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Think with Google - Discover Marketing Research & Digital Trends
<?xml version="1.0" encoding="utf-8"?> <rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Think with Google - Discover Marketing Research & Digital Trends</title><link>https://www.thinkwithgoogle.com/</link><description>Uncover the latest marketing research and digital trends with data reports, guides, infographics, and articles from Think with Google.</description><atom:link href="https://www.thinkwithgoogle.com/rss.xml" rel="self"/><language>en</language><lastBuildDate>Tue, 19 Nov 2024 00:00:00 +0000</lastBuildDate><item><title>The CMO’s blueprint for building a world-class marketing team</title><link>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/building-a-marketing-team/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_US_2583_-_Guest_Thinkers_5_-_Talent_Manage.width-600.png">Google’s Official Digital Marketing Publication. Jim Lecinski shares the blueprint for how world-class CMOs build, train, and sustain marketing teams.</description><pubDate>Tue, 19 Nov 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/building-a-marketing-team/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_US_2583_-_Guest_Thinkers_5_-_Talent_Manage.width-600.png" width="600"/></item><item><title>Why YouTube is part of a winning social strategy</title><link>https://www.thinkwithgoogle.com/marketing-strategies/video/youtube-short-marketing-strategy/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG-US-2592---Why-Youtube-is-part-of-a-winning.width-600.png">Google’s Official Digital Marketing Publication. If YouTube Shorts aren’t part of your marketing strategy, you may be missing out.</description><pubDate>Thu, 14 Nov 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/video/youtube-short-marketing-strategy/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG-US-2592---Why-Youtube-is-part-of-a-winning.width-600.png" width="600"/></item><item><title>How well do you know Google Search?</title><link>https://www.thinkwithgoogle.com/marketing-strategies/search/google-search-innovations/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_US_2591_-_How_well_do_you_know_Google_Sear.width-600.png">Google’s Official Digital Marketing Publication. Discover how the latest Google Search innovations are introducing new user behaviors.</description><pubDate>Thu, 14 Nov 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/search/google-search-innovations/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_US_2591_-_How_well_do_you_know_Google_Sear.width-600.png" width="600"/></item><item><title>Turn post-season sales into lasting growth</title><link>https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/after-christmas-shopping-trends/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/Thumbail_03_OK.width-600.png">Google’s Official Digital Marketing Publication. Discover our holiday retail stats for insights on ways to connect with after-Christmas shoppers.</description><pubDate>Wed, 13 Nov 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/after-christmas-shopping-trends/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/Thumbail_03_OK.width-600.png" width="600"/></item><item><title>To unlock AI’s power, simplify your Search campaigns</title><link>https://www.thinkwithgoogle.com/marketing-strategies/search/ai-for-search-advertising-campaign-strategy/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TWG-US-2568---How-marketers-can-supercharge-AI.width-600.png">Google’s Official Digital Marketing Publication. Discover how marketers can supercharge AI for their search advertising campaign strategy.</description><pubDate>Tue, 05 Nov 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/search/ai-for-search-advertising-campaign-strategy/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TWG-US-2568---How-marketers-can-supercharge-AI.width-600.png" width="600"/></item><item><title>Unlocking the 80/20 rule: How to build customer lifetime value</title><link>https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/80-20-rule-and-customer-lifetime-value/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG-US-2569-Customer-Lifetime-Value--How-to-Bu.width-600.png">Google’s Official Digital Marketing Publication. Discover how to unlock the 80/20 rule to build customer lifetime value for long-term growth.</description><pubDate>Mon, 04 Nov 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/80-20-rule-and-customer-lifetime-value/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG-US-2569-Customer-Lifetime-Value--How-to-Bu.width-600.png" width="600"/></item><item><title>4 big ideas from Google Zeitgeist 2024</title><link>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/zeitgeist-ai-advancements-thought-leadership/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_2588_-_Best_of_Zeitgeist_-_Thumbnail_r8hs7.width-600.png">Google’s Official Digital Marketing Publication. Check out AI advancements, the benefits of a sports mindset, and ways to connect with your audience.