OpenAI Considers Adding Web Browser and Search Partnerships

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class="col-6 my-auto"> <span class="post-info-text small muted text-uppercase">By</span> <span class="author-name vcard fn small muted text-uppercase fw-bold" itemprop="author"> <a href="https://www.pymnts.com/author/pymnts/" title="Posts by PYMNTS" rel="author">PYMNTS</a> </span> <span class="small muted d-none d-md-inline"> | </span> <span class="small muted text-uppercase d-block d-md-inline">November 21, 2024</span> </div> <div class="col-6 text-end my-auto">  <a href="https://www.facebook.com/sharer.php?u=https://www.pymnts.com/artificial-intelligence-2/2024/report-openai-considers-adding-web-browser-and-search-partnerships/&t=Report%3A+OpenAI+Considers+Adding+Web+Browser+and+Search+Partnerships" title="Share on Facebook"><i class="bi bi-facebook me-1 text-dark"></i></a><a href="https://twitter.com/share?text=Report%3A+OpenAI+Considers+Adding+Web+Browser+and+Search+Partnerships 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Check it out: https://www.pymnts.com/artificial-intelligence-2/2024/report-openai-considers-adding-web-browser-and-search-partnerships/"><i class="bi bi-envelope-fill ms-1 me-0 ms-1 me-md-1 text-dark"></i></a> <span class="d-none d-md-inline"> | </span> <span class="d-block d-md-inline"> <button class="d-none d-lg-inline-block noHover audioPlay border-0 px-0 article-play-button fw-normal py-1 my-0" type="button" value="Play"> <i class="bi bi-play-circle-fill mx-1 text-dark"></i></button> <button class="d-lg-none noHover audioPlay border-0 px-0 article-play-button fw-normal py-1 my-0" type="button" value="Play"><span class="listenToArticle small text-uppercase"></span><i class="bi bi-play-circle-fill text-dark mx-1"></i></button> <button class="noHover audioPause border-0 px-0 article-pause-button py-1 my-0"><i class="bi bi-pause-circle-fill text-dark mx-0"></i></button> </span> </div></div> </div> </div> <div id="post-feat-img" class="left relative mb-3"> <img class="py-desktop w-100 h-auto pymnts-featured-sm-image " width="1000" height="600" alt="" src="https://www.pymnts.com/wp-content/uploads/2024/11/OpenAI-web-browser.jpg?w=768" /> </div> <div class="post-feat-text"> </div>  <div id="pymnts-content2296691" class="single lh-article mt-1 lnk-article"> <p><a class="editor-rtfLink" href="https://openai.com/" target="_blank" rel="noopener"><span data-preserver-spaces="true">OpenAI</span></a><span data-preserver-spaces="true"> reportedly has considered developing a web browser and powering search features for partners </span><span data-preserver-spaces="true">as it looks</span><span data-preserver-spaces="true"> to expand its reach.</span></p> <p><span data-preserver-spaces="true">The potential web browser would be combined with the company’s chatbot, ChatGPT, while the partners for its search features could include a variety of eCommerce websites and apps</span><span data-preserver-spaces="true">, The Information </span><a class="editor-rtfLink" href="https://www.theinformation.com/articles/openai-considers-taking-on-google-with-browser" target="_blank" rel="noopener"><span data-preserver-spaces="true">reported</span></a><span data-preserver-spaces="true"> Thursday (Nov. 21)</span><span data-preserver-spaces="true">.</span></p> <p><span data-preserver-spaces="true">Developing</span><span data-preserver-spaces="true"> a web browser would boost ChatGPT, </span><span data-preserver-spaces="true">which is already</span><span data-preserver-spaces="true"> the dominant artificial intelligence (AI) chatbot</span><span data-preserver-spaces="true">, according to the report</span><span data-preserver-spaces="true">.</span></p> <p><span data-preserver-spaces="true">Partnerships</span><span data-preserver-spaces="true"> with websites and apps could improve ChatGPT’s answers to questions related to the markets </span><span data-preserver-spaces="true">they target, the report said</span><span data-preserver-spaces="true">.</span></p> <p><span data-preserver-spaces="true">OpenAI did not immediately reply to PYMNTS’ request for comment.