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<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns="http://www.w3.org/1999/xhtml" dir="ltr" lang="en-US"> <head profile="http://gmpg.org/xfn/11"><script type="text/javascript" src="/_static/js/bundle-playback.js?v=HxkREWBo" charset="utf-8"></script> <script type="text/javascript" src="/_static/js/wombat.js?v=txqj7nKC" charset="utf-8"></script> <script>window.RufflePlayer=window.RufflePlayer||{};window.RufflePlayer.config={"autoplay":"on","unmuteOverlay":"hidden"};</script> <script type="text/javascript" src="/_static/js/ruffle/ruffle.js"></script> <script type="text/javascript"> __wm.init("http://web.archive.org/web"); __wm.wombat("http://blog.blogcatalog.com:80/","20081217062740","http://web.archive.org/","web","/_static/", "1229495260"); </script> <link rel="stylesheet" type="text/css" href="/_static/css/banner-styles.css?v=S1zqJCYt" /> <link rel="stylesheet" type="text/css" href="/_static/css/iconochive.css?v=3PDvdIFv" />  <meta http-equiv="Content-Type" content="text/html; charset=UTF-8"/> <title>The BlogCatalog Community Blog </title> <meta name="generator" content="WordPress 2.6.3"/>  <link rel="stylesheet" href="http://web.archive.org/web/20081217062740cs_/http://blog.blogcatalog.com/wp-content/themes/blogcatalog2/style.css" type="text/css" media="screen"/> <link rel="alternate" type="application/rss+xml" title="The BlogCatalog Community Blog RSS Feed" href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/feed/"/> <link rel="pingback" href="http://blog.blogcatalog.com/xmlrpc.php"/> <link rel="EditURI" type="application/rsd+xml" title="RSD" href="http://blog.blogcatalog.com/xmlrpc.php?rsd"/> <link rel="wlwmanifest" type="application/wlwmanifest+xml" href="http://blog.blogcatalog.com/wp-includes/wlwmanifest.xml"/> <meta name="generator" content="WordPress 2.6.3"/> <style type="text/css">.recentcomments a{display:inline !important;padding: 0 !important;margin: 0 !important;}</style> </head> <body> <div id="page"> <div id="header"> <h1><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/"><img src="/web/20081217062740im_/http://blog.blogcatalog.com/wp-content/themes/blogcatalog2/images/logo3.gif" alt="The BlogCatalog Community Blog"/></a></h1> <div id="thefeed"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/feed/">Subscribe to<br/>the RSS Feed</a></div> </div> <div id="content"> <div class="post" id="post-81"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/bloggers-unite/bloggers-unite-for-world-aids-day/" rel="bookmark" title="Permanent Link to Bloggers Unite for World AIDS Day">Bloggers Unite for World AIDS Day</a></h2> <small>December 1st, 2008 </small> <div class="entry"> <p><a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge4.gif" alt="Bloggers Unite" align="right" style="margin-left:10px"></a></p> <p>Today, December 1st, 2008, BlogCatalog members are joining with the <a href="http://web.archive.org/web/20081217062740/http://www.nida.nih.gov/">National Institute on Drug Abuse (NIDA)</a> and the U.S. Department of Health and Human Services Office of HIV/AIDS Policy’s <a href="http://web.archive.org/web/20081217062740/http://www.aids.gov/">AIDS.gov</a> for <strong><a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/">Bloggers Unite For World AIDS Day</a></strong>. </p> <h3>We Need Your Help!</h3> <p>Nearly half of all AIDS cases in the U.S. involve people 13 to 24 years of age, placing many of BlogCatalog members or their children in the highest risk age groups. More than 250,000 are estimated to be HIV positive and not know it. And more than 1 million are estimated to have AIDS. </p> <p>Of course, AIDS is not limited to the U.S. There are an estimated 33 million people with AIDS worldwide. It affects every country, city, and town in the world. And, the most frightening thing about it is that is going largely unchecked. In fact, that is one of the reason that worldaidscampaign.org is continuing its “leadership” theme, which it developed after learning that many leaders who promised to support AIDS were not keeping their promises. </p> <p>As always, what you choose to write about is up to you. However, you might consider checking the NIDA and AIDS.gov research and prevention resources on the <a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/participate/">Bloggers Unite resource page</a>. Or, for a more global view, check out <a href="http://web.archive.org/web/20081217062740/http://www.worldaidscampaign.org/">http://www.worldaidscampaign.org</a></p> <p>Unlike most campaigns where we hope awareness led to action, this is one campaign where awareness is action! If even just 10 percent of our members get involved, we can reach an estimated 4 million blog readers. And if half of our members participate, we can reach 20 million. And if all bloggers participate, we can reach the entire world. But more importantly than all that. If your post just touches even one person and convinces them to get tested or helps someone learn about AIDS prevention, won’t that will be worth it? Your words, voices, videos, and actions can all help people become more aware about AIDS and how to prevent it. And by doing that, you might not only save someone, but save someone close to you.