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Flexistaff Web Design - Meta Creative
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<li class=""><a href="https://metacreative.com.au/case-study/gold-educational-tours/">Gold Educational Tours</a></li><li class=""><a href="https://metacreative.com.au/case-study/angea/">ANGEA</a></li><li class=""><a href="https://metacreative.com.au/case-study/lamp-chiropractic/">Lamp Chiropractic</a></li><li class=""><a href="https://metacreative.com.au/case-study/modalis/">Modalis</a></li><li class=""><a href="https://metacreative.com.au/case-study/absolute-cosmetic-medicine/">Absolute Cosmetic Medicine</a></li><li class=""><a href="https://metacreative.com.au/case-study/alpha-hpa-annual-report/">Alpha HPA Annual Report</a></li><li class=""><a href="https://metacreative.com.au/case-study/lesmurdie-shs/">Lesmurdie SHS</a></li><li class=""><a href="https://metacreative.com.au/case-study/patio-balcony-outdoor-living/">Patio & Balcony Outdoor Living</a></li><li class=""><a href="https://metacreative.com.au/case-study/ocean-reef-shs-web-design/">Ocean Reef SHS Web Design</a></li><li 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class=""><a href="https://metacreative.com.au/case-study/legend-mining/">Legend Mining</a></li> </ul> </div> <!-- .cs-main__nav --> </div> <div class="col-lg-9"> <div class="cs-main__content"> <div class="intro"> <p>As a leading labour-hire company from Western Australia, Flexistaff needed a new website that could act as a powerful communication tool for their current clientele, attract a new audience, and propel the company into the digital future.</p> </div> <!-- .intro --> <div class="photo"><img width="1156" height="653" src="https://metacreative.com.au/wp-content/uploads/2022/02/flexi.png" class="attachment-full size-full" alt="Flexistaff WordPress Website" decoding="async" fetchpriority="high" srcset="https://metacreative.com.au/wp-content/uploads/2022/02/flexi.png 1156w, https://metacreative.com.au/wp-content/uploads/2022/02/flexi-300x169.png 300w, https://metacreative.com.au/wp-content/uploads/2022/02/flexi-1024x578.png 1024w, https://metacreative.com.au/wp-content/uploads/2022/02/flexi-768x434.png 768w" sizes="(max-width: 1156px) 100vw, 1156px" /></div> <div class="page" title="Page 1"> <div class="section"> <div class="layoutArea"> <div class="column"> <h2>Powerful Communication Tool</h2> <p>Flexistaff specialises in blue-collar, professional and hospitality placements. In recent years, Flexistaff’s business growth, technological advancements and the emergence of the digital marketing landscape have sparked the need for a new web design. Flexistaff needed a website that would bring their business into the future, act as a powerful communication tool for their current clientele, help them connect with a new audience base.</p> <div class="page" title="Page 1"> <div class="section"> <div class="layoutArea"> <div class="column"> <p>Flexistaff had a number of business goals in mind including a focus on:</p> <ul> <li>Increasing direct leads and traffic.</li> <li>Showcasing current jobs and allow users to easily apply and connect with Flexistaff</li> <li>Keeping a strong brand consistency.</li> <li>Increasing awareness and consolidating the companies position in the market.</li> <li>Having a consistent message that connects directly with their audience.</li> </ul> <p>Also required was a content management system (<a href="https://metacreative.com.au/our-skills/wordpress-web-design/">WordPress</a>) that would allow FlexiStaff to easily manage content on the site and reduce administrative costs.</p> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <!-- .row --> </div> <!-- .container --> </section> <!-- #cs-main --> <section data-rocket-location-hash="659a33b518c728e6b3b5378dd53fb231" id="cs-extra"> <div data-rocket-location-hash="72138152edf1e3b1a18e776287bfea14" class="cs-extra__slider"><div class="slick-slide"><img width="414" height="736" src="https://metacreative.com.au/wp-content/uploads/2022/02/mob-flexi-2.png" class="attachment-full size-full" alt="Flexistaff Mobile WordPress Website" decoding="async" srcset="https://metacreative.com.au/wp-content/uploads/2022/02/mob-flexi-2.png 414w, https://metacreative.com.au/wp-content/uploads/2022/02/mob-flexi-2-169x300.png 169w" sizes="(max-width: 414px) 100vw, 414px" /></div><div class="slick-slide"><img width="414" height="736" src="https://metacreative.com.au/wp-content/uploads/2022/02/mob-flexi.png" class="attachment-full size-full" alt="Mobile Website Flexistaff" decoding="async" srcset="https://metacreative.com.au/wp-content/uploads/2022/02/mob-flexi.png 414w, https://metacreative.com.au/wp-content/uploads/2022/02/mob-flexi-169x300.png 169w" sizes="(max-width: 414px) 100vw, 414px" /></div></div> <div data-rocket-location-hash="1bbbedf88f3bb272f6d5c6e5935cb3c1" class="cs-extra__text"> <div data-rocket-location-hash="ad0d0d9caad992a98cde7a0ed92e0e39" class="container"> <div class="row"> <div class="col-xl-5"> <div class="page" title="Page 1"> <div class="section"> <div class="layoutArea"> <div class="column"> <h2>Target Audience Needs</h2> <p>FlexiStaff had two key target audiences that their website needed to attract; job seekers and companies looking to hire staff.</p> <p>The new website assists the target audiences to:</p> <ul> <li>intuitively guide the users to the information that they need</li> <li>apply directly for available positions</li> <li>easily engage and connect with FlexiStaff online</li> <li>learn more about the people and the company culture and values feel confidence, trust and connection to the brand</li> </ul> <p>FlexiStaff’s new website acts as a powerful information hub for existing clients, potential new clients, candidates and stakeholders.</p> </div> </div> </div> </div> <div class="cs-extra__button"><a href="https://flexistaff.com.au/" class="button-primary button--link" target="_blank"><span>Visit Flexistaff website</span></a></div> </div> </div> <!-- .row --> </div> <!-- .container --> </div> <!-- .cs-extra__text --> </section> <!-- #cs-extra --> </main> <!-- #main --> <footer data-rocket-location-hash="9097ccbf1694cec48ab3ad8041ba17d6" id="footer"> <div class="container"> <div data-rocket-location-hash="a145d664697ba16246fd72d1ee14b976" class="footer__top"> <div class="footer__cta"> <p class="h2 big">We’d love to connect with you!</p> <a href="https://metacreative.com.au/contact/" class="button-primary"><span>Let's <br/>Connect</span></a> </div> <!-- .footer__cta --> <div class="footer__acknowledgement"> <p>We acknowledge the Whadjuk Noongar people as the original custodians of the land on which we live and work. 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https://metacreative.com.au/wp-content/uploads/2024/11/case-study-gold-1536x1152.jpg 1536w, https://metacreative.com.au/wp-content/uploads/2024/11/case-study-gold.jpg 1600w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /> </a> </div> <div class="menu-case__content col-7"> <p class="title"><a href="https://metacreative.com.au/case-study/gold-educational-tours/">Gold Educational Tours</a></p> <p>Gold Educational Tours faced the unique challenge of connecting Japanese students with welcoming Western Australian host families. 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