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Comodo Cybersecurity | UX/UI Design & Brand Strategy | Aumcore
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href="https://www.aumcore.com/case-studies" class="btn-link back-btn-link tertiary">Back to case studies</a> </div> <div class="wrapper"> <div class="wrapper-inside"> <div class="content" role="main" aria-label="banner content"> <h1 class="ff-DunbarTall-Bold c-dark-blue tt-u dashed-animated-text h2" data-splitting>Comodo Cybersecurity & Aumcore: Recoding the Brand DNA for Maximum Security Impact</h1> <h4 class="c-red ff-AzoSans-Bold portfolio-sub">Comodo Cybersecurity</h4> </div> </div> </div> </section> <section class="porfolio-top-wrapper"> <div class="porfolio-main-img d-f"> <div class="porfolio-main-image to-load"> <img src="https://www.aumcore.com/wp-content/uploads/2023/10/02-comodocybersecurity-brandstrategyuxuidesign-hero-e1705918528783.jpg" alt=""> </div> </div> <div class="project-detail"> <ul> <li> <span class="tt-u">client</span> <h4>Comodo Cybersecurity</h4> </li> <li> <span class="tt-u">Project</span> <h4>Brand Strategy, UX_UI Design</h4> </li> </ul> </div> <div class="project-brief c-white"> <div class="wrapper-secondry"> <h2 class="c-white">The Ask</h2> <p><a href="https://www.comodo.com/">Comodo Cybersecurity,</a> a trailblazer in pre-emptive digital threat management, has secured its reputation across 193 countries by neutralizing everything from common cyber nuisances to the most advanced online threats.</p> <p>Embracing the belief that security must be both proactive and accessible, they have revolutionized cybersecurity solutions.</p> <p>To further distinguish their unique approach in a crowded arena, Comodo wanted a <a href="https://www.aumcore.com/services/brand-strategy/">brand strategy</a> that would enhance their standing among the elite, magnifying their uniqueness, and further repositioning themselves to compete with the industry’s top players.</p> <p>Aiming to bolster their brand presence and captivate new markets, they partnered with Aumcore for a brand overhaul that would embody their vision and fortify their market position.</p> <p>Their objectives:</p> <ul> <li><strong>Elevate Comodo’s online presence to reflect their cybersecurity expertise</strong></li> <li><strong>Revamp the website for a clearer, more impactful user journey</strong></li> <li><strong>Craft a unified brand voice that resonates with customers’ needs</strong></li> <li><strong>Differentiate Comodo from competitors with a unique brand language</strong></li> <li><strong>Communicate Comodo’s mission and vision through a compelling brand manifesto</strong></li> </ul> </div> </div> </section> <section class="our-solution"> <div class="wrapper"> <div class="our-solution-container"> <div class="our-solution-top to-load"> <img src="https://www.aumcore.com/wp-content/uploads/2023/10/04-comodocybersecurity-brandstrategyuxuidesign-solution_small-e1705918558861.jpg" alt=""> </div> <div class="our-solution-moddle to-load"> <img src="https://www.aumcore.com/wp-content/uploads/2023/10/03-comodocybersecurity-brandstrategyuxuidesign-solution_large-e1705918578594.jpg" alt=""> </div> <div class="our-solution-end "> <h2 class="c-red">SOLUTION</h2> <p>We approached Comodo’s rebranding with the precision of a cybersecurity expert. Our initial step involved an industry audit, analyzing Comodo’s place in the cybersecurity sphere; a task as intricate as the security networks they build.</p> <p>The resulting benchmark report laid the groundwork for a brand strategy that would resonate with clarity and conviction.</p> <p>Next, we tackled the website, aligning Comodo’s digital presence with their cybersecurity prowess. We realized that their story needed to be told with more vigor and vision. Even though they had vast knowledge and expertise to share, it just wasn’t shining through in their communication.</p> <p>We streamlined the branding, refined the UX, and curated a design that conveyed their message with the same confidence and assurance that defines their industry-leading security services.</p> </div> </div> </div> </section> <section class="our-result-wrapper portfolio-d"> <div class="wrapper"> <div class="our-result-container c-white"> <div class="our-result-container-left "> <h2>RESULTS</h2> <p>At the heart of Comodo’s website overhaul was the power of story; every product now narrates its own epic of security and strength. The entire platform boasts a fresh identity, with intuitive layouts and a visual hierarchy tailored for Comodo’s diverse users.</p> <p>We distilled their brand into a singular voice that speaks directly to the fears and needs of potential clients, providing actionable defenses against digital threats.</p> <p>Our dedication to showcasing Comodo’s distinctiveness led us to create a unique cyber language, an alphabet of innovation drawn from its iconic logo.</p> <p>This, alongside a compelling brand manifesto, articulates Comodo’s story in the cybersecurity arena.</p> <p>Visitors to Comodo’s revamped site are met with a fortress of solutions, embodying their pledge to neutralize threats with unwavering conviction.</p> <ul> <li>Comodo’s market share increased from 34.0% to 40.8% of the SSL certificate authority market</li> <li>They delivered reliable, centralized, and fully scalable security solutions to over 200K customers</li> <li>Over 850 cybersecurity scientists and engineers depend on Comodo’s Cybersecurity solutions today.</li> </ul> </div> <div class="our-result-container-right"> <ul> <li> <h2> <span class="animCounter">200</span>K </h2> <span>Customers Reached with New Branding</span> </li> <li> <h2> <span class="animCounter">6</span>% </h2> <span>Market Share Increase Captured by Comodo</span> </li> </ul> </div> </div> </div> </section> <section class="project-images-wrapper"> <div class="desktop-only"> <div class="images-box to-load-element slideInUp"> <img src="https://www.aumcore.com/wp-content/uploads/2023/10/05-comodocybersecurity-brandstrategyuxuidesign-casestudy1-e1705918612461.jpg" alt=""> </div> <div class="images-box to-load-element slideInRight"> <img src="https://www.aumcore.com/wp-content/uploads/2023/10/06-comodocybersecurity-brandstrategyuxuidesign-casestudy2-e1705918637249.jpg" alt=""> </div> <div class="images-box to-load-element slideInUp"> <img 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class="services-supplied-wrapper"> <div class="wrapper"> <div class="services-supplied"> <div class="services-supplied-left"> <h3 class="c-dark-blue">Services Supplied</h3> <ul class="blog-filter-item desktop-only-flex"> <li><a href="https://www.aumcore.com/services/brand-strategy/">Brand Strategy</a></li> <li><a href="https://www.aumcore.com/services/ui/">UI Design</a></li> </ul> </div> </div> </div> </section> <section class="prev-next-cards d-f portfolio-d-n-p"> <div class="prev-next-cards-left leftC overlay-effect custom-cursor" onclick="window.location.href='https://www.aumcore.com/case-studies/stanley-black-decker/'" > <span class="cursor-data">View Prev <br> Case Study</span> <div class="img-card" role="button" tabindex="0"> <img src="https://www.aumcore.com/wp-content/uploads/2023/10/01-stanleyblackdecker-uxuidesignmobileappplatformdevelopment-thumbnail.jpg" alt=""> </div> <div class="content-card"> <h3 class="c-white">Stanley Black & Decker</h3> <p class="c-white desktop-only" 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