</p> <p>Please join us. We look forward to reading all of your posts!</p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/bloggers-unite/bloggers-unite-for-world-aids-day/#comments" title="Comment on Bloggers Unite for World AIDS Day">6 Comments</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/bloggers-unite/" title="View all posts in Bloggers Unite" rel="category tag">Bloggers Unite</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/TheGoodKnife" target="_blank">TheGoodKnife</a> </p> </div> <div class="post" id="post-73"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/bloggers-unite/bloggers-unite-for-world-aids-day-badges/" rel="bookmark" title="Permanent Link to Bloggers Unite For World AIDS Day Badges">Bloggers Unite For World AIDS Day Badges</a></h2> <small>November 19th, 2008 </small> <div class="entry"> <p>The next <a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/" target="_blank">Bloggers Unite</a> event is happening December 1st, 2008. Bloggers Unite has teamed up with NIDA and Aids.gov to recognize World AIDS Day 2008. Grab a badge below to show your support and get the word out about <a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/">Bloggers Unite</a>.</p> <p align="center"><a title="Bloggers Unite - Blogging For Hope" href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge1.gif" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge1.gif" alt="Bloggers Unite"></a></textarea></p> <p align="center"><a title="Bloggers Unite - Blogging For Hope" href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge2.gif" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge2.gif" alt="Bloggers Unite"></a></textarea></p> <p align="center"><a title="Bloggers Unite - Blogging For Hope" href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge3.gif" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge3.gif" alt="Bloggers Unite"></a></textarea></p> <p align="center"><a title="Bloggers Unite - Blogging For Hope" href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge4.gif" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge4.gif" alt="Bloggers Unite"></a></textarea></p> <p align="center"><a title="Bloggers Unite - Blogging For Hope" href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge5.gif" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge5.gif" alt="Bloggers Unite"></a></textarea></p> <p align="center"><a title="Bloggers Unite - Blogging For Hope" href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge6.gif" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081201/bu_aids_badge6.gif" alt="Bloggers Unite"></a></textarea></p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/bloggers-unite/bloggers-unite-for-world-aids-day-badges/#comments" title="Comment on Bloggers Unite For World AIDS Day Badges">57 Comments</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/bloggers-unite/" title="View all posts in Bloggers Unite" rel="category tag">Bloggers Unite</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/TheGoodKnife" target="_blank">TheGoodKnife</a> </p> </div> <div class="post" id="post-68"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/bloggers-unite-for-refugees-november-10th/" rel="bookmark" title="Permanent Link to Bloggers Unite for Refugees, November 10th">Bloggers Unite for Refugees, November 10th</a></h2> <small>October 31st, 2008 </small> <div class="entry"> <p><a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/" title="Bloggers Unite - Blogging For Hope"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_15.jpg" alt="Bloggers Unite" align="right" style="margin:5px 15px 5px 20px;"></a> This Nov. 10, all eyes will be on BlogCatalog members and bloggers who participate in <a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/">Bloggers Unite</a> For Refugees. Will you be one of them?</p> <p>Ever since we started helping bloggers unite for <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/bloggers-unite/">different causes</a>, we’ve proven that a little good can go a long way in making the world a better place.</p> <p>This time, because of our work to increase human rights awareness, many members chose to go one step further to raise awareness for refugees — people who are impacted by these issues. So, on Nov. 10, thousands of bloggers will write about the various challenges faced by the 11 million people who have no country to call home and the 40 million more who have been displaced because of war and natural disasters. </p> <p>*YOU CAN MAKE A DIFFERENCE*</p> <p>By writing just one post for this cause, you can help raise awareness about refugees and help our partner, <a href="http://web.archive.org/web/20081217062740/http://www.refunite.org/">Refugees United</a>, connect with local non-government organizations (NGOs) to help refugees in their search for lost loved ones. Their goal is to reunite children with parents, husbands with wives, and family members with friends.</p> <p>Participating is easy and you can learn more about this event at <a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/">http://unite.blogcatalog.com</a>. There, you will find action badges, source material for blog posts, and more information about these people who have no country to call home.