</span></p> <p><span data-preserver-spaces="true">AI is changing how users </span><a class="editor-rtfLink" href="https://www.pymnts.com/news/ecommerce/2024/how-businesses-can-navigate-the-ai-search-shake-up/" target="_blank" rel="noopener"><span data-preserver-spaces="true">search</span></a> <span data-preserver-spaces="true">the</span><span data-preserver-spaces="true"> web and shop online, making the experience more personalized and intuitive</span><span data-preserver-spaces="true">, PYMNTS reported in May</span><span data-preserver-spaces="true">. By leveraging natural language processing, machine learning and user data, AI search tools can deeply understand complex queries and deliver tailored results and recommendations.</span></p> <p><span data-preserver-spaces="true">OpenAI unveiled an upgrade to ChatGPT on Oct. 31 that integrates </span><a class="editor-rtfLink" href="https://www.pymnts.com/artificial-intelligence-2/2024/openai-expands-chatgpt-with-web-search-taking-aim-at-googles-territory/" target="_blank" rel="noopener"><span data-preserver-spaces="true">web search</span></a><span data-preserver-spaces="true"> capabilities that could challenge traditional search engines by offering users direct answers with source citations.</span></p> <p><span data-preserver-spaces="true">The new feature, </span><span data-preserver-spaces="true">which was</span><span data-preserver-spaces="true"> rolled out initially to ChatGPT Plus and Team subscribers, allows users to receive current information about everything from weather forecasts to stock prices.</span></p> <p><span data-preserver-spaces="true">“Getting useful answers on the web can take a lot of effort,” OpenAI said when announcing the feature. “It often requires multiple searches and digging through links to find quality sources and the right information.”</span></p> <p><span data-preserver-spaces="true">On Oct. 8, the company and </span><a class="editor-rtfLink" href="https://www.hearst.com/home" target="_blank" rel="noopener"><span data-preserver-spaces="true">Hearst</span></a> <span data-preserver-spaces="true">said they formed</span><span data-preserver-spaces="true"> a </span><a class="editor-rtfLink" href="https://www.pymnts.com/artificial-intelligence-2/2024/openai-products-to-integrate-hearst-newspaper-and-magazine-content/" target="_blank" rel="noopener"><span data-preserver-spaces="true">content partnership</span></a><span data-preserver-spaces="true"> that will </span><span data-preserver-spaces="true">see</span><span data-preserver-spaces="true"> the publishing company’s newspaper and domestic magazine content </span><span data-preserver-spaces="true">integrated</span><span data-preserver-spaces="true"> into OpenAI’s generative AI products.</span></p> <p><span data-preserver-spaces="true">The collaboration will give ChatGPT users access to content from Hearst publications along with appropriate citations and direct links that will </span><span data-preserver-spaces="true">give them</span><span data-preserver-spaces="true"> transparency and easy access to the original Hearst sources.</span></p> <p><span data-preserver-spaces="true">ChatGPT has 250 million </span><a class="editor-rtfLink" href="https://www.pymnts.com/artificial-intelligence-2/2024/consumer-subscriptions-account-for-75-of-openais-revenue/" target="_blank" rel="noopener"><span data-preserver-spaces="true">weekly active users</span></a><span data-preserver-spaces="true">, and 5% to 6% of free users sign up for the paid product</span><span data-preserver-spaces="true">, OpenAI Chief Financial Officer </span><a class="editor-rtfLink" href="https://www.linkedin.com/in/sarah-friar" target="_blank" rel="noopener"><span data-preserver-spaces="true">Sarah Friar</span></a><span data-preserver-spaces="true"> told Bloomberg TV on Oct. 28</span><span data-preserver-spaces="true">.</span></p> <p><span data-preserver-spaces="true">At the same time, OpenAI is working to gain more corporate customers, and Friar said the company is “really excited by the potential there.”</span></p> <div class="pymnt-f17afad808a294425278118deaf1c69f pymnt-bottom-of-article" id="pymnt-f17afad808a294425278118deaf1c69f"></div> <div id="bottom-ad"> <div data-pymnt-trackid="2020540" data-pymnt-trackbid="1" class="pymnt-target" id="pymnt-597413899"><a data-no-instant="1" href="https://www.pymnts.com/monitor-edge/" rel="noopener" class="adv-link" target="_blank" aria-label="PYMNTS-MonitorEdge-May-2024"><img 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