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<!DOCTYPE html><html><head><title>The Power of Habit: Why We Do What We Do in Life and Business - Charles Duhigg - Google Books</title><link rel="stylesheet" href="/books/css/_a33f2a89320471e58c940b9287b9d4eb/kl_viewport_kennedy_full_bundle.css" type="text/css" /><link rel="stylesheet"href="https://fonts.googleapis.com/css2?family=Product+Sans:wght@400"><script src="/books/javascript/v2_a33f2a89320471e58c940b9287b9d4eb__en.js"></script><script>_OC_Hooks = ["_OC_Page", "_OC_SearchReload", "_OC_TocReload", "_OC_EmptyFunc", "_OC_SearchPage", "_OC_QuotePage" ];for (var _OC_i = 0; _OC_i < _OC_Hooks.length; _OC_i++) {eval("var " + _OC_Hooks[_OC_i] + ";");}function _OC_InitHooks () {for (var i = 0; i < _OC_Hooks.length; i++) {var func = arguments[i];eval( _OC_Hooks[i] + " = func;");}}</script><link rel="canonical" href="https://books.google.com/books/about/The_Power_of_Habit.html?id=O1MInVXd_aoC"/><meta property="og:url" content="https://books.google.com/books/about/The_Power_of_Habit.html?id=O1MInVXd_aoC"/><meta name="title" content="The Power of Habit"/><meta name="description" content="NEW YORK TIMES BESTSELLER • MORE THAN 3 MILLION COPIES SOLD • This instant classic explores how we can change our lives by changing our habits.“Few [books] become essential manuals for business and living. The Power of Habit is an exception.”—Financial Times A WALL STREET JOURNAL AND FINANCIAL TIMES BEST BOOK OF THE YEAR In The Power of Habit, award-winning business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. Distilling vast amounts of information into engrossing narratives that take us from the boardrooms of Procter & Gamble to the sidelines of the NFL to the front lines of the civil rights movement, Duhigg presents a whole new understanding of human nature and its potential. At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, being more productive, and achieving success is understanding how habits work. 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