</p> <p>With you help, I know we can encourage thousands of more bloggers to get involved and make Bloggers Unite For Refugees as successful as our last event with Amnesty International. It’s one of those events that even if we reunite just one family, then we have made an immeasurable impact on the world. Thanks so much for your continued support! We really look forward to reading your posts and the posts of your friends on Nov. 10!</p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/bloggers-unite-for-refugees-november-10th/#comments" title="Comment on Bloggers Unite for Refugees, November 10th">1 Comment</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/announcements/" title="View all posts in Announcements" rel="category tag">Announcements</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/TheGoodKnife" target="_blank">TheGoodKnife</a> </p> </div> <div class="post" id="post-61"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/guest-blogger/how-corporate-blogging-can-impact-your-media-relations-strategies/" rel="bookmark" title="Permanent Link to How Corporate Blogging Can Impact Your Media Relations Strategies">How Corporate Blogging Can Impact Your Media Relations Strategies</a></h2> <small>October 26th, 2008 </small> <div class="entry"> <p>Blogging has quickly migrated from being perceived as a forum for personal rants and raves to being a strategy-leading vehicle for communication between companies and their customers. Blogs are now the places to go to get fresh, un-”spun” information about industry trends, new technologies, and cutting-edge implementations. And blogs are the place to engage in genuine dialog about customer needs and expectations, company capabilities and responses to problems, and the technological capacities and decision-making that will shape society’s future.</p> <p>So, why should you and your company “blog”?</p> <ul> <li>Blogging is informal and conversational. It gets beyond marketing hype and formula-driven communication.</li> <li>Blogging is two-way or many-way. It creates a level playing field for technology users, management, developers, salespersons, corporate leadership, and anyone else who wishes to weigh-in.</li> <li>Blogging creates a melting pot for ideas, implementations, applications, and discoveries.</li> <li>Blogging respects your customers, invites them to provide feedback and input, and engages them in future-casting and decision-making.</li> <li>Blogging empowers employees. It helps them create products customers want and solve problems customers have. By blogging, employees can help shape a positive image for the company and its products and present the human face and contact customers crave.</li> <li>Blogging may not be free, from a corporate perspective, but it is a low-cost way to develop an entirely new, fresh, effective marketing, communication, and support channel using existing resources.</li> <li>By blogging, you are speaking the language of the most influential industry analysts active today. Savvy customers read savvy analysts’ blogs. And savvy analysts pay attention to the blogs of savvy industry technology leaders.</li> <li>Blogging is immediate, provocative, reactive, responsive, and dynamic. It’s what’s happening now.</li> <li>Industry weeklies and magazines bring you old news. If it’s important, it’s in a blog today. Isn’t that where your news should be?</li> <li>Blog let you be “found” by journalists, analysts, and of course, other bloggers. I have seen time and time again where clients that I cover on my blog, or clients who have their own blogs get better rankings, get better media coverage, and are seen as current and authoritative sources on industry specific subjects.<br/> Why? Because of tagging. If you tag right, you tag often, and write quality content that helps the media, you’ll be found and you’ll get coverage.</li> </ul> <p>As you regularly revisit and update your company’s communication plan, be sure blogging is in the mix. Make it an integral part of your own corporate culture. And be certain that thought leaders in your industry sector understand your company, your products, and your technology vision from the points of view of your customers, your employees, and yourself…through blogs.</p> <p class="authorbox"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/avatar/usr/163653.gif" alt=""/> <a title="alanweinkrantz's Profile" href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/alanweinkrantz" target="_blank">Alan Weinkrantz</a> runs a local public relations firm. He blogs about his business at <a href="http://web.archive.org/web/20081217062740/http://weinkrantz.com/" target="_blank">weinkrantz.com</a> and AT&T’s three-screen consumer strategy at <a href="http://web.archive.org/web/20081217062740/http://www.3screens.net/" target="_blank">3Screens.net</a>.