class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"\u003e\n\u003ch2 class=\"wp-block-heading has-text-align-center\"\u003eResidential Properties\u003c/h2\u003e\n\n\n\n\u003cp class=\"has-text-align-center\"\u003eBrands with relaxed refinement, timeless beauty and exquisite design.\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-4 wp-block-buttons-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-button\"\u003e\u003ca class=\"wp-block-button__link has-white-color has-indigo-background-color has-text-color has-background wp-element-button\" href=\"https://www.hilton.com/en/p/hotel-residences/\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eDiscover Hilton Residences\u003c/a\u003e\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\u003c/div\u003e\n\n\n\n\n\u003ch2 class=\"wp-block-heading\"\u003ePress Coverage\u003c/h2\u003e\n\n\n\n\u003cp\u003e\u003c/p\u003e\n\n\n\n\u003cdiv class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"\u003e\n\u003cdiv class=\"wp-block-button\"\u003e\u003ca class=\"wp-block-button__link has-white-color has-indigo-background-color has-text-color has-background wp-element-button\" href=\"https://stories.hilton.com/search/residences\" target=\"_blank\" rel=\"noreferrer noopener\"\u003eResidential Development News\u003c/a\u003e\u003c/div\u003e\n\u003c/div\u003e\n\n","protected":false,"blocks":[{"clientId":"2c719362-9f49-403d-9023-920f61045278","name":"core/cover","attributes":{"url":"https://hmd-wp.go-vip.net/wp-content/uploads/2023/12/Residential-Development.jpg","id":837,"dimRatio":50,"isDark":false,"layout":{"type":"constrained"},"useFeaturedImage":false,"alt":"","hasParallax":false,"isRepeated":false,"backgroundType":"image","tagName":"div","pll_lang":""},"innerBlocks":[{"clientId":"b8133311-b916-40e7-8b3b-835ab60a4398","name":"core/heading","attributes":{"textAlign":"center","level":1,"fontSize":"large","content":"Branded Residences by Hilton","pll_lang":"","className":"article-header__title"},"innerBlocks":[]}]},{"clientId":"71d9918d-3d09-4680-ac8a-08044d6b88b7","name":"core/heading","attributes":{"textAlign":"center","content":"Hilton Global Residential 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