</description><pubDate>Mon, 28 Oct 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/zeitgeist-ai-advancements-thought-leadership/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_2588_-_Best_of_Zeitgeist_-_Thumbnail_r8hs7.width-600.png" width="600"/></item><item><title>Making the most of marketing conferences with the help of AI</title><link>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/marketing-conferences-and-ai/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_US_-_2585_-_Making_the_most_of_marketing_c.width-600.png">Google’s Official Digital Marketing Publication. Follow Jim Lecinski’s advice on marketing conferences and AI, from strategies to networking goals.</description><pubDate>Thu, 24 Oct 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/marketing-conferences-and-ai/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_US_-_2585_-_Making_the_most_of_marketing_c.width-600.png" width="600"/></item><item><title>Win more high-value customers and drive sustainable growth</title><link>https://www.thinkwithgoogle.com/consumer-insights/consumer-journey/high-value-customers-for-sustainable-growth/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/Thumbnail_02.width-600.png">Google’s Official Digital Marketing Publication. Discover how to win high-value customers and drive sustainable growth by optimizing your marketing.</description><pubDate>Wed, 16 Oct 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/consumer-insights/consumer-journey/high-value-customers-for-sustainable-growth/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="400" url="https://storage.googleapis.com/twg-content/images/Thumbnail_02.width-600.png" width="600"/></item><item><title>2024 YouTube Works Awards: 3 lessons from the winning U.S. campaigns</title><link>https://www.thinkwithgoogle.com/marketing-strategies/video/youtube-works-awards-winning-campaign-strategies/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description>Google’s Official Digital Marketing Publication. Discover strategies behind YouTube Works Award winners and how to use them in your video campaigns.</description><pubDate>Mon, 07 Oct 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/video/youtube-works-awards-winning-campaign-strategies/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid></item><item><title>How we’re joining the effort to make advertising more accessible</title><link>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/diversity-and-inclusion/accessible-inclusive-advertising-best-practices/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_US_2567_-_Is_your_ad_campaign_accessible__.width-600.png">Google’s Official Digital Marketing Publication. Explore advertising best practices any brand can adopt now for accessible and inclusive ad campaigns.</description><pubDate>Fri, 04 Oct 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/diversity-and-inclusion/accessible-inclusive-advertising-best-practices/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_US_2567_-_Is_your_ad_campaign_accessible__.width-600.png" width="600"/></item><item><title>Creating the impossible ad with AI: Tombras</title><link>https://www.thinkwithgoogle.com/marketing-strategies/automation/tombras-ai-powered-ad-campaign/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG-US-2539---Lighthouse-PODS---Thumbnail_V_Me.width-600.png">Google’s Official Digital Marketing Publication. Explore how Tombras used Gemini to create a nearly impossible ad campaign powered by AI.</description><pubDate>Thu, 03 Oct 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/automation/tombras-ai-powered-ad-campaign/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG-US-2539---Lighthouse-PODS---Thumbnail_V_Me.width-600.png" width="600"/></item><item><title>AI in Search: Brendon Kraham breaks down what it means for advertisers</title><link>https://www.thinkwithgoogle.com/marketing-strategies/search/ai-in-search/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_-_Search_AI_Product_Announcement_Hero_-_12.width-600_tutF48a.png">Google’s Official Digital Marketing Publication. Get answers to questions on AI in Search, what it means for advertisers, and what the future holds.</description><pubDate>Thu, 03 Oct 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/search/ai-in-search/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_-_Search_AI_Product_Announcement_Hero_-_12.width-600_tutF48a.png" width="600"/></item><item><title>Inside Google Marketing: How we’re using AI</title><link>https://www.thinkwithgoogle.com/marketing-strategies/automation/how-google-uses-ai-marketing-tools-and-experiements/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_US_2538-_AI_inside_Google_Marketing_-_R2_-.width-600.png">Google’s Official Digital Marketing Publication. See how Google uses AI in marketing with tools and experiments in measurement, creative, and media.</description><pubDate>Mon, 30 Sep 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/automation/how-google-uses-ai-marketing-tools-and-experiements/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_US_2538-_AI_inside_Google_Marketing_-_R2_-.width-600.png" width="600"/></item><item><title>Data Foundations for Growth: Drive and measure results in the AI era</title><link>https://www.thinkwithgoogle.com/future-of-marketing/privacy-and-trust/data-foundations-for-growth/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/content_thumb_1209px_bLBIJ48.width-600.png">Google’s Official Digital Marketing Publication. Discover the latest marketing guidance, advertising FAQs, and more with Data Foundations for Growth.