焦点简介_关于我们-搜狐焦点网

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class="crumbLink">公司概况</a>  >  <span>焦点简介</span> </div> </div>  </div> <div id="bd" class="global-clearfix"> <div id="bd-left">  <div node-type="module" class="module-word-content"> <div class="word-main"> <dl class="main-title"> <dd class="main-title-content"> <h1 node-type="h1-title">焦点简介</h1>  </dd> </dl> </div>  <div class="word-description"> <p> </p> </div> <div class="word-title" id=""> <div class="title-content"><p>搜狐焦点网（www.focus.cn）成立于1999年，当下已成长为中国领先的房地产家居在线服务平台，目前站点覆盖300余座城市，拥有8000万注册用户资源，为逾10万房地产、家居企业搭建移动、高效的房地产家居营销平台。</p><p> </p><p>搜狐焦点始终坚持媒体属性，坚守行业初心，倾力打造旗下财经媒体品牌——焦点财经，依托于搜狐强大的技术实力和内容能力以及搜狐焦点在全国的城市网络，致力于成为行业B端用户的首选资讯平台。焦点财经秉持“态度、深度、温度”价值观，以文字、图片、视频等全媒体形式，为用户提供全天候的价值资讯、深度报道、系列策划等，并推出《深响财报季》、《地心引力》、《狐说商道》等品牌栏目。焦点财经建立了一套成熟的内容生产机制和分发机制，优质内容通过全网分发，在地产财经领域构建了广泛的影响力。</p><p> </p><p>焦点也一直把提升用户凝聚力作为自己的目标。在内容层面，注重自媒体矩阵搭建，以“血拼楼市”为IP，矩阵账号覆盖全国百余个城市；为C端用户提供更丰富的内容。拼房帝小程序是搜狐焦点凝聚用户的更一个主要阵地，在全国一线、新一线及主要省会城市均有布局，依靠专业用户运营，构建百万购房社群，为购房者提供7*24小时贴心服务。</p><p> </p><p>一直以来，焦点坚持以科技创新助力房地产行业数字化升级。依托搜狐集团强大的流量支持及多年地产经验，2021年搜狐正式成立新品牌【博点科技】，同时提出双品牌战略，焦点+博点协同发力，地产+科技双轮驱动，做为房地产SaaS产品服务平台的一员，以更聚焦、更全面、更专业的服务深入房地产交易链条。经过几代产品更迭，打造出智慧案场体系，目前涵盖15个产品，从蓄客、锁客到交易等环节进行全方位的产品匹配，完成传统案场的数字化转型，为房企提供一站式数字化营销解决方案。</p><p> </p><p>焦点的家居服务也在以优质内容成就影响力，为更美好居家生活助力，为建材和家具企业、家居卖场、装修公司、设计机构等提供专业的媒体传播服务，并同步赋能终端消费者，为广大的家居消费人群提供专业的知识和资讯。</p><p> </p><p>搜狐矩阵的强大资源优势，凭借媒体影响力、产品创新力以及渠道整合力，并通过PC、WAP、APP及小程序的全面打通，铸就超级平台，为购房者提供全方位在线服务。致力于让买房简单一点的理念，帮助购房者实现购房梦想。</p><p><br/></p></div> 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