Content Marketing Online Training Courses | LinkedIn Learning, formerly Lynda.com

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text-input !pr-3 bg-color-transparent flex items-center h-[40px] min-w-0 relative babybear:w-full babybear:mb-1 typeahead-input keywords-typeahead-input text-input"> <input aria-autocomplete="list" aria-controls="job-search-bar-keywords-typeahead-list" aria-haspopup="listbox" aria-label="Search job titles or companies" autocomplete="off" class="dismissable-input__input font-sans text-md text-color-text bg-color-transparent flex items-center flex-1 focus:outline-none placeholder:text-color-text-secondary" data-tracking-control-name="learning-topics_dismissable-input" id="job-search-bar-keywords" maxlength="500" name="keywords" placeholder="Search job titles or companies" role="combobox" value="Content Marketing" type="search">  <div class="typeahead-input__dropdown container-lined absolute top-[calc(100%+3px)] left-0 w-full rounded-b-md rounded-t-none z-[10] overflow-hidden max-w-none babybear:min-w-full babybear:bottom-0 babybear:overflow-y-auto"> <template class="typeahead-item-template"> <li class="typeahead-input__dropdown-item py-1.5 px-2 hover:cursor-pointer hover:bg-color-surface-new-hover hover:border-y-2 hover:border-solid hover:border-color-container-primary" role="option"> <span class="typeahead-input__dropdown-text font-sans text-sm font-bold text-color-text"></span> </li> </template> <ul class="typeahead-input__dropdown-list w-full" id="job-search-bar-keywords-typeahead-list" role="listbox"></ul> </div>  <button class="dismissable-input__button text-color-text h-[40px] min-w-[24px] w-[24px] -mr-2 opacity-0 transition-opacity duration-[0.1s] disabled:invisible focus:opacity-100" data-tracking-control-name="learning-topics_dismissable-input-clear" type="button"> <label class="sr-only">Clear text</label> <icon class="dismissable-input__button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cs55jggk4p3uqh9ozxdmpvjg7"></icon> </button> </section>  <code id="i18n_aria_live_text_no-suggestions" style="display: none"></code> <code id="i18n_aria_live_text_one-suggestion" style="display: none"></code> <code id="i18n_aria_live_text_multiple-suggestions" style="display: none"></code> <section class="dismissable-input text-input !pr-3 bg-color-transparent flex items-center h-[40px] min-w-0 relative babybear:w-full babybear:mb-1 typeahead-input location-typeahead-input"> <input aria-autocomplete="list" aria-controls="job-search-bar-location-typeahead-list" aria-haspopup="listbox" aria-label="Location" autocomplete="off" class="dismissable-input__input font-sans text-md text-color-text bg-color-transparent flex items-center flex-1 focus:outline-none placeholder:text-color-text-secondary" data-tracking-control-name="learning-topics_dismissable-input" id="job-search-bar-location" maxlength="500" name="location" placeholder="Location" role="combobox" value="Singapore" type="search">  <div class="typeahead-input__dropdown container-lined absolute top-[calc(100%+3px)] left-0 w-full rounded-b-md rounded-t-none z-[10] overflow-hidden max-w-none babybear:min-w-full babybear:bottom-0 babybear:overflow-y-auto"> <template class="typeahead-item-template"> <li class="typeahead-input__dropdown-item py-1.5 px-2 hover:cursor-pointer hover:bg-color-surface-new-hover hover:border-y-2 hover:border-solid hover:border-color-container-primary" role="option"> <span class="typeahead-input__dropdown-text font-sans text-sm font-bold text-color-text"></span> </li> </template> <ul class="typeahead-input__dropdown-list w-full" id="job-search-bar-location-typeahead-list" role="listbox"></ul> </div>  <button class="dismissable-input__button text-color-text h-[40px] min-w-[24px] w-[24px] -mr-2 opacity-0 transition-opacity duration-[0.1s] disabled:invisible