</p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/guest-blogger/how-corporate-blogging-can-impact-your-media-relations-strategies/#comments" title="Comment on How Corporate Blogging Can Impact Your Media Relations Strategies">5 Comments</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/guest-blogger/" title="View all posts in Guest Blogger" rel="category tag">Guest Blogger</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/alanweinkrantz" target="_blank">alanweinkrantz</a> </p> </div> <div class="post" id="post-63"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/october-updates/" rel="bookmark" title="Permanent Link to October Updates">October Updates</a></h2> <small>October 10th, 2008 </small> <div class="entry"> <h3 class="first">Check out our <span>NEW</span> Aggregate Search</h3> <p>In case you haven’t noticed, the last few months for the BlogCatalog team has been all about making improvements to the site. Sitting at the top of that list has been our search functionality. Well, starting today we are launching an all new <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/search">aggregate search</a> that helps users looking for your content find what they are looking not just faster, but easier too!</p> <p>The new <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/search">search engine</a> delivers search results from the BlogCatalog blog directory, member blog posts, the BC discussions, and more than 20 social networks, giving you up to the minute content from across BlogCatalog. You can also narrow the search field to focus in on each search category. This means a better variety of results when you do a search, and that your blog content is now even easier to find!</p> <p><strong>Check out some of this week’s most popular topics:</strong></p> <p class="indent"><a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/topic/blackberry/">Blackberry</a><br/> <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/topic/presidential+debate/">Presidential Debate</a><br/> <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/topic/twitter/">Twitter</a><br/> <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/topic/Halle+Berry/">Halle Berry</a><br/> <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/topic/social+media/">Social Media</a></p> <p>Or start your own search at: <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/search">http://www.blogcatalog.com/search</a>.</p> <h3>What’s Coming Next?</h3> <p>All New Bloggers Unite<br/> Blog Ratings Update<br/> New Widgets</p> <h3>What Happens in Vegas, Gets Blogged in Vegas</h3> <p>Last year, the BC team was invited out to <a href="http://web.archive.org/web/20081217062740/http://www.blogworldexpo.com/">BlogWorld</a> in Las Vegas. We had so much fun hanging out and meeting some of our favorite members that we headed out again this year and it was a blast!</p> <p>Someone asked what our goal was for being there but the truth is we just went to hang out and meet the people behind the avatars. We also got a chance to hear from dozens of social media pros like Carolyn Abram from Facebook; novelist Austin Bay; popular blogger Chris Brogan; new media entrepreneur Brian Clark; and problogger Darren Rowse.</p> <p>If you haven’t made it out to BlogWorld yet you really should next year. There are a lot of really great bloggers and speakers that you normally wouldn’t get a chance to meet. Oh, and don’t forget to stop by the BlogCatalog booth and say hello!</p> <h3>Did You know?</h3> <p><a href="http://web.archive.org/web/20081217062740/http://www.bloggerandpodcaster.com/">Blogger & Podcaster Magazine</a> now features a column written by our very own CEO, <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/TonyB">Tony Berkman</a>. We get to listen to him talk about social media everyday here in the office so if you like what you read let us know and we will send him to <em>your</em> office so we can get some work done!</p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/october-updates/#respond" title="Comment on October Updates">Post a Comment</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/announcements/" title="View all posts in Announcements" rel="category tag">Announcements</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/TheGoodKnife" target="_blank">TheGoodKnife</a> </p> </div> <div class="post" id="post-62"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/blogcatalog-avatar-video/" rel="bookmark" title="Permanent Link to BlogCatalog Avatar Video">BlogCatalog Avatar Video</a></h2> <small>October 9th, 2008 </small> <div class="entry"> <p>Last month BlogCatalog member <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/polybore">polybore</a> made a request on the BlogCatalog Discussions for members to submit hi-res versions of their avatars for a video project. The response was overwhelming and the outcome can be seen in the video below. Big thanks to polybore for putting together this video and everyone who submitted their avatar.