</description><pubDate>Fri, 27 Sep 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/privacy-and-trust/data-foundations-for-growth/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/content_thumb_1209px_bLBIJ48.width-600.png" width="600"/></item><item><title>Creating the impossible ad with AI: Monks</title><link>https://www.thinkwithgoogle.com/marketing-strategies/automation/monks-ai-personalization-advertising-campaign/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_US_2561_V3_120x680_Thumbnail.width-600.png">Google’s Official Digital Marketing Publication. See how digital-first marketing services provider Monks achieved its personalization campaign with AI.</description><pubDate>Wed, 25 Sep 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/automation/monks-ai-personalization-advertising-campaign/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_US_2561_V3_120x680_Thumbnail.width-600.png" width="600"/></item><item><title>Curiosity, Search, and Ads in the AI era</title><link>https://www.thinkwithgoogle.com/marketing-strategies/search/ai-era-innovations/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/thumbnail_RGraqOa.width-600.jpg">Google’s Official Digital Marketing Publication. Discover the innovations we are applying to Search and Ads and how they are changing in the AI era.</description><pubDate>Wed, 18 Sep 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/search/ai-era-innovations/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/thumbnail_RGraqOa.width-600.jpg" width="600"/></item><item><title>Cut through the AI noise with the 3 A’s</title><link>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/ai-marketing-automation-augmentation-and-analysis/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG-US-2560---Guest-Thinkers-2-with-Jim-Lecins.width-600.png">Google’s Official Digital Marketing Publication. Discover how marketers can implement AI with Jim Lecinski’s 3 A’s: automate, augment, and analyze.</description><pubDate>Mon, 16 Sep 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/ai-marketing-automation-augmentation-and-analysis/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG-US-2560---Guest-Thinkers-2-with-Jim-Lecins.width-600.png" width="600"/></item><item><title>Use an Agile approach to supercharge your marketing process</title><link>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/agile-marketing-approach/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TWG_US_2563_-_Guest_Thinkers_3-_Jim_Lecinski_o.width-600.png">Google’s Official Digital Marketing Publication. Discover what agile marketing is and how shifting your approach can boost your marketing process.</description><pubDate>Thu, 12 Sep 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/agile-marketing-approach/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TWG_US_2563_-_Guest_Thinkers_3-_Jim_Lecinski_o.width-600.png" width="600"/></item><item><title>Keep momentum post-Cyber Week to win this holiday season</title><link>https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/holiday-retail-marketing-strategies/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/Thumbnail_01_1.width-600.png">Google’s Official Digital Marketing Publication. Discover how to calibrate your retail marketing strategies and keep momentum post-Cyber Week.</description><pubDate>Wed, 11 Sep 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/holiday-retail-marketing-strategies/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/Thumbnail_01_1.width-600.png" width="600"/></item><item><title>How Pandora unlocks incremental value all holiday season long</title><link>https://www.thinkwithgoogle.com/consumer-insights/consumer-journey/pandoras-holiday-marketing-advice/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_US_2547_-_Pandora_Exec_-_R2_-_Thumbnail_4c.width-600.png">Google’s Official Digital Marketing Publication. Get advice from Pandora’s marketing leaders and learn about their always-on approach to the holidays.</description><pubDate>Wed, 28 Aug 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/consumer-insights/consumer-journey/pandoras-holiday-marketing-advice/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_US_2547_-_Pandora_Exec_-_R2_-_Thumbnail_4c.width-600.png" width="600"/></item><item><title>How Omnicom Media Group leads clients into the future of video buying</title><link>https://www.thinkwithgoogle.com/marketing-strategies/video/the-future-of-video-buying/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG-US-2543---Project-Luna-_-Design_v2_2.width-600.png">Google’s Official Digital Marketing Publication. Strategize for the future of video buying with Omnicom Media Group’s unified video best practices.</description><pubDate>Mon, 26 Aug 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/video/the-future-of-video-buying/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG-US-2543---Project-Luna-_-Design_v2_2.width-600.png" width="600"/></item><item><title>Give your annual marketing plan a makeover</title><link>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/makeover-your-annual-marketing-plan-approach/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_US_2553_-_Think_Piece_by_Jim_Lecinski_-_Th.width-600.png">Google’s Official Digital Marketing Publication. Discover Jim Lecinski’s thoughts on how to makeover your annual marketing plan approach.