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Until yesterday, if people subscribed to your blog via the Feedburner email service, all the subject lines of your emails would be static, containing either the name of your blog or some other text that you would specify.</p> <p>This is obviously annoying because subscribers can’t know what the email is about before they open it. On Daily Writing Tips we have close to 10,000 email subscribers, and at least once a week one of them would email us asking how come the subject lines only contained the name of the blog….</p> <p>Well, good news (spotted by <a href="http://web.archive.org/web/20090703183203/http://www.problogger.net/archives/2009/07/03/feedburner-add-customizable-subject-lines-to-email-subscriptions/">Problogger</a> and <a href="http://web.archive.org/web/20090703183203/http://technotip.org/feedburner-add-latest-posts-title-as-subject-of-email/">Technotip</a>). Feedburner was probably working on that feature already, and today they finally released it.</p> <p><img src="http://web.archive.org/web/20090703183203im_/http://www.dailyblogtips.com/wp-content/uploads/feedburner-email-subject-line1.jpg" alt="feedburner-email-subject-line1" title="feedburner-email-subject-line1" width="500" height="352" class="bc"/></p> <p>Now you can use the code ${latestItemTitle} to make the subject line of your emails equal to the title of your latest post. Once logged in Feedburner, you can do this under “Publicize” > “Email Subscrptions” > “Email Branding.”</p> <p>You will find the code there, with some examples of how you can use it. Cool stuff.</p> <div id="tweetmeme_button" style="float: left; margin-bottom: 10px;"> <script type="text/javascript"> //<![CDATA[ tweetmeme_url = 'http://web.archive.org/web/20090703183203/http://www.dailyblogtips.com/now-you-can-use-dynamic-subject-lines-for-your-feedburner-emails/';tweetmeme_source = 'danielscocco';//]]></script><script type="text/javascript" src="http://web.archive.org/web/20090703183203js_/http://tweetmeme.com/i/scripts/button.js"></script> </div><div style="clear:both;"></div> <div class="postmeta"> <p><span class="aright">Daniel Scocco on July 2, 2009</span><a rel="nofollow" href="http://web.archive.org/web/20090703183203/http://feeds2.feedburner.com/DailyBlogTips"><img border="0" style="margin-bottom:-6px" src="http://web.archive.org/web/20090703183203im_/http://www.dailyblogtips.com/wp-content/uploads/rssmeta.gif"/> Subscribe to our RSS Feed</a></p> </div> <div class="postform"> <h2 align="center">Got the Daily Blog Tips Newsletter?</h2> <div class="postformleft"> <ul> <li>Tips and tricks to improve your site</li> <li>The latest trends and opportunities</li> <li>Useful online tools</li> <li>It's free!</li> </ul> </div> <div class="postformright"> <script type="text/javascript" src="http://web.archive.org/web/20090703183203js_/http://forms.aweber.com/form/83/2117886983.js"></script> </div> <div class="cleared"></div> </div><br/> <div class="postinfo"> <h2>Related Articles</h2> <ul><li><a href="http://web.archive.org/web/20090703183203/http://www.dailyblogtips.com/open-letter-to-feedburner-please-make-the-subject-line-of-email-subscriptions-dynamic/" rel="bookmark" title="Permanent Link: Open Letter to Feedburner: Please Make the Subject Line of Email Subscriptions Dynamic">Open Letter to Feedburner: Please Make the Subject Line of Email Subscriptions Dynamic</a></li><li><a href="http://web.archive.org/web/20090703183203/http://www.dailyblogtips.com/google-can-you-please-fix-feedburner/" rel="bookmark" title="Permanent Link: Google, Can You Please Fix Feedburner?">Google, Can You Please Fix Feedburner?