CINXE.COM

How The Star Gold Coast Sells Out its Events With Eventbrite

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class="container breadcrumb--dark pl-md-0"> <ul class="breadcrumb"><li><a href="https://www.eventbrite.com.au/">Eventbrite</a></li><span class="separator"> &nbsp; </span><li><a href="https://www.eventbrite.com.au/organizer/">Organiser</a></li><span class="separator"> &nbsp; </span><li><a href="https://www.eventbrite.com.au/blog/">Home</a></li><span class="separator"> &nbsp; </span><li><span class="last">Drag Shows and Fine Dining: How The Star Sells Out its Events With Eventbrite</span></li></ul></div> <div class="article-hero container hero--features-red"> <div class="row align-items-center"> <div class="col-lg-10 order-12 order-lg-1 article-hero__details"> <a href="https://www.eventbrite.com.au/blog/category/case-studies/" class="badge badge--features-red">Case Studies</a> <div class="read-time color-primary"> </div> <h1 class="header header-4 color-primary"> Drag Shows and Fine Dining: How The Star Sells Out its Events With Eventbrite </h1> <div class="date color-primary"> <a href="https://www.eventbrite.com.au/blog/author/evan-jones/" class="color-primary"> by Evan Jones </a> <span class="dot"></span> <span>17th May 2024</span> </div> </div> <div class="col-lg-10 order-1 order-lg-12 img-center"> <img alt="" class="img-fluid" width="768" height="512" src="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-768x512.jpg" /> </div> </div> </div> <main id="post-single" class="block-post read-progress-article" role="main" aria-label="Content"> <div class="wp-block-group has-foreground-color has-background-background-color has-text-color has-background has-small-font-size is-content-justification-center is-layout-constrained wp-container-core-group-is-layout-1 wp-block-group-is-layout-constrained" style="border-width:1px;border-radius:5px;margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--50);padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--40)"> <p><strong>Highlights:</strong></p> <ul class="wp-block-list"> <li>This unique, multi-event space has been with Eventbrite since 2022.</li> <li>More than half of the total page views to its sell-out NYE events were Eventbrite-driven.</li> <li>More than 16,000 guests have attended The Star Gold Coast events via Eventbrite.</li> <li>Multiple ticket options, including add-ons and promo codes, enables the team to maximise revenue opportunities.</li> </ul> </div> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p>At <a href="https://www.star.com.au/goldcoast/" target="_blank" rel="noopener">The Star</a> Gold Coast, locals and far-flung tourists buzz with energy that only a world-class precinct can generate. The Star is impressive in its scale, an entertainment haven combining luxury hotel towers, garden bars, Tuscan-themed event spaces, upscale restaurants, casual diners, and an iconic casino in one event hotspot.</p> <p>“We are so unique,” says Elise Paddison, The Star Gold Coast’s Celebrations Manager. “We have all these offerings — accommodation, event spaces, dining. It makes us a one-stop destination for a variety of reasons, especially events.”</p> <p>Looking at <a href="https://www.eventbrite.com.au/o/the-star-gold-coast-51766374703" target="_blank" rel="noreferrer noopener">The Star’s events schedule</a>, what strikes is the scale, with single celebrations like the <a href="https://www.eventbrite.com.au/cc/melbourne-cup-2023-2614189" target="_blank" rel="noreferrer noopener">Melbourne Cup</a> playing out across multiple spaces.</p> <p>“Melbourne Cup is such a great one — the entire property transforms into a vibrant spring carnival vibe,” says Paddison. &#8220;On that day, we host seven different events across the property, including live DJs with lux champagne and canapés at Isoletto Privé, a long lunch affair in Cucina Vivo, our Italian signature restaurant. And year after year, it&#8217;s always a sell-out, and the same guests come back.”</p> <p>With other calendar highlights at Christmas and New Year’s Eve, plus signature events like the <a href="https://www.eventbrite.com.au/e/thursdays-a-drag-tickets-891327513587?aff=oddtdtcreator" target="_blank" rel="noreferrer noopener">Thursday&#8217;s A Drag</a> series, it makes for entertainment on a massive scale.