</description><pubDate>Tue, 13 Aug 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/management-and-culture/makeover-your-annual-marketing-plan-approach/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_US_2553_-_Think_Piece_by_Jim_Lecinski_-_Th.width-600.png" width="600"/></item><item><title>A shorter holiday shopping season brings higher stakes. Make every connection count</title><link>https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/the-insighter-holiday-consumer-mindset/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/1209x680_1.width-600.png">Google’s Official Digital Marketing Publication. Connect with customers by following our consumer mindset framework this holiday shopping season.</description><pubDate>Tue, 13 Aug 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/the-insighter-holiday-consumer-mindset/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/1209x680_1.width-600.png" width="600"/></item><item><title>Fandoms are shaping mainstream pop culture. Here’s how brands can keep up</title><link>https://www.thinkwithgoogle.com/marketing-strategies/video/gen-z-youtube-fandoms-and-video-marketing-trends/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_US_2542_-_YT_Culture_and_Trends_Report__1.width-600.png">Google’s Official Digital Marketing Publication. Discover the Gen Z fandoms and video marketing trends that are contributing to the future of YouTube.</description><pubDate>Mon, 12 Aug 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/video/gen-z-youtube-fandoms-and-video-marketing-trends/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_US_2542_-_YT_Culture_and_Trends_Report__1.width-600.png" width="600"/></item><item><title>Listen to the Modern Marketers Podcast by Think with Google</title><link>https://www.thinkwithgoogle.com/future-of-marketing/digital-transformation/modern-marketers-podcast/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TWG_Modern-Marketers_Cover-Art-and-Lockup.width-600.png">Google’s Official Digital Marketing Publication. Check out the Modern Marketers podcast for conversations with game-changing marketing innovators.</description><pubDate>Wed, 31 Jul 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/digital-transformation/modern-marketers-podcast/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TWG_Modern-Marketers_Cover-Art-and-Lockup.width-600.png" width="600"/></item><item><title>To stand out in the Shorts feed, make ads that blend in</title><link>https://www.thinkwithgoogle.com/marketing-strategies/video/short-form-video-advertising-tips/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/thumbnail_1209x680_xImkjBO.width-600.png">Google’s Official Digital Marketing Publication. Short-form video is set to play a prominent role in advertising for years to come. Discover our tips.</description><pubDate>Mon, 29 Jul 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/video/short-form-video-advertising-tips/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/thumbnail_1209x680_xImkjBO.width-600.png" width="600"/></item><item><title>L’Oréal CDMO Asmita Dubey reveals why bringing together technology and creativity is a thing of beauty</title><link>https://www.thinkwithgoogle.com/marketing-strategies/data-and-measurement/asmita-dubey-on-technology-beauty-creativity/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/TwG_EMEA_8165_v2-01.width-600.png">Google’s Official Digital Marketing Publication. Discover how Asmita Dubey, L’Oréal’s CDMO, brings together technology, creativity, and beauty.</description><pubDate>Thu, 18 Jul 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/data-and-measurement/asmita-dubey-on-technology-beauty-creativity/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/TwG_EMEA_8165_v2-01.width-600.png" width="600"/></item><item><title>How an AI experiment put Pixel fans in the driver’s seat</title><link>https://www.thinkwithgoogle.com/future-of-marketing/creativity/best-phones-forever-ai-experiment/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/thumbnails_static_1209x680_yt7HPxr.width-600.png">Google’s Official Digital Marketing Publication. See how the “Best Phones Forever: AI Roadtrip” campaign, an AI experiment, focused on fan engagement.</description><pubDate>Wed, 03 Jul 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/future-of-marketing/creativity/best-phones-forever-ai-experiment/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/thumbnails_static_1209x680_yt7HPxr.width-600.png" width="600"/></item><item><title>AI for marketing: from hype to how</title><link>https://www.thinkwithgoogle.com/marketing-strategies/automation/how-to-use-ai-for-marketing/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</link><description><img src="https://storage.googleapis.com/twg-content/images/thumbnail_gu3kFWA.width-600.png">Google’s Official Digital Marketing Publication. Explore the framework and pathways we’ve developed on how to use AI in marketing.</description><pubDate>Wed, 26 Jun 2024 00:00:00 +0000</pubDate><guid>https://www.thinkwithgoogle.com/marketing-strategies/automation/how-to-use-ai-for-marketing/?utm_source=rss-reader&utm_medium=rss&utm_campaign=rss-feed</guid><media:thumbnail height="337" url="https://storage.googleapis.com/twg-content/images/thumbnail_gu3kFWA.width-600.png" width="600"/></item></channel></rss>