</p> <p align="center"><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/Y5IKEPdFjsk&hl=en&fs=1"></param><param name="allowFullScreen" value="true"></param><embed src="http://web.archive.org/web/20081217062740oe_/http://www.youtube.com/v/Y5IKEPdFjsk&hl=en&fs=1" type="application/x-shockwave-flash" allowfullscreen="true" width="425" height="344"></embed></object></p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/blogcatalog-avatar-video/#comments" title="Comment on BlogCatalog Avatar Video">5 Comments</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/announcements/" title="View all posts in Announcements" rel="category tag">Announcements</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/TheGoodKnife" target="_blank">TheGoodKnife</a> </p> </div> <div class="post" id="post-60"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/guest-blogger/how-your-categories-and-tags-help-or-hurt-your-blog/" rel="bookmark" title="Permanent Link to How Your Categories And Tags Help Or Hurt Your Blog.">How Your Categories And Tags Help Or Hurt Your Blog.</a></h2> <small>September 9th, 2008 </small> <div class="entry"> <p>How many times have you been to a blog trying to find an article you’ve read in the past, and had a hard time finding it?</p> <p>One way to make it easier for readers to find your articles, and for search engines to understand where they fit, is to have a solid, logical category and tag structure. A great blogger will take the time up front to plan out the blog’s categories, and determine some simple guidelines for tagging articles. This advance thought gives cohesion to the content on the blog and provides an easy structure to follow for both readers and search engines.</p> <p><img style="vertical-align: middle;" src="http://web.archive.org/web/20081217062740im_/http://blogcatalog.com/~pub/blogimages/graphics_danemorgan2.jpg" alt="" width="685" height="346"/></p> <p>Many blogs seem to add categories to their design almost as an afterthought. Categories will have different scopes at the tame level. Often some categories will be too narrow and others too broad all within the same structure. This leads to confusion and results in reduced exposure in search engine results pages, as well as fewer repeat visitors, who will prefer to find their information at a blog that is more accessible.</p> <p>In the past, there was not a lot that could be done about this. Before there was tagging, all we had to work with was categories, and in some cases, like blogger.com, they did not even offer those until very late in the game. Today, however, virtually every popular blogging platform offers both categories and tags as a part of it’s core program code.</p> <p>The trick now, is to learn how to use these two features together in a way that makes sense and leads readers and search engines, both, to your content through a logical path. First we need to understand the differences between categories and tags.</p> <p>Both categories and tags are forms of taxonomy. Taxonomy is literally “the science of classification”. originally, the word related specifically to classifying living organisms, but recently has been generalized by most people into simply classifying things in a hierarchial structure. In otherwords it is a set vocabulary to describe things and their relationship to other things within the vocabulary.</p> <p>The two factors that are important in designing your blog’s taxonomy are scope and semantics. By correctly applying these two factors to your category and tag structure, you can significanlty improve your chances for success as a blogger.</p> <p>By scope, I mean that your tags and categories must have an appropriate level of context for your blog’s topical theme. As an example I will use various contexts for the idea of “history”, to demonstrate how the scope of this topic can change.</p> <p><img style="vertical-align: middle;" src="http://web.archive.org/web/20081217062740im_/http://blogcatalog.com/~pub/blogimages/graphics_danemorgan1.jpg" alt="" width="688" height="403"/></p> <p>Fist if you had a general educational blog that covered all fields of academic research, Humanities would be a category and History would be a subcategory of history. Topics such as American History, Military History, Abraham Lincoln, Herodian Jeruselem and The Industrial Revolution would be tags used with articles in the History category.</p> <p>If you had a General History blog, American History, The Middle Ages, Ancient Greece, Military History would be categories. Topics like The Civil War, US President, Abraham Lincoln, Viet Nam and Cotton Gin would be tags used on articles in the American History Category.</p> <p>If you had an American History blog, US Presidents, America at War, Civil Rights, US Cities, US States and The Industrial Revolution would all be categories. Topics like General Patton, WWII, Viet Nam, M1 Abrams, M-16 and Air Force would be tags used with articles under the Amercia at War category.</p> <p>As you look over these examples, the thing to remember is that categories are broad sweeping groups of information that gather a wide range of closely related topcis together. Tags are specific information identifiers that separate this same information. This system adds a rich and meaningful semantic overview of the information on your blog. It allows people to quickly find the information they are looking for and provides search engines with clues as to how it fits together.