</p> <p>Though The Star has long been a Gold Coast fixture, a 2022 partnership with Eventbrite has seen events go from strength to strength thanks to features that make for easy event discovery and drive attendee loyalty. </p> <h2 class="wp-block-heading"><strong>Building brand awareness through Eventbrite’s Collections tool</strong></h2> <p>There are plenty of big occasions at The Star, but few are bigger than New Year’s Eve. In typical Star fashion, there are <a href="https://www.eventbrite.com.au/cc/nye-2024-2614209" target="_blank" rel="noreferrer noopener">six events</a> across the evening, headed by a <a href="https://www.eventbrite.com.au/e/new-years-eve-at-garden-kitchen-bar-the-lawn-tickets-707662085347?aff=odcleoeventsincollection" target="_blank" rel="noreferrer noopener">party on the lawn</a> at Garden Kitchen &amp; Bar and a lavish do at Isoletto Privé. </p> <p>“We&#8217;ll have a headline DJ, flowing champagne, signature cocktails and canapés, an oyster bar and all sorts of delicious things — guests can eat and just enjoy their time with us,” says Paddison.</p> <figure class="wp-block-image jfei-enhanced-group wp-block-image size-full size-full"> <picture > <source class="jfei-enhanced" type="image/webp" srcset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.webp 168w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.webp 300w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.webp 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.webp 540w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.webp 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.webp 648w" altset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-168x117.webp 168w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-300x200.webp 300w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-500x333.webp 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-540x360.webp 540w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-600x400.webp 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5.webp 648w" sizes="100vw" /> <img src="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.png" alturl="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5.png" srcset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.png 168w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.png 300w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.png 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.png 540w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.png 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-preview-30x20.png 648w" altset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-168x117.png 168w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-300x200.png 300w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-500x333.png 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-540x360.png 540w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5-600x400.png 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-5.png 648w" sizes="100vw" width="100%" loading="lazy" decoding="async" class="jfei-enhanced jfei-blur jfei-preview jfei-image-424673" /> </picture> </figure> <p>The Star’s NYE events are incredibly popular, with many selling out far in advance. But thanks to <a href="https://www.eventbrite.com.au/l/collections/" target="_blank" rel="noreferrer noopener">Eventbrite Collections</a>, attendees can easily browse alternative events if their first choice event has already sold out. </p> <blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow"> <p>“Collections is a super simple way for guests to find information. They can compare and decide on the spot what they&#8217;re looking for and buy tickets right away.”</p> <cite>Elise Paddison, Celebrations Manager, The Star</cite></blockquote> <p>As a result of <a href="https://www.eventbrite.com.au/cc/nye-2024-2614209" target="_blank" rel="noreferrer noopener">The Star’s popular NYE Collection,</a> Eventbrite drove more than half of the total page views to their NYE events, including Isoletto Privé (58%), Grand Pool Lawn (51%), and Garden Kitchen &amp; Bar Lawn (50%).</p> <p>“Collections is a super simple way for guests to find information, even if they&#8217;re not sure what they&#8217;re looking for. It’s a great way for all our events and information to be right there,” Paddison says. “They can compare options and decide on the spot what they&#8217;re looking for and buy tickets right away.”</p> <h2 class="wp-block-heading"><strong>Driving sales through attractive ticket options and add-ons</strong></h2> <p>For a major event location like The Star, ticketing needs to be highly streamlined. With Eventbrite, Paddison and the team have the chance to reward guest loyalty by offering special promo tickets “We love promo codes,” Paddison says. “They&#8217;re a great way for us to recognise repeat and VIP guests — it might provide a discount or hidden tickets with extra features.”