Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

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<a href="/About" title="About Comscore" class="btn btn-lg btn-warning">Learn more</a> </p> </div> </div> <div class="d-none d-md-block col-md-5 col-xl-4 my-auto pl-0 pl-xl-3"> <img src="https://www.comscore.com/content/download/65138/file/cross-platform-audience_measurement.png" alt="Cross Platform Audience Measurement" class="img-responsive py-lg-5 pr-3" style="-webkit-filter: drop-shadow(5px 5px 5px #000000); filter: drop-shadow(5px 5px 5px #000000)"> </div> </div> </section> <section id="comscore_products" aria-label="About Comscore Products "> <div class="container"> <div class="row"> <div class="col-md-10"> <h1><span class="ezstring-field">Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.</span></h1> </div> </div> </div> </section> <section class="bg-white py-0" id="product_diagram" aria-label="Comscore Products"> <div class="container mb-3"> <div class="ezrichtext-field"><div class="row"><div class="col-sm "><svg class="icon icon-lg icon-plan_blue display-4 mb-2"><use xlink:href="/extension/comscore/design/site/stylesheets/svg/symbol-defs.svg#icon-plan_blue"></use></svg><h3>Plan</h3><p>Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth.</p></div><div class="col-sm border-left" id="transact"><svg class="icon icon-lg icon-transact_blue display-4 mb-2"><use xlink:href="/extension/comscore/design/site/stylesheets/svg/symbol-defs.svg#icon-transact_blue"></use></svg><h3>Transact</h3><p>Build your business around the transformative currency for media measurement in a cross-platform world.</p></div><div class="col-sm border-left" id="evaluate"><svg class="icon icon-lg icon-evaluate_blue display-4 mb-2"><use xlink:href="/extension/comscore/design/site/stylesheets/svg/symbol-defs.svg#icon-evaluate_blue"></use></svg><h3>Evaluate</h3><p>Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence.</p></div></div> </div> </div> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 100" preserveAspectRatio="none" class="divider"> <polygon fill="white" points="0,0 100,65 100,0"></polygon> </svg> </section> <div id="campaign_breakouts" aria-label="Campaign highlights"> <section id="campaign_breakout_0" class="bg-light p-0" aria-label="Highlight" > <div class="container pr-lg-0"> <div class="row pt-7"> <div class="col-sm-5 pr-sm-1h pr-lg-3 py-7"> <h2 class="pr-7"> <span class="ezstring-field">Programmatic Targeting, Simplified</span> </h2> <div> Comscore’s dedicated programmatic targeting division, <a href="https://www.proximic.com" title="Programmatic Targeting, Proximic by Comscore" target="_blank">Proximic by Comscore</a>, enables media buyers and sellers to activate a powerful suite of audience and content targeting segments that overcome signal loss and reach users with scale and precision. <p class="mt-3 mb-0"> <a href="/Products/Programmatic-Targeting-Solution" 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