</p> <p>Do you have any questions about how your blog would implement a good taxonomy system? Are you already using your categories and tags this way? Do you disagree? I’d love to hear from you, the comments are open. <img src="http://web.archive.org/web/20081217062740im_/http://blog.blogcatalog.com/wp-includes/images/smilies/icon_wink.gif" alt=";)" class="wp-smiley"/> </p> <p class="authorbox"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/avatar/usr/9895.gif" alt="danemorgan"/> <a title="danemorgan's Profile" href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/DaneMorgan" target="_blank">Dane Morgan</a> is a blogger and a marketer who combines these two passions at his blog. Whether you are a blogger who wnats to market your blog or a marketer who wants to deploy blogging elements in your business, <a title="Copywrite, Inc. Blog" href="http://web.archive.org/web/20081217062740/http://danemorgan.com/">Dane’s Marketing Blog</a> can help you on your way.</p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/guest-blogger/how-your-categories-and-tags-help-or-hurt-your-blog/#comments" title="Comment on How Your Categories And Tags Help Or Hurt Your Blog.">21 Comments</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/guest-blogger/" title="View all posts in Guest Blogger" rel="category tag">Guest Blogger</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/DaneMorgan" target="_blank">DaneMorgan</a> </p> </div> <div class="post" id="post-58"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/september-updates/" rel="bookmark" title="Permanent Link to September Updates">September Updates</a></h2> <small>September 3rd, 2008 </small> <div class="entry"> <p>Last week we rolled out several of the updates we have been quietly working on the past month and got a great response from the community. It was so great that we wanted to quickly go through and explain what’s new in BlogCatalog.</p> <h3>Updated Blog Listings</h3> <p>We’ve cleaned up the blog detail pages to put more focus on your blog’s content, what your blog is about, and similar blogs.</p> <h3>Neighborhoods are now Favorites</h3> <p>Since the creation of blog neighborhoods there has always been some confusion over just what that means, since your neighborhoods are basically just your favorites, it made sense for us to make the terminology match. Like a blog? Tag it and add it to your Favorites so you can keep up with the latest posts and easily find it later.</p> <h3>Manage Your Blogs</h3> <p>We have updated the <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/account">Manage Blogs</a> page to give you more information about the status of your blog as well as the ability to sort the order they appear on your profile should you have more than one Blog. Simply drag and drop your blogs and the order will be updated instantly. It’s that easy!</p> <h3>BlogCatalog Mobile</h3> <p>did you know there was an iPhone version of BlogCatalog?! If you are an iPhone junkie like we are visit <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/mobile/">http://www.blogcatalog.com/mobile/</a> to learn more.</p> <h3>Discussion Editing</h3> <p>If you have ever started a <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/discuss">BlogCatalog Discussion</a> and realized after posting you made a mistake in the title or tags, you should appreciate that we’ve finally added the ability to edit the title and tags for a discussion you have created.</p> <h3>Default Thumbshot Images</h3> <p>We’ve created a graphic for those thumbshots that we just haven’t gotten to yet for one reason or another. No more mysterious blank white boxes.</p> <p>So there you have it. Take a look around and then let us know what you think about the updates. love them? hate them? let us know in the discussions: <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/discuss/entry/blogcatalog-august-updates">http://www.blogcatalog.com/discuss/entry/blogcatalog-august-updates</a> or the comments below.</p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/september-updates/#comments" title="Comment on September Updates">2 Comments</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/announcements/" title="View all posts in Announcements" rel="category tag">Announcements</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/TheGoodKnife" target="_blank">TheGoodKnife</a> </p> </div> <div class="post" id="post-57"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/join-blogcatalog-at-blogworld/" rel="bookmark" title="Permanent Link to Join BlogCatalog at BlogWorld">Join BlogCatalog at BlogWorld</a></h2> <small>September 3rd, 2008 </small> <div class="entry"> <p><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/email/20080901/blogworld.gif" align="left" style="margin:0 15px 15px 0;"></p> <p><a href="http://web.archive.org/web/20081217062740/http://www.blogworldexpo.com/" target="_blank">BlogWorld</a>, the blogging world’s largest show, will be in Las Vegas on September 20th-21st. Along with blogging and social media gurus including Guy Kawasaki, Darren Rowse, and Brian Clark, thousands of bloggers, vloggers and podcasters will be there too. It’s that big.