</p> <figure class="wp-block-image jfei-enhanced-group wp-block-image size-full size-full"> <picture > <source class="jfei-enhanced" type="image/webp" srcset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.webp 168w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.webp 300w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.webp 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.webp 540w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.webp 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.webp 720w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.webp 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.webp 960w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.webp 1080w" altset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-168x117.webp 168w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-300x200.webp 300w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-500x333.webp 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-540x360.webp 540w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-600x400.webp 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-720x480.webp 720w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-768x512.webp 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-960x640.webp 960w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3.webp 1080w" sizes="100vw" /> <img src="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg" alturl="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3.jpg" srcset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg 168w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg 300w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg 540w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg 720w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg 960w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-preview-30x20.jpg 1080w" altset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-168x117.jpg 168w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-300x200.jpg 300w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-500x333.jpg 500w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-540x360.jpg 540w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-600x400.jpg 600w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-720x480.jpg 720w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-768x512.jpg 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3-960x640.jpg 960w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-3.jpg 1080w" sizes="100vw" width="100%" loading="lazy" decoding="async" class="jfei-enhanced jfei-blur jfei-preview jfei-image-424681" /> </picture> </figure> <p>Eventbrite ticketing also allows The Star team the flexibility to offer attendees a range of ticketing options that suit them, like full-table tickets at the flagship Christmas event, <a href="https://www.eventbrite.com.au/e/not-so-silent-night-tickets-687749676797?aff=ebdsoporgprofile" target="_blank" rel="noreferrer noopener">Not So Silent Night</a>, and add-on options for a family-friendly Christmas.&nbsp;</p> <p>“We offer hamper packages for Christmas,” Paddison says. “So those that have a big family or don&#8217;t want to spend six hours in the kitchen, we do all the hard work. There&#8217;s some base hampers with your ham, cheese, crackers and wine for example, and then you can add on extras like seafood or more premium champagne.”</p> <blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow"> <p>“Promo codes are a great way for us to provide incentives or rewards for guests.”</p> <cite>Elise Paddison, Celebrations Manager, The Star</cite></blockquote> <p>On the other hand, Paddison says that she — like The Star’s guests — loves Eventbrite’s simple ticketing, with transparent pricing that is fee-inclusive and easy to navigate. </p> <p>“With Eventbrite, we wanted to make sure that we really streamlined the process for our guests,” she says. “We didn&#8217;t want our guest experience journey to be inhibited by additional fees and charges, so we eliminated that barrier.”</p> <p>The appeal of such dynamic ticketing is clear through the success of Not So Silent Night, a charity-driven gala dinner that takes place over Christmas. The event offers a range of ticketing, including entire table bookings to corporate groups. </p> <p>As a result, the event was the second-highest in-demand event for the year, with 37% page views, 33% orders sold, and 43% ticket sales through the Eventbrite platform.</p> <h2 class="wp-block-heading"><strong>Using Eventbrite’s analytics dashboard to understand and target the right audiences</strong></h2> <p>Unlike smaller venues, The Star’s audience is as varied as its venue. In addition to the locals, The Star attracts international tourists who flock to the famous beaches and varying tourism offerings of the Gold Coast.&nbsp;</p> <p>Paddison explains that Eventbrite’s trusted global presence has only enhanced The Star’s international appeal. “Knowing that Eventbrite has that platform globally would be a huge contributor to capturing those wider audiences,” she says.