focus:opacity-100" data-tracking-control-name="learning-topics_dismissable-input-clear" type="button"> <label class="sr-only">Clear text</label> <icon class="dismissable-input__button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cs55jggk4p3uqh9ozxdmpvjg7"></icon> </button> </section> <input name="geoId" value="111422291" type="hidden"> <input name="trk" value="learning-topics_jobs-search-bar_search-submit" type="hidden"> <button class="base-search-bar__submit-btn block basis-[40px] flex-shrink-0 cursor-pointer babymamabear:invisible babymamabear:ml-[-9999px] babymamabear:w-[1px] babymamabear:h-[1px]" aria-label="Search" data-tracking-control-name="learning-topics_jobs-search-bar_base-search-bar-search-submit" type="submit"> <icon class="base-search-bar__search-icon onload mx-auto" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cb5bsr4tsn2r4sjg9e3ls4tjl"></icon> </button> </form> </section> <section class="base-search-bar w-full h-full" data-searchbar-type="LEARNING" aria-labelledby="learning-switcher-tab" id="learning-search-panel" role="tabpanel"> <form class="base-search-bar__form w-full flex babymamabear:mx-mobile-container-padding babymamabear:flex-col" role="search" action="/learning/search" data-tracking-control-name="learning-topics_learning-search-bar_base-search-bar-form"> <section class="dismissable-input text-input !pr-3 bg-color-transparent flex items-center h-[40px] min-w-0 relative babybear:w-full babybear:mb-1 search-input"> <input aria-label="Search skills, subjects, or software" autocomplete="on" class="dismissable-input__input font-sans text-md text-color-text bg-color-transparent flex items-center flex-1 focus:outline-none placeholder:text-color-text-secondary" data-tracking-control-name="learning-topics_learning-search-bar_keywords_dismissable-input" maxlength="500" name="keywords" placeholder="Search skills, subjects, or software" value="Content Marketing" type="search"> <button class="dismissable-input__button text-color-text h-[40px] min-w-[24px] w-[24px] -mr-2 opacity-0 transition-opacity duration-[0.1s] disabled:invisible focus:opacity-100" 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class="search-bar__live-text sr-only" role="status"></div> </section>  <div class="nav__cta-container order-3 flex gap-x-1 justify-end min-w-[100px] flex-nowrap flex-shrink-0 babybear:flex-wrap flex-2 babymamabear:min-w-[50px] ">  <a class="nav__button-tertiary btn-md btn-tertiary" href="http://www.linkedin.com/learning/subscription/products?courseSlug=content-marketing&destRedirectURL=https%3A%2F%2Fwww%2Elinkedin%2Ecom%2Flearning%2Ftopics%2Fcontent-marketing&upsellTrk=lil_upsell_nav_subscription&trk=learning-topics_nav-header-join" data-tracking-control-name="lil_upsell_nav_subscription" data-tracking-impression-name="lil_upsell_nav_subscription" data-test-live-nav-primary-cta data-tracking-will-navigate> Start free trial </a> <a class="nav__button-secondary btn-secondary-emphasis btn-md" href="https://www.linkedin.com/learning-login/?redirect=https%3A%2F%2Fwww%2Elinkedin%2Ecom%2Flearning%2Ftopics%2Fcontent-marketing&fromSignIn=true&trk=learning-topics_nav-header-signin" 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id="learning-filters" action="https://www.linkedin.com/learning/topics/content-marketing" data-tracking-control-name="learning-topics_filters">  <input name="didUpdateFilters" value="true" type="hidden"> <ul class="filters__list"> <li class="filter"> <div class="dropdown-to-modal filter__dropdown-to-modal"> <div class="collapsible-dropdown flex items-center relative hyphens-auto"> <button class="filter-button pill flex items-center !min-h-0 filter-button--selected pill-checked filter__dropdown-to-modal-trigger" aria-label="Sort By filter. 