</a></li><li><a href="http://web.archive.org/web/20090703183203/http://www.dailyblogtips.com/feedburner-got-hacked-how-to-inflate-your-feed-count/" rel="bookmark" title="Permanent Link: FeedBurner Got Hacked: How To Inflate Your Feed Count">FeedBurner Got Hacked: How To Inflate Your Feed Count</a></li></ul> </div> <div class="postinfo2"> <h2>Bookmark</h2> <ul> <li><a rel="nofollow" href="http://web.archive.org/web/20090703183203/http://del.icio.us/post?url=http://www.dailyblogtips.com/now-you-can-use-dynamic-subject-lines-for-your-feedburner-emails/&title=Now You Can Use Dynamic Subject Lines for Your Feedburner Emails">Del.icio.us</a></li> <li><a rel="nofollow" href="http://web.archive.org/web/20090703183203/http://digg.com/submit?phase=2&url=http://www.dailyblogtips.com/now-you-can-use-dynamic-subject-lines-for-your-feedburner-emails/&title=Now You Can Use Dynamic Subject Lines for Your Feedburner Emails">Digg it</a></li> <li><a rel="nofollow" href="http://web.archive.org/web/20090703183203/http://www.stumbleupon.com/submit?url=http://www.dailyblogtips.com/now-you-can-use-dynamic-subject-lines-for-your-feedburner-emails/&title=Now You Can Use Dynamic Subject Lines for Your Feedburner Emails">StumbleUpon</a></li> </ul> </div> <div style="clear:both;"></div>  <p></p>  <div id="commentblock"> <h2 id="comments">19 Responses to “Now You Can Use Dynamic Subject Lines for Your Feedburner Emails”</h2> <ol class="commentlist"> <li class="alt" id="comment-910999"> <a href="http://web.archive.org/web/20090703183203/http://stevecreek.com/" rel="external nofollow" class="url">Steve Creek</a> on July 2nd, 2009 4:07 pm <div class="commenttext"> <p>This is great news! Thanks for the heads up. I was not aware of it.</p> </div> </li> <li class="" id="comment-911005"> <a href="http://web.archive.org/web/20090703183203/http://livehappy.typepad.com/" rel="external nofollow" class="url">tiffany</a> on July 2nd, 2009 4:22 pm <div class="commenttext"> <p>AWESOME! I’m so glad they finally added that! Thanks for passing it along. I’m updating my account right…now…</p> </div> </li> <li class="alt" id="comment-911011"> <a href="http://web.archive.org/web/20090703183203/http://www.timinganddelivery.com/" rel="external nofollow" class="url">timinganddelivery.com</a> on July 2nd, 2009 4:31 pm <div class="commenttext"> <p>Great idea…and even better that you gave us the head’s up. We’ve locked in through all of our blogs across Canada now because of it!</p> <p>Darren</p> </div> </li> <li class="" id="comment-911047"> <a href="http://web.archive.org/web/20090703183203/http://www.blog-ebooks.com/" rel="external nofollow" class="url">Blog Ebooks - Claus D Jensen</a> on July 2nd, 2009 5:33 pm <div class="commenttext"> <p>Great to know!</p> <p>Maybe one should give Feedburner a serious try!</p> <p>Greetings,<br/> Claus D Jensen <img src="http://web.archive.org/web/20090703183203im_/http://www.dailyblogtips.com/wp-includes/images/smilies/icon_biggrin.gif" alt=":-D" class="wp-smiley"/> </p> </div> </li> <li class="alt" id="comment-911058"> <a href="http://web.archive.org/web/20090703183203/http://technotip.org/" rel="external nofollow" class="url">SATISH -- Technotip.org</a> on July 2nd, 2009 5:52 pm <div class="commenttext"> <p>Luckily I spotted it when I was checking my email subscribers list.</p> <p>But now I saw the official announcement on <a href="http://web.archive.org/web/20090703183203/http://adsenseforfeeds.blogspot.com/2009/07/happiness-is-more-subject-in-your.html" rel="nofollow">Adsense for Feed blog!</a>.</p> </div> </li> <li class="" id="comment-911070"> <a href="http://web.archive.org/web/20090703183203/http://www.millionclues.com/about" rel="external nofollow" class="url">Arun Basil Lal</a> on July 2nd, 2009 6:12 pm <div class="commenttext"> <p>Ah.. Finally they heard your prayers. I remember you writing open-emails to FeedBurner. This was a much wanted thing.</p> <p>The gap between FeedBurner and FeedBlitz is closing down.</p> </div> </li> <li class="alt" id="comment-911096"> <a href="http://web.archive.org/web/20090703183203/http://www.greatcakessoapworks.com/" rel="external nofollow" class="url">Amy Warden</a> on July 2nd, 2009 6:58 pm <div class="commenttext"> <p>Whoopee!! I just changed mine! Thanks for letting us know!