&nbsp;</p> <figure class="wp-block-image size-full"><img fetchpriority="high" decoding="async" width="1365" height="2048" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1.jpg" alt="" class="wp-image-424678" srcset="https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1.jpg 1365w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1-200x300.jpg 200w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1-768x1152.jpg 768w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1-1024x1536.jpg 1024w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1-760x1140.jpg 760w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1-640x960.jpg 640w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1-480x720.jpg 480w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1-360x540.jpg 360w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1-533x800.jpg 533w, https://www.eventbrite.com.au/blog/wp-content/uploads/2024/05/The-Star-Gold-Coast-1-500x750.jpg 500w" sizes="(max-width: 1365px) 100vw, 1365px" /></figure> <p>The Star team use Eventbrite’s <a href="https://www.eventbrite.com.au/help/en-au/articles/840658/view-your-traffic-and-conversion-report/" target="_blank" rel="noreferrer noopener">Traffic and Conversion Report</a> (located in the event dashboard) to help inform its future marketing strategy.</p> <p>“It’s great to know how our guests are finding us and our events and what type of events interest them,” says Paddison. “Those details form a big part of our planning process for future events, like, what events are trending? What&#8217;s engaging for guests? What do they want more of? What are the best channels to ensure that we&#8217;re reaching them?”</p> <p>“We have a deep commitment to ensuring our guests have memorable experiences so anything that helps us to optimise that is worth exploring, so we can deliver what people want.”</p> </div> <div class="essb_break_scroll"></div></main> <div class="container"> <div class="row"> <div class="col-md-20 archive-cta justify-content-md-between"> <div> <h4 class="archive-cta__title"> Learn more about our marketing tools </h4> <!-- <p class="archive-cta__text">--> <!-- Keep customers coming back with convenient email marketing tools that get results.--> <!-- </p>--> <a role="button" href="https://www.eventbrite.com.au/l/event-marketing-platform/" class="button button__core color_grey-000-text text-nowrap mb-2 "> Get started <img loading="lazy" class="icon inline" width="10" height="10" alt="Arrow" src="https://www.eventbrite.com.au/blog/wp-content/themes/eventbrite-blockbase/assets/icons/right-arrow-white.svg"> </a> </div> <div class="archive-cta__img"> <img class="img-fluid" loading="lazy" src="https://www.eventbrite.com.au/blog/wp-content/uploads/2017/10/image3-min-1.png" alt="cta image"> </div> </div> </div></div> <div class="container"> <div class="feedback-social-wrapper"> <div class="feedback-container"> <div> <div class="helpful-block-content wth-theme-thumbs" data-title=""> <ul> <li><span class="wth-title">WAS THIS ARTICLE HELPFUL?</span></li> <li><a data-post="424656" data-post-url="https://www.eventbrite.com.au/blog/the-star-gold-coast/" data-post-title="Drag Shows and Fine Dining: How The Star Sells Out its Events With Eventbrite" data-response="1" href="#" class="wth-green-btn icon-thumbs-o-up icon1-thumbs-o-up"></a><a data-response="0" data-post="424656" data-post-url="https://www.eventbrite.com.au/blog/the-star-gold-coast/" data-post-title="Drag Shows and Fine Dining: How The Star Sells Out its Events With Eventbrite" href="#" class="wth-red-btn icon-thumbs-o-down icon1-thumbs-o-down"></a></li> </ul> </div> </div> <div class="social-sharing-block"> <h4 class="display display-6 color_grey-900-text">SPREAD THE WORD</h4> <div class="essb_links essb_counter_modern_right essb_displayed_shortcode essb_share essb_template_copy-retina essb_1537687053 print-no" id="essb_displayed_shortcode_1537687053" data-essb-postid="424656" data-essb-position="shortcode" data-essb-button-style="icon" data-essb-template="copy-retina" data-essb-counter-pos="right" data-essb-url="https://www.eventbrite.com.au/blog/the-star-gold-coast/" data-essb-twitter-url="https://www.eventbrite.com.au/blog/the-star-gold-coast/" data-essb-instance="1537687053"><ul class="essb_links_list essb_force_hide_name essb_force_hide"><li class="essb_item essb_link_facebook nolightbox"> <a href="https://www.facebook.com/sharer/sharer.php?u=https://www.eventbrite.com.au/blog/the-star-gold-coast/&t=Drag+Shows+and+Fine+Dining%3A+How+The+Star+Sells+Out+its+Events+With+Eventbrite" title="" onclick="essb.window(&#39;https://www.facebook.com/sharer/sharer.php?u=https://www.eventbrite.com.au/blog/the-star-gold-coast/&t=Drag+Shows+and+Fine+Dining%3A+How+The+Star+Sells+Out+its+Events+With+Eventbrite&#39;,&#39;facebook&#39;,&#39;1537687053&#39;); 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When not writing, Evan is a wine lover and active member of Melbourne’s music scene.