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Explore our library to discover what it takes to craft and execute a successful content marketing plan of your own. Marketers, writers, and entrepreneurs can find helpful courses on content strategy, creation, optimization, distribution, measurement, and more. </p> </div> </section> <section class="core-section-container my-3">    <div class="core-section-container__content break-words">  <section class="slide-list relative trending-courses"> <header class="slide-list__header mb-1.5"> <h2 class="slide-list__heading font-bold mb-0.5 text-color-text text-lg">Trending courses</h2>  </header> <div class="slide-list__nav"> <div class="slide-list__nav-wrap absolute flex h-full items-center top-0 z-1 slide-list__nav-wrap--prev left-[-20px]"> <div class="previous-slide-list__a11y-notification sr-only hidden" role="alert"> No more previous content </div> <button data-tracking-control-name="learning-topics_trending-courses_slide_list_prev_button" class="slide-list__nav-button btn-sm btn-overlay cursor-pointer disabled:hidden" aria-label="Trending courses previous slide" data-direction="prev" disabled> <icon 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data-delayed-url="https://media.licdn.com/dms/image/v2/C4E0DAQHehYSk7nXSbg/learning-public-crop_288_512/learning-public-crop_288_512/0/1579212206184?e=2147483647&v=beta&t=rqnHdnwSNwviUJ5izozcL9XBs1uOGy77NSLnpQeozBU"> <div class="related-entity-media__duration duration"> 53m </div>  </div> <p class="related-content-card__identifier font-sans text-xs font-bold text-color-text-low-emphasis uppercase leading-[20px]"> Course </p> <div class="related-content-card__info flex flex-col mt-1"> <h3 class="related-content-card__title font-sans text-[18px] font-bold text-color-text line-clamp-2"> Content Marketing Foundations </h3>  <div class="font-sans font-regular text-sm text-color-text-low-emphasis mt-0.5 line-clamp-3 related-content-card__metadata"> <p class="font-sans font-regular text-sm text-color-text-low-emphasis mt-0.5 line-clamp-3 related-content-card__metadata-item">136,736 viewers</p> </div> </div> </a> </li> <li class="trending-courses__list-item"> <a href="https://www.linkedin.com/learning/marketing-copywriting-for-social-media?trk=learning-topics_trending-courses_related-content-card" target="_self" data-tracking-control-name="learning-topics_trending-courses_related-content-card" data-tracking-will-navigate class="base-card relative w-full hover:no-underline focus:no-underline base-card--link related-content-card w-[228px] block relative related-content-card--link absolute z-[1] top-0 bottom-0 left-0 right-0 hover:no-underline focus:no-underline" aria-label="Marketing: Copywriting for Social Media, 53m, 109,179 viewers">  <div class="related-entity-media relative block w-[228px] h-[134px] rounded-md"> <img class="related-entity-media__img w-full h-full object-cover rounded-md" alt="Marketing: Copywriting for Social Media" data-delayed-url="https://media.licdn.com/dms/image/v2/C560DAQG8OqhHmbt6nQ/learning-public-crop_288_512/learning-public-crop_288_512/0/1629489926318?e=2147483647&v=beta&t=zHU1DVvvafTeFGKsmTXQCGPDxUWJy03h9bnUTg9J-jY"> <div class="related-entity-media__duration duration"> 53m </div>  </div> <p class="related-content-card__identifier font-sans text-xs font-bold text-color-text-low-emphasis uppercase leading-[20px]"> Course </p> <div class="related-content-card__info flex flex-col mt-1"> <h3 class="related-content-card__title font-sans text-[18px] font-bold text-color-text line-clamp-2"> Marketing: Copywriting for Social Media </h3>  <div class="font-sans font-regular text-sm text-color-text-low-emphasis mt-0.5 line-clamp-3 related-content-card__metadata"> <p class="font-sans font-regular text-sm text-color-text-low-emphasis mt-0.5 line-clamp-3 related-content-card__metadata-item">109,179 viewers</p> </div> </div> </a> </li> <li class="trending-courses__list-item"> <a