</p> </div> </li> <li class="" id="comment-911102"> <a href="http://web.archive.org/web/20090703183203/http://www.stustake.com/" rel="external nofollow" class="url">Stu</a> on July 2nd, 2009 7:10 pm <div class="commenttext"> <p>Great news - been waiting for this one for a while.</p> </div> </li> <li class="alt" id="comment-911155"> Daniel Scocco on July 2nd, 2009 8:39 pm <div class="commenttext-admin"> <p>@Arun, yeah I asked this a lot <img src="http://web.archive.org/web/20090703183203im_/http://www.dailyblogtips.com/wp-includes/images/smilies/icon_smile.gif" alt=":)" class="wp-smiley"/> .</p> </div> </li> <li class="" id="comment-911370"> <a href="http://web.archive.org/web/20090703183203/http://www.needmoney.com/" rel="external nofollow" class="url">Chester</a> on July 3rd, 2009 1:24 am <div class="commenttext"> <p>Yay. I’ve been waiting for this for some time. Glad you shared it. Thanks!</p> </div> </li> <li class="alt" id="comment-911562"> <a href="http://web.archive.org/web/20090703183203/http://www.onlyadmissions.com/" rel="external nofollow" class="url">Sarb - Only Admission</a> on July 3rd, 2009 3:52 am <div class="commenttext"> <p>Perfect, just when I thought that it will never be implemented.</p> <p>I hope there will be more customization options in future.</p> </div> </li> <li class="" id="comment-911638"> <a href="http://web.archive.org/web/20090703183203/http://mtherald.com/" rel="external nofollow" class="url">Rajasekharan</a> on July 3rd, 2009 5:24 am <div class="commenttext"> <p>Thanks Daniel for that hot tip, was awaiting this feature for a long time.</p> </div> </li> <li class="alt" id="comment-911708"> <a href="http://web.archive.org/web/20090703183203/http://gobusiness101.com/" rel="external nofollow" class="url">GoBusiness101</a> on July 3rd, 2009 6:43 am <div class="commenttext"> <p>This is an awesome tip! Tanx dailyblogtips!</p> </div> </li> <li class="" id="comment-911796"> <a href="http://web.archive.org/web/20090703183203/http://bloggingwithsuccess.net/" rel="external nofollow" class="url">Mr. I</a> on July 3rd, 2009 9:01 am <div class="commenttext"> <p>It took lot of prayers but finally, Google opened the ears! I just hope their are no bugs with it! (Last time’s count problem was just too irritating, if this feature also gets plagued in a similar manner, I’d have to stop using FeedBurner!)</p> </div> </li> <li class="alt" id="comment-911825"> <a href="http://web.archive.org/web/20090703183203/http://www.rugbydump.com/" rel="external nofollow" class="url">Grant</a> on July 3rd, 2009 10:00 am <div class="commenttext"> <p>That’s a great bit of info, thanks</p> </div> </li> <li class="" id="comment-911834"> <a href="http://web.archive.org/web/20090703183203/http://www.crearecommunications.co.uk/" rel="external nofollow" class="url">Tom Bradshaw</a> on July 3rd, 2009 10:18 am <div class="commenttext"> <p>Big thanks for the info!</p> </div> </li> <li class="alt" id="comment-911844"> <a href="http://web.archive.org/web/20090703183203/http://www.alreadyinspired.com/" rel="external nofollow" class="url">Muzi Mohale</a> on July 3rd, 2009 10:33 am <div class="commenttext"> <p>Feedburner seriously needs to better their service and compete with aweber and icontant, through their innovative approach which allows publishers freedom to manage their lists.</p> </div> </li> <li class="" id="comment-911851"> <a href="http://web.archive.org/web/20090703183203/http://www.wchingya.com/" rel="external nofollow" class="url">Ching Ya</a> on July 3rd, 2009 10:52 am <div class="commenttext"> <p>Now I’ve been waiting for this feature for quite some times now. Thanks so much for the updates. Great news to all bloggers.</p> </div> </li> <li class="alt" id="comment-911961"> <a href="http://web.archive.org/web/20090703183203/http://www.hubtonomy.com/" rel="external nofollow" class="url">Hubtonomy</a> on July 3rd, 2009 12:49 pm <div class="commenttext"> <p>Yeah, I was just reading about that. 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