</p> </div> </div> </div> <div class="container"> <div class="mb-5"> <!-- Related --> <div class="row related"> <div class="col-md-20"> <h3 class="header-6 display-1"> You might also like these </h3> </div> <div class="col-md-5 col-10 card-item"> <a href="https://www.eventbrite.com.au/blog/yeah-buoy-sydney-boat-parties/"> <div class="img"> <img loading="lazy" alt="" src="https://www.eventbrite.com.au/blog/wp-content/uploads/2023/12/Yeah-Buoy-2-300x200.jpeg" style="max-width: 100%;" /> </div> </a> <a href="https://www.eventbrite.com.au/blog/category/case-studies/" class="badge badge--features-red">Case Studies</a> <div class="read-time"> </div> <a href="https://www.eventbrite.com.au/blog/yeah-buoy-sydney-boat-parties/"> <div class="card-title"> How ‘Floating Nightclub’ Yeah Buoy Grew to Over 120 Boat Parties per Year </div> </a> <div class="date"> 5th Dec 2023 </div> </div> <div class="col-md-5 col-10 card-item"> <a href="https://www.eventbrite.com.au/blog/zicket-huge-growth-eventbrite/"> <div class="img"> <img loading="lazy" alt="" src="https://www.eventbrite.com.au/blog/wp-content/uploads/2023/10/Lusher-Photography-_-The-Grounds-II-_-Friends-and-Family-3-1-scaled-300x200.jpg" style="max-width: 100%;" /> </div> </a> <a href="https://www.eventbrite.com.au/blog/category/case-studies/" class="badge badge--features-red">Case Studies</a> <div class="read-time"> </div> <a href="https://www.eventbrite.com.au/blog/zicket-huge-growth-eventbrite/"> <div class="card-title"> Zicket Reports 49x Return on Ad Spend With Eventbrite </div> </a> <div class="date"> 18th Oct 2023 </div> </div> <div class="col-md-5 col-10 card-item"> <a href="https://www.eventbrite.com.au/blog/duck-club-eventbrite-ai-marketing-tools/"> <div class="img"> <img loading="lazy" alt="Duck Club Concert Attendee Head Banging" src="https://www.eventbrite.com.au/blog/wp-content/uploads/2023/07/Duck-Club-Concert-Attendee-Headbanging-300x216.png" style="max-width: 100%;" /> </div> </a> <a href="https://www.eventbrite.com.au/blog/category/case-studies/" class="badge badge--features-red">Case Studies</a> <div class="read-time"> </div> <a href="https://www.eventbrite.com.au/blog/duck-club-eventbrite-ai-marketing-tools/"> <div class="card-title"> Eventbrite’s AI-Powered Tools Help Concert Producer Duck Club Make Better Ads, Faster </div> </a> <div class="date"> 21st Jul 2023 </div> </div> <div class="col-md-5 col-10 card-item"> <a href="https://www.eventbrite.com.au/blog/mamas-nightmarket-growth-in-ticket-sales-eventbrite/"> <div class="img"> <img loading="lazy" alt="Event attendees in front of a food cart" src="https://www.eventbrite.com.au/blog/wp-content/uploads/2023/07/image3-min-7-300x169.png" style="max-width: 100%;" /> </div> </a> <a href="https://www.eventbrite.com.au/blog/category/case-studies/" class="badge badge--features-red">Case Studies</a> <div class="read-time"> </div> <a href="https://www.eventbrite.com.au/blog/mamas-nightmarket-growth-in-ticket-sales-eventbrite/"> <div class="card-title"> MAMA’s Nightmarket Sees 92% Growth in Ticket Sales With Eventbrite </div> </a> <div class="date"> 21st Jul 2023 </div> </div> </div> <!-- End Related --> </div> </div> <footer class="core__purple-bg core__white-text footer-nav"> <div class="container-fluid"> <div class="row"> <div class="col-md-8"> <div class="email-signup-block"> <div class="header-5 core core__white-text mb-0"> All event creator insights </div> <div class="header-3 core"> straight to your inbox </div> <div class="hbspt-form"> <form accept-charset="UTF-8" enctype="multipart/form-data" novalidate="" class="hs-form-private hs-form stacked" data-region="na1" data-portal-id="8020908" data-form-id="ae20ff73-cdde-474d-b9e7-1b944523c25e" data-sfdc-campaign-id="7015Y000002vAV5QAM" data-version="V2_PRERELEASE" > <div class="hs_email hs-email hs-fieldtype-text field hs-form-field"> <label id="label-email-eef56357-127d-4d30-84d8-b5b2c1717872" class="" for="email-eef56357-127d-4d30-84d8-b5b2c1717872" > <span></span> </label> <div class="input"> <input id="email-eef56357-127d-4d30-84d8-b5b2c1717872" name="email" required="" placeholder="Enter your email address*" type="email" class="hs-input" inputmode="email" autocomplete="email" value="" > </div> </div> <div class="legal-consent-container"> <div class="hs-richtext"> <p>By entering your email, you agree to receive this and other marketing content about ways Eventbrite can support your events. 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