href="https://www.linkedin.com/learning/social-media-marketing-strategy-tiktok-and-instagram-reels?trk=learning-topics_trending-courses_related-content-card" target="_self" data-tracking-control-name="learning-topics_trending-courses_related-content-card" data-tracking-will-navigate class="base-card relative w-full hover:no-underline focus:no-underline base-card--link related-content-card w-[228px] block relative related-content-card--link absolute z-[1] top-0 bottom-0 left-0 right-0 hover:no-underline focus:no-underline" aria-label="Social Media Marketing Strategy: TikTok and Instagram Reels, 1h 14m, 79,688 viewers">  <div class="related-entity-media relative block w-[228px] h-[134px] rounded-md"> <img class="related-entity-media__img w-full h-full object-cover rounded-md" alt="Social Media Marketing Strategy: TikTok and Instagram Reels" 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data-delayed-url="https://media.licdn.com/dms/image/v2/C4D0DAQGUYJbY0-JGcA/learning-public-crop_288_512/learning-public-crop_288_512/0/1591043873164?e=2147483647&v=beta&t=1PULiEmvLrHqw9-1S-gc1CsSi57hVbkRjtz_qvpeQP8"> <div class="search-entity-media__duration"> 57m </div>  </div> <div class="base-search-card__info"> <h3 class="base-search-card__title"> Content Marketing for Social Media </h3> <h4 class="base-search-card__subtitle"> By: Colleen Jones and Madecraft </h4> <p class="base-search-card__identifier"> Course </p> <div class="base-search-card__metadata"> <span class="base-search-card__metadata-item">50,135 viewers</span> <span class="base-search-card__metadata-item">Released Jun 3, 2020</span> </div> </div>  </div> </li> <li class="results-list__item"> <div class="base-card relative w-full hover:no-underline focus:no-underline base-card--link base-search-card base-search-card--link"> <a class="base-card__full-link absolute top-0 right-0 bottom-0 left-0 p-0 z-[2]" href="https://www.linkedin.com/learning/social-media-marketing-strategy-tiktok-and-instagram-reels" data-tracking-control-name="learning-topics_learning-search-card_search-card" data-tracking-will-navigate> <span class="sr-only"> Social Media Marketing Strategy: TikTok and Instagram Reels </span> </a> <div class="search-entity-media search-entity-media--rectangle"> <img class="search-entity-media__img" alt="Social Media Marketing Strategy: TikTok and Instagram Reels" data-delayed-url="https://media.licdn.com/dms/image/v2/C560DAQHFJBw5KVfsjA/learning-public-crop_288_512/learning-public-crop_288_512/0/1640030741658?e=2147483647&v=beta&t=t06OmVe8yPYb2WKX1sPA2zCg5AkRZmlZ_p81OXAcu-c"> <div class="search-entity-media__duration"> 1h 14m </div>  </div> <div class="base-search-card__info"> <h3 class="base-search-card__title"> Social Media Marketing Strategy: TikTok and Instagram Reels </h3> <h4 class="base-search-card__subtitle"> By: Ashley Kennedy </h4> <p class="base-search-card__identifier"> 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class="base-search-card__identifier"> Course </p> <div class="base-search-card__metadata"> <span class="base-search-card__metadata-item">10,160 viewers</span> <span class="base-search-card__metadata-item">Released Aug 28, 2023</span> </div> </div>  </div> </li> <li class="results-list__item"> <div class="base-card relative w-full hover:no-underline focus:no-underline base-card--link base-search-card base-search-card--link"> <a class="base-card__full-link absolute top-0 right-0 bottom-0 left-0 p-0 z-[2]" href="https://www.linkedin.com/learning/storytelling-and-content-creation-to-transform-your-personal-brand" data-tracking-control-name="learning-topics_learning-search-card_search-card" data-tracking-will-navigate> <span class="sr-only"> Storytelling and Content Creation to Transform Your Personal Brand </span> </a> <div class="search-entity-media search-entity-media--rectangle"> <img class="search-entity-media__img" alt="Storytelling and Content Creation to Transform Your Personal 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