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Whitney Interactive Design
<html><!-- #BeginTemplate "/Templates/Basic Page.dwt" --><!-- DW6 --> <!--script src="http://asset.userfly.com/users/19959/userfly.js" type="text/javascript" --> <head> <!-- #BeginEditable "doctitle" --> <title>Whitney Interactive Design</title> <!-- #EndEditable --> <meta http-equiv="Content-Type" content="text/html; charset=iso-8859-1"> <link rel="stylesheet" type="text/css" href="wq.css"> <meta name="keywords" content="Whitney Quesenbery, user research, user experience, usability"> </head> <body text="#000" bgcolor="#FFF" topmargin="0", leftmargin="0"> <table width="100%" border="0" cellspacing="0" cellpadding="0" bgcolor="#669999"> <tr> <td width="315"><img src="images/wq-logo-top.gif" width="315" height="73" alt="WQ Usability"></td> <td><a href="#content"><img src="images/dot_t.gif" width="2" height="2" alt="Skip to main content" border="0"></a></td> </tr> <tr> <td bgcolor="#CCC" valign="top"><img src="images/wq-logo-bottom.gif" width="315" height="23" alt=" "></td> <td bgcolor="#666" valign="middle" class=smalltext> <a class="menu" href="index.html">Home</a> <a class="menu" href="services.html">What we do</a> <a class="menu" href="storytelling.html"><i>Storytelling for User Experience</i></a> <a class="menu" href="publications.html">Articles and downloads</a> <a class="menu" href="biography.html">About us</a> </td> </tr> </table> <table width="100%" border="0" cellspacing="0" > <tr> <td width="1%" valign="top"><p> </p> </td> <td width="73%" valign="top"> <!-- #BeginEditable "PageTitle" --> <p class="pagetitle">What we do</p> <!-- #EndEditable --> <!-- #BeginEditable "Content" --> <p>Everything works better when the design is based on how real people will really use them. I have the design experience and the user-centered approach to create usable software tools and web sites. </p> <p class="subhead">User research and evaluation</p> <p>Do you know what your users really want? Or how they actually use your products? User research at the start of the project is the key to understanding how to design a user experience people will love using.</p> <p>Once your project is under way, usability testing - with real people - is the best way to make sure your design is on track. In the field, in the lab, on the phone, self-directed.</p> <h2 class="subhead">Design strategy and information architecture</h2> <p>A good design process builds from initial concepts for information architecture, task flow and screen layouts...through wire frames...to a final tested design.</p> <ul> <li>I can complete a design on my own, or work with you to bring additional skills and leadership to your development process.</li> <li>A good design is not only usable, and meets your business needs, but fits within the implementation technology.</li> <li>Ongoing usability evaluation throughout the design process ensures user satisfaction, and reduces the risk of expensive changes late in the process.</li> </ul> <h2 class="subhead"> </h2> <h2 class="subhead">Workshops</h2> <p>I teach workshops on user experience, personas, and storytelling. </p> <p>My current workshop is <a href="storytelling-workshop.html"><em>Crafting Stories for User Experience Learn how to collect, create, and use stories to make your UX work richer</em></a></p> <p>For a list of workshops, see <a href="http://www.usabilitythatworks.com">Usability That Works</a>. These are usually in-house, offering introductory and advanced topics that can be tailored to your needs. </p> <p align="center"><a href="http://www.usabilitythatworks.com"><img src="images/utw-halfbanner.gif" alt="Usability That Works: International Training in Usability and User-Centered Design" width="410" height="91" border="0"></a></p> <p class="subhead"> </p> <!-- #EndEditable --> </td> <td width="2%" valign="top"> </td> <td width="25%" valign="top" > <p align="left"><A name="content"></a> <!-- #BeginEditable "TopCorner" --><br> <img src="images/wq-sorting-200w.jpg" width="200" height="208" alt="Photo: Whitney working on an affinity analysis" name="wq1"><br> <!-- #EndEditable --></p> <p align="center"><br> </p> <p> </p> <!-- #BeginEditable "Rightcolumn" --> <p class="smalltext">The proof is in successful projects. Take a look at some of my <a href="portfolio.html"> favorite projects</a> and see what I've done for some other companies. </p> <p class="subhead">Interested?</p> <p class="smalltext">For more information about how I can help you:</p> <p class="smalltext"> 908-638-5467 <br> whitneyq at wqusability dot com</p> <p class="smalltext"><img src="images/dot_red2.gif" width="100" height="5" vspace="10"></p> <p align="left" class="smalltext">Whitney Interactive Design is an associate of</p> <p align="center"><a href="http://www.apogeehk.com/"><img src="images/apogee-sm.gif" width="170" height="70" alt="Apogee Communications logo" border="1"></a> </p> <p align="center"><a href="http://www.effortmark.co.uk"><img src="images/effortmark-new.jpg" width="175" height="50" border="1"></a> </p> <p class="smalltext"> </p> <p class="smalltext"> </p> <!-- #EndEditable --> <p> </p> <p class="smalltext"><br></p> <p><br> </p> <p> </p> </td> </tr> </table> <table > <tr> <td colspan="6"><img src="images/dot_violet.gif" width="300" height="5" vspace="10" alt=" "></td> </tr> <tr> <td colspan="6" class="footer"><b>Whitney Interactive Design</b></td> </tr> <tr> <td class="footer" nowrap width="18"><img src="/images/e.gif" width="18" height="18" align="absmiddle" border="0" alt="Email"></td> <td class="footer" nowrap width="186">whitneyq at wqusability dot com</td> <td class="footer" nowrap width="18"><a href="http://www.WQusability.com"><img src="/images/w.gif" width="18" height="18" alt="Web" border="0"></a></td> <td class="footer" nowrap width="131"><a href="http://www.WQusability.com">www.WQusability.com</a></td> <td class="footer" nowrap width="18"><img src="/images/p.gif" width="18" height="18" alt="Phone"></td> <td class="footer" nowrap width="78">908-617-1122</td> </tr> <tr> <td colspan="6" class="copyright">© 2002-2011, Whitney Quesenbery</td> </tr> </table> <p> </p> <p class="footer"></p> <p class="copyright"> </p> </body> <!-- #EndTemplate --></html>