</p> <p>The BlogCatalog team will be at BlogWorld and you’ll be able to find us at booth #328. BlogWorld is offering BlogCatalog members a 20% discount. To take advantage of this discount visit the <a href="http://web.archive.org/web/20081217062740/http://www.blogworldexpo.com/" target="_blank">BlogWorld</a> site and sign up with the discount code: <strong>BCVIP</strong>. Hope to see you there!</p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/announcements/join-blogcatalog-at-blogworld/#comments" title="Comment on Join BlogCatalog at BlogWorld">1 Comment</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/announcements/" title="View all posts in Announcements" rel="category tag">Announcements</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/TheGoodKnife" target="_blank">TheGoodKnife</a> </p> </div> <div class="post" id="post-56"> <h2><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/bloggers-unite/bloggers-unite-for-refugees-badges/" rel="bookmark" title="Permanent Link to Bloggers Unite for Refugees Badges">Bloggers Unite for Refugees Badges</a></h2> <small>August 13th, 2008 </small> <div class="entry"> <p>The next <a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/" target="_blank">Bloggers Unite</a> event is happening November 10th, 2008. Bloggers Unite has teamed up with <a href="http://web.archive.org/web/20081217062740/http://www.refunite.org/" target="_blank">Refugees United</a> to address the global problem of refugees becoming separated from their families. Grab a badge below to show your support and get the word out about <a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/">Bloggers Unite</a>.</p> <p align="center"><a title="Bloggers Unite - Blogging For Hope" href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_1.jpg" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_1.jpg" alt="Bloggers Unite"></a></textarea></p> <p align="center"><a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/" title="Bloggers Unite - Blogging For Hope"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_2.jpg" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_2.jpg" alt="Bloggers Unite"></a></textarea></p> <p align="center"><a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/" title="Bloggers Unite - Blogging For Hope"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_4.jpg" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_4.jpg" alt="Bloggers Unite"></a></textarea></p> <p align="center"><a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/" title="Bloggers Unite - Blogging For Hope"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_5.jpg" 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Unite"></a></textarea></p> <p align="center"><a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/" title="Bloggers Unite - Blogging For Hope"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_13.jpg" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_13.jpg" alt="Bloggers Unite"></a></textarea></p> <p align="center"><a href="http://web.archive.org/web/20081217062740/http://unite.blogcatalog.com/" title="Bloggers Unite - Blogging For Hope"><img src="http://web.archive.org/web/20081217062740im_/http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_15.jpg" alt="Bloggers Unite"/></a><br/> <textarea><a href="http://unite.blogcatalog.com" title="Bloggers Unite - Blogging For Hope"><img src="http://assets.blogcatalog.com/unite/badges/081110/refugeesunite_15.jpg" alt="Bloggers Unite"></a></textarea></p> </div> <p class="postmetadata"><span class="floatr"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/bloggers-unite/bloggers-unite-for-refugees-badges/#comments" title="Comment on Bloggers Unite for Refugees Badges">57 Comments</a> </span> Posted in <a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/bloggers-unite/" title="View all posts in Bloggers Unite" rel="category tag">Bloggers Unite</a> by <a href="http://web.archive.org/web/20081217062740/http://www.blogcatalog.com/user/TheGoodKnife" target="_blank">TheGoodKnife</a> </p> </div> <div class="navigation post"> <div class="alignleft"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/page/2/">« Previous Entries!</a></div> <div class="alignright"></div> </div> </div> <div id="sidebar"> <ul> <li id="categories-1" class="widget widget_categories"><h2 class="widgettitle">Categories</h2> <ul> <li class="cat-item cat-item-3"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/announcements/" title="View all posts filed under Announcements">Announcements</a> </li> <li class="cat-item cat-item-6"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/bloggers-unite/" title="View all posts filed under Bloggers Unite">Bloggers Unite</a> </li> <li class="cat-item cat-item-5"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/community-challenge/" title="View all posts filed under Community Challenge">Community Challenge</a> </li> <li class="cat-item cat-item-8"><a href="http://web.archive.org/web/20081217062740/http://blog.blogcatalog.com/category/guest-blogger/" title="View all posts filed under Guest Blogger">Guest Blogger</a> </li> <li class="cat-item cat-item-9"><a 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